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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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The post An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews appeared first on Jewish Telegraphic Agency.
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Palestinian-American to challenge John Fetterman for Senate seat in 2028
(JTA) — Ahmed Moor, a Palestinian-American writer who has worked with anti-Zionists, is the first Democrat to challenge Pennsylvania Sen. John Fetterman in the 2028 primary.
Fetterman, who has faced sharp criticism from within the Democratic Party for his staunch support for Israel’s military campaign in Gaza, has yet to announce whether he plans to run in 2028. A defeat or retirement would remove one of the Democratic caucus’s most pro-Israel voices.
Moor, 42, enters the playing field with radically different positions on Israel, and on foreign policy in general, from those Fetterman has promoted. Claiming that the United States “funds wars based on corruption and lies and has turned its back on its own people,” Moor pledged on his campaign website to ensure “this never happens again.”
Moor, born in Gaza, moved as a child to Philadelphia, where he earned his undergraduate degree from the University of Pennsylvania. He completed a master’s degree in public policy from Harvard. He switched from finance to journalism, reporting in Beirut and Egypt for The Guardian and other outlets, and co-editing the book “After Zionism: One State for Israel and Palestine.” He also spent many years in Jordan, where he launched a peer-to-peer lending organization, before moving back to Philadelphia in 2021.
“A few years ago my birthplace was turned to rubble in a genocide funded by our tax dollars,” Moor stated, saying that this has occurred “with the support of politicians on both sides of the aisle who can’t find money for transit or removing asbestos from our schools.”
Moor, who has served on the Philadelphia Democratic City Committee, has never held public office. He says he is determined to address corruption, affordability, foreign policy and constitutional authority, according to The Philadelphia Inquirer, which first reported his candidacy.
Moor told the Inquirer that he was “not really running against Fetterman” but instead “running for the rule of law.” He acknowledged that he would face an “uphill battle” against Fetterman, who took office in January 2023.
Fetterman has irked some fellow Democrats by siding with Republicans on numerous issues, especially on Israel. He has also drawn praise from the pro-Israel community and Israel’s leadership. With Democrats securing a Senate majority of at least 54 seats, including two independents who caucus with the party, Democratic leadership will be less dependent on Fetterman’s vote when the new Congress convenes in January.
This article originally appeared on JTA.org.
The post Palestinian-American to challenge John Fetterman for Senate seat in 2028 appeared first on The Forward.
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Northwestern launches civil rights investigation into club that banned pro-Israel group from its food festival
Northwestern University’s Office of Civil Rights is investigating a club that said it canceled its annual “Cultural Food Fest” after students objected to its initial inclusion of a pro-Israel student group.
Spoon University Northwestern, a student-run food magazine, wrote in an email to students that it was calling off its Nov. 6 food festival because of concerns about the participation of Wildcats for Israel, a club housed within Hillel that describes itself as focused on Israeli culture and society.
“There’s been a lot of disappointment expressed in and around Hillel today,” Michael Simon, executive director of Northwestern Hillel, told the Forward on Friday. “What should be an opportunity for connecting across differences and having really positive engagement got turned into a sort of political catfight.”
Students involved with Wildcats for Israel were initially “really excited” to participate in the fest, Simon said.
But amid student backlash, Spoon reversed course and disinvited Wildcats for Israel, Simon said. In a statement posted to Instagram, Spoon cited “the ongoing genocide in Gaza” to explain the group’s removal.
Yet even that exclusion was not enough for some student organizations. Northwestern’s Asian Pacific American Coalition; Alianza, the Latinx student alliance; and the Middle Eastern North African Student Association, issued a joint statement saying that they were withdrawing from the fest because of the original inclusion of Wildcats for Israel.
“A ‘culture’ born from the active land theft and genocide of Palestinians should not be recognized,” the student groups wrote on Instagram.
Spoon then cancelled the event altogether.
Now, Spoon’s status as an officially registered student organization has been frozen while the investigation into allegations of discrimination is being conducted, a Northwestern spokesperson wrote in an email to the Forward.
The investigation comes as Northwestern faces additional obligations to address and report allegations of antisemitism as part of its $75 million settlement with the Trump administration in November 2025. As part of the agreement, the university pledged that its Office of Civil Rights would publish annual reports with data about complaints of antisemitism, including investigative and disciplinary actions taken.
Spoon did not respond to the Forward’s request for comment.
In its email to students, Spoon said Wildcats for Israel was removed because of its status as “a political action group, not a cultural organization.”
Simon pushed back on that characterization of the club. “They’re not engaged in political advocacy or political work, certainly not in their current iteration,” Simon said. “They’re really focused on doing cultural and educational programming, connecting with Israel and with the Israeli people.”
The idea that Wildcats for Israel is considered political, while other student organizations opposing Israel are not, “appears to be a real double standard,” Simon said.
Still, Simon said the cancellation did not prevent Wildcats for Israel from having its own cultural food event — inviting students to the Hillel building on Friday to talk about what had happened over slushies in two flavors popular in Israel, limonana and iced cafe.
“They’re really turning to a place of being in community and supporting one another,” Simon said.
The post Northwestern launches civil rights investigation into club that banned pro-Israel group from its food festival appeared first on The Forward.
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Israel’s love affair with Trump may be over – with no other suitor in sight
Israelis were among the few groups outside America who genuinely liked Donald Trump, and they had persuaded themselves that the feeling was mutual. Now, as the American president pledges to terminate military assistance and blames Israel’s unpopularity for the Republicans’ electoral humiliation, they are confronting the possibility that their greatest supposed friend may become one of their gravest strategic liabilities.
In a 2025 Pew Research Center survey of 24 countries, 69% of Israelis expressed confidence in Trump to do the right thing in world affairs. Israelis saw a champion where much of the democratic world saw a menace.
Israelis, who tend to be more direct and plainspoken than other Western societies, were less inclined to be scandalized by Trump’s personal shortcomings. But mainly it was policy that made him so popular: Trump moved the American embassy to Jerusalem, recognized Israeli sovereignty over the Golan Heights and cultivated a conspicuously warm relationship with Prime Minister Benjamin Netanyahu, despite his increasing toxicity around the world. Trump opposed Hamas and ultimately joined Israel in attacking the Iranian regime.
Still, warning signs were there – in the displays of U.S. dominance over decisions in the 2025 and 2026 Iran confrontations and in the Election Day announcement last week that Trump plans to terminate roughly $4 billion in annual military assistance to Israel this year.
The announcement threatened a cornerstone of Israeli security planning established under Barack Obama, whose administration negotiated a 10-year, $38 billion assistance agreement extending through 2028.
The precise legal and financial consequences remain uncertain, not least because Congress controls appropriations. But the political significance is unmistakable: The president whom Israelis regarded as their most dependable protector was proposing to dismantle an arrangement that even administrations regarded as unfriendly to Netanyahu had sustained.
Moreover, the aid is far more than a gift. Its greatest value is not financial but geopolitical: the unmistakable message to Israel’s enemies that Washington stands behind it.
As the dismal election results became clear, Vice President JD Vance highlighted a supposed demand among disaffected Republican voters to “change our relationship to Israel,” placing the alliance itself among the issues requiring political reassessment.
In Sunday’s 60 Minutes interview, Trump went further, identifying what he called a “great dislike” for Israel as one factor in the Republican electoral defeat.
Trump certainly has a point. A 2026 Pew survey found that 60% of Americans viewed Israel unfavorably, up from 42% in 2022, including 57% of Republicans under 50. Gallup found that, for the first time in its 25-year tracking, Americans were no longer more sympathetic to Israelis than Palestinians: 36% favored Israelis, compared with 41% for Palestinians. The longstanding bipartisan consensus is unraveling. Among younger Americans, the situation is even worse.
Whether the reason is a global propaganda campaign against Zionism, social media manipulation, Netanyahu and his noxious far-right allies, or Israel’s actions in Gaza and the West Bank are almost beside the point – the collapse in Western and U.S. opinion is undeniable.
Trump also asserted that “those countries that we’ve protected” from Iran – meaning Israel – “wouldn’t exist” without the U.S. and “are going to pay us back any and all costs that we’ve had for the war,” which was another major surprise and mystery that caught Israelis off-guard.
Whether this implies a demand that Israel reimburse the United States, and for precisely what, remains unclear. What is clear is that Trump has begun discussing a relationship Israelis considered existential in the language of electoral liabilities and financial transactions.
Writing in Maariv on Monday, veteran Washington correspondent Shlomo Shamir reported that senior Washington commentators described Netanyahu as having become effectively persona non grata in Trump’s inner circle – and that Trump’s seeming affinity for Netanyahu was “more a media relationship than a genuine friendship.”
The change in atmosphere in Israel has been extraordinary.
On Monday, Israeli television seemed preoccupied with little beyond the coalition negotiations following Israel’s election and the growing fear that the country might lose its most important international relationship.
Appearing on Channel 13, I argued that another Netanyahu government would have faced economic sanctions from Europe and even serious discussion of an American weapons embargo. This provoked very little disagreement.
“Netanyahu put all his chips on Trump, and it’s falling apart,” observed anchor Daniel Zilberstein. “It wasn’t only him, but the entire system,” replied Omri Rolls, an expert in monitoring and countering anti-Israel propaganda. “We put all our attention on the United States. Europe, we’ve completely given up on. All over the world, important elements are simply not on Israel’s agenda.”
The alarm was loud and clear this week across the Israeli political and diplomatic establishment.
Tovah Herzl, a former Israeli diplomat who served in Washington as liaison to Congress, captured the predicament in the title of her article in Maariv: “Netanyahu Bet on Trump — and Israel Could Lose Far More Than Money.”
“Israelis are unaware of the depth of the hole into which the country has fallen,” wrote Yedidia Stern, a leading expert on Israel-U.S. relations, in Ynet. “The hourglass has been turned over: we have two years to regain the legitimacy that has been lost” before a Democrat potentially wins the White House.
Ashley Perry, a former senior Israeli government adviser, wrote in The Jerusalem Post that Israel must urgently start arguing its case – “consistently demonstrating what Americans gain” in intelligence cooperation, joint defense development, investment, trade and Israeli contributions to scientific and technological progress.
Beyond all that, there is a general understanding that Israel will need some real policy changes – for example, cracking down on Jewish extremists in the West Bank. And it will need to court the U.S. Democrats and the Europeans once more – as it did decades ago.
There is a grim lesson at play, and it has more to do with morality than ethics.
Israelis are people badly traumatized by the conflicts that implacable enemies have forced on them. Over the decades, however, they took some pride nonetheless in what they believed was a moral high ground. It’s safe to say this has eroded, at least somewhat.
In a reflection of that erosion, one of Trump’s greatest attractions to Israelis – sadly enough – was his indifference to Palestinian human rights, an issue that had long complicated Israel’s relations with more conventional Western leaders. Trump was clearly untroubled by the West Bank occupation, the expansion of settlements or the absence of a credible political horizon for millions of Palestinians. In February 2025, he even proposed removing Gaza’s Palestinian population in its entirety and placing the territory under American control, a scheme whose breathtaking implications seemed scarcely to concern him.
Many Israelis overlooked the dark aspects of such absurdities, seeing only evidence of exceptional friendship. They overlooked the possibility that a president so utterly uninterested in Palestinian rights might also prove indifferent to Israeli interests whenever they ceased to coincide with his own.
They celebrated his willingness to discard diplomatic conventions – or even basic human decency – when it worked in their favor. They are discovering now that sometimes cliches are true: What goes around comes around.
The post Israel’s love affair with Trump may be over – with no other suitor in sight appeared first on The Forward.

