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With her ‘Totally Kosher’ cookbook, Chanie Apfelbaum aims for a wider audience
(New York Jewish Week) — Chanie Apfelbaum’s newest cookbook, “Totally Kosher,” is filled with many inventive, flavor-packed recipes, like “Miso Matzo Ball Soup,” “Berbere Brisket” and “Pad Chai,” a shrimp-free version of the Thai staple.
But while the book is designed for kosher-keeping observant Jews like herself, Apfelbaum — who boasts 101,000 followers on Instagram and runs the popular Jewish lifestyle blog “Busy in Brooklyn” — had a larger audience in mind. Her first book, “Millennial Kosher,” published in 2018, is now in its sixth printing and is available in just about every Judaica store across the country. With her second effort, however, “I wanted to reach a larger demographic,” Apfelbaum, 42, told the New York Jewish Week. “I wanted to reach people that don’t necessarily know what kosher is.”
That’s how Apfelbaum ended up publishing “Totally Kosher” with Clarkson Potter, an imprint of the Crown Publishing Group and publisher of cookbooks by culinary megastars like Ina Garten and Alison Roman. When Raquel Pelzel, the editorial director of cookbooks at Clarkson Potter approached Apfelbaum in 2019 about writing a cookbook — pitched as a “celebration of kosher,” as Apfelbaum recalls it — she immediately said yes.
“I was so excited,” Apfelbaum said.
“We hadn’t published a kosher cookbook in a really long time and, with Instagram and social media, there is obviously a massive kosher community,” Pelzel told the New York Jewish Week. “To not publish a kosher cookbook seemed like a huge omission and a hole on our list.”
“When I scout for authors, I look for someone whose recipes look delicious, original and creative and who has a really strong voice and is clear who their audience is,” Pelzel added. “Chanie certainly has all that.”
Apfelbaum’s decision to go with a mainstream publisher mean the book would appear in “regular” bookstores — and not just Judaica stores — but the change meant some new challenges. One hurdle was the publisher’s decision to feature a large, color photo of Apfelbaum on the book’s rear cover — a decision that could be considered controversial in the haredi Orthodox world where many publishers refrain from showing photos of women in the interest of sexual “modesty.” (Apfelbaum’s photo does not appear anywhere in “Millennial Kosher,” published by Artscroll/Shaar Press, which serves the haredi market. A spokesperson for ArtScroll said that, to date, they have not featured any photographs of women in their cookbooks, but “we are not against putting pictures of women in our books.”)
“If my photo is on the back of the book, maybe the Judaica stores really won’t take it,” Apfelbaum recalled thinking when she was sent a mockup of the cover. “I called friends in the publishing industry. I called Judaica shops and asked if my photo is on the back cover, are you going to carry the book?” The answers, Apfelbaum said, were mixed.
And yet, she didn’t back down or ask for a change in the cover. “I was like — you know what? I’m doing this for my daughters, I’m doing this for the women out there,” she said. “There is nothing wrong with having a photo of a Jewish woman on the back of the book. I’m just doing it, and I stand behind it.”
Fortunately, validation came quickly. “When I walk down the street in my neighborhood [of Crown Heights], I pass Hamafitz Judaica and they have two books in the window — one of the front cover of my book, depicting my Pad Chai, and one of the back.”
Apfelbaum’s mother, Devorah Halberstam, a prominent member of Crown Heights’ Chabad community, couldn’t be prouder. Her first-born son, Ari Halberstam, was killed in 1994 when a Lebanese-born man shot at a van filled with Chabad Lubavitch students, killing Ari and wounding three others. In the aftermath, Halberstam fought tirelessly to have his murder formally classified as a terrorist attack, which eventually happened in 2005. She was also a founder of the Jewish Children’s Museum, which was dedicated to the memory of her son.
Of all people, Halberstam understands the power of a photo. “At Ari’s yahrtzeit [anniversary of his death], I tweet things out,” she told the New York Jewish Week, noting that her son died 29 years ago. “I got 85,000 responses because I put his picture up there. Pictures make you stop. They make you pause.”
Photos, she added, “personalize everything. A story is not a story without pictures. It makes it real. It comes to life.”
Apfelbaum agrees, feeling that her decision to include photos of herself, her boys in their tzitzit (ritual prayer fringes) and her children around a table, is “a huge step in the Orthodox world.”
“I’m doing this because I think this is something that has to change,” she said. “Jewish women should be celebrated just like men.”
As a child, Apfelbaum said, she was a rule-follower who was drawn to the creative world. “I got very into artistic projects for school,” she said. “I loved drawing and craftsy, artsy things.”
Apfelbaum’s culinary journey began in 2002 when she was 22 and newly married. Apfelbaum’s mother had been the chef in the Halberstam home, and Apfelbaum was raised on what she calls “brown food” — matzah ball soup, gefilte fish, potato kugel. She came to her marriage skilled as a web designer but not knowing how to boil an egg. Her Syrian/Argentian/Jewish mother-in-law introduced her to ingredients like rosewater and dishes like empanadas, piquing Apfelbaum’s interest.
“When I started cooking, I was always very artistic and looking for ways to put color in my food and plate it nicely,” said Apfelbaum. “I would make my mom’s recipes. But when I started hosting friends and putting out a spread, with menus and plated meals, I remember thinking, ‘Wow, this is beautiful. Such a beautiful way to express my artistic side.’”
When Apfelbaum left her web design job after the birth of her third child in 2010, she poured her creative juices into her nascent cooking and photography skills, and her family encouraged her to start her own blog. In 2011, she launched “Busy in Brooklyn” — at the time she was raising three children under 5, running a home and teaching Hebrew while taking knitting and crochet classes.
Her first post, in January of that year, was for sauteed chicken cutlets topped with canned dark sweet cherries. Later that year, she gave her first cooking class for the teachers at her children’s school.
In 2013, she enrolled in a program at the Center for Kosher Culinary Arts (now closed). “I started to seek out different cultural dishes and put my kosher Jewish spin on it,” she said. She also took a photography class.
The following year, her recipe for “Drunken Hasselback Salami” — a whole salami sliced, coated in a sauce of jam, brandy and mustard, then baked until crispy — went viral. Later that year, she was featured on the front page of the Wall Street Journal for her creative spins on the traditional Ashkenazi Hanukkah treat, latkes. In 2015, she made the first of many out-of-town food demonstrations, traveling to Montreal to prepare harissa chicken sliders with preserved lemon carrot slaw and a marble halvah mousse.
These recipes, among others, made it into “Millennial Kosher.” And although Apfelbaum swore that she would never write another cookbook because of all the work involved, that call in 2019 from Clarkson Potter made her rethink her decision. Apfelbaum’s global recipes — such as “Nachos Bassar,” nachos with hummus, Israeli salad and pickles — and how she “bounces off of trends that are happening in social media, in restaurants,” as Pelzel describes her, are what drew the mainstream publisher to Apfelbaum
“From the first time I met Chanie, I understood why she was the obvious choice to make kosher cool,” Apfelbaum’s mentor and fellow cookbook author Adeena Sussman told the New York Jewish Week via text. “She’s wildly passionate about her food and her Judaism, and makes no apologies for either.”
“Add to that her natural warmth, sense of humor and willingness to share the ups and downs of life with her followers, and you’ve truly got a recipe for success,” Sussman added.
And there have been plenty of ups and downs: After signing her book contract in 2019, Apfelbaum became a single mom due to divorce. She was also hospitalized with COVID-19 (as was one of her kids) and lost her sense of smell and taste, at a time when nobody knew that this was a side effect of the virus.
Fortunately, Apfelbaum has since regained her sense of taste and smell, and she remains very busy in Brooklyn — and elsewhere. In July, she is leading a food tour in Italy where her group will make gelato, hunt for truffles and taste olive oil. She hopes to continue culinary travel in the future. She has just come out with a line of her own spices called TK (as in “Totally Kosher”) Spices; her first two products are the Yemenite spice mix, hawaijj — one for savory foods and one for coffee, which has a sweet profile. With “Totally Kosher” now in its third printing, she is looking to (finally) hire an assistant and find work space outside of her home.
“There were many times I said I don’t have the emotional bandwidth and strength to do this book — I wanted to give up,” Apfelbaum said. “My friends believed in me and pushed me and made it happen. When I look at this book, I see so much more than recipes. It was really a journey for me.”
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Antisemitism tensions rise as NYC Young Republicans host white nationalists, conspiracy theorists at annual gala
(JTA) — The guest list at the New York Young Republican Club’s annual gala on Saturday included white nationalists, antisemitic conspiracy theorists and a Jewish City Councilwoman, who ultimately decided not to attend.
Inna Vernikov, a Jewish City Council member who represents a south Brooklyn district with a large Russian Jewish population, did not attend despite being promoted as an “honored guest.” Vernikov, who was one of a few politicians to back out, later suggested on social media that her absence was connected to antisemitism on the right.
Those who did attend the gala included a NYYRC member and former George Santos staffer who had posted a video depicting Jews as cockroaches, costing him his job on Matt Gaetz’s news show; politicians from Germany’s far-right party which the country officially labeled an extremist group; Jared Taylor, the editor of a white supremacist website called American Renaissance; and Sneako, the streamer who posts antisemitic content and has said “people are sick of hearing about the Holocaust.”
Meanwhile, avowed antisemite Nick Fuentes said he received an invite and made the trip to New York — even though the New York Young Republican Club said by email on Monday that he “was never formally invited.”
Fuentes was seen lingering outside Cipriani, the upscale restaurant where the gala took place, Politico reported, but did not attend the event itself. He recorded a stream with Sneako following the black-tie affair, saying his invite had been rescinded at the last minute to avoid a potential “revolt.”
Saturday’s gala was held during a moment of growing debate about antisemitism on the right, and as Fuentes’ seemingly ascendant role within the Republican Party has emerged as a source of anxiety among more mainstream Republicans.
The New York Young Republicans Club has generated some of the angst. Just weeks ago, the club’s statewide counterpart disbanded in the wake of leaked group chats in which officials joked about gas chambers, praised Adolf Hitler and used racist, antisemitic and homophobic slurs. (Attendees seemingly referenced those texts on Saturday, according to Talking Points Memo, joking with each other that they were “neo-Nazis.”)
The debate on the right has centered largely around how to deal with figures like Fuentes, who calls Hitler “cool” and has been interviewed by major personalities like Tucker Carlson and Piers Morgan.
Republican politicians, including non-Jewish ones such as Ted Cruz and Lindsey Graham, have scorched Carlson for his friendly interview with Fuentes. Vice President JD Vance, meanwhile, has drawn scrutiny for not condemning Carlson or Fuentes, and for previous instances of not pushing back against antisemitic conspiracies. Vance also downplayed the leaked texts as “jokes” and said critics should “grow up.” Trump, meanwhile, defended Carlson, saying, “You can’t tell him who to interview.” (He also dined with Fuentes and rapper Kanye West in 2022, but later said he didn’t know who Fuentes was.)
On Sunday, the day after the gala, Vernikov took to X to post about the Republicans’ growing antisemitism problem, saying, “I will DISASSOCIATE myself from any event, individual, or organization whether Democrat or Republican, that welcomes these vile bigots into their mist, defends them or amplifies their voices,” referring to figures like Fuentes, Carlson and Candace Owens.
Antisemitic rhetoric “has fully infiltrated the Democratic Party,” Vernikov wrote on X, adding, “Unfortunately today the same venom has entered corners of the conservative movement and the hard RIGHT WING of the Republican Party.”
Then she named names, writing, “Lunatics like Nick Fuentes, Candace Owens and Tucker Carlson, who spew bigoted, racist and antisemitic rhetoric, should be condemned and excommunicated from the Republican Party never to be welcomed again.”
Vernikov declined to comment further on the event.
The gala was hosted by Matan Even, an 18-year-old Israeli-American YouTuber known for his pranks, such as crashing a 2022 Game Awards speech to thank his “Reform Orthodox rabbi, Bill Clinton.” Even’s humor, which involved singing the “Spongebob Squarepants” theme song onstage, seemingly did not land. Even is Jewish but has recorded streams with Sneako despite the latter’s use of antisemitic conspiracy theories.
Right-wing pundit and activist Jack Posobiec was the event’s keynote speaker, and delivered a fiery speech in which he spoke about Charlie Kirk’s death while holding a rosary.
The far-right Alternative for Germany party, or AfD, was represented at the gala by about 20 lawmakers at the state, federal and EU levels. The AfD has drawn criticism for using slogans similar to the Nazi party’s and was classified this year as a right-wing extremist organization by Germany’s domestic intelligence agency.
Rep. Dan Goldman, the Democratic congressman whose district includes Lower Manhattan, where the gala was held, wrote earlier on Saturday that the NYYRC was “rolling out the red carpet for leaders of Germany’s Nazi-cosplaying AfD party.”
“I condemn it in the strongest of terms, as should my New York Republican colleagues,” he wrote. “The AfD and their bigotry is not welcome in NY-10.”
At the gala, a protester wearing a Nazi armband was removed after popping up from his seat and reportedly yelling “I guess we’re all Nazis!” In a video recorded outside after his removal, the protester, who later said he was Jewish, pointed to the Nazi symbol and said, “This is what this event represents,” naming specifically the invitations of Vish Burra — the man who posted a video depicting Jews as roaches — and of AfD officials.
The NYYRC’s Twitter account countered accusations of being “Nazis” by writing that “the only swastika in the room was held by a left-wing freak protester who we forcefully booted from the premises.”
The protester was told to “go back to Israel” by an attendee, who then accepted the swastika banner from the protester and left with it.
Stefano Forte, the club’s president, spoke defiantly about the NYYRC’s partnership with the AfD.
“You want us to denounce the AfD? You want us to denounce our allies? You want us to denounce those that stand with us?” he asked.
“Well here’s a denunciation. We unequivocally denounce the fake news media that distorts the truth to put us in danger,” he said, referring to right-wingers being labelled “Nazis” as leading to assassination attempts on Trump and Charlie Kirk.
Forte also declared that the club was “prepared to endorse” Trump for a third presidential term in 2028, drawing loud applause.
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Jewish donors help raise $1.3M for Ahmed al Ahmed, the Muslim man who disarmed a Bondi Beach attacker
(JTA) — A crowdfunding campaign to support Ahmed al Ahmed, the Muslim fruit seller shot after disarming one of the men who was attacking a Hanukkah event in Sydney, generated $1.3 in its first day — with the largest donation coming from the American Jewish billionaire Bill Ackman.
Ackman gave $66,000 to the GoFundMe for al Ahmed and promoted the campaign to his followers, tweeting, “This is the verified link for the Bondi hero.”
In a viral video on Sunday, shortly after the attack on Bondi Beach that left 15 killed and over 40 injured, al Ahmed, 43, can be seen crouching behind a car before jumping into action as one of the terrorists shoots a firearm at the Jewish celebration. Al Ahmed, a Syrian-born father of two who was unarmed, then jumped on the attacker from behind, wresting the firearm from his hands.
“In a moment of chaos and danger, he stepped forward without hesitation,” the sponsors of the GoFundMe, Car Hub Australia, wrote on the page. “His actions were selfless, instinctive, and undeniably heroic, taken without regard for his own safety. Early reports indicate he was shot twice in the process while protecting others.”
As al Ahmed’s heroic actions were shared widely on social media on Sunday, he garnered praise from Israeli Prime Minister Benjamin Netanyahu and Australian Prime Minister Anthony Albanese.
As al Ahmed recovered from his injuries in a hospital on Monday, he was visited by Chris Minns, the premier of New South Wales, the Australian state that includes Sydney.
“Ahmed is a real-life hero,” wrote Minns in a post on X alongside a photo of him visiting al Ahmed in the hospital. “Last night, his incredible bravery no doubt saved countless lives when he disarmed a terrorist at enormous personal risk.”
Praise also poured in on social media from Jewish leaders in the United States, including the United States Holocaust Memorial Museum and Vermont Independent Sen. Bernie Sanders.
“Ahmed al Ahmed, a Muslim father of two, risked his life to disarm a murderer who was shooting down Jews celebrating Hanukkah in Sydney,” wrote Sanders in a post on X. “Religion must not divide our common humanity. We must stand together and end antisemitism, Islamophobia and all hate — no exceptions.”
For others, al Ahmed’s act of bravery during the massacre appeared to be divine intervention — coming as it did at a time when many Jews feel isolated and abandoned by their non-Jewish allies.
“I’ve been thinking about this man Ahmed and his selfless act of courage, and I can’t help but feel that it as an act of God,” wrote Jewish social media influencer Alana Zeitchik in a post on Instagram. “It is a message that could only have been written by something higher than all of us. Like all actions it has a ripple effect. In this moment of immense grief and fear, his actions repair a painful tear in the collective Jewish soul that so badly needed to be tended to.”
She continued, “He will be cherished and spoken about by our people for generations.”
Among the 34,000 donors to the GoFundMe campaign so far are several who said in notes that they were Jewish and explained why they donated unusual sums, in multiples of $18.
“Ahmed, you are a true hero. As a Jewish supporter, I donated $180 USD because 18 (“chai”) represents life. Your courage embodied that meaning in the most profound way,” wrote Craig Gross. “Thank you for what you did, and may you heal fully and quickly.”
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4 members of pro-Palestinian group arrested for planning bombings across Los Angeles
(JTA) — Federal authorities have arrested four people in connection to an alleged plot to bomb locations across Southern California on New Year’s Eve.
The four suspects — Audrey Ilene Carroll, 30, Dante Garfield, 24, Zachary Aaron Page, 32, and Tina Lai, 41 — are members of the Turtle Island Liberation Front, an offshoot of a pro-Palestinian far-left extremist group, according to the Department of Justice and FBI.
Attorney General Pam Bondi announced the arrests in a post on X on Monday, writing that the arrests had foiled what “would have been a massive and horrific terror plot in the Central District of California.”
“The Turtle Island Liberation Front—a far-left, pro-Palestine, anti-government, and anti-capitalist group—was preparing to conduct a series of bombings against multiple targets in California beginning on New Year’s Eve. The group also planned to target ICE agents and vehicles,” wrote Bondi.
The group’s name is an Indigenous reference to the American continent, and the group promotes aggressive actions in support of decolonization.
“Peaceful protest will never be enough,” wrote the group in a recent social media post. “Free occupied Turtle Island from the illegal American empire. Free Palestine. Free Hawaii. Free Puerto Rico.”
Earlier this month, the group posted the address of the Wilshire Boulevard Temple, inviting followers to “join us in a protest against these genocidal monsters” while the synagogue was hosting Israeli speakers. Two people were arrested during the pro-Palestinian protest at the synagogue, which was called “abhorrent” by Los Angeles Mayor Karen Bass.
The arrests in the alleged New Year’s plot took place last week in the Mojave Desert where the suspects were allegedly planning to test improvised explosive devices. The group now faces charges including conspiracy and possession of an unregistered destructive device, according to a complaint filed in the U.S. District Court for the Central District of California.
Patel said that the FBI had also arrested a “FIFTH individual believed to be linked to this radical TILF subgroup – also allegedly planning a separate violent attack.”
On Monday, a post on what appeared to be the group’s instagram account of a “Palestine Pop Up” market was flooded with comments about the arrest: “Have fun in jail,” many of the comments said.
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