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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews

(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”

But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.

Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.

“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher —  it’s really, really cool.”

The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.

“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”

The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.

Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.

“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.

Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.

Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)

CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.

“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”

Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.

Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)

“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”

Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.

Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.

The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”

Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.

Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.

With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.

“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”

Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.

He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.

“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”

Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.

In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.

“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”


The post An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews appeared first on Jewish Telegraphic Agency.

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The visionary Jewish poet who survived the Holocaust but not its aftermath

Paul Celan: A Life
By Anna Arno
Translated by Soren Gauger
Belknap Press/Harvard University Press, 416 pages, $35 

During a 1969 poetry reading in Israel, Paul Celan’s audience requested “Deathfugue,” his most famous poem. With its hypnotic images of death as “a master from Deutschland,” prisoners drinking the “black milk of dawn” and smoke rising to “a grave in the clouds,” it remains one of the most powerful artifacts of the Holocaust.

But like a rock star weary of endlessly repeating his greatest hits, Celan declined. Instead, he offered other poems, scorned by some commentators as “hermetic, esoteric, divorced from reality.”

So we learn from Anna Arno’s intelligent, intricate biography, Paul Celan: A Life, ably translated from the Polish by Soren Gauger. Interweaving literary criticism with Celan’s life story, Arno quotes liberally from Pierre Joris’ English translations. Even so, she can’t quite do the work justice. In translation and wrenched from their poetic context, Celan’s innovative verses, credited with a radical remaking of the German language, come across as cryptic and impenetrable.

Arno covers Celan’s schooling, wartime experiences, work history, travels, friendships, psychiatric ordeals and overlapping romantic interests, at times departing from strict chronology. Though defensible, the narrative strategy renders the book somewhat convoluted.

One thread is Celan’s intermittent, decadeslong involvement with the accomplished Austrian poet and novelist Ingeborg Bachmann. That relationship, more passionate and enduring for Bachmann, preceded his mostly happy marriage to the French artist Gisèle Lestrange and continued during it. In an odd twist, Bachmann and Lestrange, bonded by both their love for Celan and their anxiety about his well-being, developed “a kind of impossible sisterly friendship.”

Despite Celan’s devotion to his wife, “other women,” Arno writes, “were always drifting through his life.” A chapter toward the end of the biography details some of Celan’s most important romantic relationships. Other chapters focus on his inventiveness as a translator and his worsening mental illness.

Celan was born Paul Antschel in 1920 in Czernowitz, Romania (officially Cernăuți, and now Chernivtsi, Ukraine) on the fringes of the recently defunct Austro-Hungarian Empire. The French-sounding Celan is a pen name, an anagram of Ancel, a Romanian version of Antschel.

Celan’s parents were German-speaking Jews, and German was Celan’s native language. But he was a polyglot, a talent that shaped his poetry and enabled his career as a translator. Along with Romanian, in which he wrote some early poems, and French, the language of his postwar life in Paris, he learned Russian (under Soviet occupation) and English. He had at least “a passive knowledge of Yiddish,” picked up enough Hebrew for his Bar Mitzvah and studied Italian, Latin and Greek. “His intellectual ease gave him a sense of superiority,” Arno writes.

World War II interrupted Celan’s medical studies in France, and back home he enrolled in Romance language courses. The Soviet occupation was brutal but, for Jews, the Romanian fascist regime that succeeded it was worse. Celan’s parents were deported and died in a Nazi labor camp. Celan, separated from them, survived forced labor, but remained “wracked with grief” over his parents’ fate. He would describe “Deathfugue,” written in 1945, as his mother’s epitaph and grave. The poem may have influenced Theodor Adorno, who famously described poetry after Auschwitz as “barbaric,” to modify his views.

After leaving a ruined Czernowitz for Bucharest, where Celan translated, wrote poetry, flirted with Surrealism and “bounced from one relationship to the next,” he traveled to Vienna. “Young, dashing, full of charm,” he eventually settled in Paris and became a naturalized French citizen. But he chose German as his poetic language, despite the emotional dissonance that entailed.

Over the years, he traveled to Germany to read his work and accept prizes. In the process, he developed relationships with leading postwar German writers, including Heinrich Böll, Hans Magnus Enzensberger and Günter Grass. But the 1950s were a tricky time. “He could have crossed paths with a murderer at every step,” Arno writes.

Celan recoiled viscerally at what he saw as persistent antisemitic currents in German culture, which hadn’t yet reckoned with the magnitude of Nazi crimes. He interpreted bad reviews as instances of antisemitism, and Arno suggests that he wasn’t always wrong.

Even more traumatic were accusations of plagiarism leveled against him by Claire Goll, the widow of Yvan Goll, whose poetry he had translated. Arno describes the charges as both malicious and baseless, and “probably an act of revenge for her spurned advances.”

They nevertheless affected Celan’s reputation and threatened his health. “Claire Goll’s smear campaign was to become the main cause of the poet’s mental breakdown,” Arno asserts. It’s a strong statement. Certainly, he had endured other losses: the murder of his parents, the death of his day-old infant son, François, after a botched delivery.

On the cusp of middle age, Arno reports, Celan experienced bursts of paranoia. “He could not always separate justified precautions from obsessive mistrust, vigilance from a fit of persecution mania,” she writes. “His deeply buried despair, moral severity, and tempestuous personality all caused sudden and violent fits.”

In 1962, he had what Arno calls “his first bout of psychosis,” which included hallucinations and violent episodes. He was hospitalized and medicated and underwent psychotherapy. Insulin injections, a since-discredited treatment, damaged his motor skills. Even during his hospitalizations, he continued to write poetry. (His productivity in the throes of mental health crises calls to mind Sylvia Plath.)

Arno, noting that Celan’s medical records remain sealed and his journals unavailable, doesn’t offer a diagnosis. The hallucinations and paranoia suggest schizophrenia, but Arno also mentions mania and depression, along with numerous suicide attempts. He tried his best to stay connected to his only child, Eric. But his instability cost him many friendships and ultimately his marriage.

In 1970, the 49-year-old poet drowned himself in the Seine, joining a sad company of writers who survived the Holocaust but not its emotional aftermath. What exactly triggered Celan’s suicide is impossible to know. Arno says only: “He was no longer capable of supporting the weight of the past as it flushed to the surface.”

The post The visionary Jewish poet who survived the Holocaust but not its aftermath appeared first on The Forward.

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‘The Naked Woman’ asks — what would Jewish Chekhov look like?

Earlier this year, a lauded revival of Anton Chekhov’s overlooked opus Ivanov occasioned the question: What if Chekhov, that great chronicler of overeducated depressives, was a bit more Jewish?

That show has a substantial Jewish subplot, with the title character’s wife subjected to antisemitic smears.

For Jewish Russians, Chekhov, like his great interpreter Stanislavsky, is a part of the culture they still claim. For that reason expat companies, like Igor Golyak’s Arlekin Players, have long been in the business of reinterpreting him. Novelist Gary Shteyngart, in his pandemic novel, Our Country Friends, took things a step further, transmuting Chekhov’s dachas into the Belleville bungalow colony where he, and many ex-Soviet Jews, would summer.

Allie Avital and Alia Azamat Ashkenazi’s The Naked Woman, now in a limited run at 154 Theater, returns this proposition to the stage with some usual markers of the Russian master: characters brought low by their own inertia, a love triangle, frustrated ambitions and failures to launch. Into the mix they add the following staples of first generation Jews: immigrant parents’ expectations and the tension between the generation that recalls the weight of repression and the rising one that has only ever known American freedom. There are obligatory references to rabbis; the word “mensch” is dropped, but this is not a Shabbat-observing crew. If you know this specific demographic, there’s no doubting the affiliation.

Misha (Ilia Volok and Roman Freud alternate the role — Freud played him my evening), a successful architect, who moved to the U.S. decades before for a better life. For the New Year, and his birthday, he has made camp at his upstate country home. Some creaky exposition — on Pili Weeber’s set of floating timber, the Empire State’s answer to birch trees — sets up the interpersonal tensions that will go off in later acts like Chekhov’s proverbial gun.

Misha’s 35-year-old daughter Dasha (MaryKate Glenn) tells him his last check for her grad school tuition bounced. She’s there with her all-American boyfriend and is secretly pregnant. His bohemian older brother Grisha (Dima Koan), ever-clad in funky sweaters and kerchiefs by costume designer Kostya Goncharuk, resents Misha for their parents’ decision to only pay for his higher education and for being dependent on him for income. Rina (Natasha Goubskaya), Misha’s long-suffering wife is quietly working to save the family from financial ruin.

With these pieces set in place, the holiday is interrupted by, as advertised, a naked woman, screaming for help. Dismissing her as a “druggie in the woods,” Misha does nothing, a choice that brings questions of insularity and assimilation to the fore.

Dasha can’t get over her father’s inaction.

Rina explains it: “This American obsession with caring about strangers  It’s all words and ideas. It’s THEATER. It doesn’t mean anything.”

The play is based on a short film by Avital, an accomplished director of visually-striking music videos for the Yeah Yeah Yeahs, Olivia Rodrigo and Moses Sumney. In that more abridged version, with mostly Russian dialogue, the Naked Woman stands in for the forces of mortality.

As one character in that film notes, in Russian, the word for death is “in the feminine, and therefore death is a woman. When death doesn’t hide, doesn’t wear a disguise, then it’s naked.”

Here the character is a more elusive metaphor: an avatar for Misha’s selfishness, the rift between his and Dasha’s concern for others or maybe her perception of herself as vulnerable and in need of saving. She could also be Rina’s aching feeling of neglect.

Avital and Ashkenazi’s background in film — Ashkenazi has a long resumé as a script supervisor and directed the short Esther’s Choice —  is evident in the drama’s pacing. The piece doesn’t have the patience of Chekhov, who lets the action settle around the samovar and steep in subtext. This makes the show more dynamic, but more superficial in its psychology.

“I’ve always wondered why no one can truly love me, why they always leave me,” Dasha tells her father, coming off a monologue that hits the ear like a stilted translation of The Seagull’s yearning actress Nina or Vanya’s tragically dutiful Sonya. “But now I understand why. Because I’m just like you.”

It’s a tidy thesis, from creatives whose film work lives on the power of suggestion, with cinematography and movement being the major narrative force. Though Avital’s staging is capable, the script is crying out for an injection of subtlety that perhaps only a closeup can deliver.

This play is something of a proof of concept for a forthcoming feature film to be directed by Avital. If the short is any indication, its words and ideas may translate better taking a step away from the theater.

It may not be the natural medium for Chekhov, but it’s well-suited to his heirs.

Allie Avital and Alia Azamat Ashkenazi’s The Naked Woman is playing through June 14 at Theatre 154 in Manhattan. Tickets and more information can be found here.

The post ‘The Naked Woman’ asks — what would Jewish Chekhov look like? appeared first on The Forward.

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Iran says it has finished striking Israel, after Trump says both countries ‘must immediately stop’

(JTA) — Iran says it has completed its attack on Israel after its missile barrage on Sunday night launched the first direct exchange of hostilities since April.

Iran’s military command said the barrage, which did not do any major damage in Israel, represented its “painful response” to an Israeli attack on a Hezbollah installation in Lebanon. The statement was published in English on Iranian state media, which attributed the halt to pressure from U.S. President Donald Trump.

Trump had denounced the Iranian strike and publicly urged Israel not to respond. On Monday morning, after it did, he posted on his Truth Social account: “Israel and Iran must immediately stop ‘shooting.’”

Israel responded to the initial barrage with a large-scale airstrike against Iranian defense systems on Monday morning local time.

The Israeli military announced that the strike targeted Iran’s strategic defense systems and hit several targets in Iran’s petrochemical complex in Mahshahr in southwestern Iran. The military said the systems had been “degraded” during the February “Operation Roaring Lion” war and that “the strike led to the destruction of these systems.”

Shortly after the Israeli strike, Iran launched a second round of missiles into Israel, sending families into shelters. Schools were already canceled for Monday following Sunday night’s attacks.

According to local Israeli media, explosions were heard in Isfahan and Kermanshah, and Iranian Foreign Minister Esmaeil Baghaei blamed the United States for Israel’s response.

The Israeli response came after Trump told Axios Sunday night that he would tell Prime Minister Benjamin Netanyahu to not respond to the attacks. “I am going to call Bibi right now,” Trump told the news site, “and tell him not to retaliate.”

He added that both countries had “had their fun. Israel had its strike, and Iran had its strike. We don’t need another one.”

In a second Truth Social post on Monday, Trump wrote that “ignorance and stupidity” were hampering the already fragile Iran-Israel ceasefire negotiations. “The Blockade will remain in place, and in full force and effect, until a “Final Deal” is reached,” he wrote.

The U.S. Navy imposed a blockade of Iranian ports on ships traveling to and from Iran on April 13. Trump made the decision after the collapse of talks aimed at permanently ending the five-week war the U.S. launched against Iran on Feb. 28 and Iran closed the Strait of Hormuz on March 2.

Meanwhile, on Monday morning the Iran-backed Houthi terror group in Yemen launched a single missile into Israel. No injuries were reported. Later, the Iranian-backed group said it would impose a complete naval blockade on Israeli ships in the Red Sea.

This article originally appeared on JTA.org.

The post Iran says it has finished striking Israel, after Trump says both countries ‘must immediately stop’ appeared first on The Forward.

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