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An afternoon with Shayna Maydele, possibly the most Jewish dog in New York
(New York Jewish Week) — In my decades as a journalist, I’ve interviewed some pretty powerful, important and, yes, even famous people. But never before have I been so excited — starstruck, even — to meet a subject, and this one wasn’t even human.
I was positively giddy to visit the Upper East Side home last week of Shayna Maydele, a small, white dog who has captured the hearts of thousands of adoring fans on Instagram. Shayna Maydele’s popularity isn’t just owing to her adorable punim — though her punim is 100% adorable, as as this committed fluffy-dog lover can attest. It’s also because her Instagram is filled with charming, authentic expressions of Jewish pride, as well as humorous takes on life in New York City.
Leaving aside the big question of whether or not a dog can be Jewish (I say yes!) — or even if owning a pet is a Jewish thing to do — every Friday, Shayna Maydele’s account features a heartwarming “Shabbat shalom” message. The Shabbat photos often include homemade challah, other times they might feature her “Papa,” or her owner’s dad. I always let out a squeal of delight when I see the posts, and I’m hardly alone: “I wake up each a [sic] Friday and await such good posts,” wrote one commenter on a Shabbat post earlier this month. “Shabbat Shalom, Shayna!”
“My Shabbat posts get the most likes out of everything,” Shayna Maydele’s owner, Heidi Silverstone, told me.
Since emerging on social media in 2019, Shayna Maydele (whose name means “beautiful girl” in Yiddish) has garnered nearly 9,000 (and counting) fans from all over the world — many of whom go beyond simply “liking” or commenting on a post. The Jewish National Fund, for example, has, unbidden, planted a tree in her honor; she also played an important role in the engagement of one couple who happened to meet her at a dog park. Shayna Maydele’s Shabbat messages have been shared by a wide variety of high-profile social media accounts, including Humans of Judaism, Jewish Memes Only and several of the New York Jewish Week’s partner sites, including Hey Alma and The Nosher. Her followers include Grammy-winning Jewish musician Joanie Leeds and Jewish comedian Hannah Einbender, the star of the HBO comedy “Hacks.”
It’s a pretty remarkable following considering Silverstone — who is also Shayna Maydele’s social media manager, if you will — doesn’t have any social media accounts of her own, nor did she set out to make her pup a star. It all started in June 2019, when Silverstone and her husband, Rob, flew to Arizona to pick up their puppy from the breeder. (Shayna is a coton de tulear, a breed made famous by Barbra Streisand, who notoriously cloned her pup. The breeder later told Silverstone she also sold Streisand her famous dogs. “I’m not sure if they’re related,” Silverstone said of their mutual pets, “but I can pretend they are!”)
So many friends and family members had wanted to see pictures of the new puppy, said Silverstone, that she figured it would be easier to set up an Instagram account. “I didn’t make it private — I figured nobody’s gonna know her,” she explained. “And then, all of a sudden, people were following.”
Shayna Maydele’s account began to really take off when the Jewish content started, which happened organically. “It wasn’t a conscious thing — it was Shabbos and I put a yarmulke on her head and said, ‘Shabbat Shalom,’ thinking I’m wishing my family and friends a Shabbat shalom.” Followers took notice. “People were liking it so much I thought, ‘OK, we’ll do a Shabbat shalom post every week.’” Other Jewish holidays soon followed.
Heidi Silverstone poses with her coton de tulear, Shayna Maydele, whom she got in June 2019. (New York Jewish Week)
“The Jewish thing is just normal — it’s a part of our life,” said Silverstone, who chatted with me in her kitchen as Shayna Maydele, sitting beneath the table, interjected with an occasional woof.
Silverstone and her spouse are members of Park Avenue Synagogue; while they used to attend Shabbat services regularly, these days they are more likely to stream them. The parlor floor of the family brownstone is filled with Jewish art and Judaica (as well as some cool New York City treasures, such as coasters inspired by subway tokens).
In one corner of the the kitchen, where Shayna Maydele’s dog food sat untouched, hangs a framed Passover bagels recipe, handwritten by Silverstone’s grandmother, as well as a drawing her son Max made as a child of the Torah and other Jewish ritual objects made of cheese. (Max is now 25 and a fourth-year cantorial student at the Jewish Theological Seminary.) Around the corner is a painting made by a Shayna Maydele fan, a beautifully rendered version of an Instagram post featuring her holding a tub of Temp-Tee Whipped Cream Cheese.
A lifetime of shul-going means that there are enough kippahs in the home for Shayna Maydele to rarely pose wearing the same one twice — Silverstone estimates that a basket in the corner of the dining room contains some 200 skullcaps in a variety of textures and colors. Silverstone makes an effort to coordinate Shayna Maydele’s kippah to other accouterments that may be in the weekly Shabbat photo; on the day of my visit, Silverstone selects an orange kippah to match a painted ceramic tzedakah box, one that Silverstone had previously gifted to her grandmother.
When it’s time for the photo shoot, Silverstone’s “assistant” — that’s Silverstone’s husband, Rob, who is vice president of finance at media company Dotdash Meredith — emerges from his upstairs office. I had been warned that dogs, like babies, are notoriously difficult photo subjects, but on that December afternoon — with Shayna Maydele placed atop a low table next to the tzedakah box, and with Rob deftly sticking his fingers in Shayna Maydele’s mouth to elicit a smile — the whole adorable thing is over in minutes.
These days, Silverstone typically posts three or four times a week to Shanya Maydele’s account. Though she has no formal media background — a former dental hygienist, she now works as a workshop instructor for an au pair program — Silverstone said she is coached by her son, Michael, 28, who, in addition to working at a tech company, has his own photography business.
In addition to the Jewish content, there is other shtick. My favorites are the “new business ventures” that feature the coton posing beside or atop something someone has discarded on the street. (In one recent example, Shayna Maydele is seen in front of a play kitchen. “Fine dining on the lovely streets of NYC,” the caption reads. “I will cook and serve delicious meals prepared in this top of the line toy kitchen. FREE dog hair in every bite!”)
“We have so much trash on the street,” Silverstone said. “What’s really funny is that people in New York get it — they know what it is. But I have followers from all over the world. So probably, when they come to the city, they’re going to be looking for the streets paved in garbage.”
But the Jewish posts seem to be the heart and soul of the account, and Silverstone said she is moved by the positive reaction she gets from Shayna Maydele’s followers, both Jewish and not. She makes a conscious effort to define Jewish terms and holidays so they are accessible to everyone: On Simchat Torah in October, a photo of Shanya Maydele posing with a stuffed Torah is accompanied by an explanation of the holiday.
Though Silverstone jokes she spends “too much time” on the account, it’s clear the family is getting just as much joy out of the process as Shayna Maydele’s followers get from the results. When she hears from followers who are inspired to light candles or do something Jewish, “I love that,” she said.
Considering the impetus of the account was simply to save some time, Silverstone seems overjoyed that Shayna Maydele’s account is helping people learn more about Judaism.
“I guess my goal is just to expand reach — and if her Jewish comments could soften anyone’s opinion on Judaism or get another ally, I think that’s a pretty good goal,” Silverstone said when pressed on her hopes for the account. “But I certainly didn’t go into it that way.”
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The post An afternoon with Shayna Maydele, possibly the most Jewish dog in New York appeared first on Jewish Telegraphic Agency.
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Longing for the way secular Jews used to be
איך זיץ דאָ און הער זיך צו צום קול פֿון מײַן פֿעטער יונה ז״ל ווי ער ריכט אָפּ דעם פּסח־סדר אינעם יאָר 1962… און איך קוועל דערפֿון.
יונה גאָטעסמאַן איז געווען אַ סעקולערער ייִד, אָדער ווי מע פֿלעג עס רופֿן אין יענע יאָרן — אַ וועלטלעכער. ער האָט נישט געהיט שבת אָדער כּשרות, און טאַקע דערפֿאַר איז בײַ אים נישט געווען קיין מניעה צו רעקאָרדירן זײַן קול בײַם סדר. אָבער ווען מע הערט ווי ער זאָגט דעם יום־טובֿדיקן קידוש, אָדער דעם „הא לחמא עניא‟ (די דערקלערונג וואָס רופֿט יעדן איינעם וואָס ס׳איז הונגעריק צו קומען און עסן) אָדער דעם „אחד מי יודע‟, דאַכט זיך דיר אַז סע זינגט אַ פֿרומער ייִד מיט אַ קיטל. ער זאָגט די הגדה מיט אַ ניגון וואָס חזרט זיך כּסדר איבער און די ווערטער פֿליִען פֿאַרבײַ אַזוי גיך אַז ס׳איז מיר אַ מאָל שווער צו דערקענען וווּ ער האַלט. אָבער טאַקע דערפֿאַר קלינגט עס אַזוי נאַטירלעך.
אונטן קענט איר אַליין הערן ווי יונה גאָטעסמאַן ריכט אָפּ דעם סדר. די ערשטע 30 סעקונדעס זענען שווער צו הערן אָבער דערנאָך הערט מען שוין אַ סך בעסער.
ווי אַ סך ייִדן פֿון זײַן דור איז דער פֿעטער דערצויגן געוואָרן אין אַ פֿרומער שטוב. די משפּחה האָט געוווינט אין סערעט, אין דער בוקאָווינע, און יונה האָט, אַ פּנים, גוט געדענקט דעם נוסח פֿון זײַן טאַטן, חיים, וואָס האָט געדאַוונט סײַ בײַ די וויזשניצער חסידים, סײַ בײַ די סאַדעגערער. ווי עס דערציילט זײַן זון, איציק גאָטעסמאַן, האָט יונהס טאַטע אָנגעשטעלט אַ גמרא־מלמד צו לערנען מיט אים ווײַל קיין ישיבֿה איז אין סערעט נישט געווען. אַפֿילו מיט יאָרן שפּעטער, ווען יונה האָט שוין אויסשטודירט אויף דאָקטער און מער נישט געפֿירט קיין פֿרום לעבן, אַז ער איז געפֿאָרן צו גאַסט צו טאַטע־מאַמע האָט דער טאַטע אָנגעשטעלט פֿאַר אים אַ גמרא־לערער.
אונדזער שרײַבערין מרים האָפֿמאַן דערציילט אַז איר מאַן, מענדל ז״ל, אויך אַן אָפּשטאַמיקער פֿון די וויזשניצער חסידים, האָט געטאָן דאָס זעלבע. נישט געקוקט אויף דעם וואָס ער האָט נאָכן חורבן (בפֿרט נאָך דעם וואָס ער האָט אָנגעוווירן זײַן טאַטע־מאַמע, זײַן 12־יעריק ברידערל בנימעלע און דרײַ שוועסטער אין גאַזקאַמער) אָפּגעוואָרפֿן זײַן אמונה און אַפֿילו געהייסן זײַן פֿרוי נישט פּראַווען קיין שבת אָדער האַלטן אַ כּשרע קיך אויס כּעס צום אייבערשטן, פֿלעגט ער יעדן פּסח זיך אָנטאָן אַ יאַרמלקע און אָפּריכטן דעם גאַנצן סדר אויפֿן אַלטן שטייגער.
אויך מײַן טאַטע האָט יעדעס יאָר אָנגעפֿירט מיט אַ טראַדיציאָנעלן סדר אויף לשון־קודש כאָטש ער איז, אין פֿאַרגלײַך מיט יונהן און מענדלען, דווקא נישט דערצויגן געוואָרן אין אַ פֿרומער היים. ווי אַ דערוואַקסענער האָט ער זיך אַליין אויסגעלערנט ווי אָפּצוריכטן דעם סדר — מסתּמא טאַקע פֿון זײַן שוואָגער יונה — ווײַל ער האָט געוואָלט אַז דער סדר זאָל האָבן אַ דורותדיק פּנים.
מיט אַנדערע ווערטער, אין יענע יאָרן איז געווען אָנגענומען אַז איינער וואָס האַלט זיך פֿאַר אַ פֿולשטענדיקן סעקולערן ייִד קען נאָך אַלץ, כאָטש איין מאָל אַ יאָר, אָנפֿירן מיט אַ רעליגיעזע צערעמאָניע (אַפֿילו אַ דרײַ־שעהיקן ריטואַל ווי דער סדר), כאָטש עס דערמאָנט גאָט אויף שריט און טריט.
אַן אַטעיִסט וואָלט אפֿשר געשטעלט די פֿראַגע: וואָס איז דער שׂכל פֿון מאַכן ברכות און דורכפֿירן רעליגיעזע ריטואַלן ווען מע גלייבט אַליין נישט אין דעם? איז דאָס נישט אַ מין נישט־אויסגעהאַלטנקייט? מײַן טאַטע ע״ה פֿלעגט, למשל, יעדן שבת מאַכן קידוש און המוציא אויף אַזאַ נאַטירלעכן אופֿן, אַז איך בין געווען זיכער ער איז אַ גלייביקער. און דערפֿאַר ווען איך האָב צו 17 יאָר אַליין זיך פֿאַראינטערעסירט אין גײַסטיקע ענינים און געפּרוּווט פֿאַרפֿירן אַ שמועס מיט אים וועגן דעם, האָט ער פּלוצלינג אויסגערופֿן: „פֿאַר וואָס פֿרעגסטו מיך די אַלע שאלות? דו ווייסט דאָך, אַז איך בין אַן אַטעיִסט!‟
„דו ביסט אַן אַטעיִסט?‟ האָב איך איבערגעפֿרעגט, אַ פֿאַרחידושטע. „פֿאַר וואָס זשע האָסטו די אַלע יאָרן געמאַכט קידוש און המוציא יעדן שבת?‟
זײַן ענטפֿער: „צוליב אײַך!‟
לאַנגע יאָרן האָב איך איבערגעקלערט וואָס עס מיינט טאַקע דער „צוליב אײַך‟. הייסט עס, אַז ער אַליין האָט נישט הנאה געהאַט דערפֿון? אַז דאָס איז בלויז געווען אַ מיטל צו פֿאַרבעסערן די שאַנסן אַז זײַנע קינדער זאָלן זיך שטאַרק אידענטיפֿיצירט ווי ייִדן?
אַז איך קלער איצט וועגן דעם, זעט מיר אויס אַז עס זענען מסתּמא געווען עטלעכע סיבות פֿאַר וואָס די דרײַ וועלטלעכע ייִדן (צוויי פֿון זיי — געשוווירענע אַטעיִסטן) און אַ סך אַנדערע פֿון זייער דור, זענען געווען גרייט אָנצופֿירן מיט אַ רעליגיעזן סדר. ערשטנס, ווי מײַן טאַטע האָט געזאָגט, האָבן זיי עס געטאָן פֿאַר זייערע קינדערס וועגן. ס׳שטייט דאָך בפֿירוש געשריבן אין דער הגדה: „והגדת לבנך — זאָלסט דערציילן דײַנע קינדער וואָס ס׳איז געשען אין לאַנד מצרים‟.
נו, אויב אַזוי, האָבן זיי דאָך געקענט פּשוט דערציילן די געשיכטע פֿון די ייִדן אין מצרים און זייער באַפֿרײַונג אויף אַ סעקולערן אופֿן, אָן צו דערמאָנען גאָט בכלל. זיי האָבן געקענט ניצן די הגדה אַרויסגעגעבן פֿונעם אַרבעטער־רינג אָדער אַן אַנדער סעקולערער ייִדישער אינסטיטוציע. זיי האָבן דאָס אָבער נישט געטאָן. יאָ, אויפֿן סדר־טיש זענען טאַקע געלעגן די וועלטלעכע הגדות, כּדי מע זאָל קענען זינגען בציבור די שיינע מאָדערנע ייִדישע לידער ווי אַבֿרהם רייזענס „אויפֿן ניל‟, דוד עדעלשטאַדטס „אין דעם לאַנד פֿון פּיראַמידן‟ און יצחק לוקאָווסקיס „חד גדיא‟. די וועלטלעכע הגדה איז אָבער בלויז געווען אַ צוגאָב צום סדר, נישט דער הויפּטטעקסט.
מיט אַנדערע ווערטער, די אָ דרײַ וועלטלעכע ייִדיש־רעדנדיקע ייִדן האָבן געוואָלט ביידע: סײַ דעם כּמעט צוויי טויזנט־יאָריקן נוסח, סײַ די וועלטלעכע ייִדישע עלעמענטן.
אויב אַזוי איז די כּוונה, אַ פּנים, געווען עפּעס שטאַרקערס ווי בלויז איבערגעבן די געשיכטע פֿון יציאת־מצרים. ס׳איז אויך געווען אַן אופֿן צו ווײַזן דעם ייִנגערן דור ווי רײַך און ווי טיף איז די ייִדישע טראַדיציע; אַז ייִדיש איז נישט בלויז אַ לשון נאָר אַ גאַנצע קולטור, וואָס איז אָנגעזאַפּט מיט רעליגיעזן וויסן; אַז אַ ייִד דאַרף קענען, אָדער כאָטש זײַן היימיש מיט, דעם רעליגיעזן אַספּעקט פֿון דער ייִדישער טראַדיציע, אַפֿילו אויב ער אַליין איז נישט קיין פֿרומער.
פֿון מײַן זײַט בין איך גאָר צופֿרידן וואָס איציק גאָטעסמאַן האָט אָנגעהאַלטן די רעקאָרדירונג פֿון זײַן טאַטן. איצט קען איך — און ווער נאָך עס וויל נאָר — זיך אויסלערנען דעם סדר־נוסח פֿון די אַמאָליקע בוקאָווינער ייִדן און דערבײַ באַרײַכערן דעם אייגענעם סדר.
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Iran War Increases Threat to Sweden, Security Service Says
Swedish Security Service Chief Charlotte von Essen speaks next to Fredrik Hallstroem, chief of operations, during a press conference where the Swedish Security Service (SAPO) presents the situational picture of the country’s security, in Stockholm, Sweden, March 18, 2026. Photo: TT News Agency/Claudio Bresciani via REUTERS
Sweden‘s Security Service (SAPO) warned on Wednesday of increased threats to the Nordic nation from the war in Iran, including risks to Jewish targets, as it released its annual national security assessment.
“History has shown that a desperate and pressured regime can be a dangerous regime,” SAPO operative chief Fredrik Hallstrom told a press conference, referring to the US-Israeli war on Iran.
Iran has long been considered a serious threat, and Swedish authorities have noted how criminal networks – already at the center of a decade-long surge in gang-related violence – have been exploited by state actors to carry out attacks.
“The US-Israeli military operation against Iran, and the countermeasures carried out by Iran, have increased the threat against American, Israeli, and Jewish targets in Sweden,” Security Service Chief Charlotte von Essen said in the report.
In recent years, the agency has also highlighted threats from China and, above all, Russia, which it describes as increasingly willing to take risks in support of its war in Ukraine — including through hybrid operations across Europe.
“Overall, we expect that the threat levels against Sweden will continue to deteriorate in the coming years,” von Essen said, adding that Russia was regarded as a primary driver.
While it is difficult to determine what can be linked to a particular actor, Sweden assesses that Russia is behind several sabotage incidents in Europe targeting critical infrastructure, the security service said. Moscow has denied any involvement.
The agency said it has reviewed hundreds of cases of suspected sabotage in Sweden, including of underwater cables, electricity substations and water-treatment facilities.
“It has so far not been possible to link any physical sabotage to a foreign power,” it said.
The comments came as Iran executed a Swedish citizen on Wednesday, according to Sweden‘s foreign minister, who added that she had summoned the Iranian ambassador in Stockholm to condemn the decision.
The person, who was not named, was arrested in Iran in June of last year and Sweden has repeatedly raised the case with Iranian officials, Foreign Minister Maria Malmer Stenergard said.
“The death penalty is an inhumane, cruel, and irreversible punishment. Sweden, together with the rest of the EU, condemns its application in all circumstances,” Stenergard said.
The legal proceedings leading up to the execution did not meet the standards of due process, she added.
The European Union’s foreign policy chief Kaja Kallas condemned the execution in a statement on Wednesday evening.
“The appalling human rights situation in Iran and the alarming increase in executions are intolerable and show the regime’s true colors,” she said, sending condolences to the family of the citizen.
The Swedish foreign ministry and the Iranian embassy in Stockholm did not immediately respond to a request for comment when contacted by Reuters via phone and email.
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Israel Doubles Troops in Hezbollah Fight, Searches Homes in South Lebanon
Israeli soldiers walk next to military vehicles on the Israeli side of the Israel-Lebanon border, amid escalation between Hezbollah and Israel, and amid the US-Israeli conflict with Iran, in northern Israel, March 16, 2026. Photo: REUTERS/Avi Ohayon
Israel has more than doubled the number of troops along its border with Lebanon since March 1 and they are searching homes in southern Lebanese villages that the military has ordered evacuated, a senior Israeli commander said on Wednesday.
As Israeli warplanes pound Beirut in operations against Hezbollah that have become the deadliest spillover of the US-Israeli war on Iran, heavy smoke could be seen rising from villages in southern Lebanon as troops fired artillery across the border.
Hundreds of thousands of Lebanese have fled southern Lebanon since Israel ordered people to clear the area south of the Litani River, viewed by Israel as a stronghold of Iran-backed terrorist group Hezbollah. The Shi’ite Islamist group has been firing rockets toward Israel since joining the war in support of Iran on March 2.
‘DEFENSIVE POSITIONS’ INSIDE LEBANON
“The plan is to make sure that Hezbollah does not have military infrastructure,” said the commander, whose name was withheld by the Israeli military on security grounds.
Speaking to Reuters in Eilon, an Israeli town four kilometers from the border, the commander, who is responsible for infantry warfare in Lebanon, declined to say how many troops Israel had now deployed in the area.
Describing the military’s fortifications inside Lebanon as “defensive positions,” he said troops were searching “the villages to see if Hezbollah hid weapons or communications centers.”
Asked if that included searching houses that residents had fled following Israeli orders, the commander said: “In some of the cases they hid their weapons in houses. We have no choice but to make sure that house is not a military installation.”
Two Israeli soldiers have been killed since the start of operations in southern Lebanon, the Israeli military says.
At least 968 people in Lebanon have been killed since the start of Israel‘s attacks, Lebanese authorities say.
Hezbollah has not provided regular updates on deaths among its fighters. On Monday, a Hezbollah official told Reuters that at least 46 had been killed so far.
LEBANESE VILLAGE OF KHIYAM AN INITIAL TARGET
The Israeli military is advancing slowly through southern Lebanon, aiming to completely clear the town of Khiyam as a first step before advancing toward the Litani River, according to a Lebanese security source and a foreign official tracking developments on the ground.
In response to a question on whether Israel intended to establish positions up to the Litani, the commander said it was not his decision. If troops receive orders, he added, they are “prepared to do all kind of operations.”
The Israeli military did not immediately comment on its operations in Khiyam, five kilometers inside the Lebanese border from the Israeli town of Metula.
Along the border near Metula, Reuters saw several Israeli military fortifications dug into hillsides, filled with rows of tanks, armed personnel carriers, and bulldozers.
Smoke rose from Khiyam throughout the day on Wednesday, and many of the buildings on the southern side of the town had been reduced to rubble. A neighboring town remains in ruins from Israel‘s attacks in 2024.
‘EVERY FIVE MINUTES YOU CAN HEAR THE BOMBS’
Israel‘s northern border area with Lebanon is known as the Upper Galilee, its rolling hills offering vantages into southern Lebanese villages now occupied and bombarded by Israeli troops.
Near Metula, Israeli Apache helicopters and jets were making near-constant sorties on Tuesday and Wednesday, with the sounds of rocket fire from Lebanon interspersed with the booms of Israeli artillery fire.
For residents of Israel‘s far north, the current war with Hezbollah has seen less rocket fire than during a year of fighting that ended in 2024.
Hezbollah‘s ability to launch missiles has largely been degraded, but it still retains capacity to strike areas deep inside Israel, Israeli officials say.
Ofer Moskovitz, 60, who works at an avocado farm in the area, and said being so close to the border meant he had little time to run to a bomb shelter when sirens signaled incoming Hezbollah fire.
Near his farm, the military dug out a muddy fortification from where troops fired artillery across the border.
“Every five minutes you can hear the bombs,” he said.