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On the streets of Tel Aviv, protesters on cusp of a big victory vow to keep fighting

TEL AVIV (JTA) — Yaniv, a resident of Tel Aviv, has lost count of how many protests he’s been to during the past three months. But on Monday afternoon, he headed once again to Kaplan Street, the urban artery that has become ground zero of the anti-government demonstrations, to demonstrate once again.

Israel’s current rupture, said Yaniv, 34, is the “biggest crisis in my lifetime.”

“We’ll keep going until something changes,” he said. “They left us no choice. The damage has been done.”

Week after week, Yaniv and tens of thousands of other Israelis have filled the streets of Tel Aviv to protest Prime Minister Benjamin Netanyahu’s proposed overhaul of the country’s judiciary — which would sap the Supreme Court of much of its power and influence. Then, on Sunday night, massive protests again took shape to oppose Netanyahu’s firing of his defense minister, who called for a pause on the legislation.

Now, the following day, the protesters came with a different feeling: that their activism might actually succeed, at least in the short term. After people gathered in Tel Aviv, Jerusalem and elsewhere, Netanyahu announced that he would pause the legislation to allow time for dialogue. Several of his ministers had already called for him to do just that.

Justin Jacobs, a recent immigrant to Israel from the United States, said he is hopeful about the outcome of the protest movement. (Deborah Danan)

But even as the campaign to stall the legislation was poised to achieve an at least temporary victory, protesters were not in a celebratory mood. They vowed to continue demonstrating against what some described as Netanyahu’s broader authoritarian impulses.

“You see how the liberal voice that has been missing for so long is returning to the street and has become the mainstream,” said Ben Luria, a resident of Jaffa protesting in Tel Aviv. “It looks like they’ve succeeded in passing the message across.”

But for Luria, that success doesn’t translate into any desire to ease the pressure. “You can’t deny that this is no longer just a question of Bibi being Bibi, this is a dictator in the making,” he added, using Netanyahu’s nickname. “We need to put the line somewhere.”

Even as Israelis were glued to their TV screens, waiting to hear Netanyahu announce a suspension of the legislation, Daria, who immigrated to Israel with her family from what is now Russia, did not pin her hopes on Netanyahu changing course.

“I don’t think that even if they stop this legislation, they will stop anything else,” said Daria, who came to the protest with Yaniv and, like him, declined to give her last name. “Even if they say they’ll postpone until Pesach or for forever, that doesn’t mean that we stop protesting what this government is doing.”

Sunday night’s protests were followed by a countrywide general strike. Blocked streets and canceled bus routes in downtown Tel Aviv meant that a 20-minute journey to a high-risk pregnancy clinic on Monday instead took an hour and a half for Natalie Solomon, who is eight-and-a-half months pregnant. She said she hoped Netanyahu would concede and spare Israelis further disruption.

“Our country is falling apart,” she said, expressing her hope that an end to the political standoff is near. “I really hope Bibi backs down today, that’s the only option. … We care about democracy but we really just care about the health of our baby.
At the end of the day it really does disrupt day-to-day lives.”

Despite being on the cusp of their first major victory, protesters said the potential respite offered by Netanyahu would be a minor gesture, not one that could overcome the hard feelings that have built up over the past three months.

Justin Jacobs, an immigrant to Israel from Lancaster, Pennsylvania, said Israel has “turned a corner” after Sunday night’s protests.”So, [there’s] a glimmer of hope that we’ll go back to the status quo, which to me remains not good enough,” he said. “But not good enough is still better than horrifying.”

Others were less optimistic. “My feeling, the feeling of my parents, my grandparents, [is] that there’s no future here, I don’t know if I’ll raise kids here,” said Yotam Weingrad.

Like Weingrad, Daria, recalling her family’s experience, is also considering her future in the Jewish state.

Yariv and Daria, left, walk in Tel Aviv after participating in anti-government protests on Monday, March 27, 2023; at right, Natalie Solomon said her trip to a high-risk pregnancy clinic took more than four times longer than normal because of the protests. (Deborah Danan)

“I grew up in a family with intimate knowledge of what it feels like to live under oppression, and I feel like it’s our duty to do whatever we can to prevent it,” she said. “But if push comes to shove, if nothing’s going to change, I’ll make the same decision my parents did — my kids aren’t going to live in a dictatorship.”

For those not emotionally invested in the Israeli crisis, the streets of Tel Aviv on Monday provided a rare experience, and a sense of uncertainty. Jennifer, a tourist from Utah visiting Israel with her two daughters, Holly and Diana, wanted to know if “it is going to get scary” and wondered if they’d be able to get back to the United States, as airports had closed due to the general strike.

“We’ve never been to this part of the world so we’re kind of like ‘Wow,’ just taking in everything,” said Diana. “We don’t know what it’s like without the protests, and we’re like, ‘This is Tel Aviv. It’s a lot.’”

Support for the protests isn’t unanimous across Tel Aviv, a bastion of left-wing politics in Israel. Josh Eidelshtein called the protests “hypocritical,” and blamed them for fanning the flames of conflict.

“What if the protesters were right-wingers, Orthodox Jews, or Palestinians?” he said. “Would their strategies still be OK? There is too much hate being bred here, and it’s as if the collective stress and anxiety this country has lived on for so long has been set aflame. The same people who went out to vote [for the left] are now trying to work against the system because they didn’t get what they wanted.”

Khalil, who originally hails from the Arab village of Ein Hawd in Israel’s north, and has lived in Tel Aviv for 50 years, also opted to stay away from the protests, which he felt did not speak for him.

“The Arabs are a minority, what do they have to do with these protests?” Khalil said as he walked his dog near a giant yellow sign reading “Nonstop Democracy,” painted by the Tel Aviv municipality on the boardwalk.

“Bibi has done good things but now he’s silent. This is a man who knows how to speak,” Khalil said. Then, referring to Netanyahu’s coalition partners, he added, “He’s not the king of Israel anymore. He made big mistakes by taking those criminals into the government with him. They want to throw out all the Arabs.”

Also sitting out the protests was Meir Dayan, who counts himself among the supporters of Netanyahu’s proposed judicial reform. He is especially in favor of the legislation that was due to be brought for a final vote on Monday, which would have increased the governing coalition’s control over Supreme Court appointments. But Dayan added that he didn’t appreciate the way Netanyahu attempted to pass the measures into law.

The path along the beach in Tel Aviv has been painted with pro-democracy messages. (Deborah Danan)

“The way they went about it was reckless,” he said. “Change to heavy organizational processes — because this is what this basically is, after all — doesn’t happen with legislation, it happens with people. It must be bottom-up and from a place of education, not ignorance.”

Dayan predicted that Netanyahu will halt the legislation now, and then in the summer months “when the left are overseas,” he will return it to the Knesset floor.

Roughly four miles away from the main protest, a smaller demonstration coalesced near Jaffa’s clocktower, a landmark at the entrance to Tel Aviv’s older counterpart. At this protest, children as young as 5 chanted “Shame!” and “Save Democracy!” while their parents stood to the side.

“Here the adults are quiet so the children are taking the lead. It’s exciting,” said Gavri, 10.

There are a few things he’d like to bring about in Israeli society: the failure of the judicial overhaul, as well as an end to fighting between Jews and Arabs. Like the adults protesting across the city, he vowed not to give up.

“I will be here until the end,” he said. “I hope it won’t be a long time.”

—
The post On the streets of Tel Aviv, protesters on cusp of a big victory vow to keep fighting appeared first on Jewish Telegraphic Agency.

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This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel?

David Schwimmer, who played Ross on Friends, is tapping into some late ’90s and early 2000s nostalgia as the star in an ad this week marketing his “dream sweater” for Quince, a clothing and home goods store.

In the ad, Schwimmer, who is Jewish, sketches the perfect red sweater in a notebook while he sits in Central Park and then begins to see it on everyone: a man riding an electric scooter, an angry taxi driver who almost runs into him, a beautiful woman riding in the back of the taxi, even a dog.

The gag is a reference to the Friends episode “The One with the Red Sweater,” where Ross’ on-again-off-again girlfriend Rachel is pregnant and has not told the father, whose identity is a mystery to the group; Joey, Monica and Phoebe know that the father left a red sweater at the apartment, so when Ross stops by and is relieved to find his sweater, they figure out he’s the dad-to-be.

“I’ve been looking for this for like a month,” he says, just after making a reference to the Yiddish-named snack, Mashuga Nuts.

The episode and the ad are apolitical. So why then are some people planning to cancel their Quince orders and boycott the company?

Schwimmer, many of the commenters on the ad are saying, is a Zionist.

“I don’t approve of you featuring a Zio in your ad,” one Instagram user commented. “Please do better.”

Schwimmer on Israel, antisemitism

Schwimmer has been outspoken about antisemitism since long before the Oct. 7 Hamas attacks on Israel and the ensuing war in Gaza. Over the course of his career, he’s spoken at multiple Anti-Defamation League events and called for other people to stand against hate, routinely saying, “Silence is complicity.”

The actor appears to have never explicitly identified as a Zionist, and his statements have focused more on galvanizing support for Jews and Israelis — rather than on the Jewish state. But this is of little importance to his critics.

David Schwimmer at ADL’s Never Is Now in NYC on March 4, 2025. Photo by Bryan Bedder/Getty Images for Anti-Defamation League

His relationship with the ADL, a staunchly pro-Israel organization, is damning enough for some. Schwimmer also starred in an Israeli commercial for Meitav, an investment management company. The move puts him at odds with the growing Boycott, Divestment and Sanctions campaign, which stands against any financial relationship with Israel or Israeli companies.

After Oct. 7, Schwimmer put out a statement calling the Hamas attack an “atrocity” and a “genocide,” adding that any attempt to justify what happened is “indefensible and antisemitic.” In the same statement, he also touched on Palestinian suffering:

“One can condemn Hamas and still object to the Israeli government’s policies regarding the occupation (as many Israelis do), still believe in the Palestinian people’s right to self-determination, and still mourn the loss of Palestinian civilians and the current destruction of their homes, schools, hospitals and places of worship.”

He’s also been vocal about sexual violence that occurred on Oct. 7, sharing the controversial New York Times piece headlined “Screams Without Words,” that investigated allegations of sexual assault committed by Hamas during the attack. Critics of the piece have questioned the validity of the reporting and argued that one of its reporters is biased toward Israel. The Times has stood by the piece.

Additionally, Schwimmer has criticized universities’ responses to pro-Palestinian protests on campuses that he said have veered into antisemitism.

Schwimmer spoke at a 2025 ADL summit about the backlash he’s gotten for his advocacy, noting that while he’s been “attacked” and “abandoned,” he’s found deep meaning in speaking out and has no plans to stop. He concluded his speech calling on fellow celebrities to do the same.

“You don’t have to say anything political,” Schwimmer said. “No one is asking you to solve the conflict in the Middle East. Just say that you stand with your Jewish friends, colleagues and neighbors against hatred and discrimination.”

The controversy isn’t bothering Quince.

“We’ve seen more than 8 million views across our social channels in the first 48 hours, alongside international press coverage and recognition from the marketing community for the creative,” said Dakota Isaacs, head of brand strategy and narrative, in an email to the Forward. “It’s been especially rewarding to see fans connect with the humor and nostalgia while discovering Quince.”

The post This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel? appeared first on The Forward.

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Why I urged my parents to avoid the counterprotest in Philadelphia

Parents usually tell their children whether they can go out, but last week, on a phone call with my parents, our roles reversed, and I urged them not to join a Philadelphia food crawl with their friends. The event was organized in response to a bicycle rally calling for the boycott of six restaurants, all Jewish-owned, to “show these zionist business owners that we see them for the disgusting humans they are.”

The counterprotest intended to show solidarity with these businesses by patronizing and protecting them on the day of the protest, given the hostile framing of the boycott against the restaurants and their Jewish owners. However, I was concerned that it would be co-opted by pro-Israel partisans, who not only would instrumentalize it for their own agenda — one which, in my view, is actively detrimental to the fight against antisemitism — but would also stoke chaos and violence. It’s a film that’s played out time and again, including when I was an undergraduate at UCLA: A call is put out that Jews are under attack, counterprotesters mobilize in response, and anger quickly morphs into belligerence, hostility, and violence.

Fortunately, it appears that no one was seriously hurt during Sunday’s bike rally and counterprotest. As I had feared, though, some demonstrators became aggressive as verbal confrontations and scuffles broke out across Rittenhouse Square. While it’s likely that some of the pro-Israel demonstrators were there for the sole purpose of displaying that they are not “Jews with trembling knees,” others ostensibly were there because, as the names of two of the organizations behind it would suggest, they want to StopAntisemitism and EndJewHatred.

If those were the goals, the demonstration was an unmitigated disaster. And much of the discourse surrounding the boycott laid the groundwork for failure.

To many Jews, it may seem self-evident that the boycott was illegitimate and antisemitic. For the protesters, though, there seems to be a genuine inability to understand how it could be. They also seem unable or unwilling to condemn antisemitism.

Anger at the protesters is understandable, but if the goal is to stop antisemitism and end Jew hatred, it is important to address the root of the problem, which starts with understanding why the protesters might have such a profound misunderstanding of antisemitism.

For several decades, following the Six-Day War of 1967 and the Cold War period, pro-Israelism has been a core, essential feature of hegemonic anti-antisemitism advocacy. Groups like the ADL have made the phenomenon of so-called “new antisemitism” – a term that explains hostility toward Israel by claiming that the nation is maligned out of bigotry, as the proverbial Jew among the nations – a central focus of their work, especially in times of increased Israeli-Palestinian conflict.

Though this is hardly “new,” the stakes and intensity of attacks against the “new antisemitism” have been raised in a post–Oct. 7, post–destruction of Gaza reality. In effect, this approach has been successful in as much as it has led to a public perception that the fight against antisemitism and the fight in defense of Israel are the same fight, and cannot be separated.

As a result, when anti-Zionist, pro-Palestinian activists are accused of antisemitism or expected to condemn it, they view it as purely cynical — an attempt to delegitimize their movement rather than a true objection to how they have treated or spoken about Jews. This very refusal to condemn antisemitism is often read as itself antisemitic by many Jews. This “acrimonious circle,” as philosopher Brian Klug described it 13 years ago, could go on forever.

As the acrimonious circle spins and spins, there are a few options that groups fighting antisemitism can consider:

  1. They can continue pushing pro-Palestinian activists to see both condemning antisemitism and supporting Israel as intertwined moral duties.
  2. They can insist on that interconnection, but tell pro-Palestinian activists to choose combatting antisemitism no matter what their beliefs about Israel are.
  3. They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and deploy tactics of intimidation, bullying, harassment, and/or violence against them.
  4. They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and present condemning antisemitism as a human-rights oriented stance, in line with standing up for all marginalized people, including Palestinians.

The first option is the one that organizations like the ADL have often chosen. In its statement about the bike rally and boycott, the group said that criticism of Israeli government policies are acceptable, but discrimination is not. Criticisms that the ADL considers ipso facto discriminatory, however, include claims that Israel has committed the crimes of genocide and apartheid. As a result, activists lend the ADL and groups like it no credibility and will dismiss any of their condemnations out of hand.

The third option is what the protest on Sunday became. Any Philadelphian can tell you that a brawl in the middle of Rittenhouse Square during an Eagles game is far from unusual. But the fighting in this instance broke out because of the boycott — one side driven by a fervor that they needed to defend Jews facing an existential threat from anti-Zionists, the other driven by a fervor that they needed to bring justice to a city ravaged by what protesters believe are business-owning war criminals.

The second option is a sensible demand from a moral perspective. However, it is not a strategic one. The hard truth is that for many, though certainly not all, pro-Palestinian activists, the cause comes before all else, including standing up against antisemitism.

Therefore, the only way forward for Jews is the fourth option: to frame the fight against antisemitism as a fight for the rights of all people. This is not a perfect solution — no solution could be. There will always be some unwilling to oppose antisemitism no matter what tactic is deployed. However, it will make plain that there is no contradiction between condemning antisemitism and supporting Palestinian rights, that in fact the task is to support human rights universally and to condemn all who violate these rights. That necessarily includes standing against Israeli war crimes and its regime of inequality, and that includes condemning those who hold Jews as Jews complicit for Israel’s actions and condemning those who harass, intimidate, and scrutinize Jewish business owners for their presumed political stances.

My parents, fortunately, decided to remove themselves from the chaos of this day and went to support the targeted businesses as regular patrons on other days throughout the week. I was pleased to see that our rabbi, who leads one of the largest synagogues in Center City, made a point of trying to de-escalate tensions and confrontations from within the Philadelphia Jewish community, as well as highlighting the strength and vibrancy of Philly’s Jewish life on its own terms.

These are important, positive things we can do in the short term. That said, if we want long-term change to come from the pro-Palestinian movement – and I think this moment requires it – anti-antisemitism groups that cannot meet the moment must step aside and make room for those that are capable and prepared to frame the fight against antisemitism as a fight for, not against, fairness, justice, and equality for all.

The post Why I urged my parents to avoid the counterprotest in Philadelphia appeared first on The Forward.

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Israel approves $31.5 million plan to strengthen Jewish education in North America

(JTA) — JERUSALEM – Israel’s government has approved a NIS 100 million ($31.5 million) plan, initiated by Prime Minister Benjamin Netanyahu, to strengthen Jewish education in North America, a statement from his office said Wednesday.

Based on a partnership and joint investment with North American Jewish communities, the goal of the plan is to strengthen Jewish identity and ties to Israel among the next generation of Diaspora Jews in the United States.

The approval of the plan, which was developed with representatives of the Jewish Federations of North America (JFNA), follows a government decision made in June.

It comes a day after Israel’s parliament, the Knesset, was sworn in and two weeks after a national election left Netanyahu facing a battle to stay in power as his rival, Gadi Eisenkot, received the mandate to form the next government.

It also comes amid signs of growing disaffection among Diaspora Jews, particularly younger generations, toward Israel and the Netanyahu-led government. Recent polls suggest that support for Israel among Diaspora Jews, especially in response to its policies in Gaza and on matters of democracy, is slipping.

A February survey of American Jews by the Jewish Federations of North America found that only one-third of American Jews aged 18-34 identify as Zionist, even as nearly nine in 10 say they support Israel’s right to exist as a Jewish and democratic state.

A separate Pew poll in May examining American views of Israel found that Jewish attitudes have shifted since 2024. The survey found that 83% of Jews view the Israeli people favorably, down from 89% in 2024, while 47% view the Israeli government favorably, compared with 54% in 2024.

“The plan we approved today, in partnership with Jewish communities in North America, is an investment in the future generation of Diaspora Jews. Together, we will strengthen Jewish identity, deepen the connection to Israel and ensure that our heritage and values are passed proudly from generation to generation,” Netanyahu said in the statement.

“The future of the Jewish people depends on our ability to ensure that future generations know their heritage, connect to their Jewish identity and maintain their deep ties to the State of Israel,” he said, adding that Israel would not “stand idly by in the face of challenges,” such as antisemitism.

Under the framework of the plan, which will focus on increasing the number of students enrolled in Jewish educational frameworks, the Israeli government allocation will be matched 50% with funding from Jewish Federations and other non-governmental sources.

JFNA said in a statement that it welcomed the Israeli cabinet’s decision to invest in Jewish education across the U.S. and Canada, calling it an “unprecedented partnership between the Government of Israel and North American Jewish communities to strengthen Jewish identity and ensure a vibrant future for the Jewish people.”

“We are proud to launch this historic partnership with the Government of Israel to expand access and grow enrollment in Jewish day schools across North America,” said Gary Torgow, chair of the Board of Jewish Federations of North America.

Eric D. Fingerhut, JFNA’s president and CEO, said the partnership “reflected the shared commitment of Israel and North American Jewry to strengthening Jewish identity and expanding educational opportunities for more families.”

This article originally appeared on JTA.org.

The post Israel approves $31.5 million plan to strengthen Jewish education in North America appeared first on The Forward.

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