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A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream
(New York Jewish Week) — It’s just after 1 p.m. on an unseasonably warm autumn day, and the line at the recently opened Flatiron restaurant S&P, which describes itself as “a new place for a very old lunch counter,” is out the door.
Fortunately for my rumbling stomach, the crowd is mostly due to the tight quarters within: Many customers are simply waiting for takeout orders of pastrami sandwiches and matzah ball soup. The barstool seating at the vintage marble counter means space near the entrance is at a premium, and my dining companion (none other than Shannon Sarna, the editor of The Nosher) and I are quickly seated at a two-top in the cramped yet convivial rear, which is dominated by a long green banquette.
S&P officially opened Sept. 28, the latest venture from Eric Finkelstein and Matt Ross, the founders of hip local sandwich mini-chain Court Street Grocers. It’s the newest iteration of an old-school luncheonette at 174 Fifth Ave., which first opened in 1928 and had been known for decades as Eisenberg’s Sandwich Shop.
I myself had once been a regular Eisenberg’s customer: At the tail-end of the ’90s, my first “real” job in New York was at the Flatiron Building across the street. To me — and, clearly, to many other New Yorkers — Eisenberg’s was the kind of place that seemed to be entwined with the very fabric of the city, like pigeons, hot dog carts and subway cars. I can’t say the food was particularly good at Eisenberg’s, but washing down a tuna melt with an egg cream in the vintage environs always felt special.
After a series of owners, Eisenberg’s shuttered for good during the pandemic in March 2021. Finkelstein and Ross — who first met as undergraduates at the Rhode Island School of Design, where they graduated in 2003 — were tapped to take over the space this spring, as the building’s landlord was committed to having a tenant who would preserve the vibe (if not the name, due to legal reasons) of Eisenberg’s.
The partners have spiffed up the interior and the menu a tad — but not enough so that the eatery feels unrecognizable. In fact S&P very much feels the same as Eisenberg’s always has, even if the floor is new and dishes such as bananas and sour cream are recent additions. As Finkelstein, 40, who grew up in a Jewish family in Hollis Hills, Queens, told me in a phone interview: “This is the kind of food I grew up around and with.”
In an effort to preserve the space’s long history, the new owners settled on a name that honors the restaurant’s original owners, Charles Schwadron and Rubin Pulver. “You can see that these two guys, Schwadron and Pulver, had built this place out right when the building was erected, and they were going to run a restaurant together,” Finkelstein said, explaining research that included scouring old lawsuits and tax documents. “In a 1940 tax photo, which is how we found out it had been called S&P, you can see five other sandwich shops on the same block.”
Following a hectic weekday lunch rush, I spoke with Finkelstein about the luncheonette’s legacy, its Jewish influences and how to make a perfect egg cream.
This interview has been lightly edited for length and clarity.
New York Jewish Week: Eisenberg’s felt like the kind of place that’s been around forever — and the new S&P still does. The nostalgia is there, but at the same time, the restaurant really feels like a living, breathing part of the city. Is that what you were aiming for?
Eric Finkelstein: This kind of place has always been really important to my business partner, Matt [Ross], and I — and to, obviously, a lot of people in New York. It’s the kind of place that people associate with New York. When you think about the city, you assume that these places are everywhere — and they should be. There are a number of reasons why they aren’t; some of them are organic, and some of them aren’t.
We found ourselves with an opportunity to help the city retain this one. And I think, fundamentally, what we really wanted to do was just make sure that if we were going to do this, that we did it in a way that was honest — where we tried to make the best food that we can, and try to provide the most appropriate level of service that we can, and that it’s not, to use a phrase Matt uses, a “theme-park version.” Because we definitely feel that this kind of thing is timeless, and it’s not, you know, it’s not an exercise in nostalgia to try to keep this place open.
Were you familiar with Eisenberg’s before you opened S&P?
I wasn’t aware of Eisenberg’s as a kid. My father definitely knew of it; my great-grandparents worked in the neighborhood, where there were a ton of places like Eisenberg’s. When we opened Court Street Grocers [in 2010], Matt and I used a number of things as a model for what we wanted to do [and this was one of them]. Like everybody else, I was kind of bummed to see the place had declined so precipitously in those last couple of years, then even more devastated to see it close.
I should say, obviously, that we are not Eisenberg’s. We don’t have the right to use that name. S&P is a different business. But one of the things that I loved so much about Eisenberg’s is that it was a lunch counter, that, you know, there were hundreds, or maybe thousands of lunch counters exactly like it in New York, with the same exact specs for the marble countertop and the mirrored back bar.
There are a lot of traditional Jewish foods on the menu, like latkes and matzah brei, but you also have things like cheeseburgers and bacon. Would you consider S&P a Jewish deli, or do you see it as Jewish in any way?
I would consider it a Jewish luncheonette. I think a deli has counter service, like a deli counter. Maybe a deli food case, and you could order food to go, or you could sit down at a table and maybe get a table service. But I think the lunch counter aspect of it makes it not a deli but a luncheonette.
It’s obviously not kosher. But, you know, I think there’s a tradition of this kind of lunch counter in New York that was Jewish inflected. And even a lot of diners have a lot of traditional Jewish food on their menus, for whatever reason, just because it’s New York.
I read that S&P’s desserts are made by your relatives. I love how this is a family business — a lot of the classic Jewish restaurants in the city, like Katz’s Delicatessen and Russ & Daughters, are generations-old family businesses. Do you feel like you’re recreating some of that, with something new?
My father makes the rugelach and both of Matt’s parents make the carrot cake.
The Court Street Grocers business, we’ve always thought of it as a kind of mom-and-pop-style operation. Decisions are made based on what’s actually happening with interactions between the customers and the staff, versus just kind of coming up with what people call “a concept” and executing it. These places should be living and breathing things that change.
Bonus question: I ordered a tuna melt and an egg cream at S&P, just like I used to at Eisenberg’s. I like egg creams OK but I don’t generally love them. But the one I had at S&P was by far the best egg cream I’ve ever had. What’s your secret?
First of all, we have good seltzer — we made sure that we had a good seltzer system put in, with the right amount of carbon dioxide, pressure, and a way that we can get it cold enough, which is a big deal. We’re using good milk, and we’re using Fox’s U-Bet [chocolate] syrup. So it’s sort of the same ingredients that everybody uses. I don’t know if ours is better, but the order of operations is really important. Before we opened we tried, over and over again, different ways of making it, like you put the chocolate syrup and then the milk. [Or] you put the milk and seltzer and then syrup. We’ve gotten to a place where we’re really satisfied. The amount of syrup is really important — I think it’s just proportions and order of operations, and then doing your best to try to not beat out all the carbonation.
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Chicago Adopts IHRA Definition of Antisemitism
Chicago, United States, on Aug. 22, 2024. Photo: J.W. Hendricks/NurPhoto via Reuters Connect
The City Council of Chicago, Illinois, voted on Tuesday to adopt the International Holocaust Remembrance Alliance’s (IHRA) definition of antisemitism, becoming one of many governments and municipalities to affirm its utility as a reference tool for identifying antisemitic hate crimes and a safeguard of Jewish civil rights.
The measure was passed on International Holocaust Remembrance Day, which commemorated the 81st anniversary of the day when Jewish prisoners were liberated from Auschwitz, the Nazis’ deadliest extermination camp during World War II.
“Chicago now proudly joins a global consensus of more than 1,200 entities worldwide, including the United States, 37 US state governments, and 98 city and country bodies who have adopted this definition,” city council member Debra Silverstein, alderman of the 50th Ward, said in a statement praising the adoption. “At a time when antisemitic hate crimes are surging locally, this unanimous City Council action sends an unmistakable message that anti-Jewish hate has no place in Chicago.”
IHRA — an intergovernmental organization comprising dozens of countries including the US and Israel — adopted the “working definition” of antisemitism in 2016. Since then, the definition has been widely accepted by Jewish groups and lawmakers across the political spectrum, and it is now used by hundreds of governing institutions, including the US State Department, European Union, and United Nations.
According to the definition, antisemitism “is a certain perception of Jews, which may be expressed as hatred toward Jews. Rhetorical and physical manifestations of antisemitism are directed toward Jewish or non-Jewish individuals and/or their property, toward Jewish community institutions and religious facilities.” It provides 11 specific, contemporary examples of antisemitism in public life, the media, schools, the workplace, and in the religious sphere. Beyond classic antisemitic behavior associated with the likes of the medieval period and Nazi Germany, the examples include denial of the Holocaust and newer forms of antisemitism targeting Israel such as demonizing the Jewish state, denying its right to exist, and holding it to standards not expected of any other democratic state.
Chicago’s embrace of the definition comes amid a historic surge in antisemitic incidents across the US and the world.
In 2024, as reported by the Anti-Defamation League’s (ADL) latest annual audit, there were 9,354 antisemitic incidents — an average of 25.6 a day — across the US, creating an atmosphere of hate not experienced in the nearly thirty years since the ADL began tracking such data in 1979. Incidents of harassment, vandalism, and assault all increased by double digits, and for the first time ever a majority of outrages — 58 percent — were related to the existence of Israel as the world’s only Jewish state.
The ADL also reported dramatic rises in incidents on college campuses, which saw the largest growth in 2024. The 1,694 incidents tallied by the ADL amounted to an 84 percent increase over the previous year. Additionally, antisemites were emboldened to commit more offenses in public in 2024 than they did in 2023, perpetrating 19 percent more attacks on Jewish people, pro-Israel demonstrators, and businesses perceived as being Jewish-owned or affiliated with Jews.
Illinois alone saw the eighth most antisemitic incidents in the country with 336, a 59 percent increase from the previous year which led the nation.
The ADL’s “Heat Map,” which tracks hate crimes in real time, shows 105 antisemitic hate incidents recorded in 2025.
In one disturbing incident in the Highland Park suburb of Chicago, an antisemitic letter threatening violence was mailed to a resident’s home. So severe were its contents that the FBI and the Illinois Terrorism and Intelligence Center were called to the scene to establish that there was no imminent danger, according to local news outlets. Later, the local government shuttered all religious institutions as a precautionary measure.
With Tuesday’s measure, Chicago became the second largest US city to adopt the IHRA definition. However, it is now the largest to have it on the books as New York City under its new mayor, Zohran Mamdani, recently revoked it along with a series of other executive orders enacted by his predecessor to combat antisemitism
US Jewish groups sharply criticized the move.
Israel’s Foreign Ministry similarly lambasted the reversal as an invitation for intensified bigotry against Jewish New Yorkers, saying, “On his very first day as New York City mayor, Mamdani shows his true face: He scraps the IHRA definition of antisemitism and lifts restrictions on boycotting Israel. This isn’t leadership. It’s antisemitic gasoline on an open fire.”
The definition could have been problematic for Mamdani, a far-left democratic socialist and avowed anti-Zionist who has made anti-Israel activism a cornerstone of his political career and been widely accused of promoting antisemitic rhetoric. A supporter of boycotting all entities tied to Israel, he has repeatedly refused to recognize Israel’s right to exist as a Jewish state; routinely accused Israel of “apartheid” and “genocide”; and refused to clearly condemn the phrase “globalize the intifada,” which has been used to call for violence against Jews and Israelis worldwide.
Follow Dion J. Pierre @DionJPierre.
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Israel is teaming up with the far right to fight global antisemitism
The Israeli government’s second annual antisemitism conference in Jerusalem this week is part of a relatively recent move by the country to concern itself with countering global antisemitism.
Early Zionists presented the State of Israel as a solution to antisemitism, sometimes downplaying the concern Jews expressed about their persecution. “The Jewish people were mistaken for blaming antisemitism for all the troubles and suffering endured in the diaspora,” David Ben-Gurion, the country’s first prime minister, wrote in 1950. “This is one of the blind spots that the Jewish people were stricken with in exile.”
But in the decades since, and especially since the government established its Ministry of Strategic Affairs 20 years ago, Israel has poured tens of millions of dollars into fighting antisemitism in the diaspora.
“You must declare, no more antisemitism. Not here. Not now. Not anywhere,” Prime Minister Benjamin Netanyahu told attendees at the Jerusalem conference. “Not on the right, not on the left.”
Netanyahu’s rhetoric mirrored the way many American Jews think about antisemitism, with concern shifting since Oct. 7 from an overwhelming focus on the far right to equal levels of concern across the political spectrum.
Israel, though, has adopted a strategy to combat antisemitism with little precedent in the diaspora: It’s partnering with the far right to fight two groups that Amichai Chikli, Israel’s minister for diaspora affairs and countering antisemitism, believes are a shared enemy for Jews and European nationalists: the “woke far left” and Muslim extremists.
Concern about antisemitism on the right is relegated to what Chikli calls the “woke right,” meaning figures like Tucker Carlson and former U.S. Rep. Marjorie Taylor Greene, who have turned against Israel in recent years.
This framework leaves space to partner with European officials like Jordan Bardella, a French politician who attended the conference and has called for closer ties between Israel and France even as he leads a party founded by a Holocaust denier.
Chikli’s approach threw last year’s inaugural conference into turmoil as Anti-Defamation League CEO Jonathan Greenblatt, British Chief Rabbi Ephraim Mirvis and several other prominent leaders pulled out of the event over the inclusion of far-right figures.
Yet Chikli doubled-down this year, reportedly dropping the ADL from his guest list while welcoming Sebastian Kurtz, the former Austrian chancellor who has railed against “political Islam,” far-right Dutch politician Geert Wilders, and Dominik Tarczynski, a Polish member of European parliament who has called Islamists “sick animals” and pledged to “fight for Christian Europe until the final victory.”
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Some have argued that Jews should embrace these tactical alliances so long as they help address a common goal — support for Israel in Europe, say, or pressure on university leaders to address campus protests in the U.S.
But most diaspora Jews have taken a much dimmer view of antisemitism strategies that appear too one-sided. While the Israeli government presented Leo Terrell, Trump’s antisemitism task force chair, with its annual Award of Honor ahead of the conference, many Jews in the U.S. have opposed the antisemitism policies that Terrell and the White House have promoted.
And when the Heritage Foundation released their blueprint for Trump to fight antisemitism, several prominent Jewish organizations rushed to distance themselves from the plan, despite supporting some of its ideas for targeting anti-Zionists, because it completely ignored far-right antisemitism.
Israel, though, is in a bind.
Given their relatively small share of the population, Jews inevitably seek to craft narratives about antisemitism that can help build a broader coalition of supporters.
For liberal Jews, who make up a majority of the American Jewish community, that often means joining with other minority groups by connecting antisemitism to other forms of racism and discrimination.
But that’s a nonstarter for the Israeli government, which is now treated as a pariah by most non-Jewish liberals outside the country, compelling it to embrace a different narrative that views its controversial conduct in Gaza as an asset: Israel is on the front lines of the battle against the threat radical Islam poses not only to Israelis and Jews but also to white, Christian Europeans and Americans.
“This conference seeks to banish political correctness,” Chikli declared during his welcome address, outlining a “struggle of the free world against the imperialism and tyranny of radical Islam.”
It’s an effective strategy for joining Israel’s cause to that of the growing nationalist movements in Europe, though it also threatens to drive a deeper wedge between American Jews and Israel.
Chikli, at least, seems to have made his peace with such a rupture and suggested that it was liberal Jews who had gone “against Torah” by succumbing to “progressive, woke neo-communist ideology.”
“This is the reality,” he said. “At the core, we’re very different.”
GO DEEPER:
- Hosting Europe’s far-right again, minister says Diaspora criticism ‘just a disagreement’ (Times of Israel)
- Israel’s antisemitism confab welcomes far-right pols, but draws less fire than last year (Times of Israel)
The post Israel is teaming up with the far right to fight global antisemitism appeared first on The Forward.
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BBC Apologizes for Not Mentioning Jews During Holocaust Remembrance Day Coverage
The BBC logo is displayed above the entrance to the BBC headquarters in London, Britain, July 10, 2023. Photo: REUTERS/Hollie Adams
The BBC apologized on Tuesday night after at least four of its presenters failed to mention the murder of Jews in the Holocaust during the national broadcaster’s coverage of International Holocaust Remembrance Day.
“BBC Breakfast” presenter Jon Kay said on air Tuesday morning that Holocaust Remembrance Day was “for remembering the six million people murdered by the Nazi regime over 80 years ago.” Several BBC broadcasts by some of its most well-known presenters included similar comments that omitted the mention of Jewish victims when discussing the Holocaust.
In one broadcast, “BBC News” presenter Martine Croxall also said Holocaust Remembrance Day is a day “for remembering the six million people who were murdered by the Nazi regime over 80 years ago.”
BBC World News presenter Matthew Amroliwala introduced a bulletin on his show with the same scripted line.
On the BBC Radio 4 program “Today,” presenter Caroline Nicholls discussed plans to mark Holocaust Remembrance Day and said in part: “Buildings across the UK will be illuminated this evening to mark Holocaust Memorial Day, which commemorates the six million people murdered by the Nazi regime more than 80 years ago.”
“Is the BBC trying to sever all ties with their Jewish listeners? Even on Holocaust Memorial Day, the BBC cannot bring itself to properly address antisemitism,” the Campaign Against Antisemitism posted on X. “This is absolutely disgraceful broadcasting. BBC, we demand an explanation for how this could have happened.”
“The ‘Today’ program featured interviews with relatives of Holocaust survivors, and a report from our religion editor. In both of these items we referenced the six million Jews murdered during the Holocaust,” the statement read in part, as cited by GB News. “‘BBC Breakfast’ featured a project organized by the Holocaust Educational Trust in which a Jewish survivor of the Holocaust recorded her memories. In the news bulletins on ‘Today’ and in the introduction to the story on ‘BBC Breakfast’ there were references to Holocaust Memorial Day which were incorrectly worded, and for which we apologize. Both should have referred to ‘six million Jewish people’ and we will be issuing a correction on our website.”
Karen Pollock, chief executive of the Holocaust Educational Trust, said in a post on X that the BBC’s not mentioning Jews during its coverage of Holocaust Remembrance Day is “hurtful, disrespectful, and wrong.”
“The Holocaust was the murder of six million Jewish men, women, and children. Any attempt to dilute the Holocaust, strip it of its Jewish specificity, or compare it to contemporary events is unacceptable on any day,” she added.
Danny Cohen, the BBC’s former director of television, said the mistake, especially on Holocaust Remembrance Day, “marks a new low point” for the broadcaster. He said the mishap will surely be hurtful to many in the Jewish community “and will reinforce their view that the BBC is insensitive to the concerns of British Jews.”
“It is surely the bare minimum to expect the BBC to correctly identify that it was six million Jews killed during the Holocaust,” said Cohen, as cited by the Daily Mail. “To say anything else is an insult to their memory and plays into the hands of extremists who have desperately sought to rewrite the historical truth of history’s greatest crime.”
This year’s Holocaust Remembrance Day marks the 81st anniversary of the liberation of the Auschwitz-Birkenau Nazi concentration camp in 1945. On Tuesday, King Charles and the Queen Camilla lit candles at Buckingham Palace in honor of the annual commemoration and hosted a reception for Holocaust survivors and their families. Last year, King Charles, who is patron of the Holocaust Memorial Day Trust, became the first British monarch to visit Auschwitz on the 80th anniversary of its liberation.
Tuesday was not the first time that the BBC has come under fire for its coverage of issues concerning the Jewish community or Israel.
In February 2025, the BBC apologized for “unacceptable” and “serious flaws” in its documentary about Palestinian children living in the Gaza Strip, after it was revealed that the documentary’s narrator was the son of a senior Hamas official. An internal review by the British public broadcaster also revealed that the documentary breached the BBC’s editorial guidelines on accuracy.
In July, the BBC apologized for streaming a live performance by the British punk rap duo Bob Vylan at the Glastonbury Festival, during which the band’s lead singer led the audience in chanting “Death to the IDF,” referring to the Israel Defense Forces.
Also last year, the host of “Good Morning Britain” apologized on-air for failing to mention Jewish victims of the Holocaust during her coverage of International Holocaust Remembrance Day.
