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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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Some US Senators Skeptical About Military Options for Iran
Demonstrators and activists rally in support of nationwide protests in Iran, outside the White House in Washington, D.C., U.S., January 10, 2026. REUTERS/Tom Brenner
Some US lawmakers in both major parties on Sunday questioned whether military action against Iran is the best approach for the United States as Iranian authorities face growing turmoil.
US President Donald Trump in recent days has left open the possibility of American intervention in Iran, where the biggest anti-government protests in years have led to the Revolutionary Guards blaming unrest on terrorists and vowing to safeguard the governing system.
But at least two US senators sounded notes of caution during interviews on TV networks’ Sunday morning programs.
“I don’t know that bombing Iran will have the effect that is intended,” Republican Senator Rand Paul said on ABC News’ “This Week” show.
Rather than undermining the regime, a military attack on Iran could rally the people against an outside enemy, Paul and Democratic Senator Mark Warner said.
Warner, appearing on “Fox News Sunday,” warned that a military strike against Iran could risk uniting Iranians against the United States “in a way that the regime has not been able to.” History shows the dangers of US intervention, said Warner, who argued that the US-backed 1953 overthrow of Iran’s government set in motion a chain of events that gradually led to the rise of the country’s Islamic regime in the late 1970s.
The Wall Street Journal on Sunday reported that US military and diplomatic officials will brief Trump on Tuesday about options for Iran, including cyberattacks and potential military action.
Iran has said it will target US military bases if the United States launches an attack. But Republican Senator Lindsey Graham, who has often touted a muscular approach to foreign policy, said Trump “needs to embolden the protesters and scare the hell out of the [Iranian] regime.”
“If I were you, Mr. President, I would kill the leadership that are killing the people,” Graham said on Fox News’ “Sunday Morning Futures” show. “You’ve got to end this.”
Reza Pahlavi, the US-based son of the Iranian shah who was ousted in 1979, said on Sunday he is prepared to return to Iran to lead a shift to a democratic government.
“I’m already planning on that,” Pahlavi said on “Sunday Morning Futures.” “My job is to lead this transition to make sure that no stone is left unturned, that in full transparency, people have an opportunity to elect their leaders freely and to decide their own future.”
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Bob Weir, Grateful Dead Co-Founder and Rhythm Guitarist, Dead at 78
Bob Weir poses at the red carpet during the 67th Annual Grammy Awards in Los Angeles, California, U.S., February 2, 2025. REUTERS/Daniel Cole
Veteran rock musician Bob Weir, the Grateful Dead’s rhythm guitarist who helped guide the legendary psychedelic jam band through decades of change and success, has died at age 78, his family said in a statement on Saturday.
He was diagnosed with cancer in July and “succumbed to underlying lung issues” surrounded by loved ones, according to the statement, posted on Weir‘s verified Instagram account. It did not mention when or where he died.
Just weeks after starting cancer treatment last summer, Weir had returned to his “hometown stage” at Golden Gate Park in San Francisco to play in a three-night celebration of his 60 years in music, his family recalled. Those shows turned out to be his final live public performances, according to Rolling Stone magazine.
Along with his late fellow Grateful Dead co-founder and lead guitarist Jerry Garcia, who was at the center of the universe for “Deadheads,” as diehard Dead fans are known, Weir was one of the group’s two frontmen and main vocalists for most of the band’s history.
It was Weir who sang the verses on the band’s trademark boogie anthem, “Truckin’,” and who wrote such key songs as “Sugar Magnolia,” “Playing in the Band” and “Jack Straw.”
The youthful, ponytailed “Bobby” grew into an eclectic songwriter whose handsome appearance and diverse musical influences helped broaden the band’s appeal. British newspaper the Independent called Weir “arguably rock’s greatest, if most eccentric, rhythm guitarist.”
After Garcia’s death at age 53 in 1995, Weir carved out an interesting if somewhat neglected solo career – much of it with his band, RatDog – and participated in reunions of surviving Dead members in different configurations.
LONG STRANGE TRIP
“As the one good-looking guy in the Dead, baby-faced Weir was always what passed for the band’s sex symbol,” the San Francisco Chronicle‘s Joel Selvin wrote in 2004. “He didn’t care about that, either. In fact, he always seemed to secretly relish subverting that image.”
Weir was the subject of the 2014 documentary “The Other One: The Long, Strange Trip of Bob Weir,” which made a case for the Dead’s “other” guitarist as a musical force. Though some Deadheads adopted the trappings of tie-dyed psychedelia, the group itself was deeply attached to American roots music and was credited with bringing experimental improvisation to rock music.
Weir‘s own musical tastes ranged from Chuck Berry to cowboy songs to R&B and reggae.
Thanks to relentless touring, constant musical evolution and a passionate fan base, the Grateful Dead – who existed from 1965 to 1995 – did not have to rely on producing hit records.
“Bob was the wild one,” journalist Blair Jackson wrote in 2012. “He was the rock ‘n’ roller, but also the confident, smooth-voiced narrator on all those dramatic country-rock numbers about desperadoes and fugitives; a perfect fit for those tunes. He was the guy who would screech and scream himself hoarse at the end of the show, whipping us into a dancing frenzy.”
Weir, whose birth name was Robert Hall Parber, was born on October 16, 1947, and raised by adoptive parents in Atherton, California. He did not excel in school, due in part to his undiagnosed dyslexia. In 1964 at age 16, he met Bay Area folk musician Garcia, with whom he formed the Warlocks, who soon morphed into the Grateful Dead.
THE KID
The athletic Weir, who enjoyed football, was the youngest member of the original band and was sometimes referred to as “the kid.”
He was still in high school when he joined up with Garcia, bass guitarist Phil Lesh, organist-vocalist-harmonica player Ron “Pigpen” McKernan and drummer Bill Kreutzmann.
Lesh recalled in his 2005 autobiography that he and Garcia had to make a promise to young Bob‘s mother. “The long and short of it was that if Jerry and I promised to make sure that Bob got to school every day, and that he got home all right after the gigs, she would allow him to remain in the band,” wrote Lesh, who died in October 2024 at age 84. “We somehow convinced her that we would indeed see that he got to school every day. In San Francisco. At 8:00 a.m.”
Eventually Weir moved in to the communal Dead house at 710 Ashbury Street in San Francisco. The group’s first album, “The Grateful Dead,” was released in March 1967.
According to some accounts, Weir was briefly fired from the band in 1968 because his guitar skills were deemed lacking. But he either redoubled his efforts or the others had second thoughts, because he was soon back in. By the time of the band’s two famous 1970 albums, “Workingman’s Dead” and “American Beauty,” Weir was a key contributor.
His 1972 solo album, “Ace,” was a de facto Grateful Dead album that featured Garcia and the others and included well-regarded Weir songs including “Cassidy,” “Black-Throated Wind,” “Mexicali Blues” and “Looks Like Rain.” Many of his best-known songs were co-written with his old school friend, John Perry Barlow, who died in 2018.
As the band’s rhythm guitarist, Weir often played little fills, riffs and figures instead of straight chords. “I derived a lot of what I do on guitar from listening to piano players,” he told GQ magazine in 2019, citing McCoy Tyner’s work with saxophonist John Coltrane. “He would constantly nudge and coax amazing stuff out of Coltrane.”
Even decades after Garcia’s death, Weir never forgot the influence of his old friend. He told GQ that Garcia was still present when Weir played guitar. “I can hear him: ‘Don’t go there. Don’t go there,’ or ‘Go here. Go here,’” Weir said. “And either I listen or I don’t, depending on how I’m feeling. But it’s always ‘How’s old Jerry going to feel about this riff?’ Sometimes I know he’d hate it. But he’d adjust.”
In 2017, Weir was appointed as a United Nations Development Program goodwill ambassador to support the agency’s work to end poverty while fighting climate change.
Weir married Natascha Muenter in 1999. They had two daughters.
“Looking back,” Weir once said, “I guess I have lived an unusual life.”
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Israeli Intelligence: Iran’s Regime at Most Fragile Point Since 1999
Iran’s Supreme Leader Ayatollah Ali Khamenei listens to the national anthem as Air Force officers salute during their meeting in Tehran, Iran, February 7, 2025. Office of the Iranian Supreme Leader/WANA (West Asia News Agency)/Handout via REUTERS
i24 News – Israeli intelligence officials assess that Iran’s ruling Ayatollah regime is at its most fragile point in more than two decades, as nationwide protests continue to escalate.
The scale of the demonstrations and the government’s response have prompted deep concern in Jerusalem.
A near-total internet shutdown is being interpreted as a troubling signal of severe events unfolding on the streets, including widespread killings that remain largely undocumented. Despite protests erupting in roughly 100 cities across Iran, very little video footage has emerged, further underscoring the regime’s clampdown.
Israeli officials warn that the situation could pose a real threat to the stability of Tehran’s leadership if demonstrations continue to grow. However, sources stress that the outcome is highly uncertain. A potential collapse of the regime would not necessarily lead to a democratic government, and intermediate scenarios—such as the replacement of leaders with regents or puppet figures—are also possible.
“The situation is far more complex than it appears,” said a source familiar with security discussions to i24NEWS. “No one truly knows how events will unfold, and we are monitoring every development with extreme caution to determine the best response.”
For now, Prime Minister Benjamin Netanyahu’s approach is described internally as “monitoring, supporting, hoping.” Israel is keeping a careful distance, allowing Washington to take the lead in applying international pressure on Tehran, while ensuring that the protest movement cannot be linked to Jerusalem in any public way.
Israel’s security establishment continues to follow developments closely, preparing for multiple scenarios in an environment where uncertainty and volatility remain exceptionally high.
