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The Sassoons are having a moment. Here’s why that matters.
(JTA) — The Sassoon family is having a moment. The Baghdadi Jewish dynasty that made its fortune in trade across the Indian subcontinent and East Asia is the subject of the current exhibit at the Jewish Museum in New York, titled “The Sassoons.” Joseph’s Sassoon’s book, “The Global Merchants: The Enterprise and Extravagance of the Sassoon Dynasty,” was published last year. Last month’s highly publicized auction of the Sassoon Codex for over $38 million focused attention on the Sassoon heir who once owned the 1,100-year-old Hebrew Bible. The Sassoon Family Archive at the National Library of Israel has been newly digitized.
The Sassoon dynasty is the epitome of the cosmopolitan transnational Jewish families I retrace in my book “Baghdadi Jewish Networks in the Age of Nationalism”: intrepid merchants who transcended empires, continents and cultures. Starting with David Sassoon (1792-1864), who left Baghdad in 1828, eventually settling in India, the Sassoon empire would, at its height, extend from China to England. The transnational networks they and their contemporaries established, tied together disparate Jewish communities and laid the foundation for present-day philanthropies dedicated to the plight of world Jewry.
The Sassoon family cannot be reduced to a stereotype of wealthy Jewish collectors who assimilated into European culture, nor can they be seen simply as “The Rothschilds of the East” — although they mingled with Rothschilds and held similar riches gained through business. They were their own phenomenon quite apart from the Rothschilds. Too often modern Jewish history is presented from an Ashkenormative (Eurocentric) perspective. Elevating the histories of families like the Sassoons and the communities who benefitted from their philanthropy, highlights the diversity and complexity of the modern Jewish experience.
The Jewish Museum exhibit is laden with dreamy family portraits by Thomas Gainsborough and John Singer Sargent and the 18th-century European art the family acquired. This might give the mistaken impression that the Sassoons abandoned Baghdad, adopted European social and cultural tastes and never looked back to the Middle East. Fortunately, this visual narrative is balanced by the manuscripts, marriage contracts and Judaica that speak to the family’s deep connections to the Middle East and their Jewishness. “The Sassoons” exhibit, with its comfortable and opulent objects, subtly raises awareness of the diversity of Jewish experience.
The late 19th and 20th century world of the Sassoons is, in short, a gateway to understanding the specifically dynamic transnational Jewish networks of modern Middle Eastern Jewish history. The exhibit offers hints of the Baghdadi heritage of the family and the cosmopolitan religious, business and philanthropic networks in which they participated. Examples include the beautiful silver tikim (Torah cases) and a haftarah scroll, both commissioned by Flora (in Arabic, Farha) Sassoon (1859-1936), who was born in India and later emigrated to England. Flora was admired for both her erudition and business acumen, and her commissions are vivid examples of her religiosity and her concomitant global network: The silver for the tikim was smithed in Shanghai and styled in a Middle Eastern motif; the scrolls were written by a sofer, or scribe, in Baghdad, and the whole Torah was assembled in her hometown of Mumbai. During Flora’s lifetime both Shanghai and Mumbai were important nodes in the Sassoon business empire, and as a result had small but flourishing Baghdadi Jewish communities beyond the Sassoon family itself.
Installation view of “The Sassoons” at the Jewish Museum, New York, March 3-Aug. 13, 2023. (Kris Graves)
Similarly, the manuscripts on display in the exhibit, many acquired by David Salomon Sassoon (1880-1942), Flora’s son, illustrate the family’s interests in multilingualism and their Jewish material heritage. David collected over 1,000 manuscripts, and many of the rarest pieces in his collection were acquired during his trips back to Iraq. His close connection to the Jewish community in Baghdad despite his birth in Mumbai and adulthood in Britain, his proficiency in Judeo-Arabic (that is, Arabic written in Hebrew script and inflected with Hebrew and Aramaic loan-words) and his fluency in Judeo-Baghdadi (the spoken dialect of Iraqi Jews) enabled the acquisition of these rare and varied manuscripts. While many of the pieces on display seem to speak to the”Europeanness” of the Sassoons, they also underscore that the Sassoons remained a part of Iraqi society, and that these two societies were not mutually exclusive.
The inclusion of a 1946 photograph (by Arthur Rothstein) of Jewish refugees reading a list of Holocaust survivors in the exhibit points to yet another critical role of the Sassoons as important philanthropists for Jewish transnational causes. By 1939 over 20,000 Jews fleeing Europe had found their way to one of the few locations that did not require a visa, Shanghai. Arriving with little means and few, if any, connections, they were welcomed by a well-established Baghdadi Jewish community for whom the Sassoons had been — throughout the 19th and 20th centuries — the primary contributors to Jewish life, endowing schools, synagogues, and charities there as they did across the Baghdadi diaspora and the Middle East itself.
Philanthropy and communal leadership are essential components of the Sassoon legacy, helping us see a broader community beyond the beautiful and durable objects which are easiest for curators to display and which attract visitors for their inherent qualities.
If you happen to be in New York before Aug. 13, visit the exhibit to luxuriate in the wonders of wealth and prestige which the Sassoon family possessed. While you are there, pay special attention to the dual cosmopolitan and communal approach to Jewish history that is exemplified by many of the pieces on display. View the many artifacts and documents as an invitation to explore the global cultural, economic and philanthropic contributions of Middle Eastern Jewry, an enduring and rich legacy of a remarkable family.
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In the pickles and babka of Williamsburg and the Lower East Side, a glimpse of a lost New York
It was an early Sunday morning when my grandmother and I arrived at Sander’s Bakery in South Williamsburg for a “Pickles and Babka” food and culture walk through Williamsburg and the Lower East Side.
Since 2024, Sammy, our leader, has been showing off his favorite kosher food spots on @kosher.hopping, an Instagram account, which now boasts more than 17,000 followers and features a variety of mouthwatering dishes — including kosher sushi, kosher smashburgers and historic businesses like the ones we would be visiting.
It was Sammy’s last stop in Williamsburg of the season: Business owners were already closing up shop for the summer and heading upstate.
As our group gathered — city natives along with visitors from Westchester and Long Island — Sammy described South Williamsburg as a glimpse of what the Lower East Side used to be. Unlike the Lower East Side, which has experienced gentrification in recent decades, this neighborhood has retained its distinctly Jewish identity since immigrants first crossed over the Williamsburg Bridge.
When my grandmother and I entered Sander’s, opened by a Holocaust survivor in 1959, the smell of yeast and chocolate was so tantalizing that we couldn’t help but purchase a Danish and cherry turnover before the tour even began. We then tried slices of chocolate and cinnamon babkas, which were rich and nutty.
As our group walked towards Flaum’s, an appetizing store reminiscent of Russ & Daughters, but kosher — buses lined the streets, each bound for a different yeshiva. There was a grocery store at each corner, shops with beautiful silverware and strings hung up to designate the eruv. At the shop, we sampled small cheese danishes and sugar cookies with custard. The cookies were my favorite “bite” of the tour; they were sweet with great texture, and the custard provided a necessary moistness.
When we walked to the subway to head to the Lower East Side, the neighborhood took a decidedly different turn. All at once, the local businesses and Yiddish signs were gone and replaced with fast food chains. As we climbed up the steps and the train pulled into the station, we returned to the city’s usual chaos, leaving Williamsburg behind.
Upon exiting the subway, we made a pit stop at Essex Street Market. Its origins stem from Jewish open air markets that were once crowded with pushcarts. Under Mayor Fiorello LaGuardia, these sellers were forced to move inside. The original indoor market, located across the street from its present-day location, retained its Jewish character, but the market doesn’t currently house any kosher vendors.
As we continued on to our remaining stops, I felt aware of what was lost. Entering The Pickle Guys, located on the corner of Grand Street and Essex Street, a deliciously briny smell filled the air from the dozens of barrels at the center of the shop. We tried pickled corn and carrots and — my favorite — mango, which had a delightfully spicy aftertaste.
We could feel the presence of what was formerly “Pickle Alley”: the neighboring road that featured more than 80 vendors. Now, The Pickle Guys is the last pickle shop left in the Lower East Side. Even the pickles, made with plastic barrels, are not what they once were; Sammy told us that the New York Department of Health banned wooden barrels in the 1970s, and even now vendors swear that they don’t taste the same.
We ended our walk at Moishe’s Bakery, the last kosher bakery on the Lower East Side. Many Jews still live near the bakery; the community mikveh is in the building across the street. Until it closed this year, East Side Glatt, the neighborhood’s last kosher butcher, was located right next door to Moishe’s.
Though The Pickle Guys had been packed, Moishe’s felt intimate and at the center of a community, like the shops we visited in Williamsburg. We tried chocolate and poppy seed versions of Kokosh cake, loaves similar to babka that stem from Hungarian origins. We also picked up some of my dad’s favorite rainbow cookies to bring home with us.
After the tour, I made my way to Eldridge Street Synagogue’s “Egg Rolls, Egg Creams, and Empanadas” festival. On the way, I walked past the old Forward Building, which once bustled with whirring printing presses and Yiddish-speaking reporters. A large graffiti “JET” had been painted on the side of the building.
When I first came back to the city this year, my best friend texted me to ask whether I thought New York was changing. She felt that it had been modernizing; sometimes, she said, she looked around and couldn’t find the “old New York.” As I toured South Williamsburg and the Lower East Side, I felt as though I was looking into a bygone era, seeing remnants of what had mostly been lost. I would have given anything to return to the Lower East Side crowded with pushcarts and Yiddish music to be heard.
Still, as I listened to the singing trio of the Mamales crooning “Yidel Mitn Fiedel,” while the smell of empanadas filled the air and festivalgoers played Mah Jongg, the culture of the Lower East Side felt bustling and alive. The Lower East Side isn’t the neighborhood it had once been, but its legacy remains — in the people making babka and those who choose to share their story.
The post In the pickles and babka of Williamsburg and the Lower East Side, a glimpse of a lost New York appeared first on The Forward.
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Discover Your Ultimate Smooth at Sets on Corydon: Nanoplasty vs. Keratin vs. Japanese Straightening
Are you ready to wake up with flawless, effortless hair every single day? While standard straightening methods try to fit everyone into the same box, your hair has its own unique structure, strength, and history.
We offer three distinct, state-of-the-art smoothing and straightening systems. Finding the perfect match depends entirely on your hair type, your lifestyle, and your ultimate hair goals.
Here is exactly how they compare so you can choose the path to your most beautiful, resilient hair.
The Treatment Breakdown
1. The Elite Standard: Nanoplasty (Our Premier Selection)
Nanoplasty is a revolutionary, high-technical smoothing treatment that works at a deep cellular level. Using nanotechnology, nutrients and amino acids are deeply integrated right into the hair cortex (the inner core of the hair strand). It heals, seals, and straightens from the inside out without harsh chemicals.
- How it works: It uses an acidic formula triggered by specialized infrared heat to realign the hair bonds. It does not just coat the cuticle; it restructures it while infusing massive hydration.
- The Finish: Ultra-glossy, high-shine, sleek, and straight, while retaining natural movement and zero frizz.
- The Big Benefit: Formulated without formaldehyde or harsh chemicals. There are no fumes, no burning eyes, and you can wash your hair or tie it up the very same day.
- Longevity: Lasts up to 4 to 6 months.
2. The Classic De-Frizzer: Keratin Treatment
The traditional choice for managing unruly texture. Keratin acts like a protective shield, filling in the cracks along a compromised or distressed hair cuticle (the protective outer layer).
- How it works: A liquid keratin formula is sealed into the outer layer of the hair with a flat iron.
- The Finish: Soft, smooth, and incredibly manageable. It reduces curl volume by roughly 50 to 70% and completely deletes frizz, but leaves some of your natural body and bounce.
- The Big Benefit: Ideal for hair that has undergone chemical stress or bleaching. It acts like a temporary protein bandage to restore softness and cut your blow-dry time in half.
- Longevity: Lasts 3 to 4 months, gradually washing out over time.
3. The Permanent Sleek: Japanese Straightening (Thermal Reconditioning)
For those who want absolute, pin-straight hair that defies high humidity and never reverts.
- How it works: This is a permanent chemical process that physically breaks down the internal bonds of the hair, which are then precision-ironed perfectly flat and neutralized to lock in the new shape forever.
- The Finish: Mirror-smooth, pin-straight, glassy hair with zero wave or curl.
- The Big Benefit: It is completely permanent on the hair that is treated. Rain, humidity, and workouts will not change it. Only your new root growth will need touching up.
- Longevity: Permanent (requires root touch-ups every 6 to 9 months).
Which One Is Right For You?
| Feature | Nanoplasty | Keratin Treatment | Japanese Straightening |
| Primary Goal | Deep cellular repair, sleek straightening, intense gloss. | Frizz elimination, volume reduction, softer texture. | Permanent, absolute pin-straight results. |
| Hair Condition | Healthy to moderately sensitized or colored hair. | Highly compromised, bleached, or heat-distressed hair. | Healthy, resistant, coarse, or virgin hair only. |
| Chemical Type | Amino acids & organic acids (No formaldehyde fumes). | Cuticle-coating formulas (May contain standard preservatives). | Traditional alkaline straightening solution. |
| Post-Care Window | Wash or style immediately. No waiting period. | Must wait 48 to 72 hours before washing or tying up. | Must keep completely dry and straight for 48 to 72 hours. |
An Important Note on Hair Integrity: Beautiful hair is healthy hair. Because Japanese Straightening permanently alters the internal architecture of the hair strand, it is completely unsuitable for heavily highlighted, bleached, or fragile hair. If your hair has a history of heavy chemical processing, a customized Nanoplasty or Keratin Treatment will give you the breathtaking, smooth results you want while respecting and preserving the strength of your hair structure.
Let’s curate your perfect look. Book a structural hair analysis with us today, and let’s design a smoothing protocol tailored exactly to your hair’s unique signature.
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Jewish groups plan to protest Ben-Gvir’s arrival in NYC. Will he show?
(New York Jewish Week) — Jewish groups are readying for the arrival of Israeli far-right Minister of National Security Itamar Ben-Gvir in New York City next week.
Several progressive Jewish organizations have planned a protest at a plaza outside the United Nations, where Israeli media reported that the minister would be attending a conference on policing. Meanwhile, other left-wing groups have planned their own demonstrations and circulated an open letter with thousands of signatures calling for State Attorney General Letitia James to prosecute Ben-Gvir for war crimes upon his arrival.
But it’s unclear whether Ben-Gvir is coming at all.
“To our knowledge, Minister Ben-Gvir is not coming to New York at the moment,” a staffer for the Consulate General of Israel in New York wrote the Jewish Telegraphic Agency in an email on Thursday.
Separately, a UN official confirmed to JTA on Thursday that Ben-Gvir was not yet registered for the UN Chiefs of Police Summit, which brings together ministers and law enforcement leaders from around the world. The conference is taking place on July 7 and 8, though it is still possible for him to register in the coming days.
Ben-Gvir, a highly controversial figure in Prime Minister Benjamin Netanyahu’s Cabinet, is the leader of the country’s far-right “Otzma Yehudit,” or “Jewish Power” party. Before he entered the Knesset he was convicted of supporting a terrorist group and other offenses, and since taking office he has advocated for policies such as renewed Jewish settlement in Gaza and has been sanctioned for allegedly “inciting extremist violence” against Palestinians in the West Bank.
Liberal Jewish groups have come out in vocal opposition to the idea of him setting foot in the Big Apple following Haaretz’s initial reporting that Ben-Gvir was coming.
“It’s really important for people, both American Jews and Israelis, to say that extremists like Ben-Gvir aren’t accepted in our community,” Rabbi Jill Jacobs, head of the progressive rabbinic human rights group T’ruah, told JTA in an interview. “He just doesn’t belong in New York, or in the Israeli government, or espousing his views anywhere in Jewish society,”
T’ruah is co-organizing a protest outside the UN’s summit on Tuesday, along with close to a dozen other liberal Jewish groups. Among them are New York Jewish Agenda, J Street, Israelis for Peace and the Union for Reform Judaism.
Jacobs said she believes the demonstration will be particularly impactful because it’s coming from “people who are not looking to destroy the state, who are not anti-Israel in any way,” but who envision a “place of both Israelis and Palestinians being safe.”
Another planned protest scheduled just hours later at the same plaza is being led by left-wing groups more sharply critical of Israel. Anti-Zionist group Jewish Voice for Peace is among the organizations promoting it. Their open letter calling on James to prosecute Ben-Gvir has more than 6,500 signatures.
The last time Ben-Gvir visited New York City, just over a year ago, his presence drew a series of heated protests and counter-protests. A few of them took place in Crown Heights, the neighborhood where he visited 770 Eastern Parkway, the headquarters of the Chabad Hasidic movement.
He also made pit stops at another Chabad institution and the gravesite of the movement’s late leader, Rabbi Menachem Mendel Schneerson, as well as at a Midwood kosher restaurant, where he drew a friendlier crowd. A number of other planned events during that trip were canceled the week before.
The same coalition of liberal Jewish groups held a rally last year outside a Wall Street restaurant where Ben-Gvir was speaking. New York Rep. Jerry Nadler introduced legislation during that rally aimed at combating settler violence in the West Bank.
Margo Hughes-Robinson, who’s now the executive director of NYJA, co-emceed last year’s demonstration. She said in an interview on Thursday that she hopes that elected officials attend this year’s and make clear that “what he represents, and his worldview, is anathema to our Jewish values, it’s anathema to the vision of Israel that we support.”
Ben-Gvir was slated to make another trip to the U.S. more recently for a wedding, though he ended up canceling the trip after he was asked to provide his fingerprints in order to obtain a visa.
Unlike during Ben-Gvir’s last visit, New York’s mayor is now an anti-Zionist who has vowed to arrest Netanyahu if he steps foot in Israel due to his outstanding International Criminal Court arrest warrant, even though the US is not a party to the ICC. (There is no reported ICC arrest warrant for Ben-Gvir.) Following the election of Zohran Mamdani, Ben-Gvir described the result as “a moment when antisemitism triumphed over common sense.”
Mamdani’s spokesperson did not respond to a request for comment.
A number of local officials spoke out following the most recent appearance of a far-right Israeli minister in New York, condemning finance minister Bezalel Smotrich, who attended the Israel Day parade. None have weighed in so far on Ben-Gvir’s possible return next week.
The post Jewish groups plan to protest Ben-Gvir’s arrival in NYC. Will he show? appeared first on The Forward.
