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Chabad women come together once a year in person. The rest of the time, there’s Instagram.
(JTA) — The first post on Rivky Hertzel’s Instagram account — which she and her husband signed up for last year ahead of a planned move to Zambia — depicts a classic Chabad activity: a mock matzah bake for children that the couple organized in Lusaka, the country’s capital, ahead of last Passover.
But like many Instagram posts, the cheerful photo didn’t exactly tell the whole story:
The kids’ chef hats were made out of paper, their aprons were made out of garbage bags, and their rolling pins were actually the detached handles of toilet plungers — wrapped in Saran Wrap — that Hertzel picked up on the fly at a local store when she realized she was short on baking supplies.
Only after the bake was done did Hertzel, 22, reveal the origins of the “rolling pins.” Much to her relief, the kids’ parents had a good laugh about it.
And months later, in a “Throwback Thursday” post, Hertzel shared a photo of the deconstructed toilet plungers themselves. The red ends of the plungers sat in rows next to the separated handles.
“What do you think we used the plungers for?” she wrote. One viewer responded, “Moshe’s staff.” Another wrote, “As a plunger:).” She then revealed that they were rolling pins, to her followers’ delight.
“I have friends in Alaska and in New York and anywhere else, and I think they were excited and kind of inspired by that,” Hertzel told the Jewish Telegraphic Agency. “When you’re living in New York, what are you thinking about Jewish kids in Africa? No one’s thinking about it. They were inspired by the lengths that we were willing to go to make a special Jewish experience for kids.”
Hertzel’s experience is an example of the increasingly significant and versatile role Instagram is playing in the lives of Chabad’s women emissaries, known as shluchos. Nearly 4,000 shluchos gathered this past weekend for a conference that concluded with a massive gala dinner at a New Jersey convention center. But during the rest of the year, many of the emissaries live without a robust local Orthodox support system, often taking the lead in organizing Jewish activities in far-flung locales with few, if any, other observant Jews.
To fill that gap, some have turned to Instagram as a vehicle to document both their work and personal lives. And as a younger generation of emissaries begins taking up posts around the world, the way they portray their Jewish outreach cuts across Instagram’s many vibes. Some stick to curating a beautiful photo grid, while others use the platform to broadcast the messier parts of raising a family while running a Jewish community. Some keep their accounts private, viewing social media primarily as a way to reach friends and relatives across the globe.
“There’s so many wonderful, beautiful things that social media can be used for,” said Chavie Bruk, the Chabad emissary in Bozeman, Montana. “The more we can talk about the day-to-day struggles and the day-to-day life and the not-glorified part about being a shlucha, I feel like it just creates community and comfort and support.”
Bruk, 38, has been on Instagram for about 10 years, and started using it regularly about three years ago. Her Instagram is a combination of colorful family photos on the permanent grid, and front-camera facing 24-hour stories where she “doesn’t sugarcoat things” about her life as parent to five adopted children, one of whom is Black and another has a seizure disorder, living in a mostly rural state with only 5,000 Jews.
On Wednesday, she posted a story about a blockage in the septic tank of her house, which is not connected to the city sewer system.
“This has been two days of trying to figure out where is the blockage and they cannot figure it out,” Bruk says in the video. “And we’ve tried everything. Which means we haven’t really been able to use a lot of water in the house. So now it means that we have to get a backhoe. We’re very lucky that our neighbor has one. So Montana!”
Until the blockage is found, Bruk says in the video, her family has to limit their consumption of water.
“I show up how I am,” Bruk told JTA. “Just because you’re doing something really awesome and just because you even love what you’re doing, doesn’t mean it’s not going to be hard.”
She added, “My parents’ generation, there wasn’t room for that. There wasn’t room for expressing hardship. I think [in] that generation, the shluchos were looked at as superhuman. They just were able to pull it all off without their hair being ruffled… We need to embrace that and really be like, ‘You know what? No. We’re shluchos, we do amazing things. We do things that are superhuman, but we’re not superhuman.’”
Other emissaries use Instagram as a way to broadcast a fashionable version of themselves in an effort to connect with young Jews. Emunah Wircberg, 31, a shlucha and director of a Philadelphia art gallery called Old City Jewish Arts Center, is also a fashion blogger. Wircberg and her husband Zalman primarily serve Jews in their 20s and 30s, and they usually meet at the gallery for art-themed social events, networking opportunities and chic Shabbat dinners.
Wirchberg’s Instagram is largely beige, black and white, showing off her modest style of silky skirts layered with chunky knits, oversized blazers and coats, and a variety of wide brim hats, all with a loose silhouette. Some of the photos are shot in Philadelphia and others are taken in Israel, posing in front of the iconic Jerusalem stone.
Wircberg also posts stylized pictures of her family life and Jewish ritual, such as shots of her family’s Purim costumes, Hanukkah and pre-Shabbat candle lighting. Some of them are inflected with Chabad teachings, including references to Chaya Mushka Schneerson, the wife of Rabbi Menachem Mendel Schneerson, the late Chabad leader known as the Rebbe.
Emunah Wircberg is a Chabad emissary and a modest fashion blogger. (Screenshots via Instagram)
With 20,000 followers, Wircberg’s friends have asked her why she doesn’t try to monetize the page, though she does include links to donate to local Jewish institutions. “I view my Instagram as part of my shluchos, so I don’t want it to be a place where I’m trying to make money,” she said.
Wircberg also posts videos of her Shabbat cooking — recounting one time when she accidentally used an unkosher mustard for a chicken that she had to throw out — and shares artist-centered events and other activities.
Wirchberg said she appreciates “every opportunity that you have to show your life as a shlucha, Chabad Hasidic woman.” She added, “Showing that to the world and showing that to your followers and connecting with them in that way is actually a really cool, great channel to be able to do that.”
Other shluchos shy away from using Instagram as a public platform. For Esther Hecht, the 26-year-old emissary in Auckland, New Zealand, making phone calls to her friends and family in England and the United States often feels like an impossible task — a distaste that, polling shows, she shares with other members of her generation.
Instead, she finds the asynchronous nature of social media to be a helpful alternative when it comes to catching up with people.
At the conference, in between speaking at the podium in front of the nearly 4,000 guests, she found herself handing out her phone to exchange social media handles. Asked why she focuses on the platforms, she said, “It keeps me connected.”
Esther Hecht, the shlucha for Auckland, New Zealand, speaks at the annual conference for Chabad women emissaries. (Courtesy of Chabad)
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The post Chabad women come together once a year in person. The rest of the time, there’s Instagram. appeared first on Jewish Telegraphic Agency.
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Forever curious, never daunted, Frederick Wiseman sought to repair the world through film
Frederick Wiseman, whose 60-year project of quietly asking America to look at itself — without sermon or embellishment, yet wielding the camera with an ethical ferocity‚ has died at the age of 96. Wiseman was a documentarian par excellence, but — as his year-long 2010 MOMA retrospective and his winter-long 2025 Lincoln Center appreciation show — he was more than a filmmaker and more dynamic than the institutions he critiqued. The 45 films he made between 1967 and 2023 embody the very process of American self-reflection.
Born Jan. 1, 1930, in Boston, Mass., Wiseman grew up in a Jewish household that never made a big show of its Jewishness, yet never let it slip from mind. His father, Jacob Leo Wiseman, was an accomplished lawyer; his mother, Gertrude Leah Kotzen, had a number of jobs but Wiseman once told the Forward that “not being able to study acting was her life’s regret.” In countless interviews, Wiseman described his upbringing as secular but culturally Jewish — one with plenty of Yiddish and the Forverts on the kitchen table. It was a childhood that inculcated a moral restlessness that he would spend his entire creative life channeling through film.
Before the camera, there was the classroom: Williams College, then Yale Law School. Law was his first chosen arena, and there is something telling in that. To make a good lawyer, you need curiosity, patience and the stamina to sit with contradiction. Wiseman found the law constricting and he turned, gradually and then completely, to filmmaking, where the rules were up for grabs but the moral stakes were never abstract.
After helping to produce Cool World, a 1965 feature about drug addiction, violence and economic hardship set in Harlem, Wiseman bought a 16mm camera and went to Bridgewater State Hospital to film Titicut Follies. His first film remains one of his most notorious, not least for influencing Miloš Forman’s 1975 One Flew Over the Cuckoo’s Nest. The state hospital for the criminally insane becomes, through Wiseman’s lens, both theater and trial. The patients are on display for us as are the guards but we, the audience, are on trial too: How do we treat the weakest among us? How do we look away?

Although the film represents an early example of his unobtrusive style, it was so uncomfortably honest that the Massachusetts government succeeded in banning it from general American distribution for 20 years. It was the first known film to be censored for reasons other than obscenity, immorality or national security. This is where his Jewishness lived — in the refusal to flinch from the unspeakable. Wiseman spent six decades getting us to see what we really mean by the places we build, the rules we enforce, and sometimes the people we push to the margins.
His “reality fictions,” as he preferred to call them, are quiet but not passive. They have no narration — no voice-of-God explanations or neat moral conclusions. The camera simply sits, bearing witness to public housing in Chicago, an inner-city high school in Philadelphia, Boston city government, a Dallas department store, a welfare office, a library in Queens, smalltown Indiana, and two views of domestic violence in Florida. What emerges is an archive of American power and American fragility.
Even more than his contemporaries D.A. Pennebaker and the Maysles brothers, Wiseman avoided tying his stories into a single ideological bow. But, just like his friend and follower Errol Morris, he never stopped asking questions. He once said he disliked the word “documentary” because it suggested a neatness and authority that reality refuses to offer. Like a scribe working on a Torah scroll, Wiseman would spend a year or more in his editing room shaping hundreds of hours of footage into a final cut.
Every editing choice was an act of interpretation, and every interpretation was a kind of moral accounting. To watch a Wiseman film is to practice a secular version of cheshbon nefesh — an accounting of the soul. We see the small humiliations of bureaucracy, the quiet heroism of nurses, the petty tyrannies of principals, the warmth and indifference that coexist inside every institution. His films remind us that institutions, including marriage, are made up of people, and people are both better and worse than the systems they create.
Though Wiseman never foregrounded his Jewishness in public, it filtered through his choice of subjects — and his abiding belief in the dignity of ordinary lives. He loved the messy, pluralistic, contradictory spaces where authority and people meet, like a library, a community center, a city council meeting. He loved making films and was annoyed not to be able to film or edit after his 2023 feature, Menus-Plaisirs – Les Troisgros, about a Michelin three star-restaurant and the family that runs it.
He once called his films “epic poems,” but they are also commentaries, in the rabbinic sense: teasing out what is hidden in plain sight, turning it over and over until it yields something that might help us live with ourselves. Wiseman was excited in 2025 when a group of archivists finished the process of restoring and digitizing 33 of his films so that his entire oeuvre can be more easily examined for years to come.
Wiseman’s focus was mainly on the United States, though he did film elsewhere — especially in Paris where he filmed at a strip club and a dance rehearsal at the Paris Opera Ballet. In later years, when asked how he chose what to film, he said simply: “Curiosity.” But curiosity, for Wiseman, was never passive. It was a demand to see. In this, he practiced a form of tikkun olam — repair of the world — that was all the more radical for being so understated. He didn’t shout. He didn’t score cheap points. He invited us to do the hard work ourselves.
He was honored, eventually, by the very institutions he made his life’s work dissecting. A MacArthur “Genius Grant,” a Guggenheim Fellowship, an honorary Academy Award, the Golden Lion for Lifetime Achievement in Venice. Yet he remained — in temperament and in practice — the same outsider who first brought his camera to that state hospital in 1967, sure only that the camera should watch and listen, and that we should, too.
Wiseman’s wife Zipporah Batshaw passed away in 2021 but he is survived by his two children and a generation of filmmakers who learned from him that moral clarity need not come at the expense of complexity. They carry forward the project of asking the unasked questions, of looking at what we’d rather ignore. In that way, his legacy is not a monument but a living tradition — an ever-expanding conversation about what it means to be human, to be responsible for each other, and to stand, clear-eyed, in the face of the world as it is.
May his memory be a blessing, and may we, like him, never stop seeing.
The post Forever curious, never daunted, Frederick Wiseman sought to repair the world through film appeared first on The Forward.
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US Ambassador Urges Belgium to Drop Charges Against Mohels, Warning Case Threatens Religious Freedom
A Orthodox Jewish man is seen in the city of Antwerp, Belgium. Photo: Reuters/Belga Photo Dirk Waem
US Ambassador to Belgium Bill White has urged local authorities to drop all charges against three trained circumcisers known as mohels whose homes were raided last spring amid a government probe into illegal circumcisions — with Jewish and political leaders warning the case is a direct threat to religious freedom.
The US diplomat slammed the Belgian government’s legal action against the mohels as a “ridiculous and antisemitic prosecution.”
“Antisemitism is unacceptable in any form, and it must be rooted out of our society,” White wrote in a social media post on X.
The mohels “are doing what they have been trained to do for thousands of years,” he continued. “Stop this unacceptable harassment of the Jewish community here in Antwerp and in Belgium.”
White also called on Belgian Minister of Health Frank Van den Broecke to deregulate the Jewish ritual, effectively lifting government restrictions and allowing it to be practiced freely.
“It’s 2026, you need to get into the 21st century and allow our brethren Jewish families in Belgium to legally execute their religious freedoms!” the US diplomat said. “It’s disgusting what’s happened to these fine men and their families because of your inaction.”
Anti Semitism is UNACCEPTABLE in any form & it must be rooted out of our society.
President TRUMP @POTUS @realDonaldTrump @JDVance @VP @SecRubio @StateSEAS @DeputySecState and I call upon all of Belgium to do a much better job on this subject !
TO BELGIUM,
SPECIFICALLY YOU…
— Ambassador Bill White (@BillWhiteUSA) February 16, 2026
In May last year, Belgian police raided three locations in the Jewish Quarter of Antwerp, a northern Belgian city, seizing circumcision tools from several mohels after a local anti-Zionist rabbi filed a complaint accusing them of performing unauthorized or illegal circumcisions.
A mohel is a trained practitioner who performs the ritual circumcision in Jewish tradition known as a bris.
Among the homes raided by the Belgian police was that of Rabbi Aharon Eckstein, a highly experienced mohel and a prominent leader within the Antwerp Jewish community.
According to a police report, the searches had been ordered by a judge following a complaint filed in 2023 by Rabbi Moshe Aryeh Friedman, an anti-Zionist activist previously accused of Holocaust denial, against Eckstein and other mohels within the Jewish community.
Since 2024, prosecutors have been investigating illegal circumcisions in the country amid concerns from local authorities that some Jewish circumcisions were being performed by individuals without proper medical training.
Now, the three mohels face charges for performing a medical procedure without a license, with prosecutors saying they have gathered enough evidence to secure a conviction, Belgian Member of Parliament Michael Freilich, the country’s only Orthodox Jewish lawmaker, told The Times of Israel.
However, a trial date has not yet been set and could take several months to schedule.
In his complaint, Friedman had accused six mohels, whom he identified to the police, of endangering infants by performing the metzitzah b’peh ritual, in which the mohel uses his mouth to suction blood from the circumcision area.
Eckstein and other rabbis, along with parents of children circumcised by them, have denied such accusations, insisting that they do not perform this practice.
In Antwerp, Friedman is known for publicly criticizing several customs that are important to ultra-Orthodox Jews, who represent the majority of the city’s 18,000 Jewish residents.
At the time, Jewish and political leaders accused local authorities of using the raids as part of a broader effort to intimidate religious figures in Belgium.
Ralph Pais, vice-chair of the Jewish Information and Documentation Centre (JID), commended White for his efforts, emphasizing the message of solidarity it sends to the local Jewish community.
“America continues to honor a commitment that Europe has also vowed to uphold: protecting Jewish life and ensuring that Jews can live openly and safely,” Pais said in a statement. “We expect Belgium to fully comply with the very principles and democratic values it claims to defend.”
Last July, dozens of European Jewish leaders called on the European Union to take action against Belgium, arguing that the Belgian police’s actions “represent a breach of an EU fundamental right, that of freedom of religion” and warning that this “echoes one of the darkest chapters in European history.”
Despite several attempts to ban the Jewish tradition cross Europe, ritual circumcision remains legal in all European countries, though many — including Belgium — limit the practice to licensed surgeons and often perform it in a synagogue.
In 2024, the Irish government arrested a London-based rabbi for allegedly performing a circumcision without the required medical credentials, marking the first arrest of a rabbi in Europe in years related to a bris.
The Conference of European Rabbis, through its Union of Mohels of Europe, is working to create a system of self-regulation and licensing for mohels, aiming to reduce the need for government oversight.
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Qatar’s Children Still Study Antisemitic Textbooks That Whitewash Hitler, Promote Violent Jihad, Study Finds
Qatari Prime Minister and Foreign Minister Sheikh Mohammed bin Abdulrahman Al Thani speaks after a meeting with the Lebanese president at the presidential palace in Baabda, Lebanon, Feb. 4, 2025. Photo: REUTERS/Emilie Madi
Despite Qatari leaders’ rhetoric seemingly promoting peace and opposing hate, the Middle Eastern country continues to educate students with textbooks that celebrate terrorism, hide the Holocaust, and demonize the Jewish people by affirming longstanding antisemitic tropes, according to a new study.
The Institute for Monitoring Peace and Cultural Tolerance in School Education (IMPACT-se), a nonprofit organization that analyzes schoolbooks and curricula around the world, reviewed 52 textbooks officially approved for the 2025-2026 State of Qatar national school curriculum, in addition to checking them against previous editions for potential revisions. The books covered topics ranging from social studies, geography, and history to Islamic education, Arabic language, and Arabic literature. IMPACT-se applied UNESCO-derived standards and guidelines of peace and tolerance in education.
The researchers found that the same problems from the 2021-2022 school year had not improved, as the textbooks “continue to reproduce antisemitic narratives, religious intolerance toward non-Muslims, and legitimization of violent jihad, all of which were documented in IMPACT-se’s earlier reports.”
The antisemitic material includes promoting stereotypes of Jews as arrogant liars obsessed with opposing Islam. The texts also cast Jews as “fleeing in fear, spreading discord, breaching agreements,” and possessing an “excessive attachment to material wealth, thereby reinforcing an image of Jews as fundamentally untrustworthy.”
In historical recounts of the Arab-Israeli conflict, the textbooks depict Jews as manipulating global affairs and deny Jewish historical connections to the Land of Israel. Maps of the region describe the borders of Mandatory Palestine, the name for the area from 1920-1948 when it was under British administration, as split between “Palestinian territory” and “Israeli expansion.”
The textbooks for Qatari children also glorify violent jihad and death in the name of Islam. They teach that students should “love jihad” and expect entry into paradise for those who choose martyrdom. These instructions accompany demonizations of non-Muslims as “infidels,” “pagans,” and “polytheists.” The textbooks offer little objective information about other faiths. They also promote an Arab nationalist ideology, oppose a two-state solution to the Israeli-Palestinian conflict, and describe Hamas terrorist attacks as “military operations.”
IMPACT-se researchers cite an Islamic education book for sixth graders as an example of the curriculum’s promotion of terrorism.
“An Islamic education lesson teaches that one of the ways to measure a good Muslim woman is to raise children to sacrifice their lives, in what is understood to be violent jihad,” the report states. “The chapter about classical Islamic figure Nusaybah bint Ka’b praises the fact that she raised her children ‘to love jihad,’ pointing out that her three children later ‘died as martyrs for the sake of Allah Almighty.’ The textbook authors describe this type of upbringing as ‘optimal.’”
For seniors in high school, the report describes how an Islamic education text instructs that “God will reward men and women who fought and died for Islam, and will grant them entry to Paradise. The lesson does not attempt to caution that dying as a result of violent struggle should not be considered the utmost objective, and students are offered no alternative interpretations of this Qur’anic verse.”
An eighth-grade Islamic education book demonizes Jews with one lesson that insists “Jewish people are forever cursed by Allah to never accept the truth of Islam, which is why they consistently reject Islam.”
Eleventh graders learn that Jews “worship (or have worshipped) the Golden Calf, that they revere a character called Uzayr, that they believe themselves to be God’s own children, and that they venerate the Talmud more than the Torah (the latter of which is recognized by Islam as a heavenly-inspired text).”
IMPACT-se explains that this misinformation about Judaism is intend “to promote an antisemitic portrayal of Jewish people as exceptionally arrogant and disloyal to God, both of which are grave offenses from an Islamic point of view.”
As Qatar continues to fill its own students’ heads with anti-Israel propaganda and antisemitic tropes, so too does the country’s monarchy, the House of Thani, seek to spread its ideology in other countries’ educational institutions.
Earlier this month a US federal judge ordered Carnegie Mellon University to reveal its connections to Qatar involving a $1 billion financial relationship in response to the case of a top DEI (diversity, equity, and inclusion) and civil rights official allegedly failing to respond to antisemitism. Money from Qatar reportedly paid the employee’s salary.
“Foreign governments with appalling human rights records are funding the very offices meant to protect students’ civil rights. This should alarm every parent, every student, and every policymaker in this country,” Lawfare Project director Ziporah Reich said in response to the ruling. “The court recognized that foreign government funding is not peripheral but potentially central to understanding how civil rights laws are applied on campus.”
Last month, the US Department of Education released a new database that showed Qatar is the single largest foreign source of funding to American colleges and universities, flooding academia with $6.6 billion in gifts and contracts.
“America’s taxpayer funded colleges and universities have both a moral and legal obligation to be fully transparent with the US government and the American people about their foreign financial relationships,” US Education Secretary Linda McMahon said in a statement announcing the new figures.
