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With Israel in turmoil, group of US rabbis visits with a mission: to listen and learn
Over the last few weeks, while Israel has been roiled by demonstrations involving hundreds of thousands, and President Isaac Herzog has warned about the possibility of civil war, American Jews have been watching with grave concern.
Even after Israeli Prime Minister Benjamin Netanyahu announced a delay in the government plan to overhaul the judiciary that sparked the mass protests, tensions in Israel remained high.
It was precisely at this fraught moment that UJA-Federation of New York decided to bring a group of rabbis from the New York area to Israel — to listen, learn and talk with key Israeli figures, and to communicate the nuances of what they heard back to their communities in New York.
“I learned more than I thought was possible,” said participant Rabbi Jonah Geffen, senior Jewish educator and campus rabbi at Hunter College Hillel in New York.
Over four days in March, the diverse group of 24 rabbis met with a wide range of Israelis, ranging from politicians — including architects of the judicial reform and representatives from the opposition — to leading public intellectuals, journalists representing publications from both the left and the right, community activists, and thought leaders. The trip was funded by the Paul E. Singer Foundation.
“UJA has a tradition of getting our community leaders and our rabbis proximate to the issues of the day to help them as they lead their communities,” said Hana Gruenberg, managing director of Jewish life at UJA-Federation, who accompanied the delegation of rabbis. “We’ve brought rabbis to Israel when there have been security issues, we’ve brought rabbis to Ukraine, and most recently, during this time of challenge in Israel around internal domestic issues and judicial reform, we wanted to give rabbis support in leading their communities at this complicated time.”
Among those with whom the rabbis met to discuss the current political situation in the country were leaders of two Israeli civil society organizations, Yozmat Hameah (the Initiative of the Hundreds) and a group called the Israeli Congress, which strives to address the tension between the state’s Jewish and democratic identities.
The delegation also participated in a program with Co.Lab, a collaborative sponsored by UJA-Federation comprised of social influencers from diverse backgrounds. The group is working on initiatives to advance cohesion in Israeli society.
The group heard from Micah Goodman, research fellow at the Kogod Research Center at the Shalom Hartman Institute in Jerusalem; Knesset member Simcha Rothman of the Religious Zionist Party, who as chairman of the Knesset’s Constitution, Law and Justice Committee is trying to advance the judicial reform; Diaspora Affairs Minister Amichai Chikli; and Rabbi Gilad Kariv, a Knesset member from the Labor Party.
The rabbinic delegation met with several journalists, including author Matti Friedman, Times of Israel political correspondent Carrie Keller- Lynn, and Jewish world reporter Zvika Klein of the Jerusalem Post.
Rabbis from the New York area gather in a Knesset meeting room ahead of a meeting with Knesset Member Simcha Rothman, an architect of the proposed judicial overhaul in Israel, March 17, 2023. (Courtesy of UJA-Federation)
“UJA was really thoughtful about our hearing from so many different perspectives explaining to us the complexity of these issues,” said Bracha Jaffe, associate rabba at the Hebrew Institute of Riverdale in the Bronx. “It struck me as such an eye-opener that it’s more than just about judicial reform. All the different societal factions have felt at one time marginalized, coerced on one side, not being seen, not being represented.”
One of the many reasons for this sort of mission to Israel, said Eric S. Goldstein, CEO of UJA-Federation, is to convene rabbis from different denominations and across the cultural spectrum that represent the diversity of the New York Jewish community.
“These trips give prominent New York rabbis the opportunity to have their voices heard by leaders in Israel. They provide the rabbis with the ability to better understand the complex reality there so they can more effectively lead their communities in these challenging moments,” Goldstein said. “And they bring together rabbis from across the denominational spectrum, helping to more closely knit our own New York Jewish community — an ever-more important priority.”
Often, the day-to-day life of a rabbi does not lend itself to reflective moments with colleagues to listen and share multiple viewpoints on complex issues facing the Jewish community and Israel.
“What made this trip significant was that people who love Israel equally can have a varied view about what is in the best interest of the Jewish state,” said Rabbi Elliot Cosgrove of Park Avenue Synagogue in New York City.
With an itinerary that carefully struck a balance between intellectual, spiritual and political leaders, as well as advocates and activists, the group was exposed to a kaleidoscope of viewpoints, Cosgrove said.
“I was engaging with ideas that affirmed my beliefs about judicial reform and also challenged my beliefs,” he noted.
Both during and after the trip, the rabbis discussed the question of what it means to be a spiritual leader at this moment.
“One of our most important roles is to make sure that our people find reasons to maintain that connection both to the Land of Israel and the people of Israel,” said Rabbi Joshua Davidson of Temple Emanu-El in New York. “For me, that is a critical part of my identity as a Jew and my role as a rabbi. I believe that it is going to be a harder and harder but a more and more important
endeavor in these months to come.”
Rabbi Ari Lorge of Central Synagogue in New York said each participant came to the trip with different viewpoints on Israel, but with a common hope to see the country and its citizens flourish.
“Each of us comes with our own dreams for Israel,” he said. “We’re not neutral observers. We must continue to advocate and encourage this kind of dialogue and hold fast to those dreams.”
While any Knesset vote on judicial reform is unlikely before late April, the political tumult in Israel is far from over, and American Jewish leaders intend to stay as involved as possible.
“In this rapidly evolving situation, we’ll continue with these kinds of engagements for rabbis, knowing that we’re still in the middle of this,” Gruenberg said. “We care deeply about what comes next.”
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The post With Israel in turmoil, group of US rabbis visits with a mission: to listen and learn appeared first on Jewish Telegraphic Agency.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Features
How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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5 Essential Vaccinations Everyone Should Get for a Healthier Life
Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.
1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu
Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.
Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.
2. Tetanus Vaccine: Stay Safe from Infections
The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.
Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.
3. HPV Vaccine: Prevent Certain Cancers
The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.
Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.
4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak
MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.
If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.
5. Hepatitis B Vaccine: Guard Against Liver Disease
Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.
Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.
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