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Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave
(JTA) — Yoav Silberstein, 16, waited an hour and a half to get into 7-Eleven’s new flagship — and so far only — store in Israel. Located in the heart of Tel Aviv in Dizengoff Center, the store opening on Wednesday attracted throngs of mostly teenagers hoping to get a taste of America in the shape of a gallon-cup carbonated slushy called a Slurpee.
Silberstein was disappointed, though, to discover that the largest size on offer was a 650 ml (21 oz) cup. He has fond memories of Slurpees from visits with relatives in the United States, where the largest option is twice as big.
“I overheard people in the line calling it ‘barad,’” he said, using the Hebrew word for Israel’s version of slushies. “They have no idea about any of this.”
7-Eleven is the largest convenience store chain in the United States, with nearly 10,000 locations. But it is in some of its overseas markets where the chain really stands out — especially in Japan, where the more than 20,000 7-Elevens serve up everything from banking services to clothing essentials to high-end fresh and prepared foods. There, they can function as a person’s primary shopping destination.
With the store opening this week, Israel became the 19th country to welcome the megachain, and the first in the Middle East, after Electra Consumer Products inked a franchise deal in 2021. Thirty more stores are slated to open by the beginning of 2024; the company says several hundred will follow.
“It’s revolutionary,” Israel’s 7-Eleven CEO, Avinoam Ben-Mocha, told the Jewish Telegraphic Agency. “It’s more than a mini-market, it’s also a pizzeria, cafe and fast food restaurant all under one roof.”
The new stores will join more than 10,000 convenience stores already operating in Israel. In some big cities, including Tel Aviv, convenience stores that resemble New York’s bodegas can be found on every street corner, many of them open around the clock offering anything from cigarettes to diapers.
But the standard convenience stores known as makolets don’t serve coffee and hot food and are intended, like their American counterparts, for buying items in between larger shops at regular supermarkets. The am/pm chain of small-scale grocery stores gives off a 7-Eleven aesthetic but also does not serve fresh coffee or food. The closest things currently to a 7-Eleven in Israel are gas station stores that offer coffee and a range of sandwiches, salads and pastries, in addition to basic groceries.
At the new 7-Eleven, customers serve themselves Slurpees, Big Gulps and soft-serve ice cream (called American ice cream in Israel) as well as coffee from touchscreen machines that offer oat and soy milk alternatives at the same price. At 9 NIS ($2.60), the price is competitive locally but is still more than other 7-Elevens around the world, including the United States — reflecting Israel’s notoriously high cost of living.
In another innovation, the store’s cups have a barcode that allows customers to check themselves out. A mobile app, currently in a pilot phase, is meant to make it even easier for customers to grab and go.
Gabi Breier, one of only a few older customers at the store’s opening, hailed the self-serve, self-checkout policy.
“I’m walking around with this ice cream tub and wondering when someone is going to come and stop me and demand that I pay,” Breier said.
“It’s a new thing, this trust given to the customer. In the end, people will like it more than other places. It makes you feel like you’ve been invited.”
Asked if he thought an Israeli market might take advantage of this rare show of autonomy, Ben-Mocha was equanimous.
“Most of the kids here are getting it, but I’ve seen a few walk out of here with unpaid items and no one has stopped them,” he said. “But it’s part of the process and we’re on a learning curve too. Look, when you give the customer your trust, they will honor that.”
Israel has been an inhospitable home to some other foreign chains, notably Starbucks, which lasted less than two years before shutting its doors in 2003. Could the 7-Eleven venture be destined for the same fate?
“The problem with Starbucks was that they didn’t bother to understand the local taste profile,” Ben-Mocha said. “They just came with their own concept and tried to force it onto a market it wasn’t suited to.”
“Adapting to the local market is an inherent part of 7-Eleven’s DNA,” he said.
Israeli and American candies share the shelves at Israel’s new 7-Eleven, while the high-tech coffee stations are a novelty in the country. (Deborah Danan)
In Israel, that adaptation includes tweaks to the company’s signature operating hours — the “7” in the name refers to how many days per week the store is open — and to the way food is heated. The company initially said its Israeli stores would be closed on Shabbat, a requirement for food-service establishments that want to be certified as kosher. The Tel Aviv store’s fresh food is not kosher — it serves foods made with milk and with meat, heating them in the same ovens — but other branches will be, according to the company.
Out of around 2,000 products, just 80 are 7-Eleven branded products. Others reflect local tastes: Alongside 7-Eleven hot-food classics such as pizza, hot dogs and chicken nuggets, Israeli customers can also enjoy zaatar-and-spinach pastries and mini-schnitzels. In the candy aisle, American classics like Twizzlers and Mike and Ikes are juxtaposed with Israeli treats like fan favorite Krembo and Elite’s recently resurrected cow chocolate. And one striking import is that donuts will be sold year-round — a concept alien to Israelis, who typically only get to enjoy the fried dough confection when it’s sold around Hanukkah time.
It isn’t enough for everyone though.
“I hate this 7-Eleven, it’s totally fake,” said 16-year-old Moti Bar Joseph, who immigrated three years ago from the Bronx, in New York City. “It doesn’t have any of the real 7-Eleven feeling. There are no Lucky Charms, no Jolly Ranchers. It’s an Israeli bootleg version.”
Yuya Shimada, a Japanese national working in Tel Aviv, was more generous. Shimada came to the opening because he was familiar with the brand from his hometown of Nagoya. Asked if he was reminded of home, Shimada laughed. “No, not a bit. But this store is very stylish. I give it 8 out of 10.”
Asked whether his visit had been worth the wait, Silberstein, the teenager, said that it’s “always special to be first to something.”
He added, “But I stood four hours for the opening of the Lego store across the road so I’m probably not the right person to ask.”
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The post Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave appeared first on Jewish Telegraphic Agency.
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At California Universities, Students Rally to Support Terrorists and Criticize Victims
Universities are supposed to expose students to difficult perspectives, not shield them from uncomfortable ones. But on many campuses, Jewish and Israeli voices are increasingly treated not as viewpoints to engage with, but as problems to manage or condemn.
Few recent incidents captured that shift more clearly than the reaction to a former Israeli hostage speaking at the University of California, Los Angeles (UCLA).
On April 14, UCLA Hillel hosted former Israeli hostage Omer Shem Tov to speak about his experience being held captive in Gaza following the October 7 attacks.
For most universities, hosting a survivor of mass kidnapping and terrorist violence would not seem particularly controversial. At UCLA, however, the event triggered a formal condemnation from the student government that quickly made national headlines.
Rather than merely protesting the event or disagreeing with its message, UCLA’s Undergraduate Students Association Council accused the visit of promoting “one-sided narratives that erase systems of oppression and occupation.” Student leaders further expressed “concern” that having Omer on campus would somehow “marginalize” and “silence” Palestinian and Arab students.
Furthermore, the letter, which reportedly passed with unanimous consent, was drafted on Yom HaShoah, the day set apart to mourn the Jewish victims of the Holocaust. More disturbingly, the student government intentionally excluded USAC General Representative Talia Davood from discussions surrounding the letter, despite her direct involvement in organizing the event with Hillel.
This reveals that the people condemning the event had little interest in actually hearing from anyone who disagreed with them — and proves they clearly did not act in good faith.
Davood was later questioned regarding the funding for the event, even though it did not come from the student government’s budget. So what exactly was the concern supposed to be, other than hostility toward the community that she, Hillel, and Omer represent?
The students’ reaction to Omer’s appearance exposed that rather than engage with voices they disagree with, these liberal students are trying to silence any voices or viewpoints they oppose.
When UCLA organizations such as Students for Justice in Palestine are freely permitted to organize activism on campus while Jewish cultural events are scrutinized and condemned, it reveals a deeply ideological and hostile climate at UCLA.
When pro-Palestinian activists on campus engage in violence, prevent Jewish students from attending class, and destroy university property, the administration drags its feet. But when Jewish students try to invite a speaker to campus, the administration refuses to support them.
For UCLA student Amit Cohen, the message communicated something much larger than disagreement over Middle East politics. “What I took from the letter is that Jewish students don’t belong on campus,” he said. “They condemned our story. They didn’t want to listen to it. It’s the most hypocritical thing I’ve ever read.”
But this hypocritical hostility extends beyond UCLA.
In the same month, UC Berkeley students hosted a convicted failed suicide bomber and justified the event using the same language about standing in solidarity with Palestinians. Of course, the event did not receive condemnation from Berkeley’s student government either.
The contrast would be laughable if it were not so revealing.
A moral inversion of reality is beginning to dominate parts of university culture. Certain forms of violence are granted moral context and institutional patience, while Israeli and Jewish suffering increasingly appears politically inconvenient to acknowledge too sympathetically.
When platforming a literal terrorist is framed as giving voice to the marginalized while a former hostage speaking about his captivity is considered beyond the pale, something is deeply wrong with the culture of those academic communities.
Students at UCLA have the power to influence the culture of their campus. They should not only speak out against this letter, but actively refuse to participate in the atmosphere that these disappointing student leaders are helping to cultivate.
The good news is that Jewish students at UCLA remain undeterred. As Amit Cohen affirmed, “We’ve been keeping our heads up. The UCLA Jewish community is going to stay strong.”
Destiny Lugo is a third year International Relations and Journalism student at Oral Roberts University in Tulsa, Oklahoma. She is a fellow for the Committee for Accuracy in Middle East Reporting and Analysis (CAMERA). The views expressed are the opinion of the author, and don’t reflect those of CAMERA.
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How Israel Adds Economic Value and Technological Advancement to the United States
In much of the public debate in the US, the relationship between Israel and the United States is often reduced to a simplistic and misleading story of unilateral American support. According to this view, Israel is portrayed as a dependent state sustained by American generosity.
Such a framing may be politically convenient for critics, but it fails to reflect the complexity and the mutual benefits of one of the most consequential alliances in modern geopolitics.
A more accurate reading shows a partnership that delivers strategic depth, military advantage, technological innovation, and economic gains for the United States, while reinforcing stability for allies around the world.
From a strategic standpoint, Israel functions as a critical anchor of stability for American interests in a region defined by volatility and shifting power struggles. It is one of the few consistent democratic partners the United States can rely on in an area where state collapse, militant movements, and authoritarian regimes often intersect. Israeli experience in counterterrorism and unconventional threats also contributes to this strategic value.
The economic dimension of this relationship is equally significant and often misunderstood. American assistance to Israel, frequently cited as evidence of imbalance, is in practice deeply integrated into the United States domestic economy. A substantial portion of defense related funding is actually a windfall for American defense contractors, supporting skilled employment across multiple states. This includes engineering, manufacturing, research, and logistics sectors that sustain high quality jobs and reinforce the American industrial base.
Beyond defense production, the technological ecosystem known as Silicon Wadi has become an important extension of global innovation networks. Major American technology companies maintain significant research and development operations in Israel, not out of symbolism but out of necessity.
Israeli engineers and entrepreneurs have played central roles in advances in cybersecurity, semiconductor development, artificial intelligence applications, and medical technology. These contributions are embedded in everyday American life, from secure banking systems to consumer electronics and enterprise infrastructure. Thousands of companies founded or co-founded by Israelis operate in the United States, contributing to job creation, tax revenues, and technological competitiveness.
Every American uses products and technologies that were developed in Israel, by Israelis.
The impact of Israeli innovation extends well beyond the United States as well. Agricultural technologies pioneered in Israel, particularly in water management and irrigation efficiency, have been deployed in countries facing severe food security challenges. India has incorporated such systems to improve agricultural yields and resource efficiency across large farming regions. Across Africa and Asia, desalination and water reuse technologies developed in Israel are helping communities adapt to climate-related scarcity.
These examples illustrate a broader reality. Israel functions as a hub of applied innovation, often developing solutions under conditions of constraint that are later adapted globally. This dynamic produces a multiplier effect that benefits not only the United States but also a wide range of international partners.
At a time when global politics is increasingly defined by technological competition, asymmetric warfare, and resource insecurity, the value of this partnership becomes even more apparent. The United States and Israel form a cooperative model that enhances both national security and economic resilience.
The suggestion that Israel represents a burden on the United States does not withstand close examination. It overlooks the strategic advantages, the economic integration, and the technological interdependence that define the relationship. Rather than a one sided arrangement, this alliance operates as a mutually reinforcing system that strengthens both nations and extends benefits to allies across the democratic world.
The partnership between Israel and the United States is not merely a matter of foreign policy tradition or diplomatic preference. It is a strategic asset that advances shared interests in security, innovation, and global stability. In an era of increasing uncertainty, such alliances are not optional. They are essential.
Sabine Sterk is the CEO of Time To Stand Up For Israel
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How the Jewish People Can Unite: A Lesson From Yavne and the Mishnah
On May 13, at a national conference in Jerusalem dedicated to repairing Israeli society and building a shared civic future, Israel’s President, Isaac Herzog, warned that division had become the country’s most urgent internal threat.
I was surprised to learn recently that Jewish unity was elusive even in the dire circumstances of the 1943 Warsaw Ghetto Uprising, the largest Jewish revolt against Nazi Germany during World War II — when a few hundred poorly armed Jewish fighters held off a much larger and far better equipped German army for almost a month. (The uprising ended 83 years ago, on May 19.)
During the uprising, there were two Jewish rebel forces: the ZOB (members of left wing groups, such as HaShomer HaTzair and the Bund), and a parallel organization, the ZZW (made up of youth from the political right — Betar and the Revisionists). While the two organizations cooperated to some extent and fought the Germans in parallel, they were never a unified force. Of course, it didn’t really matter. The German army was far too powerful for a few hundred inadequately armed insurgents.
Obviously the current day State of Israel — and its 78 year history — proves that Jewish cooperation does happen. Another example that comes to my mind is the Jewish experience nearly 2,000 years ago at Yavne, a town on the coastal plain of the Holy Land. That was when Rabbi Yohanan ben Zakai ensured Jewish continuity after the destruction of Jerusalem and the Second Temple in 70 CE, by establishing a Jewish academy at Yavne and reconstituting the Sanhedrin.
Jewish society during the lead up to the First Roman-Jewish war was a sectarian society dominated by two groups — the Pharisees, the group responsible for the establishment of the synagogue as a focus of Jewish life outside the Temple, and the Sadducees, the priestly caste that administered the Temple.
Both groups shared the same written scriptures and many traditions. But they differed in that the Pharisees believed in resurrection after death and in the authority of the Oral Law, as well as the Torah. The Sadducees did not.
One American scholar, Shaye J. D. Cohen, describes how the rabbis who gathered in Yavne ended Jewish sectarianism and created a society that tolerated and even encouraged vigorous debate. The result was the abandonment of sectarian labels such as Pharisees and Sadducees, and the writing of the Mishnah.
In all likelihood, most of the rabbis at Yavne were Pharisees, and the centerpiece of Sadducee life, the Second Temple, was gone. However, there is no indication that the rabbis of Yavne were motivated by Pharisaic triumphalism. The goal was not exclusivity, but rather elasticity. Cohen notes that the Mishnah is the “first work of Jewish antiquity which ascribes conflicting legal opinions to named individuals who, in spite of their disagreements, belong to the same fraternity. This mutual tolerance is the enduring legacy of Yavneh.”
A year before he passed away, the late Rabbi Jonathan Sacks published what he titled Seven Principles for Maintaining Jewish Peoplehood. The list includes points such as the need to keep talking, to listen to one another, and to respect one another. But most important of all, never seek victory. I think this is what the rabbis at Yavne understood very well. Rabbi Sacks’ message to the diverse factions that make up Israel’s political and social fabric would be, “Do not think in terms of victory or defeat. Think in terms of the good of the Jewish people.”
Jacob Sivak, a Fellow of the Royal Society of Canada, is a retired professor, University of Waterloo.



