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Fizz ed: The Brooklyn Seltzer Museum tells the fascinating history of ‘Jewish champagne’
(New York Jewish Week) — On a recent Sunday in Brooklyn, some 100 people, mostly families, gathered for a Hanukkah party that offered something a bit different than the typical latkes and games of dreidel. Instead, there was a factory tour, instructions on how to manufacture a classic seltzer bottle and freshly-made egg creams.
That’s because this particular holiday party took place at Brooklyn Seltzer Boys, the last remaining seltzer factory in New York City. The bustling seltzer works, which makes the so-called “Jewish champagne” the old-fashioned way, is located in the Cypress Hills neighborhood on the border with Queens and is also home to the Brooklyn Seltzer Museum.
“This is New York history, Brooklyn history, Jewish history,” fourth-generation “seltzer boy” Alex Gomberg, 36, told the New York Jewish Week.
The museum tells the 2,500-year-old history of seltzer, from the first mentions of carbonated water in Ancient Greece through the mass production and sale of seltzer in the modern day. The museum also focuses on seltzer’s significance in New York City and its Jewish community, detailing how seltzer took the city by storm. The narrative hones in specifically on the history of the Gomberg family, who established their seltzer business in 1953 as Gomberg Seltzer Works.
“We wanted to promote that we’re here and that we’re still going — we want to bring people’s attention here,” Gomberg said about incorporating a museum into his family’s seltzer factory. “We want to bring people to come see the old machinery. It’s a working factory, but people can walk in and they can read about the history and see how our current machinery works and how the bottles are fixed and filled.”
Seltzer first came to this country from German and Russian immigrants who had enjoyed the bottled beverage back home. New York City, the largest hub of Jewish immigration, had a large supply of aqueduct-fed water for entrepreneurial seltzer men to pull from. As The New York Times reported in the spring, “many Eastern European Jews who enjoyed seltzer overseas began making, delivering and selling it in the early 1900s, largely on the Lower East Side.”
Seltzer’s popularity took off in part because many of the neighborhood’s tenements were not connected to the city’s clean tap water stream. Jewish immigrants, among others, were faced with the option of drinking polluted water or purchasing seltzer.
By the end of World War II, most Americans moved away from seltzer in favor of sodas from distinctly American brands. But, like rye bread, pastrami and bagels, seltzer’s popularity among Ashkenazi households has endured.
Seltzer expert Barry Joseph, left, and fourth-generation “seltzer man” Alex Gomberg at the entrance to the Brooklyn Seltzer Museum. (Courtesy of the Brooklyn Seltzer Museum)
At the seltzer museum — which is typically open by reservation to the public on Fridays, and one Saturday each month — visitors learn how seltzer is made the old-fashioned way. Brooklyn Seltzer Boys takes New York City tap water that has been triple filtered through layers of sand, charcoal and paper, and then, using a century-old carbonator, the 43-degree water is fizzed up with carbon dioxide. The bubbly delight is then pumped into glass bottles — most of which were hand-blown in Austria and Czechoslovakia in the 1800s — and then crated for delivery. The result is a beverage with bite that makes Brooklyn Seltzer punchier than its mass market competitors like La Croix and Polar.
In addition to videos, displays, and 3-D models that provide an inside look at the 100-year-old machines used by the seltzer works, the museum has a “siphon station” where visitors are encouraged to “feel the spritz” — the museum’s phrase — by holding an old-school siphon and spritzing the seltzer directly into their mouths.
It’s precisely this type of experience that attracted self-proclaimed “Seltzer King” Jon Posen, who runs Instagram and TikTok accounts in which he reviews different seltzer brands, to the Hanukkah event at the seltzer works. “Alex Gomberg has been in the [New York] Times every few years saying good seltzer should hurt, which is my personal philosophy as well,” Posen told the New York Jewish Week. As someone who grew up with seltzer delivery, he added, he was most excited about using a seltzer siphon once again.
As it happens, delivery was once the foundation of the Gomberg family’s seltzer business. Alex Gomberg’s great-grandfather, Moe Gomberg, was originally in the seltzer delivery business but transitioned to filling bottles for seltzer men.
Around a decade ago, Alex Gomberg had the idea to restart the seltzer-delivery service, and in 2020, when faced with declining sales, he kicked off a new marketing campaign. “During the pandemic, people wanted home delivery of anything and everything and we didn’t have to reinvent the wheel — this is what we’ve been doing for many, many years,” he said.
It was an inspired move: Brooklyn Seltzer Boys now boasts some 600 customers (both restaurants and residences) as well as a waiting list of 300. “People are coming back to this old seltzer because it’s cool, it’s retro, it’s the original way that seltzer was bottled and the taste is great,” Gomberg said.
In 2020, the business relocated from their original location in Canarsie, Brooklyn, to a larger space in Cypress Hills. It was then that the idea to establish a museum was born, a project that Gomberg collaborated on with seltzer expert Barry Joseph, the author of “Seltzertopia.”
A baby enjoys here visit to the Brooklyn Seltzer Museum. (Courtesy of the Brooklyn Seltzer Museum)
The museum, said Joseph, employs “very different ways of exploring how we can use the tools of a museum to tell the story of seltzer, and tell that story in a physical place that’s literally mapped on top of an active working seltzer works.”
At the Hanukkah party, visitors were able to drink unlimited seltzer, do a factory-wide scavenger hunt and play seltzer cornhole. Among the revelers were married couple Dasha and David, who declined to give their last names and who had brought their two young sons with them. “The whole experience here brings nostalgia,” Dasha said.
While Dasha’s comment may be true for many, Gomberg’s thoughts are on the present as well as the future. In fact, if the father of two sons and a daughter gets his way, the Brooklyn Seltzer Boys may eventually need a name change: He hopes the family business will extend to a fifth generation, possibly bringing his daughter on board, too.
“Seltzer is a part of us, it’s what we do,” Gomberg said. “I say I got seltzer in my blood and my veins. It’s who we are as Gombergs. We’re gonna keep going as long as we can.”
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The post Fizz ed: The Brooklyn Seltzer Museum tells the fascinating history of ‘Jewish champagne’ appeared first on Jewish Telegraphic Agency.
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Ilhan Omar Slapped With Ethics Complaint From Conservative Watchdog Over Holding Rally With Ex-Somali PM
US Rep. Ilhan Omar (D-MN) participates in a news conference, outside the US Capitol in Washington, DC, April 10, 2019. Photo: Reuters / Jim Bourg
US Rep. Ilhan Omar (D-MN) has been slapped with an ethics complaint by the American Accountability Foundation (AAF), a conservative watchdog group, for holding an event with former Somali Prime Minister Hassan Ali Khaire.
Last weekend, Khaire took the stage with Omar in support of her reelection campaign. AAF argued Khaire’s presence at Omar’s campaign rally constituted a violation of the US Federal Election Campaign Act and demanded the congresswoman step down from office.
“We are deeply concerned by Ilhan Omar’s illegal campaign rally with the former prime minister of Somalia. Omar already has a long history of statements indicating her disdain for America and allegiance to Somalia, but this goes beyond statements,” the AAF wrote.
“Now her campaign has taken action to involve a foreign leader in an American election. She must resign immediately and return every dollar raised for her at this disgraceful rally,” the watchdog continued.
The organization argued Omar potentially committed two infractions against the Federal Election Campaign Act.
First, AAF alleged that the congresswoman “knowingly accepted former Somalia Prime Minister Hassan Ali Khaire’s services at her campaign events.” They asserted this action exceeded the “limited volunteer services permitted by a foreign national and involves impermissible decision-making.”
Second, the watchdog claimed that Khaire was possibly “compensated by a prohibited source.” The organization suggested that Ka Joog, a Minneapolis-based nonprofit that focuses on “empowering Somali American youth,” organized and funded Khaire’s trip to America. AAF argued that Omar likely “knowingly accepted a corporate contribution associated with Mr. Khaire’s travel and lodging costs” with the goal of boosting voter turnout among Minnesota’s Somali-American community.
During Omar’s campaign rally in Minnesota last weekend, Khaire gave an impassioned speech, urging the audience to vote for the congresswoman.
“Support her with your votes, tell your neighbors and friends, and anyone you know to come out and support Ilhan Omar,” Khaire said. “And knock on every door you can so that she can be re-elected.”
Khaire then added, “Ilhan’s interests aren’t those of Minnesota or the American people but those of Somalia.”
“No one is above the law — even members of the Squad” of far-left lawmakers in the US House, AAF president Thomas Jones wrote in a statement. “Not only were Khaire’s comments about Omar deeply disturbing, but the rally was also a blatant violation of US election laws. Omar must resign immediately and return every dollar raised by Khaire for her campaign.”
Omar’s campaign counsel David Mitrani denied that the congresswoman violated any elections laws.
“This ethics complaint is another attempt by the far-right to smear the congresswoman,” Mitrani told the New York Post.
“Congresswoman Omar’s campaign had absolutely no involvement in requesting, coordinating, or facilitating Mr Khaire’s appearance or his comments, and accordingly there was no violation of law,” he continued.
Khaire’s claim that Omar’s “interests” are with Somalia rather than the American people raised eyebrows, with critics pointing out that she has previously criticized the American Jewish community for supposedly maintaining “allegiance” to the government of Israel.
“I want to talk about the political influence in this country that says it is OK for people to push for allegiance to a foreign country,” Omar said during a 2019 speech in reference to the American Israel Public Affairs Committee, a lobbying organization aimed at fostering a closer US-Israel relationship.
“Accusing Jews of harboring dual loyalty has a long, violent, sordid history,” said Steve Hunegs, executive director of the Jewish Community Relations Council of Minnesota and the Dakotas, in response to Omar’s comments.
During her five-year stretch as a US representative, Omar has emerged as one of Israel’s fiercest critics, repeatedly accusing the Jewish state of enacting “apartheid” and “ethnic cleansing” against Palestinians. She has supported the boycott, divestment, and sanctions (BDS) movement against Israel, an initiative which seeks to economically punish and isolate the Jewish state as the first step toward its elimination.
The congresswoman came under fire after waiting a whole two days to comment on Hamas’ Oct. 7 slaughter of over 1200 people across southern Israel. Despite slow-walking a condemnation of Hamas’ atrocities, she was one of the first congresspeople to call for Israel to implement a “ceasefire” in the Gaza strip.
Omar enraged both Democratic and Republican lawmakers after she referred to Jewish college students as being either “pro-genocide or anti-genocide” while visiting Columbia University in April.
The post Ilhan Omar Slapped With Ethics Complaint From Conservative Watchdog Over Holding Rally With Ex-Somali PM first appeared on Algemeiner.com.
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California Jury Convicts Neo-Nazi Who Brutally Murdered Gay Jewish Teenager
Samuel Woodward, recently convicted of the hate crime murder of 19-year-old Blaze Bernstein, a gay Jewish teenager from California. Photo: Orange County Sheriff’s Office
A jury in Orange County, California on Wednesday convicted a neo-Nazi of the hate-crime murder of a gay Jewish teenager he lured to the woods under the false pretense of a furtive hook-up.
According to court documents, Samuel Woodward — a member of the Neo-Nazi group the Atomwaffen Division — stabbed 19-year-old University of Pennsylvania student Blaze Bernstein over two dozen times in 2018 after pretending in a series of Tinder messages to be interested in a first-time homosexual encounter.
Bernstein was unaware of Woodward’s paranoiac and hateful far-right ideology, however. The now 26-year-old Woodward had withdrawn from college to join the Atomwaffen Division — whose members have been linked to several other murders, including a young man who killed his ex-girlfriend’s parents — idolized Adolf Hitler, and would spend hours on Grindr searching for gay men to humiliate and “ghost,” ceasing all contact with them after posing as a coquettish “bicurious” Catholic.
“I tell sodomites that I’m bi-curious, which makes them want to ‘convert’ me,” Woodward said in his diary quoted by The Los Angeles Times. “Get them hooked by acting coy, maybe then send them a pic or two, beat around the bus and pretend to tell them that I like them and then kabam, I either un-friend them or tell them they have been pranked, ha ha.”
In another entry, Woodward wrote, “They think they are going to get hate crimed [sic] and it scares the s— out of them.”
On the day of the killing, Woodward agreed to drive Bernstein to Borrego Park in Foothill Ranch, where he stabbed him as many as 30 times and buried him in a “shallow grave,” according to various reports. He never denied his guilt, but in court his attorneys resorted to blaming the crime on his being diagnosed with Asperger’s Syndrome and feeling conflicted about his sexuality, LA Times reported. As the trial progressed, his attorneys also made multiple attempts to decouple Woodward’s Nazism from the murder, arguing that it was not a hate crime and that no mention of his trove of fascist paraphernalia and antisemitic and homophobic views should be uttered in court.
“No verdict can bring back Blaze. He was an amazing human and humanitarian and a person we were greatly looking forward to having in our lives, seeing wondrous things from him as his young life unfolded” the family of the victim, who has been described by all who knew him as amiable and talented, said in a statement shared by ABC News. “From this funny, articulate, kind, intelligent, caring, and brilliant scientist, artist, writer, chef, and son, there will never be anyone quite like him. His gifts will never be realized or shared now.”
With Wednesday’s guilty verdict, Woodward may never be free again. He faces life in prison without parole at his sentencing on Oct. 25.
Follow Dion J. Pierre @DionJPierre.
The post California Jury Convicts Neo-Nazi Who Brutally Murdered Gay Jewish Teenager first appeared on Algemeiner.com.
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Opinion: The folly of pro-Palestinian protesters screaming at Jewish teenage girls playing softball in Surrey, B.C.
Did the protesters even realize who would be on the field when they showed up?
The post Opinion: The folly of pro-Palestinian protesters screaming at Jewish teenage girls playing softball in Surrey, B.C. appeared first on The Canadian Jewish News.