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As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline?
(JTA) — After five seasons, 20 Emmy awards and plenty of Jewish jokes, “The Marvelous Mrs. Maisel” airs its final episode on Friday.
The lauded Amazon Prime show from Amy Sherman-Palladino has enveloped viewers in a shimmering, candy-colored version of New York during the late 1950s and early 1960s — a world in which “humor” has meant Jewish humor and “culture” has meant Jewish culture.
But as it comes to an end, the show’s Jewish legacy is still up for debate: Did its representation of Jews on mainstream TV make it a pioneer of the 2010s? Or did it do more harm than good in the battle for better representation, by reinforcing decades-old comedic tropes about Jews?
The comedy-drama followed the vivacious Midge Maisel (Rachel Brosnahan) on a journey from prim Upper West Side housewife — left in the lurch after her husband has an affair with his secretary — to ambitious, foul-mouthed comic fighting her way through the male-dominated standup comedy industry. Her New York Jewishness colored her jokes, her accent, her mannerisms and much of her daily life.
That’s because the whole landscape of the show was Jewish, from the well-to-do, acculturated intelligentsia (such as Midge’s parents) to the self-made garment factory owners (such as her in-laws). Even the radical Jewish comic Lenny Bruce, a countercultural icon of the midcentury, appeared as a recurring character who propels Midge’s success.
Henry Bial, a professor specializing in performance theory and Jewish popular culture at the University of Kansas, said the emergence of “The Marvelous Mrs. Maisel” in 2017 exemplified a shift to more overt portrayals of Jews on TV — especially on streaming services. Although Jewish characters featured in TV shows throughout the 20th century, such as “The Goldbergs” in the 1950s, “Rhoda” in the 1970s and “Seinfeld” in the 1990s, their Jewishness was often more coded than explicit. Network television, seeking to attract the majority of Americans coveted by advertisers, feared alienating audiences who couldn’t “relate” to ethnic and racial minorities.
“If there are only three things you can put on television at 8 o’clock on Tuesday night, then there’s a lot more incentive for networks and advertisers to stay close to the herd, because you’re competing for the same eyeballs,” said Bial. “But when people can watch whatever they want whenever they want, then it opens up for a much wider range of stories.”
Other shows such as “Transparent,” “Broad City” and “Crazy Ex-Girlfriend,” which debuted in 2014 and 2015, are often cited alongside “Mrs. Maisel” as part of a new wave of Jewish representation.
Riv-Ellen Prell, a professor emerita of American studies at the University of Minnesota, argued that Midge subverts the stereotype of the “Jewish American princess.” At the start of the show, she appears to embrace that image: She is financially dependent on her father and husband and obsessive about her appearance, measuring her body every day to ensure that she doesn’t gain weight. Despite living with her husband for years, she always curls her hair, does her makeup and spritzes herself with perfume before he wakes up.
“She looks for all the world like the fantasy of a Jewish American princess,” said Prell. “And yet she is more ambitious than imaginable, she is a brilliant comic who draws on her own life. You have Amy Sherman-Palladino inventing the anti-Jewish princess.”
Bial said that Midge’s relationship with her Jewishness defies another stereotype: That identity is not a source of neurosis or self-loathing, as it often appears to be in the male archetypes of Woody Allen and Larry David, or in Rachel Bloom’s “Crazy Ex-Girlfriend.” Through the spirited banter, the pointed exclamations of “oy,” the titillation over a rabbi coming for Yom Kippur break fast — Midge’s Jewishness is a source of comforting ritual, joy and celebration.
“She has anxieties and issues, but none of them are because she’s Jewish,” said Bial.
Some critics argue the show’s depiction of Jewish culture relies on shallow tropes. In a 2019 review, TV critic Paul Brownfield said “The Marvelous Mrs. Maisel” repurposed stereotypes to appear “retro chic.” He pointed to a consistent contrast between the Weissmans (the assimilated, cultured Jews of the Upper West Side) and the Maisels (the boorish, money-focused Jews of the Garment District), arguing that these superficial types replace an exploration of what the period was actually like for American Jews.
“However ‘Jewish’ Sherman-Palladino wants the show to be, ‘Maisel’ fails to grapple with the realities of the moment in Jewish American history it portrays,” Brownfield wrote. “Which is ultimately what leaves me queasy about its tone — the shtick, the stereotypes, the comforting self-parody.”
Meanwhile, Andy Samberg took a jab while co-hosting the 2019 Golden Globes with Sandra Oh. “It’s the show that makes audiences sit up and say, ‘Wait, is this antisemitic?’” he joked.
Tony Shalhoub and Marin Hinkle, shown in a synagogue scene, are two of the show’s non-Jewish actors. (Nicole Rivelli/Amazon Studios)
Others have criticized the show’s casting: Its titular heroine, her parents Abe and Rose Weissman (Tony Shalhoub and Marin Hinkle) and Lenny Bruce (Luke Kirby) are all played by non-Jews. A debate over the casting of non-Jewish actors in Jewish roles has heated up in recent years, taking aim not only at Brosnahan as Midge Maisel, but also at Felicity Jones as Ruth Bader Ginsberg in “On The Basis of Sex,” Helen Mirren as Golda Meir in “Golda” and Gaby Hoffmann and Jay Duplass as the Pfefferman siblings in “Transparent.” Comedian Sarah Silverman popularized the term “Jewface” to critique the trend.
“Watching a gentile actor portraying, like, a Jew-y Jew is just — agh — feels, like, embarrassing and cringey,” Silverman said on her podcast in 2021.
Midge’s rise as a comedian is interlocked with her ally and one-time fling, the fictionalized Lenny Bruce. His character has a softened glow in the show, but in reality, Bruce was branded a “sick comic” for his scathing satire that railed against conservatism, racism and moral hypocrisy. Between 1961 and 1964, he was charged with violating obscenity laws in San Francisco, Los Angeles, Chicago and New York, and he was deported from England. At his Los Angeles trial in 1963, Bruce was accused of using the Yiddish word “shmuck,” taken as an obscenity to mean “penis.” He incorporated the charge into his standup, explaining that the colloquial Jewish meaning of “schmuck” was “fool.”
Driven to pennilessness by relentless prosecution, police harassment and blacklisting from most clubs across the country, he died of a morphine overdose in 1966 at 40 years old. The real Lenny Bruce’s tragedy lends a shadow to the fictional Midge Maisel’s triumphs.
The United States that he struggled with until his death also looks comparatively rosy through the lens of “The Marvelous Mrs. Maisel,” whose protagonist battles misogyny but takes little interest in other societal evils — including still-rampant antisemitism. Some critics have noted that she is oblivious to segregated facilities when she tours with Black singer Shy Baldwin, then nearly outs him as gay during her set.
“‘Mrs. Maisel’ takes place in a supersaturated fantasy 1958 New York, one where antisemitism, racism, homophobia and even sexism are barely a whisper,” Rokhl Kafrissen wrote in 2018.
Reflecting on the criticism that had piled up by 2020, Sherman-Palladino and her husband Daniel Palladino, also an executive producer and a lead writer for the show, told the Jewish Telegraphic Agency that trying to appease every Jewish viewer was a futile exercise.
“We knew that if we show a Jewish family at temple — if we show them and talk about Yom Kippur and all those kinds of things — there are going to be people who are going to nitpick at specifics that maybe we didn’t get exactly right,” said Palladino, who is not Jewish. “But a lot of the feedback that we’ve gotten has been ‘Thank you. Thank you for leaning into it and showing Jews being Jewish, as opposed to just name checking them as Jewish.’”
Sherman-Palladino added: “[T]here are many different kinds of Jews! To say, ‘oh, Jewish stereotypes,’ well, what are you talking about? Because we have an educated Jew, we have a woman who was happy to be a mother, we have another woman striking out as a stand up comic, and, you know, Susie Myerson’s [Alex Borstein’s character] a Jew! We’ve got a broad range of Jews in there.”
However “The Marvelous Mrs. Maisel” is assessed in the future, it will remain significant for thrusting a new kind of Jewish heroine into the mainstream consciousness, said Bial.
“Because of its popularity, its longevity and frankly its quality, it’s going to be the example,” Bial said. “In the history of Jews and TV, this is going to be the chapter for the late 2010s and early 2020s — you have to mention ‘Mrs. Maisel.’ It is very clearly a landmark in Jewish representation, particularly for Jewish women.”
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The post As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline? appeared first on Jewish Telegraphic Agency.
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Israeli President Isaac Herzog’s selection as JTS commencement speaker roils graduating class
The selection of Israeli President Isaac Herzog as the Jewish Theological Seminary’s commencement speaker has divided undergraduates at the school, with several seniors and dozens of other current students and alumni signing a letter calling on the school’s chancellor to disinvite Herzog.
The letter accused Herzog of inciting violence against civilians in Gaza — a characterization shared by some human rights groups — and criticized him for not taking action against settler violence in the West Bank.
The students added that Herzog’s involvement in the schoolwide May 19 ceremony — when he will also receive an honorary degree from the seminary — would leave them “morally conflicted about attending.”
“There are many places for members of the JTS community to engage with difficult ideas in nuanced conversation,” they wrote, “but we believe the commencement stage is not the place to engage with such a particularly divisive figure.”
The letter leaked to Chancellor Shuly Rubin Schwartz before it was finalized, according to two of the six seniors who signed it, leading to a meeting during which Rubin Schwartz took issue with the group’s approach and held firm on the decision.
Meanwhile, other JTS seniors affirming the speaker choice wrote a letter of their own that has gathered 24 signatures, representing roughly half of the senior class.
The controversy unfolded amid ongoing tensions around Israel in Conservative Jewish spaces and at Columbia University, which has a joint undergraduate program with JTS. The flagship academic institution of the Conservative movement, JTS includes in its mission deepening students’ connection to Israel, and requires its rabbinical students to spend a year learning there.
Speaking out
Herzog has faced criticism for comments he made after the Oct. 7 attacks, in which he said that it was “an entire nation” that was responsible. Some said the remark carried an implication that there were no innocent civilians in Gaza. (Herzog later said it had been taken out of context and that he did believe there were innocent Palestinians there.)
The Forward has reached out to Herzog’s office for comment.
In an interview, one of the students who signed the letter, granted anonymity out of concern for professional repercussions, said he had wanted to fight back against a culture of silence around Palestinian suffering in the Jewish world.
“I do feel powerless,” the student said. “I feel like there’s a genocide happening. And the silence is killing all of us.”
Four current JTS rabbinical students signed the letter opposing Herzog, though none was in the class of 2026. JTS rabbinical students walk at the commencement ceremony but are ordained in a smaller gathering the next day.
Rubin Schwartz said in a statement that most of the JTS community was excited about Herzog’s address and honorary degree, but that it welcomed “thoughtful discussion and differing opinions” from students, faculty and staff.
“President Herzog, like all 10 previous presidents of Israel, represents the state and its people, rather than its government,” Rubin Schwartz added. “We look forward to honoring him at this year’s ceremony.”
Gabriel Freedman-Naditch, who signed the second letter, said he had been happy to learn Herzog would be the commencement speaker. He applauded Herzog’s leadership during Israel’s judicial overhaul saga, but said the Israeli presidency was mostly a “figurehead” position anyway. And while he said he was not closely attuned to Herzog’s actions since Oct. 7, he was willing to countenance a speaker he did not perfectly align with.
“We’ve all learned to listen to people we disagree with,” Freedman-Naditch said. “We should be able to listen to people who we find upsetting.”
A messy rollout
The group of six seniors who wrote the anti-Herzog letter drafted and circulated it privately among select students and alumni, planning to share it with Rubin Schwartz in a private meeting only once it was finalized.
Then Freedman-Naditch, who had not been aware of the letter, was forwarded the letter by his mother, who had received it from a JTS graduate who had signed it. Freedman-Naditch then shared it with the senior class group chat, asking why they hadn’t all been made aware of it. The organizers replied that they were worried that the letter would be leaked along with their names.
Not long after, Rubin Schwartz requested permission through Google Documents to view the letter. The group then emailed the chancellor proposing a meeting to discuss it.
In her office Tuesday, Rubin Schwartz asked the group why they hadn’t first come to her directly, according to the two students who spoke with the Forward. They replied that the JTS administration doesn’t take seriously what undergraduate students have to say, and that voices that diverge from the pro-Israel consensus tend to be silenced.
“She was basically like, ‘It saddens me to hear you say that there isn’t a culture of dissent here,’” one of the students said. “But at the same time, she’s calling our letter of dissent a hostile act.”
“What I said was that their choice to send a letter, rather than speak directly with me or others, felt aggressive,” Rubin Schwartz said in an email. “My point was that it would have felt more respectful to have had a conversation about their feelings instead of initiating the letter campaign.”
Herzog is not the only figure from the realm of Israeli politics slated to address 2026 graduates. Yeshiva University announced Thursday its own commencement speaker: U.S. Ambassador to Israel Mike Huckabee.
The post Israeli President Isaac Herzog’s selection as JTS commencement speaker roils graduating class appeared first on The Forward.
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Playing with bows and arrows and other Lag BaOmer shtetl customs
עס קומט באַלד דער יום־טובֿ ל״ג־בעומר — דער 33סטער טאָג פֿון ציילן ספֿירה, די טעג צווישן פּסח און שבֿועות.
ל״ג־בעומר איז אַ טאָג פֿון פֿרייד אין מיטן פֿון זיבן וואָכן טרויער און ערנסטקייט. מע דריקט אויס די פֿרייד אויף פֿאַרשיידענע אופֿנים. דאָס ווערטל „אַ ל״ג־בעומר-גענעראַל איז נאָר אויף איין טאָג“ פֿאַררופֿט זיך אויפֿן מינהג, אין וועלכן חדר־ייִנגלעך פֿלעגן גיין אויף אַ שפּאַציר אין וואַלד מיטן מלמד, און שיסן פֿײַל־און־בויגנס (נישט קיין אמתע, נאָר שפּילעכלעך). איין חדר־ייִנגל האָט מען אויסגעקליבן צו זײַן דער גענעראַל איבער די „שלאַכטן“, וואָס האָבן נאָכגעמאַכט בר־כּוכבאס קאַמף קעגן די רוימער מיט צוויי טויזנט יאָר פֿריִער.
דעם בולטן מיליטאַריסטישן מינהג האָט מען אויסגעטײַטשט מיט אַ מער „ייִדישלעכן“ טעם — אַזוי ווי קיין רעגנבויגן האָט זיך נישט באַוויזן בעתן לעבן פֿון רב שמעון בר־יוחאי, אַ תּנא פֿון דער מישנה, דינט דער בויגן פֿונעם פֿײַל־און־בויגן ווי אַ דערמאָנונג נאָך זײַן טויט. ווי עס ווערט געזאָגט אינעם קבלה־ספֿר, דער „זוהר“, וואָס, לויט דער טראַדיציע, האָט בר־יוחאי מחבר געווען, וועט אַ רעגנבויגן מיט כּלערליי קאָלירן זיך באַווײַזן איידער דער משיח וועט קומען. האָט דער בויגן, במילא, אויך אַ טײַטש ווי אַ טייל פֿון אונדזער ייִדישער אמונה אין משיחן.
ל״ג־בעומר אינעם דאָרף מירון, נישט ווײַט פֿון צפֿת, פּראַוועט מען דעם יום־טובֿ מיט גרויס פּאַראַד; אַ מינהג, וואָס ציט זיך עטלעכע הונדערט יאָר צוריק און נעמט זיך פֿון דעם, וואָס רבֿ שמעון בר־יוחאיס קבֿר געפֿינט זיך דאָרטן. די געלערנטע האַלטן, אַז דעם „זוהר“ האָט מען ערשט אָנגעשריבן מיט אַ טויזנט יאָר שפּעטער. אין שפּאַניע, אינעם 13טן יאָרהונדערט, האָט זיך צום ערשטן מאָל באַוויזן דאָס ווערק, אַרויסגעגעבן פֿון משה דעלעאָן, אָבער דעלעאָן האָט דאָרטן געשריבן, אַז בר־יוחאי האָט עס געשאַפֿן — יוחאי האָט געקליבן די אַנטפּלעקונגען וואָס משה רבינו האָט באַקומען פֿונעם אייבערשטן און זיי געדרוקט אינעם „זוהר“.
גרשון שלום האָט געהאַלטן, אַז דעלעאָן האָט נישט נאָר אַרויסגעגעבן דעם „זוהר“, נאָר אים אויך אָנגעשריבן. ל״ג־בעומר הייסט אויך „חילולא דרבֿ שמעון בן־יוחאי“ און חילולא מיינט חתונה, מיטן מיין, אַז דער טויט פֿונעם גרויסן רבֿ האָט געבראַכט אַ שלומדיקע האַרמאָניע אין דער וועלט, וואָס מע קען געפֿינען אין זײַן „זוהר“. נישט אַלע רבנים זענען געווען צופֿרידן מיט דעם, וואָס מע הייבט אַרויס דעם „זוהר“ און זײַן מחבר אינעם טאָג פֿון ל״ג־בעומר. אָבער די פּאָפּולערע טראַדיציעס זענען געבליבן, אַזוי ווי צו שפּילן מוזיק בײַ זײַן קבֿר און אָפּשערן צום ערשטן מאָל די האָר פֿונעם קינד (בשעת ספֿירה ציילן טאָר מען נישט שערן די האָר.)
די ספֿרדישע ייִדן רופֿן דעם טאָג „ל״ג־לעומר“, נישט „בעומר“ און האָבן אַנדערע מינהגים ווי די אַשכּנזים. למשל, אין אַשכּנזישע פֿרומע קרײַזן טאָר מען נישט חתונה האָבן בשעת מע ציילט ספֿירה, אַ חוץ ל״ג־בעומר. אָבער בײַ די ספֿרדישע ייִדן מעג מען יאָ האָבן חתונה אין אַלע טעג פֿון ניסן נאָך פּסח; די סירישע ייִדן מעגן חתונה האָבן פֿון ל״ג־בעומר אָן ביז שבֿועות. ווען מע הייבט אָן צו ציילן עומר בײַ די ייִדן פֿון מאַראָקאָ באַקומט יעדער ייִד אין בית־הכּנסת אַ ביסל זאַלץ אין קעשענע, אַ דערמאָנונג צו ציילן ספֿירה, אָבער דאָס זאַלץ איז אויך אַ סגולה קעגן שלעכטס.
פֿון אַ פֿאָלקלאָריסטישן קוקווינקל קען מען באַטראַכטן אַ סך מינהגים מיט זאַלץ ווי אַ מיטל אַוועקצוטרײַבן בייזע רוחות — למשל, דאָס אײַנטונקען די חלה אין זאַלץ פֿרײַטיק־צו־נאַכטס. בײַ די מיזרח־אייראָפּעיִשע ייִדן האָט מען געוואָרפֿן זאַלץ אין די ווינקלען פֿון שטוב פּטור צו ווערן פֿון די נישט־גוטע, און מע האָט געשיט אַ ביסל זאַלץ אין די אַרבע־כּנפֿות פֿונעם קינד. ווען אַ ציגײַנער איז אַרויס פֿון שטוב האָט מען געוואָרפֿן זאַלץ, דאָס מזל זאָל נישט געשטערט ווערן.
אין אַנדערע מינהגים האָט דאָס זאַלץ אַן אַנדער אויסטײַטש. ס׳איז געווען אַ מינהג, אַז אויב מע וואַרפֿט זאַלץ אין אַ ווינקל, וווּ מע וועט עס נישט אַוועקקערן, וועט מען ווערן אָרעם. אין ענגלאַנד און האָלאַנד (ספֿרדישע ייִדן) האָט מען געגלייבט, אַז אויב מע שיט זאַלץ אויס, וועט דאָס ברענגען אַ שלעכט מזל. אין שודטס בוך פֿון „ייִדישע מערקווירדיקייטן“ [מאָדנע זאַכן] פֿונעם אָנהייב 18טן יאָרהונדערט, שרײַבט ער, אַז אַ ייִדישע פֿרוי פֿון דײַטשלאַנד האָט אים געעצהט אויפֿצוהענגען זאַלץ מיט ברויט אויף די העלדזער פֿון זײַנע קינדער, אַוועקצוטרײַבן דעם עין־הרע.
דער פּראָפֿעסאָר פֿון רעליגיע, טעאָדאָר גאַסטער, דער זון פֿונעם חשובֿן פֿאָלקלאָריסט הרבֿ משה גאַסטער, האָט ליב צו פֿאַרגלײַכן ייִדישע מינהגים מיט נישט־ייִדישע; צי ער טרײַבט איבער די פֿאַרגלײַכונגען מיט אַנדערע קולטורן איז אַ קשיא, אָבער אינטערעסאַנט, פֿון דעסטוועגן, זענען זײַנע שטודיעס. די טעג פֿון עומר פֿאַרגלײַכט ער אָן אַ „להבֿדיל“, צו דעם קריסטלעכן „לענט“ — די זעקס וואָכן פֿאַר פּאַסכע, ווען די קריסטן פֿאַסטן אָדער זענען מוותּר אַנדערע פֿאַרגעניגנס.
לויט גאַסטערן דאַרף מען באַטראַכטן ל״ג־בעומר ווי אַ פֿרילינגדיקן מײַ־פֿעסטיוואַל. ער שרײַבט, אַז דאָס שיסן פֿײַל־און־בויגנס איז געווען פֿאַרשפּרייט אין אייראָפּע דעם 1טן מײַ, ווײַל די נאַכט פֿריִער איז געווען „וואַלפּורגיס־נאַכט“ — „דער שבת פֿון די מכשפֿות“. די פֿײַלן האָבן אַוועקגעטריבן די בייזע רוחות. ל״ג־בעומר פֿלעגן די ייִדישע קינדער אויך גיין אויפֿן בית־עולם, נישט נאָר אין וואַלד, און גאַסטער באַטאָנט, אַז דאָס טאַנצן און פֿרייען זיך אויפֿן בית־עולם איז אויך פֿאָרגעקומען דעם ערשטן מײַ צווישן די פּויערים.
אין אַ זאַמלונג ייִדישע מעשׂיות פֿון אַראַבישע לענדער, רעדאַקטירט פֿון דן בן־עמוס, געפֿינט זיך אַ מעשׂה, דערציילט פֿון יוסף זיוו, וועגן די ייִדן פֿונעם טוניזישן אינדזל דזשערבאַ און די ניסים פֿון ל״ג־בעומר. בײַ זיי איז געווען אַ מינהג אָנצוצינדן אַ גרויסע מנורה און זי טראָגן מיט גרויס שׂימחה פֿון דער ייִדישער געגנט צו דער גרויסער סינאַגאָגע “אַל־גאַריבאַ”. די נאַכט האָט מען אָנגערופֿן „די נאַכט פֿון דער מנורה“, און מע האָט געזונגען, געשפּילט און רעציטירט פּאָעמעס מיט גרויס פֿרייד, גייענדיק אין גאַס.
איין יאָר האָט אַ גרופּע שׂונאי־ישׂראל באַשלאָסן, אַז מע טאָר נישט דערלאָזן, אַז די ייִדן זאָלן אַזוי זיך משׂמח זײַן. די באַנדע האָט געקליבן געווער — מעסער, העק, שטעקנס — און בדעה געהאַט צו באַפֿאַלן די פֿריילעכע ייִדן און זיי צעטרײַבן. אַלע אין דער גרופּע האָבן מסכּים געווען. אָבער אין דער נאַכט פֿונעם יום־טובֿ האָט מיט אַ מאָל אַ שטראַל ליכט אַ שײַן געטאָן פֿון דער מנורה און זיי פֿאַרבלענדט די אויגן. „דער גאָט פֿון די ייִדן איז געקומען אונדז אומברענגען, אַנטלויפֿט!“ — האָט דער פֿירער אויסגעשריגן, אָבער בלינדערהייט האָבן זיי נישט געזען וווּ צו לויפֿן.
ווען זיי האָבן סוף־כּל־סוף ווידער אָנגעהויבן זען, האָבן זיי זיך געפֿונען אין מיטן פֿון די טאַנצנדיקע, זינגענדיקע ייִדן. קיין ברירה האָבן זיי נישט געהאַט און געמוזט מיטטאַנצן און מיטזינגען ביז דער סינאַגאָגע. „און אין יעדן דור דערציילט מען וועגן דעם נס פֿון דעם ליכט, און וועגן דעם נס פֿון דער מנורה אין דער נאַכט פֿון ל״ג־בעומר. זאָלן אַלע אינטריגעס פֿון אונדזערע שׂונאים אָפּגעשאַפֿן ווערן, און גאָט זאָל אונדז ראַטעווען פֿון אַלע פֿײַנט.“
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‘Don’t give up on us now’: Israel peace summit convenes thousands to aim for elusive progress
TEL AVIV, ISRAEL — On Thursday’s bright, sun-drenched morning during a rare pause in the multi-front war Israel has been locked into for nearly three years, in between the protests, funerals and steady drumbeat of violence and trauma, something decidedly more hopeful was taking place.
In one of the city’s largest conference centers, thousands gathered for the third annual People’s Peace Summit under the banner “It must be. It can be. It will be.” The event was organized by the It’s Time coalition, a partnership of more than 80 grassroots peacebuilding and shared society organizations.
Young activists in T-shirts representing their various causes stood alongside older attendees, some in kippot, others in hijabs. Diplomats in business attire moved through the crowd, as did the handful of Israeli politicians still publicly associated with the peace camp – familiar faces in a political landscape where their ranks have thinned considerably. Outside the main arena, Hebrew mingled with Arabic and English as participants strolled through art installations and an organizational fair showcasing the work of It’s Time’s partners.
While previous events took place at the height of war — while hostages remained in captivity and Gaza endured devastating destruction — this year’s summit unfolded during a fragile lull in fighting, the tenuous ceasefires with Hamas, Hezbollah, and the Islamic Revolutionary Guard Corps allowing, however briefly, for conversations to move beyond issues of immediate survival. Speakers tackled settler violence in the West Bank, looming elections, the immense challenge of rebuilding Gaza and the broader question of how to move Israel and Palestine beyond its default state of perpetual conflict. Inside the packed sessions, the tone was equal parts practical, sober and hopeful.
After a quick coffee break, the thousands of participants came together for an evening of stirring speeches and raucous musical performances. When Israeli pop icon Dana International took the stage with a familiar anthem of peace, the crowd rose to its feet, wrapping their arms around one another and belting out the words.
Despite the joyous atmosphere, the event — and the coalition behind it — is not immune from criticism. Some critiques appear to have been internalized: this year’s programming leaned more heavily into policy, strategy and the hard realities of war than previous gatherings. Other issues remain unresolved. Palestinian participation, while present, was still markedly limited, which organizers attribute largely to government-imposed restrictions on movement rather than a lack of interest. Still, the question of whether a civil society movement like this can translate hope and optimism into concrete political change remains to be seen.
That tension between aspiration and reality extends well beyond Israel. In the United States, support for Israel, particularly among younger American Jews, is waning. A 2024 Pew survey found that fewer than half of American Jews under 30 say they feel “very attached” to Israel, while a JFNA poll released in February 2026, found that just 37% of all American Jews identify as Zionists. Both numbers represent a sharp decline from older generations.
For Shira Ben Sasson, Israel director of the New Israel Fund, it is precisely the peace camp which could hold the answer to this growing disillusionment. If the state itself no longer reflects the values that once anchored many American Jews’ connection to Israel, she suggests, perhaps their more natural partner is the small but determined coalition of Israelis working to change it.
“I appreciate how difficult it is to be a Jew who cares about Israel right now,” she told the Forward as the conference, which New Israel Fund helped support and coordinate, got underway. “People are struggling with what they are seeing — the way Israel is conducting itself. Its policies. They are watching the value set that once connected them so strongly to the Jewish state disappear.”
Her response is one of both reassurance and redirection.
“Thank you for continuing to care,” she said. “But remember — the Israeli government is not your partner. We are. Pro-democracy civil society is your partner. Those of us who are fighting for equality here, for the rights of non-Israeli Jews and the rights of non-Jewish Israelis are your partners. This is where those shared values still live.”
If that message feels unfamiliar to those in the diaspora, Ben Sasson suggests the reason ultimately comes down to lack of exposure.
“We, the Israeli peace camp, need to be in many more places than we are right now,” she said. “We must get the word out that while we might not be the majority here, we are not only growing in number, we are expanding our diversity as well.”
She pointed to the rising number of Orthodox Jews, like herself, who have joined the movement as one example.
Ben Sasson also emphasized that, as with any strong partnership, the relationship must move in both directions. Israeli peace activists, she said, must make themselves more visible to American Jews. But American Jews also need to be willing to open their eyes.
“The mainstream Jewish community has to challenge itself,” she said. “They have to be able to voice their concern for Israeli democracy, for the violence in the occupied territories. And they have to be willing to engage in an honest discussion about peace.”
She is less worried about reaching individuals whose support for Israel may be wavering — many of whom, she believes, will connect with the movement’s vision — than she is about the institutions that have long shaped American Jewish engagement with Israel. Those institutions, she said, have been slow to open themselves to this kind of messaging.
“I think there’s fear,” Ben Sasson explained. “The word ‘peace’ has come to sound political. And once something is labeled political, these legacy institutions don’t want to touch it.”
But that avoidance, she warned, comes at a cost.
“They cannot afford to just stick with the same old stale perception of Israel,” she argued. “If you aren’t willing to talk about the real-life issues that Israelis are facing, you simply won’t be relevant anymore — particularly for the young people in your community.”
“Do not be afraid of controversy,” she added. “Do not be afraid to invite an Arab and a Jew to your event, where there may be disagreement. That’s okay. Struggling and wrestling is a core part of our identity.”
While Ben Sasson contends there is a critical mass of people who are hungry for an alternative way to relate to Israel, the question of feasibility remains; the same question that follows the peace movement inside Israel: Does its growing visibility reflect real political momentum, or is it simply too late to reverse course?
To those who are ready to walk away altogether, Ben Sasson points out that Israel stands to lose not only their support, but also the values and organizing traditions American Jews have long brought to the relationship.
“You’ve helped us achieve so many things in Israel for decades,” she said. “You helped us get a state. And now we need a different kind of support. The Jewish values that you offer — the concept of tikkun olam, which is not at the heart of Israeli Judaism but is at the heart of American Judaism — this is the support you can offer us right now.”
Her final plea was simple.
“Do not give up on Israel,” Ben Sasson said. “There have been so many times when things felt insurmountable and you did not give up on us. Don’t give up on us now.”
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