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Chabad women come together once a year in person. The rest of the time, there’s Instagram.
(JTA) — The first post on Rivky Hertzel’s Instagram account — which she and her husband signed up for last year ahead of a planned move to Zambia — depicts a classic Chabad activity: a mock matzah bake for children that the couple organized in Lusaka, the country’s capital, ahead of last Passover.
But like many Instagram posts, the cheerful photo didn’t exactly tell the whole story:
The kids’ chef hats were made out of paper, their aprons were made out of garbage bags, and their rolling pins were actually the detached handles of toilet plungers — wrapped in Saran Wrap — that Hertzel picked up on the fly at a local store when she realized she was short on baking supplies.
Only after the bake was done did Hertzel, 22, reveal the origins of the “rolling pins.” Much to her relief, the kids’ parents had a good laugh about it.
And months later, in a “Throwback Thursday” post, Hertzel shared a photo of the deconstructed toilet plungers themselves. The red ends of the plungers sat in rows next to the separated handles.
“What do you think we used the plungers for?” she wrote. One viewer responded, “Moshe’s staff.” Another wrote, “As a plunger:).” She then revealed that they were rolling pins, to her followers’ delight.
“I have friends in Alaska and in New York and anywhere else, and I think they were excited and kind of inspired by that,” Hertzel told the Jewish Telegraphic Agency. “When you’re living in New York, what are you thinking about Jewish kids in Africa? No one’s thinking about it. They were inspired by the lengths that we were willing to go to make a special Jewish experience for kids.”
Hertzel’s experience is an example of the increasingly significant and versatile role Instagram is playing in the lives of Chabad’s women emissaries, known as shluchos. Nearly 4,000 shluchos gathered this past weekend for a conference that concluded with a massive gala dinner at a New Jersey convention center. But during the rest of the year, many of the emissaries live without a robust local Orthodox support system, often taking the lead in organizing Jewish activities in far-flung locales with few, if any, other observant Jews.
To fill that gap, some have turned to Instagram as a vehicle to document both their work and personal lives. And as a younger generation of emissaries begins taking up posts around the world, the way they portray their Jewish outreach cuts across Instagram’s many vibes. Some stick to curating a beautiful photo grid, while others use the platform to broadcast the messier parts of raising a family while running a Jewish community. Some keep their accounts private, viewing social media primarily as a way to reach friends and relatives across the globe.
“There’s so many wonderful, beautiful things that social media can be used for,” said Chavie Bruk, the Chabad emissary in Bozeman, Montana. “The more we can talk about the day-to-day struggles and the day-to-day life and the not-glorified part about being a shlucha, I feel like it just creates community and comfort and support.”
Bruk, 38, has been on Instagram for about 10 years, and started using it regularly about three years ago. Her Instagram is a combination of colorful family photos on the permanent grid, and front-camera facing 24-hour stories where she “doesn’t sugarcoat things” about her life as parent to five adopted children, one of whom is Black and another has a seizure disorder, living in a mostly rural state with only 5,000 Jews.
On Wednesday, she posted a story about a blockage in the septic tank of her house, which is not connected to the city sewer system.
“This has been two days of trying to figure out where is the blockage and they cannot figure it out,” Bruk says in the video. “And we’ve tried everything. Which means we haven’t really been able to use a lot of water in the house. So now it means that we have to get a backhoe. We’re very lucky that our neighbor has one. So Montana!”
Until the blockage is found, Bruk says in the video, her family has to limit their consumption of water.
“I show up how I am,” Bruk told JTA. “Just because you’re doing something really awesome and just because you even love what you’re doing, doesn’t mean it’s not going to be hard.”
She added, “My parents’ generation, there wasn’t room for that. There wasn’t room for expressing hardship. I think [in] that generation, the shluchos were looked at as superhuman. They just were able to pull it all off without their hair being ruffled… We need to embrace that and really be like, ‘You know what? No. We’re shluchos, we do amazing things. We do things that are superhuman, but we’re not superhuman.’”
Other emissaries use Instagram as a way to broadcast a fashionable version of themselves in an effort to connect with young Jews. Emunah Wircberg, 31, a shlucha and director of a Philadelphia art gallery called Old City Jewish Arts Center, is also a fashion blogger. Wircberg and her husband Zalman primarily serve Jews in their 20s and 30s, and they usually meet at the gallery for art-themed social events, networking opportunities and chic Shabbat dinners.
Wirchberg’s Instagram is largely beige, black and white, showing off her modest style of silky skirts layered with chunky knits, oversized blazers and coats, and a variety of wide brim hats, all with a loose silhouette. Some of the photos are shot in Philadelphia and others are taken in Israel, posing in front of the iconic Jerusalem stone.
Wircberg also posts stylized pictures of her family life and Jewish ritual, such as shots of her family’s Purim costumes, Hanukkah and pre-Shabbat candle lighting. Some of them are inflected with Chabad teachings, including references to Chaya Mushka Schneerson, the wife of Rabbi Menachem Mendel Schneerson, the late Chabad leader known as the Rebbe.
Emunah Wircberg is a Chabad emissary and a modest fashion blogger. (Screenshots via Instagram)
With 20,000 followers, Wircberg’s friends have asked her why she doesn’t try to monetize the page, though she does include links to donate to local Jewish institutions. “I view my Instagram as part of my shluchos, so I don’t want it to be a place where I’m trying to make money,” she said.
Wircberg also posts videos of her Shabbat cooking — recounting one time when she accidentally used an unkosher mustard for a chicken that she had to throw out — and shares artist-centered events and other activities.
Wirchberg said she appreciates “every opportunity that you have to show your life as a shlucha, Chabad Hasidic woman.” She added, “Showing that to the world and showing that to your followers and connecting with them in that way is actually a really cool, great channel to be able to do that.”
Other shluchos shy away from using Instagram as a public platform. For Esther Hecht, the 26-year-old emissary in Auckland, New Zealand, making phone calls to her friends and family in England and the United States often feels like an impossible task — a distaste that, polling shows, she shares with other members of her generation.
Instead, she finds the asynchronous nature of social media to be a helpful alternative when it comes to catching up with people.
At the conference, in between speaking at the podium in front of the nearly 4,000 guests, she found herself handing out her phone to exchange social media handles. Asked why she focuses on the platforms, she said, “It keeps me connected.”
Esther Hecht, the shlucha for Auckland, New Zealand, speaks at the annual conference for Chabad women emissaries. (Courtesy of Chabad)
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Robin Kelly, running for Senate in Illinois, says Israel committed ‘genocide’
(JTA) — An Illinois congresswoman who is running for U.S. Senate said during a debate Thursday night that she believed Israel committed a genocide in Gaza, in the latest sign of a sea change in Democratic sentiment about Israel.
“It may not have started off being like that, but I believe that is what it turned into,” said Rep. Robin Kelly, who is running to replace the retiring Sen. Dick Durbin.
Following the debate, Kelly took to X to hammer the point that neither Lieutenant Gov. Juliana Stratton nor Rep. Raja Krishnamoorthi were willing to match her accusation.
“Every candidate on stage tonight had the opportunity to condemn genocide in Gaza,” she wrote. “I’m the only one who did.”
The debate came a month after Scott Wiener, the Jewish politician running to replace Rep. Nancy Pelosi in California, drew fire after initially declining to answer a debate question about whether Israel committed genocide in Gaza, then said he had decided it had.
It also came just a year after Kelly received a donation from AIPAC, the pro-Israel lobby — then adopted more critical stances on Israel since declaring her Senate candidacy last May.
The three candidates’ responses to the question about Gaza underscored just how present Israel remains in electoral politics months after a U.S.-brokered ceasefire sent the two-year-old Israel-Hamas war into a new era. During the war, Democratic voters’ approval of Israel plummeted to the single digits, according to some polls, and an array of politicians who had never before been vocal critics of Israel adopted harshly critical stances.
Kelly has traveled to Israel multiple times on congressional delegations and sought to curry support within the Chicago Jewish community in the past. Now, as she carves out a position among the three frontrunners in the Senate race as the one most critical of Israel, her success in the primary could be a measure of how heavily Democratic voters are weighing the issue.
None of the candidates offered a straightforwardly pro-Israel view on the debate floor. Asked whether she would support Rep. Rashida Tlaib’s resolution to recognize “the genocide of the Palestinian people in Gaza,” Stratton said that “the devastation and suffering that we have seen is terrible” and that “we must do everything we can” to provide humanitarian aid to Gazans.
Krishnamoorthi said he is concerned that people are “extremely divided” in determining “what exactly happened.”
“My concern is this: division getting in the way of progress right now in this fragile ceasefire,” he said. “If that gets in the way of progress, then we’re going to go back to war. And we can’t let that happen.”
Kelly added that she had not actually read Tlaib’s resolution. “But as I just said, I think it was genocide,” she said.
Kelly first took office in 2013. Since announcing her Senate run last year, she has adopted harsher stances on Israel.
In August, she said she would have voted in favor of a pair of Bernie Sanders-led resolutions in the Senate that would block certain arms sales to Israel. And in the House, Kelly cosponsored the Block the Bombs Act that would withhold the transfer of offensive weapons to Israel.
“Israelis and Palestinians must work to secure a path forward where both peoples can live in peace, safety and security,” Kelly said in a statement at the time regarding Sanders’ resolutions. “I have supported Israel, but in this moment, I cannot in good conscience defend starving young children and prolonging the suffering of innocent families. Now is the time for moral leadership in the U.S. Senate.”
At a candidates’ forum in October, several candidates referred to Israel’s campaign in Gaza as a “genocide,” the Daily Northwestern reported.
Kelly was not among them. But she pledged during the forum that she would not accept funds from AIPAC. That was a new position for Kelly, who accepted contributions from AIPAC’s PAC in March and April 2025, according to FEC filings. She was endorsed by the liberal pro-Israel group J Street in her 2024 reelection campaign.
At the forum, Stratton was the only candidate who recognized the upcoming two-year anniversary of Hamas’ Oct. 7, 2023, attack on Israel. Stratton and Krishnamoorthi did not swear off AIPAC contributions.
The Democratic primary, set for March 17, is seen as a three-person race among Kelly, Stratton and Krishnamoorthi. Kelly has garnered endorsements from a number of politicians including Sens. Cory Booker and Chris Murphy. Stratton’s endorsements include Sen. Elizabeth Warren and Illinois Gov. JB Pritzker, while Krishnamoorthi has been endorsed by Bill Daley, who was Obama’s White House chief of staff, and a number of state and U.S. representatives.
Unlike a handful of House elections in the state, this race has not seen any reported spending by pro-Israel groups including AIPAC or its super PAC, the United Democracy Project. Jewish Insider reported last year that votes from Chicagoland’s sizable Jewish community are “up for grabs” because no candidate has particularly deep ties to the community.
Kelly has previously traveled to Israel as a member of Congress. In 2016, Kelly met with leaders from Chicago’s Jewish United Fund and Jewish Community Relations Council to discuss her trip, which was her second to Israel. “She backs a two-state solution and supports Israel’s ongoing security needs,” the JUF wrote after the meeting.
The post Robin Kelly, running for Senate in Illinois, says Israel committed ‘genocide’ appeared first on The Forward.
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China Signals Increased Support for Iran as US Prepares Potential Strike
An Iranian newspaper with a cover photo of an Iranian missile, in Tehran, Iran, Feb. 19, 2026. Photo: Majid Asgaripour/WANA (West Asia News Agency) via REUTERS
As the United States ramps up its military presence in the Persian Gulf amid rising tensions over Iran’s nuclear program, a symbolic move by China has fueled speculation that Beijing could arm Tehran with cutting-edge stealth aircraft, potentially challenging the US and Israel’s regional dominance.
Last week, a Chinese military attaché in Tehran — a senior official handling defense and military relations — presented Brigadier General Bahman Behmard, commander of the Iranian Air Force, with a scale model of China’s J-20 stealth fighter.
Even though no official contract has been announced, experts interpreted the Chinese gesture as a sharp warning to the US and close ally Israel amid mounting fears of renewed conflict in the Middle East.
If China were to supply fifth-generation jets to Iran, it would not only strengthen Tehran’s deterrence but also break Beijing’s previous stance of neutrality and limited diplomatic support, signaling a direct challenge to US sanctions.
However, it remains unclear whether China actually intends to sell the J-20 to Iran or if presenting its mockup was meant mainly to signal Washington that Beijing is prepared to support Tehran politically, technologically, and otherwise militarily.
While China has publicly urged de-escalation and restraint from both sides in the US-Iran dispute, its latest symbolic move sends a stark signal that Beijing may be prepared to directly challenge US influence in the region.
China’s advanced AI-driven satellites could also give Tehran a strategic advantage by providing the regime with precise intelligence on US military assets in the region, the Eurasian Times reported.
After repeated attempts at nuclear talks between the US and Iran have failed to yield meaningful results, Washington has deployed large numbers of troops and assets to the region in a bid to pressure Tehran back to the negotiating table more willing to make concessions.
With at least a dozen F-22s from Langley Air Force Base in Virginia and F-16s from bases in Italy, Germany, and South Carolina deployed to the Gulf, along with a significant fleet of fighter, surveillance, and intelligence aircraft, the US is marking the fastest military buildup in the region seen over the past month.
According to media reports, F-35 jets from the United Kingdom are also headed to Muwaffaq Salti Air Base in Jordan — a recent hub of US air operations — while a dozen US Navy warships are already active in the area.
Meanwhile, the USS Gerald R. Ford, the world’s largest aircraft carrier, entered the Mediterranean Sea on Friday, joining the USS Abraham Lincoln and the attendant ships that form its carrier strike group.
Advanced air defenses and radar systems have also been deployed to the region to help counter a potential Iranian response to any US military action.
Iranian Foreign Minister Abbas Araqchi said on Friday he expected to have a draft counterproposal ready within days following nuclear talks with the US this week.
US President Donald Trump said he was considering a limited military strike on Iran but gave no further details.
Asked if he was considering such a strike to pressure Iran into a deal on its nuclear program, Trump told reporters at the White House on Friday, “I guess I can say I am considering” it.
The US president was asked later about Iran at a White House press conference and added, “They better negotiate a fair deal.”
Two US officials told Reuters that American military planning on Iran has reached an advanced stage, with options including targeting individuals as part of an attack and even pursuing leadership change in Tehran.
Amid mounting regional tensions, Washington could launch military strikes as soon as Saturday, CBS News reported.
On Thursday, Trump warned that the Islamist regime must reach a “meaningful deal” in its negotiations with the White House within the next 10-15 days, or “bad things will happen.”
US and Israeli officials have argued that a deal should go beyond Iran’s nuclear program and include limits on its ballistic missiles and a cessation of support for terrorist groups across the Middle East. Iranian officials have said that both issues are firm red lines and that they only seek to strike a deal over the country’s nuclear program, although Tehran has publicly rejected a US demand of forgoing all enrichment of uranium.
In the past, particularly during last June’s 12-day war when the US and Israel struck the Iranian regime’s nuclear facilities, China — despite being a close ally and strategic partner of Iran — remained notably on the sidelines, offering only diplomatic support and statements of condemnation rather than any tactical or material assistance.
A key diplomatic and economic backer of Tehran, China has moved to deepen ties with the regime in recent years, signing a 25-year cooperation agreement, holding joint naval drills, and continuing to purchase Iranian oil despite US sanctions.
China is also the largest importer of Iranian oil, with nearly 90 percent of Iran’s crude and condensate exports going to Beijing.
Last week, the two allies — along with Russia — took part in the Maritime Security Belt 2026 joint naval drills in the Strait of Hormuz, delivering yet another symbolic show of force as regional tensions climb.
According to some media reports, China may be even helping Iran rebuild its decimated air defenses following last year’s 12-day war.
The Iranian regime has reportedly acquired China’s HQ-9B long-range surface-to-air missile systems and YLC-8B radar units, along with thousands of tons of sodium perchlorate, a chemical used to produce fuel for solid-propellant mid-range ballistic missiles.
Iran’s growing ties with China come at a time when Tehran faces mounting economic sanctions from Western powers, while Beijing itself is also under US sanctions.
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Isaiah Zagar, renowned Jewish mosaic artist who created Philadelphia’s Magic Gardens, dies at 86
(JTA) — Isaiah Zagar, the famed Jewish mosaic artist whose shimmering, kaleidoscopic installations transformed streets and buildings across Philadelphia and founded the city’s Magic Gardens, has died.
Zagar died on Thursday of complications from heart failure and Parkinson’s disease at his home in Philadelphia. He was 86.
“The scale of Isaiah Zagar’s body of work and his relentless artmaking at all costs is truly astounding,” Emily Smith, the executive director of the Magic Gardens, told The Philadelphia Inquirer. “Most people do not yet understand the importance of what he created, nor do they understand the sheer volume of what he has made.”
Born Irwin Zagar in Philadelphia in 1939, Zagar grew up in Brooklyn, New York, where he received his bachelor’s in painting and graphics at the Pratt Institute of Art. “When you’re a Jew growing up in Brooklyn, they don’t name you Isaiah,” he told the Philadelphia Inquirer in 1980. “They name you Ira, or Irving or Irwin.”
In 1959, when Zagar was 19, he received a summer art scholarship to go to Woodstock, New York, where he encountered the works of famed “outside artist” Clarence Schmidt who would later become his mentor. During that summer, he also studied Jewish religious texts which later inspired him to change his first name to Isaiah, according to the Daily Mail.
In 1963, Zagar met artist Julia Zagar and the pair were married three months later and joined the Peace Corps as conscientious objectors to the Vietnam War.
Zagar and his wife moved to South Philadelphia in 1968, where she opened the Eye’s Gallery on South Street and he created his first art installation by embellishing the building’s facade.
Over the following decades, Zagar used broken tiles, mirrors and bottles to adorn roughly 50,000 square feet of walls and buildings across Philadelphia with his iconic mosaic art. In the late 1990s, transformed two empty lots near his South Philadelphia home into an immersive mosaic and sculpture installation that would later become the iconic Magic Gardens.
Zagar’s works are featured in the permanent collections of the Philadelphia Museum of Art and the Pennsylvania Academy of the Fine Arts. More than 200 of his mosaic pieces can also be found across several states and in Mexico and Chile.
In 2008, Zagar’s son, the filmmaker Jeremiah Zagar, released the documentary “In a Dream,” an intimate portrait of his father’s struggles with mental health and drive to build the Magic Gardens. He worked with a producer whom he met while in Hebrew class at the Jewish day school now known as Jack M. Barrack Hebrew Academy, according to a 2022 profile in the Philadelphia Jewish Exponent.
“Isaiah was more than our founder; he was our close friend, teacher, collaborator, and creative inspiration,” wrote the Magic Gardens in a post on Facebook. “He was unlike anyone we have ever met and will ever meet. Above all things, he was an artist. In his lifetime, he created a body of work that is unique and remarkable, and one that has left an everlasting mark on our city.”
Zagar is survived by his wife and two sons, Jeremiah and Ezekiel.
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