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He’Brew maker Shmaltz Brewing relaunches with new owner: a rabbinical student
(JTA) — It seemed like the last keg had been tapped for Shmaltz Brewing Company, until a rabbi-in-training stepped in for a Jewish renewal project.
The Jewish craft beer label, best known for its He’Brew: The Chosen Beer line of drinks, shut down last year after 25 years when its founder, Jeremy Cowan, said he wanted to focus on his other businesses. But now it’s been sold to a new owner: Jesse Epstein, a 26-year-old Reform rabbinical student at Hebrew Union College who first got into home brewing during the COVID-19 pandemic and began looking for ways to work his love for beer into his rabbinical pursuits.
“I started forming in the back of my mind this idea for a Jewish brewery: how to combine these two big passions,” Epstein told the Jewish Telegraphic Agency.
When he heard that Cowan was winding down Shmaltz, Epstein jumped at the chance to acquire the closest thing the beer world had to a storied Jewish brand — even though he has two-and-a-half years left of school and is currently a rabbinic intern at Temple Sinai of Saratoga Springs, New York.
“I could have waited to do this until after I was ordained and then I’d have more time on my hands, but I didn’t want to lose the opportunity,” Epstein said, declining to say how much he paid for the brand. Cowan agreed to the proposal, and remains at the company as a minority owner and consultant.
Founded in San Francisco in 1996 but now based in Clifton Park, New York, Shmaltz spent 25 years as the king of Jewish craft beer, with shtick-y brews like David’s Slingshot Hoppy Summer Lager, a jelly donut-flavored Hanukkah ale, and a Babka Loves Rugelach stout (brewed with chocolate, cinnamon and raisins). During its run it attained some level of notoriety and robust sales, with Cowan releasing a memoir, “Craft Beer Bar Mitzvah,” in 2010. Last year, after announcing he would close up shop, Cowan released an Exodus Ale as a swan song.
Epstein’s aims are different. As a rabbinical student wrestling with surveys showing a shrinking interest in Reform and Conservative affiliations among American Jews, he says his goal with Shmaltz is to use beer as a vehicle for rethinking the idea of a synagogue, and of Jewish communal gathering spaces.
“What about our Jewish values can be used to inform our food practices?” he asks. “How, through beer, can we embrace the values of welcoming in the stranger, freeing the captive, opening the eyes of the blind?”
Jesse Epstein (center), a rabbinical student at Hebrew Union College, is the new owner of Shmaltz Brewing Company. (Courtesy of Jesse Epstein)
The revamped Shmaltz, working for now with an all-volunteer staff, is making Jewish practice and ritual as much a part of its brand as the shtick. Its first year under Epstein’s ownership will consist of a series of pop-up events in partnership with various Jewish groups, starting with a Dec. 17 Hanukkah launch party with Brooklyn Jews. (The events will mostly take place in New York, though Epstein may expand into other Northeast locations.)
At these gatherings, Epstein says, attendees will do the kinds of activities they might normally come to synagogue for: “Build community, do justice, look at a text, but over a pint of beer.” He sees Shmaltz as a peer of Jewish young-adult gathering projects such as Moishe House, OneTable and Base. But he says it will rely on a for-profit business model rather than institutional Jewish support.
Initially Epstein will draw from Shmaltz’s leftover inventory for the actual beers on hand at the pop-ups, and he is holding off on new products and distribution. But he hopes eventually to start brewing his own selections, which are decidedly more Talmudic in inspiration than the label’s previous offerings: He envisions a Purim-themed beer named “Shushan Beer-a” (a play on the first line of the Megillah, the scroll Jews read from on the holiday) and, ultimately, beers inspired by each of the weekly Torah portions. The brand’s labels will now include a Jewish blessing for beer, in Hebrew and English.
Ultimately, Epstein says, he would love to run Shmaltz full-time: “I can really foresee it becoming my rabbinate.”
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The post He’Brew maker Shmaltz Brewing relaunches with new owner: a rabbinical student appeared first on Jewish Telegraphic Agency.
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Seeking funding for a Yiddish project for kids or young people?
די פֿישמאַן-פֿונדאַציע פֿאַר ייִדישער קולטור האָט געמאָלדן אַז זי נעמט שוין אָן סובווענץ-אַפּליקאַציעס אויף נײַע פּראָיעקטן פֿאַרן יאָר 2027. די פּראָיעקטן דאַרפֿן האָבן פֿאַר אַ ציל דאָס שטאַרקן ייִדיש ווי אַ לעבעדיקע שפּראַך, באַזונדערס בײַ קינדער און דער יוגנט.
דער טערמין פֿאַר אַפּליקאַציעס פֿאַרן יאָר 2027 איז דער 7טער נאָוועמבער 2026. די אויסגעטיילטע סובווענצן וועט מען מעלדן אין דעצעמבער.
אַלע אַפּליקאַציעס מוזן זײַן אָנגעשריבן אויף ייִדיש און דאַרפֿן נאָכפֿאָלגן די אַפּליקיר-אָנווײַזונגען וואָס איר קענט געפֿינען דאָ.
אַפּליקאַציעס וועלן ווערן באַטראַכט אויף קאָנקורס-יסודות. מען בעט מען זאָל אַרײַנשיקן אַן אַפּליקאַציע (מיט אַלע נייטיקע בײַלייגונגען) דורך בליצפּאָסט צו:
applications@fishmanfoundation.org
The post Seeking funding for a Yiddish project for kids or young people? appeared first on The Forward.
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Democrats leader Golan approached by man with knife on Israeli election day
(JTA) — JERUSALEM — Israel Police arrested a man carrying a large knife after he approached Yair Golan, head of the Democrats party, as Golan was campaigning in Tel Aviv on Election Day.
“Contrary to reports, no stabbing attempt occurred,” the police spokesman said in a statement.
The police said officers at the scene noticed a “suspicious object” protruding from beneath the coat of a man standing nearby. When they stopped him for inspection, they found a knife in his possession.
In a statement, Golan’s party said the man approached Golan “in a threatening manner” and that “when Golan’s security guards blocked him, a large knife slipped from beneath his clothing and fell to the ground.”
Police described the suspect as a Jerusalem resident in his 20s. He was arrested and taken to a local police station for questioning. They said the investigation “is ongoing.”
Following the incident, Golan said “incitement and violence will not deter us.” In a statement to the press he blamed the attack on Prime Minister Benjamin Netanyahu’s negative campaigning and highlighted the ties between one of his spokespeople and Qatar.
“This is the direct result of the poison machine operated by Netanyahu and his Qatari agents. I call on everyone who cares about security and democracy to go out and vote now, so that we can ensure the country we love so dearly becomes a free and safe place once again,” Golan said.
This article originally appeared on JTA.org.
The post Democrats leader Golan approached by man with knife on Israeli election day appeared first on The Forward.
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Rebellion PAC’s antisemitic political ad could incite violence against Jews
Israel did not cause high grocery prices in America.
Israel is not the reason you don’t have free universal healthcare.
But a new political ad from Rebellion PAC depicts struggling young parents grocery shopping in Michigan and putting back a dozen eggs because of U.S. military aid to Israel, saying they can no longer afford basics like bananas because they are funding healthcare in Israel. The ad ends by saying Republican Senate candidate Mike Rogers is for “them” — Democratic candidate Abdul El-Sayed is for you.
Rebellion PAC, an independent entity that legally cannot coordinate with campaigns or parties, is proudly promoting a political ad that is deeply misleading, inflammatory and dangerous for American Jews. The ad uses classic tropes blaming Jews for economic and social woes, the same propaganda used historically by antisemitic regimes in Nazi Germany and the USSR. The target in this ad is the Jewish state, but the familiar subtext remains: your family is suffering because Jews are taking your money.
This would be antisemitic in any context, but in the current climate it is wildly irresponsible. American Jewish communities are facing unprecedented domestic terror threats and a historic crisis in antisemitism.
In Michigan, where this ad is aimed at voters who may decide control of the U.S. Senate, an armed domestic terrorist drove a car packed with improvised explosives into Temple Israel. The intent was a mass casualty event aimed at killing as many Jews as possible, including the children in the preschool. Brave security team members stopped the attack, but the attacker was only a few feet from perpetrating what could have been the deadliest terror attack on U.S. children since Oklahoma City.
American Jews make up only 2% of the population, but according to the FBI, Jews made up 63% of religion-based U.S. hate crimes in 2025 — and roughly 14% of all reported hate crimes.
Every candidate across the spectrum, including El-Sayed and Rogers, should disavow and condemn the dangerous rhetoric in this ad. This ad takes real problems — the exploding cost of groceries and healthcare — and blames them on Israel. This is classic antisemitic propaganda.
El-Sayed’s campaign distanced itself from the ad without condemning its content.
“This ad is not affiliated in any way with the Abdul for Senate campaign,” El-Sayed campaign spokesperson Roxie Richner said in an emailed statement. “Abdul is focused on pushing back against Trump’s agenda that is raising prices for Michiganders. No one speaks for Abdul but himself and his campaign.”
It’s worth noting that the El-Sayed campaign did not disavow the content of the ad and only issued a statement via email. El-Sayed himself did not issue a public stance on social media or criticize the inflammatory and dangerous content of the ad. His response is wholly inadequate—it does nothing to confront the antisemitism in the ad, it simply points out his campaign did not make it.
Contrast this with his former opponent, Rep. Haley Stevens, who lambasted the ad on X, stating, “This type of fearmongering about Israel is wrong.” she went on to say, “Do we need to lower costs by building more homes, securing people’s health care, and creating a fairer federal tax code? Yes, we do!! How we do so is not by blaming the high costs of our goods on the only Jewish homeland in the world.”
El-Sayed should unequivocally condemn this ad and its content, not just distance himself from it. Every candidate should stand firmly against antisemitic rhetoric in electoral politics.
When bad actors tell people their economic problems are caused by Israel, it inevitably creates a dangerous situation for Jewish Americans. Though public opinion polls show falling support for the Jewish state, it’s difficult for Americans to take those frustrations out on Israel directly, so local American Jews become a convenient target for their misplaced anger. This is exactly what happened in Michigan at Temple Israel. A Hezbollah sympathizer took his anger on Israel out on the local Jewish population.
Americans are facing real issues. But Israel is not the cause. Our grocery bills are higher for a variety of complex reasons. Grocery inflation started during the pandemic with disrupted supply chains. Production costs have risen. Russia’s invasion of Ukraine raised global grain prices. Bird flu drove up the price of eggs. Tariffs have also impacted food prices.
In terms of healthcare, a Nov. 2025 Gallup poll found that 46% of Americans preferred a government-run healthcare system, while 48% preferred a system based mostly on private health insurance. Cutting or ending U.S. military aid to Israel would not change the fact that Americans are deeply divided on how we should address our healthcare systems’ deep-seated problems. That would require American lawmakers to agree on and enact changes to how our own system is financed and organized. This is an issue of political philosophy — not lack of funds. Israel is not preventing the U.S. from organizing or financing our own healthcare system. Ending military aid to Israel would neither reverse those food-price pressures nor establish universal healthcare. The ad offers struggling Americans a scapegoat for their hardships—and American Jews face the danger of being treated as that scapegoat’s local representatives.
Rebellion PAC’s co-founder and former Executive Director Brianna Wu decried the ad, stating, “I would have quit as executive director rather than produce this,” calling the ad “awful.” We should all follow her example.
Candidates, thought leaders and elected officials must all come together and condemn this dangerous and antisemitic ad. American Jews are already being discriminated against, attacked, and in severe cases, murdered by people who hold them responsible for Israel. Political leaders must reject rhetoric that puts an even larger target on our backs by turning us into scapegoats for America’s economic struggles and healthcare failures.
The post Rebellion PAC’s antisemitic political ad could incite violence against Jews appeared first on The Forward.
