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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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Pope Urges Angola to Overcome Divisions at Mass Attended by 100,000 People
Pope Leo XIV arrives to lead a Holy Mass during his apostolic journey in Africa, in Kilamba, Luanda province, Angola, April 19, 2026. REUTERS/Guglielmo Mangiapane
Pope Leo urged Angolans on Sunday to overcome divisions after decades of bloody conflict in an address to an estimated 100,000 people who flocked to a Mass in a dirt field near the capital Luanda.
In one of the biggest events of his four-nation Africa tour, the pope called Angola, which experienced a bloody, 27-year civil war from 1975 to 2002, a “beautiful yet wounded country.”
He urged Angolans to “build together a country where old divisions are overcome once and for all, where hatred and violence disappear.”
At the end of the Mass, the pope decried the recent ramp-up in the Ukraine war, calling “for the weapons to fall silent and for the path of dialogue to be followed.”
He also praised the ceasefire between Israel and Lebanon, to end fighting between Israeli forces and Iran-backed Hezbollah, as a “reason for hope.”
Believers began arriving before dawn at Kilamba, a sprawling housing complex, braving hot and humid conditions to hear the address from the pope, who has become outspoken on war and inequality and angered US President Donald Trump.
By the time the Mass began, throngs of people filled the site, dancing and shouting as Leo drove through in his white popemobile.
Among those welcoming Leo was Sister Christina Matende, who arrived around 6 a.m. (0500 GMT) for the Mass.
“The pope coming here is a joy,” she said. “We are living in a moment of a lot of difficulties.”
Angola is one of the leading oil-producing countries in sub-Saharan Africa, but its population of 36.6 million people is still confronting extreme poverty, with more than 30% living on less than $2.15 per day, according to the World Bank.
More than half of the country identifies as Catholic.
POPE DENOUNCES ‘DESPOTS AND TYRANTS’
Leo, the first US pope, is visiting Angola on the third leg of a four-nation Africa tour. In a speech to the country’s political leaders on Saturday, he decried the exploitation of natural resources on the continent.
The pope blasted “despots and tyrants” who he said guarantee wealth but do not deliver on their promises, leading to suffering and deaths.
He also urged political leaders to focus on helping all their people, and not just corporate interests.
“History will then vindicate you, even if in the near term some may oppose you,” he said.
Anielka Caliata, 25, who was in the crowd waiting for the pope in Kilamba on Sunday, said she was grateful for the way the pope has debuted a forceful speaking style on his Africa tour.
“Our country needs a lot of this message and I think the pope will help us to think and reflect about that, knowing that all of us need to work together and do our best to have peace,” she said, as she stood with her fiancé and parents.
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UK Police Examine Iran Links to Arson Attacks on Jewish Targets
FILE PHOTO: Chief Rabbi Ephraim Mirvis visits the scene after four ambulances belonging to Hatzola, a Jewish community organisation, were set on fire in an incident that the police say is being treated as an antisemitic hate crime, in northwest London, Britain, March 23, 2026. REUTERS/Hannah McKay/File Photo
British police said they are investigating possible Iran links to a series of arson attacks on Jewish targets in London, which the UK chief rabbi said showed a sustained campaign of violence against the Jewish community was gathering momentum.
After the latest attack, at Kenton United Synagogue in the Harrow area of the city shortly after midnight, the third such incident in a week, UK counter-terrorism police said they were heading up investigations into the incidents.
A pro-Iranian government group, which says it is also behind a spate of attacks across Europe on US, Israeli and Jewish targets, has said it was responsible.
“As the conflict in the Middle East continues to evolve, counter-terrorism policing and our partners remain alive to the threat of Iranian hostile activity in the UK,” Vicki Evans, Britain’s senior national coordinator for Counter Terrorism Policing, told reporters.
“We are aware of public reporting that suggests this group may have links to Iran. As you would expect, we will continue to explore that question as our investigation evolves.”
‘SUSTAINED CAMPAIGN OF VIOLENCE’
Chief Rabbi Ephraim Mirvis said the Kenton fire, which did not cause any significant damage, was the third “cowardly” attack on Jewish sites in the British capital in less than a week.
“A sustained campaign of violence and intimidation against the Jewish community of the UK is gathering momentum,” Mirvis said on X. “Thank God, no lives have been lost, but we cannot, and must not, wait for that to change before we understand just how dangerous this moment is for all of our society.”
On Friday night, there was an attempted arson attack on a business premises with links to the Jewish community, while a few days earlier police arrested two suspects over an attempted arson attack on another synagogue in the capital.
Meanwhile an area around the Israeli embassy in London was cordoned off following an online report that it had been targeted with drones carrying “dangerous substances.” Police later said items they found did not contain any harmful or hazardous substances.
Last month, several ambulances belonging to the Jewish volunteer emergency service Hatzola, which were parked near a synagogue in Golders Green, were torched.
Police said they had boosted their presence in the area, and it was officers on a “deterrence” patrol shortly after midnight who spotted a window at the Kenton synagogue had been damaged. They found an accelerant had been thrown inside.
British Prime Minister Keir Starmer said he was appalled by the attempted antisemitic arson attacks. “This is abhorrent and it will not be tolerated. Attacks on our Jewish community are attacks on Britain,” he wrote on X.
PRO-IRANIAN GROUP CLAIMS RESPONSIBILITY
The Pro-Iranian group Harakat Ashab al-Yamin al-Islamiyya (HAYI) or Movement of the Companions of the Right Hand of Islam, has said it is responsible, and posted a video purporting to show the attack on the Kenton synagogue on social media.
“This same group has claimed several incidents over recent months at places of worship, business and financial institutions across Europe,” Evans said. “These locations all appear to be linked to Jewish or Israeli interests.”
British police and security services have warned for a number of years of Iran hiring proxies to carry out attacks on its behalf. Last month, two men were charged with being tasked by Tehran to carry out hostile surveillance on the Israeli Embassy and other Jewish targets.
“This is recruiting violence as a service, and the people who conduct that violence often have little or no allegiance to the cause and are taking quick cash for their crimes,” Evans said.
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Trump Says US Delegation to Go to Pakistan for Iran Talks, Threatens New Strikes
Ships and tankers in the Strait of Hormuz off the coast of Musandam, Oman, April 18, 2026. Photo: REUTERS/Stringer/File Photo
US President Donald Trump said on Sunday his envoys would return to Pakistan for new talks with Iran, while threatening new attacks on Iran’s bridges and power plants unless it accepts his terms.
Trump said the US delegation would arrive on Monday evening, a timetable that leaves just a day for talks to make progress before a two-week ceasefire ends.
“We’re offering a very fair and reasonable DEAL, and I hope they take it because, if they don’t, the United States is going to knock out every single Power Plant, and every single Bridge, in Iran,” he posted on social media. “NO MORE MR. NICE GUY!”
However, there was no immediate confirmation from Iran that it would attend any new talks. Iran’s Tasnim news agency reported that there had been no decision taken to send a delegation while a US blockade of Iranian ports was in place.
A White House official said the US delegation would be headed by Vice President JD Vance, who led the war’s first peace talks a week ago. Trump’s envoy Steve Kushner and the president’s son-in-law Jared Kushner would also attend. Earlier, Trump had told ABC News and MS Now that Vance would not go.
Iran’s chief negotiator, Mohammad Baqer Qalibaf, earlier said the two sides had made progress but were still far apart on nuclear issues and the Strait of Hormuz.
The vital shipping strait remained closed on Sunday, a day after Iran fired on two vessels that tried to cross.
Iran, which has blocked off the strait to ships apart from its own since the United States and Israel attacked on February 28, had announced on Friday it would reopen it. But it reversed that decision on Saturday after Trump declined to lift a US blockade of Iranian ports.
“Iran decided to fire bullets yesterday in the Strait of Hormuz — A Total Violation of our Ceasefire Agreement!” Trump wrote in Sunday morning’s post. “That wasn’t nice, was it?”
STRAIT OF HORMUZ STILL SHUT
Trump’s renewed threat to hit Iran’s power plants and bridges fits a pattern of such warnings throughout the war, several of which preceded moves to de-escalate. He abruptly announced the ceasefire two weeks ago just hours after declaring that Iran’s “whole civilization will die tonight.”
Iran has said that if the United States attacks its civilian infrastructure it would hit power stations and desalination plants of Gulf Arab neighbors.
Now in its eighth week, the war has created the most severe shock to global energy supplies in history, sending oil prices surging because of the de facto closure of the strait, which before the war carried one-fifth of the world’s oil shipments.
Two liquefied petroleum gas tankers were seen on ship-tracking websites moving eastbound towards the strait early on Sunday morning, but the semi-official Tasnim news agency reported that Iran’s armed forces turned them back. Marine traffic data showed no other movements after midnight.
Friday’s announcement that the strait would reopen caused the sharpest one-day drop in oil prices in years, while stock markets hit fresh all-time highs on the expectation that the disruption would soon end. But with the strait yet to reopen, markets could face new volatility when they reopen on Monday.
Amrita Sen, founder of the Energy Aspects think tank, predicted oil prices would rise on Monday when traders returned to their desks having realized they might have been prematurely optimistic last week.
“Events over the weekend with Iran firing on merchant vessels and shutting the strait again highlight just how precarious the situation is,” she said.
Thousands of people have been killed by US-Israeli strikes on Iran and in an Israeli invasion of Lebanon conducted in parallel. Iran responded to attacks with missiles and drones against its Arab neighbors that host US bases.
PAKISTANI CAPITAL LOCKS DOWN FOR TALKS
Two giant US C-17 cargo planes landed at Pakistan’s Nur Khan air base on Sunday afternoon carrying security equipment and vehicles in preparation for the US delegation’s arrival, two Pakistani security sources said.
City authorities in the capital Islamabad halted public transport and heavy goods traffic through the city. Rolls of barbed wire were rolled out near the Serena Hotel where last week’s talks were held. The hotel told all guests on Sunday to leave.
Pressure for a way out of the war has mounted on Trump as his fellow Republicans prepare to defend narrow majorities in Congress in the November midterm elections, with US gasoline prices high, inflation rising and his own approval ratings down.
When US and Iranian negotiators met last weekend in Islamabad, Washington proposed a 20-year suspension of all Iranian nuclear activity, while Iran suggested a halt of 3 to 5 years, according to people familiar with the proposals.
A statement from Iran’s Supreme Leader Ayatollah Mojtaba Khamenei said Iran’s navy was ready to inflict “new bitter defeats” on its enemies.
Apart from the two-week ceasefire in the Iran war set to expire early on Wednesday, Israel and Lebanon announced a separate ceasefire last week.
More than a million Lebanese were displaced by the Israeli invasion, which Israel said was in pursuit of Hezbollah, a powerful Shi’ite armed group allied with Iran that fired across the border in support of Tehran.
A French soldier serving in a U.N. peacekeeping mission in Lebanon was killed, and three personnel from the mission were wounded, two of them severely, in an incident U.N. officials said was probably caused by Hezbollah fire. An Israeli soldier was also killed in a separate incident, the Israeli military said.