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From ‘how to’ to ‘why bother?’: Michael Strassfeld writes a new guide to being Jewish
(JTA) — “What the son wishes to forget the grandson wishes to remember.” That’s known as Hansen’s Law, named for the historian Marcus Lee Hansen, who observed that while the children of immigrants tend to run away from their ethnicity in order to join the mainstream, the third generation often wants to learn the “old ways” of their grandparents.
In 1973, “The Jewish Catalog” turned Hansen’s Law into a “do-it-yourself kit” for young Jews who wanted to practice the traditions of their grandparents but weren’t exactly sure how. Imagine “The Joy of Cooking,” but instead of recipes the guide to Jewish living had friendly instructions for hosting Shabbat, building a sukkah and taking part in Jewish rituals from birth to death. Co-edited by Michael Strassfeld, Sharon Strassfeld and the late Richard Siegel, it went on to sell 300,000 copies and remains in print today.
Fifty years later, Rabbi Michael Strassfeld has written a new book that he calls a “bookend” to “The Jewish Catalog.” If the first book is a Jewish “how to,” the latest asks, he says, “why bother?” “Judaism Disrupted: A Spiritual Manifesto for the 21st Century” asserts that an open society and egalitarian ethics leave most Jews skeptical of the rituals and beliefs of Jewish tradition. In the face of this resistance, he argues that the purpose of Judaism is not obedience to Torah and its rituals for their own sake or mere “continuity,” but to “encourage and remind us to strive to live a life of compassion, loving relationships, and devotion to our ideals.”
Strassfeld, 73, grew up in an Orthodox home in Boston and got his master’s degree in Jewish studies at Brandeis University. Coming to doubt the “faith claims” of Orthodoxy, he became a regular at nearby Havurat Shalom, an “intentional community” that pioneered the havurah movement’s liberal, hands-on approach to traditional practice. He earned rabbinical ordination from the Reconstructionist Rabbinical College when he was 41 and went on to serve as the rabbi of Congregation Ansche Chesed on the Upper West Side and later the Society for the Advancement of Judaism, the Manhattan flagship of Reconstructionist Judaism.
“To be disrupted is to experience a break with the past and simultaneously reconnect in a new way to that past,” writes Strassfeld, who retired from the pulpit in 2015. This week, we spoke about why people might find Jewish ritual empty, how he thinks Jewish practices can enrich their lives and how Passover — which begins Wednesday night — could be the key to unlocking the central idea of Judaism.
Our conversation was edited for length and clarity.
Jewish Telegraphic Agency: I wanted to start with the 50th anniversary of the “Jewish Catalog.” What connects the new book with the work you did back then on the “Catalog,” which was a do-it-yourself guide for Jews who were trying to reclaim the stuff they either did or didn’t learn in Hebrew school?
Michael Strassfeld: I see them as bookends. Basically, I keep on writing the same book over and over again. [Laughs] Except no, I’m different and the world is different. I’m always trying to make Judaism accessible to people. In the “Catalog” I was providing the resources on how to live a Jewish life when the resources weren’t easily accessible.
The new book is less about “how to” than “why bother?” That’s the challenge. I think a lot of people take pride in being Jewish, but it’s a small part of their identity because it doesn’t feel relevant. I want to say to people like that that Judaism is about living a life with meaning and purpose. It’s not about doing what I call the “Jewishly Jewish” things, like keeping kosher and going to synagogue. Judaism is wisdom and practices to live life with meaning and purpose. The purpose of Judaism isn’t to be a good Jew, despite all the surveys that give you 10 points for, you know, lighting Shabbat candles. It’s about being a good person.
So that brings up your relationship to the commandments and mitzvot, the traditional acts and behaviors that an Orthodox Jew or a committed Conservative Jew feels commanded to do, from prayer to keeping kosher to observing the Sabbath and the holidays. They might argue that doing these things is what makes you Jewish, but you’re arguing something different. If someone doesn’t feel bound by these obligations, why do them at all?
I don’t have the faith or beliefs that underlie such an attitude [of obligation]. Halacha, or Jewish law, is not in reality law. It’s really unlike American law where you know that if you’re violating it, you could be prosecuted. What I’m trying to do in the book is reframe rituals as an awareness practice, that is, bringing awareness to various aspects of our lives. So it could be paying attention to food, or cultivating attitudes of gratitude, or generosity, or satisfaction. My broad understanding of the festival cycle, for example, is that you can focus on those attitudes all year long, but the festivals provide a period of time once in the year to really focus on, in the case of Rosh Hashanah and Yom Kippur, for example, saying sorry and repairing relationships.
In “Judaism Disrupted: A Spiritual Manifesto for the 21st Century,” Michael Strassfeld argues that the challenge of each generation’s Jews is to create the Judaism that is needed in their time. (Ben Yehuda Press)
Passover is coming. Probably no holiday asks its practitioners to do so much stuff in preparation, from cleaning the house of every trace of unleavened food to hosting, in many homes, two different catered seminars on Jewish history. Describe how Passover cultivates awareness, especially of the idea of freedom, which plays an important part thematically in your boo
The Sefat Emet [a 19th-century Hasidic master] says Torah is all about one thing: freedom. But there’s a variety of obstacles in the way. There are temptations. There’s the inner issues that you struggle with, and the bad things that are out of your control. The Sefat Emet says the 613 commandments are 613 etzot, or advice, that teach us how to live a life of freedom. The focus of Passover is trying to free yourself from the chains of the things that hold you back from being the person that you could be, not getting caught up in materiality or envy, free from unnecessary anxieties — all these things that distract us or keep us from being who we could be.
The Passover seder is one of the great rituals of Judaism. We’re trying to do a very ambitious thing by saying, not, like, “let’s remember when our ancestors were freed from Egypt,” but rather that we were slaves in Egypt and we went free. And at the seder we actually ingest that. We experience the bitterness by eating maror, the bitter herb. We experience the freedom by drinking wine. We don’t want it just to be an intellectual exercise.
Unfortunately the seder has become rote. But Passover is about this huge theme of freedom that is central to Judaism.
I think some people bristle against ritual because they find it empty. But you’re saying there’s another way to approach rituals which is to think of them as tools or instruments that can help you focus on core principles — you actually list 11 — which include finding holiness everywhere, caring for the planet and engaging in social justice, to name a few. But that invites the criticism, which I think was also leveled at the “Catalog,” that Judaism shouldn’t be instrumental, because if you treat it as a means to an end that’s self-serving and individualistic.
Certainly rituals are tools, but tools in the best sense of the word. They help us pay attention to things in our lives and things in the world that need repair. And people use them not to get ahead in the world, but because they want to be a somewhat better person. I talk a lot these days about having a brief morning practice, and in the book I write about the mezuzah. For most Jews it’s become wallpaper, but what if you take the moment that you leave in the morning, and there’s a transition from home to the outside and to work perhaps, and take a moment at the doorpost to spiritually frame your day? What are the major principles that you want to keep in your mind when you know you’re gonna be stuck in traffic or a difficult meeting?
And a lot of traditional rituals are instrumental. Saying a blessing before you eat is a gratitude practice.
But why do I need a particular Jewish ritual or practice to help me feel gratitude or order my day? Aren’t there other traditions I can use to accomplish the same things?
Anybody who is a pluralist, which I am, knows that the Jewish way is not the only way. If I grew up in India or Indonesia and my parents were locals I probably wouldn’t be a rabbi and writing these books.
But a partial answer to your question is that Judaism is one of the oldest wisdom traditions in the world, and that there has been a 3,000-year conversation by the Jewish people about what it means to live in this tradition and to live in the world. And so I think there’s a lot of wisdom there.
So much in Jewish tradition says boundaries are good, and that it’s important to draw distinctions between what’s Jewish behavior and what’s not Jewish behavior, between the holy and the mundane, and that making those distinctions is a value in itself. But you argue strongly in an early chapter that that kind of binary thinking is not Judaism as you see it.
Underlying the book is the notion that Rabbinic Judaism carried the Jewish people for 2,000 years or so. But we’re living in a very different context, and the binaries, the dualities — too often they lead to hierarchy, so that, for example, men matter more than women in Jewish life. And we’ve tried to change that. We are living in an open society where we want to be more inclusive, not less inclusive. We don’t want to live in ghettos. Now, the ultra-Orthodox say, “No, we realize the danger of trying to live like that. We don’t think there’s anything of value in that modern world. And it’s all to be rejected.” And it would be foolish not to admit that in this very open world the Jews, as a minority, could kind of disappear. But I think that Judaism has so much value and wisdom and practices to offer to people that Judaism will continue to be part of the fabric of this world — the way, for example, we have given Shabbat as a concept to the world.
You know, in the first 11 chapters of the Torah, there are no Jews. So clearly, Jews and Judaism are not essential for the world to exist. And that’s a good, humbling message.
OK, but one could argue that while Jews aren’t necessary for the world to exist, Judaism is necessary for Jews to exist. And you write in your book, “If the Jewish people is to be a people, we need to have a commonly held tradition.” I think the pushback to the kind of openness and permeability you describe is that Jews can be so open and so permeable that they just fall through the holes.
It certainly is a possibility. And it’s also a possibility that the only Jews who will be around will be ultra-Orthodox Jews.
But if Judaism can only survive by being separatist, then I question whether it’s really worthwhile. That becomes a distorted vision of Judaism, and withdrawing is not what it’s meant to be. I think we’re meant to be in the world.
Your book is called “Judaism Disrupted.” What is disruptive about the Judaism that you’re proposing?
I meant it in two ways. First, Judaism is being disrupted by this very different world we’re living in. The contents of the ocean we swim in is very different than in the Middle Ages. But I’m also using it to say that Judaism is meant to disrupt our lives in a positive way, which is to say, “Wake up, pay attention.” You are here to live a life of meaning and purpose, and to continue as co-creators with God of the universe. You’re here to make the world better, to be kind and compassionate to people, to work on yourself. In my mind it is a shofar, “Wake up, sleepers, from your sleep!” “Judaism Disrupted” says you have to pay attention to issues like food, and justice, and teshuva [repentance].
You were ordained as a Reconstructionist rabbi. Do you think your book falls neatly into any of our current denominational categories?
[Reconstructionist founder] Rabbi Mordecai Kaplan’s notion of Judaism as an evolving religious civilization is the one that I feel closest to. But I feel that the denominational structure isn’t particularly useful anymore. There’s basically two categories, Orthodox and the various kinds of liberal Judaism, within a spectrum. The modern world is so fundamentally different in its relationship to Jews and Judaism that what we’re seeing is a variety of attempts to figure out how to respond. And that will then become the Judaism for the next millennium. It’s time for a lot of experimentation. I think that’s required and out of that will come a new “Minhag America,” to use Isaac Mayer Wise’s phrase for the emerging custom of American Jews [Wise was a Reform rabbi in the late 19th century]. And we don’t need to have everybody doing it one way. As long as people feel committed to Judaism, the Jewish tradition, even if they’re doing it very differently than the Jews of the past, they will be writing themselves into the conversation.
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CAIR Connecticut urges Greenwich schools to stop using Eisner Camp over Israel ties
(JTA) — GREAT BARRINGTON, Mass. – Greenwich Public Schools in Connecticut said it would proceed with a planned fall trip for sixth graders at a Jewish camp in Massachusetts as planned this week, despite pressure from a Muslim advocacy organization over the camp’s Israeli symbols and Israel-related programming.
CAIR Connecticut, the state chapter of the Council on American-Islamic Relations, objected to the trip, saying that programming at Eisner Camp in Great Barrington “incorporates connections to Israel,” the chapter’s board chair Farhan Memon wrote in a letter to Greenwich Superintendent of Schools Toni Jones dated Oct. 13.
The four-day Greenwich Schools field trip was organized by the Outdoor Classroom project, which works with seven locations in New England, including Eisner. Four of the camps are affiliated with Christian organizations, and two have no religious affiliation. With its clients, Outdoor Classroom coordinates nature-related learning programs for kids.
Memon wrote that some parents in Greenwich had viewed a video and photos of previous school events at Eisner and “identified Israeli flags and yellow ribbons prominently displayed in spaces used during school visits.”
“At the very least, spaces used by Greenwich students on any school trip should be free of national and political displays,” Memon wrote.
Eisner director Paul Isserles said in a statement shared with the Jewish Telegraphic Agency: “We welcome Outdoor Classroom to use our camp facilities. Throughout the year many outside organizations rent our facilities for various programs. URJ Eisner Camp is proud to have an Israeli flag displayed for our camp programs.”
When it comes to visiting groups, “Frankly, we are not regularly asked to do anything to remove those symbols or to cover them,” said Union for Reform Judaism president Rabbi Rick Jacobs in a telephone interview with JTA. “Because to be honest, we wouldn’t.”
Answering Memon’s letter on Oct. 14, Jones wrote in an email that her school district “acknowledges that individuals and families have vastly different views regarding global events” and that it intends to “provide an inclusive and safe educational environment for all Greenwich Public School students, including when they are on field trips under our care.”
She added that she had “made it clear to a few families that we will not take a political or religious stand.” JTA has seen both the CAIR letter and the email response.
CAIR Connecticut did not respond to JTA’s query.
CAIR’s national website says the organization promotes interfaith dialogue and “condemns all acts of violence against civilians by any individual, group or state.”
The Reform movement founded the 600-acre camp in 1958 as the Joseph Eisner Camp Institute for Living Judaism. It is located in the Berkshire Hills south of the town center of Great Barrington.
It is one of more than a dozen of the movement’s overnight camps in the North America. Many of those camps are rented throughout the year by groups that have nothing to do with Judaism, URJ’s Rabbi Jacobs said. “If a group rents the camp, they come up with their own agenda,” he said.
He added, “There are flags and other symbols of Judaism and of Israel in our camps, and we’re proud of that.”
Some parents had raised concerns about the venue as early as March. CAIR urged the district to stop using the camp in the Oct. 14 letter.
Removing decorations from the camp would not be enough, he said, noting that parents were upset after seeing promotional material about Eisner bringing Jewish campers to visit Israeli army bases under the Gadna, an Israeli military youth program.
A July 2019 post on Eisner Camp’s website says a group of participants in its Israel trip chose Gadna, stayed at an army base, practiced drills and learned to shoot at a target.
“URJ Eisner Camp participants who go to Israel have not participated in Gadna since 2023,” camp director Isserles said in a statement provided to JTA. “Our Israel programming at camp and in Israel is focused on Jewish identity, community, education, and connection to Israel.”
What CAIR is saying is that “A Jewish institution can be an unfit place for public-school children because it is visibly Jewish and identifies openly with Israel,” wrote blogger and Eisner alumnus Rabbi Jeff Salkin in his “Unfiltered” Substack on Oct. 19.
“A Jewish institution should not have to hide its Jewish identity to count as a fit place for other people’s children. You would not ask a church camp to remove a cross, or a Muslim camp to take down a crescent. A standard that demands such hiding makes Jewish identity itself the problem,” Salkin wrote.
This article originally appeared on JTA.org.
The post CAIR Connecticut urges Greenwich schools to stop using Eisner Camp over Israel ties appeared first on The Forward.
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Who are the first time voters who could sway Israel’s election?
(JTA) — JERUSALEM — On Oct. 27, Yael Chernyvsky, 18, from Ramat Hasharon in central Israel, plans to cast her ballot for the first time.
“I’m voting so we can change the future of this country,” the teen told Jewish Telegraphic Agency earlier this month. She was entering a Tel Aviv auditorium where some of Israel’s top politicians were about to address more than 1,000 first-time voters, including many in pre-military programs.
Chernyvsky, who is studying in an army preparation program in the Negev, blames the current right-wing government led by Prime Minister Benjamin Netanyahu for the country’s problems.
So she said she will vote for one of the opposition parties in the “change bloc,” which seeks to oust Netanyahu, who has been in office since 2009 except for a brief period in 2021-2022.
Chernyvsky had not decided which party she will vote for, but she said it will “probably” be either the Democrats led by Yair Golan or Yashar led by Gadi Eisenkot.
“We’ve basically had the same government for 20 years, and I genuinely think it’s corrupt. Why has this war been going on for three years? Why did it take two years to return the hostages? Why does the government give so much money to Haredi Jews who don’t work and don’t serve in the army?”
Chernyvsky is one of the estimated 640,000 Israelis aged 18 to 22 eligible to vote in Tuesday’s election, according to the Israel Democracy Institute (IDI). Comprising nearly 10% of the electorate, their votes could determine as many as 12 seats in the 120-member Knesset.
“Israel is a young country with a high birth rate,” said Tammy Hoffman, head of the education policy program at the IDI, which co-sponsored the young voter event with the Yigal Allon Center. “If their turnout is high, as our research suggests, first-time voters will make a difference.”
In May, Hoffman and her colleagues surveyed potential young first-time Jewish and Arab voters about their attitudes and political engagement. Across Israel’s population groups, 80% to 95% said they would “definitely” or be likely to vote. Secular Jewish youth expressed the highest level of certainty regarding participation, while 87% of Arabs said they intend to vote.
It’s a higher percentage than in the U.S., where the youth turnout in the 2024 presidential election was only 47%, according to the Center for Information and Research on Civic Learning and Engagement.
More than four-fifths of respondents to the IDI survey described the opportunity to vote as either “fairly meaningful” or “very meaningful,” with particularly strong responses among traditional and religious Jewish youth.
A separate poll of 18-year-old to 22-year-old potential first-time voters for the Ynet and Yedioth Ahronoth news outlets also revealed high motivation: 67% of respondents said they were certain they would vote, while another 19% thought they would.
In both polls, national security and the cost of living were top priorities for both Jews and Arabs. Hoffman wasn’t surprised.
“For the past several years, they’ve lived in an unstable environment during their adolescence. They were in junior high during COVID, they witnessed the judicial reform protests, and of course Oct. 7. They are worried about their future.”
While the Hamas attack affected every Israeli, the fact that so many first-time voters are either serving in the Israel Defense Forces or will do so in the near future could influence how they vote.
Jewish Israeli voters of all ages have moved rightward politically over the past couple of decades, Hoffman noted.
“But military service doesn’t necessarily lead you to a nationalist stance,” Hoffman emphasized. “It can do the opposite: It can bring up questions about the war and its goals.”
Arab Israelis, meanwhile, haven’t shifted rightward, but they are more eager to vote in this election than previous elections, reflecting their growing engagement in Israeli society, Hoffman said.
In a Sept. 23 N12 poll, 74% of young people described their political views as right-wing or center-right, while 23% identified as left-wing or center-left. If the election were held at the time the poll was taken, 16% of respondents would vote for Eisenkot’s Yashar party and 14% would vote for Netanyahu’s Likud party.
Despite the assumption that the majority of Jewish youth will vote for right-wing and far-right parties, Hoffman said, mock elections at high schools around the country show a different picture.
She said the majority of students voted for Eisenkot’s Yashar party and Beyachad, led by former prime ministers Naftali Bennett and Yair Lapid from the opposition Change bloc, and “some for Netanyahu’s [right-wing] Likud, but not a lot for [Itamar] Ben-Gvir,” who heads a far-right party.
Omer Gross from Jerusalem, who graduated from high school in June and is now in an army-prep program in the Golan, plans to vote for the Religious Zionist party led by far-right politicians Finance Minister Bezalel Smotrich and Moshe Feiglin.
“I don’t really agree with what Smotrich has been doing in Gaza,” he said, referring to Smotrich’s objective to reestablish the uprooted Jewish settlements in Gaza and incentivize Palestinian emigration from the strip, “but I support what he does in the territories” – the West Bank. “We need a strong, secure Israel.”
Tomer Shiloh from Herziliyah, who attends the same Golan Heights program as his friend Omer, has different plans.
“I’m voting for the ‘Change’ bloc, for Gadi Eisenkot or Naftali Bennett,” the 18-year-old said.
If it were up to Shiloh, the next government would require Haredi, or ultra-Orthodox, young men to serve in the IDF, as he will do next year. He wants the next government to lower Israel’s high cost of living.
“I want the people who run this country to have good values and to do what’s best for the country and not for themselves,” the teen said.
Sgt. M is a 22-year-old office worker doing his first stint of reserve duty following the conclusion of his mandatory army service. He says ensuring that all Israelis serve the country either in the IDF or through National Service is at the top of his election priority list. But he will be voting for the left-of-center Democrats party mostly for economic reasons.
“Did you know that most university students have to work while they study to pay for tuition, books, food and housing?” the reservist, who requested anonymity due to IDF regulations, said as he traveled home by train from his army base. “I wanted to start studying right after finishing the army, but between the cost and reserve duty, that’s impossible,” he said.
Speaking from his home in the northern Israeli city of Shef-Amra, Khalel Alaa Sabeh, 18, said he plans to vote for an Arab party that will prioritize addressing resource gaps in the Arab community.
“I want to see more money allocated to the Arab community,” he said, noting that historically, Arab municipalities have received less government funding than Jewish municipalities. “But most of all, I want our families to be safe. There’s a lot of crime in the Arab sector and the Netanyahu government isn’t doing enough to stop it.”
Sabeh, who plans to start university next year, said he is urging his friends to show up to vote on Oct. 27.
“I want to see change in this country, and if Netanyahu wins we’ll have four more bad years.” Yet whatever the outcome on Election Day, he said, “I won’t leave the country. This is my land, this is my home.”
This article originally appeared on JTA.org.
The post Who are the first time voters who could sway Israel’s election? appeared first on The Forward.
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Israel’s global image is deteriorating. Why isn’t it a bigger issue in the election?
(JTA) — JERUSALEM – Over the past few months, Israeli media has been full of reports of Israeli holidaymakers in Europe, Asia and the Americas being harassed or physically attacked after being identified as Israeli.
In July, a group of Israeli tourists visiting Montenegro were reportedly confronted by a man and a woman, apparently locals, who asked, “Taking a break from genocide?” and told them to stay in Israel. In Greece, an Israeli woman said a restaurant refused to serve her after she told an employee she was from Israel.
In Thailand, a mother and daughter were allegedly beaten after they told a man they were from Israel, according to the mother’s account.. And in the U.S., an Israeli couple checking into a hotel in California were asked if they were “baby killers.”
These reports come as Israel’s image around the world has fallen to historic lows. A Pew poll conducted between February and May this year found that across 36 countries, a median of 67% of adults held an unfavorable view of Israel.
On the diplomatic front, hostility is also growing. Israel’s ongoing military action in Gaza has been termed “disproportionate” by a growing number of world leaders, and unchecked violence by Israeli settlers in the West Bank – as well as Israeli government policy there – has prompted some countries, including some considered allies, to pull back or even impose sanctions.
Despite this hostility the issue of Israel’s diplomacy, its image worldwide and who is to blame for its deterioration is barely factoring into the fast-approaching election on Oct. 27.
Yaakov Katz, a senior fellow at the Jewish People Policy Institute, told the Jewish Telegraphic Agency that there have been complaints about Prime Minister Benjamin Netanyahu and his government not being effective at explaining Israel’s policies or actions to international audiences. Nevertheless, most Israelis see this as a problem beyond their control, he added.
“There is the argument that Netanyahu makes, which is that no matter what we do, the whole world’s against us, and no matter what we say, it’s antisemitism,” said Katz, co-author of “While Israel Slept: How Hamas Surprised the Most Powerful Military in the Middle East.” “People accept that argument, and to a large extent, they don’t push back on it. Why? Because part of it is true, right?”
Katz pointed out that many Israelis believe the sharp rise in antisemitism worldwide would keep happening regardless of what Israel does.
“In other words, Israelis believe that even if the number killed in Gaza was not 70,000 but 10,000, you still would have genocide claims; it makes no difference,” he said, adding that the average Israeli does not fully understand that declining support, particularly in the U.S., could eventually have “existential consequences for the country.”
“Most people here don’t think that far ahead,” Katz said. Instead, they take comfort in news such as President Donald Trump’s endorsement of Netanyahu, he added.
Ofir Dayan, a senior fellow at the Institute for National Security Studies at Tel Aviv University, said, however, that Israelis are painfully aware of what is happening abroad and are concerned about it. But she said there are other, more pressing issues in a country that has been grappling with more than three years of war.
“When people talk about the elections and what the Netanyahu government did right or wrong, they definitely look at this issue, and it is something they care about,” Dayan said.
However, she continued, most are unlikely to vote for a party or a candidate based on their position on this issue because it is just not a priority.
“Israeli voters are very much one-issue voters, and the issue in this election is security,” Dayan said. “We’re not remote enough from Oct. 7 for people to completely shift their vote and vote based on this idea.”
In addition to security and the questions surrounding the Oct. 7, 2023, Hamas-led terror attack, Peter Lerner, the former Israel Defense Forces spokesman for the international press, told JTA that the “issue of Israel’s international standing is secondary to two things: Netanyahu or not Netanyahu, and the left vs. the right.”
“Obviously, each one of those comes with its own package of Oct. 7-related issues and the question of who is most suited to deal with the threats that are around us,” he said, adding, “you just don’t see very many talking about it and when they do talk about it, it is secondary to everything else.”
Of the dozen or so parties expected to win seats in Israel’s parliament, the Knesset, only a few have referred to Israel’s negative global image or suggested ways to improve public diplomacy.
The B’Yachad Party, headed by former prime ministers Naftali Bennett and Yair Lapid, is one of those discussing it as part of a plan to repair ties between Israel and world Jewry. Under this plan, the party hopes to elevate the importance of Diaspora Jewry, allowing a non-voting observer in Israel’s parliament, the Knesset, to focus on such issues.
Amcha Yisrael, a new right-wing party led by former IDF Brig. Gen. Ofer Winter, has two candidates on its list who are prominent public diplomacy activists – Yoseph Haddad and Fleur Hassan-Nahoum. Haddad has said multiple times that he would like to be Israel’s next minister for public diplomacy.
Journalist Eylon Levy, a former spokesman for the Israeli government, told JTA’s “Waiting for 61” podcast that public diplomacy, or hasbara as Israelis refer to it, “is not a goal in itself” for most of the candidates.
He said the discussion was more about “who can manage relations with the world so that we can achieve our national interests.”
Within that framework, Levy pointed out, there is a range of opinions. On the far right, the approach of the Otzma Yehudit Party, led by Minister of National Security Itamar Ben-Gvir, is to make Israel look tough and “screw the woolly-hearted soft liberals if they don’t like it.”
On the left, “the position may be equally detached from reality,” Levy said.
“There is a belief on the left that if Israel starts behaving like a normal country and doesn’t have ministers who say aggressive nonsense, then Israel’s relations will snap back to normal,” he said. “I think there may be a denial there of how much public opinion has shifted against Israel and how much the expectations of policymakers have shifted as well.”
While Levy said he did not believe there would be a massive change in perceptions if a new government were elected on Oct. 27, he did believe it would be given a grace period, at least by Israel’s less-than-friendly allies.
“The question is whether an alternative government would suddenly magically boost Israel’s international standing; I don’t think it will,” he said. “But I do think a more moderate government will buy Israel some goodwill, definitely among those who say, in theory, we support Israel.”
This article originally appeared on JTA.org.
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