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7 standout items from a new exhibit celebrating Yiddish New York
(New York Jewish Week) — New York City has no shortage of collections preserving the Yiddish culture that flourished here in the late 19th and early 20th centuries. There are Yiddish theater collections at the New York Public Library and the Museum of the City of New York. Columbia University has extensive Yiddish holdings.
And then there is the granddaddy (or should we say zayde) of them all, the archives of the YIVO Institute for Jewish Research, the largest collection of Yiddish-language works in the world.
The Jewish Theological Seminary, meanwhile, is better known for its vast holdings of Hebrew manuscripts and books, Jewish marriage contracts, rare maps, legal documents and other Judiaca.
A new exhibit, however, is drawing attention to some of the Yiddish treasures in the JTS library, especially those reflecting the political and cultural ferment of the 2 million Eastern European Jews who arrived and thrived in New York between 1880 and 1924.
“It’s about the lives of Yiddish speakers and the legacy that lives beyond them,” said David Kraemer, librarian and professor of Talmud and Rabbinics at JTS, referring to the title of the exhibit: “Living Yiddish in New York.” He curated the exhibit along with guest curator Annabel Cohen, a PhD student in Modern Jewish History at the seminary, and Naomi Steinberger, director of Library Services at JTS.
The exhibit, whose scope ends before the Holocaust and the post-war boom in Yiddish among the city’s Hasidic Jews, opens April 20 and runs through August 10.
Kraemer gave us a tour of the exhibit this week; here’s a look at seven standout items and what they say about New Yorkers who lived and dreamed in Yiddish.
The allure of America
Sh. L. Hurvits (trans.) “Binyamin Franklins lebns bashraybung un di bafrayung fun amerike” (Benjamin Franklin’s life and the liberation of America). Warsaw, 1901. (JTSA)
A Yiddish-language biography of Benjamin Franklin, printed in Warsaw in 1901, is the only item in the exhibit that was created overseas. “The Yiddish-speaking communities of Eastern Europe imagined America as ‘di goldene medine’ — the golden land. It held for them a promise and part of the promise emerged from the fact that they knew something about American founding principles,” said Kraemer. Right next to the Franklin biography is an anonymous poem gently mocking that notion as dreams gave way to reality.
Becoming Americans
Alexander Harkavy, “Der Amerikanisher lerer” (The American teacher of the English language and American institutions). New York: J. Katzenelenbogen, 1897. (JTSA)
The linguist and philanthropist Alexander Harkavy, himself a Russian-Jewish immigrant, created a series of educational guides to help Jewish immigrants acclimate in their new homes, including this Yiddish-English phrasebook in 1897. The Workmen’s Circle, meanwhile, created a vegetarian cookbook for immigrants in 1926, part of a wide effort connecting healthy eating with progressive politics.
Old World meets New
Postcard: “In der heym iz er geven a shuster, in nyu york paskent er shale” (At home he was a cobbler, in New York he’s an expert in Jewish law). New York: Der groyse kundes. (JTSA)
The exhibit includes blown-up images taken from postcards in the JTS collection suggesting the changes ahead for new immigrants. In one cartoon, created in 1908, an immigrant who was a respected rabbi back in Europe is reduced to peddling in the United States. In the image above, however, the joke is reversed: “At home he was a cobbler, in New York he’s an expert in Jewish law.” In a religious desert like America, the cartoon suggests, even an average Jewish education makes you a sage.
That’s entertainment!
Left: Sheet music for “Der kleyner milioner” (The little millionaire), undated. New York: Trio Press Inc. Right: Sheet music for “Mamenyu,” or “Mother Dear,” mourning the Triangle Shirtwaist Factory fire victims. New York: Hebrew Publishing Co., 1911. (JTSA)
“The Yiddish theater culture in New York was extraordinary,” said Kraemer. At its height, the “Yiddish Rialto” – the theater district located primarily on Manhattan’s Second Avenue, but extending to Avenue B, between Houston Street and East 14th Street in the East Village — could boast as many as 30 performances a night. The exhibit includes sheet music for popular songs, from a ditty about “The Little Millionaire” to a song composed in mourning for the victims of the Triangle Shirtwaist Factory fire, which caused the deaths of 146 garment workers in 1911.
Getting organized
“Konstitushon fun Hoshter Sosayti” (Constitution of the Hoshter Society). New York. Sloane Print Co., 1929. (JTSA)
Immigrants organized a huge network of mutual aid societies, affinity clubs for Jews from the same towns in Europe (landsmanschaften) and political clubs. Jews from Hoshcha in Ukraine organized a “Hoshter Society” and wrote up this “constitution” for members. “They learned from the American model: you create an organization, you write a constitution,” said Kraemer.
Getting radical
Der hamer (The Hammer). New York: Freiheit, May 1926. (JTSA)
A number of items in the exhibit demonstrate the leftist politics of many of the Yiddish-speaking immigrants. “This reflects the worlds that they came from, where these same ideas were obviously fermenting very powerfully at the time,” said Kraemer. “It also reflects the composition of the community. Many of them were very, very impoverished and living under difficult conditions. And as workers living in impoverished conditions, they were attracted to socialism, even to communism.” “The Hammer,” above, published in May 1926, was the monthly magazine of the communist daily Di Morgn Freiheit.
Teach your children
Nokhem Vaysman, “Di balade fun undzer kemp” (The Ballad of our Camp). New York: Union Square Press Inc., c. 1926. (JTSA)
Even as parents were succeeding in assimilating, many didn’t want their Americanized children to forget Yiddish language and culture. Yiddish publishers and educators responded with publications, Yiddish schools, camps and resources, like this children’s songbook created in 1926 for Jewish campers by a teacher at the Workmen’s Circle and the International Workers’ Order Yiddish schools.
“Living Yiddish in New York” runs April 20–Aug. 10 at the Library of the Jewish Theological Seminary, 3080 Broadway. Register here for guided exhibit tours being held in May, June and July.
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When ‘Nuke Jews, Save Lives’ note was left at the Center for Jewish History, its message was a window into antisemitic thinking
As hate manifestoes go, this one was terse: “Nuke Jews, Save Lives.”
Our security team at the Center for Jewish History, where I serve as president, recently discovered a notecard bearing this hateful message by our front entrance, just blocks from Union Square in Manhattan.
The Center for Jewish History was created a quarter century ago to help scholars research the Jewish past and disseminate that knowledge to the public. An institution that is sometimes likened to the national archives of Diaspora Jewry, the Center houses more than 65 million documents and artifacts painstakingly collected by its distinguished partner organizations. Countless books and articles on Jewish history have been published using this archival source material, all pursuing the goal of historical understanding.
This hateful note was a direct rebuke to our mission and a window into antisemitic thinking. The declaration confirmed antisemites’ tendency to see their hatred as virtuous. By claiming that “saving lives” was their ultimate goal, the author sought to avoid any suspicion of ulterior motives. Hitler did something similar in Mein Kampf, writing that by combating the Jews he was “fighting for the work of the Lord.”
The historical record also teaches that while the charges brought by antisemites against Jews vary considerably, they serve a consistent function. Whatever threat Jews are accused of posing – whatever the reason why “lives” need to be “saved” – the accusation channels society’s deeper fears. These fears often differ between the left and right political positions, but they converge in the antisemite’s belief that a solution rests with solving the Jewish “problem.”
Jews have traditionally believed that understanding history can solve the problem of antisemitism. From antiquity to modernity, Jews have penned eloquent, historically informed rebuttals to antisemitic accusations, believing that public opinion can be swayed by truth. Whether Flavius Josephus’s reply to the hostile claims of the Egyptian scholar, Apion, in the first century C. E. or the Central Association of German Citizens of the Jewish Faith’s response to the Nazis in the 1930s, history shows that Jews have consistently sought to defend themselves through rational argument.
The Center for Jewish History is no different. We regularly organize public programs on a range of topics in the interest of fostering knowledge and dialogue. Of late, out of necessity, we have been sponsoring events that address the history of antisemitism.
Shortly before the hateful note was left on our doorstep, the Silicon Valley investor, Michael Moritz, was in conversation with The New York Times Company CEO, Meredith Kopit Levien, about his new book, Ausländer, which movingly chronicles the tragic story of his German Jewish family in the Nazi era. The book also raises discomforting comparisons about Jew hatred yesterday and today.
The event was a bittersweet affair. While we were gratified that our fully packed auditorium validated our institutional mission, the conversation’s main takeaway – that what was old is new again – was sobering.
That feeling was further compounded when we encountered the words, “Nuke Jews, Save Lives,” one week later. We could easily have thrown up our hands in despair at the futility of our mission. That, of course, would have served the antisemite’s goal.
Antisemitism’s impact is akin to that of the heckler’s veto. By wielding crude, simplistic slogans in the spirit of Der Stürmer’s tagline, “The Jews Are Our Misfortune,” antisemites use hate asymmetrically to undermine cultural and intellectual traditions assembled over centuries.
Antisemitism validates the core idea of Brandolini’s Law – that the work needed to refute calumnies dramatically exceeds the work needed to disseminate them. It calls to mind Edmund Burke’s remark in Reflections on the Revolution in France that “rage and phrensy will pull down more in half an hour, than prudence, deliberation, and foresight can build up in a hundred years.”
But my money is on archives.
The 65 million documents housed at the Center do not just numerically exceed the four hateful words left on our doorstep many times over. They testify to the authority of archives. Ever since they were invented in antiquity, archives have wielded tremendous power. Not for nothing does its Greek root, “arch,” denote “ruler” (as in “monarch”).
When belief in truth is challenged by a flood of lies, the archive offers a redoubt. It guards the facticity of history so that people of good faith can defend themselves against their enemies.
The campaign against antisemitism is complex and requires arguments and allies, resources and resolve. It cannot be won easily and may never be won decisively. But one thing is for sure: it cannot be won without facts. In this latest war, the archive can serve as an arsenal.
The post When ‘Nuke Jews, Save Lives’ note was left at the Center for Jewish History, its message was a window into antisemitic thinking appeared first on The Forward.
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NPR investigation finds evidence of widespread fraud at mall kiosks tied to Israeli skincare brand
They are a common feature at American shopping malls across the U.S.: skincare kiosks staffed by charming Israeli salespeople. For American Jews, they can be a place to practice your Hebrew, greet expats or play Jewish geography.
But for hundreds of shoppers, an experience that began with a smile and a free sample at one of those kiosks ended in thousands of dollars of unauthorized credit card charges, according to an investigation published Monday by NPR.
Drawing on court documents, online reviews, consumer complaints obtained through the Freedom of Information Act and interviews with more than 50 customers, NPR linked the apparent fraud to Mazal Group, a conglomerate of dozens of skincare brands owned by Eli Weingarten and Daphna Oded Weingarten, an Israeli American couple who live in the Los Angeles area.
Many of the company’s alleged victims were elderly, disabled or otherwise vulnerable to exploitation, NPR reported.
NPR reported instances of overcharging and forced purchases at thousands of independent kiosks, stores and spas selling Mazal products around the country. An elderly man with dementia in Michigan was unknowingly charged $42,000 for skincare products and devices, NPR reported; in Hawaii, a disabled woman wrote in a complaint to the state that a spa salesperson took her walker, and refused to let her leave for hours until she spent $2,600, NPR said.
A similar pattern was uncovered by the FBI at Mazal-connected kiosks a decade ago — which the agency referred to as a “credit card overcharge scheme.” That investigation culminated in more than a dozen guilty pleas and prison terms for two store owners, Shai Cohen and Omer Gur. Today, the company contracts with some 2,000 stores worldwide, according to a former employee quoted by NPR, though the exact number is unknown.
Mazal Group, which is headquartered in Chatsworth, Calif., responded to NPR’s questions by shifting responsibility for the overcharging onto individual store owners — but as the story was about to be published, the company terminated its own business license. Today, their headquarters bears the logo of Innovation Brands Inc., a company founded by the Weingartens in 2024.
Mazal ran dozens of skincare brands, including Voupre, Avinichi, Introstem, CbGäRDN, Venofye, Lionesse and Orogold Cosmetics.
Though the kiosks are independently owned — sometimes bearing the name of those brands — NPR obtained documents showing Mazal Group’s aggressive pricing recommendations, sometimes with markups of more than 100 times the wholesale cost.
For example, the company suggested selling Voupre’s Cannabis Caviar Transforming Mask for $3,000 — 130 times the wholesale price of $23. Luxury skincare brands rarely stretch the suggested retail price to even 20 times the wholesale cost, according to a retail expert quoted in the article. The products themselves would not have any price tag on them, making it easier for customers to be overcharged at checkout, former employees told NPR.
But NPR also said the makeup itself was a flawed product whose labels may have falsely advertised their contents. Lab testing paid for by NPR showed that a Mazal anti-aging cream called Voupre Anti-Aging Rescue Solution that claimed to contain Vitamin A and Vitamin E appeared to have neither.
Another element of the investigation involved immigration fraud. According to former employees, many kiosk salespeople were Israelis in the U.S. on tourist visas — a direct violation of the terms of the visa, which forbids performing labor or services for pay. When an NPR reporter posing as a prospective employee messaged a recruiter to ask whether it was okay if she only had a tourist visa, the recruiter reportedly said yes.
Mazal Brands could not be reached for comment.
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Talarico blames Netanyahu, not the Israeli people, for devastation in Gaza
(JTA) — James Talarico, Texas’ Democratic nominee for the U.S. Senate, said he holds Prime Minister Benjamin Netanyahu, rather than the Israeli people, responsible for civilian devastation in Gaza.
Talarico, a Texas state representative, is running neck and neck against Republican Attorney General Ken Paxton, in a race whose results could affect which party controls the Senate this November. Israel has been one of many sources of disagreement among the candidates, who have sparred on issues ranging from affordability to immigration to reproductive rights.
“I believe that Israel, like any nation, has a right to defend its people,” the candidate said while fielding questions on Wednesday at a CNN town hall. “But I don’t believe that Benjamin Netanyahu has a right to wage war against civilians or use collective punishment or restrict aid to civilians.”
A Texas Politics Project poll, issued by the University of Texas this week, showed Paxton trailing Talarico by 3 percentage points, with 47% to the Democrat’s 50% and a margin of error of 3.34 percentage points.
Talarico said in August that he supported stopping arms sales to the Netanyahu government and conditioning military aid “on ending the death and the destruction in Gaza and the West Bank.” He declined to call the crisis “genocide,” noting that the term is being litigated in the International Court of Justice. But he said he’d “use every bit of our nation’s diplomatic and financial leverage to protect the lives of Palestinians.”
When he was pressed further by Rabbi Holly Levin Cohn of Congregation Beth El Binah in Dallas during the town hall, Talarico stressed the importance of directing his criticisms “toward Prime Minister Benjamin Netanyahu and not the Israeli people.”
Addressing Israelis’ trauma, Talarico acknowledged that the Oct. 7, 2023, Hamas attack on Israel “was the deadliest day for the Jewish people since the Holocaust.”
Cohn pushed back on his comments regarding aid restrictions, noting Israeli support of humanitarian efforts and arguing that there’s much more going on in the country than the media may be projecting.
Talarico told the rabbi he recognized that his “words carry weight” and gave her his word that he’s “going to continue to listen to all sides of this conflict.” He also expressed hope that “we can all come together to fight for a two-state solution where we have security for Israel and we have freedom and self-determination for Palestinians.”
Talarico also gave a “shoutout” to a local rabbi, Neil Blumofe at Congregation Agudas Achim in Austin. “I spent my first year of my seminary studies learning the Hebrew scriptures from a local rabbi,” he said. “Shout out Rabbi Neil Blumofe!” Cohn grinned.
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