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The hora, the hora! How Jewish wedding music got that way

(JTA) — When my wife and I were planning our wedding, we thought it might be cool to hire a klezmer band. This was during the first wave of the klezmer revival, when groups like The Klezmatics and The Klezmer Conservatory Band were rediscovering the genre of Jewish wedding music popular for centuries in Yiddish-speaking Eastern Europe.

Of course we also wanted to dance to rock ‘n’ roll and needed musicians who could handle Sinatra for our parents’ benefit, so we went with a more typical wedding band. Modernity won out over tradition. 

Or did it? Musician and musicologist Uri Schreter argues that the music heard at American Jewish weddings since the 1950s has become a tradition all its own, especially in the way Old World traditions coexist with contemporary pop. In a dissertation he is writing about the politics of Jewish music in the early postwar period, Schreter argues that American Jewish musical traditions — especially among secularized Conservative and Reform Jews — reflect events happening outside the wedding hall, including the Holocaust, the creation of Israel and the rapid assimilation of American Jews. 

That will be the subject of a talk he’ll be giving Monday for YIVO, titled “Yiddish to the Core: Wedding Music and Jewish Identity in Postwar New York City.” 

Because it’s June — and because I’m busy planning a wedding for one of my kids one year from now — I wanted to speak to Schreter about Jewish weddings and how they got that way. Our Zoom conversation Wednesday touched on the indestructibility of the hora, the role of musicians as “secular clergy” and why my Ashkenazi parents danced the cha-cha-cha.

Born in Tel Aviv, Schreter is pursuing his PhD in historical musicology at Harvard University. He is a composer, pianist and film editor.

Our conversation was edited for length and clarity.

I was struck by your research because we’re helping to plan a child’s wedding now. It’s the first wedding we’ve planned since our own, and we’re still asking the same questions, like, you’ve got to make sure the band can handle the hora and the Motown set and, I don’t know, “Uptown Funk.” Your research explores when that began — when American Jewish weddings began to combine the traditional and secular cultures. 

In the period that I’m talking about, post-World War II America, this is already a fact of life for musicians. A lot of my work is based on interviews with musicians from that period, folks now in their 80s and 90s. The oldest one I have started playing professionally in 1947 or ’48. Popular American music was played at Jewish weddings as early as the 1930s, but it’s a question of proportion — how much the wedding would feature foxtrots and swing and Lindy Hop and other popular dance tunes of the day, and how much of it is going to be klezmer music.

In the postwar period, most of the [non-Orthodox] American Jewish weddings would have featured American pop. For musicians who wanted to be in what they called the “club date” business, they needed to be able to do all these things. And some “offices” — a term they used for a business that books wedding bands — would have specialists that they could call on to do a Jewish wedding.

You’re writing about a period when the Conservative movement becomes the dominant American Jewish denomination. They have one foot in tradition, and the other in modernity. What does a wedding look like in 1958 when they’re building the big suburban synagogues? 

The difference is not so much denominational but between the wide spectrum of Orthodoxy and the diverse spectrum of what I describe as “secular.”

Meaning non-Orthodox — Reform, Conservative, etc.?

Right. Only in the sense that they are broadly speaking more secular than the Orthodox. And if so they are going to have, for the most part, one, maybe two sets of Jewish dance music — basically a medley of a few Jewish tunes. You might have a wedding where it could be a quarter of the music or even half would be Jewish music, but this would be for families that have a much stronger degree of attachment to traditional Jewish culture, and primarily Yiddish culture. 

There’s a few interrelated elements that shape this. Class is an important thing. For lower class communities in some areas, and I am talking primarily about New York, you’d have communities that are a little bit more secluded, probably speaking more Yiddish at home and hanging out more with other Jewish people from similar backgrounds. So these kinds of communities might have as much as a third or half of the music be Jewish, even though they consider themselves secular. It’s actually very similar to an Orthodox wedding, where you might also have half and half [Jewish and “American” music].

Jews in the higher socioeconomic class might, in general, be more Americanized, and want to project a more mainstream American identity. They might have as little as five minutes of Jewish music, just to mark it that they did this. Still, it’s very important for almost all of them to have those five minutes — because it’s one of the things that makes the wedding Jewish. I interviewed couples that were getting married in the ’50s, and a lot of them told me, “You need to have Jewish dance music for this to be a Jewish wedding.”

Composer and pianist Uri Schreter is pursuing his PhD in historical musicology at Harvard University. (Nicole Loeb)

When I was growing up in the 1970s at a suburban Reform synagogue on Long Island, klezmer was never spoken about. I don’t know any parents who owned klezmer albums. Then when I got married a decade later, it was in the middle of the klezmer revival. Am I right about that? Were the ’50s and ’60s fallow periods for klezmer?

You’re definitely right. Up until the mid-1920s, you still have waves of immigration coming from Eastern Europe. So you still have new people feeding this desire for the traditional culture. But as immigration stops and people basically tried to become American, the tides shift away from traditional klezmer. 

The other important thing that happens in the period that I’m looking at is both a negative rejection of klezmer and a positive attraction to other new things. Klezmer becomes associated with immigrant culture, so people who are trying to be American don’t want to be associated with it. It also becomes associated with the Holocaust, which is very problematic. Anything sounding Yiddish becomes associated for some people with tragedy. 

At the same time, and very much related to this, there’s the rise of Israeli popular culture, and especially Israeli folk songs. A really strong symbol of this is in the summer of 1950, when the Weavers record a song called “Tzena, Tzena,” a Hebrew Israeli song written in the 1940s which becomes a massive hit in America — it’s like number two in the Billboard charts for about 10 weeks. Israeli culture becomes this symbol of hope and the future and a new society that’s inspiring. This is all in very stark contrast to what klezmer represents for people. And a lot of the composers of Israeli folk song of its first decades had this very clearly stated ideology that they’re moving away from Ashkenazi musical traditions and Yiddish.

So the Jewish set at a wedding becomes an Israeli set.

At a typical Conservative wedding in the 1950s and ’60s, you might hear 10 minutes of Jewish music. The first one would be “Hava Nagila,” then they went to “Tzena, Tzena,” then they would do a song called “Artza Alinu,” which is today not very well known, and then “Hevenu Shalom Aleichem.” They are songs that are perceived to be Israeli folk songs, even though if you actually look at their origins, it’s a lot murkier than that. Like two of the songs I just mentioned are actually Hasidic songs that received Hebrew words in pre-state Palestine. Another probably comes from some sort of German, non-Jewish composer in 1900, but is in Hebrew and is perceived to be a representation of Israeli culture.

But even when the repertoire already represents a shift towards what’s easier to digest for American Jewry, the arrangements and the instruments and the musical ornamentation are essentially klezmer. The musicians I spoke to said they did this because they felt that this is the only way that it would actually sound Jewish. 

That is to say, to be “Jewish” the music had to gesture towards Ashkenazi and Yiddish, even if it were Israeli and Hebrew. As if Jews wanted to distance themselves from Eastern Europe — but only so far. 

Someone like Dave Tarras or the Epstein Brothers, musicians who were really at the forefront of klezmer in New York at the time, were really focused on bringing it closer to Ashkenazi traditions. Ashkenazi Jewish weddings in America are not the totality of Jewish weddings in America, and Israeli music itself is made up of all these different traditions — North African, Middle Eastern, Turkish, Greek — but in effect most of the really popular songs of the time were composed by Ashkenazi composers. Even “Hava Nagila” is based on a melody from the Sadigura Hasidic sect in Eastern Europe. 

Of course, if you’re a klezmer musician you’re allergic to “Hava Nagila.” 

Then-Vice President Joe Biden dances the hora with his daughter Ashley at her wedding to Howard Krein in Wilmington, Delaware on June 2, 2012. (White House/David Lienemann)

You spoke earlier about Latin music, which seemed to become a Jewish thing in the 1950s and ’60s — I know a few scholars have focused on Jews and Latinos and how Latin musical genres like the mambo and cha-cha-cha became popular in the Catskill Mountain resorts and at Jewish weddings. 

Latin music is not exclusively a Jewish thing, but it’s part of American popular culture by the late 40s. But Jews are very eagerly adopting it for sure. In the Catskills, you would often have two separate bands that alternated every evening. One is a Latin band, one is a generic American band playing everything else. And part of that is American Jews wanting to become American. And how do you become American? By doing what Americans do: by appropriating “exotic” cultures, in this case Latin. This is a way of being American.

Jews and Chinese food would be another example.

And by the way, in a similar vein, it also becomes very popular to dance to Israeli folk songs. A lot of people are taking lessons. A lot of people are going to their Jewish Y to learn Israeli folk dance.

I’ve been to Jewish weddings where the “Jewish set” feels very perfunctory — you know, dance a hora or two long enough to lift the couple on chairs and then let’s get to the Motown. Or the Black Eyed Peas because they were smart enough to include the words “Mazel Tov!” in the lyrics to “I Gotta Feeling.”

So that’s why we always hear that song! I will say though, even when the Jewish music appears superficial, it does have this deeper layer of meaning. It’s very interesting how, despite all these changes, and despite the secularization process of American Jewish weddings, the music still connects people to their Jewishness. These pieces of music are so meshed with other religious components. Of course, most people see this as secular. But a lot of people connect to their Jewish identity through elements such as Jewish music, Jewish food, certain Jewish customs that are easier to accommodate in your secular lifestyle, and the music specifically has this kind of flexibility, this fluidity between the sacred and the profane.

That’s beautiful. It sort of makes the musicians secular clergy.

It’s interesting that you say that. In his history of klezmer, Walter Zev Feldman refers to the klezmer — the word itself means “musician” — as a kind of a liminal character, an interstitial character between the secular and the mundane. The music is not liturgical, but when the klezmer or the band is playing, it is an interval woven with all these other religious components and things that have ritual meaning.


The post The hora, the hora! How Jewish wedding music got that way appeared first on Jewish Telegraphic Agency.

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Possible Platner replacements and their divergent stands on Israel

(JTA) — Following the implosion of Graham Platner — a harsh critic of Israel who lobbed a parting shot about “genocide” in Gaza in his video Wednesday quitting the Maine Senate race — a number of possible replacements have emerged. And as their names have surfaced, interest and questions about their positions on issues of concern to the Jewish community also have arisen.

There is a significant range of views among the possible candidates on the American Israel Public Affairs Committee pro-Israel lobby, arms sales to Israel and whether there was a genocide in Gaza, based on their past and recent comments.

In statements to JTA, pro-Israel groups Democratic Majority for Israel and the Jewish Democratic Council of America both urged the party to nominate a candidate aligned with their values; Platner had drawn concern from a number of Jewish groups because of his covered-up Nazi tattoo and stance on Israel.

Some of Platner’s former volunteers have said they want his replacement to fit his mold as a progressive and Israel critic who is taking on establishment politics in the effort to unseat GOP Sen. Susan Collins. After Platner dropped out, the Maine Democratic Party announced on Wednesday that to fill the candidate vacancy it will hold a nominating convention made up of about 600 people selected by county-level Democratic committees. The timing of the convention is not yet clear; the deadline for naming a replacement is July 27.

“There is an unprecedented amount of energy and enthusiasm among Maine Democrats, driven in part by many of the dedicated volunteers and supporters who were inspired by Graham Platner’s campaign,” the party said in a statement. “We look forward to coming together and harnessing that energy around our new nominee as we work to defeat Susan Collins in November.”

Here are some of the replacements being mentioned and what they’ve said about Jewish-related issues, Israel and AIPAC. None of the possible nominees responded to JTA’s requests for comment.

Nirav Shah, epidemiologist and healthcare executive

Nirav Shah, who ran for the Democratic gubernatorial nomination in June, finishing second in ranked-choice voting, told reporter David Weigel on Tuesday that he supports an arms embargo on Israel, and he accuses the country of having committing genocide. Shah also said that in keeping with his policy he would not accept funds or an endorsement from AIPAC.

Shah has touted himself as a political outsider like Platner and said Tuesday that he had “no establishment support, and no major political endorsements” when he was running for governor. He has called on possible Platner replacement to participate in a televised debate and “multiple” town halls across the state to make the nomination process transparent.

Troy Jackson, logger and union leader

Troy Jackson, who has backing from the left, had a close political alliance with Platner until calling for him to step aside on Monday and officially launching his campaign for the nomination on Wednesday.

A number of Platner’s supporters have called for the party to nominate Jackson, who finished third behind Shah in the gubernatorial primary. He’s said little publicly related to Israel, but in his run for governor, Jackson had the backing of a number of left-wing, strongly pro-Palestinian politicians, including Vermont Sen. Bernie Sanders and California Rep. Ro Khanna, as well as Maine’s Democratic Socialists of America chapter.

Sanders’ group Our Revolution and left-wing streamer Hasan Piker — a staunch Israel critic who’s drawn accusations of antisemitism — are both backing Jackson to be the new Senate nominee.

In 2024, at the Maine State Democratic Convention, Jackson, who served as convention chairman, reportedly attempted to quiet down a small group of protesters who called for a ceasefire in Gaza and called Maine Rep. Jared Golden a “war criminal” during a video celebrating the Jewish congressman.

“I believe in the ability of people to demonstrate and protest,” Jackson said amid the outburst. “There is a time for that.”

Shenna Bellows, Maine secretary of state

Before assuming her current role, a position that is filled by state lawmakers every two years, Shenna Bellows served as the executive director of the Holocaust and Human Rights Center of Maine.

In May, Bellows spoke at the Jewish-Asian Friendship Dinner, hosted by the Jewish Community Alliance of Southern Maine. Bellows said she began working with the JCA during her time leading the Holocaust museum, and said she’d attended numerous events that discussed “many stories of Holocaust survivors and of genocide around the world, and how important it is that we stand up for all of each other, and for unity, and the love that we have for all of each other.”

Bellows also commended the JCA for its response to the surge of Immigration and Customs Enforcement presence over the winter, which included mutual aid to support people who felt unsafe leaving their homes.

Bellows does not appear to have commented extensively on Israel, although she signed Maine Gov. Janet Mills’ 2023 proclamation recognizing the 75th anniversary of the founding of modern Israel that wished the country “a peaceful and prosperous future.”

Jordan Wood, ex-congressional staffer

A former staffer for former California Rep. Katie Porter, Jordan Wood spoke extensively about his views on Israel and AIPAC in an interview as a Senate candidate in Maine last fall. He was the first Democrat to enter the race for Collins’ Senate seat before being overshadowed by Platner and later suspending his campaign to run for the House.

Wood told Democratic commentator Kaivan Shroff that he would support Sanders’ resolution to restrict offensive weapons sales to Israel but backs the continuation of aid to the Jewish state with conditions.

Wood said he believes Israel has committed war crimes in Gaza, but stopped short of accusing the country of genocide, pointing to a connection between that accusation and a rise in antisemitism.

“I’ve hesitated on it because I’m also seeing a real rise in antisemitism in the United States,” Wood said. “My husband is Jewish, and the acts of violence toward Jewish Americans is very much connected to the language that we use.”

Wood added that it would be “a huge deal for the United States Congress to designate what’s going on in Gaza as a genocide officially.”

“There could be consequences to that of US citizens that have served in the IDF,” he said. “Do they get prosecuted?”

Wood also said he would not take money from AIPAC, and added that there is a “huge amount of distrust” of the lobbying organization among Democratic voters.

“I believe the only way to truly prove to a voter that you are voting and prioritizing policies in their best interest, and for our country’s best interest, is to remove any perception of corruption or misdealing,” Wood said.

Dan Kleban, brewery owner 

Dan Kleban, who announced on Wednesday that he is back in the race for Senate after having suspended his campaign in October and endorsing Gov. Janet Mills, who dropped out before the primary after trailing in the polls, has a very different approach from Platner to the U.S.-Israel relationship.

In an interview with CNN on Wednesday, Kleban refrained from accusing Israel of committing  genocide, instead calling the military campaign in Gaza an “absolute tragedy.” Kleban said he would condition arms sales to Israel.

When Kleban — a political novice and co-founder and co-owner of the Maine Beer Company — first launched his Senate campaign last fall, he told Politico that he did not support the recent resolution from Sanders to block certain arms sales to Israel.

“I believe Israel has a right to defend itself,” he said. “I don’t think that we solve the horrific humanitarian crisis in Gaza by disarming Israel and exposing them to harm.”

This article originally appeared on JTA.org.

The post Possible Platner replacements and their divergent stands on Israel appeared first on The Forward.

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For generations of Jews, this cookbook defined the journey from immigration to assimilation

Recipes for the Melting Pot: The Lives of the Settlement Cook Book
By Nora L. Rubel
Columbia University Press, 232 pages, $28

It was an inspiration for bestselling cookbook writer Mark Bittman, a trusted reference for James Beard, the first recipe book owned by New York Times food critic Mimi Sheraton, and the source of the recipes that famed Jewish cookbook writer Joan Nathan grew up with: The Settlement Cook Book, across 40 editions, sold over 2 million copies and defined Jewish American food.

In her book Recipes for the Melting Pot: The Lives of the Settlement Cook Book, Nora L. Rubel traces the book from its birth as a 1901 fundraising pamphlet by Elizabeth “Lizzie” Black Kander, a kosher cooking-class instructor for Milwaukee immigrants, to its life as a hardcover distributed globally by Simon & Schuster into the 1990s.

For many Jewish Americans, the cookbook brings back memories of seder meals and their mother’s brisket. I didn’t grow up with a dog-eared copy of my grandma’s, but that didn’t mean I found the book any less interesting. Rubel, a University of Rochester professor of religion, discovered The Settlement Cook Book in graduate school. In it, she found not just a snapshot of the Jewish American kitchen throughout the 20th century, but also a continuous debate over what counts as American, conducted in the language of potato soup and noodle kugel.

Rubel credits Kander with pioneering “culinary pluralism” at a time when social reformers pushed immigrants to rid themselves of their garlicky and spiced ethnic cuisine in favor of a blander New England “diet of cornmeal mush and pea soup.“ Kander, a Reform Jew, aimed to help recently arrived Eastern European Jews integrate into American society. Unlike Christian reformers, Kander, an ethnic minority herself, envisioned an America where immigrant groups belonged.

The first edition contained kosher recipes for traditional Ashkenazi fare, but the Russian Jewish immigrant women in Kander’s class were also being prepared for domestic work in the Milwaukee homes of wealthier German Jews like Kander who did not keep kosher and had a taste for ethnic cuisine. Thus, the matzo ball recipe appears on the same page as the mulligatawny soup, and filled fish (gefilte fish) sits alongside scalloped oysters.

Rubel argues that, by not placing Jewish or other ethnic dishes in a separate section, the Settlement Cook Book is the among the first to define modern American cuisine through its immigrants. “Kander’s vision of American diversity,” she writes, “suggests that ethnic recipes are on equal footing with each other and traditional ‘American’ recipes, thus framing the United States as a multiethnic society.”

The ethnic mix and straightforward, simple recipes made Kander’s book the most successful of the era’s many charitable cookbooks. It funded the Abraham Lincoln House, which offered programming for impoverished Jews, as well as the Milwaukee Jewish Center, and helped establish Milwaukee’s first nursery school. By mid-century it had expanded from helping Jewish immigrants to funding programs for the broader public.

Kander was blunt that her philanthropy was rooted in what she called a “selfish motive.” The affluent German-Jewish community in Milwaukee feared the newly arrived Orthodox, unassimilated Yiddish-speaking Eastern European Jews might spark American antisemitism, which would threaten their own status. “To protect ourselves, our own reputation in the community,” Rubel quotes Kander,  “we must work with tact, with heart and soul to better the home conditions of our people . . . and teach them habits of industry and cleanliness.”

The quote is a reminder that despite the framing of Kander as a multiculturalist, at its heart, The Settlement Cook Book was an assimilationist project. As Rubel notes in her introduction, “liking foodways does not automatically translate into welcoming the people who make it.” A century ago, Americans ate chow mein while backing the Chinese Exclusion Act; many today happily order tacos and arepas, while supporting ICE raids targeting Mexican and Venezuelan immigrants. Still, the book captures a real push-and-pull into what counts as American– with the immigrants being Americanized, inevitably changing what it means to be American. .

Unsurprisingly, many Jewish immigrants didn’t appreciate Kander’s “selfish motive.” While young Jewish women were enthusiastic about the classes, their parents resented the patronizing German-Jewish teachers. Kander’s plan to train domestic workers backfired, the immigrant girls rejected being “neat little housekeepers,”  preferring clerical and garment work. Rubel notes that the Jewish women avoided work at the time associated with African Americans. “In a country with a distinct color line,” she wrote, “Jews found their whiteness still in question, tenuous at best.”

In response, Kander pitched the cooking classes as preparation for marriage, as captured in the book’s original title: The Way to a Man’s Heart: The Settlement Cook Book. For decades, the book was a quintessential bridal gift, yet its crowdsourced nature allowed it to evolve with the times.

Wartime editions included canning instructions; the book went dry during Prohibition; and new gadgets and processed foods were introduced to keep up with the post-war kitchen. By the 1970s, however, the nonprofit organization that held the rights to The Settlement Cook Book resisted change, and became a guardian of tradition. The book stubbornly kept old fashioned housekeeping tips like how to remove stains with cod-liver oil and a section entitled “When There Is No Maid.” Only in the last edition, published in 1991, did an editor prevail to have pad Thai, curried lentil and refried beans appear alongside kugel and kreplach, altering the book’s content, but returning to Kander’s multicultural instincts.

Most keenly, Rubel examines the paradox of what makes The Settlement Cook Book so profoundly Jewish, given its massive popularity among gentiles and while it had many Jewish recipes, one would never know from its cover. Simon & Schuster, which took over the book in 1954, further chipped away at any hint of Jewishness in favor of mass appeal.

But as was the case with mid-century Jews assimilating into middle-class America, the cookbook’s Jewishness was not erased; it was merely coded, obvious to anyone looking for it.  It’s precisely the cosmopolitan blending of recipes that makes The Settlement Cook Book a truer representation of how Jewish Americans actually ate than a Haddasah cookbook or the popular 1958 Jennie Grossinger’s The Art of Jewish Cooking. “Unlike kosher cookbooks that eschew treyf,” writes Rubel, “it is what this cookbook includes, rather than what it omits, that codes the text as Jewish.”

Ultimately, this coded nature led to the book’s greatest irony. As mid-century Jewish Americans moved to the suburbs, they yearned for the food and customs of the old neighborhood, if not the old country. Once a tool to Americanize Jews, The Settlement Cook Book became the definitive guide for American Jews who wanted to remember how to make matzo brei and gefilte fish. Rubel argues that the book itself became a marker of a Jewish home without explicitly announcing religion or ethnicity.

Though nostalgia kept The Settlement Cook Book alive in its final decades, and has kept it in the Jewish American consciousness, I have no memory of my family ever using it and have zero nostalgia for it. The recipes Rubel reproduces in her book might be of historical interest, but a 1910 chop suey recipe with canned mushrooms and chicken gizzards is decidedly dated today. And yet, reading this book, I felt incredibly seen.

That is because, as early as 1901, Lizzie Black Kander defined part of being Jewish in America as a cosmopolitan embrace of the world. The 1921 edition, for instance, includes  a “Chinese Supper” menu as well as a list of Passover Seder recipes, “allowing Jews,” as Rubel puts it, “to have their gefilte fish and eat chop suey too.”

Yet 125 years since Lizzie Kander wrote her recipe pamphlet, it’s clear that, when it comes to building a truly multicultural and tolerant society, enjoying both gefilte fish and chop suey is the easy part.

The post For generations of Jews, this cookbook defined the journey from immigration to assimilation appeared first on The Forward.

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Israelis are experiencing a new kind of international boycott

Israelis are not facing formal sanctions from Western corporations. No international business coalition has announced a boycott. No major bank or airline has openly declared that Israeli customers are unwelcome.

Yet many Israelis are increasingly encountering something quieter and more difficult to define: a new norm of friction and the sense that when systems fail for Israelis, nobody feels much urgency to fix them.

Consider a recent experience I had with the United Kingdom’s NatWest bank.

When NatWest stopped sending authentication texts to Israeli phone numbers in the spring, I assumed it was just a technical error. Banks malfunction. Security systems fail. But then the bank’s mobile app stopped properly recognizing my Israeli number — despite that number having functioned perfectly well beforehand. Customer service representatives offered contradictory explanations. The fallback solution was supposed to be a physical card reader for secure logins. I requested one repeatedly. Nothing arrived for months. Then, in early May, a representative informed me that NatWest apparently was not mailing card readers to Israel, either.

On a visit to London, I went to a branch, where they offered no explanations; they put me on the phone with customer service, where the agent repeated that they were no longer engaging in contact with Israeli phone numbers or addresses, due to “war tensions.” So I emailed every executive I could find to ask, directly, if the bank was boycotting Israel.

After lengthy exchanges, I was told that Israeli access was removed earlier in the year. The bank insisted the restrictions were not political and not specific to Israel, but rather part of broader fraud prevention measures. So I asked which other countries were affected. This, the bank refused to answer.

On its own, this could still be dismissed as another case of corporate opacity mixed with bureaucratic risk aversion. (Eventually, a physical card reader did make its way to me, still with no clear explanation for the delay.) But it was not the first strange interaction I had experienced.

In early 2024, I ordered a novel from Amazon. The book arrived at my home in Tel Aviv damaged and obviously used, despite being sold as new. Customer service initially handled the issue professionally, immediately agreeing to replace the order. Then I provided my address. There was silence.

“I see this address is not on the map,” the representative finally said. “I only see Palestine.” Then the line disconnected.

An alarming interaction, but the representative was expressing a personal political view, not enforcing corporate policy. What proved more revealing was Amazon’s institutional indifference afterward. Despite repeated inquiries to the company’s press office, I never received a clear decrial of the customer service representative’s actions. The issue simply disappeared into a bureaucratic void.

That sorry episode was felicitous in a way: It inspired my first op-ed for the Forward.

Then came British Airways.

After BA canceled flights between Tel Aviv and London in 2025 following a Houthi missile strike near Ben-Gurion Airport, my wife and I scrambled to reconstruct an itinerary at enormous personal expense. Wars disrupt aviation. That part was understandable.

What followed afterward was not. Months passed in a maze of contradictory responses, partial refunds, bureaucratic evasions and compensation offers so absurd that they bordered on parody. Only after I contacted the airline’s press office identifying myself as a journalist did the company suddenly rediscover the ability to communicate. Even then, the process remained exhausting and opaque. We were compensated perhaps a third the value of the ticket lost, with no apology whatsoever.

None of these incidents independently prove anti-Israel discrimination. Banks mistreat customers. Airlines fail passengers. Customer service departments malfunction. Yet together they illustrate a kind of new atmosphere for Israelis.

The most profound sign of that atmosphere has come in academia. As a new report by the Technion documents, what was once an academic boycott of Israel evolved from highly visible protests toward a more diffuse climate of exclusion.

Jewish students in Sweden reported hiding their identities in academic environments. British surveys found that roughly one in five students said they would not want to live with a Jewish roommate. Canadian campus activism increasingly moved from symbolic rhetoric toward operational demands for universities to sever ties with Israeli institutions and withdraw investments.

My friend Bar Harel experienced this personally at Portugal’s University of Coimbra. After complaining about antisemitic graffiti, pro-Hamas and Hezbollah imagery, and slogans such as “No Jews wanted” around campus, Harel became a target. He was threatened online, publicly vilified, physically assaulted near campus and told his family “should burn in a second Holocaust.”

University authorities largely deflected responsibility. Only after he fled Portugal at the advice of Israeli and American diplomats did the state ombudsman finally issue a report that said the university had adopted a “posture of fundamental passivity” in response to his harassment, failing to investigate despite clear evidence.

In business and academia alike, organizations don’t need to announce formal sanctions to change Israeli experience. They simply begin treating Israel operationally troublesome.

Does all this come from antisemitism — or is it a form of quiet protest against Israel’s brutality during the past years’ wars, or the indefensible situation in the West Bank? Does it relate to the current right-wing government — and if so, is it fixable should the moderate opposition return to power?

I do not have definitive answers, and there’s probably a mix of reasons. But it is clear that Israelis are losing the global narrative with astounding speed, and unless this is countered, more formal boycotts are on the way.

The post Israelis are experiencing a new kind of international boycott appeared first on The Forward.

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