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As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline?
(JTA) — After five seasons, 20 Emmy awards and plenty of Jewish jokes, “The Marvelous Mrs. Maisel” airs its final episode on Friday.
The lauded Amazon Prime show from Amy Sherman-Palladino has enveloped viewers in a shimmering, candy-colored version of New York during the late 1950s and early 1960s — a world in which “humor” has meant Jewish humor and “culture” has meant Jewish culture.
But as it comes to an end, the show’s Jewish legacy is still up for debate: Did its representation of Jews on mainstream TV make it a pioneer of the 2010s? Or did it do more harm than good in the battle for better representation, by reinforcing decades-old comedic tropes about Jews?
The comedy-drama followed the vivacious Midge Maisel (Rachel Brosnahan) on a journey from prim Upper West Side housewife — left in the lurch after her husband has an affair with his secretary — to ambitious, foul-mouthed comic fighting her way through the male-dominated standup comedy industry. Her New York Jewishness colored her jokes, her accent, her mannerisms and much of her daily life.
That’s because the whole landscape of the show was Jewish, from the well-to-do, acculturated intelligentsia (such as Midge’s parents) to the self-made garment factory owners (such as her in-laws). Even the radical Jewish comic Lenny Bruce, a countercultural icon of the midcentury, appeared as a recurring character who propels Midge’s success.
Henry Bial, a professor specializing in performance theory and Jewish popular culture at the University of Kansas, said the emergence of “The Marvelous Mrs. Maisel” in 2017 exemplified a shift to more overt portrayals of Jews on TV — especially on streaming services. Although Jewish characters featured in TV shows throughout the 20th century, such as “The Goldbergs” in the 1950s, “Rhoda” in the 1970s and “Seinfeld” in the 1990s, their Jewishness was often more coded than explicit. Network television, seeking to attract the majority of Americans coveted by advertisers, feared alienating audiences who couldn’t “relate” to ethnic and racial minorities.
“If there are only three things you can put on television at 8 o’clock on Tuesday night, then there’s a lot more incentive for networks and advertisers to stay close to the herd, because you’re competing for the same eyeballs,” said Bial. “But when people can watch whatever they want whenever they want, then it opens up for a much wider range of stories.”
Other shows such as “Transparent,” “Broad City” and “Crazy Ex-Girlfriend,” which debuted in 2014 and 2015, are often cited alongside “Mrs. Maisel” as part of a new wave of Jewish representation.
Riv-Ellen Prell, a professor emerita of American studies at the University of Minnesota, argued that Midge subverts the stereotype of the “Jewish American princess.” At the start of the show, she appears to embrace that image: She is financially dependent on her father and husband and obsessive about her appearance, measuring her body every day to ensure that she doesn’t gain weight. Despite living with her husband for years, she always curls her hair, does her makeup and spritzes herself with perfume before he wakes up.
“She looks for all the world like the fantasy of a Jewish American princess,” said Prell. “And yet she is more ambitious than imaginable, she is a brilliant comic who draws on her own life. You have Amy Sherman-Palladino inventing the anti-Jewish princess.”
Bial said that Midge’s relationship with her Jewishness defies another stereotype: That identity is not a source of neurosis or self-loathing, as it often appears to be in the male archetypes of Woody Allen and Larry David, or in Rachel Bloom’s “Crazy Ex-Girlfriend.” Through the spirited banter, the pointed exclamations of “oy,” the titillation over a rabbi coming for Yom Kippur break fast — Midge’s Jewishness is a source of comforting ritual, joy and celebration.
“She has anxieties and issues, but none of them are because she’s Jewish,” said Bial.
Some critics argue the show’s depiction of Jewish culture relies on shallow tropes. In a 2019 review, TV critic Paul Brownfield said “The Marvelous Mrs. Maisel” repurposed stereotypes to appear “retro chic.” He pointed to a consistent contrast between the Weissmans (the assimilated, cultured Jews of the Upper West Side) and the Maisels (the boorish, money-focused Jews of the Garment District), arguing that these superficial types replace an exploration of what the period was actually like for American Jews.
“However ‘Jewish’ Sherman-Palladino wants the show to be, ‘Maisel’ fails to grapple with the realities of the moment in Jewish American history it portrays,” Brownfield wrote. “Which is ultimately what leaves me queasy about its tone — the shtick, the stereotypes, the comforting self-parody.”
Meanwhile, Andy Samberg took a jab while co-hosting the 2019 Golden Globes with Sandra Oh. “It’s the show that makes audiences sit up and say, ‘Wait, is this antisemitic?’” he joked.
Tony Shalhoub and Marin Hinkle, shown in a synagogue scene, are two of the show’s non-Jewish actors. (Nicole Rivelli/Amazon Studios)
Others have criticized the show’s casting: Its titular heroine, her parents Abe and Rose Weissman (Tony Shalhoub and Marin Hinkle) and Lenny Bruce (Luke Kirby) are all played by non-Jews. A debate over the casting of non-Jewish actors in Jewish roles has heated up in recent years, taking aim not only at Brosnahan as Midge Maisel, but also at Felicity Jones as Ruth Bader Ginsberg in “On The Basis of Sex,” Helen Mirren as Golda Meir in “Golda” and Gaby Hoffmann and Jay Duplass as the Pfefferman siblings in “Transparent.” Comedian Sarah Silverman popularized the term “Jewface” to critique the trend.
“Watching a gentile actor portraying, like, a Jew-y Jew is just — agh — feels, like, embarrassing and cringey,” Silverman said on her podcast in 2021.
Midge’s rise as a comedian is interlocked with her ally and one-time fling, the fictionalized Lenny Bruce. His character has a softened glow in the show, but in reality, Bruce was branded a “sick comic” for his scathing satire that railed against conservatism, racism and moral hypocrisy. Between 1961 and 1964, he was charged with violating obscenity laws in San Francisco, Los Angeles, Chicago and New York, and he was deported from England. At his Los Angeles trial in 1963, Bruce was accused of using the Yiddish word “shmuck,” taken as an obscenity to mean “penis.” He incorporated the charge into his standup, explaining that the colloquial Jewish meaning of “schmuck” was “fool.”
Driven to pennilessness by relentless prosecution, police harassment and blacklisting from most clubs across the country, he died of a morphine overdose in 1966 at 40 years old. The real Lenny Bruce’s tragedy lends a shadow to the fictional Midge Maisel’s triumphs.
The United States that he struggled with until his death also looks comparatively rosy through the lens of “The Marvelous Mrs. Maisel,” whose protagonist battles misogyny but takes little interest in other societal evils — including still-rampant antisemitism. Some critics have noted that she is oblivious to segregated facilities when she tours with Black singer Shy Baldwin, then nearly outs him as gay during her set.
“‘Mrs. Maisel’ takes place in a supersaturated fantasy 1958 New York, one where antisemitism, racism, homophobia and even sexism are barely a whisper,” Rokhl Kafrissen wrote in 2018.
Reflecting on the criticism that had piled up by 2020, Sherman-Palladino and her husband Daniel Palladino, also an executive producer and a lead writer for the show, told the Jewish Telegraphic Agency that trying to appease every Jewish viewer was a futile exercise.
“We knew that if we show a Jewish family at temple — if we show them and talk about Yom Kippur and all those kinds of things — there are going to be people who are going to nitpick at specifics that maybe we didn’t get exactly right,” said Palladino, who is not Jewish. “But a lot of the feedback that we’ve gotten has been ‘Thank you. Thank you for leaning into it and showing Jews being Jewish, as opposed to just name checking them as Jewish.’”
Sherman-Palladino added: “[T]here are many different kinds of Jews! To say, ‘oh, Jewish stereotypes,’ well, what are you talking about? Because we have an educated Jew, we have a woman who was happy to be a mother, we have another woman striking out as a stand up comic, and, you know, Susie Myerson’s [Alex Borstein’s character] a Jew! We’ve got a broad range of Jews in there.”
However “The Marvelous Mrs. Maisel” is assessed in the future, it will remain significant for thrusting a new kind of Jewish heroine into the mainstream consciousness, said Bial.
“Because of its popularity, its longevity and frankly its quality, it’s going to be the example,” Bial said. “In the history of Jews and TV, this is going to be the chapter for the late 2010s and early 2020s — you have to mention ‘Mrs. Maisel.’ It is very clearly a landmark in Jewish representation, particularly for Jewish women.”
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Three years after Oct. 7, survey says Jewish engagement has reached an elevated ‘new normal’
(JTA) — Levels of engagement in Jewish life have risen overall, establishing a “new normal” three years after the Oct. 7, 2023, attacks, according to a survey released Thursday by the Jewish Federations of North America.
Thirty-eight percent of Jewish respondents surveyed by the federation umbrella group in May and June said they had increased their Jewish engagement in some way in the last three years, an increase of 7 percentage points over rates in 2025 yet down from the 43% rate in March 2024, in the months after the attacks. The survey had a margin of error of 1.8 percent.
JFNA researchers say the results demonstrate that this initial spike in engagement — which the organization dubbed “the Surge” — has had a lasting effect, prompting people to deepen their involvement in Jewish life even three years on.
“I think the fact that people are continuing to engage with community during a difficult time is a good thing, and it’s an opportunity for us to meet people’s needs in this moment,” Mimi Kravetz, JFNA’s chief impact and growth officer, told the Jewish Telegraphic Agency ahead of the release of the findings Thursday morning.
The number of “Surgers,” she said, includes Jews who were already engaged but have found ways to become more engaged since the attacks.
Many in the Jewish community feared that Jewish engagement “would continue to decline as we got further out from the events of Oct. 7, and that likely people would return to something like their behavior prior to Oct. 7,” Kravetz said. “That is usually what happens after a major incident.”
JFNA surveyed more than 2,800 Jews by text message in May and June of this year. Follow-up questions were generated by AI, which Kravetz said allowed researchers to ask open-ended questions about respondents’ relationship to Jewish community and quickly sort the answers by category.
This approach unlocked new insights. A top motivator for Jewish engagement was “social or interpersonal” connections in informal settings, such as Shabbat dinners or personal invitations to Jewish events. And in what seems like an encouraging sign for congregational Jewish life, 65% of Jews who “Surged” were turning to synagogues — though Kravetz noted that not every shul’s membership has grown as a result.
The Chabad-Lubavitch movement, whose adherents place a premium on interpersonal connections and often operate in environments lacking in other Jewish communal infrastructure, was the second-most-popular engagement option.
Jews who had increased their levels of engagement were also more likely to voice support for Israel, the findings said. Ninety-three percent of “Surging” Jews said they were “emotionally attached to Israel,” compared to 51% of Jews whose level of engagement did not change. Additionally, 75% of Jews who grew their engagement agreed that “in general, Israel makes me proud to be Jewish,” compared to 36% who did not “Surge.”
Overall, respondents’ most frequently cited barrier to participation in Jewish life was Israeli politics. Large numbers of Jews said they struggled to connect with Jewish community spaces because they felt misaligned on Israel in one direction or another — data that JFNA said it did not quantify because it came out of the open-ended section of the survey.
The most common complaint, Kravetz said, was that Jews were seeking spaces they thought of as “apolitical.”
Kravetz said that many of those Jews, instead of dropping out of Jewish life, indicated they eventually found communities that aligned better with their values.
“These aren’t people who are walking away,” Kravetz said. “These are people who are leaning into Jewish community and are experiencing this tension. And usually, what we see is people are interested in finding Jewish spaces that meet their needs.”
The challenge for Jewish leaders, Kravetz said, is “to make sure that we have and support that diversity of spaces for people, so that they can find the right space that meets their needs.”
But that diversity has limits, as many prominent Jewish leaders — including heads of JFNA — have also urged Jewish communal spaces to reaffirm a commitment to Zionism at a moment when more and more Jews feel divided on Israel. Some Jewish leaders have explicitly called to reject anti- and non-Zionist Jews.
Kravetz doesn’t see those values as contradictory or damaging to the “Surge.” She pointed to another recent JFNA survey, released earlier this year, querying Jews about their relationship to Zionism.
While that survey found that only a third of American Jews identify as Zionist, it also found that 88% of the same population agree with what has historically been a basic tenet of Zionism: that “Israel has the right to exist as a Jewish, Democratic state.”
“I think being supportive of the premise of Zionism, and in how we define Zionism, is very much aligned with engaging the majority of the Jewish community,” she said.
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On Oct. 7, Mamdani spoke in support of Palestinians. A father from Gaza did it better.
On Wednesday in New York City, on the third anniversary of Oct. 7, two people spoke up for Palestinians. One of them was New York City Mayor Zohran Mamdani. The other person actually said something helpful.
In a statement from the mayor’s office, Mamdani expressed sorrow at the loss of over 1,100 Israeli lives and Hamas’ “horrific war crimes,” then pivoted to condemn Israel for its war against Hamas in Gaza, accusing Israel of ongoing genocide, war crimes, apartheid and occupation.
Then came the Hallmark-ian ending, “To honor the dead, we must fight for a world in which every person can live with freedom, safety, and dignity.”
It was four paragraphs of blame with a coda of pablum: no vision for a way forward and no idea of how to improve Palestinian lives, much less Israeli ones.
Vision and healing — that is, leadership — came not from the mayor, but from a Palestinian and an Israeli who spoke later that day at a forum uptown.
“It’s my choice to give the children the anger and the pain or to give them a chance” at a future, said Jaser AbuMoussa, a Gazan who suffered unfathomable loss during the recent conflict. “And I will choose the chance every day.”
“Our neighborhood, from Nir Oz to the sea, can be a paradise because of the human factor on both sides of the border, and not because we necessarily love each other,” said Jonathan Dekel-Chen, a member of the ravaged Kibbutz Nir Oz. “You don’t have to agree on everything to get there.”
AbuMoussa and Dekel-Chen appeared on stage together at the 92nd Street Y, speaking across chasms of grief. From the West Coast, I tuned into a livestream of the event, because if Israelis and Palestinians want a secure and just future, it starts not with pain-inducing pronouncements like Mamdani’s, but with painful conversations like this one.
On Oct. 15, 2023, an Israeli airstrike hit AbuMoussa’s home in Khan Younis in Gaza, killing his wife and two of his children, as well as a nephew, sister-in-law and a cousin. A second airstrike killed his mother, sister, uncle, aunt, a niece and a nephew. AbuMoussa, a senior fellow at the Middle East Institute, managed to evacuate with his two surviving children to the United Arab Emirates, where they underwent lifesaving surgeries.
“She was an architect,” he said of his wife, Heba. “She was a novelist. She was a poet, and above all, she was a wife and a mother.”
Hamas terrorists took Dekel-Chen’s son Sagui into Gaza, where he was held for 498 days before his release. Terrorists killed 47 out of 420 kibbutz members and took 76 people hostage, including the Bibas family.
Hamas and Islamic Jihad gunmen “rampaged for nine hours through the kibbutz, destroying everything in their path,” said Dekel-Chen, a historian at Hebrew University and visiting professor at Columbia’s School of International and Public Affairs, which co-sponsored the event. He said he is only alive because he and his wife were on a work trip to the United States at the time.
So many arguments over Oct. 7 turn into comparative victimhood — Mamdani’s statement was an example of that, making sure to emphasize Palestinian loss.
But the Palestinian at the 92nd Street Y didn’t do that.
“To me, suffering is like an absolute value, and we are not here for a competition,” AbuMoussa said.
While on the same day in the same city, the mayor’s statement used the words “genocide,” “apartheid” and “war crimes,” the Gazan father who lost his wife and two of his four children used none of those words.
Both men made it clear that the pain and anger of Oct. 7 and the years that followed are ever-present, a fact of life. But so is the choice of how to channel that anger.
“I will not point it at people,” said AbuMoussa. “I will not point it at Jonathan because he is an Israeli. But I will point it at policies, at leaders, at systems that were invented to kill people.”
While he held Israel responsible for helping to create the catastrophe in Gaza — he pointed out that Israeli attacks have killed 1,400 Palestinians since the ceasefire — AbuMoussa — again, in contrast to Mamdani — excoriated Hamas. The group corrupted Gaza’s political, economic, social and above all religious life. It cast itself as the only legitimate interpretation of Islam, though AbuMoussa said Oct. 7 itself contravened Islamic law.
Hamas never treated protecting civilians as its job, AbuMoussa said, pointing out that Oct. 7 mastermind Yahya Sinwar’s family went into the tunnels while ordinary Gazans were left out, unprepared.
The Westerners who took to the streets and college campuses in support of resistance hurt Palestinians more than helped them, AbuMoussa said, because they blur Palestinians together with Hamas and the Iranian axis.
These were the very people Mamdani seemed to be pandering to in his statement — who turn Gaza, in AbuMoussa’s words, “into a flag or a pin.”
Dekel-Chen said his harshest critics are often Diaspora Jews who fail to separate what’s good for Israel from the government of Israel.
Because they spent no time trading accusations and blame, both men had plenty of time to discuss their vision for a better future.
Gazans aren’t leaving, despite the Israeli far right’s fantasies, and Israelis aren’t leaving, despite the Islamists’ fantasies, Dekel-Chen said.
It’s the simplest truth, but it carries extra weight when an Israeli Jew who lives a mile from Gaza says it: there are roughly seven million Jews and seven million Arabs between the river and the sea, and no one is going anywhere.
AbuMoussa said he is open to a confederation between Israelis and Palestinians, two states or “whatever.” But Oct. 7 proved the folly of believing the status quo, or just managing the conflict, will bring stability.
The way forward for now, both men said, is to push leaders to carry out the 20-point plan President Donald Trump put forward to help Gaza recover. They agreed that Washington still has the most leverage.
If Gazans had some sort of hope, AbuMoussa said, “I don’t think they will choose Hamas ever.”
Dekel-Chen said the insistence that Hamas fully disarm before any rebuilding “hurts us all.”
“Nothing positive will happen on our side of the border,” Dekel-Chen said, until most Gazans have hope in a post-Hamas future.
That is ultimately why both men decided to speak together — because they recognize what continuing the hatred costs.
“It’s the only way that I know how to honor those that I grieve, and the loss of life on both sides,” Dekel-Chen said.
It was a message, and a conversation that I wish Mamdani had heard in person. Instead, he spent the evening in Union Square, where anti-Israel protesters booed him for appearing with a group called Israelis for Peace.
To his credit, he showed up. But the same constituency the mayor seemed to court that morning turned on him that night, for standing beside actual Israelis calling for peace.
AbuMoussa and Dekel-Chen could have told him: You can stoke division or you can build a future. Choose the future.
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Israel is the one thing both Pennsylvania gubernatorial candidates agree on
(JTA) — Democratic Pennsylvania Gov. Josh Shapiro and GOP opponent Stacy Garrity faced off on Wednesday in a heated gubernatorial debate, clashing over most policy issues — with the notable exception of Israel.
“I want to recognize the anniversary of the Hamas attacks, where 1,200 innocent people were killed, including 49 Americans,” said Garrity, referring to the third anniversary of Hamas’ Oct. 7, 2023, attack on Israel.
“I want to remember the lives that were stolen, the families that were changed forever, and the Americans that didn’t make it home,” she added.
While Garrity, Pennsylvania’s state treasurer, has the endorsement of President Donald Trump, Shapiro has a 25 percentage point lead in a poll released Wednesday. Both candidates won their primaries uncontested in May, and both have been outspoken against antisemitism.
Shapiro, who himself is Jewish, likewise recognized “the third anniversary of the October 7 massacre” at the debate. He recalled how “Hamas, a terrorist organization, broke into Israel and murdered 1,200 innocents, took over 250 hostage, including many Americans.”
“This is a moment where my heart stands with the people of Israel,” he said. “My heart stands with the Jewish community, who I know are grieving as a result of this.”
“This is a moment where we need to stand together against terrorism, against hate and against antisemitism,” the governor added.
Although the candidates shared similar perspectives on Israel during Wednesday’s debate, they clashed on numerous other topics, including the death penalty, voter identification, taxes and tariffs.
Asked by the debate moderator about the plunging support for Israel in the Democratic Party, Shapiro replied that he has “been very, very consistent” in both his “love of Israel” and his disagreements with Prime Minister Benjamin Netanyahu.
Shapiro then noted that Israelis will head to the polls in just a few weeks to choose their next leader. He expressed hope that they would not elect Netanyahu, whom he said “has led Israel down a very dangerous and isolated path.”
“I want America to have a strong relationship with Israel and with the Israeli government,” Shapiro added. “That’s not possible right now with the Netanyahu government in charge.”
Shapiro, one of the most prominent Jewish Democrats nationwide, was among the final candidates considered by Kamala Harris in her vice-presidential search in the 2024 election. He is also seen as a possible 2028 presidential hopeful.
But Shapiro has also faced the challenges posed by increasing antisemitism in America. During Harris’s search, for example, a website and social media feed labeled him “No Genocide Josh” over his support for Israel.
In April 2025, an arsonist set fire to Shapiro’s house just hours after his family had conducted a Passover seder. In 2018, while Shapiro was serving as Pennsylvania’s attorney general, a terrorist killed 11 people and injured six others at the Tree of Life synagogue in Pittsburgh..
Garrity, meanwhile, has more than tripled Pennsylvania’s investment in Israel bonds in her current role. She invested $20 million after the Oct. 7 attack and another $35 million in July 2025.
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