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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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Anti-Israel Streamer Hasan Piker Reaffirms Hamas Support
Hasan Piker. Photo: Wikimedia Commons
Controversial streamer Hasan Piker raised eyebrows Monday after reaffirming his support for the Hamas terrorist group during an interview on the popular left-wing podcast “Pod Save America.”
While speaking with Jon Favreau, former speechwriter to US President Barack Obama, Piker doubled down on his assertion that Hamas is a preferable governing entity compared to Israel.
“This [quote] is from January,” Favreau said while reflecting on previous comments made by the streamer. “‘Hamas is a thousand times better than a fascist settler colonial apartheid state.”
“I stand by that,” Piker responded.
Favreau then asked Piker to clarify whether his comments were genuine or hyperbolic.
“[T]his is the one that bothered me most when I first heard it …. Even if you believe what happened in Gaza is genocide and what’s happening in the West Bank is apartheid, those are different claims from ‘Hamas is a thousand times better,’ because Hamas is an organization that has massacred, raped, kidnapped civilians on Oct. 7,” the former Obama speechwriter said, referring to Hamas’s invasion of and massacre across southern Israel in 2023. “They’ve also been catastrophic for Palestinians by almost every measure … Do you actually mean that or is that a rhetorical move or like a solidarity signal?”
“I mean, it’s all of the above. I do mean it,” Piker affirmed. “I’m a lesser-evil voter and therefore I would vote for Hamas over Israel every single time.”
Jon Favreau: “When you say Hamas is a thousand times better, do you mean that?”
Hasan Piker: “I do mean it … I would vote for Hamas over Israel every single time.” pic.twitter.com/1dNxvOGslo
— Shannon Watts (@shannonrwatts) April 13, 2026
Hamas, which openly calls for the destruction of Israel and the murder of Jews, has launched a brutal crackdown on dissent among fellow Palestinians in recent months. Social media videos widely circulated online show Hamas members brutally beating Palestinians and carrying out public executions of alleged collaborators with Israel and rival militia members.
Piker also suggested that Hamas is “entirely comprised” of orphaned children whose parents were killed in the Israeli-Palestinian conflict — remarks that critics say distort reality and risk minimizing the group’s violent actions. He framed Hamas as a product of trauma, arguing that many of its members are driven by personal loss tied to Israeli military operations. The comments quickly drew backlash from analysts, policymakers, and pro-Israel advocates, who say the characterization is both factually inaccurate and morally problematic.
Piker continued, comparing Israel to Nazi Germany and repudiating Zionism as “an ethno-religious supremacist ideology that is exterminationist.”
The US and several countries around the world designate Hamas as a terrorist organization. On Oct. 7, 2023, Hamas-led Palestinian terrorists murdered 1,200 people, kidnapped 251 hostages, and perpetrated widespread sexual violence during their rampage
Piker’s remarks are the latest in a series of contentious statements on Israel and the broader Middle East, which have drawn scrutiny from both media watchdogs and political figures. His large online following has amplified the impact of his commentary, fueling debate over the responsibility of digital influencers in shaping public understanding of global conflicts.
Piker has drawn immense scrutiny in recent months as his popularity has surged and mainstream Democratic politicians have increasingly appeared on his livestream show.
Beyond Hamas, Piker has also expressed support for authoritarian regimes in China, Russia, and Iran.
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Iran Executed More People in 2025 Than Any Year in Nearly Four Decades, NGOs Find
A February 2023 protest in Washington, DC calling for an end to executions and human rights violations in Iran. Photo: Reuters/ Bryan Olin Dozier
The Islamic regime in Iran has continued to accelerate its execution machine into a steady grind of state-ordered killings, now rising again to a peak unseen since 1989.
According to a joint-annual report released by the European groups Iran Human Rights (IHR) in Norway and Together Against the Death Penalty (ECPM) in France, Iran executed at least 1,639 people in 2025, a 68 percent leap from the 975 killed in 2024 and the highest seen since tracking began in 2008. All known executions were reportedly conducted by hanging.
The number of executed women also rose to 48, a jump from 31 in 2024. Courts convicted 21 of these women for murdering their husbands or fiancés.
The figure of 1,639 human beings represents an average of four executions each day; however, IHR warns that the full body count is likely much higher, as the group requires two sources to confirm an execution.
“By creating fear through an average of four to five executions per day in 2025, authorities tried to prevent new protests and prolong their crumbling rule,” IHR director Mahmood Amiry-Moghaddam said in a statement.
“The death penalty in Iran is used as a political tool of oppression and repression, with ethnic minorities and other marginalized groups disproportionately represented among those executed,” added Raphaël Chenuil-Hazan, executive director of ECPM.
The report cites the higher levels of executions targeting Sunni Muslims such as Kurds in the west and Baluch in the southeast.
A significant number of executions involved non-lethal offenses, with nearly half of documented executions – 747 people – convicted of drug crimes. While most executions took place inside prisons, the number of public hangings more than tripled to 11.
The report begins with a foreword written on Feb. 20 by human rights lawyer Nasrin Sotoudeh. On April 1, Iranian police arrested her and today her whereabouts remain unknown.
Beginning by noting that Iran has ranked highest in executions per capita for many years and remains one of the highest for total killings, Sotoudeh writes that “the reasons for opposing the inhuman punishment of execution are so clear that they hardly require repetition. Nevertheless, governments such as the Islamic Republic of Iran often invoke public opinion to justify this inhuman punishment.”
Sotoudeh explains that the regime justifies executing murderers and drug traffickers because of a supposed public demand, “as though that settles the matter.” She points out that historically executions can rise after revolutions following dictatorships.
“We experienced this ourselves within the past half-century. After the 1979 Revolution, many officers and senior officials of the monarchy were executed without fair trials,” Sotoudeh writes. “Yet the cycle of violence did not end, and the execution machine went on to claim the lives of others, including those who had contributed to the revolution’s victory. This cycle has not ceased to this day, nearly half a century later, and has in fact accelerated.”
Invoking one of history’s most famous victims of unjust execution, Sotoudeh adds, “This is precisely why death sentences should never be issued under the influence of public opinion. Socrates, too, was sentenced to death at the age of 70 by a vote of the Athenian majority and chose to drink the cup of poison rather than leave Athens.”
The report reveals the extent to which the regime has sought to conceal its bloody hands. Official government sources only announced 113 executions (less than 7 percent), down from 9.7 percent in 2024 and 15 percent in 2023.
Rape is a capital offense in Iran, with 37 people killed after convictions. The report notes that “as in previous years, people accused of crimes were tortured and forced to confess. Criminal convictions are frequently based on information extracted under torture.”
The execution increase established in 2025 appears to have continued into 2026.
On Monday, for example, the Human Rights Activist News Agency announced that Judge Iman Afshari of the Tehran Revolutionary Court had sentenced to death protesters Mohammadreza Majidi-Asl, Bita Hemmati, Behrouz Zamaninejad, and Kourosh Zamaninejad.
The charges which Afshari judged as worthy of execution included “destruction of public property,” “chanting protest slogans,” “throwing objects including bottles, concrete blocks, and incendiary materials from rooftops,” and “participation in protest gatherings on Jan. 8 and 9, 2026.”
The Iranian regime unleashed a brutal, nationwide crackdown on anti-government protesters in January, resulting in the deaths and arrests of tens of thousands of people. Activists fear that many of those detained will be executed.
The report cites Max du Plessis, a UN Fact-Finding Mission expert, who said in October after observing the increase in killings, “if executions form part of a widespread and systemic attack against a civilian population, as a matter of policy, then those responsible – including the judges who impose capital punishment – may be held accountable for crimes against humanity.”
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Hampshire College closure reverberates for alumni who treasured a Yiddishist hub
Hampshire College, once a hub for Yiddish scholarship thanks to its proximity to the Yiddish Book Center, will close by the end of the year amid financial challenges.
The Yiddish Book Center will not be affected by the closure, said spokesperson Rebecka McDougall, noting that the Yiddish Book Center owns its land and building, located adjacent to campus.
Even so, the closure signals the end of an era for Yiddishists who found their footing at Hampshire. Among its alumni are Yiddish singer Miryem-Khaye Seigel, the Yiddish Book Center’s academic director Madeleine (Mindl) Cohen, and the Forward’s archivist, Chana Pollack.
“It connected me to other people that were very instrumental to my broader Yiddish interests,” said Lana Adler, a 2013 Hampshire graduate who went on to work at the YIVO Institute for Jewish Research, which houses the largest collection of Yiddish-language works in the world. “It was an incredibly important space for Yiddish.”
Hampshire and Yiddish
Founded in 1970 in Amherst, Massachusetts, Hampshire College was conceived as an experiment in alternative education, offering self-designed concentrations instead of traditional majors and “narrative evaluations” rather than grades.
A decade later, it became home to a major Yiddish revival effort when alum Aaron Lansky returned to found the Yiddish Book Center. Alarmed that American Jews were discarding irreplaceable Yiddish books, Lansky set out to save them.
New York City seemed the obvious base. But mentors warned he might “get swallowed up” among the city’s many Jewish institutions, recalled Penina Migdal Glazer, a former Hampshire professor, in a 2024 interview.
Instead, Lansky chose Amherst — a place he knew from his college years, with faculty mentors who could support the project, and more affordable land. He purchased 10 acres on an apple orchard next to the Hampshire campus and, in 1997, built the Harry and Jeanette Weinberg Building, designed to evoke an Eastern European shtetl.
In the years that followed, the Yiddish Book Center and Hampshire College became a magnet for students interested in Yiddish. The two partnered to host Yiddish language classes and programs like the Yiddish Book Center’s Steiner Summer Yiddish Program, where participants immerse themselves in seven weeks of Yiddish language and culture while staying in Hampshire College dorms.
The closure’s impact
Facing declining enrollment and mounting debt, Hampshire College’s Board of Trustees voted to permanently close the school following the fall 2026 semester, president Jennifer Chrisler announced Tuesday.
McDougall told the Forward that the Yiddish Book Center’s summer residential programs are independent of Hampshire College and will continue, adding, “There is currently no programmatic partnership with Hampshire College.”
“We are saddened by Hampshire College’s announcement,” Susan Bronsin, president of the Yiddish Book Center, said in a statement. “Hampshire has been a valued neighbor for many years, and we recognize the significance of this moment for its community.”
For Aleks Ritter, co-founder of the student group Hampshire Jewish Life, the campus’ proximity to the Yiddish Book Center was a large part of the school’s appeal when he first applied. Ritter had studied Yiddish through YIVO in high school and hoped to continue in college.
He and his friends would often go to the Yiddish Book Center to study and hang out, and several of his friends worked part-time jobs there.
“The school has been really wonderful for Jewish students,” Ritter said.
Now, Ritter will have to transfer to another college in the area.
For alumni like Adler, the loss also feels personal. Hampshire was the first time she had formally studied Yiddish — an experience that shaped her career.
“There was something special happening at Hampshire,” Adler said. “It was very important to me and to a lot of other people. I’m just so sad. I can’t believe it’s closing.”
The post Hampshire College closure reverberates for alumni who treasured a Yiddishist hub appeared first on The Forward.