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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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US Lawmaker Introduces Bill to Deport Immigrants With Extremist Ideologies
US Rep. Chip Roy (R-TX) leaves the House Republican Conference caucus meeting in the US Capitol on April 15, 2026. Photo: Bill Clark/CQ Roll Call/Sipa USA via Reuters Connect
US Rep. Chip Roy (R-TX) has introduced sweeping legislation aimed at expanding the federal government’s authority to deport, denaturalize, deny US citizenship, and refuse entry to immigrants tied to extremist ideologies, including socialism, communism, and Islamic fundamentalism.
The legislation, titled the MAMDANI Act, short for Measures Against Marxism’s Dangerous Adherents and Noxious Islamists, is a direct political reference to New York City Mayor Zohran Mamdani and what conservatives describe as a growing alliance between far-left anti-Israel activism and Islamist extremism.
Mamdani, a far-left democratic socialist and avowed anti-Zionist, has made anti-Israel activism a cornerstone of his political career and been widely accused of promoting antisemitic rhetoric.
In a statement, Roy argued that the legislation would increase the government’s capability to filter out potential immigrants with anti-American, anti-Western ideologies.
“Not just for the last six years, but for the last 60 years, our immigration system has been cynically used to disadvantage American workers’ competitiveness in favor of mass-importing the third world,” Roy added. “This has not just led to higher crime and lower wages, but also the promulgation of hostile ideologies fundamentally opposed to American values.”
Roy said the bill is intended to confront what he called a “Red-Green Alliance” between far-left and Islamist extremists that has fueled antisemitism, anti-American radicalism, and support for terrorist organizations under the guise of progressive politics.
“By targeting the Red-Green Alliance, this legislation deploys new tools to fight back against the Marxist and Islamist advance that has devastated Europe and has now arrived on our doorstep, especially in my home state of Texas,” Roy continued.
Under the proposal, non-citizens affiliated with socialist parties, communist parties, the Chinese Communist Party, or organizations deemed to promote Islamic fundamentalism could be denied entry or deported. The bill would also expand grounds for denying naturalization and, in some cases, allow denaturalization for individuals found to have concealed ideological affiliations or to be actively advocating for violent anti-democratic movements.
Supporters of the bill argue that the measure is necessary amid rising antisemitic incidents across the United States following Hamas’s Oct. 7, 2023, attack on Israel, amid the ensuing war in Gaza. They point to pro-Hamas rhetoric on some college campuses and among far-left activist circles as evidence that immigration enforcement should include stronger scrutiny of extremist ideological affiliations.
In recent years, conservatives have drawn attention to the massive surge in antisemitic protests on American soil, pointing to an increase of foreign migration as the culprit. In the immediate aftermath of the Oct. 7 slaughters in Israel, protests erupted on US campuses and streets. Many of these demonstrations, many of which devolved into riots, were spearheaded by either foreign nationals or recent migrants from the Middle East or southeast Asia.
US Director of National Intelligence Avril Haines warned in 2024 that “actors tied to Iran’s government” have encouraged and provided financial support to many of these protests.
Critics, however, say Roy’s legislation raises serious constitutional concerns, particularly around First Amendment protections, religious liberty, and due process rights. Civil liberties advocates have warned that broad ideological tests for citizenship or deportation could be vulnerable to court challenges and used too broadly against political dissent.
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Orthodox Jews Harassed in Brooklyn as Antisemitic Hate Crimes Surge in New York City Under Mamdani
New York City Mayor Zohran Mamdani delivers a speech during his inauguration ceremony in New York City, US, Jan. 1, 2026. Photo: REUTERS/Kylie Cooper
Multiple videos which emerged this week captured in vivid detail the surge of antisemitic hate crimes that have proliferated under New York City Mayor Zohran Mamdani’s leadership.
On Monday, Williamsburg News shared a 36-second video depicting two young males riding bicycles on Williamsburg Street & Lee Avenue in Brooklyn. The first swerves his bike in front of an elderly Jewish man, leading the victim to turn and address his assailant. Then the second perpetrator comes from behind on his bike and knocks off the Jewish man’s black hat.
Shocking! 2 perps on cyclists assaulted and threw down a hat from a elderly Jewish person, on Williamsburg St & Lee Ave, @WSPUshomrim and @NYPD90Pct are on scene investigating for a possible hate crime. @nypdhatecrimes pic.twitter.com/Y3mXw6CZmH
— WILLIAMSBURG NEWS (@WMSBG) April 20, 2026
Officers from the New York City Police Department (NYPD)’s 90th precinct responded to the assault and opened a hate crime investigation.
Also on Monday, the Boro Park Shomrim, a Jewish organization that monitors antisemitism and also serves as a neighborhood watch group, released a 37-second clip of young males driving a white SUV into a crosswalk before stopping to address a Jewish man with payot wearing traditional Hasidic attire. He begins to walk away, provoking a teenager in the back seat to leap out, chase after him, and yell, “Come here! Come here!”
An individual sitting in the front seat’s passenger side applauds the act of intimidation before the young man rushes back into the SUV which speeds away, tires squealing.
These individuals are wanted by @NYPDHateCrimes for terrorizing and harassing local residents in Boro Park over Pesach. If you can help us identify them, please contact 911 and our 24-hour emergency hotline 718-871-6666. #YourCityYourCall. @NYPD66Pct pic.twitter.com/WFRBGDXej7
— 𝐁𝐨𝐫𝐨 𝐏𝐚𝐫𝐤 𝐒𝐡𝐨𝐦𝐫𝐢𝐦 (@BPShomrim) April 20, 2026
While evidence of these antisemitic incidents emerged from security footage, the perpetrators of a separate incident from last week chose to film their harassment targeting a Jewish pizzeria proprietor themselves.
Operatives of the so-called Palestine News Network (PNN) conducted one of their pseudo-interviews of Isaac Garson, owner of Slices Pizza in Hastings-on-Hudson, a community roughly 20 miles north of New York City.
The Anti-Defamation League (ADL) describes the group’s modus operandi of choreographed hostility, explaining that members “have a history of entering neighborhoods with significant Jewish populations, or approaching those attending Jewish or Israel-related events, where they shoot videos that walk the line between ‘interview’ and provocation.”
The 47-second video appears in a vertical format, indicating filming on a phone. In the lower right corner, the video bears a red and white PNN logo intended as a parody of the traditional CNN logo. Garson emerges from the restaurant, gestures his hands, and says, “I’m going to be calm. I want peace around the world.”
The man filming the encounter then goads, “What about Palestine? Can you say Palestine, specifically?”
The video cuts to footage of a man outside the restaurant who appears to be affiliated with PNN and carries a fractured placard that says, “End US AID to Israel.” However, the word “Israel” was originally at the bottom of the sign but snapped off, requiring the activist to carry along the broken piece to complete his political proclamation.
The next 20 seconds of the video focus on the men harassing a woman wearing a black baseball cap and black sunglasses walking by on the sidewalk. They demand to know “what’s your opinion?” The video cuts off her answer and jumps to them insulting her as “a textbook case of white mediocrity. Mediocre aesthetics, no stances, this is what we call ‘white mediocrity.’ You’re a shining example of mediocrity.”
The woman, taken aback by being insulted by eccentric activists carrying a dilapidated sign on the street, says, “Oh. Well, that’s also your opinion.”
The conclusion of the video returns to Garson, who asks the men: “What happened to Israel in 1948?”
The cameraman then yells, “Oh, it came out! It came out!”
Garson asks, “What happened?”
The cameraman then chants proudly, “The Nakba! The Nakba!”
The Arabic term “Nakba” translates as “catastrophe,” and anti-Zionists regularly deploy it to signify the founding of the modern State of Israel. In 2023, Palestinian Authority President Mahmoud Abbas issued a decree defining the “Nakba” as “the crime against humanity committed against the Palestinian people in 1948.”
Garson then asks in the video: “How many people were killed on Oct. 7?” referring to the Palestinian terrorist group’s 2023 invasion of and massacre across southern Israel.
The cameraman shoots back, “We support Oct. 7!”
Beginning to walk back into his restaurant, Garson says, “OK, great, you support a murder.”
NEW YORK TODAY: Pro-Hamas Criminals Harass Jewish Pizza Shop Owner in Hastings-on-Hudson
They targeted him specifically because he is Jewish
Then they bully a random white Christian lady and ruin her day.
⁰PNN’s loser Muslim gang ambushed Isaac Garson, the Jewish owner of… pic.twitter.com/o26YdjBkQg— Shirion Collective (@ShirionOrg) April 15, 2026
Hastings-on-Hudson Mayor Tom Drake released a statement on Wednesday condemning PNN’s harassment.
“I am sorry that this type of conduct has reached our amazing and tolerant village,” Drake said. “Today, the strength exhibited by our friend and business owner, who I have been in communication with, makes me proud to be your mayor and do everything to support our businesses and residents, even when faced with such a gross display of hate.”
Drake added, “As a community, we cannot let stickers placed on signs or other forms of hate become normal. While they may seem small in some cases, they are intended to cause fear and intimidation. These actions have targeted a specific population of our village, and I urge all Hastings residents to join me in condemning such actions of hate and come together and support one another.”
The ADL names the leaders of PNN as Ramsey Aburdene and David Wolf, explaining they chose to found the group following the Oct. 7, 2023, terrorist attacks in southern Israel. Aburdene says that he has urged people for years to “stop condemning Hamas.”
Wolf is Jewish and described by the ADL as “an extreme anti-Zionist” who “had his Star of David tattooed over with a Palestinian flag.”
PNN has amassed more than 100,000 followers on the X social media platform and has seen its videos shared by prominent anti-Zionist influencers such as British rapper Lowkey and “anti-imperialist journalist” Benjamin Rubenstein.
The incidents come amid continued criticism and scrutiny over the Mamdani administration’s approach to countering antisemitism.
Earlier this month, NYPD Commissioner Jessica Tisch revealed that “confirmed hate crimes increased nearly 12 percent this quarter citywide. We continue to see that the vast majority of our hate crimes are antisemitic in nature.”
Tisch added that “in fact, in the first quarter of 2026, more than half of all confirmed hate crimes, or 55 percent, were antisemitic, despite Jews only making up approximately 10 percent of the population of New York City.”
Mamdani assumed office on Jan. 1.
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‘Another Holocaust’: Netanyahu Tells Bereaved Families on Memorial Day of Iran Plot to Destroy Israel
Israeli Prime Minister Benjamin Netanyahu attends the opening event for the Memorial Day at the Yad LaBanim House in Jerusalem, April 20, 2026. Photo: Marc Israel Sellem/Pool via REUTERS
Israeli Prime Minister Benjamin Netanyahu invoked the Holocaust during a Memorial Day ceremony in Jerusalem on Tuesday, saying joint US-Israeli strikes on Iran had prevented the regime from carrying out its genocidal vision.
“The Ayatollah regime in Iran planned another Holocaust. It plotted to destroy us with nuclear bombs and thousands of ballistic missiles,” he said at the state ceremony for fallen soldiers at Mount Herzl military cemetery. “Had we not acted against the existential threat, had we not acted with determination and daring, the names of the death sites Natanz, Fordow, Isfahan might have joined the names of the death camps of the Holocaust: Auschwitz, Majdanek, Treblinka.”
“But that did not happen because together with our great friend, the United States, we crushed the Iranian regime’s machinery of destruction in time,” he said. “We removed an immediate existential threat.”
Netanyahu ended by saluting wounded soldiers and bereaved families. “May the memory of the fallen of Israel’s wars be blessed and kept in our hearts forever,” he said.
Israeli Prime Minister Benjamin Netanyahu wearing the Tefillin of IDF Golani Brigade Fighter First Sgt. Sean Carmeli, who fell in the 2014 war with Gaza. Photo: Ma’ayan Toaf (GPO)
The national Memorial Day, known as Yom Hazikaron, came as Iran poured cold water on the notion of extending the ceasefire, saying it would not send officials to Islamabad to continue negotiations with the US.
Meanwhile, a second ceasefire brokered by US President Donald Trump with Iran’s Lebanese proxy Hezbollah was also poised to be tested, as rocket sirens sounded toward evening in northern Israeli communities near the border with Lebanon.
At a separate Memorial Day ceremony for fallen Mossad personnel, intelligence agency chief David Barnea disclosed that one of the service’s operatives was killed during the war with Iran.
The officer, whose identity remains under gag order, had served in the agency for more than three decades, Barnea said, adding that he was “filled with pride” by his actions.
“There is no other day during the year that is as difficult for us, for me, as Memorial Day for Israel’s fallen,” Barnea said, tracing a line from the defenders of the pre-state Jewish community to the soldiers fighting since Hamas’s Oct. 7, 2023, attack on Israel. He said the obligation to defend the country had passed from generation to generation, with each cohort choosing to shoulder it anew.
Other commemorations took place outside the state ceremonies. On Memorial Day eve, OneFamily, a nonprofit that supports victims of terrorism and bereaved families, held a gathering centered on personal testimony.
The evening was led by two bereaved mothers, Liat Smadja and Laly Derai, whose sons were killed in the same explosion in Gaza in June 2024.
Smadja, who serves in the reserves as a casualty notifier, described the cruel inversion of learning that the task she performs for other families had come to her own door.
“I have the job of knocking on doors and delivering the worst possible news, one that changes a family’s life forever,” she said. “And then the message came for me as well.”
In Israel, “the knock on the door” has become a traumatic shorthand for one of the most feared moments in public life, the arrival of military representatives to tell a family that a loved one has been killed.
Derai said the families had forged a bond that cut across their different backgrounds.
“We come from different worlds and different backgrounds. Since [their death], we are one family, connected by something deep and unbreakable.”
Two days earlier, Derai had attended a weekend for bereaved families organized by OneFamily, spending the run-up to Memorial Day among others carrying the same loss.
Yigal Tamam, whose son Adir and daughter-in-law Shiraz were murdered on their way to the Nova music festival during the Oct. 7 attack, was also there.
As rocket fire erupted early in the morning that day, the couple pulled over and ran into a roadside bomb shelter, where they were killed by Hamas terrorists who threw grenades inside. The two were survived by their young daughters.
“I’m breathing but I’m not alive,” Tamam said over the weekend.
He said he breaks down when he thinks about his grandchildren, Goshen, 10, and Gili, 8, growing up without their parents.
OneFamily founder Chantal Belzberg is set to receive the Israel Prize for lifetime achievement, a rare national award granted by the state for outstanding contributions to Israeli society, presented on Independence Day, which follows Memorial Day.
