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New Marketing Agency Connects Pro-Israel Brands With Influencers Who Received Backlash for Supporting Jewish State

A protester wrapped in an Israeli flag at a rally against antisemitism at the Brandenburg Gate in Berlin. Photo: Reuters/Lisi Niesner

A new marketing agency based in Tel Aviv that launched on Wednesday was established to help forge new relationships between Jewish and Israeli brands and social media influencers who have faced fallout for supporting Israel following the deadly Oct. 7 terrorist attacks.

Many pro-Israel influencers lost international agency and brand sponsorships for voicing their support for the Jewish state and calling for the release of hundreds of hostages taken by Hamas terrorists during the Oct. 7 attacks in southern Israel.

Barzel Media aims to counteract these boycotts against those who back the Jewish state, connecting Israeli and Jewish-owned brands with pro-Israel content creators and influencers who share the same values and views on Israel.

The agency seeks to bridge the divide between pro-Israel brands and influencers and draws its name from the Hebrew word “barzel,” which means “iron.” All of the brands that Barzel Media works with also donate a portion of their proceeds to charity. 

“Creators should never have to choose between their careers and standing up for Israel,” said Barzel Media founder and CEO Brian Spivak. “Volunteering at the Influencer Division of the Hostage Families Forum in Tel Aviv, I met with hundreds of content creators who saw deals canceled because of their outspoken support for the hostages and for Israel. Therefore, I decided to create Barzel Media to ensure that the brands and influencers putting themselves on the front-lines of social media to defend Israel will always have the support they need to prosper.”

Bianca Jade, an influencer who has hundreds of thousands of social media followers and works with Barzel Media, was fired from her television hosting job and lost a brand partnership for supporting Israel.

“As a creator who’s always stood for humanitarian, racial, and social justice causes, I felt the need to lend my influence for the victims of Oct. 7,” said Jade. “And yet, despite breaking sales records for these brands, when I raised my voice for the hostages and hostage families, they immediately dropped me and I lost all my income. I’m so happy Brian founded this agency, and I know that with him I’ll have the freedom to express my values, as well as the ability to promote organizations who share those values, without fear.”

All pro-Israel brands and influencers are invited to reach out to the agency through its website.

The post New Marketing Agency Connects Pro-Israel Brands With Influencers Who Received Backlash for Supporting Jewish State first appeared on Algemeiner.com.

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Israel Destroyed Top Secret Iranian Nuclear Weapons Site

FILE PHOTO: The atomic symbol and the Iranian flag are seen in this illustration, July 21, 2022. REUTERS/Dado Ruvic/Illustration/File Photo

JNS.orgThe Israeli airstrikes on Iran last month destroyed a secret nuclear weapons research facility in Parchin, 19 miles southeast of Tehran, Axios reported on Friday.

The clandestine site held sophisticated equipment used for testing explosives needed to detonate nuclear devices, the report read, citing three US officials, one current Israeli official and one former Israeli official.

The Washington-based Institute for Science and International Security acquired high-resolution satellite imagery of the facility, which showed that it was completely destroyed in Israel’s Oct. 26 attack.

Israeli and US intelligence agencies began noticing activity in the Taleghan 2 facility in the Parchin military complex in early 2024, which had been largely inactive since 2003, when the Islamic Republic froze its military nuclear program, according to Axios.

One unnamed US official quoted in the report said: “[The Iranians] conducted scientific activity that could lay the ground for the production of a nuclear weapon. It was a top secret thing. A small part of the Iranian government knew about this, but most of the Iranian government didn’t.”

Although President Joe Biden asked Jerusalem not to target Tehran’s nuclear facilities, the site in Parchin was chosen as a target because it was not part of Iran’s declared nuclear program.

This placed the mullah regime in a position where admitting a hit to the site would expose its efforts to resume activity forbidden by the Treaty on the Non-Proliferation of Nuclear Weapons.

Moreover, “The strike was a not so subtle message that the Israelis have significant insight into the Iranian system even when it comes to things that were kept top secret and known to a very small group of people in the Iranian government,” the report cited a US official as saying.

Last week, Rafael Grossi, the director of the United Nations’ International Atomic Energy Agency, visited Iran for the first time since May.

He is expected to meet with his agency’s board of governors in Vienna this week for a vote on a resolution to censure Tehran for its lack of cooperation with the U.N. nuclear watchdog.

Speaking about the tensions between Israel and Iran, Grossi said during a news conference in Tehran on Thursday that the Islamic Republic’s “nuclear installations should not be attacked.”

Earlier in the week, Israeli Defense Minister Israel Katz suggested that Iran’s nuclear facilities may be targeted.

Iran is “more exposed than ever to strikes on its nuclear facilities. We have the opportunity to achieve our most important goal—to thwart and eliminate the existential threat to the State of Israel,” Katz said.

Israel’s two assaults against Iran’s air defense system this year have left the country vulnerable to future attacks, with all four of Tehran’s Russian-made S-300 surface-to-air missile batteries destroyed, according to U.S. media.

On April 19, Israel took out one of the S-300 systems in response to Tehran’s first-ever direct attack against the Jewish state. On Oct. 26, in response to a second Iranian attack, Israel targeted 20 sites in Iran, destroying the remaining three.

“The majority of Iran’s air defense was taken out,” a senior Israeli official told Fox News.

The post Israel Destroyed Top Secret Iranian Nuclear Weapons Site first appeared on Algemeiner.com.

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Yemen’s Houthis Say They Attacked ‘Vital Target’ in Israel’s Eilat

Houthi-mobilized fighters ride atop a car in Sanaa, Yemen, Sept. 21, 2024. Photo: REUTERS/Khaled Abdullah

Yemen’s Houthi forces attacked “a vital target” in Israel’s Red Sea port city of Eilat with a number of drones, the Iran-aligned group’s military spokesperson Yahya Saree said on Saturday.

The terrorist group has launched dozens of attacks on international shipping in the Red Sea region since November in solidarity with Hamas.

“These operations will not stop until the aggression stops, the siege on the Gaza Strip is lifted, and the aggression on Lebanon stops,” Saree added in a televised speech.

The Houthi attacks have upended global trade by forcing ship owners to reroute vessels away from the vital Suez Canal shortcut, and drawn retaliatory U.S. and British strikes since February.

The post Yemen’s Houthis Say They Attacked ‘Vital Target’ in Israel’s Eilat first appeared on Algemeiner.com.

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Muslims from ‘Abandon Harris’ Campaign Gutted by Pro-Israel Cabinet Picks

US Sen. Marco Rubio (R-FL) in Philadelphia, Pennsylvania, US, Sept. 10, 2024. Photo: REUTERS/Evelyn Hockstein

JNS.orgMuslim leaders in the United Stated who called for supporting President-elect Donald Trump at the expense of Democrat runner Kamala Harris are deeply disappointed with the former president’s Cabinet nominees, Reuters reported on Thursday.

“It’s like he’s going on Zionist overdrive,” Abandon Harris campaign co-founder Hassan Abdel Salam, a former professor at the University of Minnesota Twin Cities, said about Trump’s recently announced picks.

“We were always extremely skeptical. … Obviously we’re still waiting to see where the administration will go, but it does look like our community has been played,” Abdel Salam told Reuters.

Rabiul Chowdhury, a Philadelphia investor who chaired the Abandon Harris campaign in Pennsylvania and co-founded Muslims for Trump, was cited as saying: “Trump won because of us and we’re not happy with his secretary of state pick and others.”

Some political strategists believe that the Muslim vote for Trump, or the renunciation of Harris, helped tilt several swing states such as Michigan in the favor of the Republican candidate.

“It seems like this administration has been packed entirely with neoconservatives and extremely pro-Israel, pro-war people, which is a failure on the side of President Trump, to the pro-peace and anti-war movement,” said Rexhinaldo Nazarko, executive director of the American Muslim Engagement and Empowerment Network.

On Wednesday, Trump named Sen. Marco Rubio (R-Fla.) as his choice to be secretary of state.

Rubio is known for his staunch pro-Israel stance, including calling on Jerusalem earlier this year to destroy “every element” of Hamas and dubbing the Gaza-based terrorist organization as “vicious animals.”

Rubio joins a slew of pro-Israel officials Trump has tapped since he won the U.S. election, including former Arkansas governor Mike Huckabee as ambassador to Israel and Rep. Elise Stefanik (R-N.Y.) as his U.N. ambassador with a seat in the Cabinet.

Blaise Misztal, vice president for policy at the Jewish Institute for National Security of America (JINSA), told JNS that Trump’s focus so early in the transition process on Israel-related foreign policy picks is a mark of how his second administration will approach the region.

“That, in and of itself, signals that President Trump and his administration are going to take the region, the Middle East, the threats confronting Israel, seriously and take the U.S. friendship with Israel seriously,” Misztal said.

“The people that we’ve seen are known to be tremendously strong friends of Israel, first and foremost, but also very clear-eyed about the threats that the United States and Israel face together in the region.”

Before the election on Nov. 5, Trump promised Arab and Muslim voters he would restore stability in Lebanon and the Middle East, while criticizing the current administration’s regional policies during campaign stops targeting Muslim communities in Michigan.

Trump recently addressed Lebanese Americans, stating, “Your friends and family in Lebanon deserve to live in peace, prosperity and harmony with their neighbors, and this can only happen when there is peace and stability in the Middle East.”

Israel has been at war for more than a year on its southern and northern borders, ever since Hamas led a surprise attack on communities near the Gaza Strip border on Oct. 7, 2023, murdering some 1,200 people and abducting 251 more into the Palestinian enclave. A day later, Hezbollah joined Hamas’s efforts by firing rockets into Israel’s north.

The post Muslims from ‘Abandon Harris’ Campaign Gutted by Pro-Israel Cabinet Picks first appeared on Algemeiner.com.

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