Uncategorized
On Israel’s 75th Independence Day, its flag has taken on new meaning as a protest symbol
TEL AVIV (JTA) — Avigail Arnheim has been protesting Benjamin Netanyahu for years, starting with the demonstrations in Jerusalem that began in 2020, calling on him to resign as Israel’s prime minister.
When Netanyahu returned to office in December, Arnheim again took to the streets — this time to protest Netanyahu’s attempt to sap the Israeli Supreme Court of its power. And now, she comes armed with what she sees as a potent symbol: an Israeli flag emblazoned with the words of the country’s Declaration of Independence.
“I feel that the people of Israel woke up, and finally understands that life needs to come with values, with morals and with caring,” she said at a mass protest Tuesday night in Tel Aviv, as Israel began celebrating its 75th Independence Day. Arnheim believes those ideas are reflected in the declaration, which was signed on the day of Israel’s founding, traces the connection of the Jewish people to the land of Israel, and pledges democracy and human rights.
She added, “I think that the meaning of the flag has received a place in a society that wasn’t aware of it for a long time.”
Seeing the streets of Israel festooned with flags is one of the hallmarks of the country’s Independence Day, called Yom Haatzmaut in Hebrew. It’s common for flags to line streets and hang from balconies. A popular children’s song sung on the holiday begins, “The whole land is flags.”
But this year, Israel’s quintessential national symbol has taken on a different meaning for some, as the hundreds of thousands of anti-government protesters have, for months, made the flag the icon of their cause. The flag has become so associated with the protests that Zichron Yaakov, a city north of Tel Aviv, briefly banned the flag and images of the Declaration of Independence from its Independence Day parade.
Voices on the right have chafed against the idea that the flag now indicates opposition to the government. But there was little, if any, skepticism about that idea on the streets of Tel Aviv on Tuesday night, where protesters enthusiastically adapted a range of Independence Day traditions to express their opinions.
Thousands of Israeli protesters wave flags during a rally against the Israeli government’s judicial overhaul bills in Jerusalem, March 27, 2023. (Gili Yaari/Flash90)
Some protesters viewed their embrace of the flag as a corrective that now allows the flag to represent what they see as Israel’s founding aspirations, following years during which it was perceived as a symbol of Israel’s right wing. Before this year’s protests, another prominent political association for the flag was with religious nationalists who hold an annual “flag march” in Jerusalem’s Old City that has stoked Israeli-Palestinian tensions.
“It’s a symbol that had been hijacked for way too long by the right,” said Roy Rob, a graphic designer at the Tel Aviv rally who splits his time between Israel and Brooklyn. “It’s the same in the States: The American flag has really been hijacked and pigeonholed.”
Regarding the Israeli flag, he added, “Now it’s being democratized again. It makes sense that the people who really care about the origin of Israel, what Israel is all about, use the original symbols of it.”
Some right-wingers aren’t ready to yield Israel’s national symbols. Gideon Dokov, an editor at the right-leaning newspaper Makor Rishon, called the idea that the flag represents opposition to the judicial overhaul “absurd.”
“By mistake or intentionally, it seems that in recent months, there are those who are trying to take ownership of the national symbols — the flag and the Declaration of Independence — on behalf of the protests, just as they’re trying to take ownership of [the concept of] democracy,” Dokov wrote earlier this month. “Both are incorrect.”
In any case, flags were ubiquitous at Tuesday night’s protest. When asked where they got theirs, several protesters made a perplexed face that seemed to ask, “Where have you been all this time?”
The flags, they said, aren’t hard to get. Many were distributed for free at earlier protests, along with black T-shirts that read, “De-mo-cra-cy” in Hebrew block letters, copying the central chant of the demonstrations. Other shirts, like Rob’s, which read, “There’s no democracy with occupation,” were also distributed by activist groups at earlier protests. Many flags included the phrase “Free in our land,” which comes from Israel’s national anthem.
Others already had flags at home, and some bought them recently. At the protest, a man who was selling the flags and other assorted tchotchkes out of a stuffed shopping cart said the flag itself, without a pole, costs around $5.50. He said he bought his merchandise from stores and was reselling it, but would not provide further details.
A flag vendor stands with his wares during a Yom Haatzmaut celebration and anti-government protest in Tel Aviv, April 25, 2023. (Ben Sales)
The flags with the Declaration of Independence text, Arnheim said, went for about $13.75 and were sold by their creator via group chats used to organize the protests. Nati Hochberg, who traveled from a town north of Tel Aviv to demonstrate, said he bought his flag (with pole) for some $11 at a hardware store, after someone stole a previous flag of his from his motorcycle.
“We’ve taken back what belongs to us,” Hochberg said of the flag. His friend Tal Vardi, who traveled with him and has had his flag for years, added, “This population for many years ceded these symbols and now it’s taking them back. … I don’t know if it happened coincidentally, but it’s a feeling that it also belongs to us.”
That the flag has turned into a protest symbol, said one woman from northern Israel who declined to give her name, elicits a mixture of “pride and sadness” regarding the political conflict raging in the country.
“It’s clearly preferable for this not to be,” she said while holding a flag identical to Arnheim’s. “But if it is like this, at least the flag should have meaning.”
The protesters didn’t shy away from adapting other Independence Day pastimes, either. A white, foamy spray traditionally blasted by children on the holiday was being rebranded at the protest as “democracy snow” (one big can for about $2.75).
At a less crowded area of the protest, someone used the spray to spell out “democracy” in large letters on the ground. On a nearby bicycle path, the word “Leave,” used as a chant against Netanyahu, was also written in the spray. A cyclist stopped short before running it over.
A Tel Aviv protest at the start of Yom Haatzmaut, Israel’s Independence Day, featured a sea of flags, April 25, 2023. (Ben Sales)
Soft plastic hammers, another holiday mainstay, were also visible throughout the crowd. And a DJ blasted classic Israeli dance music in the middle of the demonstration, including the American Jewish summer camp favorite “Zodiac,” sung by Yaron Hadad.
In general, signs of the protests freckle Tel Aviv, which has been the nerve center of the demonstrations and the bastion of Israel’s left-wing minority. Municipal bus stops bear signs playing on the words of the national anthem and implying that the protests will keep Israel “Free from racism,” “Free from repression of women” and more. Graffiti supporting the protests — such as “Bibi is a traitor” — also isn’t hard to find, though there is also a smattering of pro-overhaul graffiti such as one message calling Israel’s Supreme Court a dictatorship.
Some paraphernalia at the demonstration trumpeted specific causes, like an LGBTQ pride flag, a flag that spelled out “democracy” in the colors of the Israeli and Palestinian flags, or a T-shirt, given out by an self-styled “moderate majority” activist group, that read “I [heart] Bagatz,” the Hebrew acronym for the Supreme Court.
Some participants got more creative. At a table in a sparse area, a few people offered free alcohol to passersby while a young man using a megaphone sang “Democracy and arak” to the tune of the famous riff from the White Stripes’ “Seven Nation Army.”
The idea, his colleague Ron said, was to give people free drinks to celebrate the country and the protests — which they hope will preserve the possibility for young people to get an education and find dignified work.
“In general, this is our last shot to save democracy, so everyone who wants to save democracy gets a shot as a gift from us,” said Ron, 23, who declined to give his last name. ”We love everyone, and we love democracy.”
—
The post On Israel’s 75th Independence Day, its flag has taken on new meaning as a protest symbol appeared first on Jewish Telegraphic Agency.
Uncategorized
This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel?
David Schwimmer, who played Ross on Friends, is tapping into some late ’90s and early 2000s nostalgia as the star in an ad this week marketing his “dream sweater” for Quince, a clothing and home goods store.
In the ad, Schwimmer, who is Jewish, sketches the perfect red sweater in a notebook while he sits in Central Park and then begins to see it on everyone: a man riding an electric scooter, an angry taxi driver who almost runs into him, a beautiful woman riding in the back of the taxi, even a dog.
The gag is a reference to the Friends episode “The One with the Red Sweater,” where Ross’ on-again-off-again girlfriend Rachel is pregnant and has not told the father, whose identity is a mystery to the group; Joey, Monica and Phoebe know that the father left a red sweater at the apartment, so when Ross stops by and is relieved to find his sweater, they figure out he’s the dad-to-be.
“I’ve been looking for this for like a month,” he says, just after making a reference to the Yiddish-named snack, Mashuga Nuts.
The episode and the ad are apolitical. So why then are some people planning to cancel their Quince orders and boycott the company?
Schwimmer, many of the commenters on the ad are saying, is a Zionist.
“I don’t approve of you featuring a Zio in your ad,” one Instagram user commented. “Please do better.”
Schwimmer on Israel, antisemitism
Schwimmer has been outspoken about antisemitism since long before the Oct. 7 Hamas attacks on Israel and the ensuing war in Gaza. Over the course of his career, he’s spoken at multiple Anti-Defamation League events and called for other people to stand against hate, routinely saying, “Silence is complicity.”
The actor appears to have never explicitly identified as a Zionist, and his statements have focused more on galvanizing support for Jews and Israelis — rather than on the Jewish state. But this is of little importance to his critics.
His relationship with the ADL, a staunchly pro-Israel organization, is damning enough for some. Schwimmer also starred in an Israeli commercial for Meitav, an investment management company. The move puts him at odds with the growing Boycott, Divestment and Sanctions campaign, which stands against any financial relationship with Israel or Israeli companies.
After Oct. 7, Schwimmer put out a statement calling the Hamas attack an “atrocity” and a “genocide,” adding that any attempt to justify what happened is “indefensible and antisemitic.” In the same statement, he also touched on Palestinian suffering:
“One can condemn Hamas and still object to the Israeli government’s policies regarding the occupation (as many Israelis do), still believe in the Palestinian people’s right to self-determination, and still mourn the loss of Palestinian civilians and the current destruction of their homes, schools, hospitals and places of worship.”
He’s also been vocal about sexual violence that occurred on Oct. 7, sharing the controversial New York Times piece headlined “Screams Without Words,” that investigated allegations of sexual assault committed by Hamas during the attack. Critics of the piece have questioned the validity of the reporting and argued that one of its reporters is biased toward Israel. The Times has stood by the piece.
Additionally, Schwimmer has criticized universities’ responses to pro-Palestinian protests on campuses that he said have veered into antisemitism.
Schwimmer spoke at a 2025 ADL summit about the backlash he’s gotten for his advocacy, noting that while he’s been “attacked” and “abandoned,” he’s found deep meaning in speaking out and has no plans to stop. He concluded his speech calling on fellow celebrities to do the same.
“You don’t have to say anything political,” Schwimmer said. “No one is asking you to solve the conflict in the Middle East. Just say that you stand with your Jewish friends, colleagues and neighbors against hatred and discrimination.”
The controversy isn’t bothering Quince.
“We’ve seen more than 8 million views across our social channels in the first 48 hours, alongside international press coverage and recognition from the marketing community for the creative,” said Dakota Isaacs, head of brand strategy and narrative, in an email to the Forward. “It’s been especially rewarding to see fans connect with the humor and nostalgia while discovering Quince.”
The post This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel? appeared first on The Forward.
Uncategorized
Why I urged my parents to avoid the counterprotest in Philadelphia
Parents usually tell their children whether they can go out, but last week, on a phone call with my parents, our roles reversed, and I urged them not to join a Philadelphia food crawl with their friends. The event was organized in response to a bicycle rally calling for the boycott of six restaurants, all Jewish-owned, to “show these zionist business owners that we see them for the disgusting humans they are.”
The counterprotest intended to show solidarity with these businesses by patronizing and protecting them on the day of the protest, given the hostile framing of the boycott against the restaurants and their Jewish owners. However, I was concerned that it would be co-opted by pro-Israel partisans, who not only would instrumentalize it for their own agenda — one which, in my view, is actively detrimental to the fight against antisemitism — but would also stoke chaos and violence. It’s a film that’s played out time and again, including when I was an undergraduate at UCLA: A call is put out that Jews are under attack, counterprotesters mobilize in response, and anger quickly morphs into belligerence, hostility, and violence.
Fortunately, it appears that no one was seriously hurt during Sunday’s bike rally and counterprotest. As I had feared, though, some demonstrators became aggressive as verbal confrontations and scuffles broke out across Rittenhouse Square. While it’s likely that some of the pro-Israel demonstrators were there for the sole purpose of displaying that they are not “Jews with trembling knees,” others ostensibly were there because, as the names of two of the organizations behind it would suggest, they want to StopAntisemitism and EndJewHatred.
If those were the goals, the demonstration was an unmitigated disaster. And much of the discourse surrounding the boycott laid the groundwork for failure.
To many Jews, it may seem self-evident that the boycott was illegitimate and antisemitic. For the protesters, though, there seems to be a genuine inability to understand how it could be. They also seem unable or unwilling to condemn antisemitism.
Anger at the protesters is understandable, but if the goal is to stop antisemitism and end Jew hatred, it is important to address the root of the problem, which starts with understanding why the protesters might have such a profound misunderstanding of antisemitism.
For several decades, following the Six-Day War of 1967 and the Cold War period, pro-Israelism has been a core, essential feature of hegemonic anti-antisemitism advocacy. Groups like the ADL have made the phenomenon of so-called “new antisemitism” – a term that explains hostility toward Israel by claiming that the nation is maligned out of bigotry, as the proverbial Jew among the nations – a central focus of their work, especially in times of increased Israeli-Palestinian conflict.
Though this is hardly “new,” the stakes and intensity of attacks against the “new antisemitism” have been raised in a post–Oct. 7, post–destruction of Gaza reality. In effect, this approach has been successful in as much as it has led to a public perception that the fight against antisemitism and the fight in defense of Israel are the same fight, and cannot be separated.
As a result, when anti-Zionist, pro-Palestinian activists are accused of antisemitism or expected to condemn it, they view it as purely cynical — an attempt to delegitimize their movement rather than a true objection to how they have treated or spoken about Jews. This very refusal to condemn antisemitism is often read as itself antisemitic by many Jews. This “acrimonious circle,” as philosopher Brian Klug described it 13 years ago, could go on forever.
As the acrimonious circle spins and spins, there are a few options that groups fighting antisemitism can consider:
- They can continue pushing pro-Palestinian activists to see both condemning antisemitism and supporting Israel as intertwined moral duties.
- They can insist on that interconnection, but tell pro-Palestinian activists to choose combatting antisemitism no matter what their beliefs about Israel are.
- They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and deploy tactics of intimidation, bullying, harassment, and/or violence against them.
- They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and present condemning antisemitism as a human-rights oriented stance, in line with standing up for all marginalized people, including Palestinians.
The first option is the one that organizations like the ADL have often chosen. In its statement about the bike rally and boycott, the group said that criticism of Israeli government policies are acceptable, but discrimination is not. Criticisms that the ADL considers ipso facto discriminatory, however, include claims that Israel has committed the crimes of genocide and apartheid. As a result, activists lend the ADL and groups like it no credibility and will dismiss any of their condemnations out of hand.
The third option is what the protest on Sunday became. Any Philadelphian can tell you that a brawl in the middle of Rittenhouse Square during an Eagles game is far from unusual. But the fighting in this instance broke out because of the boycott — one side driven by a fervor that they needed to defend Jews facing an existential threat from anti-Zionists, the other driven by a fervor that they needed to bring justice to a city ravaged by what protesters believe are business-owning war criminals.
The second option is a sensible demand from a moral perspective. However, it is not a strategic one. The hard truth is that for many, though certainly not all, pro-Palestinian activists, the cause comes before all else, including standing up against antisemitism.
Therefore, the only way forward for Jews is the fourth option: to frame the fight against antisemitism as a fight for the rights of all people. This is not a perfect solution — no solution could be. There will always be some unwilling to oppose antisemitism no matter what tactic is deployed. However, it will make plain that there is no contradiction between condemning antisemitism and supporting Palestinian rights, that in fact the task is to support human rights universally and to condemn all who violate these rights. That necessarily includes standing against Israeli war crimes and its regime of inequality, and that includes condemning those who hold Jews as Jews complicit for Israel’s actions and condemning those who harass, intimidate, and scrutinize Jewish business owners for their presumed political stances.
My parents, fortunately, decided to remove themselves from the chaos of this day and went to support the targeted businesses as regular patrons on other days throughout the week. I was pleased to see that our rabbi, who leads one of the largest synagogues in Center City, made a point of trying to de-escalate tensions and confrontations from within the Philadelphia Jewish community, as well as highlighting the strength and vibrancy of Philly’s Jewish life on its own terms.
These are important, positive things we can do in the short term. That said, if we want long-term change to come from the pro-Palestinian movement – and I think this moment requires it – anti-antisemitism groups that cannot meet the moment must step aside and make room for those that are capable and prepared to frame the fight against antisemitism as a fight for, not against, fairness, justice, and equality for all.
The post Why I urged my parents to avoid the counterprotest in Philadelphia appeared first on The Forward.
Uncategorized
Israel approves $31.5 million plan to strengthen Jewish education in North America
(JTA) — JERUSALEM – Israel’s government has approved a NIS 100 million ($31.5 million) plan, initiated by Prime Minister Benjamin Netanyahu, to strengthen Jewish education in North America, a statement from his office said Wednesday.
Based on a partnership and joint investment with North American Jewish communities, the goal of the plan is to strengthen Jewish identity and ties to Israel among the next generation of Diaspora Jews in the United States.
The approval of the plan, which was developed with representatives of the Jewish Federations of North America (JFNA), follows a government decision made in June.
It comes a day after Israel’s parliament, the Knesset, was sworn in and two weeks after a national election left Netanyahu facing a battle to stay in power as his rival, Gadi Eisenkot, received the mandate to form the next government.
It also comes amid signs of growing disaffection among Diaspora Jews, particularly younger generations, toward Israel and the Netanyahu-led government. Recent polls suggest that support for Israel among Diaspora Jews, especially in response to its policies in Gaza and on matters of democracy, is slipping.
A February survey of American Jews by the Jewish Federations of North America found that only one-third of American Jews aged 18-34 identify as Zionist, even as nearly nine in 10 say they support Israel’s right to exist as a Jewish and democratic state.
A separate Pew poll in May examining American views of Israel found that Jewish attitudes have shifted since 2024. The survey found that 83% of Jews view the Israeli people favorably, down from 89% in 2024, while 47% view the Israeli government favorably, compared with 54% in 2024.
“The plan we approved today, in partnership with Jewish communities in North America, is an investment in the future generation of Diaspora Jews. Together, we will strengthen Jewish identity, deepen the connection to Israel and ensure that our heritage and values are passed proudly from generation to generation,” Netanyahu said in the statement.
“The future of the Jewish people depends on our ability to ensure that future generations know their heritage, connect to their Jewish identity and maintain their deep ties to the State of Israel,” he said, adding that Israel would not “stand idly by in the face of challenges,” such as antisemitism.
Under the framework of the plan, which will focus on increasing the number of students enrolled in Jewish educational frameworks, the Israeli government allocation will be matched 50% with funding from Jewish Federations and other non-governmental sources.
JFNA said in a statement that it welcomed the Israeli cabinet’s decision to invest in Jewish education across the U.S. and Canada, calling it an “unprecedented partnership between the Government of Israel and North American Jewish communities to strengthen Jewish identity and ensure a vibrant future for the Jewish people.”
“We are proud to launch this historic partnership with the Government of Israel to expand access and grow enrollment in Jewish day schools across North America,” said Gary Torgow, chair of the Board of Jewish Federations of North America.
Eric D. Fingerhut, JFNA’s president and CEO, said the partnership “reflected the shared commitment of Israel and North American Jewry to strengthening Jewish identity and expanding educational opportunities for more families.”
This article originally appeared on JTA.org.
The post Israel approves $31.5 million plan to strengthen Jewish education in North America appeared first on The Forward.
