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A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream
(New York Jewish Week) — It’s just after 1 p.m. on an unseasonably warm autumn day, and the line at the recently opened Flatiron restaurant S&P, which describes itself as “a new place for a very old lunch counter,” is out the door.
Fortunately for my rumbling stomach, the crowd is mostly due to the tight quarters within: Many customers are simply waiting for takeout orders of pastrami sandwiches and matzah ball soup. The barstool seating at the vintage marble counter means space near the entrance is at a premium, and my dining companion (none other than Shannon Sarna, the editor of The Nosher) and I are quickly seated at a two-top in the cramped yet convivial rear, which is dominated by a long green banquette.
S&P officially opened Sept. 28, the latest venture from Eric Finkelstein and Matt Ross, the founders of hip local sandwich mini-chain Court Street Grocers. It’s the newest iteration of an old-school luncheonette at 174 Fifth Ave., which first opened in 1928 and had been known for decades as Eisenberg’s Sandwich Shop.
I myself had once been a regular Eisenberg’s customer: At the tail-end of the ’90s, my first “real” job in New York was at the Flatiron Building across the street. To me — and, clearly, to many other New Yorkers — Eisenberg’s was the kind of place that seemed to be entwined with the very fabric of the city, like pigeons, hot dog carts and subway cars. I can’t say the food was particularly good at Eisenberg’s, but washing down a tuna melt with an egg cream in the vintage environs always felt special.
After a series of owners, Eisenberg’s shuttered for good during the pandemic in March 2021. Finkelstein and Ross — who first met as undergraduates at the Rhode Island School of Design, where they graduated in 2003 — were tapped to take over the space this spring, as the building’s landlord was committed to having a tenant who would preserve the vibe (if not the name, due to legal reasons) of Eisenberg’s.
The partners have spiffed up the interior and the menu a tad — but not enough so that the eatery feels unrecognizable. In fact S&P very much feels the same as Eisenberg’s always has, even if the floor is new and dishes such as bananas and sour cream are recent additions. As Finkelstein, 40, who grew up in a Jewish family in Hollis Hills, Queens, told me in a phone interview: “This is the kind of food I grew up around and with.”
In an effort to preserve the space’s long history, the new owners settled on a name that honors the restaurant’s original owners, Charles Schwadron and Rubin Pulver. “You can see that these two guys, Schwadron and Pulver, had built this place out right when the building was erected, and they were going to run a restaurant together,” Finkelstein said, explaining research that included scouring old lawsuits and tax documents. “In a 1940 tax photo, which is how we found out it had been called S&P, you can see five other sandwich shops on the same block.”
Following a hectic weekday lunch rush, I spoke with Finkelstein about the luncheonette’s legacy, its Jewish influences and how to make a perfect egg cream.
This interview has been lightly edited for length and clarity.
New York Jewish Week: Eisenberg’s felt like the kind of place that’s been around forever — and the new S&P still does. The nostalgia is there, but at the same time, the restaurant really feels like a living, breathing part of the city. Is that what you were aiming for?
Eric Finkelstein: This kind of place has always been really important to my business partner, Matt [Ross], and I — and to, obviously, a lot of people in New York. It’s the kind of place that people associate with New York. When you think about the city, you assume that these places are everywhere — and they should be. There are a number of reasons why they aren’t; some of them are organic, and some of them aren’t.
We found ourselves with an opportunity to help the city retain this one. And I think, fundamentally, what we really wanted to do was just make sure that if we were going to do this, that we did it in a way that was honest — where we tried to make the best food that we can, and try to provide the most appropriate level of service that we can, and that it’s not, to use a phrase Matt uses, a “theme-park version.” Because we definitely feel that this kind of thing is timeless, and it’s not, you know, it’s not an exercise in nostalgia to try to keep this place open.
Were you familiar with Eisenberg’s before you opened S&P?
I wasn’t aware of Eisenberg’s as a kid. My father definitely knew of it; my great-grandparents worked in the neighborhood, where there were a ton of places like Eisenberg’s. When we opened Court Street Grocers [in 2010], Matt and I used a number of things as a model for what we wanted to do [and this was one of them]. Like everybody else, I was kind of bummed to see the place had declined so precipitously in those last couple of years, then even more devastated to see it close.
I should say, obviously, that we are not Eisenberg’s. We don’t have the right to use that name. S&P is a different business. But one of the things that I loved so much about Eisenberg’s is that it was a lunch counter, that, you know, there were hundreds, or maybe thousands of lunch counters exactly like it in New York, with the same exact specs for the marble countertop and the mirrored back bar.
There are a lot of traditional Jewish foods on the menu, like latkes and matzah brei, but you also have things like cheeseburgers and bacon. Would you consider S&P a Jewish deli, or do you see it as Jewish in any way?
I would consider it a Jewish luncheonette. I think a deli has counter service, like a deli counter. Maybe a deli food case, and you could order food to go, or you could sit down at a table and maybe get a table service. But I think the lunch counter aspect of it makes it not a deli but a luncheonette.
It’s obviously not kosher. But, you know, I think there’s a tradition of this kind of lunch counter in New York that was Jewish inflected. And even a lot of diners have a lot of traditional Jewish food on their menus, for whatever reason, just because it’s New York.
I read that S&P’s desserts are made by your relatives. I love how this is a family business — a lot of the classic Jewish restaurants in the city, like Katz’s Delicatessen and Russ & Daughters, are generations-old family businesses. Do you feel like you’re recreating some of that, with something new?
My father makes the rugelach and both of Matt’s parents make the carrot cake.
The Court Street Grocers business, we’ve always thought of it as a kind of mom-and-pop-style operation. Decisions are made based on what’s actually happening with interactions between the customers and the staff, versus just kind of coming up with what people call “a concept” and executing it. These places should be living and breathing things that change.
Bonus question: I ordered a tuna melt and an egg cream at S&P, just like I used to at Eisenberg’s. I like egg creams OK but I don’t generally love them. But the one I had at S&P was by far the best egg cream I’ve ever had. What’s your secret?
First of all, we have good seltzer — we made sure that we had a good seltzer system put in, with the right amount of carbon dioxide, pressure, and a way that we can get it cold enough, which is a big deal. We’re using good milk, and we’re using Fox’s U-Bet [chocolate] syrup. So it’s sort of the same ingredients that everybody uses. I don’t know if ours is better, but the order of operations is really important. Before we opened we tried, over and over again, different ways of making it, like you put the chocolate syrup and then the milk. [Or] you put the milk and seltzer and then syrup. We’ve gotten to a place where we’re really satisfied. The amount of syrup is really important — I think it’s just proportions and order of operations, and then doing your best to try to not beat out all the carbonation.
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AI, Judaism and what to do about ‘Fully-Automated Luxury Communism’
In the mid-2010s, journalist Aaron Bastani coined the phrase “Fully Automated Luxury Communism,” arguing that automation, AI, and synthetic biology would eventually make work and material scarcity essentially obsolete. Eventually this idea became a manifesto envisioning a post-scarcity, post-capitalist world.
The Internet took notice, and by the summer of 2015, Bastani’s earnest manifesto had spawned millions of trollish variations (including my personal favorite, “Fully Automated Luxury Gay Space Communism” — the ‘gay’ and ‘space’ parts pointing to different ways to deal with overpopulation on Earth). As such things usually are, the memes were half-joking, half-serious, pointing both to a utopian vision of the future and to the impossibility of ever achieving it.
Eleven years later, though, the utopia may be at hand — though, as we’ve all heard by now, it could be more of a dystopia.
We’ve all read the takes: AI is taking our jobs, data centers are polluting the heartland, and, oh yeah, there’s a 10% chance that rogue AI agents will wipe out life on Earth. Of these three very different risks, Mira Fox recently wrote about the third from a Jewish perspective, and many pundits have commented on the second. I want to focus on the first one — on what happens to society when the value and availability of work changes so radically,and on how Jewish traditions may end up being of value.
On, in other words, Fully Automated Luxury Jewish Communism.
Let’s start in the present, when, as AI boosters are fond of saying, LLMs are the least-capable that they will ever be, yet have already radically altered the fields in which my husband and I both work. Jobs are already disappearing and highly qualified “white collar” workers are finding it harder and harder to get new ones. I’d guess that 90% of the work I did as a young lawyer could be done by 2026-level LLMs, with review by a senior attorney. And that’s today.
It is, at best, extremely unclear how our society is supposed to cope with the economic and social-spiritual-psychological consequences of this.
Economically, most AI-boosters say we’ll need some kind of Universal Basic Income (UBI) to support all those laid-off actuaries, coders, call center operators, researchers, and technical writers. Never mind that many of these same AI boosters are libertarians opposed to the state doing anything at all, and that many others are contributing mightily to Republican politicians who are opposed even to raising the minimum wage or expanding healthcare coverage. These are the politicians who will usher in UBI socialism for all?
But the question is deeper than economics. When the work you do is done by a machine, who are you?
After all, work isn’t just about putting food on the table; our identities are often tied to our jobs, and, more generally, to our capacity to provide for ourselves and our families. (For traditionalists, much of this is still gendered — men do the providing — but not for most progressives.) Even if our material needs are somehow met by UBI and the explosion in productivity that AI is supposed to bring about, what about our non-material needs: our need for purpose, meaning and identity?
Lest this sound vague or ‘soft,’ consider that what philosopher Jon Vervaeke has called the ‘Meaning Crisis’ animates much of our contemporary politics today. MAGA populism is, in large part, a response to the erosion (real or perceived) in American conceptions of communal identity, economic opportunity, gender roles, and religion – i.e., the Meaning Crisis. Yes, much of MAGA’s resentment is driven by economics: by the hollowing out of the American middle class in the wake of globalization and other factors. And a lot of it is driven by racism. But much of it is also about meaning: what it means to be an American, to be a man, to be white, to be Christian. And Donald Trump has brilliantly, intuitively channeled the rage at those societal changes into a hopeless, nihilistic patriotism — the Lost Cause for the 21st century.
The point is, “soft” concerns often drive our politics. Sure, it’s the economy, but also what economic dislocation means to people who experience it. And that meaning is as much spiritual, for lack of a better term, as it is financial.
From my vantage point, as a rabbi/journalist/psychedelics scholar/meditation teacher, it seems obvious that we are headed for a collective crisis even more massive than the ones we have already experienced. In a sense, AI is to white-collar work what globalization, de-unionization, and technology was to blue-collar work. Twenty years ago, it was the factories that were closing. Now, it’s the law offices cutting back on hiring. What is supposed to happen next?
From that same vantage point, it seems equally obvious that, as a society, there will need to be significant reorientation toward non-economic forms of value. Of course, these exist already: people find meaning in family, religion, culture, creativity, sports, hobbies, and a thousand other interests. It’s not like we’re starting from scratch. But consider how many people in your life (present company included) also derive meaning from work, and what will happen when that is taken away.
Religion, in its broadest possible sense, will almost certainly grow in response. Already, we’ve seen some of this in conservative quarters — converts to Catholicism like JD Vance and Peter Thiel, for example, or even the broad religiosity of Joe Rogan. But Capital-R Religion’s price of admission may be too high for many people: belief in God, conservative ideas about gender and sexuality, and all the myths and stories that seem preposterous if taken literally.
But there is also what I’ve called lower-case-r religion: forms of communal, ethical, and spiritual cohesion that are less about God, dogma, and obligation and more about the sacred in everyday life, rituals that bring us together, and practices that help us to grow ethically and spiritually.
In other words, what a lot of liberal Judaism, at its best, is already about.
A majority of non-Orthodox Judaism is already what Rabbi Amichai Lau-Lavie has called “God-optional” — it may have some general notion of the universe as sacred (I once wrote a book about that), and may maintain traditional God-language in liturgy and text, but it’s not focused on belief in an old man in the sky or obedience to Him for fear of punishment. Rather, as I wrote about in these pages in 2009, it’s focused on what religion does: how it can nourish the soul, teach ethical values, mark the passages of time, and bring people together in communities of meaning.
DZ Kalman, a leading theorist on Judaism and artificial intelligence, told me that “neither Judaism nor any other religion has a ready-to-hand answer for what to do when a chunk of the world’s jobs is suddenly no longer necessary. We have thoughts about the value of work, but those ideas are premised on a world where human labor is necessary to keep society running. We are not yet ready for a ‘time that is wholly Shabbat,’” a metaphor for the messianic age.
Yet, Kalman continued, “Shabbat is fundamental here. Humans can simply be; AI (for the moment) cannot. We as a society are not good at championing the value of presence, which is core to the Shabbat experience.”
But soon, we are going to have to be. Because what is “fully-automated luxury Jewish communism” if not a time that is wholly Shabbat?
What “religion” looks like in its particulars will vary with every person who experiences it. For some, it may mean a recommitment to seemingly non-religious activities: rescuing animals is ‘religious’ in this sense, as is throwing elaborate parties, seeing films, writing poetry, or, of course, raising a family. For others, it may well be the full traditional package, which excels at providing holistic systems of meaning. And for me, it will continue to mean a combination of spiritual practice (meditation, psychedelics, ritual), family life and political activism. Judaism and Jewishness already encompasses all of these things; just peruse the weekly schedule of a mainstream suburban synagogue, and you’ll find most of them already.
Personally, among those various possibilities, I’m interested in whether we’ll see a Jewish ‘archaic revival’ — a term coined by psychedelic theorist Terrence McKenna to describe a resurgence in ‘primitive’, non-rational ways of relating to the great mystery of the human condition. I’m excited by that possibility, which will likely be accelerated by psychedelics in particular (if you haven’t yet, please read the ‘Jewish Journeys’ study which showed how psychedelic experience super-charged people’s interest in spirituality). There are plenty of risks as well: Contrary to hippie myths, spirituality does not make one more politically liberal, and often makes people more particularistic. But I’m intrigued by an embodied Judaism newly revitalized to meet the needs of a post-work future.
Of course, that’s only one Jewish path, and not the most popular one. The broader point is that as work recedes in importance and society faces radical and destabilizing changes, we are going to need more and better ways to understand ourselves, our communities, and our world.
Which, for all its shortcomings, Judaism has been exploring for around 3,000 years.
The post AI, Judaism and what to do about ‘Fully-Automated Luxury Communism’ appeared first on The Forward.
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Israel-bound flight diverted to Saudi Arabia after terror attack on board
(JTA) — A Flydubai flight from Dubai to Tel Aviv made an emergency landing in Saudi Arabia after passengers reported that an altercation broke out between two pilots. Israeli officials are describing the incident as a terrorist attack and passengers say they intervened to restrain a man who had attacked one of the pilots.
The flight, carrying more than 100 Israeli passengers, was diverted while flying over Jordanian airspace and eventually landed at Tabuk Airport in northern Saudi Arabia, an Israeli official to the Jewish Telegraphic Agency.
An Israeli official briefed the media and was quoted by Israel’s Channel 12 as saying that one pilot stabbed the other and attempted to “do a 9/11” — either by hijacking the plane and flying it toward Israel or crashing it. The official said that a “dramatic disaster was prevented.”
According to accounts from passengers posted on social media and reports by Israeli media, the co-pilot attacked the captain and attempted to take control of the aircraft. At least two people were injured in the incident. The entire incident lasted about an hour and a half.
“We are on the flight from Dubai. We took control of the flight. There was an attacker with a knife who stabbed one of the pilots,” passenger Itzhak Liber said in a Facebook video. “A few of us jumped in and pulled him out of the cockpit. Everything is OK now. The terrorist is neutralized. There is a pilot who is seriously injured.”
“It was tough. Everything is covered in blood,” Liber added.
Another passenger, appearing in a video posted to social media with blood visible on his face, said the passengers were in the middle of a hijacking and had restrained the attacker as the plane prepared to land. In another video, several passengers said they were protecting the pilot.
A third passenger told Israel’s Channel 12, “There were moments when we were sure this was the end.”
Saudi authorities said the two pilots were taken to a hospital after sustaining injuries, according to international media reports. Flydubai, which is owned by the United Arab Emirates, has acknowledged that there was an “incident” that led to the diversion of the flight. It stressed that the plane landed safely and that all passengers were safe. UAE officials had not commented on the incident as of publication.
Data from Flightradar24 showed the aircraft descending roughly 14,000 feet in less than 30 seconds during the incident. The plane subsequently diverted from its route and landed in Tabuk.
The office of Israeli Prime Minister Benjamin Netanyahu said he had held consultations and was monitoring developments. “Following concerns over an aviation incident, the prime minister held consultations on the matter and followed developments,” Netanyahu’s office said. “The incident is under control, and all measures are now being taken to return the Israeli passengers safely to Israel.”
Israel and Saudi Arabia do not have formal diplomatic relations, but the two countries maintain ties. This is not the first time a flight carrying Israeli passengers has landed in Saudi Arabia.
Israeli Finance Minister Bezalel Smotrich said in a post on X that there had been an attempt to “crash” the aircraft and “murder 180 Israelis.” He called for Israel to hold accountable the “state or terrorist organization” responsible for the incident.
This is a developing story.
This article originally appeared on JTA.org.
The post Israel-bound flight diverted to Saudi Arabia after terror attack on board appeared first on The Forward.
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Far-right Israel critic James Fishback likens abortion to the Holocaust
(JTA) — James Fishback, a fierce critic of Israel and a far-right politician, offered scathing remarks about the Jewish state and likened abortion to the Holocaust during an address at the University of Mississippi on Tuesday evening.
Fishback, a former GOP gubernatorial candidate in Florida, recalled that earlier this summer the Combat Antisemitism Movement flagged as antisemitic one of his X posts describing abortion as a holocaust.
“Abortion is a holocaust, and by every single historical metric available, it was worse than the other one,” Fishback said, claiming that “61 million children have been killed in the womb since Roe v. Wade was wrongly decided in 1973.”
He also had harsh words for the state of Israel. “It is time for President Trump to call [Prime Minister] Benjamin Netanyahu and cut him off. We must decouple from Israel to save America,” he added.
Fishback was speaking at a Turn Up the Mic forum arranged by members of the University of Mississippi chapter of Turning Point USA, the organization founded by the late Charlie Kirk.
Slamming immigration policies on both sides of the aisle — Republicans for too few mass deportations and Democrats for an influx of foreign workers — Fishback declared, “It’s time to stand up and tell both parties that no, American jobs are for Americans only.”
He noted, however, that making such demands could result in a person being labeled a racist or misogynist, and that “if you’re really bad they’ll call you an antisemite.” Stressing that he condemns “all forms of religious hatred,” he maintained that “the most virulent” type is the hostility “against Christians in this country.”
Fishback blamed Israel and the inability of the U.S. to “tell them no” for drawing the country into the war with Iran. That war, he argued, has pushed gas prices and Treasury yields higher.
This article originally appeared on JTA.org.
The post Far-right Israel critic James Fishback likens abortion to the Holocaust appeared first on The Forward.

