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Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave
(JTA) — Yoav Silberstein, 16, waited an hour and a half to get into 7-Eleven’s new flagship — and so far only — store in Israel. Located in the heart of Tel Aviv in Dizengoff Center, the store opening on Wednesday attracted throngs of mostly teenagers hoping to get a taste of America in the shape of a gallon-cup carbonated slushy called a Slurpee.
Silberstein was disappointed, though, to discover that the largest size on offer was a 650 ml (21 oz) cup. He has fond memories of Slurpees from visits with relatives in the United States, where the largest option is twice as big.
“I overheard people in the line calling it ‘barad,’” he said, using the Hebrew word for Israel’s version of slushies. “They have no idea about any of this.”
7-Eleven is the largest convenience store chain in the United States, with nearly 10,000 locations. But it is in some of its overseas markets where the chain really stands out — especially in Japan, where the more than 20,000 7-Elevens serve up everything from banking services to clothing essentials to high-end fresh and prepared foods. There, they can function as a person’s primary shopping destination.
With the store opening this week, Israel became the 19th country to welcome the megachain, and the first in the Middle East, after Electra Consumer Products inked a franchise deal in 2021. Thirty more stores are slated to open by the beginning of 2024; the company says several hundred will follow.
“It’s revolutionary,” Israel’s 7-Eleven CEO, Avinoam Ben-Mocha, told the Jewish Telegraphic Agency. “It’s more than a mini-market, it’s also a pizzeria, cafe and fast food restaurant all under one roof.”
The new stores will join more than 10,000 convenience stores already operating in Israel. In some big cities, including Tel Aviv, convenience stores that resemble New York’s bodegas can be found on every street corner, many of them open around the clock offering anything from cigarettes to diapers.
But the standard convenience stores known as makolets don’t serve coffee and hot food and are intended, like their American counterparts, for buying items in between larger shops at regular supermarkets. The am/pm chain of small-scale grocery stores gives off a 7-Eleven aesthetic but also does not serve fresh coffee or food. The closest things currently to a 7-Eleven in Israel are gas station stores that offer coffee and a range of sandwiches, salads and pastries, in addition to basic groceries.
At the new 7-Eleven, customers serve themselves Slurpees, Big Gulps and soft-serve ice cream (called American ice cream in Israel) as well as coffee from touchscreen machines that offer oat and soy milk alternatives at the same price. At 9 NIS ($2.60), the price is competitive locally but is still more than other 7-Elevens around the world, including the United States — reflecting Israel’s notoriously high cost of living.
In another innovation, the store’s cups have a barcode that allows customers to check themselves out. A mobile app, currently in a pilot phase, is meant to make it even easier for customers to grab and go.
Gabi Breier, one of only a few older customers at the store’s opening, hailed the self-serve, self-checkout policy.
“I’m walking around with this ice cream tub and wondering when someone is going to come and stop me and demand that I pay,” Breier said.
“It’s a new thing, this trust given to the customer. In the end, people will like it more than other places. It makes you feel like you’ve been invited.”
Asked if he thought an Israeli market might take advantage of this rare show of autonomy, Ben-Mocha was equanimous.
“Most of the kids here are getting it, but I’ve seen a few walk out of here with unpaid items and no one has stopped them,” he said. “But it’s part of the process and we’re on a learning curve too. Look, when you give the customer your trust, they will honor that.”
Israel has been an inhospitable home to some other foreign chains, notably Starbucks, which lasted less than two years before shutting its doors in 2003. Could the 7-Eleven venture be destined for the same fate?
“The problem with Starbucks was that they didn’t bother to understand the local taste profile,” Ben-Mocha said. “They just came with their own concept and tried to force it onto a market it wasn’t suited to.”
“Adapting to the local market is an inherent part of 7-Eleven’s DNA,” he said.
Israeli and American candies share the shelves at Israel’s new 7-Eleven, while the high-tech coffee stations are a novelty in the country. (Deborah Danan)
In Israel, that adaptation includes tweaks to the company’s signature operating hours — the “7” in the name refers to how many days per week the store is open — and to the way food is heated. The company initially said its Israeli stores would be closed on Shabbat, a requirement for food-service establishments that want to be certified as kosher. The Tel Aviv store’s fresh food is not kosher — it serves foods made with milk and with meat, heating them in the same ovens — but other branches will be, according to the company.
Out of around 2,000 products, just 80 are 7-Eleven branded products. Others reflect local tastes: Alongside 7-Eleven hot-food classics such as pizza, hot dogs and chicken nuggets, Israeli customers can also enjoy zaatar-and-spinach pastries and mini-schnitzels. In the candy aisle, American classics like Twizzlers and Mike and Ikes are juxtaposed with Israeli treats like fan favorite Krembo and Elite’s recently resurrected cow chocolate. And one striking import is that donuts will be sold year-round — a concept alien to Israelis, who typically only get to enjoy the fried dough confection when it’s sold around Hanukkah time.
It isn’t enough for everyone though.
“I hate this 7-Eleven, it’s totally fake,” said 16-year-old Moti Bar Joseph, who immigrated three years ago from the Bronx, in New York City. “It doesn’t have any of the real 7-Eleven feeling. There are no Lucky Charms, no Jolly Ranchers. It’s an Israeli bootleg version.”
Yuya Shimada, a Japanese national working in Tel Aviv, was more generous. Shimada came to the opening because he was familiar with the brand from his hometown of Nagoya. Asked if he was reminded of home, Shimada laughed. “No, not a bit. But this store is very stylish. I give it 8 out of 10.”
Asked whether his visit had been worth the wait, Silberstein, the teenager, said that it’s “always special to be first to something.”
He added, “But I stood four hours for the opening of the Lego store across the road so I’m probably not the right person to ask.”
—
The post Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave appeared first on Jewish Telegraphic Agency.
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Viktor Orbán may fall. Netanyahu should be next
At first glance, Hungary may seem like a small central European country with limited relevance to Israel. But political trends can cross borders, and a shift in one society might herald something broader.
The defeat that polls are predicting for Prime Minister Viktor Orbán, a towering icon of the global populist right, could spell trouble for Israeli Prime Minister Benjamin Netanyahu as well.
For 16 years, Orbán has been widely seen as the most successful architect — indeed the prophet — of illiberal democracy, devising a system that preserves elections but systematically tilts the playing field, turning a country’s leader into a seemingly elected authoritarian.
Since returning to power in 2010 — like Netanyahu, Orbán also served a term starting in the 1990s — Orbán’s party, Fidesz, has rewritten constitutional rules, weakened the judiciary, neutered institutional checks, cultivated a loyal media ecosystem, and fused political power with economic patronage.
Orbán has also pumped out an obsessive narrative whereby the Hungarian nation is in danger from progressives, cosmopolitan Europeans, migrants and Muslims — dangers that, naturally, only Orbán can see clearly and fight well. The meta-narrative, bizarre in currently peaceful Europe, is one of constant crisis, of nerves ever on edge.
And it has worked wonders, yielding something that looks like democracy while functioning as autocracy.
Until now.
If Orbán loses this weekend’s election, his defeat will send a message across the world and particularly to Israel, where Netanyahu has carefully followed his model.
Populist systems thrive on polarization. They convert politics into a series of existential battles — identity, culture, survival. In such an environment, challengers who attempt to outbid the populist in ideological intensity often fail. They reinforce the terrain on which the incumbent is strongest.
Orbán’s defeat would show that what can prove more effective is something quieter: a shift away from ideological maximalism toward questions of competence, propriety and everyday governance.
An almost-perfect system
When perfected, the opposition in the kind of system Orbán pioneered has an almost impossible time returning to power. Admirers around the world have looked to Hungary not for its economic model or foreign policy, but for a blueprint for how a modern elected leader can entrench himself so deeply that removal through the ballot box becomes nearly impossible.
For years, Orbán’s system appeared invincible. He was reelected in 2014, 2018, and even in 2022, amid inflation and economic strain, and facing a rare unified opposition. He succeeded in amplifying a narrow majority in the last election into almost a two-thirds majority in parliament through districting and electoral “reforms” which he had put in place during his previous terms.
The lesson drawn by many observers — supporters and critics alike — was that once entrenched, such leaders do not lose, since the system becomes self-reinforcing. But now that certainty has begun to fray.
Israelis will recognize the contours of that story.
Over the past decade or so, as Netanyahu began to face serious legal trouble that has since landed him in court on bribery and other charges, his mania for holding on to power went into overdrive — and he adopted the Orbán playbook with precision.
Israelis have witnessed sustained attacks on the judiciary; efforts to restructure the balance of power; the delegitimization of legal and media institutions; and a politics increasingly organized around permanent cultural and existential conflict. During the last vote, in 2022, Netanyahu largely hid his intention to drag the country in this direction; should he win again, this will be interpreted as a mandate. The “Orbánization” will go into overdrive.
Israel has not yet become Hungary: its institutions remain more pluralistic, its media more combative, its political system more fragmented. But the direction of travel is clear.
How the system fails
In early 2024, a controversial Orbán-engineered presidential pardon — linked to a figure associated with a child abuse case — punctured his carefully cultivated image of moral authority and care for traditional values. It was simply, for many, too much.
Into that breach stepped challenger Peter Magyar, who is not a traditional opposition figure, which is a key point. Magyar comes not from Hungary’s fragmented liberal camp, but rather from within Orbán’s own orbit. A former insider of Orbán’s Fidesz party, Magyar understands the machinery. His political movement, the Tisza Party, rose with remarkable speed, transforming into a credible electoral force within months. It currently has a growing lead in the polls.
Perhaps the most important aspect of Magyar’s rise is how he has campaigned. Previous Hungarian opposition efforts focused heavily on abstract democratic principles, including rule of law, institutional checks and media freedom. These are vital issues. But against Orbán’s emotionally charged narratives or sovereignty and national survival, they failed to mobilize a broad electorate.
Magyar instead has traveled extensively, visiting hundreds of towns and villages, engaging with practical grievances: failing public services, rising costs and bureaucratic dysfunction. The implication is that Orbán has hubristically lost touch. Magyar’s message has been almost technocratic in tone: He wants, he says, to make the state function again for ordinary citizens with regular concerns.
If Orbán were to lose, it would be, in effect, because Magyar is a centrist with practical, citizen-focused ideas — sidestepping entirely the identity issues that Orbán peddles.
The lesson for Israel
Magyar cannot easily be dismissed as alien or threatening by Orbán’s base. For Israelis contemplating a post-Netanyahu future, this is instructive.
For years, one of Netanyahu’s greatest political strengths has been his ability to frame opponents as fundamentally “other” — as disconnected from national priorities, or as representatives of a different, even suspect, ideological camp. A challenger who reframes the conversation — toward competence, integrity and the basic functioning of the state — may find a different kind of opening.
Hungary and Israel are not the same; the dangers Netanyahu weaponizes politically are vastly more acute. But he and Orbán represent something that has been widespread around the world: a rebellion against the establishment, and a message that says an elected government can do close to anything it wants in the name of “the people.”
It is a proposition that exists at the most vulgar democratic baseline: that of majority rule. It cares little for the niceties of liberal democracy: checks and balances, rule of law, minority rights, equality under the law, guaranteed protections and individual freedoms.
Orbán’s genius, eagerly embraced and copied by Netanyahu, has been to convince enough people that majority rule is basically all that matters. Majority rule is critical when one is attacking the establishment, the elites, the intellectuals, the journalists, the professors, the experts, and the judges who preside at one’s trial.
If Orbán loses on Sunday, it could bode ill for Netanyahu in the Israeli election that must be held by October, and good for a world that desperately needs to return to a more nuanced understanding of how government is supposed to work. It would suggest that the fever that sustains Orbán and Netanyahu alike has started to break.
The post Viktor Orbán may fall. Netanyahu should be next appeared first on The Forward.
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Hungary is poised to topple an authoritarian leader. American Jews have something to learn
An aspiring authoritarian, who has spent more than a decade shaping his country through a political project of popularist grievance and personal enrichment, may soon meet his electoral end.
That elected leader is not President Donald Trump, but Hungarian Prime Minister Viktor Orbán, who has ruled Hungary consecutively since 2010 (and who previously served as prime minister between 1998 and 2002). Hungarians will go to the polls on April 12, and Orbán’s Fidesz party is polling well behind the conservative, pro-European Tisza. That Trump, who is closely allied with Orbán, this week dispatched Vice President JD Vance to Budapest to campaign for Orbán may not be enough. (While there, Vance baselessly claimed EU interference in Hungary’s elections, turning back to the same old Trump playbook.)
There is much that Americans can learn from the Hungarian experience of years spent under the governance of someone accused of dismantling rule of law, a person whose inner circle has grown rich during his time in office. But American Jews in particular should pay attention. Because Orbán’s administration has used antisemitism as a political tool throughout his time in power, and is desperately turning to this hatred once again on its way, possibly, out the electoral door.
Examining the different purposes for which Orbán has employed antisemitism is instructive. The essential lesson: Antisemitism deployed by powerful people is often an attempt to evade accountability for their own bad actions.
The Orbán administration has tried to rewrite history so as to paint Hungary as a perpetual victim or victor — never a country responsible for misdeeds like, say, allying with Nazi Germany prior to being occupied by it. Orbán, like other politicians interested in historical revisionism, has tried to make adherence to his specific retelling of Hungarian history synonymous with being a true Hungarian. Anyone who challenges his vision is, in it, an enemy of the state.
For no one has that been more true than Hungarian-born Jewish billionaire philanthropist George Soros. In past elections, Orbán has inflated Soros to the status of a political adversary, campaigning against a spectral version of him instead of his actual political opponents. This approach, rife with antisemitic dog whistles, has been alarmingly effective.
“We are fighting an enemy that is different from us. Not open, but hiding; not straightforward but crafty; not honest but base; not national but international; does not believe in working but speculates with money; does not have its own homeland but feels it owns the whole world,” he said of Soros in the 2018 campaign, invoking any number of longstanding antisemitic tropes.
When Orbán’s authoritarian efforts extended to cracking down on liberal institutions and civil society, he turned again to antisemitism in the form of Soros conspiracy theories.
Under attack by Orbán, Central European University, the university that Soros founded, has mostly been pushed out of its original home of Budapest. When the Hungarian government passed legislation to criminalize helping those who wanted to claim asylum in the country, it was called “Stop Soros” legislation. NGOs in Hungary have long been smeared for receiving money from Soros’ Open Society Foundations, accused of being proxies through which Soros is “targeting” Hungary.
Recently, Orbán has pivoted, making Ukrainian President Volodymyr Zelenskyy the new scapegoat of his antisemitic conspiracy theories.
He has charged that support for Ukraine is expensive and even dangerous, and pushed the idea that Orbán and Fidesz are all that prevents such support from leading Hungary to disaster. Orbán and Fidesz have erected billboards showing Zelenskyy smirking with an outstretched hand, in a pose reminiscent of the antisemitic “happy merchant” meme. Perhaps most tellingly and menacingly, Fidesz has put up posters with Zelenskyy’s face, blazoned with nearly the same words that, almost a decade ago, accompanied campaign posters with Soros’s visage on them: “Let’s not let Zelenskyy have the last laugh.”
As Hungarians are asking what, exactly, the last decade and a half of autocracy have accomplished for them, their governing party appears to be suggesting that it is the only thing standing between them and the machinations of a nefarious Jew. Antisemitism can be many things, but in Hungary, again and again, it has been an attempt to trick citizens out of asking what good Orbán’s government has done for them.
This playbook has clear resonances in that deployed by Trump.
When threatened, Trump and his allies repeatedly turn to blaming Soros. They have used the idea of Soros as a sort of universal bogeyman to try to explain away Trump’s felony charges and to justify violence against citizens protesting ICE. The Department of Justice has tried to find ways to push for prosecutions of Soros and his allies, on far-fetched charges possibly including material support of terrorism.
What Orbán and Trump have both bet on is that dog whistling about all-powerful Jews will distract enough voters from noticing while they help themselves to their country’s rights and riches. If Orbán is defeated on Sunday, his loss will send an essential message to Americans: that strategy can only sustain a leader for so long.
Flailing about and sowing the seeds of antisemitic conspiracies cannot change the stubborn fact that neither Soros nor Zelenskyy is in charge in Hungary: Orbán is. Hungarians seem to see, now, that all that talk about Soros didn’t make their lives any better. Neither will going after Zelenskyy.
We can hope Hungarians remember that as they go to the polls. We, American Jews, should remind others, and ourselves, of it here, too. We often focus on trying to communicate that antisemitism is hateful and unfair toward American Jews. Perhaps, in addition, we should try to point out that Trump’s antisemitism, like Orbán’s, is not only hateful, but a hateful deflection.
The post Hungary is poised to topple an authoritarian leader. American Jews have something to learn appeared first on The Forward.
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Israel Expels Spain From US-Backed Gaza Coordination Center as Diplomatic Rift Deepens
Spanish Prime Minister Pedro Sanchez speaks during a press conference after attending a special summit of European Union leaders to discuss transatlantic relations, in Brussels, Belgium, Jan. 23, 2026. Photo: REUTERS/Yves Herman
Israel has expelled Spain from the United States’ Civil-Military Coordination Center (CMCC) in Kiryat Gat, a hub established to coordinate humanitarian operations in the Gaza Strip, marking a sharp escalation in an already deteriorating diplomatic rift between the two countries.
On Friday, Israeli Prime Minister Benjamin Netanyahu announced Spain’s expulsion from the CMCC, framing the move as a response to Madrid’s increasingly anti-Israel stance and what he described as continued hostility toward the Jewish state.
“Spain has defamed our heroes, the soldiers of the [Israel Defense Forces], the soldiers of the most moral army in the world,” Netanyahu said during a press conference. “Anyone who attacks the State of Israel instead of the terrorist regimes … will not be our partner in the future of the region.”
“I am not willing to tolerate this hypocrisy and this hostility,” the Israeli leader continued. “I do not intend to allow any country to wage a diplomatic war against us without paying an immediate price for it.”
In a press release, Israeli Foreign Minister Gideon Saar confirmed that the United States had been informed ahead of time, adding that the decision followed Spain’s serious harm to the interests of both Jerusalem and Washington.
The Spanish government has also been informed of the decision, though it has yet to issue any public statement or official response.
“Spain’s obsessive anti-Israel bias under [Prime Minister Pedro Sanchez]’s leadership is so egregious that it has lost all capability to serve a constructive role in implementing US President Donald Trump’s peace plan and the center operating under it,” the top Israeli diplomat wrote in a post on X.
For a long time, the government of Spain under @sanchezcastejon has been operating against the State of Israel in every way possible. Sánchez and his ministers level false blood libels against Israel and its army, defame and incite against Israel and Prime Minister Netanyahu. The…
— Gideon Sa’ar | גדעון סער (@gidonsaar) April 10, 2026
Established in October 2025 as part of US Central Command, the CMCC was set up to coordinate and manage the flow of humanitarian, logistical, and security assistance from the international community into Gaza under Trump’s peace plan for the enclave.
Since the start of the war in Gaza, and increasingly amid the war with Iran and broader regional escalation, Spain has launched a fierce anti-Israel campaign aimed at undermining and isolating the Jewish state on the international stage.
Earlier this week, Sánchez publicly condemned Israeli strikes in Lebanon and the widening regional escalation tied to the Iran conflict, renewing calls for the European Union to suspend its association agreement with Israel and urging an end to “impunity for [Israel’s] criminal actions.”
The Spanish leader also accused Netanyahu of breaching basic humanitarian norms, saying his “contempt for life and international law is intolerable.”
Spanish Foreign Minister José Manuel Albares has also publicly condemned Israel’s military campaign, describing the conflict as “the greatest assault on the civilization built upon the humanist ideals of reason, peace, understanding, and universal law over the abuse of power, brute force, and arbitrariness.”
In a phone call with his Spanish counterpart on Friday, Iranian Foreign Minister Abbas Araghchi praised Spain’s “principled and honorable” stance on what he called “US-Israeli aggression against Iran,” urging countries to take a firmer stand against what he described as war crimes.
“Spain’s valuable stances in defending international law and human values have been noted and praised by the Iranian nation and the international community, and will never be forgotten,” the top Iranian diplomat said.
Even though Spain welcomed the recently announced US–Iran ceasefire, Albares said, “Madrid will not applaud those who set the world on fire just because they show up with a bucket to put out that fire.”
As part of its broader anti-Israel campaign, Spain had recently closed its airspace to aircraft involved in what officials described as a “reckless and illegal confrontation” – another move welcomed by Iran’s Islamist government.
In one of its most controversial recent moves, Madrid also announced this weej the reopening of its embassy in Tehran.
According to data from Spain’s Ministry of Trade reported by Servimedia, the Spanish government exported more than €1.3 million worth of dual-use materials to Iran in 2024 and the first half of 2025, including explosive components, laboratory reagents, and specialized control software.
