Connect with us

Uncategorized

Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave

(JTA) — Yoav Silberstein, 16, waited an hour and a half to get into 7-Eleven’s new flagship — and so far only — store in Israel. Located in the heart of Tel Aviv in Dizengoff Center, the store opening on Wednesday attracted throngs of mostly teenagers hoping to get a taste of America in the shape of a gallon-cup carbonated slushy called a Slurpee.

Silberstein was disappointed, though, to discover that the largest size on offer was a 650 ml (21 oz) cup. He has fond memories of Slurpees from visits with relatives in the United States, where the largest option is twice as big.

“I overheard people in the line calling it ‘barad,’” he said, using the Hebrew word for Israel’s version of slushies. “They have no idea about any of this.”

7-Eleven is the largest convenience store chain in the United States, with nearly 10,000 locations. But it is in some of its overseas markets where the chain really stands out — especially in Japan, where the more than 20,000 7-Elevens serve up everything from banking services to clothing essentials to high-end fresh and prepared foods. There, they can function as a person’s primary shopping destination.

With the store opening this week, Israel became the 19th country to welcome the megachain, and the first in the Middle East, after Electra Consumer Products inked a franchise deal in 2021. Thirty more stores are slated to open by the beginning of 2024; the company says several hundred will follow.

“It’s revolutionary,” Israel’s 7-Eleven CEO, Avinoam Ben-Mocha, told the Jewish Telegraphic Agency. “It’s more than a mini-market, it’s also a pizzeria, cafe and fast food restaurant all under one roof.”

The new stores will join more than 10,000 convenience stores already operating in Israel. In some big cities, including Tel Aviv, convenience stores that resemble New York’s bodegas can be found on every street corner, many of them open around the clock offering anything from cigarettes to diapers.

But the standard convenience stores known as makolets don’t serve coffee and hot food and are intended, like their American counterparts, for buying items in between larger shops at regular supermarkets. The am/pm chain of small-scale grocery stores gives off a 7-Eleven aesthetic but also does not serve fresh coffee or food. The closest things currently to a 7-Eleven in Israel are gas station stores that offer coffee and a range of sandwiches, salads and pastries, in addition to basic groceries.

At the new 7-Eleven, customers serve themselves Slurpees, Big Gulps and soft-serve ice cream (called American ice cream in Israel) as well as coffee from touchscreen machines that offer oat and soy milk alternatives at the same price. At 9 NIS ($2.60), the price is competitive locally but is still more than other 7-Elevens around the world, including the United States — reflecting Israel’s notoriously high cost of living.

In another innovation, the store’s cups have a barcode that allows customers to check themselves out. A mobile app, currently in a pilot phase, is meant to make it even easier for customers to grab and go.

Gabi Breier, one of only a few older customers at the store’s opening, hailed the self-serve, self-checkout policy.

“I’m walking around with this ice cream tub and wondering when someone is going to come and stop me and demand that I pay,” Breier said.

“It’s a new thing, this trust given to the customer. In the end, people will like it more than other places. It makes you feel like you’ve been invited.”

Asked if he thought an Israeli market might take advantage of this rare show of autonomy, Ben-Mocha was equanimous.

“Most of the kids here are getting it, but I’ve seen a few walk out of here with unpaid items and no one has stopped them,” he said. “But it’s part of the process and we’re on a learning curve too. Look, when you give the customer your trust, they will honor that.”

Israel has been an inhospitable home to some other foreign chains, notably Starbucks, which lasted less than two years before shutting its doors in 2003. Could the 7-Eleven venture be destined for the same fate?

“The problem with Starbucks was that they didn’t bother to understand the local taste profile,” Ben-Mocha said. “They just came with their own concept and tried to force it onto a market it wasn’t suited to.”

“Adapting to the local market is an inherent part of 7-Eleven’s DNA,” he said.

Israeli and American candies share the shelves at Israel’s new 7-Eleven, while the high-tech coffee stations are a novelty in the country. (Deborah Danan)

In Israel, that adaptation includes tweaks to the company’s signature operating hours — the “7” in the name refers to how many days per week the store is open — and to the way food is heated. The company initially said its Israeli stores would be closed on Shabbat, a requirement for food-service establishments that want to be certified as kosher. The Tel Aviv store’s fresh food is not kosher — it serves foods made with milk and with meat, heating them in the same ovens — but other branches will be, according to the company.

Out of around 2,000 products, just 80 are 7-Eleven branded products. Others reflect local tastes: Alongside 7-Eleven hot-food classics such as pizza, hot dogs and chicken nuggets, Israeli customers can also enjoy zaatar-and-spinach pastries and mini-schnitzels. In the candy aisle, American classics like Twizzlers and Mike and Ikes are juxtaposed with Israeli treats like fan favorite Krembo and Elite’s recently resurrected cow chocolate. And one striking import is that donuts will be sold year-round — a concept alien to Israelis, who typically only get to enjoy the fried dough confection when it’s sold around Hanukkah time.

It isn’t enough for everyone though.

“I hate this 7-Eleven, it’s totally fake,” said 16-year-old Moti Bar Joseph, who immigrated three years ago from the Bronx, in New York City. “It doesn’t have any of the real 7-Eleven feeling. There are no Lucky Charms, no Jolly Ranchers. It’s an Israeli bootleg version.”

Yuya Shimada, a Japanese national working in Tel Aviv, was more generous. Shimada came to the opening because he was familiar with the brand from his hometown of Nagoya. Asked if he was reminded of home, Shimada laughed. “No, not a bit. But this store is very stylish. I give it 8 out of 10.”

Asked whether his visit had been worth the wait, Silberstein, the teenager, said that it’s “always special to be first to something.”

He added, “But I stood four hours for the opening of the Lego store across the road so I’m probably not the right person to ask.”


The post Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave appeared first on Jewish Telegraphic Agency.

Continue Reading

Uncategorized

‘Iran Says School Massacre’ and the Media Repeats: How a Regime Claim Became a Viral Headline

An Iranian flag flutters, as Israel and the US launched strikes on Iran, in Tehran, Iran, February 28, 2026. Photo: Majid Asgaripour/WANA (West Asia News Agency) via REUTERS

On Saturday, February 28, Israel and the US launched a joint military operation against the Iranian regime, targeting senior leadership, including Supreme Leader Ali Hosseini Khamenei, and military commanders. The operation has also seen a significant targeting of military infrastructure, including air defense systems, missile launchers, and Islamic Revolutionary Guard Corps (IRGC) command centers.

The Iranian regime, like its terrorist proxies Hamas and Hezbollah, has embedded its infrastructure within civilian locations. As protests broke out at the beginning of 2026, the movement of weapons and military equipment into protected civilian locations, such as schools and hospitals, was widely observed. This prompted Iranian civilians to take protective measures and warn one another of the dual use of protected spaces.

When the IDF targeted an IRGC compound in Minab, southern Iran, Iran’s state broadcaster, the Islamic Republic of Iran Broadcasting (IRIB), immediately claimed that the US had purposefully targeted the Shajareh Tayyebeh school full of young girls.

Al Jazeera soon published the story, blaming Israel for the deaths of children.

The Western media, without questioning the credibility of the source, immediately reported on the strike and followed Al Jazeera’s lead by holding Israel responsible.

In doing so, the media further amplified and legitimized claims from the same regime that has spent the past two months executing its own civilians in the streets protesting for freedom.

The same outlets that included a caveat about their inability to independently verify the number of protesters killed by the regime were the same ones that published and continuously updated alleged casualty figures without any verification other than a regime source.

This is not to say that innocent civilians may not have died in the strike, but they were certainly not the target of Israel or the US. Moreover, a civilian building was purposefully exploited by the Iranian regime, putting civilians in immediate danger.

The school, reportedly intended to be for the children of military personnel, was built directly next to an IRGC naval base, according to anti-regime media.

Independent geolocation analysts further indicated that the Shajareh Tayyebeh school was located in the same premises as the Sayyid al-Shohada barracks of the IRGC Navy’s Asef Brigade. While it remains unclear whether many civilians were present in the area at the time of the strike, witnesses have reported that the school was not targeted but rather the adjacent IRGC buildings, where missiles were reportedly being stored.

This information was, of course, omitted from IRIB’s reporting of the strike. As a result, when Western outlets covered the story, the school’s proximity to — and apparent integration with — an IRGC military complex was missing from the coverage.

The Iranian Embassy in Austria continued with the disinformation campaign on behalf of the regime, sharing a now-viral image on X of a backpack that reportedly belongs to one of the schoolgirls killed in the strike.

However, research analysts have found the photo to be AI-generated, as a Google Gemini watermark was detected hidden in the image.

Adding to the uncertainty surrounding the already disputed casualty figures, basic questions remain unanswered, most notably who exactly was killed in the strike.

As of the time of writing, The Telegraph reported 165 casualties, including 81 pupils, citing Iranian sources. That leaves 84 individuals not identified in the public breakdown. And given that the school was located within an IRGC compound, it is legitimate to ask whether any of the remaining casualties were affiliated with the regime, a distinction that has not been clarified.

The disinformation does not stop at pro-regime sources. A widely-circulated photograph online purported to show a misfired IRGC missile that had fallen inside Iranian territory and struck the school, shifting the blame onto the Iranian regime.

However, independent analysts found that the school was located more than 1,000 kilometers from where the photo was taken. They also show that the structure in the photograph faced a direction inconsistent with the alleged missile trajectory, making it unlikely that the image depicted the Shajareh Tayyebeh school.

The Iranian regime has taken a page out of Hamas’ notebook. For the past two and a half years, Hamas has made exaggerated and false claims, which the media repeatedly amplified before doing their own due diligence. Corrections, when they came, rarely traveled as far as the original headlines. That same cycle of rapid accusation, viral spread, and delayed scrutiny is now playing out in Iran.

The nature of war between Israel and the Iranian regime means that vast amounts of information are released in real time, often before facts can be fully verified. When reporting omits key context or relies heavily on regime-affiliated sources, narratives can solidify before the truth has a chance to catch up, leaving the public with a distorted understanding of events.

In a time of instantaneous reporting and with clear evidence that narratives are being deliberately shaped for strategic purposes, rigorous scrutiny by the media is essential to ensure the truth prevails.

The author is a contributor to HonestReporting, a Jerusalem-based media watchdog with a focus on antisemitism and anti-Israel bias — where a version of this article first appeared.

Continue Reading

Uncategorized

History Is Not Over: From Cyrus to Today’s Iran

Protesters gathered on Jan. 24, 2026, at Joachimsthaler Platz in western Berlin, Germany, to rally in support of anti-regime demonstrations in Iran, calling for US military intervention. Photo: Michael Kuenne/PRESSCOV via ZUMA Press Wire via Reuters Connect

In 539 BCE, a Persian king made a decision that changed Jewish history.

Cyrus conquered Babylon and founded a nation in exile. The Jews had lost their Temple, their sovereignty, and their center. He could have absorbed them into his empire and tightened control. Instead, he allowed them to return to Jerusalem and rebuild. That decision altered the course of Jewish continuity. Our presence in the Land of Israel today traces back to that moment.

Jewish memory holds Cyrus in a rare place of honor. He was not Jewish. He did not belong to our covenant. Yet his choice shaped our destiny. History records his decree. Our tradition preserves it. That act still echoes through our prayers and our national life.

History does not disappear. It accumulates. One decision becomes a foundation for generations.

Today, the Iranian people live under a regime that governs through coercion. Protesters have filled the streets demanding dignity and paid for it with imprisonment and violence. Women have risked everything to challenge laws that strip them of agency. Families live under surveillance and fear. The regime’s ideology has isolated Iran from much of the world and directed hostility outward, including toward Israel.

The Iranian people are not synonymous with the regime that rules them. They carry a civilization older than the Islamic Republic. They carry the legacy of Persia, which once intersected with Jewish survival in a decisive way.

As Jews, we understand exile. We understand what it means when rulers decide the limits of your freedom. We also understand what it means when a ruler makes a different choice.

Jewish values are anchored in memory and responsibility. We are commanded to pursue justice. We are taught that every human being is created in the image of God. We are told to remember our own experience of oppression so that we do not become indifferent.

When I teach self-defense, I speak about responsibility in the present moment. If danger is forming, clarity matters. Early action changes outcomes. Waiting for harm to fully unfold reduces options and increases damage. Self-defense is rooted in awareness and accountability.

History functions in a similar way. Cyrus acted at a critical moment. His choice redirected a people’s future. That decision still shapes Jewish life more than 2,000 years later. A single act of leadership can move through centuries.

The regime in Tehran has chosen a path of repression and confrontation. That choice is shaping the lives of millions of Iranians today and influencing the security of the broader region. Regimes are temporary. The consequences of their choices are not.

Wishing for change in Iran is not an expression of hostility toward its people. It is a recognition that societies thrive when citizens are free to speak, build, and lead without fear of their own government. A different Iran would serve its citizens first. It would reduce instability across the region. It would allow the country’s ancient culture to reemerge from beneath layers of coercion.

Nothing in history stands alone. The decree of a Persian king continues to reverberate in Jewish life. The decisions made in Iran now will shape futures we cannot yet see. Jewish memory teaches that liberation can begin with one moment of moral clarity.

A Persian ruler once enabled Jewish restoration. The Iranian people today seek their own restoration. History is long. Memory is longer. The question for us is how we carry that memory forward and how we allow it to inform our understanding of freedom, responsibility, and the power of timely choices.

Do something amazing.

Tsahi Shemesh is an Israeli-American IDF veteran and the founder of Krav Maga Experts in NYC. A father and educator, he writes about Jewish identity, resilience, moral courage, and the ethics of strength in a time of rising antisemitism.

Continue Reading

Uncategorized

Big Tents Need Moral Boundaries: The High Cost of Institutional Cowardice

New York City Mayor Zohran Mamdani delivers a speech during his inauguration ceremony in New York City, US, Jan. 1, 2026. Photo: REUTERS/Kylie Cooper

In the vocabulary of modern leadership, the “big tent” is a sacred cow — the hallmark of pluralism and the supposed proof of a movement’s vitality. But as we navigate the geopolitical shockwaves of early 2026, we are witnessing a fundamental law of institutional physics: a tent without a frame will eventually collapse under the weight of its own contradictions.

The recent joint military operations against Iran have provided fertile ground for a virulent strain of demagoguery. We are seeing a shift from legitimate foreign policy criticism to “vice-signaling” — the intentional, ostentatious breaking of moral taboos to prove one’s “authenticity” to a radicalized base. Equally dangerous is the growing unwillingness to shun those who egregiously violate these taboos.

When an institution stops enforcing its boundaries, it becomes a host for pathogens that eventually kill the original mission.

The Case of the Hollowed Right

Consider the recent trajectory of Tucker Carlson. What began as a debate over “America First” isolationism has curdled into something far more dangerous.

In recent weeks, Carlson has platformed “Khazar theory” genetic tropes — suggesting Jews should undergo DNA tests to prove their provenance — and hosted uncritical interviews with Holocaust revisionists under the guise of “just asking questions.”

This is not a policy debate; it is the systematic dismantling of the moral taboos that once kept overt bigotry out of the mainstream. When a leader uses a massive platform to single out the world’s only Jewish state as the sole source of domestic suffering, they aren’t making a fiscal argument; they are constructing a “permission structure” for hate.

By framing this as “skepticism,” Carlson avoids the social consequences that such rhetoric once commanded, even while he uncritically associates with avowed bigots like Nick Fuentes.

It is hard to imagine a pundit cozying up to David Duke without facing immediate social ostracization — a “moral guilt by association.” Yet today, the outrage often lasts only for a news cycle, leaving few lasting consequences for those who sanitize hate.

The Danger of Permission Structures

The real threat, however, isn’t just the demagogue; it’s the silence of the moderate. Since October 7, 2023, the boundaries have been trampled because those inside the tent refuse to act as the “immune system.”

When we fail to hold our own side accountable — whether it is the Left’s refusal to condemn the dehumanization of Israelis in the name of “resistance,” or the Right’s willingness to ignore antisemitic dog-whistles to preserve a voting bloc — we are complicit. This is true not only in political associations but also within religious institutions.

As I have written regarding the responsibility of the Christian faithful to denounce those who espouse bigotry in Christ’s name, all institutions must draw a clear moral boundary and shun those who cross it, while attempting to maintain the benefits of the affiliation. If the local pastor or the Vicar of Christ stays silent as the Cross is used as a bludgeon against the neighbor, the silence becomes permission.

The Democratic Vacuum and the “Mamdani Reversal”

This rot is cross-partisan. On the Left, the refusal to enforce boundaries against an illiberal fringe has led to the “Mamdani reversal.” In New York City and on elite campuses, we see a movement so focused on “intersectional solidarity” that it can no longer condemn the targeting of civilians if the perpetrators fit a certain ideological profile.

When a “human rights” organization cannot unequivocally condemn terror because it might offend a “coalition partner,” it has ceased to be a moral arbiter; it has become a hostage to its own “big tent” philosophy. While groups like the DSA may not fully control the Democratic Party, their hand is firmly on the wheel, steering it toward illiberalism and anti-Americanism, with only a brave few willing to call out these fundamental taboo violations.

A Principled Path Forward

To save our institutions, we must return to a disciplined moral order. This is not a call for the reactionary excesses of “cancel culture,” which often lacks objective standards. Instead, we must solve this in a principled way by restoring universal moral taboos.

As I’ve outlined in my work on the “Lawful but Awful” zone of social behavior, there are four essential principles for this restoration:

  1. The Red Line: Limit actionable taboos to overt bigotry, dehumanization, and the endorsement of violence.
  2. The Consensus Test: Distinguish between subjective offense (partisan) and a “Shared Moral Violation” (universal).
  3. The Private Mechanism: Enforce standards through civil society, never government coercion.
  4. The Open Door: Ensure the goal of consequence is correction and redemption, not permanent destruction.

Reclaiming the Obligation to Say “No”

True pluralism requires “definitional clarity” — the courage to say that while many are welcome, those who actively undermine the core tenets of the mission cannot be given the keys to the kingdom.

Leaders must stop treating moral boundaries as “divisive” and start seeing them as “protective.” The Left long ago ceded this ground by allowing reverse discrimination to be normalized within social justice “power dynamic” frameworks. Now we see a similar rise of illiberalism on the Right, rooted in distortions of theology or in foreign policy critiques that only hold up if their double standards against the Jewish state are ignored. If this parasitic fringe is not immediately exorcised, it will corrupt and destroy its host.

A positive vision for an organization can be broad, but we must reclaim the right to draw a clear moral boundary. We must say “no” to those who cross it. Only then will our “yes” mean anything at all.

Erez Levin is an advertising technologist trying to effect big pro-social changes in that industry and the world at large, currently focused on restoring society’s essential moral taboos against overt hatred. He writes on this topic at elevin11.substack.com.

Continue Reading

Copyright © 2017 - 2023 Jewish Post & News