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When it comes to a classic Jewish cookie, New York bakeries go beyond black and white
(New York Jewish Week) – As far as New York Jewish desserts go, perhaps the most ubiquitous is the black and white cookie, that soft, sweet, frosted treat found at bakeries and bagel stores throughout the city.
Black and white cookies, sometimes called half-moon cookies, are understood by most to be a Jewish dessert. “Seinfeld” once dedicated an episode to singing their praises. “You see, Elaine, the key to eating a black and white cookie is that you wanna get some black and some white in each bite,” Jerry says. “Nothing mixes better than vanilla and chocolate. And yet still somehow racial harmony eludes us. If people would only look to the cookie, all our problems would be solved.”
But now, in a testament to New Yorkers’ innovation — or possibly the old adage, “everything old is new again” — bakeries across the city are riffing upon this tried-and-true classic. These days, black and white cookies are available in a myriad of colors and flavors: yellow and blue to support Ukraine, red to celebrate Valentine’s Day, brown and yellow to mark the merger of banana, chocolate and hazelnut.
The banana walnut flavored black and white cookie. (Zaro’s Family Bakery)
The latter is one of six new flavor combinations at Zaro’s Family Bakery, where brothers and fourth-generation owners Brian, Michael and Scott Zaro have wholeheartedly embraced new versions of the two-tone classic. Earlier this month, the bakery unveiled its new black and white cookie color and flavor combinations, which include orange and white (cream cheese frosted carrot cake), green and black (mint chip), as well as an M&M-topped cookie, a sprinkle-filled birthday cake flavor and a cookies and cream flavor.
“We’ve been making the black and white cookie for 95 years,” Brian Zaro, who has been working full time for his family’s business since 2006, told the New York Jewish Week. “My brother, Scott, had a vision to make an iconic item that meets innovation.”
A carrot cake flavored cookie is topped with orange and white cream cheese frosting. (Zaro’s Family Bakery)
The black and white is one of the signature offerings at Zaro’s, which is known for setting up shop in New York’s biggest transit hubs, including Grand Central Terminal, Penn Station and LaGuardia airport. The bakery’s website boasts that it sells over 90,000 black and white cookies annually, and this season’s new flavors join Zaro’s chocolate chip black and whites, which they have been offering for several years, Brian said. (Black and white on the outside, with chocolate chips baked into the dough.)
Of course, these creative interpretations prompt an obvious question: How far can a bakery stray from chocolate and vanilla before a black and white is no longer a black and white?
“It’s a valid point,” Brian Zaro admits. “But right now, yes, it’s a black and white. That could change; we always try to be as open-minded as possible.”
Shannon Sarna, author of “Modern Jewish Baker” and editor at our partner site The Nosher, agrees. “I’m not a purist,” she said. “I don’t think they have to be black and white to be a real black and white cookie.”
For Sarna, what are most important to the integrity of a black and white are the flavors and technique. “A good black and white cookie is going to have a little taste of vanilla or orange or lemon zest that might be in the dough,” she said. “It’s got to have a good quality icing. It’s not going to just taste like sugar. It’s going to have a little chocolate flavor and it’s going to have a little bit of the white, more vanilla-y taste.”
For some, the doughy cookie with its signature bi-color frosting is only as good as the sense of nostalgia it offers. As the New York Times wrote back in 1998, “Today’s black-and-whites cannot compare with the black-and-whites of yesteryear, of course, just as no mayor will ever be as good at LaGuardia and no team as beloved as the Dodgers.” Sarna, who grew up in New York, calls black and whites “the cookies of my childhood.”
The black and whites as we know them were said to have been popularized by the Upper East Side’s Glaser’s Bake Shop, which was founded in 1902 by John Herbert Glaser. Glaser reportedly brought the black and white recipe with him when he immigrated to the United States from Bavaria.
Third-generation owner Herb Glaser, who ran the bakery with his brother until it closed for good in 2018, is not able to confirm this — but, at 70, he says that they were a feature of the bakery since he was a young boy.
Though he now lives “in the country,” Glaser is well aware of the new black and white trends. “Some of the businesses are making them a little too outrageous,” he said. “They’re not really black and whites anymore.”
Still, Glaser said that his bakery did occasionally make the cookies in different colors — for graduation parties, schools and, most notably, in orange and blue when the Mets were in the World Series in 1986. “I’m a traditionalist but I understand,” Glaser added. “It’s a marketing thing and that’s fine. It’s a way to stay in business.”
“I think there’s a sort of New York pride associated with it as ‘the New York cookie,’ and it just so happens to be a really good cookie,” said Noah Aris, the baker and proprietor of The Cardamom Man, which sells its baked goods online and at street markets. Aris bakes black and whites with blue and gold frosting as a fundraiser for humanitarian relief in Ukraine. In addition to lemon zest in the dough, Aris has added lavender, leaving the dough flecked with dots of purple.
The different colors “help start a conversation for me to talk about what I’m about as a bakery and raising money for Ukraine,” he said. “Then you hear [the customers’] story about their experiences with black and whites. It’s fun.”
Breads Bakery started baking black and whites with their signature laminated dough when they opened their Upper East Side location last year. “I operate under the simple thesis that when you give people something great they’ll appreciate it regardless of what their expectation may have been.” Peleg said. (Ashley Solter)
At some bakeries, innovation starts in the dough. Last holiday season, Breads Bakery rolled out black and whites made with a laminated, croissant-like base instead of the classic doughy, cakey consistency .
“The first time I took a bite of it, it became very clear to me that we’ve elevated this cookie to a new level and given it the treatment that it deserves,” Breads owner Gadi Peleg said. “I think we have done enough to wink at the nostalgic nature of the cookie — there’s enough there to sort of connect you to the memories that you may have associated with a black and white cookie. But it’s just different enough to bring it into a more modern New York, the New York of today.”
At Kossar’s Bagels & Bialys — which now has three locations across the city and one more on the way — customers will find traditional black and whites sitting alongside all-chocolate or all-vanilla frosted versions, as well as multi-color and M&M-topped versions.
“Some people like only the chocolate, some people like only the vanilla. So we use that as our inspiration to move forward,” said general manager Sharon Bain. “People do love the fact that we’re doing something with the black and white. We’re catering to everyone.”
Kossar’s will frost the cookies with green for St. Patrick’s Day or red for Valentine’s Day, but the reboot is only skin deep. According to Bain, the “black and white refers to the chocolate and vanilla flavors of the frosting, and not the color.”
For Brian Zaro, too, the flavor and color innovations are all about customer satisfaction, and this year the new black and white varieties are also available at the Zaro’s outpost at the Bryant Park Winter Village. “It’s new for us,” Zaro said. “But so far so good.”
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U2’s New EP References Holocaust, Hitler, Women’s Rights Protests in Iran, Deceased Palestinian Activist
The Irish rock band U2. Photo: BANG Showbiz
The Irish rock band U2 released an EP on Wednesday titled “Days of Ash” that addresses a wide range of topics, including the “Women, Life, Freedom” uprising in Iran, the Holocaust, the killing of a Palestinian activist, ICE raids in the United States, and the Russia-Ukraine war.
“Days of Ash,” which was released on Ash Wednesday and is now available on all streaming platforms, is the first time U2 is releasing a collection of new music since 2017. The EP features five new tracks – “American Obituary,” “The Tears Of Things,” “Song Of The Future,” “One Life At A Time,” and “Yours Eternally” (ft. Ed Sheeran & Taras Topolia) – and the recitation of the poem “Wildpeace,” written by Israeli poet Yehuda Amichai. The poem is read on the EP by Nigerian artist Adeola Fayehun. It begins with the following lines: “Not the peace of a ceasefire / not even the vision of the wolf and the lamb / but rather as in the heart when the excitement is over / and you can talk only about a great weariness.”
In a new interview with the U2 fanzine “Propaganda,” which is being relaunched as a one-off digital zine to accompany the new EP, lead singer Bono talked about the music referencing Nazi leader Adolf Hitler, concerns about antisemitism, his condemnation of the Hamas-led terrorist attack in southern Israel on Oct. 7, 2023, and his criticism of Israeli Prime Minister Benjamin Netanyahu for how he is managing the Israel-Hamas war.
The title for “The Tears of Things” is a reference to the 2025 book by Richard Rohr titled The Tears of Things: Prophetic Wisdom for an Age of Outrage. The book is about the Jewish prophets and imagines a conversation between Italian sculptor and artist Michelangelo and his marble statue of the Bible’s King David.
“If you put a man into a cage and rattle it long enough/A man becomes the kind of rage that cannot be locked up … The tears of things/Let the desert be unfrozen,” Bono sings in the track. He also sings about “six million voices silenced in just four years,” which is a reference to the six million people killed in the Holocaust. Bono told “Propaganda” the same song includes a reference to a true story about Mussolini and Hitler meeting. Hitler’s name in the song is replaced by the word “shadow,” Bono explained.
“Mussolini came to see me/A shadow by his side,” Bono sings. “Church bells ring, a vanishing/Then the vanishing denied/Six million voices silenced in just four years/The silent song of Christendom/So loud everybody hears.”
The track concludes with the lyrics: “River, sea and mountain/Desert, dust and snow/Everybody is my people/Let my people go.”
Bono told “Propaganda” it is “the moral force of Judaism that helped shape Western civilization.”
“Some of my favorite bits … some of the greatest hits of Western civilization … were gifted to us by brilliant Jewish minds … mathematicians, scientists … writers … not to mention singwriters,” added the singer-songwriter, who said he comes from a “Judeo-Christian tradition.”
“There has never been a moment when we have needed the moral force of Judaism more than right now,” he explained. “And yet, it has rarely in modern times been under such a siege. From where I stand, as a person with a limited view, Judaism, one of the great and noble religions, is being slandered by far-right fundamentalists from within its own community … I could argue the same about Christianity or Islam.”
Antisemitism “has been a scourge for millennia,” and “was rising long before Oct. 7 and the resulting war in Gaza,” Bono said. “As with Islamophobia, antisemitism must be countered every time we witness it. The rape, murder, and abduction of Israelis on Oct. 7 was evil, but self-defense is no defense for the sweeping brutality of Netanyahu’s response,” he continued.
The musician also talked about how the Israel-Hamas war has resulted in “deep knock-on effects for the Jewish diaspora and their safety … As if all Jews are to blame for the actions of Netanyahu, Smotrich, and Ben Gvir.” He was referring to Israel’s Finance Minister Bezalel Smotrich and National Security Minister Itamar Ben Gvir.
When asked later on in the interview about criticism he has faced, especially in Ireland, for not speaking out enough against the conflict in Gaza, Bono said, “I’ve written on Israel and Gaza, but in terms of actions I’ve been focused on the things I know more about.”
Bono also told “Propaganda” that the song “One Life at a Time” on the new EP is inspired by Palestinian activist and filmmaker Awdah Hathaleen, whose was killed last year by an extremist Israeli settler in the West Bank. Hathaleen was featured in the Oscar-winning documentary “No Other Land,” which focuses on Israel’s demolition of Palestinian homes in the West Bank village of Masafer Yatta and criticizes Israel’s military actions. The lyrics of “One Life at a Time” do not reference Hathaleen by name, but the band’s lyric video for the track features a picture of Hathaleen’s face, as well as image of Israel’s West Bank security barrier and the Dome of the Rock.
“Song of the Future” honors the 2022 Women, Life, Freedom movement and uprising in Iran as well as the protesters killed, including 16-year-old Iranian Sarina Esmailzadeh, who was beaten to death by Iranian security forces. Esmailzadeh is the “star of our song,” Bono told “Propaganda.”
“This new EP is a response to current events, inspired by the many extraordinary and courageous people fighting on the frontlines of freedom,” U2 said. “Four of the five tracks are about individuals – a mother, a father, a teenage girl whose lives were brutally cut short – and a soldier who’d rather be singing but is ready to die for the freedom of his country.”
The first track of the EP, “American Obituary,” is dedicated to Renee Good, a mother of three and protester who was fatally shot on Jan. 7 in Minneapolis, Minnesota, by a US Immigration and Customs Enforcement (ICE) agent during a protest.
The track “Yours Eternally” is about the war in Ukraine.
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Jewish Peoplehood Shouldn’t Be Up for Debate
Thousands of participants and spectators are gathering along Fifth Avenue to express support for Israel during the 59th Annual Israel Day Parade in NYC, on June 2, 2024. Photo: Melissa Bender via Reuters Connect
The world’s largest association of psychologists is currently debating whether Jews are allowed to describe themselves as a people.
As crazy as that sounds, this is not a joke. It is a controversy unfolding right now among members of the American Psychological Association (APA), as a group of Jewish psychologists has sought recognition similar to that enjoyed by other ethnic minority groups within the association. The APA’s governing council is set to vote on this question imminently. What should have been an uncontroversial measure has instead become an argument over identity itself — one that reveals a deeper problem in how discrimination is understood today.
We are two Jewish women who have direct, personal experiences with antisemitism, and whose families historically have been discriminated against simply because they were Jewish. Our families’ and our own experiences, as Jews who faced persecution and as advocates for other vulnerable communities, make it especially painful to see our Jewish identities and need for representation and protection questioned in this way.
The opponents from ethnic caucuses within the APA that already have formal representation argued that Jews are a “majority white” population and therefore do not need such recognition. They asserted that Jewish identity is only religious, not ethnic; that antisemitism is not a distinct concern; and that acknowledging Jewish peoplehood would somehow undermine efforts to confront white supremacy.
At a time when antisemitism has reached historic levels in the US and globally, these claims are not only deeply concerning but also evidence of a larger pattern of discrimination in professional and academic organizations and labor unions.
Like any ethnic or religious minority, Jews should not have to justify their existence to others. No one should be told that their identity is somehow invalid because it does not fit neatly into racial categories or prevailing political narratives. Yet that is precisely what is happening here.
Jewish identity has always been multifaceted, encompassing ancestry, culture, history, and, for some, religion. Jews today include families from the Middle East and North Africa, Ethiopia, Europe, and the Americas, observant and secular alike. But the specifics matter less than the principle: In every other context, communities are trusted to define their own lived experience and identity. Here, that authority is being claimed by those outside the community, ironically, inside a profession dedicated to compassionate and nuanced understanding of identity and trauma.
To understand why this moment is so troubling, one must understand something distinctive about antisemitism: It adapts to the assumptions of the era.
At times throughout our history Jews were persecuted as a religious group, forced to convert, be expelled, or be killed. At others, we were targeted as a race, culminating in Nazi racist ideology used to justify the extermination of 6 million Jews. One of our aunts (Eveline Shekhman’s), Rocha Vilenski, was forcibly transported from the Kovno ghetto in Lithuania to Stutthof and then Auschwitz. Her transport papers listed “Jude” as her race, a clear marker that she was not considered “white.”
In other periods Jews have been accused of being foreigners, disloyal to their countries of origin. And sometimes, even simultaneously, Jews are painted as the ultimate insiders, wielding outsized power to manipulate society in pursuit of some untoward end. The accusations are rarely consistent, but they do paint a pattern: Jews are blamed for whatever is most feared or condemned in society at that particular moment.
Today, in some spaces, the prevailing narrative is that Jews are overly powerful, privileged, and white. From there flows a natural conclusion: that Jews cannot meaningfully experience discrimination and therefore require no specific protections.
The logic is familiar even if the language is new.
A prejudice that changes form to match prevailing moral categories is harder to recognize. But that does not make it any less real — only adaptable. Indeed, antisemitism’s shapeshifting nature is part of what makes it so pernicious and difficult to combat.
Psychologists help shape how institutions recognize bias, how patients’ experiences are interpreted, and how discrimination is measured across society. When a field responsible for understanding prejudice treats a community’s lived experience as a definitional debate, protection becomes conditional on whether the group fits an approved framework. Such a dynamic is anathema to the discipline of psychology.
At a moment when confidence in expert institutions is fragile, credibility depends on applying principles morally, and consistently. Members of the APA Council have an opportunity to reaffirm a simple principle: Communities deserve the same respect for self-definition that psychology teaches in every other context.
Sara Colb is Director of Advocacy at the Anti-Defamation League. Eveline Shekhman is Chief Executive Officer of AJMA, The American Jewish Medical Association.
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New Location of London Bakery Founded by Israeli Vandalized With Anti-Israel, ‘Free Gaza’ Graffiti
April 4, 2025, London, England, United Kingdom: Exterior view of a Gail’s bakery in Covent Garden. Photo: ZUMA Press Wire via Reuters Connect
A newly opened London branch of a popular bakery founded by an Israeli baker was vandalized on Wednesday night with anti-Israel graffiti as the chain was accused of funding “Israeli tech.”
Photos and videos shared on social media show that the new Gail’s Bakery location, which opened this week near the tube station in the Archway neighborhood, had splattered red paint on its walls and graffiti that read “Free Gaza,” along with another message that said “Boycott Gail’s Funds Israeli Tech.”
More thuggery from so-called activists.
Pro-Palestine thugs have vandalised the newest Gail’s branch in Archway.
Targeting businesses with Jewish roots belongs in the dustbin of history.@MetPoliceUK must ensure the perpetrators face consequences.pic.twitter.com/vZ8Au7cgHv
— Campaign Against Antisemitism (@antisemitism) February 19, 2026
Police were called to the scene on Wednesday night, but the vandals had fled before officers arrived, according to a spokesperson for the Metropolitan Police.
“Our bakeries are places for the community, and no one – whether that’s our bakery teams or our customers – should feel targeted or unsafe,” a spokesperson for Gail’s told The Algemeiner following the vandalism. “We are a British business with no specific connections to any country or government outside the UK. Our focus right now is on working with the authorities and making sure our people feel safe and supported.”
An anti-Israel demonstration also took place at the same Gail’s location this week, according to multiple reports. Videos online show protesters standing outside Gail’s holding signs including a massive banner that said, “Boycott Israel for Genocide and War Crimes in Gaza.” Another sign held by a protester read “No to Gail’s” and accused the American investment firm Bain Capital, which acquired a majority stake in Gail’s parent company Bread Holdings in 2021, of having “links to Israeli war-tech.”
First the vandals, then the harassment. Another scene today at Gail’s in Archway, London, the city that we all know is a “shining beacon of hope” where “everyone is loved and wanted”. pic.twitter.com/zd25zMucqR
— habibi (@habibi_uk) February 19, 2026
Bain Capital was among the more than 200 venture capital funds that signed an open letter in support of Israel following the Hamas-led massacre in southern Israel on Oct. 7, 2023. The company has investments in Israel, including in cybersecurity, artificial intelligence, and software companies. In October 2025, CTech reported that Bain Capital had invested more than $150 million into Israeli companies over the past year.
Gail’s was founded by Israeli baker Gail Mejia in the 1990s and serves freshly handmade bread, pastries, and cakes. Its first store opened in 2005 in London’s Hampstead High Street with the help of Israeli entrepreneur Ran Avidan, and today, there are hundreds of locations in and around London. Gail’s was voted the best bakery chain in Britain last year. Meija and Avidan no longer have any involvement in the company.
The European Jewish Congress condemned the “deeply concerning” anti-Israel graffiti found on Gail’s Bakery. “Targeting a local business because of perceived Jewish or Israeli associations reflects a troubling normalization of hostility that must be firmly rejected,” the EJC wrote in a post on X. “Such acts have no place in our societies and must be unequivocally condemned.”
In a statement given to The Algemeiner, the Campaign Against Antisemitism called on London’s Metropolitan Police to ensure those responsible for the vandalism are punished for their actions.
Last summer, hundreds of people signed a petition criticizing the opening of a Gail’s in east London and several of them said they opposed the new location because of the bakery’s “Zionist” ties, according to The Jewish Chronicle. In a statement released to The Guardian at the time, the company reiterated that it is “a UK-based business with no specific connections to any country or government outside of the UK and does not fund Israel.”
In an interview with The Times in 2024, Gail’s co-founder and CEO Tom Molnar denied the “ludicrous” accusations that the company is owned by Israel or funds the Jewish state.
“Gail’s proudly has Jewish roots and there’s plenty of stuff out there celebrating our heritage and history, but it’s not true it’s Israel-owned,” he said. “There’s some just crazy stuff on the web thinking we are funding Israel, which is just completely ridiculous. We’re a wholly UK-based business, paying UK taxes, it’s just ludicrous and I think it needs to be called out.”