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‘Say yes to the dress’: Temple Emanu-El program gives NYC high schoolers a luxury prom dress experience
(New York Jewish Week) – After 30 minutes of perusing the racks of formal dresses and trying on half a dozen of them, Raelynn finally finds the one she’ll wear to the prom: a long, royal blue gown covered in sequins.
Her personal shopper, a Jewish mom who is helping Raelynn pick out coordinating shoes and accessories, announces to the room: “Raelynn, do you say yes to the prom dress?”
Raelynn, a high school senior at Young Women’s Leadership School of East Harlem, nods with a huge smile on her face. The room — which is not a dress shop or a department store, but the basement social hall at Manhattan’s Temple Emanu-El — breaks out into cheers and a round of applause.
Raelynn, who declined to share her last name, is one of more than 350 high school girls from around New York City who will come to the Upper East Side Reform synagogue this week. Now in its eleventh year, Project Prom invites seniors from high schools serving low-income neighborhoods to pick out prom outfits for free.
In addition to serving as personal shoppers, volunteers decorate the social hall with festive streamers and banners, prepare a snack table and set up dress displays in the center of the room.
“This is one of many things we do. We work on food insecurity, we partner with many non-profit organizations, we do whatever we can to repair the world that we live in,” said Rabbi Amy Ehrlich of the work of the synagogue’s tikkun olam, or social action, committee. “But [Project Prom] is a particular joy, especially the women who have come to act as personal shoppers. They want these young women to feel transformed as they step into a gown, maybe for the first time.”
Raelynn was thrilled with her dress, especially as she didn’t think she’d find something she would like. “I’m very picky and dresses aren’t really my thing,” she told the New York Jewish Week while trying on a pair of sparkly silver heels. “I was surprised coming here, I won’t lie.”
Raelynn poses with her prom dress. (Julia Gergely)
The personal shoppers act as styling assistants for the hundreds of girls who will walk through the “boutique” to pick out their prom outfit, shoes and accessories. In addition to some 1,000 dresses to choose from — donated by brands such as BCBG, Steve Madden and Marc Fisher — there are nearly 2,000 pairs of heels in every color, and tables laden with jewelry and handbags.
“It’s my favorite thing to do in my life,” said volunteer Debbie Hailpern.
The girls don’t need to work with a shopper, but having access to one is “a big part of it,” said volunteer and shopper Dana Covey. “At first, the girls are sometimes shy or nervous. Some don’t know what they like or what will fit.” The shoppers and the students also make connections with someone outside of their community and demographic, which can be rare, she said.
“We bring about a better world when we work with people outside our community,” said Ehrlich. “We have to extend our hands to others and also take the hands that are extended to us.”
In between school arrivals, volunteers hustle to rerack dresses and clean up display tables. (Julia Gergely)
Throughout the day on Wednesday and Thursday, girls from 17 schools will arrive at Project Prom via school bus or subway. As Project Prom has grown in size, word of mouth has carried its impact across the city and a growing number of schools and nonprofits have reached out to be included.
Once inside, the students are given a brief orientation and assigned a personal shopper. The shoppers hustle around the room, discussing color, length, fit and cut, the volunteers treating their jobs with commitment you’d see from a Kleinfeld Bridal associate pulling wedding dress options on TLC’s “Say Yes to the Dress.”
Planning the event begins just after Thanksgiving, said Hailpern, who has been volunteering with Project Prom since 2017. “I love just seeing the girls come out in their dresses and helping them with the accessories,” she said as she readjusted the shoe display. “They’re just really super sweet. Some of them know exactly what they want and they have a strong sense of fashion, others don’t. It’s a very joyful thing.”
“You’re making a girl feel beautiful,” she added. “What could be better than that?”
Initially, Temple Emanu-El sourced the dresses through drives and donations from community members. Eventually the committee shifted to reaching out directly to manufacturers — most of whom are happy to donate several dozen dresses in all sizes. Accessories companies get in on the action, too: This year Dessy, a bridal company, donated 400 pairs of ballet flats.
Some 1,700 pairs of shoes were donated by manufacturers for Project Prom this year, according to a volunteer. (Julia Gergely)
Wendy Bienstock, a science teacher at Young Women’s Leadership School, has been bringing her seniors to Project Prom for nearly a decade. “My favorite part is that I know how much fun it is,” she said. “They are very hesitant at first, but they always leave thanking me.”
Bienstock said her students look forward to Project Prom as much as a year in advance. “Some of them will wear these dresses to prom,” she said. “Some of them will wear them to graduation. And some of them will just take them and have a great dress in their closet for summer or college.”
As for Raelynn, she’s excited to wear her dress to her school’s prom on June 9. “They have so many sizes and options, there’s something for everyone here,” she said.
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The post ‘Say yes to the dress’: Temple Emanu-El program gives NYC high schoolers a luxury prom dress experience appeared first on Jewish Telegraphic Agency.
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‘Nobody Wants This’ star Adam Brody on Gaza: ‘Put me down as thinking it’s a genocide’
Adam Brody, the Jewish actor who plays a “hot rabbi” on the hit Netflix rom-com Nobody Wants This, called the war in Gaza a genocide in a new interview, making him one of just a few Jewish celebrities to speak out publicly against the Israeli campaign.
The comments came in an interview with GQ about Brody’s efforts canvassing for Democratic candidates in the upcoming midterms.
“Put me down as thinking it’s a genocide. Put me down as wanting a free Palestine,” he said. “It’s awful that it’s taken so much death and misery, but it does feel like it’s reaching a breaking point that it should have a while ago. I’m hopeful that another administration can really do some good and correct some of these policies that are helping that situation be as awful as it is.”
The claim of genocide in Gaza is heavily disputed. Several international bodies, human rights organizations and academic institutions have concluded Israel’s actions in Gaza since Oct. 7 fit the description, including a United Nations Commission of Inquiry. Other similar groups, like the International Court of Justice, have not applied the term.
Brody’s comments were surprising in part because he had previously kept his feelings about the war private, even as other leading Hollywood figures openly criticized it. He does not maintain a public social media presence, and he did not participate in pin-wearing campaigns or sign various petitions related to the war — an approach he indicated he might change going forward.
“I’m not wearing a pin, so I’m not inviting a certain question, and perhaps I should,” he said. “I really admire people who do. But 99% of what I’m asked about is about the show. I’m not trying to plead ignorance—here we are doing a political interview, so it makes sense that we wade into this territory—but I’ve never ducked a question, really, not a political question anyway.”
Brody — who came to fame in the 2000s as the teenager Seth Cohen on The O.C. — joins Hacks star Hannah Einbinder and Wallace Shawn (The Princess Bride) as perhaps the most high-profile Jewish actors to publicly call the war a genocide. Other Jewish entertainment figures, like Mandy Patinkin and The Zone of Interest director Jonathan Glazer, have criticized the war but stopped short of calling it a genocide.
Yet Brody’s comments are perhaps especially notable because of the character he plays on TV. In Nobody Wants This, Brody plays a rabbi dating a non-Jewish woman — introducing her to the beauty and foibles of Jewish faith and culture. Israel has been conspicuously absent from the show, with its creator, Erin Foster, saying she deliberately avoided geopolitics.
Season 3 of Nobody Wants This releases to Netflix October 22.
The post ‘Nobody Wants This’ star Adam Brody on Gaza: ‘Put me down as thinking it’s a genocide’ appeared first on The Forward.
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Why Mamdani remains focused on Israel as NYC mayor
When Israeli Prime Minister Benjamin Netanyahu spoke at the UN this week, New York City Mayor Zohran Mamdani was there — not in body, but in spirit, having condemned the Israeli prime minister and previously encouraged protests against him.
As a leader in the Jewish community, I know that many American Jews oppose Netanyahu’s government. But many also believe strongly that Israel’s survival as a Jewish homeland is critically important. They, therefore, feel boxed in by the mayor: compelled by conscience to oppose Israel’s leader and to condemn Mamdani’s repeated attacks on Israel’s existence, many of which they find offensive and dangerous.
Because of my previous work for Mayor Bloomberg, I am often asked by Jewish community members why this mayor so frequently puts them in this painful bind. The answer, I believe, lies in motivations worth understanding more clearly.
Of course, Mamdani’s focus on Israel seems partially motivated by principle. He clearly thinks Israel is illegitimate and opposes how it defends itself. I take him at his word that these convictions are sincere. But sincerity still does not explain his single-mindedness. A mayor willing to absorb this much political friction must see some benefit. But what?
To understand, let’s reexamine the 2025 election, often described as a “political tsunami.” The facts, however, are more complicated. Mamdani did defeat his closest opponent by nearly 10%, but in so doing he secured under 51% of the total vote – against a flawed and divided opposition. Viewed this way, his impressive margin seems less sweeping and much narrower.
More important than his electoral margin, though, is the coalition that produced it. His victory rested heavily on three blocs: self-identified very liberal voters; and Muslim and South Asian voters, who turned out in historic numbers. South Asian and Indo-Caribbean turnout, for example, rose 350% between 2021 and 2025, with 87% of South Asian votes going to Mamdani. Analyzing available data, I believe that, taken together, these three blocs accounted for well over 50% of all Mamdani votes.
What makes this coalition intriguing is that it consists of such strange bedfellows. The blocs differ sharply on many key local issues. On same-sex marriage, PRRI’s American Values Atlas found 33% support among Muslim-Americans in 2024, with support among very liberal Americans substantially higher. The divergence is similarly stark on policing, education, and many other policies.
In fact, it is hard to identify many things uniting these blocs besides this candidate: a skilled politician speaking the language of the left, while activating Muslim and South Asian voters just as Mayors Bloomberg and Koch activated Jewish voters and Mayors Adams and Dinkins activated Black voters.
Which brings us back to Israel.
When one barely ekes out a majority against flawed opponents, and one’s coalition is fundamentally misaligned, one must find ways to hold it together. To this end, Mamdani seems to be taking a page from Donald Trump. When Trump’s coalition buckles, he reaches for a “shiny distraction” — attacks on the press; trade wars; threatened invasions of Greenland. For Trump, the specifics are almost irrelevant; what matters is the theater of conflict and the distraction it produces.
For Mamdani, his Greenland is Israel.
Yes, it is a subject on which he holds sincere convictions. But, more importantly, it is one of few issues on which his coalition agrees. His relentless focus on Israel — to the exclusion of other worthy targets, including grave human rights offenders across South Asia and the Muslim world — is no accident. It is a political calculation allowing him to don the mantle of moral crusader while keeping his coalition on-side and united.
For those who believe Mamdani’s politics pose a danger to the Jewish community and want to slow his political momentum, this analysis yields two insights.
First, trying to persuade the mayor to soften his Israel attacks is unlikely to succeed. Doing so is not his inclination or in his political interests.
Second, and maybe more interestingly, Mamdani has a vulnerability that he seems to recognize – a fragile coalition. Allowing Mamdani to
make Israel his “shiny distraction” and engaging him on it plays his game. A different approach would be to defend Israel as-needed, but focusing efforts on pressing Mamdani to do his job – for example, elevating important issues, such as specialized high school admissions practices, on which his coalition happens to be divided.
The upshot? When smart politicians do things that seem politically risky, they usually see something others do not. Mamdani’s Israel focus offers a case-in-point. Those looking to respond should consider resisting the temptation to take the bait when possible. The wiser strategy is to engage under different rules: defending Israel when necessary, then pivoting to the difficult local issues from which Israel is meant to distract.
The post Why Mamdani remains focused on Israel as NYC mayor appeared first on The Forward.
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New voices in Yiddish: A prose and poetry contest
לכּבֿוד דעם 85סטן יאָר זינט מע האָט פֿאַרלייגט דעם ייִדישן זשורנאַל „אױפֿן שװעל“, וועט די אָרגאַניזאַציע וואָס שטיצט דעם זשורנאַל, די „ייִדיש־ליגע“, דורכפֿירן אַ קאָנקורס פֿון נײַע ייִדיש־שפּראַכיקע לידער און פּראָזע.
אַ זשורי פֿון אָפּגעקליבענע מומחים וועט אָפּשאַצן די אַרבעטן, און די דרײַ בעסטע פֿון ביידע קאַטעגאָריעס וועלן באַלוינט ווערן מיט געלטפּרעמיעס.
די פּראָזע־שאַפֿונגען קענען זײַן ביז 2,500 װערטער, און אַלע אַרײַנגעשיקטע מאַטעריאַלן מוזן זײַן נאָך נישט קיין געדרוקטע. דער טערמין אַרײַנצושיקן די שריפֿטן איז דער 31סטער אָקטאָבער 2026.
די געווינער-ווערק, און בכלל אַן אָפּקלײַב פֿון די אַרײַנגעשיקטע שאַפֿונגען, וועט מען אויך דרוקן אין דעם יובֿל-נומער. „זאָלן אונדזערע לייענערס געניסן פֿון נײַע ליטעראַרישע שאַפֿונגען אויף מאַמע-לשון!“ האָט די שעף־רעדאַקטאָרין פֿון „אויפֿן שוועל“, מרים טרין, געזאָגט.
די שריפֿטן שיקן מען דורך בליצפּאָסט צו info@leagueforyiddish.org.
The post New voices in Yiddish: A prose and poetry contest appeared first on The Forward.

