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A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream
(New York Jewish Week) — It’s just after 1 p.m. on an unseasonably warm autumn day, and the line at the recently opened Flatiron restaurant S&P, which describes itself as “a new place for a very old lunch counter,” is out the door.
Fortunately for my rumbling stomach, the crowd is mostly due to the tight quarters within: Many customers are simply waiting for takeout orders of pastrami sandwiches and matzah ball soup. The barstool seating at the vintage marble counter means space near the entrance is at a premium, and my dining companion (none other than Shannon Sarna, the editor of The Nosher) and I are quickly seated at a two-top in the cramped yet convivial rear, which is dominated by a long green banquette.
S&P officially opened Sept. 28, the latest venture from Eric Finkelstein and Matt Ross, the founders of hip local sandwich mini-chain Court Street Grocers. It’s the newest iteration of an old-school luncheonette at 174 Fifth Ave., which first opened in 1928 and had been known for decades as Eisenberg’s Sandwich Shop.
I myself had once been a regular Eisenberg’s customer: At the tail-end of the ’90s, my first “real” job in New York was at the Flatiron Building across the street. To me — and, clearly, to many other New Yorkers — Eisenberg’s was the kind of place that seemed to be entwined with the very fabric of the city, like pigeons, hot dog carts and subway cars. I can’t say the food was particularly good at Eisenberg’s, but washing down a tuna melt with an egg cream in the vintage environs always felt special.
After a series of owners, Eisenberg’s shuttered for good during the pandemic in March 2021. Finkelstein and Ross — who first met as undergraduates at the Rhode Island School of Design, where they graduated in 2003 — were tapped to take over the space this spring, as the building’s landlord was committed to having a tenant who would preserve the vibe (if not the name, due to legal reasons) of Eisenberg’s.
The partners have spiffed up the interior and the menu a tad — but not enough so that the eatery feels unrecognizable. In fact S&P very much feels the same as Eisenberg’s always has, even if the floor is new and dishes such as bananas and sour cream are recent additions. As Finkelstein, 40, who grew up in a Jewish family in Hollis Hills, Queens, told me in a phone interview: “This is the kind of food I grew up around and with.”
In an effort to preserve the space’s long history, the new owners settled on a name that honors the restaurant’s original owners, Charles Schwadron and Rubin Pulver. “You can see that these two guys, Schwadron and Pulver, had built this place out right when the building was erected, and they were going to run a restaurant together,” Finkelstein said, explaining research that included scouring old lawsuits and tax documents. “In a 1940 tax photo, which is how we found out it had been called S&P, you can see five other sandwich shops on the same block.”
Following a hectic weekday lunch rush, I spoke with Finkelstein about the luncheonette’s legacy, its Jewish influences and how to make a perfect egg cream.
This interview has been lightly edited for length and clarity.
New York Jewish Week: Eisenberg’s felt like the kind of place that’s been around forever — and the new S&P still does. The nostalgia is there, but at the same time, the restaurant really feels like a living, breathing part of the city. Is that what you were aiming for?
Eric Finkelstein: This kind of place has always been really important to my business partner, Matt [Ross], and I — and to, obviously, a lot of people in New York. It’s the kind of place that people associate with New York. When you think about the city, you assume that these places are everywhere — and they should be. There are a number of reasons why they aren’t; some of them are organic, and some of them aren’t.
We found ourselves with an opportunity to help the city retain this one. And I think, fundamentally, what we really wanted to do was just make sure that if we were going to do this, that we did it in a way that was honest — where we tried to make the best food that we can, and try to provide the most appropriate level of service that we can, and that it’s not, to use a phrase Matt uses, a “theme-park version.” Because we definitely feel that this kind of thing is timeless, and it’s not, you know, it’s not an exercise in nostalgia to try to keep this place open.
Were you familiar with Eisenberg’s before you opened S&P?
I wasn’t aware of Eisenberg’s as a kid. My father definitely knew of it; my great-grandparents worked in the neighborhood, where there were a ton of places like Eisenberg’s. When we opened Court Street Grocers [in 2010], Matt and I used a number of things as a model for what we wanted to do [and this was one of them]. Like everybody else, I was kind of bummed to see the place had declined so precipitously in those last couple of years, then even more devastated to see it close.
I should say, obviously, that we are not Eisenberg’s. We don’t have the right to use that name. S&P is a different business. But one of the things that I loved so much about Eisenberg’s is that it was a lunch counter, that, you know, there were hundreds, or maybe thousands of lunch counters exactly like it in New York, with the same exact specs for the marble countertop and the mirrored back bar.
There are a lot of traditional Jewish foods on the menu, like latkes and matzah brei, but you also have things like cheeseburgers and bacon. Would you consider S&P a Jewish deli, or do you see it as Jewish in any way?
I would consider it a Jewish luncheonette. I think a deli has counter service, like a deli counter. Maybe a deli food case, and you could order food to go, or you could sit down at a table and maybe get a table service. But I think the lunch counter aspect of it makes it not a deli but a luncheonette.
It’s obviously not kosher. But, you know, I think there’s a tradition of this kind of lunch counter in New York that was Jewish inflected. And even a lot of diners have a lot of traditional Jewish food on their menus, for whatever reason, just because it’s New York.
I read that S&P’s desserts are made by your relatives. I love how this is a family business — a lot of the classic Jewish restaurants in the city, like Katz’s Delicatessen and Russ & Daughters, are generations-old family businesses. Do you feel like you’re recreating some of that, with something new?
My father makes the rugelach and both of Matt’s parents make the carrot cake.
The Court Street Grocers business, we’ve always thought of it as a kind of mom-and-pop-style operation. Decisions are made based on what’s actually happening with interactions between the customers and the staff, versus just kind of coming up with what people call “a concept” and executing it. These places should be living and breathing things that change.
Bonus question: I ordered a tuna melt and an egg cream at S&P, just like I used to at Eisenberg’s. I like egg creams OK but I don’t generally love them. But the one I had at S&P was by far the best egg cream I’ve ever had. What’s your secret?
First of all, we have good seltzer — we made sure that we had a good seltzer system put in, with the right amount of carbon dioxide, pressure, and a way that we can get it cold enough, which is a big deal. We’re using good milk, and we’re using Fox’s U-Bet [chocolate] syrup. So it’s sort of the same ingredients that everybody uses. I don’t know if ours is better, but the order of operations is really important. Before we opened we tried, over and over again, different ways of making it, like you put the chocolate syrup and then the milk. [Or] you put the milk and seltzer and then syrup. We’ve gotten to a place where we’re really satisfied. The amount of syrup is really important — I think it’s just proportions and order of operations, and then doing your best to try to not beat out all the carbonation.
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Israeli and diaspora Jews live in different realities. The Israel Day parade proved it
If Sunday’s Israel Day Parade in New York City had been held in Israel, with the same Israeli leaders in attendance, there is no way that so many people would have shown up — unless it was to protest.
The fact that tens of thousands of American Jews seemed to have no problem marching alongside far-right Israeli ministers — including Bezalel Smotrich and Amichai Eliyahu — is a clear indication of the ever-widening gap between Israelis and diaspora Jews, whose support for Israel is, for the most part, conceptual. And that gap isn’t exclusively, or even primarily, about the Israeli-Palestinian conflict.
Yes, there are many Israelis who oppose the messianic, anti-Palestinian rhetoric and policies pushed by Smotrich, Eliyahu and the rest of Prime Minister Benjamin Netanyahu’s far-right cabinet — although not nearly enough, if you ask me. But the broad disdain for this government has more to do with domestic issues.
Israelis are furious over the ongoing Haredi draft exception; the government’s effective abandonment of citizens on the northern border; its refusal to take any accountability for the failures surrounding the Oct. 7 attack; a collapsing education system; a narrowing of religious freedoms; soaring murder rates in Arab communities; an epidemic of violence among Israeli teenagers; and police ineptitude and brutality.
From Israel, it seems clear that diaspora Jews have been unwilling to confront just how much damage Smotrich and his fellow coalition partners have done inside Israel.
Which is perhaps why Israel Day in New York City felt so disconnected from Israeli life.
The discourse around Israel’s delegation to the parade, at least on my algorithm, seemed to involve two contrasting beliefs: Either the ministers’ presence invalidated the legitimacy of the entire event and no one should have participated, or the parade was not a show of support for the Israeli government but a celebration of culture and heritage — and therefore these politicians should not be allowed to define it.
That debate largely took place around Mayor Zohran Mamdani’s decision not to attend the parade. To some pro-Israel Jews, his choice read as a rebuttal of Israel’s right to exist. In response, they spoke in the sweeping language of Jewish self-determination. This is nothing new: pro-Israel diaspora Jews often find themselves defending Israel against those who call for its destruction.
And yet, when it comes to the people who are actually destroying it, many are remarkably silent.
The full list of problematic statements and behaviors from members of Israel’s political the delegation is too long to detail in full. Among the most shocking items: Eliyahu, a member of Itamar Ben-Gvir’s far-right Jewish Power party, has publicly called for the ethnic cleansing of Gaza and suggested that dropping a nuclear bomb on the strip was a possibility. His fellow party member, Negev and Galilee Development Minister Yitzhak Wasserlauf, who also attended the parade, has led several provocations at the Al-Aqsa Mosque compound, in violation of Israel’s own clear norms regarding the holy Muslim site.
And Smotrich — whose attendance organizers said they had not been told about in advance — has doggedly worked to enable the de facto annexation of the West Bank.
Obviously, diaspora Jews have a different relationship with Israel than those of us who live here. We exist in completely different contexts, with different needs, fears and responsibilities. I do not believe our concerns need to be exactly identical. I am not telling anyone it was wrong to go to the parade.
But the question is what happens after.
How will the thousands who poured out to celebrate Israel in Manhattan on Sunday use their voices and energy to fight not just for Israel’s right to exist, but also for it to have a better future? After mainstream Jewish institutions have taken apart their floats, what resources will they allocate to protecting Israeli democracy, supporting the communities this government has abandoned and opposing the extremists dismantling the country from within?
After the parade, I kept seeing a brief clip of Democratic Sen. Chuck Schumer speaking from the dais. He ended his speech with the popular refrain “Am Yisrael Chai,” which he then translated into English.
Except he stumbled a bit over the words. Instead of saying, “The people of Israel live,” it came out as “the People Israel live.”
His flub inadvertently captured a deep truth. Israel, as a peoplehood, as an idea, is alive and kicking. Despite what some online ideologues want you to believe, our ancestral homeland is not going anywhere.
Nor do we need to fight quite as hard as we seem to think for the right to self-determination, seeing as we already have it and are not in any real danger of losing it.
But the people of Israel — the ones who actually live inside the country — are suffering. We are at the mercy of the most extreme government this country has ever seen.
We want to raise our children in security: real, long-lasting, diplomatically achieved security. We want to send them to decent schools in the morning and get them back in one piece at the end of the day. We want to live in a democracy, with a free press and an independent judiciary, where our daughters can read from the Torah if they want to and our sons can marry men if they want to.
The people of Israel do not need you to stand with Israel in a show of blanket solidarity.
We would much rather you stand with us, in active opposition to our government.
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North Carolina Democrats reject Gaza genocide resolution following campaign by Jewish caucus
(JTA) — For weeks, Jewish Democrats in North Carolina worked to block the state’s Democratic Party from passing a resolution declaring Israel’s actions in Gaza a genocide.
On Saturday, they narrowly prevailed.
The measure, titled the “Genocide Accountability Resolution,” was struck down by members of the North Carolina Democratic Party’s State Executive Committee with a vote of 163-130.
For Amy DeLoach, the first vice chair of the North Carolina Democratic Party Jewish Caucus, the victory marked a sign that Jewish Democrats still have a place in the party, even as debates over Israel have roiled Democratic politics across the country.
“Most Jews vote Democratically, and we were feeling abandoned, and now we feel like we have a home again,” said DeLoach, who also sits on the party’s international subcommittee.
The defeat of the resolution comes as support for Israel has dropped dramatically among Democrats, and the U.S.-Israel alliance has increasingly emerged as a third rail within the party.
While resolutions condemning the pro-Israel lobby AIPAC and calling to halt arms sales to Israel have been blocked by the Democratic National Committee over the past year, last June, the North Carolina Democratic Party passed a resolution calling for an immediate arms embargo on Israel.
Joel Wanger, the chief political officer of the Democratic Majority for Israel, welcomed the outcome of the genocide resolution in a statement to the Jewish Telegraphic Agency Tuesday.
“This resolution would have divided Democrats at a time when we should be united in opposing Donald Trump, while doing nothing to advance peace between Israelis and Palestinians,” he said.
The resolution was introduced earlier this year by a member of the progressive, Arab and Muslim caucuses of the North Carolina Democratic Party. It advanced from the precinct level through county, district and state bodies before reaching the State Executive Committee for a final vote Saturday.
The resolution would have added language to the state party platform calling for the “prosecution” and “vetting” of individuals and entities in the United States who “may have participated in or enabled genocide.” The resolution also cited a United Nations Commission of Inquiry that concluded for the first time in September that Israel had committed a genocide in Gaza.
The resolution’s defeat Saturday followed an extensive campaign by the party’s Jewish Caucus to block its adoption.
In a May 27 letter to members of the executive committee, leaders of the Jewish Caucus urged them to reject the resolution, arguing that state parties “should not adopt contested international policy positions” and that its timing would hurt 2026 Democratic candidates and divide voters.
“Jewish, Muslim, Palestinian, Christian, and secular Democrats are united on affordability, public education, healthcare, voting rights, and reproductive freedom,” the letter said. “This resolution forces them to take sides on something most did not join the party to fight about.”
The letter cited “serious factual and legal problems” with the resolution and said Jewish Democrats would support a substitute “affirming NC Democrats’ commitment to ending civilian suffering in Gaza, supporting humanitarian aid, and opposing antisemitism, Islamophobia, and political violence in all forms.”
But the Jewish Caucus was not the only group within the party invested in the outcome of the vote.
Last month, the leaders of the Muslim, Arab, interfaith and progressive caucuses of the North Carolina Democratic Party issued its own a letter calling on members of the State Executive Committee to support the resolution in order to “affirm our party’s commitment to human rights and the protection of civilian life.”
“All too frequently, the burdensome narrative of genocide denial has been heard from those persons and organizations who have 1) either acquiesced to genocide or 2) feared the worst reprisals from those who have supported it,” the letter read. “This silence compromises the faith of many voters in our party.”
The letter, which cited a recent study that found 80% of Democrats have an unfavorable view of Israel, was undersigned by the head of the state party’s Jewish Democrats, a non-Zionist Jewish subgroup within the Interfaith Caucus.
Mark Bochkis, the communications chair of the Jewish Democrats, told JTA that his group and the Jewish Caucus “fundamentally disagree about the divisiveness” of the resolution.
“We believe this is actually an issue that galvanizes the younger base of the party and other other important key voting blocks for the Democratic party,” Bochkis said. “We believe not speaking out on something like this is actually holding the party back.”
Paul McAllister, the chair of the Interfaith Caucus, told JTA that “we don’t want to see anything happen to any member of any community, Jewish or otherwise, but we do want accountability.”
While McAllister said that the language concerning “prosecution” in the resolution could have been “clarified,” he said the Jewish Caucus’ suggestion of an alternative to the resolution attracted little support because he felt it “waters down the need to hold a nation accountable for what it is doing to another people.”
“My major concern is that we have a faction within the party that wants justice for all people equally, Jews and Palestinians, and that there’s some in the party, namely members of the Jewish caucus, who do not comprehend how critical it is that we not only look after our own interest or our own group’s interest, but the interest of others, and this is the struggle,” McAllister said.
DeLoach said the scheduling of the vote last week on Shabbat had bothered members of the Jewish caucus. But she said they had “let that one go” to focus on fighting the resolution.
“We talk about that amongst ourselves, but we’re in a war right now,” she said. “We’re going to pick and choose the battles we fight.”
DeLoach said her group viewed the resolution as a political liability that could potentially force Democratic candidates in the state to either distance themselves from the party or embrace a “difficult divisive issue” on the campaign trail.
“No politician is going to want to run on a platform that includes this,” DeLoach said. “Platforms don’t win elections, and this is going to risk us losing an outrageously important election.”
DeLoach pointed to the campaigns of Roy Cooper, the state’s former governor who’s running for a Senate seat, and Anita Earls, who is running for reelection to the North Carolina Supreme Court.
“Most Democrats in North Carolina really are more concerned about their electric bill right now, and the cost of food,” DeLoach said. “As the vote shows, you know, nobody likes what’s going on in the Middle East. We don’t like what’s going on in the Middle East, but we know that’s not where our focus should be right now.”
Looking ahead, DeLoach said she hoped that the resolution’s defeat would serve as a warning against rhetoric she saw as “adding to a drumbeat of antisemitism that is so prevalent in the country.”
“There’s war crimes on both sides here, but it’s not a genocide, and y’all pounding this drum is making it more and more dangerous for Jews to live in this country,” DeLoach said. “We see the defeat of this resolution not only as a chance for us to start just electing Democrats, but as a hopeful pause, at least, if not a stop to this horrible rhetoric.”
This article originally appeared on JTA.org.
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Tidbits: For the first time, a kosher restaurant has won a Michelin star
Tidbits is a Forverts feature of easy news briefs in Yiddish that you can listen to or read, or both! If you read the article and don’t know a word, just click on it and the translation appears. Listen to the report here:
צום ערשטן מאָל געווינט אַ כּשרער רעסטאָראַן אַ „מישעלין־שטערן“
ייִט״אַ. — ווען מע האָט באַשאָטן דעם ישׂראלדיקן קוכער רז שבתי (ראַז שאַבטײַ) מיט קאָנפֿעטי האָט ער זיך ממש צעוויינט — און זײַנע מיטאַרבעטער האָבן אים וואַרעם אַרומגענומען.
מיט עטלעכע מינוט פֿריִער האָט מען געמאָלדן, אַז זײַן רעסטאָראַן אין מיאַמי, וואָס הייסט „מוטראַ“, איז געוואָרן דער ערשטער כּשרער רעסטאָראַן צו באַקומען אַ „מישעלין־שטערן“ — דעם גרעסטן כּבֿוד אין דער רעסטאָראַן־אינדוסטריע.
„דאָס איז אַ מאָמענט פֿון שׂימחה און פֿון שטאָלץ,“ האָט שאַבטײַ געזאָגט דער ייִדישער טעלעגראַפֿישער אַגענטור. „דעם שטערן באַקומט נישט בלויז ׳מוטראַ׳, נאָר דאָס גאַנצע ייִדישע פֿאָלק.“
שבתי, וואָס האָט שוין געאַרבעט אין אַ צאָל קיכן איבער ניו־יאָרק און ישׂראל, האָט געעפֿנט „מוטראַ“ אין פֿעברואַר 2025, געבנדיק דעם רעסטאָראַן אַ נאָמען נאָך זײַן ירושלים־געבוירענער באָבען, וועמעס קאָכן האָט אינספּירירט זײַן מעניו.
„איך האָב ליב צו באַצייכענען דאָס עסן אין דעם רעסטאָראַן ווי ׳ירושלימער מאכלים׳ אַנטקעגן ׳מיטל־מיזרחדיקע אָדער ישׂראלדיקע מאכלים׳ ווײַל די טעמען וואָס איך פּרוּוו ברענגען צום טיש זענען די טעמען וואָס זענען פֿאַרבונדן מיט מײַנע זכרונות און מיט מײַנע עקסקורסיעס אין מאַרק מיט דער באָבען,” האָט שבתי געזאָגט. „איך דאַרף זײַן געטרײַ די פּאָטראַוועס וואָס די באָבע האָט מיך געהאָדעוועט.“
אַ באַשרײַבונג פֿונעם רעסטאָראַן אויף דער „מישעלין“־וועבזײַט לויבט זײַנע „פּרעכטיקע בוריקעס אין ‘אַהאָ בלאַנקאָ’ (אַ קאַלטע זופּ געמאַכט פֿון מאַנדלען, קנאָבל און עסיק)“ און „שאָפֿנפֿלייש־קאָבאַב מיט גערייכערטן פּאַטלעזשאַן־קרעם און פּאָמידאָרן־בוימל“.
אַ דאַנק דער אָנערקענונג איז „מוטראַ“ געוואָרן איינער פֿון די אָנגעזעענסטע רעסטאָראַנען און באַטרעפֿט אַן אמתן ווענדפּונקט פֿאַר דער כּשרער קיך. פֿאַר שבתי, וואָס האָט אָנגעהויבן היטן כּשרות מיט מער ווי 10 יאָר צוריק, איז די פּרעמיע אַ קלאָרער באַווײַז, אַז קולינאַרע אויסגעצייכנטקייט קען בליִען אין די ראַמען פֿון דער כּשרער קיך.
„איך האָף אַז די דערגרייכונג וועט אינספּירירן אַנדערע כּשרע קוכערס,“ האָט ער געזאָגט.
צו זען דעם אַרטיקל אויף ענגליש, גיט אַ קוועטש דאָ.
To see the article in English, click here.
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