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A Houston synagogue is tightening security after a woman broke in twice, damaged a Torah and harassed children
(Houston Jewish Herald Voice and JTA) — A Houston synagogue is shoring up its security practices after a woman who said she was motivated to vandalize it by Messianic beliefs entered without being detected.
Ezra Law broke into Congregation Emanu El in the early hours of Jan. 14, causing damage to both the building and a sacred Torah. After spending six hours in the building — including drinking wine and spilling it on one of the sacred Torahs — she was discovered by security personnel before Shabbat services and subsequently arrested.
Law was soon released on bond, but instead of showing up at her court arraignment, she returned to Emanu El on Friday to disrupt a preschool class, harassing young children before fleeing. Law was arrested again later that day and was released for a second time on Sunday.
That night, she posted online that she had targeted the synagogue in retaliation for being turned away previously because of her belief in Jesus.
The incident, which unfolded on the one-year anniversary of a gunman taking four people hostage at a synagogue in Colleyville, Texas, has shaken the Houston Jewish community. It has also prompted a review of the lapses that twice allowed Law to enter the Emanu El building.
In the first incident, Law was able to remain undetected and alone in the building because the alarm system had been deactivated while scheduled maintenance was being conducted the previous evening. In the second, she entered the building through a door that had been propped open for workers who were loading equipment into the foyer.
“Our personnel failures and the breaches in Emanu El’s security over this past week are totally unacceptable, and we make no excuse for them,” Senior Rabbi Oren Hayon said in a joint statement with Emanu El President Stuart Gaylor and Executive Director David Lamden.
The incident at Emanu El comes as Jewish communities around the country have spent significant sums to develop security systems and train members on security practices, often with the support of Jewish community organizations, in a campaign that accelerated after the 2018 Tree of Life synagogue shooting in Pittsburgh that killed 11 Jews during Shabbat services. Colleyville’s rabbi credited that training with enabling him to keep his congregants safe and ultimately escape their captor during the hostage crisis there.
Last year, Houston’s Jewish federation launched a security program as part of the Secure Community Network, a Jewish security nonprofit, and hired a retired FBI agent named Al Tribble to serve as community security director. Tribble, whose job is to train synagogues, schools and other local Jewish institutions on how to keep their community members safe, has been involved in the response to the incidents at Emanu El.
Hayon said Emanu El has taken several steps to increase security, including during religious school classes on Wednesday and Sunday and by boosting the visible police presence on campus.
The synagogue, a Reform congregation with thousands of congregants from all around Houston, is continuing to determine the extent of the damage caused by the intruder, which includes a broken window and wine stains on the back of a Torah scroll and carpeting.
”The damage is immeasurable,” an assistant Harris County district attorney, Erica Winsor, told local media.
“The events of this past week have made many of us concerned about our safety and that of our loved ones,” Hayon told the Jewish Herald-Voice. “Our security team is committed to ensuring the safety and security of congregants, staff and especially our children.”
Security personnel detained Law after discovering her inside the synagogue on Jan. 14 until Houston Police officers arrived to arrest her. As a condition of her release on bond, she was forbidden from being within 1,500 feet of the congregation.
After her release, Law posted messages targeting Emanuel El on her social media accounts. “Cost of spilling red wine on the Rabbi’s robes at Congregation Emanu El Synagogue Houston: $1,500,” read one of the posts. “Cost of the royal blood of Jesus Christ that was spilt on the cross for your sins so that you may have reincarnation in my kingdom: Priceless.”
Law’s Instagram profile, where she has continued to post about her vendetta against Emanu El even after her second arrest, suggests that she is in her 20s and at one point worked in tech and traveled frequently, including, she posted once, to Israel. The account, which posted several times since 2015 about celebrating Jewish holidays, became devoted in the last several weeks to posts about Jesus and the conversion of Jews to Christianity.
Late Sunday, Law posted a screenshot of an explanation that she said planned to deliver in court, saying that she had retaliated against the synagogue after being turned away because of her belief in Jesus and had taken refuge after the second incident in a Messianic synagogue. (Messianics adopt Jewish practices but believe in the divinity of Jesus, and proselytizing to Jews is a core activity.)
“I would like to point out that I only visited Congregation Emanuel El Synagogue out of the kindness and generosity of my heart to share the gospel with them,” Law wrote, adding that she had not meant to spill red wine on a Torah and wanted to pay for the repairs.
Hayon said that after the first incident Emanu El took several steps to increase security, including during religious school classes on Wednesday and Sunday and increased the visible police presence on campus. In addition, after multiple conferences with law enforcement, the district attorney’s office, and Tribble, the synagogue and others distributed Law’s social media posts and photograph to all Emanu El staff members, encouraging them to remain vigilant.
Yet when Law returned to the Emanu El campus on Friday, she was able to enter through an open door and sit among early childhood students and staff who were holding a Shabbat service in a chapel.
The school director and synagogue cantor recognized Law and swiftly summoned security personnel. Guards attempted to remove Law from the chapel but she fled the building before police arrived. She had been inside the building for less than five minutes.
One day later, Law was apprehended and arrested by law enforcement for a second time. She was again released on bond on Sunday.
“Over the past few days, we have learned much about the shortcomings of our security systems and the protocols that were not followed carefully during these times of crisis,” Hayon, Gaylor and Lamden said in their letter to community members. “We have every reason to believe that our campus is safe for you and your families, and that all classes and programs at Emanu El this week will continue as scheduled.”
Emanu El is actively assessing — with the assistance of third-party professionals and consultants — and evaluating its systems, controls and protocols. Several immediate changes include reducing the access points onto the Emanu El campus; employing a two-step verification process for visitors and increasing vigilance, reinforcement and communication about existing security protocols.
As a result, students at neighboring Rice University may no longer will be able to cut through Emanu El’s campus to get to and from graduate apartments, which are located just north of the synagogue.
Emanu El also is providing emotional and spiritual care to its staff and community. This support will include the presence of its clergy’s pastoral counseling resources and trauma-informed counseling professionals, provided by Jewish Family Service Houston.
“All of us recognize that this has been a difficult week for everyone, and that our homes and our hearts have been weighed down by anxiety, fear and uncertainty,” the Emanu El statement read.
“It is precisely by opening ourselves up to vulnerability and tenderness that we allow our synagogue to do its most effective work — but for this same reason, if our synagogue ever becomes a place where we feel unsafe or insecure, the pain of that breach becomes even more acute and hurtful.”
A version of this story originally appeared in the Houston Jewish Herald-Voice and is reprinted with permission.
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How YIVO and Max Weinreich Americanized the Yiddish project
װי אַזױ האָט ייִװאָ געפֿונען אַ נײַע הײם אין אַמעריקע נאָכן חורבן? קלמן װײַזער (יאָרק־אוניװערסיטעט אין טאָראָנטאָ) דערצײלט די דאָזיקע דראַמאַטישע געשיכטע אינעם נײַעם בוך „ייִדיש־װיסנשאַפֿט קומט קײן אַמעריקע“.
לכתּחילה איז דער דערפֿאָלג פֿון ייִװאָ ניט געװען קיין זיכערער. װײַזער דערקלערט: „עס איז װײַט ניט געװען קלאָר פֿאַר די שטיצער און מיטאַרבעטער פֿון ייִװאָ אין די 1940ער יאָרן, צי אַן אָרגאַניזאַציע װאָסער ציל איז געװען צו באַדינען די אינטעלעקטועלע און קולטורעלע באַדערפֿענישן פֿונעם אַלװעלטלעכן ייִדיש־רעדנדיקן פֿאָלק קען זיך אײַנװאָרצלען אין די ביז גאָר פֿאַרשײדענע באַדינגונגען פֿון אַמעריקע נאָך דער מלחמה.“
פֿאַר דער מלחמה האָט ייִװאָ געהאַט אַן „אַמעריקאַנער אָפּטײל“ אין ניו־יאָרק. זײַן ציל איז געװען צו זאַמלען געלט פֿאַרן װילנער אינסטיטוט, כאָטש אײניקע זײַנע מיטגלידער האָבן זיך אָפּגעגעבן אױך מיט פֿאָרשונגען פֿון ייִדישער קולטור און געשיכטע — דער עיקר, אין מיזרח-אײראָפּע.
אָבער דאָס רובֿ אַמעריקאַנער ייִדן האָבן געהאַט אַ קנאַפּן אינטערעס צו ייִדיש און בכלל ניט געהאַלטן פֿון ייִדיש־פֿאָרשונג.
נאָכן חורבן איז ייִװאָ געשטאַנען אױפֿן שײדװעג: צו װערן אַ מין אַרכיװ געװידמעט דעם אַמאָליקן חרובֿ־געמאַכטן ייִדישן לעבן אין מזרח־אײראָפּע אָדער װײַטער צו אַנטװיקלען ייִדיש־װיסנשאַפֿט לטובֿת אַ ייִדישן המשך אין אַמעריקע.
װײַזער ברענגט דעם לײענער אַרײַן אין די הײסע װיכּוחים צװישן די מיטאַרבעטער פֿון ייִװאָ װעגן דער ריכטונג פֿון דער אַרבעט. יודל מאַרק האָט געהאַלטן אַז ייִװאָ דאַרף זיך אָפּגעבן דער עיקר מיטן חורבן־פֿאָרשונג, בעת אַמאָליקע בונדיסטן האָבן געטענהט אַז ייִװאָ דאַרף שטודירן דעם מצבֿ פֿון די ייִדישע מאַסן אין אַמעריקע.
מאַקס װײַנרײַך, דער אינטעלעקטועלער מדריך פֿון ייִװאָ, האָט געהאַט אַן אַנדערע װיזיע. ער האָט געגלייבט, אַז דאָס אַמעריקאַנער ייִדנטום איז מסוגל צו שפּילן די פֿירנדיקע ראָלע אין דער ייִדישער װעלט נאָכן חורבן. אָבער לױט זײַן מײנונג זײַנען די אַמעריקאַנער ייִדן ניט געװען גרײט אויף אַזאַ שליחות. און צוגרײטן זײ דערצו האָבן געדאַרפֿט די פּליטים פֿון מזרח־אײראָפּע.
לױט זײַן װיזיע, האָט זיך ייִװאָ געדאַרפֿט אָפּגעבן ניט סתּם מיט װיסנשאַפֿט, נאָר מיט „װיסן װאָס שאַפֿט“, דאָס הײסט, ייִדיש־װיסנשאַפֿט מוז דערמעגלעכן אַמעריקאַנער ייִדן אָפּצוהיטן זײער ייִדישן מהות און פֿאַרזיכערן ייִדישע המשכדיקײט.
דער שליסל צום דערפֿאָלג פֿונעם ריזיקן פּראָיעקט איז געװען די ייִדישע שפּראַך. ייִדיש האָט געדאַרפֿט דינען װי אַ בריק צװישן דורות ייִדן, אַ גײַסטיקע פֿאַרבינדונג צװישן דער אַלטער און דער נײַער הײם.
צוליב דעם, האָט װײַנרײַך געהאַלטן, דאַרף מען „אױסגױיִשן“ די אַמעריקאַנער ייִדישע אינטעליגענציע און העכערן דעם פּרעסטיזש פֿון ייִדיש אין דער אַמעריקאַנער אַקאַדעמישער װעלט.
אָבער ניט געקוקט אױף װײַנרײַכס באַמיִונגען איז ייִװאָ לכתּחילה פֿאַרבליבן אױף די ראַנדן פֿונעם אַמעריקאַנער ייִדישן הױפּטשטראָם און האָט באַקומען אַ קנאַפּע שטיצע מצד די גרױסע ייִדישע פֿילאַנטראָפּישע אָרגאַניזאַציעס. די באַציִונגען צװישן ייִװאָ און דער אַמעריקאַנער ייִדיש־סבֿיבֿה זײַנען אױך ניט געװען קײן גלאַטיקע.
די נאָרמאַטיװע ייִדישע כּלל־שפּראַך, װאָס ייִװאָ האָט געװאָלט פֿאַרשפּרײטן, האָט אַרױסגערופֿן קריטיק מצד אײניקע ייִדישיסטן. זײ האָבן געטענהט, אַז דער „ייִװאָ־ייִדיש“ איז װײַט פֿונעם עכטן נאַטירלעכן מאַמע־לשון.
אין זײַנע אַרטיקלען אין פֿאָרװערטס האָט יצחק באַשעװיס אױסגעלאַכט אַזעלכע נעאָלאָגיזמען װי „קדמן־ייִדיש“ און „בראשית־ייִדיש“, װאָס װײַנרײַך האָט צוגעטראַכט װי לינגװיסטישע באַגריפֿן פֿאַר פֿאַרשײדענע היסטאָרישע תּקופֿות אין דער אַנטװיקלונג פֿון דער ייִדישער שפּראַך.
אין תּוך איז דער קאָנפֿליקט צװישן ייִװאָ און די ייִדישע ליטעראַטן געװען אַרום דער פֿראַגע, „צו װעמען געהערט ייִדיש?“, דערקלערט װײַזער. דער ציל פֿון ייִװאָ איז געװען צו שאַפֿן אַ נאָרמאַטיװע שפּראַך, װאָס מען קען אױסלערנען װי מען לערנט אַנדערע פֿרעמדע שפּראַכן. אַזױ קען מען פֿאַרזיכערן דעם המשך פֿון ייִדיש אַפֿילו װען קײן לעבעדיקע ייִדיש־רעדנדיקער סבֿיבֿה איז מער ניטאָ.
די סאַמע געשפּאַנטע קאַפּיטלען אין דער געשיכטע פֿון ייִװאָ אין אַמעריקע דערצײלן װעגן דעם קאַמף פֿאַר צוריקבאַקומען די מאַטעריאַלן, װאָס האָבן אַ מאָל געהערט צום װילנער ייִװאָ.
טײלװײַז האָבן די נאַציסטן זײ געבראַכט קײן דײַטשלאַנד פֿאַרן אַרכיװ פֿונעם אַנטיסעמיטישן „אינסטיטוט פֿאַר פֿאָרשונגען פֿון דער ייִדן־פֿראַגע“”. נאָך דער מלחמה זײַנען די דאָזיקע מאַטעריאַלן אַרײַנגעפֿאַלן אינעם רשות פֿון דער אַמעריקאַנער מיליטערישער אַדמיניסטראַציע אין דײַטשלאַנד.
כּדי צוריקצוקריגן די דאָזיקע מאַטעריאַלן איז געװען אַ גװאַלדיקער אױפֿטו פֿון װײַנרײַך און זײַנע מיטאַרבעטער, צװישן זיי — לוסי שילדקרעט (דאַװידאָװיטש), װאָס האָט שפּעטער זיך קונה־שם געװען װי אַ חורבן־פֿאָרשערין. לױטן געזעץ האָט די אַמעריקאַנער מיליטערישע אַדמינסטראַציע געדאַרפֿט צוריקגעבן די געראַבעװעטע מאַטעריאַלן צו פּױלן אָדער סאָװעטן־פֿאַרבאַנד. אַן אַנדער פּרעטענדענט איז געװען דער העברעיִשער אוניװערסיטעט אין ירושלים.
װײַנרײַך האָט אױסגענוצט זײַנע קאָנטאַקטן אין די אַמעריקאַנער הױכע פֿענצטער און אין 1947 האָט ייִװאָ צוריקבאַקומען זײַנע מאַטעריאַלן. עס האָט זיך אים אױך אײַנגעגעבן פֿאָרצושטעלן ייִװאָ װי אַ יורש פֿון אַנדערע קולטורעלע אַנשטאַלטן אין װילנע, און ייִװאָ האָט אױך באַקומען די אוצרות פֿון דער סטראַשון־ביבליאָטעק און דער „ווילנער יידישער היסטאריש-עטנאגראפישער געזעלשאפט אויף דעם נאמען פון ש. אַנ־סקי.
דאָס צװײטע קאַפּיטל פֿון דער דאָזיקער געשיכטע איז פֿאָרגעקומען נאָכן פֿאַנאַנדערפֿאַל פֿונעם סאָװעטן־פֿאַרבאַנד אין די 1990ער יאָרן. דעמאָלט האָט מען אַנטדעקט אַ היפּשע זאַמלונג פֿון פֿאָנדן פֿון ייִװאָ אין ליטע, װאָס אַ ליטװישער ביבליאָגראַף האָט פֿאַרבאַהאַלטן אין אַ מאַגאַזין פֿון דער מלוכישער ביכער־קאַמער.
דאָס מאָל האָט ייִװאָ געדאַרפֿט פֿאַרהאַנדלען מיט דער רעגירונג פֿון דער ליטװישער רעפּובליק, װאָס איז אָקערשט געװאָרן אומאָפּהענגיק. סוף־כּל־סוף איז מען געקומען צו אַ פּשרה, און איצט קען מען נוצן די דאָזיקע מאַטעריאַלן אינעם דיגיטאַלישן פֿאָרמאַט.
װײַזערס געשיכטע פֿון ייִװאָ איז אַ געשפּאַנטע און באַלערעװדיקע לעקטור. מאַקס װײַנרײַך איז ניט געװען דער אײנציקער צװישן די אײראָפּעיִשע ייִדישע פּליטים װאָס האָט געפֿונען אַ נײַע הײם אין אַמעריקע און אױפֿגעבױט דאָ אַ הצלחהדיקעע קאַריערע. אָבער ער איז אפֿשר געװען דער אײנציקער, װעמען עס האָט זיך אײַנגעגעבן ניט נאָר ממשיך צו זײַן זײַנע אײגענע פֿאָרשונגען, נאָר אױך װידער אױפֿצובױען אַ גאַנצע װיסנשאַפֿטלעכע אינסטיטוציע אױפֿן נײַעם אַמעריקאַנער באָדן, װאָס פֿאַרבלײַבט אַקטיװ ביזן הײַנטיקן טאָג.
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Hasan Piker causes new trouble for Democrats — especially in key Senate race
Hasan Piker, the popular pundit who most recently suggested American Jews are making themselves targets of violence by supporting Israel, may speak for far-left progressives, but he doesn’t speak for one of the movement’s highest-profile candidates in a closely watched swing-state race, the candidate said.
Dr. Abdul El-Sayed, the Michigan Democratic nominee for Senate, released a statement Monday saying he disagreed with Piker’s latest remarks and that he is opposed to “any rhetoric that puts the community at risk.”
“If Jews in America keep putting this idea out there that they are singularly invested in Israel, eventually someone is going to come around and take action,” Piker said during a Twitch stream on Thursday, “not against the state of Israel, mind you, but against American Jews.” He claimed American Jews who support Israel are bringing violence on themselves by tying their identity to what he called “Jewish ISIS.”
Piker added in an interview published Monday in Haaretz that, “I don’t think that me calling Zionism a Nazi ideology is fomenting violence towards Jews broadly. I genuinely don’t believe that.”
In Monday’s statement, El-Sayed sought to move past the controversy, shifting the conversation back to his campaign’s economic message as he remains in a close race with GOP nominee Mike Rogers. “While politicians and pundits try to make this race about a Twitch streamer, we’re going to be talking about gas, groceries, good schools and healthcare,” Sayed said. “Nobody speaks for this campaign besides me and my campaign spokespeople.”
Piker’s influence
The episode comes as Piker appears to be expanding rather than retreating from Democratic electoral politics.
He campaigned with El-Sayed and other insurgent progressives, including Adam Hamawy, a fierce Israel critic who served as a trauma surgeon in Gaza and won the Democratic primary in New Jersey’s 12th District. In Florida, Rep. Jared Moskowitz made Piker himself part of the closing argument against his socialist primary challenger, Oliver Larkin, whom Piker supported. After Moskowitz easily defeated Larkin, the Jewish congressman offered Piker his “condolences.”
On Monday, even as the controversy over his remarks about American Jews was unfolding, Piker used his Twitch platform to offer an exclusive look at new polling commissioned by the IMEU Policy Project, a pro-Palestinian advocacy organization, and conducted by YouGov among more than 4,000 likely Democratic primary voters in the six states picked as early contests in the 2028 Democratic presidential primary: South Carolina, Nevada, New Hampshire, New Mexico, Michigan and Virginia.
The results showed broad support among those Democratic voters for presidential candidates who commit to reducing U.S. aid for Israel. Piker commands an enormous platform among precisely the younger voters progressive candidates are looking to court. “These numbers are making it undeniable,” Piker said on the stream. “This is an issue that is untenable.”
Earlier in the stream, Piker said the backlash over the weekend has “been a lot” to endure. “I’m going to continue doing what I’m doing,” he added. “I’m not going to feel discouraged. I’m not going to stop saying the truth… someone has to do it.”
The risk for El-Sayed
For El-Sayed, separating himself from some of Piker’s comments but still embracing him reflects the difficult political balance he has been trying to maintain since narrowly winning the primary.
El-Sayed has struggled to build support among Jewish Democrats while holding on to the progressive and pro-Palestinian coalition that helped carry him through the primary. He has assured Jewish voters that his fierce criticism of Israel — and his political relationships with figures such as Piker — should not be seen as hostility toward Jews. “I love and revere Judaism and the Jewish people,” he said in a recent TV appearance. “My commitment to the well-being of the Jewish community, their safety, their children, their future in Michigan is the same commitment that I’ve got to the well-being of my own daughters and all of our kids,” he said in another interview on Sunday.
At the same time, he resisted calls to distance himself from Piker, who has been embraced by Democratic Party progressive candidates. He appeared with El-Sayed on the campaign trail even as Piker has championed terrorist groups as righteous fighters against Israel — leading to accusations he traffics in antisemitism. In a recent speech to college students, Piker blasted Democrats who “fund ICE” and “fund Israel.”
El-Sayed’s Republican rival has already begun courting those voters, launching a “Democrats for Rogers” effort and highlighting El-Sayed’s relationship with Piker.
Speaking to Fox News’ Jesse Watters on Monday night, El-Sayed said that Rogers “thinks he’s running against Hasan Piker.”
An AARP poll released this month had El-Sayed at 48% and Rogers at 47%. Jewish voters account for only about 1.4% of the state electorate, but the defections among Jewish Democrats could matter in a race that close.
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‘Have a problem, call the PM,’ says Netanyahu as he gives out his number in campaign video
(JTA) — TEL AVIV – Prime Minister Benjamin Netanyahu on Sunday posted what he described as his personal phone number and invited Israelis to contact him with their questions and problems.
It was an election-season stunt that drew such a flood of responses that the number’s WhatsApp account was blocked within minutes and those calling received a busy signal.
It also drew suspicions that it was a ploy to collect voter data.
In a video posted to social media, Netanyahu is seen with longtime adviser Topaz Luk, who asks the prime minister whether he can publish his phone number. Netanyahu initially reacts with disbelief, saying, “Topaz, have you gone crazy?” before agreeing.
“I want to hear from you. Your suggestions, your questions, your problems. I want to hear, so leave me a message,” Netanyahu said. He added that he could not promise to answer everyone but would respond to as many people as possible.
Hundreds of messages and calls arrived within minutes and the WhatsApp account associated with the number was blocked. Luk later posted on X that the account had been disabled because of the volume of calls and said Netanyahu’s team was working to restore it, directing people to Telegram in the meantime.
Kan political correspondent Michael Shemesh questioned whether the number belonged to Netanyahu at all and suggested on X that the exercise was “probably designed to harvest the phone numbers of potential voters.”
Other users pointed to another clue that the handset seen in the video was unlikely to be Netanyahu’s personal phone. One of the WhatsApp groups visible in Luk’s video was a synagogue updates group whose latest message appeared to back political rival Naftali Bennett, the former prime minister who now heads the Beyachad party.
“Something tells me that Bibi isn’t signed up to the ‘Menachem’s House Main Shul Updates’ group,” one X user wrote, “especially not when the latest message there is ‘yalla, it’s time for Bennett.’”
The Likud spokesperson had not responded to a request for comment on the accusations by the time of publication.
It was not the first time Netanyahu handed out what he presented as his personal number during an election campaign. In August 2022, little more than two months before the vote that returned him to power, the then-opposition leader published another number and invited Israelis to video call him.
“Why should only some people have my phone number? Everyone should have it,” Netanyahu said at the time, joking that the move was a “dramatic, world-changing decision.” He told supporters who sent proof they had joined his Telegram channel that they would have a better chance of receiving a video call from him.
The response was similarly intense. Likud said Netanyahu received 9,420 calls within the first 30 minutes, while follow-up videos showed calls and messages flooding the phone.
Netanyahu’s rivals mocked the stunt. Then-Finance Minister Avigdor Liberman released a parody video saying Netanyahu “has not picked up the phone in 12 years,” while Yair Lapid’s Yesh Atid dismissed it as a “fictional phone operated by Netanyahu’s aides.”
The episode comes as Netanyahu faces a difficult reelection campaign, with roughly 20% of voters remaining undecided, many of whom are disillusioned Likud voters, according to pollsters and researchers cited by Reuters.
A Channel 13 poll released earlier this month put Gadi Eisenkot’s Yashar party at 23 seats, ahead of Likud with 21, and Netanyahu’s current coalition projected to win just 49 of the Knesset’s 120 seats. Eisenkot also led Netanyahu 47% to 34% when respondents were asked who was better suited to serve as prime minister.
The phone-number appeal is the latest in a series of efforts to put Netanyahu directly in front of voters, including a blitz of highly publicized appearances. Last week, the prime minister visited a restaurant in Hadera, a Likud stronghold, where owner Simo Shtivi said his arrival was “like hoisting the World Cup,” as diners lined up for photos and a chance to speak with him.
Netanyahu also made a surprise appearance with his wife Sara at a concert by Israeli pop star Eden Ben Zaken. A few days earlier, he filmed a campaign video at Jerusalem’s Malha Mall meeting shoppers, including children. The Central Elections Committee later ordered the video removed because election law bars the use of children in campaign propaganda.
Likud also rolled out billboards showing New York City Mayor Zohran Mamdani alongside the leaders of Iran, Turkey and Hezbollah under the slogan, “They want Netanyahu to lose. Don’t let them win.”
This article originally appeared on JTA.org.
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