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Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan
(New York Jewish Week) — In a city where love of babka borders on a religion, Adir Michaeli, founder of Michaeli Bakery, is the (you’ll pardon the expression) high priest of the confection.
You may not know his name, but if you love good babka, you probably know his product. Michaeli, 39, was once the pastry department manager and head pastry chef of Lechamim Bakery in Tel Aviv; there, Michaeli told the New York Jewish Week, he spent two years perfecting the babka recipe. When Lechamim founder Uri Scheft wanted to expand to the United States, he tapped Michaeli to help open Lechamim’s American cousin, Breads Bakery, in New York. Since opening in 2013, Breads has since become the gold standard for babka in New York.
After three years with Breads — which has since expanded to five locations in the city — Michaeli left the company to start his own business, which he said was a dream of his. Now, after a fitful start due to COVID, Michaeli Bakery has developed its own devoted following at two locations in Manhattan.
“People love these pastries,” said Michaeli, referring to New Yorkers’ embrace of the babka, rugelach and bourekas for which Breads, and now Michaeli, has become known.
Of course, it’s not like New Yorkers were suffering from a lack of babka prior to either bakery’s arrival. Lots of bakeries, notably Green’s Bakery of Brooklyn, had been making and selling the gooey, yeasted cake for decades. Local New York comedian Jerry Seinfeld even devoted an episode of his eponymous show to the sweet treat back in 1994.
But Breads brought a babka to New York unlike anything that New Yorkers had ever tasted before. It was made with a laminated dough, similar to croissants, and it was at once light, fluffy and rich, layered with butter, stuffed with Nutella and chocolate chunks, and glazed with a simple syrup. A couple of months after Breads opened on East 16th St. near Union Square in 2013, New York magazine food writers Robin Raisfeld and Rob Patronite anointed Breads’ babka as the best in the city.
“The business went boom!” Michaeli told the New York Jewish Week. Almost overnight, Breads went from a virtually unknown purveyor of Israeli pastries to an essential stop on the tourist food trail.
“Everyone starts to come and take pictures with the babka,” said Michaeli. During their first Rosh Hashanah, not long after the New York magazine article appeared, Michaeli said the bakery sold 3,000 loaves of babka in a single day.
(Co-founder Scheft left Breads in 2021 and now runs Bakey, a Boston bakery. As for Breads’ current ownership, a spokesperson said that Michaeli “had nothing to do with the creation of Breads Bakery’s Babka.”)
After leaving Breads, Michaeli considered opening up a bakery in Tel Aviv and briefly returned there, but, assessing the competition, he soon realized that his future was in New York.
“There was only one Israeli bakery in New York — more [of them] should come,” he said.
Living on the Upper West Side while working on his business plan and meeting with potential investors, Michaeli did some baking for Anat Sror, an Israeli-born caterer and owner of Cafe Petisco, a now-closed restaurant on the Lower East Side.
Sror knew that Michaeli wanted to start his own bakery, and though she had never invested in anybody before, she decided to back Michaeli. “He’s very talented, very passionate, and he knew exactly what he wanted to do,” said Sror. “He had a great business plan. Plus, we had worked together so I knew exactly what he is capable of. I felt it was a good risk to take.”
Sror helped Michaeli find a storefront not too far from Cafe Petisco. They both agreed it was not an ideal location, but it was within their budget. “We trusted that once people try his stuff and get to know the bakery, things will be easier,” Sror said.
Michaeli Bakery opened on Division St. on the Lower East Side in May 2019. Conceived as an “Israeli patisserie,” it sold pastries, cookies, cakes, cream cakes, cheesecakes, sandwiches and, on Fridays, challah.
Less than a year later, however, just as the bakery was developing a name for itself, the COVID-19 pandemic brought the city to its knees. As New Yorkers stayed home or left the city altogether, Sror shut her restaurant and catering concern. Meanwhile, Michaeli streamlined his bakery’s offerings, focusing on babka, rugelach and bourekas, dropping the sandwiches and cakes on his original menu.
During the long months of the pandemic, Michaeli said he worked round the clock, keeping the business open seven days a week and working as the establishment’s baker, barista and manager. On the bright side? “It gave me the flexibility to build the business over time,” he said.
His efforts paid off: Less than three years later, in March 2022, Michaeli and Sror opened a second location on East 90th St. and First Ave. “The decision to open on the Upper East Side was because customers kept saying it was too far to come to the Lower East Side,” said Sror.
Sensing “the vibe” uptown, according to Michaeli, he decided to make the bakery kosher. “My integrity is that if I’m kosher, I’m kosher,” he said, referring to his decision to have kosher supervision for both bakeries, and to close them on Saturdays and early on Fridays. “Uptown Sunday is super busy, we need the reset of Saturday. “
“My vision is that I do the best that I can,” he added. “Everyone on the team is the same. Every day should be 100%. There is no 99%. This is the DNA of the place.”
One loyal customer, art consultant Andrea Meislin, raves about the “chocolate-y, gooey and decadent” babka at Michaeli, what Meislin describes as “babka to die for.” In addition to the chocolate babka, Michaeli makes a vegan chocolate babka, cheese and cherry babka and halvah babka. His Galil bourekas, made with goat cheese, onion and za’atar, are very popular, too.
These days, the biggest challenge Michaeli faces, he said, is dealing with the enormous demand the holidays bring. “For Hanukkah, I sent the manager out to the line on the street, to say that we are sorry. We can’t catch up with demand,” said Michaeli. “We told customers [on line] to go away. It was horrible. It is a problem I am trying to solve.”
Moving forward, Sror is optimistic that the bakery will expand: “It will either be another location, perhaps on the Upper West Side, or we are thinking about making a bigger location to be able to produce a bit more,” she said. Sror hopes Michaeli will be able to expand his menu, perhaps by adding his classic, light Israeli cheesecakes, what Michaeli calls “Grandma Cheesecake.”
When asked what differentiates Michaeli’s baked goods from Breads’ or other bakeries’, the baker refused to compare, stating that he just aims to do the best he can, all the time. “If someone says this is better than this or that, I really don’t care,” says Michaeli. “There is no competition. This is what we do.”
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The post Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan appeared first on Jewish Telegraphic Agency.
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French far-right leader accused of antisemitism, defended by Israeli minister
(JTA) — A French far-right leader is battling antisemitism allegations days after his party made historic gains in the country’s Senate elections — and an Israeli cabinet minister has come to his defense.
Jordan Bardella, the president of France’s nationalist, anti-immigration National Rally, came under fire this week for accusations that he made antisemitic remarks in private messages.
The controversy arose after the National Rally, whose leaders have sought to distance the party from the antisemitic roots of its founders, jumped to at least 14 seats in the French Senate elections on Sunday. The results meant the party and its allies surpassed the 10-seat threshold to form a parliamentary group in the upper house for the first time.
The Senate will remain controlled by a traditional conservative and center-right alliance, though that bloc lost several seats. The National Rally’s progress will give it more funding and better representation in leadership roles and committees.
Mediapart, a left-leaning French investigative outlet, reported on Monday that Bardella years ago allegedly sent antisemitic statements, including messages that said “all the banks are owned by Jews” and “the Jew must dominated (sic) other peoples, crush them and rob them, a Zionist is necessarily and profoundly Jewish.”
The messages were allegedly sent between 2013 and 2015, during Bardella’s early years in the party, then called the National Front. He joined the party in 2012 at age 16.
Israeli Diaspora Affairs Minister Amichai Chikli, who invited Bardella to a Jerusalem conference on antisemitism in 2025, defended him against the allegations. He told the Jewish Telegraphic Agency that he knows Bardella personally and that they are in regular contact.
Even if the quotes attributed to Bardella were authenticated, Chikli said, “a man is not sealed at 17. What matters is the 15 years that followed, and the man he became.”
Chikli referenced Bardella’s visit to the sites where Hamas killed Israelis on Oct. 7, 2023. He said that Bardella spoke in Jerusalem “against antisemitism and against anti-Zionism” and opposed President Emmanuel Macron’s decision to recognize a Palestinian state.
“No one will convince me that Jordan Bardella hates the Jewish people or the Jewish state,” said Chikli. “Just as no one will convince me that Emmanuel Macron respects them.”
Mediapart, which has a history of exposing political scandals, said it independently authenticated Bardella’s alleged conversations and drew them from a larger base of evidence corroborated by witness accounts. JTA has not independently verified the messages.
Bardella said on X that the alleged conversations were “blatant falsehoods” designed to undermine the National Rally ahead of France’s presidential election in April 2027. Marine Le Pen, the National Rally’s presidential candidate, is polling in first place as Macron prepares to step down because of term limits.
Mediapart, which has a history of exposing political scandals, said it independently authenticated Bardella’s alleged conversations and drew them from a larger base of evidence corroborated by witness accounts. The Jewish Telegraphic Agency has not independently verified the messages.
Bardella said on X that the alleged conversations were “blatant falsehoods” designed to undermine the National Rally ahead of France’s presidential election in April 2027. Marine Le Pen, the National Rally’s presidential candidate, is polling in first place as Emmanuel Macron prepares to step down because of term limits. Le Pen and Bardella have led the National Rally as a duo, and Bardella was set to be the party’s candidate until a July court ruling, which upheld criminal financial charges against Le Pen while also lifting a ban on her seeking public office. She has said she would name Bardella prime minister if she wins.
Bardella also said at a parliamentary meeting on Tuesday that he plans to take legal action against Mediapart, including possible complaints for forgery and forged documents, and accused the outlet of waging “total war” against his party. Le Pen, sitting next to Bardella, said that she had “absolute confidence” in him.
Israel’s Chikli said on social media that he and Bardella had common enemies. “Like the leftists in Israel, the leftists in France are experts at character assassination,” he said in his post, sharing a photo of himself shaking hands with Bardella at the Nova massacre site.
Chikli has cultivated ties between the Israeli government and European far-right parties, including others that have been criticized for histories of antisemitic and neo-Nazi figures in their ranks, such as Vox in Spain and the Sweden Democrats in Sweden.
Bardella, the National Rally and Chikli did not immediately respond to JTA requests for comment.
Chikli and Bardella both also accused Mediapart of a left-wing agenda. They each noted that the outlet’s co-founder, Edy Plenel, expressed sympathy in 1972 for the Palestinian militant group Black September, which killed 11 Israelis in a terrorist attack at the Munich Olympic Games that year. Plenel later disavowed those comments, which he said he made when he was 20.
Michel Wieviorka, a Jewish French sociologist who researches racism and extremism, told JTA that the antisemitism allegations strike at the heart of the National Rally’s aim to prove their “respectability.”
Le Pen has sought for over a decade to detoxify the party’s image. In 2015, she expelled from the party her father Jean-Marie Le Pen, a co-founder of the National Rally in 1972 who was repeatedly convicted of hate speech and Holocaust denial. Another founder and early leader of the party was Pierre Bousquet, who formerly served in the Nazi Waffen-SS.
Today, support for Israel has become key to the National Rally’s avowed renunciation of its antisemitic past.
“The strategy of [Bardella’s] party is to appear as the best friend of Jews, and Israel,” said Wieviorka.
Bardella invoked his visit to Israel in his denial of the alleged antisemitic messages.
“Since I began my political engagement, I have never had any ambiguity on the subject of the fight against antisemitism, to the point of being received, in 2025, by the Israeli government,” he said on X.
Meanwhile, French Foreign Minister Jean-Noël Barrot said on X that the accusations against Bardella revealed “the true face of the far right.”
“To all those with short memories: antisemitism is not a slip-up for the [National Rally], it is the history of this party,” said Barrot.
The post French far-right leader accused of antisemitism, defended by Israeli minister appeared first on The Forward.
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In a time of uncertainty, European Jews renovate synagogues and dedicate Torah scrolls
(JTA) —
Getting a “200-year-old lady” ready for a major debut is quite a task. But in Vienna, the Jewish community’s historic main synagogue made it just in time for the Jewish New Year.
The “lady” — Vienna’s stately Stadttempel synagogue, or City Temple — has been rededicated after more than a year of top-to-bottom renovations, from floors to windows, to the heating and cooling systems, from safety features to restroom facilities. The job cost more than 10 million euros, or $11.3 million.
The synagogue was “still beautiful but has its signs of age,” Rabbi Jaron Engelmayer told the Jewish Telegraphic Agency in a phone interview. “And it wasn’t adequate for some matters of today.”
“The whole concept was sticking to what it was and still is, but it has a new face,” said Engelmayer, who has been chief rabbi of Vienna’s Jewish community since 2020. The Orthodox congregation also inaugurated a new Torah scroll in ceremonies Sept. 15. Parts of it incorporated earlier manuscripts “written in the old synagogue of the Middle Ages in Vienna,” making it a bridge to history, he said.
Large and small, Jewish communities in Europe are marking the season of renewal in concrete ways at a time of uncertainty seeded by antisemitism and anti-Israel sentiment. In Budapest, the historic Rákospalota synagogue — used as a library warehouse for decades — recently held its first service in its renovated premises. And a 15-member Jewish prayer group in Leipzig has welcomed its first Torah scroll, on a 99-year loan.
All are looking to the future, whether fixing a hole in the roof or dedicating a holy book.
“Jews by definition have to be optimistic,” said Rabbi Pinchas Goldschmidt, head of the Munich-based Conference of European Rabbis, which represents some 800 Orthodox Jewish communities.
“They have no other choice. And having said that, if in the past there was a tendency to say, ‘okay, the situation is bad over here, let’s go somewhere else,’ today, wherever you look, the situation is not good,” he said.
Taking action is more constructive than regretting current circumstances, said Rabbi Elisa Klapheck, head of Germany’s non-Orthodox General Rabbinical Assembly, which has 45 member rabbis. “We can lament antisemitism, we can lament attacks on Jewish communities, but that doesn’t help us,” she said. “So I think on a smaller scale, but maybe a much more resilient scale, the chagim [holidays] have shown that there was a positive atmosphere.”
Ruth Ellen Gruber, developer of the Jewish Heritage Europe portal, a project of the Rothschild Foundation Hanadiv Europe, expressed amazement at the pace of the rehabilitations.
“Despite increasing incidents of antisemitism, there are so many synagogue restoration projects that I cannot keep up,” said Gruber. Whether maintenance or preservation, all are “sign[s] of resilience among Jewish communities, volunteers, researchers, NGOs, civic bodies, and others,” she said in an email to JTA.
Examples include the Ashkenazi Great Synagogue in Constanta, Romania; the grand synagogue in Metz, France; the domed synagogue in Trencin, Slovakia; the Etz Hayyim Synagogue in Larissa, Greece; and the historic Yanbol synagogue in Istanbul.
“Some will serve as museums or cultural centers that usually house Jewish heritage exhibitions; others will serve as venues for both Jewish worship and cultural events,” she said.
In Leipzig, Rabbi Esther Jonas-Maerten doesn’t actually have a synagogue building for her Beth Ez Chaim “Lehrhaus,” a study group that meets in private homes. But she now has a Torah scroll for participants in the program, which is open to all who wish to learn more about Judaism.
The scroll, on a 99-year-loan from the Kehilat Shalom synagogue in Gaithersburg, Maryland, will be formally dedicated in ceremonies on Oct. 4. “That will be the first public event with our new Torah,” Jonas-Maerten, a Conservative rabbi, told JTA in a phone interview.
After a long and fruitless search for a scroll her group could afford, she asked Washington, D.C.-based Rabbi Lauren Tuchman to share her appeal: “I wrote a letter basically saying, ‘Most wanted! A sefer Torah!” Jonas-Maerten recalled. “Within two weeks, I got a response.”
The U.S.-Europe connection has been a fruitful one, when it comes to Torahs.
Last year, the Conservative congregation Ki Tov in Warsaw received the gift of a scroll from New Jersey sister congregation B’nai Sholom/Fair Lawn Jewish Center. The scroll, originally from Europe, was donated in memory of Holocaust survivors.
The independent Berlin-Brandenburg congregation Ohel Hachidush received its first scroll in 2008 from Shir Tikvah in Troy, Michigan, and purchased a second scroll in 2024 from retiring Rabbi Moshe Halfon of Mount Sinai Synagogue in Cheyenne, Wyoming.
Both needed repair, especially the first one, Cantor Jalda Rebling, a Jewish Renewal movement ordainee who co-founded Ohel Hachidush with Anna Adam, told JTA.
“Its brokenness is also a symbol, I always say, for our Jewish history here in Europe,” said Rebling, “because all our Jewish lives are broken, and we all love this Torah.”
Vienna’s Jewish community currently has about 12,000 members. Before World War II, it numbered close to 200,000, according to the community’s website. Many fled, and about 47,000 Austrian Jews, most of them from Vienna, were murdered in the Holocaust.
Today’s community is “quite small in numbers, but very highly active and diverse in its traditions,” said Engelmayer, whose mother’s family came from Switzerland and father’s from Poland. “It goes from Ashkenazi to Sephardi, from secular to ultra-Orthodox, and it’s a whole range between. And it feels like a family.”
During Engelmayer’s tenure, “there was the COVID crisis and afterwards the war in Ukraine, which brought a lot of fugitives and refugees to Vienna – also Jews. And of course, the 7th of October, which brought a big rise in antisemitism, which is still being dealt with today.”
Nevertheless, celebrants went “through the streets of Vienna with high hats and proudly Jewish, bringing the new Torah scroll into the restored synagogue,” Engelmayer said: All those challenges led to “an increase of inner strength, of holding together, of answering to the crisis by much more Jewish life and being more active and more visible.”
The post In a time of uncertainty, European Jews renovate synagogues and dedicate Torah scrolls appeared first on The Forward.
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For a few terrifying minutes, Israelis were heroes again
For a few terrifying minutes aboard a Flydubai flight bound for Tel Aviv on Wednesday, a group of Israeli passengers found themselves with a problem that was considerably more immediate than the usual arguments about Israel. Someone in the cockpit had become violent, the airplane was descending rapidly and the people aboard had to figure out what to do. They did.
According to the emerging account, Israeli passengers helped overpower the attacker and restrain him, while pilots traveling as passengers assisted in getting the aircraft safely onto the ground in Saudi Arabia. Other passengers provided medical assistance. A flight that could have ended in catastrophe instead became one of those extraordinary stories in which ordinary people discover that the few seconds available for a decision are the only seconds that matter.
There is something refreshing about the simplicity of the story. The passengers were confronted with a danger that required immediate action, and some of them acted. Israelis watching the story unfold saw a familiar national trait emerge in circumstances where slogans had very little use.
Former Israeli spokesman Eylon Levy captured the comic quality of it perfectly. “Overall, the probability that a plane full of Israelis will contain a trained assault team, two additional pilots, and, statistically, at least one cardiac surgeon, psychologist, lawyer, and diamond dealer is substantially higher than 50%.”
The joke survives the caution that is always needed with stereotypes because anyone who has spent time around Israelis recognizes the type. Put 180 Israelis in a metal tube in the skies and you have a statistically improbable concentration of people who have served in the military, flown aircraft, treated patients, run companies, handled emergencies, argued with authority and developed the conviction that whatever has gone wrong can probably be fixed if everyone stops panicking and starts doing something.
For Israelis, that quality has long been part of the national mythology. The country was built around the idea that its people would have to improvise their way through circumstances that seemed to offer very little room for error. The mythology produced its own cliches: the engineer who can repair anything, the doctor who appears when somebody needs one, the stranger who immediately assumes responsibility because waiting for an official response seems inefficient.
In the military, it is the officer who shouts “after me” – aharai! – rather than leading from behind.
This is the Israel that was admired after the 1967 Six Day War – or for the 1977 commando raid on Entebbe Airport that rescued over 100 hostages held by pro-Palestinian hijackers.
Sadly, much of the world has encountered a very different Israeli stereotype in recent years. Israelis have increasingly become symbols in arguments about war, occupation, nationalism and international law. Israel itself has become increasingly isolated, and Israelis have experienced insults and worse while traveling abroad.
October 7 added another layer to the picture. The country that had spent decades cultivating an image of military competence suddenly had to confront an astonishing failure of intelligence and security. The image of the Israeli who always knows what to do became harder to sustain when the country itself had been caught so badly unprepared.
And Israel has been widely and wildly vilified around the world – by the far left, by the far right, by antisemites of every stripe and activists who have made Zionism a dirty word and have turned Israel into an avatar for everything that is wrong in the world.
Then came the FlyDubai flight.
The flight’s landing in Israel was top news all over the world. CNN reported the event as a miraculous act of heroism. Even The Guardian, not known for its pro-Israel coverage of late, gushed about the “daring rescue.”
That may explain why Prime Minister Benjamin Netanyahu moved so quickly to meet the returning passengers. Whatever one thinks of Netanyahu’s politics, his instincts for symbolism are unusually sharp. For a man far behind in the polls ahead of Oct. 27, it was a godsend. He understood the importance of attaching himself to bravery.
There is an old Israeli sensibility that can be difficult to explain to people who have never lived there. It combines self-confidence with improvisation, anxiety with humor and a stoicism before dire circumstances.
The Flydubai passengers offered a particularly vivid demonstration of that quality.
But there is a larger lesson here, although it is a modest one. Countries become caricatures when their people are reduced to the arguments surrounding them. Israelis have been seen increasingly through the prism of the Israeli-Palestinian conflict, and sometimes through the actions of the government that happens to represent them. A plane full of passengers offers a different perspective.
They were scared. They were ordinary. They were resourceful. Some of them were brave. And the world was reminded of another side of Israel.
The post For a few terrifying minutes, Israelis were heroes again appeared first on The Forward.

