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For Jewish fans, Duke’s new basketball coach inspires a different version of March Madness

(JTA) — Dylan Geller has taken great pride in his work as a student manager of Duke University’s men’s basketball team since landing the gig as a freshman in 2019. But things felt different this season, and not just because the Blue Devils had a new head coach, Jon Scheyer, after 42 years under the legendary Mike Krzyzewski.

“Coach Scheyer is such a role model to me, being a young Jewish man myself with aspiring hopes and dreams in basketball,” said Geller, a senior from Fort Lauderdale, Florida. “Seeing him do it so successfully, he’s definitely been a big inspiration.”

Starting Thursday night, Scheyer, 35, will lead the Blue Devils through the head-spinning Division I tournament known as March Madness, which raked in an average 10.7 million TV viewers per game last year. Ranked No. 5 in its division, Duke will face off against the Golden Eagles of Oral Roberts University, an evangelical Christian school in Tulsa, Oklahoma.

If the Blue Devils go all the way in this year’s Division I tournament — as the team has done five times in the past, most recently in 2015 — Scheyer would be the first Jewish coach to do so in more than seven decades. (Nat Holman led the City College of New York to an NCAA championship in 1950, when only eight teams competed.) He would also be only the sixth Jewish men’s basketball coach ever to reach the Final Four.

Scheyer is ending his first season as Duke’s head coach with a 26-8 record, becoming the most successful first-year coach in the school’s history.

Duke students are famous for their fandom, earning the moniker “Cameron Crazies” from their antics in the stands of their school’s Cameron Indoor Stadium. But for Duke’s substantial population of Jewish students, faculty and graduates, the intensity is heightened by knowing that the most influential figure on the Durham, North Carolina, campus is a fellow Jew.

“At Duke, these people are celebrities,” said Sophie Barry, a former president of the Jewish Student Union who graduated last May. “It’s a national stage, people are watching them on ESPN all over the place, and they’re just walking around on our campus. It’s such a big deal. And as Jewish people, we can’t help getting all excited when a celebrity is Jewish.”

So devoted to basketball that he made the sport his bar mitzvah theme, Scheyer earned the nickname “Jewish Jordan” when he was growing up in the Chicago suburb of Northbrook, Illinois. (Michael Jordan played for the Chicago Cubs during Scheyer’s childhood there, after winning a national title for Duke’s rivals, the University of North Carolina Tar Heels.) He led his high school team — with an all-Jewish starting lineup — to a state championship in 2005.

Scheyer then played for the Blue Devils from 2007 to 2010, helping the team win two ACC championships and one NCAA title. A history major, he also volunteered in a literacy program and starred in an improv group’s video in which he bikes to the campus Hillel, wears a tallit and spins a dreidel. After a devastating eye injury thwarted Scheyer’s ambitions in the NBA, he obtained Israeli citizenship and played one ultimately disappointing season for Maccabi Tel Aviv.

“I felt proud to be Jewish living in Israel, and you realize there’s not a lot of Jews in the world, and that only strengthened my beliefs,” Scheyer said during a conversation with Jewish students in 2015, shortly after he returned to Duke as a member of the coaching staff.

The Maccabi Tel Aviv basketball team after winning the Israeli Basketball Super League championship, Feb. 16, 2012. Jon Scheyer played on the team that season. (Flash 90)

Scheyer was picked for the top coaching spot last year, taking on the daunting job of succeeding Krzyzewski, known as “Coach K,” who built a dynasty in the world of college basketball. Along with guiding the Blue Devils to five national championships, Krzyzewski amassed a total of 1,202 head coaching victories in his 47-year career — 42 of those at Duke — achieving a record in NCAA history.

Scheyer has already made his own mark, bringing the team into March Madness with a nine-game winning streak and celebrating a coveted title in his debut season. On Saturday, he led Duke to a 59-49 victory over Virginia in the ACC tournament championship, becoming the third first-year coach to win the title and the first ever to claim it as both a player and a coach.

He appears to be optimistic about his team’s chances. Scheyer’s assistant declined an interview request, saying this week, “We are leaving for Orlando and hopefully will be gone for the next few weeks at the NCAA Tournament. We can circle back after the season.” Scheyer had previously not responded to multiple requests for interviews.

Of the 363 Division I men’s basketball programs, 10 currently have Jewish head coaches, according to the Coaches Database.

“I feel like he’s someone that a lot of kids like me — even outside of Duke — who love sports can really look up to. Because there’s not a lot of Jewish representation, in terms of coaches like that,” said Geller.

The National Jewish Sports Hall of Fame honored Scheyer as Jewish athlete of the year once while he was in high school and again in college. But Scheyer has indicated that he is ambivalent about being a Jewish sports icon.

“I always wanted to be recognized as a great basketball player. I always wanted a kid to look up to me because of who I was as a person and then my basketball skills, not because I was Jewish,” he said at the Jewish life event in 2015. “But I figured … if it was a cool thing that I was Jewish on top of respecting my game and the way I played and who I was, then I was all for that.”

Asked whether he would play a game that fell on Yom Kippur — an unlikely event given when the basketball season falls — Scheyer’s answer came quickly.

“I would never turn down a game,” he said. “I know that’s not a good thing to say but it’s the truth.”

Duke has about 15,000 students, and about 1,700 of them this year are Jewish, according to student newspaper The Chronicle. The school is home to multiple Jewish centers, including the Freeman Center for Jewish Life that is home to the campus Hillel; the Center for Jewish Studies academic department, and a thriving Chabad that last year inaugurated a new, 24,000-square-foot building.

Duke has about 15,000 students, of whom about 1,700 of them this year are Jewish. (Wikimedia Commons)

At the school’s Chabad, some basketball fans call themselves the “Chabad Crazies,” according to Chabad Rabbi Nossen Fellig. “They’re all crazy about their basketball,” he said.

Throughout the weeks — yes, weeks — leading up to Duke’s games against major rivals, hundreds of students sleep in tents outside the Cameron Indoor Stadium on a patch of grass known as Krzyzewskiville, or K-Ville, in hopes of snagging tickets.

Barry was among those who endured dozens of frigid winter nights for a Duke-UNC game last season. (The teams split their outings during the regular season, then met again in the Final Four, when the Tar Heels ended Krzyzewski’s coaching career to go on to the final game.)

“It was six whole weeks,” Barry said. “You have to take two different tests about your Duke basketball knowledge — one on the current team and one on Duke basketball history — to determine whether or not you get a tent and what order you will sit in when you get into the stadium.”

Students with Duke University’s Jewish Student Union wait to get into a men’s basketball team on campus. (Courtesy Sophie Barry)

While saying that Coach K was “the GOAT,” Barry was thrilled when Scheyer took his place. Before he was named the successor, Barry met the new coach during Hanukkah of 2020, when Scheyer appeared at a virtual menorah lighting for students secluded at home in the throes of the COVID-19 pandemic.

“Coach Scheyer got on and did this whole Q&A — from questions about how he celebrated Hanukkah growing up and celebrating it now with his two kids, to questions about whether he preferred sour cream or applesauce. It was a really cute event to lift the spirits during such a hard time,” Barry recalled. (Scheyer and his wife Marcelle, a nurse, have since added James to big siblings Noa and Jett.)

Joyce Gordon, director of Jewish life at Duke, said she has heard giddiness at the campus Hillel about the coach’s identity.

“Many Jewish students definitely have a sense of pride that Coach Scheyer is ‘one of us,’” said Gordon.

Fellig described Scheyer as a “mensch” and “dear friend to the Jewish community.” One summer before the pandemic, the coach requested Fellig’s help arranging kosher meals for a group of players that he was training in Israel. And at a recent Jewish event on campus, he brought a surprise.

“He surprised the students by giving them tickets to the game the next day, which was a pretty big game,” said Fellig. “He saved everyone the line — they would have had to wait for many hours.”

Geller, who hopes to clinch a job in an NBA front office after graduation, was high-spirited about his team’s March Madness prospects under Scheyer’s lead.

“The team has great momentum,” he said. “But the most exciting part is in the locker room [after the ACC tournament], they were all talking about [how] we’ve got to forget about this win tomorrow, because we don’t want to fall in the trap of being too excited. So I think they have a great mindset and great leadership.”


The post For Jewish fans, Duke’s new basketball coach inspires a different version of March Madness appeared first on Jewish Telegraphic Agency.

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Remains of Jewish American WWII Pilot Return to US for Burial 82 Years After Death in Combat Mission Over China

US Army honor guard members begin to settle a casket into a grave at a cemetery in Greenville, South Carolina, Dec. 14, 2025, of 1st Lt. Morton Sher served with the 76th Fighter Squadron. Photo: Air Force Senior Airman Savannah Carpenter

The remains of a Jewish American fighter pilot in the US Army Air Force, who was shot down over China and killed in World War II, have been identified more than 80 years after his death and now buried in South Carolina, the US Department of War announced this week.

Army Air Forces 1st Lt. Morton Sher was killed in action on Aug. 20, 1943, when his P-40 Warhawk fighter-bomber aircraft crashed and burned in a rice paddy in the Xin Bai Village during a combat mission over Hunan, China, during World War II. He was 22 years old. Sher’s remains were accounted for this summer and have since been buried at a cemetery in his native town of Greenville, South Carolina. A memorial was held for him that included remarks by his nephew and a flyover conducted by the Air Force’s 476th Fighter Group, according to the Department of War.

Sher escorted bombers and flew dangerous combat missions in the 76th Fighter Squadron, 23rd Fighter Group, 14th Air Force. His unit was part of the famed Flying Tigers, a name given to a small group of American pilots who flew combat missions in China during World War II to help Allied forces.

“We never knew Morton, but he was larger than life in the stories our family told us, his photos, and his writings,” said Bruce Fine, Sher’s nephew. “He was certainly a man who filled his pages of life with meaning, and he lived every day to its fullest. In fact, the day before he died, on Aug. 19, 1943, he wrote a letter home telling his parents, ‘I let another pilot take that instructing job, for I find things too exciting here to leave right now,’ and the very next day, he was gone.”

Sher as a “real hero,” Fine added, “the kind you read about and see on the big screen, except he was real. We hope his bravery and his courage will inspire the family members who follow us to believe anything you can dream can be truly possible if you’re willing to commit to it and work hard to achieve it.”

During a mission in October 1942, Sher’s aircraft was forced to go down in a Chinese village because of engine damage. Grateful for American protection from Japanese forces, villagers embraced Sher as a hero and welcomed him with food and a celebration. He “entertained 15,000 with songs and a story, received a silk banner for his missions and was warmly escorted through nearby mountain villages back to his base,” according to the Department of War.

“Lt. Sher was shot down on Oct. 25, 1942, and returned to the 76th Fighter Squadron to fly, fight and win another day,” said Mark Godwin, a historian of the Air Force’s 23rd Wing. “He had an opportunity to return home and become an instructor pilot but chose to stay and continue the fight. He personified the last two core values: service before self and excellence in all we do.”

“[He] spent just over a year in China during World War II,” Godwin said. “He racked up three aerial victories before his untimely death. … He gave his life to protect his fellow Flying Tigers. He should forever be remembered for his courage and sacrifice.”

Following Sher’s death, local Chinese villagers placed a memorial stone at his crash site. He was posthumously awarded the Purple Heart in September 1943, which was presented to his mother in Greenville. The US conducted post-war search and recovery efforts, but a board of review concluded on Sept. 8, 1947, that Sher’s remains had been destroyed in the crash. They officially declared that he was killed in action and his body was unrecoverable, the Department of War explained.

After a private citizen contacted the US government’s Defense POW/MIA Accounting Agency (DPAA) in 2012 with a photo of Sher’s memorial site in China, the government agency visited the site in 2019. They initially found nothing but, following a more extensive search in 2024, recovered the plane wreckage and Sher’s remains, which were transferred to a lab in Hawaii. The remains were positively identified using DNA samples from Sher’s nephew and more than eight decades after his death, Sher’s remains were returned to his family.

“This was through team effort,” said Air Force Col. Brett Waring, 476th Fighter Group commander. “The teams that continue to scour the earth for our missing and KIA are beyond impressive. They’re part of that American commitment to individuals that endures across generations … when he was shot down, the local populace protected him when he survived the first [crash], and then prevented the enemy from taking his aircraft and body when he was killed in action. That speaks to the humanity that connects us all, even when other circumstances point towards adversarial actions.”

The Department of War also honored Sher’s bravery and sacrifice.

“Sher loved what he did and created a legacy that endures,” said the department. “His story, once unfinished, now stands a complete testament to service, sacrifice, and a nation’s promise to remember those who gave everything. That enduring legacy, woven from history, heroism and personal courage, continues to inspire both the families who remember him and the generations who follow.”

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New Cooking Show Competition ‘The Great Bubby Cook-Off’ Celebrates Jewish Food, Family Recipes

The four contestants on “The Great Bubby Cook-Off.” Photo: Manischewitz

An original cooking show competition that celebrates Jewish home cooking and family recipes premiered Friday on Kosher.com.

The four finalists on “The Great Bubby Cook-Off,” presented by the famous Jewish food brand Manischewitz, include a “bubby” from Delray Beach, Florida, and another from Manhattan, New York, and two contestants from Flushing, New York, and West Hartford, Connecticut, who were competing with “bubby-inspired recipes.”

The contestants were selected to compete on the show following a nationwide casting call. Home cooks submitted videos of themselves preparing their favorite Jewish dishes, including family recipes passed down through generations and personal twists on classic dishes. After online voting that was open to the public, four finalists were chosen to advance to a live cook-off in New York City in November.

The winner, to be revealed exclusively on the show, will be crowned “Bubby 2025” and receive a $5,000 cash prize, a featured appearance on the Manischewitz Food Truck as it tours the New York City area, and other prizes. The show is hosted by chef and cookbook author Naomi Nachman.

“‘The Great Bubby Cook-Off’ celebrates exactly what Kosher.com is all about — honoring tradition while inspiring a new generation of home cooks,” said Goldy Guttman, director of Kosher.com, in a released statement. “These bubby recipes carry stories, memories, and culture, and bringing them to life on screen allows us to share the heart of Jewish home cooking with audiences everywhere.”

“‘The Great Bubby Cook-Off’ is about so much more than cooking,” added Shani Seidman, chief marketing officer of Manischewitz. “It’s about honoring the women who shaped our traditions, our tables, and our memories — and celebrating the dishes that bring families together.”

More episodes of “The Great Bubby Cook-Off” will be announced throughout 2026. The show is free to watch, and an additional episode is under consideration that will include a behind-the-scenes look into the competition and judging, according to Manischewitz.

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On Instagram, ‘Rabbinic Fit Check’ is a look book for Jewish clergy

Rabbi Rafi Ellenson was getting ready for a full day of rabbinic duties in September when he jokingly asked a colleague, “What do I wear that’s appropriate both for religious school and a shiva?”

After some light-hearted deliberation, Ellenson, who works as an assistant rabbi for Congregation Shir Hadash, a Reform synagogue in Los Gatos, California, said they realized his wardrobe dilemma might deserve a spotlight on social media.

“We were like, oh, this would be a really fun idea for an Instagram account,” said Ellenson. It would show what rabbis are wearing and “the absurd things they have to do every day, dressing for 20,000 occasions and for 50,000 people.”

For help turning his idea into reality, Ellenson called Rabbi Arielle Stein, an assistant rabbi at Congregation Rodeph Sholom, a Reform synagogue on the Upper West Side of Manhattan, whom he had met in Jerusalem in 2019.

After some deliberation, the pair created Rabbinic Fit Check, an Instagram account billed as “a style diary for the rabbinate and beyond.”

“We’re trying to show diversity of rabbis, diversity of genders, diversity of expression,” said Ellenson. “There’s no one model, and there’s no one model in the real world, so we don’t want to feature only one model on the account.”

So far, Rabbinic Fit Check has featured 57 rabbis, clergy members and students from a range of denominations and garnered over 1,300 followers. The outfits range from cozy sweaters and “sensible” office wear to zebra-print skirts and a fashion-forward Delfina Balda pant suit.

“It’s nice to see that rabbis look like more than just that old oil painting of someone in a black coat,” said Rabbi Allison Poirier of the Conservative synagogue Temple Aliyah in Needham, Massachusetts. “It’s nice to see that we’re out here as new people, as colorful people of all ages and shapes and sizes, which I think in the world I work in, most people know, but it’s just nice to uplift that.”

Indeed, a new national study of the American rabbinate released last month by the Atra Center for Rabbinic Innovation found that 51% of the rabbinical students surveyed identified as LGBTQ+. According to the Atra report, 58% of rabbis surveyed identify as women, 30% as men, and 12% as nonbinary.

But the diversification of the rabbinate has also underscored a broader trend, with rabbis more often taking on an engaged, hands-on role rather than the old model of the “sage on the stage.”

Stein, who had already gone viral for her rabbinic style videos on social media and was featured in Vogue last month for her videos on clergy-friendly shoe choices, said the pair’s Instagram account has also come to serve another purpose: showing the rabbinate in a more intimate light.

“I think especially for our generation of rabbis, we’re real people, these are important ways that people can connect with us and build trust and understanding,” said Stein. “We’re not pretending that we’re somebody at work and somebody at home.”

Rabbinic Fit Check posted its inaugural outfits from Stein and Ellenson in mid-October. The pair then reached out to their colleagues for submissions, and users soon asked to be featured.

Poirier said that she had been drawn to post her style (J. Crew blazer, Birdy Grey dress, her sister’s thrifted sweater) because of the account’s “diversity and also the light-heartedness,” which she said offered a contrast to reality.

“Everything is so, so heavy right now, and a lot of our day is rightly dealing with some of the heaviness, and it’s nice to just have something that also uplifts rabbis as fun, joyful people, kind of expressing ourselves in this cute, silly way,” said Poirier.

 

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“Rabbis are kind of in the zeitgeist in a lot of different ways, and there’s a lot to say about that both positive and negative, and certainly we’re tapping into some of that,” said Ellenson. “But I think we’re approaching an angle of we’re humans who have these cool jobs, and we want to show parts of ourselves through our clothing and express ourselves more fully and completely, and not bifurcate these two segments of our lives.”

Einav Rabinovitch-Fox, a professor at Case Western Reserve University who wrote a history of women’s fashion, said that she viewed the Rabbinic Fit Check account as part of a “new phenomenon” in which the public image of the rabbinate was shifting. She pointed to Nobody Wants This, the Netflix show starring heartthrob Adam Brody as a young Los Angeles rabbi that first aired in September 2024. The Amazon series Transparent, Extrapolations on Apple TV+ and the 2023 film You Are So Not Invited to My Bat Mitzvah all featured what Hey Alma, JTA’s sister site, called “hot rabbis.”

“It’s kind of like a sign of our times,” said Rabinovitch-Fox. “Not all of them are like Adam Brody, but I think it’s a depiction of a trend, and I think that Instagram account is part of it, like, ‘oh, look, Judaism is cool.’”

Rabbi Jamie Field, the director of education at Beth El Temple Center, a Reform synagogue in Belmont, Massachusetts, was featured on Rabbinic Fit Check shortly before her appearance on the Netflix show Squid Game: The Challenge. She said it was a “really beautiful that there is an increase in rabbinic visibility.”

 

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“We have a really sacred responsibility to show that rabbis are real people, and that we are engaged and part of the world and being responsible for being part of that conversation, not just witnessing it through Netflix shows about rabbis,” said Field.

While Rabinovitch-Fox said religion does not always “celebrate the individual,” she added that “fashion is a really a great and simple way to make your own statement.”

“People want to find somehow to relate, and I think with this Instagram generation, fashion is something that is important to people, so it’s just another way to relate to that,” said Rabinovitch-Fox. “If you can talk with your rabbi about style, you have a cool rabbi.”

Rabbi Andrea London, the leader of Beth Emet The Free Synagogue, a Reform congregation in Evanston, Illinois, said she submitted a photo of herself and Cantor Natalie Young on Parashat Noah after Ellenson, who is a family friend, mentioned it to her in conversation. For her cameo, she wore a white button-down shirt with a gold necklace and slacks.

 

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London, who was ordained in 1996, said that she had submitted the photo to offer the account “a little diversity of age.” She recalled that early in her career, “as a woman, you wouldn’t dare to be on the bimah without a skirt.”

“One of the things that was annoying in the rabbinate was that people would comment on my clothing a lot, and it was just tiresome and men didn’t get that,” said London. “And now, I think Rabbinic Fit Check is trying to turn it on its head, like let’s have fun with it as opposed to seeing this as somehow discriminatory or sexist in any way.”

So far, Ellenson and Stein said the response to the account from their congregants and colleagues had been positive. Looking ahead, Ellenson said they hoped to feature leaders from other faiths.

“I think it’s about joy, showcasing diversity, showcasing the personal, and showcasing that all of these pieces can be a part of cultivating rabbinic and cantorial and clerical work,” said Ellenson. “We can bring ourselves into the work, and that makes the work better when we’re being ourselves with our communities.”

This article originally appeared on JTA.org.

The post On Instagram, ‘Rabbinic Fit Check’ is a look book for Jewish clergy appeared first on The Forward.

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