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The Conservative movement youth group was already struggling. Then came COVID.
This article was produced as part of JTA’s Teen Journalism Fellowship, a program that works with Jewish teens around the world to report on issues that affect their lives.
(JTA) — Weeks before United Synagogue Youth’s International Convention in December 2021, Alexa Johnson picked out some of the exciting seminars she wanted to attend. It would be her first big USY event and the current high school sophomore was excited to visit Washington, D.C. from her home in Los Angeles.
But then the Omicron variant hit and the event was canceled. She was disappointed but figured she would go the following year. Then she learned that there would be no 2022 convention and she started questioning her affiliation with the national organization. Why should she stay affiliated with the Conservative movement youth group if they failed to provide her with engaging programming?
“I just feel there really hasn’t been enough programming as a whole,” said Johnson, who was looking forward to meeting other Conservative Jewish teens like her. Overall the programming dissatisfaction from her and other members of the 35-person chapter at Pasadena Jewish Temple and Center started after the pandemic. “We just feel like it’s really hard to get people involved because there isn’t much programming at a regional or international level that people want to go to or look fun to them,” said Johnson.
United Synagogue Youth serves almost 8,250 Jewish youth from 3rd to 12th grade as the primary Conservative youth group since its founding in 1951. Through local, regional and international events, generations of Jews have participated in USY, but for some, this may be the end of the road for their involvement.
For decades now, Conservative Judaism has seen their numbers fall as members flock to other denominations like Reform and the United States becomes increasingly less religious. In the 1950s and 1960s, Conservative Judaism — which, despite its name, is a centrist movement between more liberal Reform and the traditionalist Orthodoxy — was the largest Jewish denomination. Now, only 15% of American Jews identify as Conservative, according to the Pew Research Center.
With Conservative numbers on the decline, United Synagogue Youth is struggling to stay on its feet. Julie Marder, the interim senior director of teen engagement, was open about the organization’s membership struggles. “Coming out of the pandemic, numbers just weren’t where they used to be,” Marder said. “They were lower than we can continue to sustain.”
While the membership decline predated the pandemic, COVID undid a lot of their work to gain back members.
Stacey Glazer, associate director of synagogue support, who also oversees the southwest region of USY, said that the southwest region was successfully building up their membership pre-pandemic, but once COVID hit, the region’s progress was erased.
A staff shortage also led to reduced international and regional programming across the organization. As of publication, there were seven events listed for the 15 regions.
The challenges the staff face turn into frustration and disappointment for the teenage members.
Dan Lehavi, a high school senior who serves on the USY board of his Los Angeles synagogue and on the Far West Regional General Board, witnesses the changes firsthand. He said in 2018 and 2019, his region filled a banquet hall for the annual regional convention, but coming back after the pandemic, the group could fit into a much smaller room. “They did their best to make it a memorable weekend as possible, but it just doesn’t have the same energy when there are so few people,” said Lehavi.
As someone who has grown up with USY, Lehavi is disappointed by the decline in attendance and engagement. “It’s just really sad,” Lehavi said. “Generally, I think that USY has been an invaluable resource for the Conservative movement as a whole. I hope that the future of the Conservative movement is a lot brighter than the present.”
Despite serving a large Jewish community spanning across southern California, Hawaii, Arizona, Nevada, and more, the region did not organize many region-wide events. During the last school year, Far West offered five events, including a regional dance that was canceled due to low registration. This year, Far West is currently only offering one regional event, in partnership with the Southwestern region. The region hopes to announce another region-wide event later in the year.
“It has just made our chapter not feel like a USY chapter,” said Samuel Svonkin, a member of Far West USY from Los Angeles. “I don’t feel like we have any connection to USY itself.” Svonkin said that regional programming lacks a pull for his fellow members and the association with USY doesn’t attract teens.
Svonkin has been a member of USY since he was 13. He grew up with teens at his synagogue going to USY events and making friends and great memories. Now, he feels like his generation is being ignored. “I feel like they’re not focusing on what their youth want. And they’re instead trying to make something that works well for them. I think they’re struggling as a result of their own incompetence of looking at what teens actually want,” he said.
USY staff acknowledge that there are fewer events overall but say they are working to improve the teen experience. Glazer, associate director of synagogue support, who also oversees the southwest region of USY, suggests that Svonkin reach out to a local staff person. “If we don’t, we don’t hear from the teens —which, at the end of the day, this is who we’re here to serve — then it’s hard to know what they want,” she said.
In previous years, USY’s Marder said, there was no need to heavily advertise regional and international events; teens would just attend with their synagogues naturally. But now, “We can’t just build a regional convention and assume that people are going to come because we created it. We need to take a step back and start doing more local programming and support the chapters and help them build. Then we can build the bigger programs,” said Marder. Attracting more attendees is not an easy fix, but Marder and the rest of USY are working to build the best programs that they can create.
As they continue to regroup, USY is working towards supporting congregations in teen engagement and rebuilding the pipeline to USY. “That means redesigning and rethinking how we are running our regional and international programs to build up to the large programs that we once had,” Marder said. “We want to do it with excellence. To not just throw a program out there to throw out a program. That we are creati
This year, in place of an international convention, USY offered three different summits: a Heschel Summit at the Jewish Theological Seminary in New York City, a Civil Rights Journey based in Alabama and Georgia, and a Teen Climate Activism Retreat set in Maryland. Stacey Glazer wants USY’s events like these summits to focus on what young Jewish teens are interested in, whether that is religion or social justice.
Teens from Pinwheel USY, the Pacific Northwest Region of the Conservative movement youth group, attend an event in July 2022. (Via Facebook)
In addition to these three retreats, USY planned on hosting a Teen Leadership Summit in Denver, but the event was canceled. Glazer did not have an answer as to why the summit was canceled.
Focusing on what teens are interested in proved to be successful for USY. Last December, the official Instagram account reported that the Civil Rights Journey only had seven spots left, four days before the registration deadline. Moreover, over 1,200 teens participated in regional or international programming, according to an Instagram post summarizing some of USY’s successes in the second half of 2022.
On top of rethinking the way USY creates programs, last year, USY also cut membership fees for its individual members, a cost that was absorbed by the synagogue. Synagogues now pay just one fee to have all of its members be associated with the national organization. “I think we had some pretty good success with [cutting fees] this year,” Marder said. USY would not provide specifics to JTA but did say the organization is not losing money because of the pay structure change.
At the end of United Synagogue of Conservative Judaism’s fiscal year in 2022, the parent organization of USY reported that they collected a little over $6.3 million in membership dues, around a $45,000 increase from 2021. But that is still a drop from 2019, when United Synagogue collected over $7 million dollars in membership fees. Despite a recent increase in collected membership fees, the organization did see a stark decline in membership fees between 2019 and 2022, according to published figures.
Nevertheless, Glazer provided statistics that show membership growing. In March of 2018, USY recorded 5,138 members from 3rd grade to 12th grade. In June of 2020, USY recorded 4,408 members across those same demographics. From 2020 to their members now, they recorded an increase of about 3800 members as they now record having over 8,200 members.
Membership numbers are on the rise, but USY is having struggles with staff shortages, a large cause of reduced programming. Marder said that of the 12 regional staff members, only eight work full-time. With 15 active regions, supporting each region equally is a challenge. For regional overnight events this year, many nearby regions combined their events so more attention from staff and youth leaders could be put into the events.
Rather than hiring more staff, Stacey Glazer said that the organization wanted to work with the staff they have and “maybe come up with a new structure where we’re using each of our employees to the best benefit to USY as a whole,” said Glazer. She also said that the lack of staff is not because of financial pressures, but because they are working on restructuring the ways they function as a staff. And Glazer acknowledged that they will eventually need to hire more staff.
Additionally, Marder said that there are fewer full-time chapter directors at synagogues. During the pandemic, when Jewish organizations like synagogues were cutting staff, youth departments were heavily affected. Marder said that synagogues with chapter directors task them with other youth-related jobs as well.
The time USY is taking to rebuild may be causing the Far West region to struggle, but not all regions are dragging behind. Sigal Judd, a teen member of the Central Region — which encompasses parts of Indiana, Ohio, Kentucky, Michigan, Western Pennsylvania and West Virginia — was excited about the current status and future of her region. “We have really grown in the past few years and have had many more events to keep the people coming,” said Judd.
For Jewish teenagers who do not attend Jewish high schools, finding connections with other Jewish youth can be hard. Judd is grateful for the relationships USY gives her. “I am lucky to have these friendships from [Central Region USY] and a pen pal from the Far West region. I love being a part of the Jewish community through USY and growing my Jewish identity surrounded by kids like me,” she said.
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AIPAC attacked a Democrat for funding ICE. Now it’s backing one who voted the same way.
AIPAC’s super PAC is spending big to boost Rep. Haley Stevens in Michigan’s Democratic Senate primary — over a record that includes the same ICE funding vote the group used to attack a different Democrat earlier this year.
Stevens is one of three leading candidates in the primary, running against progressive insurgent Abdul El-Sayed, who called the Israeli government “evil” like Hamas, and state Sen. Mallory McMorrow. A new 30-second ad from AIPAC’s super PAC, the United Democracy Project, praises Stevens for confronting Trump’s immigration policies — citing legislation she introduced to create an independent prosecutor for ICE misconduct, and her calls for then-Homeland Security Secretary Kristi Noem to resign.
The ad is part of a multimillion-dollar campaign to boost Stevens, a longtime AIPAC ally, whom the group helped elect in 2018 and reelect in 2022.
But the message is hard to square with AIPAC’s own record elsewhere. Earlier this year, the group spent more than $2 million attacking former Rep. Tom Malinowski in a New Jersey special election for voting to fund ICE as part of a bipartisan border bill. “We can’t trust Tom Malinowski to stand up to President Donald Trump,” that ad said. Stevens voted for the same funding bill. Last June, she also voted for a House resolution thanking ICE agents “for protecting the homeland.”
An AIPAC spokesperson and a UDP representative did not immediately respond to explain why the vote to fund ICE was presented as a liability in Malinowski’s race but not in Stevens’ case.
AIPAC has spent years cultivating ties to Trump-aligned Republicans, many of whom strongly support aggressive immigration enforcement.
The Israel-boosting organization’s brand has become increasingly controversial among mainstream Democrats in recent years. Congressional candidates, including some Jewish Democrats, have promised not to take contributions from AIPAC. Last month, New York City Mayor Zohran Mamdani used the word “monsters” to describe AIPAC at a rally for progressive candidates he backed, all of whom won their primaries.
In the Michigan race, shaping up as one of the starkest tests of the Democratic coalition and how the party navigates policy towards Israel in Congress, United Democracy Project has already spent $10.7 million backing Stevens, making the Michigan contest one of its largest Senate investments this election cycle. AIPAC also raised several million dollars for Stevens by directing its donors to online portals that funnel money directly to the candidate’s campaign, effectively erasing its fingerprints in public data.
McMorrow has the endorsement of J Street, the liberal Zionist advocacy group that supports a two-state solution. The Jewish Democratic Council of America issued a rare dual endorsement of Stevens and McMorrow.
El-Sayed, the progressive frontrunner, is increasingly trying to transform AIPAC’s investment in the race into a centerpiece of his campaign message. Backed by Sen. Bernie Sanders, El-Sayed has released videos accusing AIPAC of attempting to buy Democratic elections and police debate over Israel. In recent months, he has also reached out to Jewish voters while seeking to channel the energy of the 2024 Uncommitted movement, which protested the Biden administration’s support for Israel in the war against Hamas in Gaza. The state is home to the largest concentration of Arab Americans in the United States. Jewish voters make up just 1.4% of the electorate in the state.
Arno Rosenfeld and Hannah Feuer contributed to this article
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Adam Sandler officiates Taylor Swift-Travis Kelce wedding, fueling theories about singer’s Israel stance
(JTA) — A Jewish comedian who played one of cinema’s most notable Israeli characters took center stage — literally — at Taylor Swift’s wedding at Madison Square Garden on Friday.
Adam Sandler officiated the ceremony between Swift and Kansas City Chiefs tight end Travis Kelce, a spokesperson for Swift confirmed to media after the wedding.
The event included a wide range of Jewish attendees, including the Haim sisters, who recently attended a Knicks game with Swift; the writer and actor Lena Dunham; Joshua Kushner, the businessman whose brother Jared is a top Middle East advisor to President Donald Trump; and Kelce’s former teammate Mitchell Schwartz.
Sandler’s presence in particular fueled criticism from anti-Israel voices, who argued it was significant that someone who has described himself as “very pro-Israel” officiated the wedding. Sandler has discussed his friendship with Swift and Kelce publicly, saying that it developed through his daughters, who are Swift fans.
Swift has largely avoided wading into polarizing political issues, and her outlook on the Israeli-Palestinian conflict has been a source of confusion for many fans, who have struggled to interpret her silence on the topic at a time when many celebrities have publicly voiced support for Gaza. Her decision not to publicly criticize Israel is seen as having bolstered her popularity among Israelis. At the same time, some pro-Palestinian fans have decried her silence and protested at her concerts, while others have speculated that she is privately pro-Palestinian but has avoided speaking out for fear of alienating fans.
“For all the Swifties defending Taylor Swift regarding her silence on Palestine she had Adam Sandler … a well-known Zionist, officiate her wedding so I think we know where she stands now,” tweeted an account called Land Palestine that had nearly 2 million followers on Instagram before being suspended last year.
“They’re all Zionists, clearly, and no doubt about it,” tweeted the Oxford University student Kate Crawford, a prominent pro-Palestinian voice on X who identifies as partly Jewish.
Some pro-Israel voices joined in the speculation. “I wonder if she is publicly aligning herself with certain people for a soft launch of her views. If she were to say some pro-Israel or pro-Jewish things, I think it could go a long way amongst the younger generation,” wrote one user on Reddit’s “Jewish” forum, in a post that was deleted but yielded nearly 200 comments parsing Swift’s possible Israel attitudes. (Among the evidence offered for possible pro-Israel leanings: She and Kelce recently dined at a buzzy Israeli restaurant. But other commenters noted that Gigi Hadid, a Palestinian-American celebrity who has spread anti-Israel rhetoric, was also at the wedding.)
The chatter about the wedding and Israel swelled so much that the parody account Buzz Crave riffed off of it with a viral post proclaiming: “Taylor Swift and Travis Kelce have left the U.S. for Israel to start their honeymoon.”
Like Swift, Sandler is not among the celebrities to engage in activism on Israel or Gaza. In fact, Sandler — whose early hits included “The Hanukkah Song” — is not known to have visited Israel, after disclosing in a 2022 interview that he had never traveled to the country of one of his signature characters. He played Zohan Dvir, an Israeli soldier who prefers partying to war, in the 2008 comedy “You Don’t Mess With the Zohan.”
Sandler made the “very pro-Israel” comment in 2015 while criticizing artists who boycott Israel during an appearance on Howard Stern’s radio show. He has said little publicly about Israel since the immediate aftermath of Hamas’ Oct. 7, 2023, attack that began the war in Gaza, when he said his “heart is shattered” and signed onto an entertainment industry letter calling on then-President Joe Biden to help return the Israeli hostages taken by Hamas.
For some, the reaction to Sandler’s officiation added to a growing sense that no Jewish figure can escape being targeted by anti-Zionist activism. “You can stay silent. You can avoid politics. You can try not to get involved,” the pro-Israel influencer Ran Alkalay posted on Instagram. “For antisemites, none of that matters.”
For other Jewish voices commenting on the wedding, the guest list was immaterial. On Facebook, Rabbi David Glickman of Kansas City noted that Swift and Kelce had doled out $26 million in charitable gifts ahead of their nuptials.
“Jewish tradition says that a bride and groom have the ear of God on their wedding day — so the couple will say silent prayers for folks in need. I’m grateful your prayers weren’t only silent,” Glickman wrote. “You gave an example for all of us that personal celebration is made greater through tzedakah and generosity. Your charitable gifts are more impressive than a wedding at MSG — I hope it will get the same publicity.”
This article originally appeared on JTA.org.
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In the pickles and babka of Williamsburg and the Lower East Side, a glimpse of a lost New York
It was an early Sunday morning when my grandmother and I arrived at Sander’s Bakery in South Williamsburg for a “Pickles and Babka” food and culture walk through Williamsburg and the Lower East Side.
Since 2024, Sammy, our leader, has been showing off his favorite kosher food spots on @kosher.hopping, an Instagram account, which now boasts more than 17,000 followers and features a variety of mouthwatering dishes — including kosher sushi, kosher smashburgers and historic businesses like the ones we would be visiting.
It was Sammy’s last stop in Williamsburg of the season: Business owners were already closing up shop for the summer and heading upstate.
As our group gathered — city natives along with visitors from Westchester and Long Island — Sammy described South Williamsburg as a glimpse of what the Lower East Side used to be. Unlike the Lower East Side, which has experienced gentrification in recent decades, this neighborhood has retained its distinctly Jewish identity since immigrants first crossed over the Williamsburg Bridge.
When my grandmother and I entered Sander’s, opened by a Holocaust survivor in 1959, the smell of yeast and chocolate was so tantalizing that we couldn’t help but purchase a Danish and cherry turnover before the tour even began. We then tried slices of chocolate and cinnamon babkas, which were rich and nutty.
As our group walked towards Flaum’s, an appetizing store reminiscent of Russ & Daughters, but kosher — buses lined the streets, each bound for a different yeshiva. There was a grocery store at each corner, shops with beautiful silverware and strings hung up to designate the eruv. At the shop, we sampled small cheese danishes and sugar cookies with custard. The cookies were my favorite “bite” of the tour; they were sweet with great texture, and the custard provided a necessary moistness.
When we walked to the subway to head to the Lower East Side, the neighborhood took a decidedly different turn. All at once, the local businesses and Yiddish signs were gone and replaced with fast food chains. As we climbed up the steps and the train pulled into the station, we returned to the city’s usual chaos, leaving Williamsburg behind.
Upon exiting the subway, we made a pit stop at Essex Street Market. Its origins stem from Jewish open air markets that were once crowded with pushcarts. Under Mayor Fiorello LaGuardia, these sellers were forced to move inside. The original indoor market, located across the street from its present-day location, retained its Jewish character, but the market doesn’t currently house any kosher vendors.
As we continued on to our remaining stops, I felt aware of what was lost. Entering The Pickle Guys, located on the corner of Grand Street and Essex Street, a deliciously briny smell filled the air from the dozens of barrels at the center of the shop. We tried pickled corn and carrots and — my favorite — mango, which had a delightfully spicy aftertaste.
We could feel the presence of what was formerly “Pickle Alley”: the neighboring road that featured more than 80 vendors. Now, The Pickle Guys is the last pickle shop left in the Lower East Side. Even the pickles, made with plastic barrels, are not what they once were; Sammy told us that the New York Department of Health banned wooden barrels in the 1970s, and even now vendors swear that they don’t taste the same.
We ended our walk at Moishe’s Bakery, the last kosher bakery on the Lower East Side. Many Jews still live near the bakery; the community mikveh is in the building across the street. Until it closed this year, East Side Glatt, the neighborhood’s last kosher butcher, was located right next door to Moishe’s.
Though The Pickle Guys had been packed, Moishe’s felt intimate and at the center of a community, like the shops we visited in Williamsburg. We tried chocolate and poppy seed versions of Kokosh cake, loaves similar to babka that stem from Hungarian origins. We also picked up some of my dad’s favorite rainbow cookies to bring home with us.
After the tour, I made my way to Eldridge Street Synagogue’s “Egg Rolls, Egg Creams, and Empanadas” festival. On the way, I walked past the old Forward Building, which once bustled with whirring printing presses and Yiddish-speaking reporters. A large graffiti “JET” had been painted on the side of the building.
When I first came back to the city this year, my best friend texted me to ask whether I thought New York was changing. She felt that it had been modernizing; sometimes, she said, she looked around and couldn’t find the “old New York.” As I toured South Williamsburg and the Lower East Side, I felt as though I was looking into a bygone era, seeing remnants of what had mostly been lost. I would have given anything to return to the Lower East Side crowded with pushcarts and Yiddish music to be heard.
Still, as I listened to the singing trio of the Mamales crooning “Yidel Mitn Fiedel,” while the smell of empanadas filled the air and festivalgoers played Mah Jongg, the culture of the Lower East Side felt bustling and alive. The Lower East Side isn’t the neighborhood it had once been, but its legacy remains — in the people making babka and those who choose to share their story.
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