Features
What led to the complete disappearance of Sabra Hummus from store shelves?
“Don’t it always seem to go
That you don’t know what you’ve got ’til it’s gone”
-from Joni Mitchell’s “Big Yellow Taxi” (1970)
By BERNIE BELLAN I wasn’t actually thinking about Sabra Hummus until one day recently when I was sitting together with a group of guys – some of whom were Israeli-born when, out of the blue, one of them asked me if I knew why you couldn’t find Sabra Hummus anywhere in Winnipeg?
“Can’t find it?” I thought. Surely it must be available somewhere here. I said that I thought it must be on a grocery shelf at least in Sobeys on Taylor because if any store was going to have a product with as obvious an Israeli name as “Sabra,” it was going to be Sobeys on Taylor.
After all, going back a few years, anytime you went shopping for hummus the Sabra brand was ubiquitous.
So, I said to the fellow who had asked the question that I was now curious to delve further into whether Sabra Hummus had indeed disappeared from Winnipeg store shelves. I added that I would start by inquiring at the Sobeys store on Taylor – where I knew the manager, Dave McDonald, and that I would ask Dave whether it’s true that Sabra Hummus is no longer available at his store.
I emailed Dave asking him that question but, while I was waiting for a response, I began to search on the internet to see whether there might be an explanation as to what had happened to Sabra Hummus – and whether its disappearance from store shelves wasn’t something unique to Winnipeg.
Naturally, I began with a Google search for Sabra Hummus. While the search led me to discover many different things about Sabra Hummus, the one thing that I found most surprising is that Sabra Hummus, despite its Israeli name, is now wholly owned by PepsiCo.
It was when I received a phone call from a Sobeys representative in response to an email I had sent that it also emerged that, as has been the case with many other products that come from the US, Sobeys had decided to stop importing Sabra Hummus (which used to come in 30 different varieties) ever since Trump imposed his tariffs on Canadian exports going back to February of this year. (Sobeys, by the way, owns many different brands of stores: Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Farn Boy, Longo’s, and Lawtons Drugs.)
But, to my even greater surprise, I learned from a representative of PepsiCo that Sabra Hummus is not even being produced any more – at least not in the plastic tubs that had the very recognizable Sabra logo on them. I’ll have more about what the PepsiCo representative wrote in an email to me, but first – a brief history of Sabra Hummus – and the many problems it’s endured over the years.
Most of my information came from – where else? Wikipedia, but it turned out the Times of Israel also had a very interesting article – written in December 2024, that examined the effect that the Boycott Divest Sanctions movement (BDS) had on Sabra Hummus.
Yet, while both the Wikipedia and the Times of Israel articles did talk about the problems that the Sabra brand had been encountering in recent years, it was only when I received that email from a representative of PepsiCo that I was able to verify that, as of now, Sabra Hummus is no longer being manufactured altogether although, as I’ll explain later, Pepsico does plan on bringing it back into production in 2026.
What happened to Sabra Hummus then?
Here’s some of the information about Sabra Hummus that is largely taken from the Wikipedia article about Sabra Hummus:
“The company was founded in 1986 by Zohar Norman and Yehuda Pearl as Sabra-Blue & White Foods. The company was bought in 2005 by Israeli food manufacturer Strauss.
“In March 2008, Strauss entered a joint-venture partnership with Frito-Lay, a division of the multinational PepsiCo corporation. Strauss owned 50% and PepsiCo 50% of the company. In November 2008, the company announced the construction of a new $61 million plant in Chesterfield County, Virginia, expected to employ 260 people and come on line in mid-2010. The company grew over 50% between August 2008 and August 2009.
According to Wikipedia, by 2016, Sabra Hummus had become the dominant player when it came to selling hummus in the United States: “By 2016, Sabra had gained a 60% market share of hummus in the United States, and, through its co-ownership and sales channels with PepsiCo, was close to $1 billion in annual sales.”
The Times of Israel article noted that Sabra’s share of the hummus market in the US grew even more: “At the start of 2021, Sabra Dipping Company — which is jointly owned by Strauss Group and PepsiCo — sold US supermarkets nearly two-thirds of their hummus.”
Yet, it all seemed to start coming apart in recent years. By 2024, according to Wikipedia, Sabra’s share of the US hummus market had dropped to only “36%.”
There are many reasons for Sabra’s rapid descent from dominance of the US hummus market and both the Wikipedia and Times of Israel articles examine those reasons, but it does seem strange that, notwithstanding the drop in sales that Sabra might have suffered in the past few years, PepsiCo has simply stopped producing it altogether.
I wouldn’t have believed that until I received the email from a representative of Pepsico, to which I referred earlier. Here’s what I was told: “Regrettably, we are temporarily stepping back from full-size hummus tubs to improve product offerings. We know that’s a big disappointment since fans like you have been looking high and low for it!
“Our full-size hummus tubs are expected back in late 2026. In the meantime, our Guacamole and Hummus Snackers remain available at many grocery stores across Canada.”
After reading that email, one might be forgiven for thinking that something drastic – something beyond loss of market share, had happened to Sabra Hummus.
But Sabra had had huge problems in the past – from which it always bounced back.
Here’s what Wikipedia noted about problems Sabra had encountered in the past: “On April 8, 2015, Sabra recalled 30,000 cases of its classic hummus after a tub in Michigan tested positive for Listeria.”
Then, the Wikipedia article went on to say: “On November 19, 2016, Sabra voluntarily recalled multiple hummus varieties across the U.S. after Listeria was discovered at one of its manufacturing plants, though the company stated the bacteria had not been found in any of its actual products.
“In March 2021, Sabra recalled about 2,100 cases of 10 oz. Classic Hummus, following a routine inspection by the FDA in the US, due to a possible salmonella contamination. The recall affected 16 states in the U.S.”
Yet, despite all that, as has previously been noted, the Times of Israel article of December 2024 pointed out that, prior to that March 2021 product recall, Sabra Hummus still dominated the US market for hummus, to the extent that nearly two-thirds of the hummus sold by US supermarkets came from Sabra.
To this point we haven’t mentioned one other factor that certainly affected sales of Sabra Hummus, although to what extent is very hard to determine: The concerted boycott campaign which was part of the BDS (Boycott, Divest, Sanctions) movement that targeted Sabra Hummus in particular, and which had been started at several different universities in the US, beginning in 2010.
According to the Times of Israel December 2024 article, the “campaign against Sabra hummus started on the US West Coast 14 years ago, when anti-Israel activists began denouncing Sabra for donating food to the IDF Golani Brigade.
However, despite that campaign having “kicked into higher gear”… with “hundreds of supermarkets and other stores in North America and Europe” having had stickers denouncing Israel placed on tubs of Sabra Hummus, the ToI article insists that the BDS campaign which was carried on mostly on US college campuses was not a major factor in declining Sabra Hummus sales.
Instead, the Times of Israel article claims it was the March 2021 product recall that was the decisive factor in Sabra Hummus sales plummeting. According to the ToI article, “a salmonella contamination recall on products made at Sabra’s Virginia factory took a devastating toll on the brand, which lost half its market share in just one quarter.”
And yet – to make matters even more complicated, an article in still another publication suggested that, notwithstanding that March 2021 product recall – which also led to a complete shutdown of Sabra’s primary manufacturing plant in Virginia, sales began to bounce back in 2022!
In a December 2022 article in an online publication titled “Manufacturing Dive,” Sabra CEO Joey Bergstein is quoted as saying that the brand has been “‘consistently climbing back,’ and it has regained its No. 1 position in the hummus category, according to IRI data cited by Sabra. When it was missing from shelves, he said more than half of consumers decided not to buy hummus instead of switching to another brand. Those who did switch are coming back to Sabra, the IRI data showed, and the brand is taking back market share.
“‘When you stop production, you open the door for a competitor,’ Bergstein said. ‘We’ve been able to grow back in a relatively short period following that disruption, which I think speaks to the health of the brand.’”
In the final analysis, there is a combination of factors that have led to the disappearance of Sabra Hummus from store shelves – not, as I first thought, perhaps only in Winnipeg but, as it turned out, everywhere in Canada and, as I learned after reading that email from the PepsiCo representative – in the US as well.
There were multiple incidents of suspected contamination of Sabra products; there was the campaign that was part of the BDS movement to boycott Israeli products – especially Sabra products; and finally, there was the decision by major Canadian grocers to stop importing products from the US.
Although I did like Sabra Hummus, I can’t say that I’m heartbroken to learn of its disappearance. But it is sad to think that a product which had such an identifiably Israeli name is no longer available – even if that product had stopped being manufactured in Israel years ago.
One more note: In 2018 PepsiCo acquired another well known Israeli food company: SodaStream. SodaStream still has a plant in Israel although, again after coming under fire for having a plant on the West Bank, SodaStream closed that plant in 2015 and opened a new plant within the green line. Chalk that one up to a victory for the BDS movement. I wonder whether, in the future, we’ll learn more about how much damage the BDS movement really did cause Sabra Hummus. It still seems strange to me that a product which was, until quite recently, the dominant player in its field, has simply disappeared. It suggests to me that the BDS movement had quite a bit more impact than one might be willing to concede.
Features
The Growing Impact of Mobile Gaming on Online Casino Play in Canada
A decade ago, desktop platforms dominated the iGaming market. People mostly used PCs, Macs, and laptops to play table classics like poker, as well as live dealer games. That changed as smartphones became more powerful and mobile internet speeds improved across Canada and across the continents – a market that Apple takes the greatest market share in.
Players are used to casino games loading quickly, streaming smoothly, and working well on smaller devices. Operators have made their websites more responsive, released apps, and designed touch-friendly games designed for mobile players. For many Canadians, smartphones are the main way they access online casinos.
Reports from NetNewsLedger and Inside2U point to mobile gaming as the main reason for growth in Canada’s online casino market. The AI Journal has reported that mobile gaming accounts for 68% of slot gaming in urban areas, and 78% in rural communities.
Mobile-first gaming
The move toward mobile gaming happened because smartphones made casino access more convenient. Players can log in away from home, at home, or while travelling without needing a desktop setup. Faster 5G coverage improved streaming quality and reduced loading times.
Modern platforms allow gamers to play casino table games on mobile with live streams, touch-optimized interfaces, and real-time gameplay available on smartphones and tablets.
Many operators redesigned their platforms around mobile use instead of adapting desktop layouts for smaller screens. Cross-platform syncing is common, allowing players to move between desktop and mobile without losing progress or account access.
Live dealer games
Early live casino platforms worked best on desktop because mobile connections struggled with video streaming. That changed as streaming technology improved and newer smartphones had more processing power.
Live dealer games support HD video and stable streams across most modern devices. Players can access blackjack, roulette, baccarat, or a poker table either from browsers or apps.
Evolution and Pragmatic Play were among the providers to optimize their live casino products for portrait and landscape mobile viewing. Features like one-tap betting, live chat, and adjustable stream quality made mobile sessions easier to manage on smartphones.
Apps and browser games
Gaming apps sometimes offer faster login options, push notifications, and biometric security features (e.g. Face ID, fingerprint authentication). Apps also help operators improve performance consistency across different devices.
Meanwhile browser-based gaming is now more reliable because of HTML5 technology and responsive web design. Reputable casinos usually provide full mobile access directly through Safari or Chrome without requiring a player to download their app.
The flexibility helped casinos reach more users across iOS and Android devices. According to coverage from TorontoMike, HTML5 development played a part in making modern casino games reaching wider audiences.
Feature-driven games
Feature-driven games became popular on mobile partly because they fit short, pick-up-and-play sessions. Quick bonus rounds, tap controls, and fast loading times work well for players using phones.
Developers, as in other gaming genres, have improved optimization to reduce battery usage and data consumption. Adaptive streaming and compressed graphics help games run smoothly even on comparatively slow connections.
Canadian casino platforms will keep refining app performance, live streaming quality, and cross-device compatibility. The focus is fast access, stable gameplay, and interfaces built specifically for smartphones and tablets. Players should remember to use licensed platforms and make use of available responsible gambling tools and account controls.
Features
Colleges With the Largest Jewish Student Communities
Choosing a college is hard enough without factoring in whether you’ll be the only Jewish person at the Shabbat table. For students who want Jewish life to be a real part of their college experience – not a weekly drive to the nearest city – campus community matters as much as academic reputation.
The good news: several major universities have Jewish student populations large enough that Jewish holidays are actually acknowledged, kosher dining isn’t a special request, and you’ll find everything from traditional minyanim to social justice groups to Jewish Greek life. What follows is a breakdown of the schools that consistently rank highest, based on Hillel International’s annual data and campus reporting.
What to Look For Beyond the Numbers
Raw population numbers don’t tell the whole story. Some students want a large Jewish population to maximize the number of organizations, fraternities and sororities, and participation at Jewish events. Others want schools with easy kosher dining options and a range of religious options for services. Still others want easy access to a large Jewish community off campus.
Top schools also come with serious academic demands. Jewish students who want to stay active in community life while keeping up with coursework often treat writing as something to outsource strategically. Students who decide to hire essay writer online guidance for specific writing tasks often find that the quality of that support keeps them on track without sacrificing everything else. Some things are worth delegating so you can actually show up for Shabbat or make it to the Hillel event on a Tuesday.
The questions worth asking before committing to any campus:
- Does the Hillel have a dedicated building, or does it operate out of shared space?
- Is kosher dining available in the main dining hall, or is it a separate facility that separates you from non-Jewish friends?
- Does the school adjust exam schedules around major Jewish holidays?
- Is there a Chabad house nearby for students who want a more observant environment?
- What’s the campus climate like regarding antisemitism, and how does the administration respond?
The Top Schools by Jewish Population
University of Florida
UF has 6,500 Jewish students – bigger than some entire colleges. The Jewish community is so established that they have multiple Jewish fraternities and sororities, plus Hillel programming that goes well beyond awkward mixers. The Hillel at UF is nationally recognized, with kosher dining and daily minyanim. Gainesville’s Jewish community includes Orthodox synagogues within reach, and UF’s administration’s efforts to combat antisemitism, as noted in 2024 Hillel reports, ensure a welcoming environment.
Rutgers University
With 6,400 Jewish students, Rutgers gives you every type of Jewish person – from very religious to “only goes to synagogue on Yom Kippur.” Being in New Jersey means NYC is accessible for internships, Shabbat with family, or just a real bagel. Rutgers Hillel is one of the most active in the country and the campus has a long history of Jewish student life.
University of Maryland
One of the most significant Hillel building projects underway anywhere in the country. The new Ben and Esther Rosenbloom Hillel Center For Jewish Life at University of Maryland will be a 40,000-square-foot building in College Park, including a kosher dining area, café, rental catering spaces, and classrooms. Maryland’s Jewish population is large, geographically convenient to Washington D.C., and has been growing.
New York University
NYU sits in the middle of one of the largest Jewish communities in the world, which changes what campus Jewish life looks like entirely. The off-campus options – synagogues, kosher restaurants, Jewish cultural institutions – are unmatched anywhere else on this list. NYU Hillel is active, and students who want a more immersive Jewish urban experience rather than a contained campus bubble tend to thrive here.
Brandeis University
A different category from the others. Brandeis was founded as a Jewish-sponsored institution and still reflects that in its campus culture. Brandeis Hillel recently announced a $20 million project to renovate a former administrative building into a new 28,000-square-foot center for Jewish life on campus. Jewish studies programs are among the strongest in the country, and the campus calendar is built around Jewish holidays as a matter of course.
Cornell University
Cornell has the largest Jewish student population in the Ivy League and is finally getting the college hilel building to match. Construction began in spring 2026 on the Steven K. and Winifred A. Grinspoon Hillel Center for Jewish Community at Cornell – a 24,000-square-foot facility expected to serve over 3,000 Cornellians each year, featuring a kosher café, event hall for Shabbat dinners, a communal kosher kitchen, and a Beit Midrash. Until it opens, the community operates out of Anabel Taylor Hall, where space has been consistently stretched.
Princeton University
Smaller numbers than the large state schools, but the infrastructure is serious. Princeton’s Mandelbaum Family Dining Pavilion opened in March 2025, providing twenty kosher meals a week supervised by the Orthodox Union. Anyone on a Princeton meal plan can eat there – and students of all backgrounds eat there because the food is genuinely good.
Campus Comparison
| School | Approx. Jewish enrollment | Kosher dining | Hillel building | Chabad presence |
| University of Florida | ~6,500 | Yes | Yes | Yes |
| Rutgers University | ~6,400 | Yes | Yes | Yes |
| Cornell University | Largest in Ivy League | Yes (new facility 2027) | Under construction | Yes |
| University of Maryland | Large | New facility opening | Under construction | Yes |
| NYU | Large | Yes + off-campus | Yes | Yes |
| Brandeis | Majority Jewish | Yes | Renovation underway | Yes |
| Princeton | ~13% | Yes (OU-certified) | Yes | Yes |
What Actually Makes a Jewish Campus Community Strong
Numbers matter, but they’re not everything. When you get above around 25% Jewish, the whole campus culture shifts. Jewish holidays become things that professors acknowledge. Kosher food isn’t some weird special request. Everyone understands why you disappear for three days during Rosh Hashanah.
Beyond that threshold, what separates good Jewish campus communities from great ones is programming depth and physical space. A Hillel with a real building, a kosher kitchen, and regular Shabbat dinners creates the conditions for genuine community. A Hillel sharing a conference room and running events sporadically does not.
The schools on this list all offer something real. What varies is the scale, the feel, and whether you want a sprawling state school where Jewish life is one of many communities, or a smaller institution where it’s closer to the center of things.
Features
Is AI Making the Canadian Gaming Sector Safer for Consumers in 2026?
The phrase “artificial intelligence” seems ubiquitous nowadays. It represents an extremely efficient technology that is revolutionizing virtually all industries; the Canadian online gambling market is not an exception. Although the first associations related to AI in the context of online gambling are connected with the creation of new content, it performs one of its key functions far from the spotlight.
By 2026, AI will become an absolutely necessary means for ensuring consumer safety within the regulated gaming market.
If it’s fraud prevention or responsible gaming promotion, artificial intelligence is used by operators to increase the security level in the market. This task becomes especially relevant in the case of a regulated market like Ontario where consumer safety becomes a primary concern.
Let us have a closer look at the concrete applications of AI for this purpose.
Detecting and Preventing Fraud
Among the primary risks faced by any online website that conducts financial transactions is the risk of fraud. This can range from using stolen credit cards to more complicated cases of bonus abuse.
In the past, such activities could only be detected through manual analysis by the security team of the organization. However, modern technologies have brought about significant changes in how this challenge is handled.
The current generation of online gambling sites employs advanced algorithms that help monitor all activities conducted on the site in real-time. The algorithm is designed to detect any suspicious patterns that could indicate any malicious intent on the part of the user.
In addition, the program can examine several data points within seconds, identifying any abnormal behavior of the player. For instance, the AI may identify a situation where a player makes many deposits using different payment instruments.
This helps to address potential issues before they become problematic for the operator and the users of the platform.
Ensuring Fair Play
In order to ensure fairness in an online world that is full of competition, especially within a game such as poker, it is essential to keep cheating at bay. AI technology is being applied in order to do this.
One of the major issues that arises when it comes to online poker is the use of bots. Bots refer to computerized systems that play poker without a human being.
Using AI to protect a poker room includes using AI security measures that can distinguish the patterns in which bots play. AI can help identify other types of unfair plays such as collusion, where there is cooperation among players at the same table.
These AI security measures have the capability of analyzing the hand histories and patterns of play that would take human beings too long to do.
Promoting Responsible Gaming
The most important application of AI in the Canadian gaming industry could be seen as the area of responsible gaming. The gambling license holders should offer various instruments to help players control themselves, but the AI technology will allow taking a step further.
With the help of AI algorithms, licensed operators may learn to detect signs of gambling disorder based on specific patterns of playing. It is worth mentioning that AI technology is not meant to evaluate the gambler but analyze his behavior objectively.
For instance, the algorithm can warn the operator about a player who spends much more time or money than before, as well as someone who chases their losses.
Once the patterns are detected, the appropriate measures can be taken. For instance, an automated warning could be sent to the gambler informing about responsible gaming resources. If necessary, the player can be contacted by a person who has undergone special training for this purpose.
It can be considered a highly effective solution to make the gaming process safe.
A More Personalized and Secure Experience
Furthermore, AI is employed in creating a customized and safer environment for players and currently, many platforms utilize AI algorithms to provide personalized suggestions regarding games.
By analyzing the preferences of the user and the kinds of online slots in Canada they like, the system can make recommendations on other games they would enjoy playing. Thus, users have the opportunity to explore new games and get greater satisfaction from using the platform.
Regarding security, the technology is also used in order to make the login process more secure. Many platforms currently utilize AI algorithms based on behavioral biometrics.
Thus, the system identifies unique patterns of a specific user, including how he/she types or moves the mouse and in case somebody tries to log in under someone else’s name, the algorithm detects unusual behavior and initiates extra verification procedures.
Final Thoughts
There is no denying that artificial intelligence is quietly working in the background to ensure the safety of Canadian gamers.
From fraud and cheating detection to the benefits of promoting responsible gambling, the application of AI is aiding the development of a more reliable gaming industry.
With new developments expected in the future regarding AI, the industry will continue to benefit from this technology and this is indeed good news for all Canadians who enjoy online gaming as entertainment.