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This young American couple had Scotland’s first-ever queer Jewish wedding

(JTA) — Han Smith and Jennifer Andreacchi recently made international news for becoming the first queer couple to have a Jewish wedding in Scotland. But at the time they met, they had never been to Scotland, and they didn’t yet identify as queer — or Jewish.

Smith, 26, grew up in Cherry Hill, New Jersey, and has a Jewish father but wasn’t raised Jewish.

“I was content with that until a few years ago, when I began feeling like I wanted to reclaim something that had been lost,” said Smith, who uses they/them pronouns.

Andreacchi, 25, who is from Randolph, New Jersey, only discovered in 2018 that her father had one Jewish grandparent, when she did a DNA test.

The couple first met in the spring of 2015, when they both attended a New Jersey reception for admitted students of the College of William & Mary in Williamsburg, Virginia.

After noticing each other — mostly because they both asked the most questions out of everyone there — they exchanged numbers and began a friendly text connection over the summer.

When Andreacchi realized she might be queer, she chose Smith to come out to first, “as it can often be easier to tell a stranger than someone close to you,” she said. Smith confided they were feeling the same way.

Since Andreacchi was only 17 then and Smith 18, “we encouraged each other,” Andreacchi said. “It was nice to have someone going through coming out at the same time.”

“With Jen, I’m brave in a way that helps me know more about myself in the world,” said Smith. (Fern Photography)

They became part of the same friend group once they arrived at school, and it wasn’t long before they were dating.

“We started off a tad codependent, but we’ve managed to grow together, and have pushed each other and challenged each other to be our best selves,” said Andreacchi.

That included spending their junior year abroad at the University of St. Andrews in Scotland, “which was a really transformative experience for both of us,” Smith said. It also made them want to pursue moving abroad after graduation.

Smith took a class in modern Jewish history their senior year, which raised all kinds of questions about their ancestors (they knew their family surname had changed, but not from what). “It really started my journey and my approaching Judaism from a different angle,” they said.

The couple moved to Dublin after graduating in 2019. The next spring, they celebrated their first Passover together, while in lockdown.

The pandemic gave them a lot of time to talk and think, and during this time, “we began talking about Jewish identity, what it meant to us and what it could mean,” Smith said. They became more sure of their Judaism; at the same time, the couple determined that they wanted to keep living abroad. Andreacchi decided to pursue a master’s degree at St. Andrews, while Smith started a doctoral program in counseling and psychology at the University of Edinburgh, which brought them back to Scotland. Andreacchi now works in publicity for a publishing house.

While Andreacchi was supportive of Smith’s investigation of Judaism, when it came to herself, “I was intimidated by it for a while,” she said. “I wasn’t 100% sure what right I had to claim it.”

Guests danced a traditional Scottish jig called a ceilidh as well as the Jewish hora. (Fern Photography)

But in Edinburgh, they found a welcoming Jewish community, where, they said, many of the younger community members are queer. (In addition to Sukkat Shalom, the liberal community in Edinburgh, there is an Orthodox synagogue as well as Chabad. Edinburgh, Scotland’s capital city of about 500,000, is about 50 miles away from the much larger Glasgow, home to the fourth-biggest Jewish community in the United Kingdom and a queer-friendly, Yiddish-speaking, anarchist-run cafe.)

“We’ve found an amazing Jewish community here,” Andreacchi said. “The Edinburgh liberal community has really embraced us.”

When they began wedding planning, a Jewish wedding wasn’t on the table, as neither even knew yet that they would convert. But because they planned their wedding so far in advance, when they realized they could complete conversion beforehand, they set their sights on a Jewish ceremony. Both studied for their conversion under the supervision of Rabbi Mark Solomon, a London-based rabbi who serves Edinburgh’s Sukkat Shalom.

“He’s created a very safe and inclusive community,” Smith said.

“He has a very open-minded approach to what God is and the role of tradition, and he’s changed the gendered pronouns,” Andreacchi added.

They proposed to each other at Edinburgh Castle by reading letters to each other and exchanging rings in May 2021. Their conversions took place in September 2022.

When they began wedding planning, they had no idea they would be the first Jewish LGBT couple to marry in Scotland. But as word got out, community leaders wondered and then confirmed that, indeed, they would be the first.

The news of their wedding — which took place on Oct. 30, 2022 at St. Andrews, officiated by Solomon — was widely covered in the U.K. press. (Marriage for LGBT couples has been legal in Scotland since 2014.)

“There was a lot of excitement about us and our wedding that we didn’t anticipate,” Andreacchi said.

In Edinburgh, the couple found a welcoming Jewish community, where, they said, many of the younger community members are queer. (Fern Photography)

Andreacchi wore a forest green and gold velvet fantasy literature-inspired dress she found on TikTok, while Smith wore pants, a bowtie and suspenders, along with a scarf with the Mitchell tartan on it, because “while we were making history as Americans and not Scottish citizens, it was nice to feel like I was tying a piece of my ancestry together,” they said, referring to their mother’s roots in Scotland and Ireland.

The morning of their wedding, together with their wedding party, the couple decorated their chuppah together.

For the seven blessings, they assigned seven siblings, friends and cousins to expound upon themes that are important to the couple. Smashing the glass on the carpet took three attempts.

In addition to the hora, their reception included Scottish dances called ceilidh (pronounced “keely”).

“For a lot of my life, I wasn’t visible to other people, I felt a little small,” Andreacchi said. “Han was one of the first people who not only really saw me but radically accepted me and loved me and encouraged me to follow dreams I didn’t know were possible.”

Smith added, “With Jen, I’m brave in a way that helps me know more about myself in the world.”


The post This young American couple had Scotland’s first-ever queer Jewish wedding appeared first on Jewish Telegraphic Agency.

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Obituaries

CAROL SLATER (née GENSER)

With great courage on Wednesday, November 6, 2024, surrounded by her family.

Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.

The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.

Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.

Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024

CAROL SLATER

(née GENSER)


With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250

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How to Implement a Successful Casino Marketing Strategy

Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.

1. Improve Visibility

With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.

Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.

To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.

You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.

Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.

Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.

Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.

Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.

2. Focus on Events and Group Business

Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.

Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.

3. Identify the Jobs to Be Done

Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.

However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.

These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.

This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.

Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.

4. Create Positive Feedback Loops

Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.

Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.

Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.

You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.

Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience. 

5. Use Social Proof

People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims. 

To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.

Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.

6. Keep Up With Gaming Trends

Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.

As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.

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5 Essential Vaccinations Everyone Should Get for a Healthier Life

Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.

1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu

Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.

Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.

2. Tetanus Vaccine: Stay Safe from Infections

The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.

Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.

3. HPV Vaccine: Prevent Certain Cancers

The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.

Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.

4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak

MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.

If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.

5. Hepatitis B Vaccine: Guard Against Liver Disease

Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.

Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.

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