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Shalom Residences’ Executive Director Mike Goldberg looks back on 3 years in the job

By BERNIE BELLAN Three years ago – almost to the date (March 30), I reported on the retirement of of one of the longest-serving executive directors of an agency within the Jewish community: Nancy Hughes.
Nancy had been serving as executive director of Shalom Residences since 1991. The very first Shalom Residence opened in 1980, which means Shalom Residences will be celebrating its 45th anniversary this year.
Among the 12 agencies that receive funding from the Winnipeg Jewish Federation, Shalom Residences though might have one of the lowest profiles, as it serves a fairly small segment of the community – adults with special needs intellectual disabilities. As previous editor of The Jewish Post & News and, prior to that, when my late brother Matt served as editor, we always tried to give Shalom Residences due recognition. One of the reasons, as current Shalom Residences executive director Michael Goldberg explained during a recent phone conversation we had, is that there are members of our community who may not be aware of what Shalom Residences provide – and who may have children who would benefit from living in one of the residences once they reach adulthood.

It may be hard to believe, but two of the original residents in that very first Shalom Residence (on Enniskillen Avenue) still remain residents of Shalom Residences. (There are five other homes that house Shalom residents: On Hartford Avenue and Seven Oaks Place – both in West Kildonan, McAdamCathedral Avenue – in the North End, Daffodil – in Garden City; and Oxford Street, in River Heights.)
The smallest home has three residents and the largest one – five.
Twenty-nine adults live in those homes, while another nine live in supported independent living apartments, and three adults are supported in community outreach.
When Nancy Hughes retired in 2022, the effects of the Covid-19 epidemic were still being widely felt. In fact, there were two vacancies within Shalom Residences at that time, as I explained in my March 30 article: “Nancy explained, with the onset of Covid in 2020 a number of parents who might otherwise have wanted to place a child in one of the homes drew back from doing so out of fears that their loved one might contract Covid.”

Actually, the term “child” in referring to residents of Shalom Residences is a misnomer. In order to qualify for residency in one of the residences, one must be at least 18 years of age, but the fact is there has been very little turnover among residents over the years. One of the original Shalom residents, Rochelle Bronstein, just passed away in July last year. Rochelle had moved into a Shalom residence when she was in her twenties. According to Shalom Residences’ annual report, the average age of residents is now 54.

For those readers not familiar with Shalom Residences, its Mission and Vision are stated on the organization’s website:
“To support people with intellectual disabilities in the mainstream of community life so that they may conduct their lives in a meaningful dignified way.To empower adults with intellectual disabilities to live meaningful, dignified lives in community based homes in Winnipeg, enriched by Jewish values.
“Shalom envisions a community where individuals with intellectual disabilities are fully included, self-actualized, and valued in all aspects of life.
“Their values are:
“Inclusion: Shalom believes in the right of every individual to have opportunities to be an active, respected member of their community.
“Empowerment: Shalom supports adults in building capacity to achieve their individualized goals.
“Jewish Heritage: Shalom is committed to providing support that reflects the values and traditions of the Jewish community. They also support individuals to participate in the richness of their chosen religion and culture.
“Awareness & Acceptance: Shalom strives to foster understanding and acceptance of individuals with intellectual disabilities as valued members of the community.
“To enable people with intellectual disabilities to become as self-sufficient as possible.
“To create and maintain Judaic oriented programs for people with intellectual disabilities which reflect the philosophy of Shalom Residences Inc.
“To develop community awareness of, and increase community acceptance of, people with intellectual disabilities as full and equal citizens.
“To enable the persons in Shalom Residences’ programs to achieve their potential as contributing members of our community, and to become as self sufficient as possible.”

In 2022 Michael Goldberg took over as executive director of Shalom Residences. In my March 2022 article about Nancy Hughes’ retirement I noted that Michael was the son of Mark and Kathryn Goldberg, had attended Ramah Hebrew School, Gray Academy, and the University of Winnipeg Collegiate. Michael had also attended Winthrop University in South Carolina, where he had obtained a bachelors degree in Psychology. (He noted that he had actually gone to university on a golf scholarship!)
Later, Michael said, he obtained his masters degree in Gerontology in Regina.
Since 2015, he had been working at Palliative Manitoba in the Deer Lodge Centre Palliative Care.
Even before coming to Shalom Residences, Michael says that he had developed a familiarity with the program, as he “was able to facilitate courses in compassionate care for Shalom Residences staff members.”

Recently, I had a chance to talk with Michael Goldberg – to ask him now that he’s had to gain some experience, how he’s found working as executive director of Shalom Residences?
Michael echoed Nancy’s observation that, as residents of Shalom residences have aged, dealing with aging residents has led to different challenges.
“We want to make sure they’re aging with dignity,” he said, “and that they’re comfortable.”
As well, Michael noted that with the closure of the Manitoba Developmental Centre in Portage and the St. Amant Centre in Winnipeg, the goal now, more than ever, is ” to integrate people (who had previously been institutionalized) “into the community” – something which has been a leading purpose of Shalom Residences since its inception.

I asked Michael how someone who has a child with an intellectual disability and that child is approaching adulthood (or is already an adult) would go through the process of having that child placed in a Shalom Residence?
Michael explained that a parent with a child under 18 who has an intellectual disability has most likely already been in touch with the Department of Families in the provincial government “because they receive funding” from that department “to support their family member.”
“So that’s the first step to make sure you’re eligible to receive funding from Community Living Disability Services, ” he said, “and once people are deemed eligible, and that process involved getting documentation from a physician or psychologist insuring that intellectual impairment was perceived prior to the age of 18, then they can gain access to resources from Shalom Residences if they’re over the age of 18. We have to make sure that they require personal care when it comes to basic needs, management of property, also they have to be Canadian citizens.”

According to its annual report, only 55% of Shalom Residents are Jewish. (Yet, just as the Simkin Centre has a very high proportion of non-Jewish residents, adherence to kashrut is considered a fundamental value of Shalom Residences. I’ll offer no further observations on how important it is for non-Jews to be forced into adhering to the rules of kashrut since I don’t want to elicit another angry letter to the editor of this paper from the Winnipeg Council of Rabbis.) The funding allocated to Shalom Residences from the Jewish Federation, by the way goes to subvent the often extraordinarily high cost of kosher food.
In fact, over 90% of Shalom Residences funding comes from the province. A good chunk of that funding goes to pay the salaries of the 83 staff who work for Shalom Residences, including both part-time and full-time staff.

One of the issues I raised with Michael is the problem raised by the aging of our own Jewish community. As parents of children who have intellectual disabilities may find it increasingly difficult to care for those children – who are now adults – within their own homes, Shalom Residences might be a viable alternative for parents who, until now, would have been reluctant to see their children leave the home.

I wondered whether there is a “wait list” then, of individuals waiting to move into a Shalom residence. I was somewhat surprised to hear from Michael that there is not a wait list.
Again – that might be more of a reflection of a general unawareness of Shalom Residences than anything else because, since Shalom Residences began with only 17 residents in 1984 and has remained constant at roughly 30 residents for several years now – what with the Jewish Federation claiming that our Jewish population has grown hugely in that past 20 years (despite census figures that would show that not to be the case), one would have expected a growth in demand for placements in Shalom Residences, commensurate with that “huge” growth in our Jewish population. (The Federation actually cites the figure of 16,000 in reporting the size of Winnipeg’s Jewish population. The 2020 Canadian census has it at no more than 12,500, but who am I to argue with the Jewish Federation when it comes to embellishing population figures?)

I wondered too whether there were Shalom residents who didn’t have any relatives who had provided care for them – perhaps because those relatives were in need of care themselves or had passed on already – and those Shalom residents were the responsibility of the Public Trustee of Manitoba?
Michael answered that not only is that the case in several instances, it has also been the case that living relatives have considered handinged over responsibility for the care of their children to the Public Trustee because they simply wanted to “relinquish” responsibility for care of a child with intellectual disabilities.

I asked whether there had been any major improvements made to any of the Shalom Homes recently? Michael noted that there had been a major renovation of the kitchen in the McAdam Avenue home – thanks to a donation from the Silver family. (In October 2022 I had reported on another addition to that home when, thanks to a donation from form the Ian and Rochelle Laing Family Foundation, the unfinished basement of that home had been transformed into a beautiful recreation centre, complete with an arts and craft table, exercise equipment, new flooring, a sink, and a chairlift.)
That led me to ask Michael whether perhaps newer members of our community who might have children who would be well served by living in a Shalom Residence are totally oblivious of what Shalom Residences have to offer?
Michael said that, “in fact, we’ve just welcomed a new resident” whose family is from Russia.
“We got in touch with them. There was a vacancy in one of our homes and he actually just moved in.”
Partly in reaction to the unawareness though that exists within many members of our Jewish community about Shalom Residences, Shalom Residences will be “doing a community outreach information night program on Wednesday, April 9, at the Asper Campus in the Kroft Boardroom at 7pm,” Michael said.

Shalom Residences used to hold an annual lottery as well – but it no longer does that. There will be a donor appreciation evening though on May 27 at the Adas-Yeshurun Herzlia Synagogue.

Local News

March of the Living 2023 participants form Taste of Hope project to help honour the memory of Holocaust survivor Alex Buckman

3 Winnipeggers who were on the 2023 March of the Living (l-r): Ethan Levene, Paul Narvey, Coby Samphir (photo by Rum Punch Media)

By BERNIE BELLAN The March of the Living is an annual two-week international educational program that brings thousands of students and adults to Poland and Israel to study the Holocaust, Jewish history, and the rise of the State of Israel. Founded in 1988, it features a 3-kilometer silent walk from Auschwitz to Birkenau on Yom HaShoah (Holocaust Remembrance Day).

Attendees on the march are accompanied by adults, some of whom themselves have been Holocaust survivors.

Following the week in Poland, participants travel to Israel to observe Yom HaZikaron (Israel’s Memorial Day) and celebrate Yom HaAtzmaut (Israel’s Independence Day), marking a journey from darkness to life. 

For many years the coordinator of the march in Winnipeg was Roberta Malam, working on behalf of the Jewish Federation of Winnipeg. More recently Abby Flackman filled that role, and now the person in charge is Lindsey Kerr.

Since its inception 37 years ago the March of the Living has become a rite of passage for many young Winnipeg Jews who have been able to participate as an organized group from Winnipeg and combine visits to the death camp at Auschwitz-Birkenau in Poland with the subsequent trip to Israel.

Then – the Covid pandemic hit – in 2020, and the March of the Living was put on hold for two years – in 2020 and 2021.

In 2022, the March of the Living resumed, but there was no organized contingent from Winnipeg participating. (There may have been some Winnipeggers who did go on the march that year, but if there were any they would have been part of a general Canadian group since there was no Winnipeg coordinator that year.)

In 2023, however, once again a very large contingent of young Canadian Jews – 51 altogether, of whom approximately two-thirds were from Winnipeg, went on that year’s March of the Living. That particular march was memorable for many reasons, including the fact it was the last full march since 2019 and was to remain the last march to have an organized Winnipeg contingent in the past six years as the years 2024 and 2025 were interrupted by the war in Gaza. (There were smaller marches held in 2024 and 2025, but again there was no organized contingent from Winnipeg.)

Recently, we were contacted by one of the participants of that 2023 march, Ethan Levene, who asked us whether we’d be interested in running what turned out be a very poignant story about one particular aspect of that 2023 March of the Living.

Here is what Ethan wrote:

“In April 2023, the Coast to Coast Canadian delegation of March of the Living was privileged to travel with Holocaust survivor Alex Buckman (z”l). March of the Living is a Holocaust education trip that allows participants to visit and bear witness to the sites of the Holocaust. Unfortunately, while sharing his story in Poland, Alex passed away. However, the impact he left on us students was immeasurable.

Holocaust survivor Alex Buckman, who unfortunately died during the 2023 March of the Living

“While speaking to us in Warsaw, Alex told us the story of his Aunt Becky’s gâteau à l’orange (orange cake). While in Ravensbruck concentration camp, his aunt managed to write down this recipe. After his parents’ murder, his Aunt Becky went on to raise Alex after surviving. In addition to sharing his story, Alex tasked us with baking the cake with family and friends.

“Out of this, a group of alumni from our trip have created this project: ‘A Taste of Hope.’ On February 1st, university students from over 5 universities across Canada will come together to bake the gâteau à l’orange and hear Alex’s story. Proceeds from the event and this fundraising page will support the World Federation of Jewish Holocaust Survivors and Descendants. Alex was heavily involved with this organization, whose mission is to both create community for Holocaust survivors and their descendants and educate about the Holocaust to help fight against antisemitism and all forms of bigotry and hate.

“Here is information from our fundraising page for the event – ‘A Taste of Hope’: Fundraising for A Taste of Hope.

Ethan added that “it’s completely student led, all by alumni from our 2023 trip attending university at these various locations across Canada; Winnipeg, London, Kingston, Montreal.”

He also added: “Follow us on instagram@tastehope.

Here is a link to a CBC story about Alex Buckman: Alex Buckman story 

In a subsequent email Ethan gave the names of Winnipeggers who are involved in A Taste of Hope: Ethan Levene (studies at McGill), Zahra Slutchuk, Alex Stoller (studies at Queens), Coby Samphir,  Izzy Silver (studies at Waterloo).

He also added names of others who are involved in the project: Jessie Ages, Anneke Goodwin, Lilah Silver, Ella Pertman, Ellie Vogel, and Talia Cherun.

To find out more about March of the Living in Winnipeg go to: March of the Living

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Local News

Young Researcher Eryn Kirshenbaum 2025 recipient of the Institute of Cardiovascular Sciences prestigious Dr. T. Edward Cuddy Award

By MYRON LOVE Fifth year University of Manitoba Faculty of Sciences Microbiology student Eryn Kirshenbaum is this year’s recipient of the Dr. T. Edward Cuddy Student Award in recognition of her excellence in research under the supervision of Dr. Inna Rabinovich-Nikitin, Assistant Professor of Physiology and Pathophysiology, University of Manitoba and Principle Investigator in Women’s Heart Health Research at the Institute of Cardiovascular Sciences at the St. Boniface Hospital Albrechtsen Research Centre.

When asked for her reaction to learning she was the 2025 recipient of the student award, Kirshenbaum says “I was so honoured, humbled and excited to have been nominated and then chosen as the recipient out of many well deserving students.”

Rabinovich-Nikitin, Kirshenbaum’s mentor, says “This is Eryn’s third year working in my lab and I am incredibly proud of her for winning the Dr. T. Edward Cuddy Research Award.” She adds: “It is a truly deserved honour.  Since joining my laboratory in 2023, Eryn has shown an exceptional combination of technical skill, intellectual curiosity, and professional maturity, becoming an integral contributor to our research on women’s heart health, an area of growing scientific importance that demands both rigorous methodology and a strong understanding of sex-based differences in heart disease.
“Not only has Eryn provided invaluable experimental support, but she has also taken on a leadership role in training new students and has demonstrated a strong commitment to collaboration and mentorship.”

In return, Kirshenbaum notes that she has “learned a lot from Dr. Rabinovich-Nikitin. She is a great mentor and I look forward to learning and growing even more under her leadership”.

The T. Edward Cuddy Award is one of 12 awards presented annually by the Institute of Cardiovascular Sciences in partnership with the University of Manitoba.

The 27th Annual Institute of Cardiovascular Naranjan Dhalla Awards were held on December 2nd and 3rd as part of a two-day conference comprised of a scientific forum and awards ceremony. The awards celebrate the leadership of individuals who have profoundly influenced the advancement of cardiovascular research, medicine and health education, including, in previous years, Nobel Prize winners and Gairdner Award Scholars. The Institute of Cardiovascular Sciences Gold Medal was awarded to Dr. Stanley Nattel, Director of the Montreal Heart Institute for his outstanding contributions to advancements in cardiac arrythmias and patient care.

Eryn Kirshenbaum, the daughter of Barry and Kim Kirshenbaum, says she was always interested in understanding the functioning’s of the human body, in particular the heart, which has fit with her desire to pursue a career in medicine and possibly continued heart health research.  

A graduate of the Hebrew Bilingual program at Brock Corydon Elementary School, Ecole River Heights, and Kelvin High School French Immersion, Eryn says that she has always been interested in science, particularly cardiology. She reports that she has assisted as co-author on 5 research papers, including one where she was the primary author, focusing on women’s heart health and how heart disease affects women differently than men. That paper also investigated the connection between disrupted circadian rhythms and heart disease, specifically related to individuals with irregular sleep patterns, such as shift workers. 
Eryn notes that, in addition to her university studies and research activities, she works part time as a Medical First Responder with St. John Ambulance – an activity which complements her medical research. “With St. John Ambulance, I have had calls dealing with the early stages of heart attacks and strokes as well as basic first aid,” she notes.

Readers might also run into Eryn at many Jewish celebrations such as Yom Ha’atzmaut, where she helps her dad with the family entertainment business.
While her ultimate goal, she says, is to practice medicine, she adds that she is really enjoying doing research.

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Local News

Young entrepreneur Noah Palansky and partner Jordan Davis are the first Winnipeggers to crack Forbes Magazine’s “top 30 Under 30” list

Jordan Davis (left)/Noah Palansky

By MYRON LOVE From a very young age, Noah Palansky has demonstrated initiative and leadership.  I first met and interviewed Palansky in 2011 at a low point in his life.  His mother, Naomi Palansky, had sadly passed away at a young age.  The then 12-year-old channeled his mourning into action.  With his younger sister, Lexi, by his side – and the support of his father, Bruce – the preteen entered a team in the annual CancerCare Manitoba Foundation Challenge for Life. For the next few years, Palansky’s teams – under the banner, “Kids Count” – raised thousands of dollars for cancer researched.
Fast forward to 2019.  Palansky was by then a young adult with a new initiative. The year before, he and a couple of friends had entered a potential business proposal in a competition sponsored by Winnipeg-based North Forge, Canada’s only start up incubator and fabrication lab, and won the top prize. 
In that 2019 story, the young entrepreneur recalled how he came up with idea for his new business – TAIV (the AI stands for artificial intelligence). In the spring of 2018, he recounted,  at the height of the Winnipeg Jets playoff  run, he and his girlfriend were watching the game on a big screen while having drinks in a restaurant when an ad appeared onscreen promoting a rival restaurant and advertising the same drink he was imbibing – at a lower price.
“That ad gave me the germ of an idea,” he said in  that earlier interview. “I immediately spoke to the restaurant manager and asked how he felt about the ad,” he recalls.  “He was not pleased.”
That germ of an idea has developed into a highly successful new business venture. The idea that was put into practice has landed Palansky and his partner, Jordan Davis, on Forbes Magazine’s 30 Under 30 list in the Marketing and Advertising category.   The duo are the first Winnipeg-based entrepreneurs to have received this honour.
“It came as a complete surprise,” Palansky responds.  “We had no advance notice that we were even being considered for this recognition.”
Since TAIV officially launched in 2021, the company – still based in Winnipeg – has grown to a workforce of about 80 – most of whom are based here.  Palansky notes that TAIV also has sales offices in New York, Chicago and Los Angeles.   
In the past four years, TAIV has built a presence in nearly 5,000 venues across the United States. The company works with brands like Coke, Pepsi, Netflix, T-Mobile, FanDuel, Fox, and United Airlines. 

“The way this works,” Palansky explained to this writer in 2019, “ is that if you are in Boston Pizza, for example, watching a Jets game and a commercial comes on, our software will switch the commercial to an ad for Boston Pizza.
“We make a little box that sits between your cable box and the TV.  Our box can detect when a commercial is coming on and switch the ad out for one promoting the restaurant or store the box is in.”
For larger enterprises, Palansky notes,  TAIV produces a web app that allows the company to switch its own in-house ads for the ads that would be appearing on screen.  

In a statement by North Force celebrating Palansky and Davis’ achievement, Palansky is quoted as saying that “the Forbes achievement offered a rare moment to pause and reflect.

“There are very few moments where a third party reaches out and says, ‘We’ve noticed what you did, and we think it’s awesome.’ This felt like one of those rare moments.” 

The North Forge report also sees the recognition as a win for the community.

“I wish we had more Winnipeg entrepreneurs on the global stage because it’s really good for the local ecosystem,” Palansky is quoted as saying. “I’m trying to do what I can to help others get off the ground.” 
 
Palansky and Davis are looking forward to going to Phoenix in April for the official presentation.

He adds that TAIV continues expanding across North America, strengthening partnerships, and onboarding advertisers as the network grows. For local venues or businesses interested in installing TAIV or exploring advertising opportunities, the company welcomes inquiries at hello@taiv.tv.

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