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Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan
(New York Jewish Week) — In a city where love of babka borders on a religion, Adir Michaeli, founder of Michaeli Bakery, is the (you’ll pardon the expression) high priest of the confection.
You may not know his name, but if you love good babka, you probably know his product. Michaeli, 39, was once the pastry department manager and head pastry chef of Lechamim Bakery in Tel Aviv; there, Michaeli told the New York Jewish Week, he spent two years perfecting the babka recipe. When Lechamim founder Uri Scheft wanted to expand to the United States, he tapped Michaeli to help open Lechamim’s American cousin, Breads Bakery, in New York. Since opening in 2013, Breads has since become the gold standard for babka in New York.
After three years with Breads — which has since expanded to five locations in the city — Michaeli left the company to start his own business, which he said was a dream of his. Now, after a fitful start due to COVID, Michaeli Bakery has developed its own devoted following at two locations in Manhattan.
“People love these pastries,” said Michaeli, referring to New Yorkers’ embrace of the babka, rugelach and bourekas for which Breads, and now Michaeli, has become known.
Of course, it’s not like New Yorkers were suffering from a lack of babka prior to either bakery’s arrival. Lots of bakeries, notably Green’s Bakery of Brooklyn, had been making and selling the gooey, yeasted cake for decades. Local New York comedian Jerry Seinfeld even devoted an episode of his eponymous show to the sweet treat back in 1994.
But Breads brought a babka to New York unlike anything that New Yorkers had ever tasted before. It was made with a laminated dough, similar to croissants, and it was at once light, fluffy and rich, layered with butter, stuffed with Nutella and chocolate chunks, and glazed with a simple syrup. A couple of months after Breads opened on East 16th St. near Union Square in 2013, New York magazine food writers Robin Raisfeld and Rob Patronite anointed Breads’ babka as the best in the city.
“The business went boom!” Michaeli told the New York Jewish Week. Almost overnight, Breads went from a virtually unknown purveyor of Israeli pastries to an essential stop on the tourist food trail.
“Everyone starts to come and take pictures with the babka,” said Michaeli. During their first Rosh Hashanah, not long after the New York magazine article appeared, Michaeli said the bakery sold 3,000 loaves of babka in a single day.
(Co-founder Scheft left Breads in 2021 and now runs Bakey, a Boston bakery. As for Breads’ current ownership, a spokesperson said that Michaeli “had nothing to do with the creation of Breads Bakery’s Babka.”)
After leaving Breads, Michaeli considered opening up a bakery in Tel Aviv and briefly returned there, but, assessing the competition, he soon realized that his future was in New York.
“There was only one Israeli bakery in New York — more [of them] should come,” he said.
Living on the Upper West Side while working on his business plan and meeting with potential investors, Michaeli did some baking for Anat Sror, an Israeli-born caterer and owner of Cafe Petisco, a now-closed restaurant on the Lower East Side.
Sror knew that Michaeli wanted to start his own bakery, and though she had never invested in anybody before, she decided to back Michaeli. “He’s very talented, very passionate, and he knew exactly what he wanted to do,” said Sror. “He had a great business plan. Plus, we had worked together so I knew exactly what he is capable of. I felt it was a good risk to take.”
Sror helped Michaeli find a storefront not too far from Cafe Petisco. They both agreed it was not an ideal location, but it was within their budget. “We trusted that once people try his stuff and get to know the bakery, things will be easier,” Sror said.
Michaeli Bakery opened on Division St. on the Lower East Side in May 2019. Conceived as an “Israeli patisserie,” it sold pastries, cookies, cakes, cream cakes, cheesecakes, sandwiches and, on Fridays, challah.
Less than a year later, however, just as the bakery was developing a name for itself, the COVID-19 pandemic brought the city to its knees. As New Yorkers stayed home or left the city altogether, Sror shut her restaurant and catering concern. Meanwhile, Michaeli streamlined his bakery’s offerings, focusing on babka, rugelach and bourekas, dropping the sandwiches and cakes on his original menu.
During the long months of the pandemic, Michaeli said he worked round the clock, keeping the business open seven days a week and working as the establishment’s baker, barista and manager. On the bright side? “It gave me the flexibility to build the business over time,” he said.
His efforts paid off: Less than three years later, in March 2022, Michaeli and Sror opened a second location on East 90th St. and First Ave. “The decision to open on the Upper East Side was because customers kept saying it was too far to come to the Lower East Side,” said Sror.
Sensing “the vibe” uptown, according to Michaeli, he decided to make the bakery kosher. “My integrity is that if I’m kosher, I’m kosher,” he said, referring to his decision to have kosher supervision for both bakeries, and to close them on Saturdays and early on Fridays. “Uptown Sunday is super busy, we need the reset of Saturday. “
“My vision is that I do the best that I can,” he added. “Everyone on the team is the same. Every day should be 100%. There is no 99%. This is the DNA of the place.”
One loyal customer, art consultant Andrea Meislin, raves about the “chocolate-y, gooey and decadent” babka at Michaeli, what Meislin describes as “babka to die for.” In addition to the chocolate babka, Michaeli makes a vegan chocolate babka, cheese and cherry babka and halvah babka. His Galil bourekas, made with goat cheese, onion and za’atar, are very popular, too.
These days, the biggest challenge Michaeli faces, he said, is dealing with the enormous demand the holidays bring. “For Hanukkah, I sent the manager out to the line on the street, to say that we are sorry. We can’t catch up with demand,” said Michaeli. “We told customers [on line] to go away. It was horrible. It is a problem I am trying to solve.”
Moving forward, Sror is optimistic that the bakery will expand: “It will either be another location, perhaps on the Upper West Side, or we are thinking about making a bigger location to be able to produce a bit more,” she said. Sror hopes Michaeli will be able to expand his menu, perhaps by adding his classic, light Israeli cheesecakes, what Michaeli calls “Grandma Cheesecake.”
When asked what differentiates Michaeli’s baked goods from Breads’ or other bakeries’, the baker refused to compare, stating that he just aims to do the best he can, all the time. “If someone says this is better than this or that, I really don’t care,” says Michaeli. “There is no competition. This is what we do.”
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The post Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan appeared first on Jewish Telegraphic Agency.
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‘Antisemite of the Year’ finalists include Tucker Carlson and Ms. Rachel, but not Nick Fuentes
Nick Fuentes says he feels snubbed by the controversial activist group StopAntisemitism, which neglected to include him among its finalists for “Antisemite of the Year.”
The group’s finalists, announced Sunday, include conservative pundit Tucker Carlson, whose friendly interview with Fuentes has splintered the conservative movement.
Other “nominees” include pro-Palestinian celebrities Ms. Rachel, Cynthia Nixon and Marcia Cross; mixed-martial-arts athlete and Holocaust denier Bryce Mitchell; two personalities associated with left-wing network The Young Turks; and social media personalities on both the far left (Guy Christensen) and far right (Stew Peters). Followers are encouraged to vote for whomever they feel is most deserving.
But Fuentes himself, the openly white nationalist and antisemitic livestreamer whose “groyper” movement has gained a toehold this year among young Republicans, was left off.
“Why wasn’t I nominated for antisemite of the year,” Fuentes posted on X after the finalists were revealed, apparently wounded by the omission.
In a follow-up post, StopAntisemitism said it does not nominate people more than once and has nominated Fuentes in previous years. “While he was a finalist a few years back, his absence from this year’s cycle does not erase his antisemitism. Rather, it allows us to focus attention on other individuals who are spreading hate,” the group wrote.
A watchdog presence with more than 300,000 followers on X, StopAntisemitism regularly mobilizes against activists and social media posts. The group has faced criticism for what some perceive as an inordinate focus on Muslim personalities, pro-Palestinian actions and non-prominent individuals. Its defenders deny that, pointing out that StopAntisemitism also regularly spotlights neo-Nazis and Holocaust deniers on the right.
“From downplaying white supremacy to promoting the antisemitic ‘great replacement’ theory, Carlson has built a career turning extremist dog whistles into broadcast-ready talking points, legitimizing voices that traffic in Holocaust revisionism, conspiracy, and hate,” StopAntisemitism wrote in its nomination of Carlson.
The group nominated Ms. Rachel, the children’s YouTube personality who has become an outspoken advocate for children affected by Israeli airstrikes in Gaza, because it said she “has used her massive platform to spread Hamas-aligned propaganda.” A left-wing group, Jews for Racial & Economic Justice, has defended Ms. Rachel, saying StopAntisemitism targeted her for expressing sympathy with Palestinians.
Nixon was nominated for her “BDS activism” (she was listed in a film‑industry petition boycotting Israeli film institutions and has been outspoken about civilian casualties in Gaza); Mitchell and Peters, meanwhile, have embraced open Holocaust denial.
Last year’s “winner,” far-right pundit and conspiracy theorist Candace Owens, was also absent despite her recent resurgence promoting conspiracy theories accusing Israeli of involvement in Charlie Kirk’s assassination. Previous “winners” have included Reps. Rashida Tlaib and Ilhan Omar, as well as rapper Ye and a board chair of Ben & Jerry’s, the progressive ice cream company founded by Jews.
Since its inception in 2019, the “award” has always gone to a person of color.
This article originally appeared on JTA.org.
The post ‘Antisemite of the Year’ finalists include Tucker Carlson and Ms. Rachel, but not Nick Fuentes appeared first on The Forward.
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If Israel reinstates the death penalty, it will betray Jewish values — and Jewish history
The Knesset is considering a bill that would instate the death penalty as a punishment for convicted terrorists in Israel. Passing it would be an enormous mistake.
Allowing executions in the Jewish state — the justice system of which has, since 1954, only issued that punishment to Adolf Eichmann — would only give fodder to Israel’s enemies. Right now, Israel stands apart in the Middle East for its abolishment of the death penalty. Hamas regularly executes Palestinians in Gaza, extrajudicially and otherwise. A court operating under Yemen’s Houthi rebels recently sentenced 17 people to death for allegedly spying on behalf of Israel and others. Iran, which has carried out death sentences against Jews, has executed more than 1,500 people in 2025 alone.
Which means that if Israel violates its moral obligations and ethical standards by undoing its historic commitment to not inflicting the one punishment that can never be undone, it will be giving its enemies a gift.
First, changing the justice system to allow for the death penalty would provide Hamas terrorists incarcerated in Israel with a new platform for their message. Hamas could proclaim them to be martyred heroes — a new layer of disingenuous but effective propaganda.
Terrorists such as the perpetrators of the Oct. 7, 2023 massacre often believe that their spirits will receive rewards upon their physical death. Within that framework, lifetime incarceration is a far harsher punishment, and therefore a more effective one. Plus, the notion that executing terrorists will prevent future hostage-taking for prisoner swaps is shaky. Hamas’ relationship with Israel has long been defined by retaliatory action, which means that the state killing of Hamas prisoners is likely to lead to Hamas reciprocally executing future Israeli hostages and “collaborators.” The endless cycle of violence will continue.
And since Israel seeks to be a transparent democracy that follows the rule of law, particularly within its judiciary, a legal death sentencing scheme also would prove costly in terms of public perception.
Israel’s reputation as a bastion of moral clarity in the Middle East has dramatically changed in the more than two years since the Oct. 7 attack. The devastation of the war in Gaza, and of increasing violence in the West Bank, has led to a substantial drop in positive perceptions of Israel worldwide. And while the Israeli judiciary has long been one of the country’s most trusted institutions, the deleterious effects of Prime Minister Benjamin Netanyahu’s pre-war proposals for a judicial overhaul mean it is no longer held in the same high regard, in Israel or the rest of the world, as it once was.
This bill has already advanced past a first reading in the Knesset. Moving it any further toward becoming law would only hasten the decline of Israel’s image.
Some of those who have argued in favor of the bill have invoked the fallacy of “deterrence.” Shin Bet security service Chief David Zini even told the Security Cabinet that enacting the death penalty for terrorists who kill Israelis would help prevent future attacks.
That statement doesn’t hold up to scrutiny. Recent studies have concluded that when it comes to deterrence, there is no demonstrable link between the presence or absence of the death penalty and murder rates.
But the most profound reason to reject this bill comes from our own painful history as a people. Many Jews, including myself, have long objected to the death penalty in part because of the shadow of the Holocaust.
We believe, in the words of Elie Wiesel, a Holocaust survivor and winner of the Nobel Peace Prize, that “death is not the answer.” By the end of his life, Wiesel publicly said that he saw no possible exceptions to this rule:“With every cell of my being and with every fiber of my memory, I oppose the death penalty in all forms,” he said. “I do not believe any civilized society should be at the service of death. I don’t think it’s human to become an agent of the angel of death.”
In this light, it is particularly troubling that the Israeli bill proposes using lethal injection against convicted terrorists. That method of capital punishment is a direct Nazi legacy, first implemented in human history by the Third Reich as part of their infamous Aktion T4 protocol, used to kill people deemed “unworthy of life.” Dr. Karl Brandt, Adolf Hitler’s personal physician, devised the program.
In the wake of the Holocaust and the unparalleled horrors of the 20th century, more than 70% of the nations of the world have recognized the inviolability of the human right to life, and have abolished the death penalty in law or practice.
21st-century Judaism must reflect this evolution, and Israel must never cross this moral Rubicon.
The post If Israel reinstates the death penalty, it will betray Jewish values — and Jewish history appeared first on The Forward.
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Israel Sees Momentum in Latin America After Argentina’s Milei Officially Launches Isaac Accords
Argentine President Javier Milei meets with Israeli Foreign Minister Gideon Saar in Buenos Aires during Saar’s diplomatic and economic visit to strengthen ties between the two countries. Photo: Screenshot
With the official launch of the Isaac Accords by Argentina’s President Javier Milei, Israel aims to expand its diplomatic and security ties across Latin America, with the initiative designed to promote government cooperation and fight antisemitism and terrorism.
Milei formally launched the Isaac Accords last week during a meeting in Buenos Aires with Israeli Foreign Minister Gideon Saar, who has been on a regional diplomatic tour.
Modeled after the Abraham Accords — a series of historic US-brokered normalization agreements between Israel and several Arab countries, this new initiative aims to strengthen political, economic, and cultural cooperation between the Jewish state and Latin American governments.
The Argentine leader called his country a “pioneer” alongside the United States in promoting the new framework, emphasizing its role in fostering closer ties between Israel and the region across key strategic fields.
“While the vast majority of the free world decided to turn its back on the Jewish state, we extended a hand to it,” Milei said during a speech at the 90th anniversary of the Delegation of Argentine Israelite Associations (DAIA), the country’s Jewish umbrella organization.
“While the vast majority turned a deaf ear to the growth of antisemitism in their lands, we denounced it with even greater fervor, because evil cannot be met with indifference,” he continued.
Thank you
President @JMilei for your moral clarity & support. You are a true friend.
— Israel Foreign Ministry (@IsraelMFA) November 30, 2025
Shortly after Milei’s announcement, Saar praised him as “a double miracle, for Argentina and for the Jewish people,” describing his connection to Judaism and Israel as “sincere, powerful, and moving.”
Israeli Prime Minister Benjamin Netanyahu also praised Milei, describing his “moral clarity, vision, and courage” as signals of “a new era of common sense, mutual interests, and shared values between Israel and Latin America.”
The first phase of the Isaac Accords will focus on Uruguay, Panama, and Costa Rica, where potential projects in technology, security, and economic development are already taking shape as the initiative seeks to deepen cooperation in innovation, commerce, and cultural exchange.
In February, Argentina’s Foreign Minister Pablo Quirno will visit Israel to work with Saar and Netanyahu on advancing the initiative’s operational framework.
Milei also announced plans to relocate the country’s embassy to Jerusalem next spring, fulfilling a promise made last year, as the two allies continue to strengthen their bilateral ties.
The top Israeli diplomat commended Milei, describing his support for Israel on the international stage as “courageous and forceful.”
The Isaac Accords will also aim to encourage partner countries to move their embassies to Jerusalem, formally recognize Hamas and Hezbollah as terrorist organizations, and shift longstanding anti-Israel voting patterns at the United Nations.
Less than a year after the Hamas-led invasion of and massacre across southern Israel on Oct. 7, 2023, Argentina became the first Latin American country to designate the Palestinian Islamist group as a terrorist organization, with Paraguay following suit earlier this year.
As Israel moves to strengthen its diplomatic and economic ties in Latin America, Saar announced on Monday that Ecuador has opened an additional diplomatic mission in Jerusalem, further bolstering their bilateral relations.
“Several Latin American countries – Guatemala, Paraguay and Honduras – have already moved their embassies to Jerusalem,” the Israeli diplomat wrote in a post on X.
“The opening of Ecuador’s office in Jerusalem is another milestone on this important path. I commend [Ecuador’s President Daniel Noboa] and the people of Ecuador for this significant decision,” he continued.
Foreign Minister @gidonsaar :
“Another diplomatic mission in our eternal capital, Jerusalem.
Together with Ecuador’s Ambassador to Israel, Cristina Ceballos, and Hebrew University President Prof. Tamir Shefer, I inaugurated Ecuador’s new Innovation Office – granted… pic.twitter.com/a4BeZi9uyN
— Israel Foreign Ministry (@IsraelMFA) December 1, 2025
Saar also announced that Bolivia has lifted visa requirements for Israelis entering the country, signaling closer cooperation between the two countries.
“This decision will allow many Israelis to visit Bolivia again after many years, enjoy its vibrant culture and remarkable scenery, and strengthen the ties between our nations,” Saar posted on X.
תודה לך, נשיא בוליביה רודריגו פז על ביטול דרישת הויזה לישראלים.
החלטה זו תאפשר לישראלים רבים לחזור לבוליביה לאחר שנים רבות, להנות מתרבותה העשירה ומנופיה עוצרי הנשימה ולחזק את הקשרים בין עמינו.
— Gideon Sa’ar | גדעון סער (@gidonsaar) December 1, 2025
President Rodrigo Paz, a center-right politician, took office this year following years of left-wing government in Bolivia during which the country severed relations with Israel. Paz’s election signaled a shift in policy toward the Jewish state.
Last week, Saar kicked off his regional diplomatic trip in Paraguay, signing a security cooperation memorandum and meeting with President Santiago Peña, whom he praised as “one of the most impressive leaders on the international stage today.”
“Paraguay is developing major defense capabilities. Israel’s defense industry has experience and capabilities that we want to share with you,” the Israeli official said during a press conference with Paraguay’s Foreign Minister Rubén Ramírez Lezcano.