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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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US May Ask Israel to Put Palestinian Tax Money Toward Trump’s Gaza Plan, Sources Say
US President Donald Trump takes part in a charter announcement for his Board of Peace initiative aimed at resolving global conflicts, alongside the 56th annual World Economic Forum (WEF), in Davos, Switzerland, Jan. 22, 2026. Photo: REUTERS/Denis Balibouse
The US is considering asking Israel to give some tax money it is withholding from the Palestinian Authority to Donald Trump’s Board of Peace to fund the US president’s post-war plan for Gaza, five sources familiar with the matter said.
The Trump administration has not yet decided whether to make a formal request to Israel, said three of the sources, officials with knowledge of US deliberations with Israel.
The two other sources, Palestinians with knowledge of the deliberations, said that under the proposal a portion of the tax money would go to a US-backed transitional government for Gaza and other funds to the PA if it makes reforms.
The PA puts the amount of tax being withheld at $5 billion.
The prospect of the Palestinians’ own tax money being repurposed toward Trump’s Gaza rebuilding plan, over which their government has had no input, could further sideline the Western-backed PA even as Israel‘s withholding of the funds begets a financial crisis in the West Bank.
The PA exercises limited self-rule in the West Bank but has not had any sway over Gaza since it was exiled from the territory after a brief civil war with terrorist group Hamas in 2007.
Trump’s plan for Gaza, shattered after more than two years of war, has been held up by a refusal by Hamas to lay down their weapons.
‘MONEY HELD IN A BANK DOES NOTHING’
The Board of Peace declined to comment on whether a proposal to use Palestinian tax money was under consideration.
A Board official said it had asked all parties to leverage resources to support Trump’s rebuild plan, estimated to cost $70 billion.
“That includes the Palestinian Authority and Israel. There is no doubt that money held in a bank does nothing to further the President’s 20-Point Plan,” the official said.
That appeared to refer to the PA tax revenue that Israel has withheld from the body in a long-running dispute over payments it makes to Palestinians and their families for carrying out terrorist attacks against Israelis.
Under this policy, official payments are made to Palestinian prisoners held in Israeli jails, the families of “martyrs” killed in attacks on Israelis, and Palestinians injured in terrorist attacks.
Reports estimate that approximately 8 percent of the PA’s budget has been allocated to paying stipends to convicted terrorists and their families.
Israel collects taxes on imported goods on behalf of the PA and is meant to transfer the revenue under a longstanding arrangement. The PA is supposed to use the funds to pay civil servants and fund public services.
The sources did not say how much of the tax money Washington was considering asking Israel to transfer to the Board.
The US State Department, Israeli government, and PA did not immediately respond to requests for comment.
The US and Israel have long pressured the PA to abolish payments to Palestinian prisoners and families of those killed by Israeli forces, arguing it encourages violence.
In response to US pressure, the PA in February 2025 said it was reforming the payment system, but the US said those changes did not go far enough. As punishment, Israel has withheld taxes it collects on the PA’s behalf, an amount that Palestinian officials say has reached $5 billion – well over half of the PA’s annual budget.
That has set off a financial crisis in the West Bank, with the PA slashing salaries of thousands of civil servants.
Israel accepted a US invitation to join the Board of Peace. The PA was not invited.
Under Trump’s plan, a group of Palestinian technocrats dubbed the National Committee for the Administration of Gaza would take control of Gaza from Hamas as the terrorists lay down their weapons.
Nickolay Mladenov, Trump’s Board of Peace envoy for Gaza, said during a press conference in Jerusalem on Wednesday that reconstruction planning was in advanced stages.
“We’re doing it sector by sector. We’re costing things. We’re coordinating with donors and we’re ready to begin in earnest once the conditions allow it,” Mladenov said, without mentioning the tax issue.
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UK Man Appears in Court Over Stabbing of Two Jewish Men in London
A police officer stands by a cordon at the scene, after a man was arrested following a stabbing incident in the Golders Green area, which is home to a large Jewish population, in London, Britain. Photo: REUTERS/Hannah McKay
The trial of a 45-year-old man charged with attempted murder over a knife attack during which two Jewish men were stabbed will take place next March, a London court heard on Friday.
Essa Suleiman, a British national who was born in Somalia, is alleged to have tried to kill two Jewish men on April 29 in north London‘s Golders Green area, which is home to a large Jewish population.
The incident was the latest in a spate of attacks targeting Jewish premises in the area, which have left Jewish communities fearing for their safety, prompting British Prime Minister Keir Starmer to vow stronger action.
Suleiman is also charged with a third count of attempted murder, relating to an unconnected incident at the home of a former acquaintance earlier the same day, and with possession of a bladed article.
He appeared at London‘s Old Bailey court on Friday and was not asked to enter pleas to any of the four charges he faces. A date of March 1, 2027, was set for his trial, and he remains in custody.
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Trump Leaves Beijing With No Major Breakthroughs on Iran, Trade
Chinese President Xi Jinping inspects an honor guard with US President Donald Trump during a welcome ceremony at the Great Hall of the People, in Beijing, China, May 14, 2026. Photo: REUTERS/Maxim Shemetov/Pool
US President Donald Trump left China on Friday with no major breakthroughs on trade or tangible help from Beijing to end the Iran war, despite two days spent heaping praise on his host, Xi Jinping.
Trump‘s visit to America’s main strategic and economic rival, the first by a US president since his last trip in 2017, had aimed for tangible results to lift his sagging approval ratings before midterm elections in November. Xi will visit the US in the fall at Trump‘s invitation, China’s Foreign Minister Wang Yi said.
The summit was filled with pageantry, from goose-stepping soldiers to tours of a secret garden. But behind closed doors, Xi issued a stark warning to Trump that any mishandling of China’s top concern, Taiwan, could spiral into conflict.
During a huddle with reporters on the way back to the US, Trump said Xi told him he opposed Taiwan’s independence.
“I heard him out. I didn’t make a comment … I made no commitment either way,” said Trump. He added that he will decide on a pending arms sale to Taiwan shortly, after speaking to “the person that right now is … running Taiwan.”
It was unclear if Trump was referring to Taiwan’s president, Lai Ching-te.
A direct conversation between a sitting US president and Taiwan’s leader would be unprecedented in the period since Washington shifted diplomatic recognition to Beijing from Taipei in 1979, and would likely anger China, which sees the democratically governed island as its own territory.
These were the first freewheeling remarks after two days in Beijing during which Trump stayed unusually restrained, with his off-the-cuff comments mainly focused on feting Xi‘s warmth and stature.
“It’s been an incredible visit. I think a lot of good has come of it,” Trump told Xi at their final meeting at the Zhongnanhai complex, a former imperial garden.
While Trump searched for immediate business wins, such as a deal to sell Boeing jets that did not impress investors, Xi talked up a long-term reset and pact to maintain stable trade ties with Washington, underscoring their differing priorities.
Xi pushed a new term by describing the relationship as “constructive strategic stability” – a sharp departure from the framing of “strategic competition” used by former US President Joe Biden, which Beijing disliked.
“Until now, China hasn’t proposed an alternative – now they have – if the US side agrees, that is progress,” said Da Wei, director of the Center for International Security and Strategy at Tsinghua University in Beijing.
NO HELP ON IRAN
A brief US summary of Thursday’s talks highlighted what the White House called the leaders’ shared desire to reopen the Strait of Hormuz off Iran, and Xi‘s interest in American oil purchases to pare its dependence on the Middle East.
But just before the leaders met for tea on Friday, China’s foreign ministry issued a blunt statement outlining its frustration with the war.
“This conflict, which should never have happened, has no reason to continue,” the ministry said, adding that China supported efforts to reach a peace deal in a war that had disrupted energy supplies and the global economy.
At Zhongnanhai, Trump said the leaders had discussed Iran and felt “very similar,” though Xi did not comment. On the flight back home, Trump added that he wasn’t “asking for any favors” on Iran.
Still, US Treasury Secretary Scott Bessent had urged Beijing to use its leverage with Tehran to make a deal. But analysts doubt Xi will be willing to push Tehran hard or end support for its military, given Iran’s value to Beijing as a strategic counterweight to the US.
“What’s notable is that there’s no Chinese commitment to do anything specific with regards to Iran,” said Patricia Kim, a foreign policy fellow at the Brookings Institution.
BOEING SHARES SLIDE ON UNDERWHELMING DEAL
In another sign of a diminished scale of the summit, Trump’s readout did not mention the broad structural reforms on which previous presidents pressed Xi.
Unlike his previous trip in 2017, Trump did not discuss “structural reforms,” “global economic governance,” or the “international trading system” with Xi, according to the readout.
Even the deal touted as the biggest single deliverable from the meetings underwhelmed. Boeing stock fell 4% when Trump said on Thursday that China would buy 200 Boeing jets, significantly fewer than the roughly 500 that sources told Reuters had been under discussion.
He later added that the order could go up to 750 planes “if they do a good job with the 200.”
US officials said they had agreed deals to sell farm goods and made progress on mechanisms to manage future trade, with both sides expected to identify $30 billion of non-sensitive goods.
There were scant details of the deals, however, and no signs of a breakthrough on selling Nvidia’s advanced H200 AI chips to China, despite CEO Jensen Huang’s dramatic last-minute addition to the trip.
Trump also left without official resolution to the rare earths supply problem that has dogged ties since China imposed export controls on the vital minerals in response to Trump‘s tariff barrage in April 2025.
While the leaders struck a truce last October for Washington to lower tariffs in exchange for China keeping rare earths flowing, Beijing‘s controls have caused shortages for US chipmakers and aerospace companies.
When asked if the two sides extended the truce beyond later this year, Trump said he and Xi “did not discuss tariffs.”
Such an extension would be “the most basic benchmark” for the success of the summit, said Brookings’ Kim.
Xi‘s remarks to Trump that mishandling Taiwan, the democratically governed island Beijing claims, could lead to conflict, delivered a sharp warning during a summit that otherwise appeared friendly and relaxed.
Taiwan, 50 miles (80 km) off China’s coast, has long been a flashpoint in ties, with Beijing refusing to rule out use of military force to gain control of the island and the US bound by law to provide it the means of self-defense.
“US policy on the issue of Taiwan is unchanged as of today,” Secretary of State Marco Rubio told NBC News. Taiwan Foreign Minister Lin Chia-lung said Taiwan would continue to deepen ties with the US and like-minded countries in the Indo-Pacific, adding that China was increasing regional “risks.”