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Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan

(New York Jewish Week) — In a city where love of babka borders on a religion, Adir Michaeli, founder of Michaeli Bakery, is the (you’ll pardon the expression) high priest of the confection. 

You may not know his name, but if you love good babka, you probably know his product. Michaeli, 39, was once the pastry department manager and head pastry chef of Lechamim Bakery in Tel Aviv; there, Michaeli told the New York Jewish Week, he spent two years perfecting the babka recipe. When Lechamim founder Uri Scheft wanted to expand to the United States, he tapped Michaeli to help open Lechamim’s American cousin, Breads Bakery, in New York. Since opening in 2013, Breads has since become the gold standard for babka in New York.

After three years with Breads — which has since expanded to five locations in the city — Michaeli left the company to start his own business, which he said was a dream of his. Now, after a fitful start due to COVID, Michaeli Bakery has developed its own devoted following at two locations in Manhattan. 

“People love these pastries,” said Michaeli, referring to New Yorkers’ embrace of the babka, rugelach and bourekas for which Breads, and now Michaeli, has become known. 

Of course, it’s not like New Yorkers were suffering from a lack of babka prior to either bakery’s arrival. Lots of bakeries, notably Green’s Bakery of Brooklyn, had been making and selling the gooey, yeasted cake for decades. Local New York comedian Jerry Seinfeld even devoted an episode of his eponymous show to the sweet treat back in 1994

But Breads brought a babka to New York unlike anything that New Yorkers had ever tasted before. It was made with a laminated dough, similar to croissants, and it was at once light, fluffy and rich, layered with butter, stuffed with Nutella and chocolate chunks, and glazed with a simple syrup. A couple of months after Breads opened on East 16th St. near Union Square in 2013, New York magazine food writers Robin Raisfeld and Rob Patronite anointed Breads’ babka as the best in the city.

“The business went boom!” Michaeli told the New York Jewish Week. Almost overnight, Breads went from a virtually unknown purveyor of Israeli pastries to an essential stop on the tourist food trail.  

“Everyone starts to come and take pictures with the babka,” said Michaeli. During their first Rosh Hashanah, not long after the New York magazine article appeared, Michaeli said the bakery sold 3,000 loaves of babka in a single day. 

(Co-founder Scheft left Breads in 2021 and now runs Bakey, a Boston bakery. As for Breads’ current ownership, a spokesperson said that Michaeli “had nothing to do with the creation of Breads Bakery’s Babka.”)

After leaving Breads, Michaeli considered opening up a bakery in Tel Aviv and briefly returned there, but, assessing the competition, he soon realized that his future was in New York.

“There was only one Israeli bakery in New York — more [of them] should come,” he said. 

Living on the Upper West Side while working on his business plan and meeting with potential investors, Michaeli did some baking for Anat Sror, an Israeli-born caterer and owner of Cafe Petisco, a now-closed restaurant on the Lower East Side. 

Sror knew that Michaeli wanted to start his own bakery, and though she had never invested in anybody before, she decided to back Michaeli. “He’s very talented, very passionate, and he knew exactly what he wanted to do,” said Sror. “He had a great business plan. Plus, we had worked together so I knew exactly what he is capable of. I felt it was a good risk to take.”

Sror helped Michaeli find a storefront not too far from Cafe Petisco. They both agreed it was not an ideal location, but it was within their budget. “We trusted that once people try his stuff and get to know the bakery, things will be easier,” Sror said. 

Michaeli Bakery opened on Division St. on the Lower East Side in May 2019. Conceived as an “Israeli patisserie,” it sold pastries, cookies, cakes, cream cakes, cheesecakes, sandwiches and, on Fridays, challah. 

Less than a year later, however, just as the bakery was developing a name for itself, the COVID-19 pandemic brought the city to its knees. As New Yorkers stayed home or left the city altogether, Sror shut her restaurant and catering concern. Meanwhile, Michaeli streamlined his bakery’s offerings, focusing on babka, rugelach and bourekas, dropping the sandwiches and cakes on his original menu. 

During the long months of the pandemic, Michaeli said he worked round the clock, keeping the business open seven days a week and working as the establishment’s baker, barista and manager. On the bright side? “It gave me the flexibility to build the business over time,” he said.

His efforts paid off: Less than three years later, in March 2022, Michaeli and Sror opened a second location on East 90th St. and First Ave. “The decision to open on the Upper East Side was because customers kept saying it was too far to come to the Lower East Side,” said Sror. 

Sensing “the vibe” uptown, according to Michaeli, he decided to make the bakery kosher. “My integrity is that if I’m kosher, I’m kosher,” he said, referring to his decision to have kosher supervision for both bakeries, and to close them on Saturdays and early on Fridays. “Uptown Sunday is super busy, we need the reset of Saturday. “ 

“My vision is that I do the best that I can,” he added. “Everyone on the team is the same. Every day should be 100%. There is no 99%. This is the DNA of the place.”

One loyal customer, art consultant Andrea Meislin, raves about the “chocolate-y, gooey and decadent” babka at Michaeli, what Meislin describes as “babka to die for.” In addition to the chocolate babka, Michaeli makes a vegan chocolate babka, cheese and cherry babka and halvah babka. His Galil bourekas, made with goat cheese, onion and za’atar, are very popular, too.

These days, the biggest challenge Michaeli faces, he said, is dealing with the enormous demand the holidays bring. “For Hanukkah, I sent the manager out to the line on the street, to say that we are sorry. We can’t catch up with demand,” said Michaeli. “We told customers [on line] to go away. It was horrible. It is a problem I am trying to solve.”

Moving forward, Sror is optimistic that the bakery will expand: “It will either be another location, perhaps on the Upper West Side, or we are thinking about making a bigger location to be able to produce a bit more,” she said. Sror hopes Michaeli will be able to expand his menu, perhaps by adding his classic, light Israeli cheesecakes, what Michaeli calls “Grandma Cheesecake.” 

When asked what differentiates Michaeli’s baked goods from Breads’ or other bakeries’, the baker refused to compare, stating that he just aims to do the best he can, all the time. “If someone says this is better than this or that, I really don’t care,” says Michaeli. “There is no competition. This is what we do.”


The post Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan appeared first on Jewish Telegraphic Agency.

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Meet the only Jewish president of a Catholic university

Synagogue president and Catholic university president aren’t typically jobs one holds concurrently.

But in 2023, Greg Weiner became president of both Assumption University, a Catholic college in Worcester, Mass., and Congregation Beth Israel, a Conservative synagogue in the area.

Weiner’s inauguration in March of that year made him the first and only Jewish president of a Catholic university — one with the motto “Until Christ be formed in you.”

To him, the combination just made sense.

“I never had any hesitation at all about whether being a Jewish president would work — quite the opposite,” Weiner told the Forward. “The divide in society between people who do and don’t treat religion seriously is much wider than between particular religions.”

Shortly after Weiner’s inauguration, college presidents found themselves in the national spotlight as pro-Palestinian protesters built tent encampments on college campuses across the country in the aftermath of Oct. 7

During that time, Weiner became a figurehead for an unconventional idea: that Jewish students who felt unwelcome at secular universities ought to consider attending Catholic institutions like Assumption instead.

Now, Weiner continues to make the case that Catholic schools have much to offer Jewish students.

“The challenge for Jewish families, Jewish parents, Jewish students, is we have to ask ourselves: Do we value education, or do we simply value the prestige that’s associated with certain universities?” Weiner said. “Because, in a lot of cases, those seem to be inversely correlated.”

How Weiner became president

To state the obvious: Appointing a non-Catholic to head a Catholic university was not a risk-free choice.

How would students, faculty and trustees react? Would the university, founded in 1904 by the Catholic Augustinian order known as the Assumptionists, be accused of turning away from its Catholic history, character and mission?

Historically, Catholic universities were exclusively led by priests from the Catholic order that founded the school. Universities like Notre Dame have continued that tradition; every president since its founding in 1842 has been a priest of the Congregation of Holy Cross.

But as Catholic universities have increasingly sought to attract students of all faiths — and as the number of priests available to lead universities has declined — more laypeople have taken the helm. For instance, Loyola University in Chicago named the first laywoman instead of a priest as president in 2016. The Jesuit Fordham University did the same in 2022, breaking with its 200-year tradition.

“I wouldn’t entirely downplay some tensions here, as much as the motto of our university is ‘Until Christ be formed in you,’” said the Rev. Dennis Gallagher, an Assumptionist priest who serves as Vice President for Mission at Assumption University. “Clearly, he’s not going to give personal credence to that particular expression.”

But Gallagher said he was won over by how Weiner articulated the value of a Catholic liberal education, which emphasizes inquiry and debate — values that also happen to be very Jewish.

An Assumption education asks humanity’s’ “enduring questions,” and attracts the kind of students who “haven’t determined that they know the answers to those things before they arrive,” Gallagher said.

Weiner, who draws parallels between Talmudic debate and Assumption’s inquiry-driven approach to education, was well-positioned to promote those ideals, Gallagher said.

Weiner was also not an outsider at Assumption. After a career in Democratic politics that included working as press secretary for then-Nebraska Sen. Bob Kerrey and getting his PhD in government at Georgetown University, Weiner joined the faculty at Assumption in 2011 as a political science professor. He quickly rose the ranks, becoming provost and vice president for academic affairs in 2019. After former Assumption President Francesco Cesareo announced his retirement in 2022, Weiner became interim leader.

Gallagher said he didn’t think trustees were seriously considering Weiner for the job of president at the time. But when Weiner excelled in the interim role, the choice became clear.

“I remember saying, ‘I think what we’re looking for is right here with us,’” Gallagher said. “Somebody that can both understand and communicate what a Catholic — albeit not being Catholic himself — what a Catholic liberal education is about.”

In the end, Weiner’s appointment drew far more celebration than controversy, with the university actively embracing his Jewish identity. A rabbi bestowed a special blessing upon Weiner at his inauguration.

A Jewish haven?

Weiner, who grew up as a member of the lone Jewish family in the small town of Luling, Texas, is comfortable with being the only Jew in the room.

When a childhood friend expressed concern that Weiner was going to hell, he took it as “a very ham-handed way of expressing genuine caring,” he said. “I was born without the gene that tells you to get offended quickly.”

That same instinct carried into his career. At first, Weiner said, he didn’t publicly lean into his Judaism as part of the presidency. But in the aftermath of the attacks of Oct. 7, he felt “a particular responsibility to speak out.”

In December 2023, Weiner made a splash with a Wall Street Journal op-ed suggesting Jewish students feeling alienated from Ivy League campuses ought to consider Catholic schools like Assumption.

At the time, other Catholic schools were also explicitly courting Jewish students amid turmoil over Israel and antisemitism on college campuses across the country.

Still, it was an unconventional pitch: Assumption has no Hillel or Chabad on campus, and students are required to take Catholic theology courses where they learn about Christian morality, sacraments and other church doctrine.

But whatever Assumption lacked in Jewish religious life, Weiner said it has made up for in campus culture. Assumption had no student encampments protesting Israel after Oct. 7, in part,  Weiner said, because Assumption students are more interested in arguing over ideas in a philosophy class than organizing a protest.

Weiner, who has written four books on political theory and previously worked as a political aide for several Democratic politicians, said students on campus hold a range of views about Israel. But Assumption is not a place filled with student activists.

“Too many campuses have encouraged moral certainty, intellectual certainty, when Socrates says, ‘Philosophy begins with a confession of ignorance,’” Weiner said. “Education requires a certain amount of humility.”

Eli Beberman told the Forward he initially chose Assumption in 2018 because it was close to home and had a strong secondary education program. He expected being Jewish at a Catholic school might require some adjustment. He never imagined the university’s president would become Jewish his senior year.

“Seeing upper level leadership at Assumption also be Jewish was a really cool experience for me,” Beberman said.

Assumption was a place where interfaith friendships thrived, Beberman said. Though there was no Hillel on campus, Beberman was able to pray in an interfaith space with a Torah. He also celebrated Jewish holidays with non-Jewish friends, hosting Shabbat dinners and a Hanukkah party in the dorms, where his parents brought over their “famous brisket.”

“I was able to practice my religion how I wanted to, and I felt very comfortable on campus being a non-Catholic student,” Beberman said.

Jewish faculty members, too, said Weiner’s presidency changed how they saw the university.

Samantha Goldman, a Jewish associate professor of special education at Assumption, said she didn’t seek out a job at a Catholic institution. But once she got there, she was surprised at how natural the environment felt.

“Having a Jewish president of a Catholic institution really communicates this sense of welcoming and inclusivity that might not otherwise be apparent,” she said.

Others were drawn specifically to the culture Weiner fostered. In 2024, Mary Jane Rein left her job as executive director of the Strassler Center for Holocaust and Genocide Studies at Clark University. She said Clark had failed to properly support her after students protested a talk she helped organize featuring an Israeli reservist. That inspired her to come to Assumption, where she launched the Center for Civic Friendship, which helps students engage in civil discourse across ideological divides.

“To my surprise as both a scholar and a Jew,” Rein wrote in the Wall Street Journal, “I feel a warmer welcome and more commonality of purpose at a Catholic institution than at Clark, a secular one.”

That same year, Weiner was reappointed for a five-year term through May 2030 in an announcement trustees said reflected “deep confidence in his leadership.”

To Weiner, the success of his presidency is evidence that Judaism and Catholicism are not as far apart as they may seem.

“Obviously, [there are] some foundational theological differences,” Weiner said. “But with respect to the educational commitments, I think they’re quite compatible.”

The post Meet the only Jewish president of a Catholic university appeared first on The Forward.

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The secret Jewish history of the ‘Rocky Horror Picture Show’

“Rocky Horror,” which opened in London cinemas on this day in 1975 is the cultural phenomenon that simply refuses to die. Rather, since its first incarnation as a 1973 London stage musical, “The Rocky Horror Picture Show” has been continuously reborn on the silver screen, in subsequent Broadway stage productions, and, in 2016, as a direct-to-TV film, starring Laverne Cox of “Orange Is the New Black” fame as the transgender Dr. Frank-N-Furter, the mad-scientist role originated by Tim Curry.

In all its incarnations, however, “Rocky Horror” has always been more than just a performance. Its appeal has been widely driven as a participatory event. Film critic Roger Ebert summarized it best writing about the original 1975 film: “‘The Rocky Horror Picture Show’ is not so much a movie as more of a long-running social phenomenon,” because “the fans put on a better show than anything on the screen.” What Ebert refers to is the interactive tradition that has grown up around “Rocky Horror,” whereby fans attend midnight showings primed for a party as much as a screening: reciting the lines out loud along with the characters and interspersing them with “callouts” — responses that have been accepted into the Rocky Horror canon much as the Talmud is commentary on the Mishnah that has in and of itself become part of the sacred text. In the case of “Rocky Horror,” this also includes activities, such as throwing rice or confetti in the air when the married couple in the film leaves the church; squirting water pistols during a rainstorm; and tossing rolls of toilet paper when one character says “Great Scott!”

In one of the most overtly Jewish moments in and outside of the film, a speech by Dr. Frank-N-Furter hailing the creation of the Golem-like creature of the title, Rocky Horror, is met by chaotic noisemaking on the part of the partygoers onscreen and off. In the original film, some of the crowd generates noise with ratchets – a percussion instrument that looks suspiciously like a gragger, as if Dr. Frank had said “Haman.” There are other Purim-like touches in the film, such that temple congregations have made “Rocky Horror” into part of their annual ritual, such as a “Rockin’ Hora Purimshpiel” in which several of the musical numbers are rewritten as Purim songs.

Other Judaized versions of “Rocky Horror” that have appeared over the years include “Hebrew Horror,” which was staged in Los Angeles in 2007, and the “Rocky Hora Chanukah Song” by the Jewish punk-rock parody group, the Shlomones (sort of a redundancy, since several members of the Ramones were in fact Jewish, as was their outlook in numerous ways, including their song, “Bonzo Goes to Bitburg.”

The original London stage version was produced by British-Jewish theatrical impresario Michael White, who was born to Eastern European Jewish-immigrant parents in Glasgow, Scotland. White’s credits had already included the boundary-shattering “Oh! Calcutta!” — the first all-nude revue in commercial theater — and he went on to co-produce the “Rocky Horror” film as well as “Monty Python and the Holy Grail.”

The original musical and film were decades before their time in celebrating the sexual fluidity of the LGBT world – indeed, there wasn’t such a term as LGBT, much less a socio-political acceptance of it, for years to come. The new TV film version is in no small part an effort to seize this cultural moment when LGBT, and particularly transgender issues, are now part of mainstream political and cultural discussion, especially what with the casting of openly trans actress Laverne Cox.

The original did, however, have a political consciousness beyond its seemingly outrageous effort to provoke. Dr. Frank-n-Furter’s lab coat in the movie was inspired by a Nazi concentration camp inmate uniform and was adorned by the pink triangle that the Nazis used to label what we now call LGBT inmates. And in the film at least, there were implications that Frank’s rival, Dr. Scott was a Nazi.

The 2016 version was again produced by music industry legend Lou Adler, who was responsible for turning the stage musical into the original film starring Tim Curry, Susan Sarandon, Barry Bostwick and Meat Loaf. In that version, Eddie was played by American Idol star Adam Lambert, the role played by Meat Loaf in the original Broadway cast and film. Lambert, who starred as Joshua in “The Ten Commandments: The Musical,” has achieved fame as a solo artist and as the replacement for the late frontman Freddie Mercury in the rock band Queen. Lambert’s Jewish mother, Leila, was a dental hygienist.

Seth Rogovoy is a contributing editor to the Forward.

The post The secret Jewish history of the ‘Rocky Horror Picture Show’ appeared first on The Forward.

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Sister of pro-Israel stalwart Lindsey Graham secures GOP Senate nomination 

(JTA) — South Carolina Sen. Darline Graham defeated U.S. House Rep. Ralph Norman in a special primary runoff on Tuesday, putting her in a dominant position to win the Senate seat left vacant with the death in July of her older brother, the pro-Israel stalwart Lindsey Graham.

The Associated Press called the race two hours after polls closed at 9:01pm. By the time 99% of votes were tallied, Darline Graham had secured 52.3% of the votes to Norman’s 47.7%.

“Tonight is a great victory, but it’s not the finish line,” Graham told her supporters on Tuesday night. “In fact, it is the starting line for an even bigger fight, which lies ahead.”

If Darline Graham goes on to win November’s general election against Democrat Annie Andrews, she will have big shoes to fill. Her brother served 23 years in the Senate and eight in the U.S. House. He traveled to Israel about a dozen times between Hamas’s Oct. 7, 2023 attack on the Jewish state and his death at age 71.

Heading into the primaries, analysts expressed no doubt that Darline Graham would be pro-Israel. But matching Lindsey Graham’s level of foreign policy activity, they warned, would be a formidable task. Meanwhile, her campaign to date has largely avoided discussion of international affairs. Instead, she has focused on domestic concerns like reducing spending, securing borders and promoting Trump-backed policies.

During a debate aired on C-SPAN last week, Graham struggled to respond to a foreign policy question about Taiwan and the South China Sea, ultimately admitting that she’s “not that informed on national security.”

“I’m not a polished politician up here,” she said. “National security is not my thing, not my area of expertise.”

Later addressing issues of affordability, Graham linked the domestic economic situation to the war in Iran and said she trusts President Donald Trump “to get the Strait of Hormuz open.” She also voiced her preference for financial sanctions over putting troops on the ground.

Asked about the country’s relationship with Israel, Graham described the Jewish state as “one of our strongest allies.” Recognizing her brother’s close relationship with Prime Minister Benjamin Netanyahu, she added that during a recent meeting with the Israeli premier, she vowed to “continue supporting Israel in any way” she can.

“We have to stand with Israel,” Graham said.

At their previous face-off, Graham had secured 33% of the vote, while Norman came in second place, at 25%, against eight fellow Republicans. But South Carolina requires primary winners to earn a majority of votes in order to avoid a two-candidate runoff. In the November general election, Graham will contend with Democrat Annie Andrews, a pediatrician who is unlikely to prevail in the solidly Republican state.

Tuesday’s runoff marked the third time in two months that South Carolina Republicans came to the polls to select a Senate candidate. Lindsey Graham, won the first primary in June but died suddenly the next month from an aortic dissection.

A few days later, South Carolina Gov. Henry McMaster, a Republican, appointed Darline Graham to finish her brother’s term. Though she only had minimal policy experience, including a leadership role at the South Carolina Commission for the Blind, she earned President Donald Trump’s endorsement and declared her candidacy in the full race.

Trump celebrated Graham’s nomination in a Tuesday night Truth Social post, writing that “Darline Graham rides Trump endorsement to win GOP nomination for brother’s South Carolina seat.”

Graham thanked Trump profusely during her Tuesday night acceptance speech, recognizing the president as one of her brother’s “closest friends” and crediting him for helping her secure a victory.

Norman, meanwhile, thanked his supporters on Tuesday night for their “prayer crusade of a campaign,” stressing that he “did not prepare a concession speech.” He accused “outside PACs” of spending $8 million opposing him and blamed the Democrats for this situation, adding that “they got what they wanted.”

He recognized Trump’s role in the race as a supporter of Graham, noting that he “never understood why he got involved” but that it is the president’s prerogative to do so. Nonetheless, Norman pledged that there “won’t be any tears” and that he planned to back Graham.

“I’m not supporting a Democrat, so I will support her, Darline, as best I can,” he added. “We’ll live to fight another day.”

This article originally appeared on JTA.org.

The post Sister of pro-Israel stalwart Lindsey Graham secures GOP Senate nomination  appeared first on The Forward.

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