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Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave
(JTA) — Yoav Silberstein, 16, waited an hour and a half to get into 7-Eleven’s new flagship — and so far only — store in Israel. Located in the heart of Tel Aviv in Dizengoff Center, the store opening on Wednesday attracted throngs of mostly teenagers hoping to get a taste of America in the shape of a gallon-cup carbonated slushy called a Slurpee.
Silberstein was disappointed, though, to discover that the largest size on offer was a 650 ml (21 oz) cup. He has fond memories of Slurpees from visits with relatives in the United States, where the largest option is twice as big.
“I overheard people in the line calling it ‘barad,’” he said, using the Hebrew word for Israel’s version of slushies. “They have no idea about any of this.”
7-Eleven is the largest convenience store chain in the United States, with nearly 10,000 locations. But it is in some of its overseas markets where the chain really stands out — especially in Japan, where the more than 20,000 7-Elevens serve up everything from banking services to clothing essentials to high-end fresh and prepared foods. There, they can function as a person’s primary shopping destination.
With the store opening this week, Israel became the 19th country to welcome the megachain, and the first in the Middle East, after Electra Consumer Products inked a franchise deal in 2021. Thirty more stores are slated to open by the beginning of 2024; the company says several hundred will follow.
“It’s revolutionary,” Israel’s 7-Eleven CEO, Avinoam Ben-Mocha, told the Jewish Telegraphic Agency. “It’s more than a mini-market, it’s also a pizzeria, cafe and fast food restaurant all under one roof.”
The new stores will join more than 10,000 convenience stores already operating in Israel. In some big cities, including Tel Aviv, convenience stores that resemble New York’s bodegas can be found on every street corner, many of them open around the clock offering anything from cigarettes to diapers.
But the standard convenience stores known as makolets don’t serve coffee and hot food and are intended, like their American counterparts, for buying items in between larger shops at regular supermarkets. The am/pm chain of small-scale grocery stores gives off a 7-Eleven aesthetic but also does not serve fresh coffee or food. The closest things currently to a 7-Eleven in Israel are gas station stores that offer coffee and a range of sandwiches, salads and pastries, in addition to basic groceries.
At the new 7-Eleven, customers serve themselves Slurpees, Big Gulps and soft-serve ice cream (called American ice cream in Israel) as well as coffee from touchscreen machines that offer oat and soy milk alternatives at the same price. At 9 NIS ($2.60), the price is competitive locally but is still more than other 7-Elevens around the world, including the United States — reflecting Israel’s notoriously high cost of living.
In another innovation, the store’s cups have a barcode that allows customers to check themselves out. A mobile app, currently in a pilot phase, is meant to make it even easier for customers to grab and go.
Gabi Breier, one of only a few older customers at the store’s opening, hailed the self-serve, self-checkout policy.
“I’m walking around with this ice cream tub and wondering when someone is going to come and stop me and demand that I pay,” Breier said.
“It’s a new thing, this trust given to the customer. In the end, people will like it more than other places. It makes you feel like you’ve been invited.”
Asked if he thought an Israeli market might take advantage of this rare show of autonomy, Ben-Mocha was equanimous.
“Most of the kids here are getting it, but I’ve seen a few walk out of here with unpaid items and no one has stopped them,” he said. “But it’s part of the process and we’re on a learning curve too. Look, when you give the customer your trust, they will honor that.”
Israel has been an inhospitable home to some other foreign chains, notably Starbucks, which lasted less than two years before shutting its doors in 2003. Could the 7-Eleven venture be destined for the same fate?
“The problem with Starbucks was that they didn’t bother to understand the local taste profile,” Ben-Mocha said. “They just came with their own concept and tried to force it onto a market it wasn’t suited to.”
“Adapting to the local market is an inherent part of 7-Eleven’s DNA,” he said.
Israeli and American candies share the shelves at Israel’s new 7-Eleven, while the high-tech coffee stations are a novelty in the country. (Deborah Danan)
In Israel, that adaptation includes tweaks to the company’s signature operating hours — the “7” in the name refers to how many days per week the store is open — and to the way food is heated. The company initially said its Israeli stores would be closed on Shabbat, a requirement for food-service establishments that want to be certified as kosher. The Tel Aviv store’s fresh food is not kosher — it serves foods made with milk and with meat, heating them in the same ovens — but other branches will be, according to the company.
Out of around 2,000 products, just 80 are 7-Eleven branded products. Others reflect local tastes: Alongside 7-Eleven hot-food classics such as pizza, hot dogs and chicken nuggets, Israeli customers can also enjoy zaatar-and-spinach pastries and mini-schnitzels. In the candy aisle, American classics like Twizzlers and Mike and Ikes are juxtaposed with Israeli treats like fan favorite Krembo and Elite’s recently resurrected cow chocolate. And one striking import is that donuts will be sold year-round — a concept alien to Israelis, who typically only get to enjoy the fried dough confection when it’s sold around Hanukkah time.
It isn’t enough for everyone though.
“I hate this 7-Eleven, it’s totally fake,” said 16-year-old Moti Bar Joseph, who immigrated three years ago from the Bronx, in New York City. “It doesn’t have any of the real 7-Eleven feeling. There are no Lucky Charms, no Jolly Ranchers. It’s an Israeli bootleg version.”
Yuya Shimada, a Japanese national working in Tel Aviv, was more generous. Shimada came to the opening because he was familiar with the brand from his hometown of Nagoya. Asked if he was reminded of home, Shimada laughed. “No, not a bit. But this store is very stylish. I give it 8 out of 10.”
Asked whether his visit had been worth the wait, Silberstein, the teenager, said that it’s “always special to be first to something.”
He added, “But I stood four hours for the opening of the Lego store across the road so I’m probably not the right person to ask.”
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The post Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave appeared first on Jewish Telegraphic Agency.
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‘Text me when you get home’ — on confronting hatred as both a woman and a Jew
There’s a universal language that every young woman I know speaks. It’s an expectation, a pact even, to “text me when you get home.” A baseline understanding that the walk home isn’t always safe for us.
A different dialect of that same universal language exists across our Jewish community. It shows up when my mom texts me to ask, “does your shul have good enough security?” before I walk into Shabbat or high holiday services.
Being a Jewish woman in America means having to constantly do the calculus of how to be safe as a woman and as a Jew. And I know that my experience is not unique. With antisemitism rampant and other forms of hate still deeply embedded in our society, so many people across America with overlapping and intersecting identities — people of color, trans people and others — are also doing this calculus every single day.
The question I keep asking myself is why? Not why we have to do this constant mental exercise, but why it isn’t getting any easier. The FBI reported a decline in hate crimes in 2025, but those numbers don’t tell the whole story. Hate crimes often go unreported, whether because people don’t feel safe reporting to law enforcement or because agencies lack the training, resources and requirements to properly identify and document them. And beyond what gets counted, hateful rhetoric, threats, and violence continue to shape how we move through the world. Hate permeates our daily lives in ways that statistics alone cannot capture.
Turn on the news or scroll through Instagram on any given day and you can see why we don’t feel safer, despite what the data is telling us. You can see that the static noise of hate and violence continues to intrude on every aspect of our lives.
Our lives — across identities and generations — have been marked by hate, by story after story of deadly attacks at synagogues, mosques, churches, schools and supermarkets.
Twelve years ago, a man fueled by his hatred of women killed six and injured 14 people in Isla Vista, California — my hometown. When I think about that time in my life, I don’t think about graduating high school or my senior prom. I think about the flashes of images of my town, of the victims, on the news. And eight years ago today, a gunman took the lives of 11 congregants and wounded six others in an antisemitic attack at the Tree of Life Synagogue in Pittsburgh. It was the day before my 22nd birthday, another moment in my life now marked by grief.
Hate and hate-motivated violence are not new phenomena in our country. But in the last decade, we have seen a normalization of hate that is both new and devastatingly familiar.
We have seen this normalization fester online, where once fringe antisemitic, misogynistic, racist, and anti-immigrant beliefs — like those held by the Isla Vista and Tree of Life attackers — are now part of mainstream conversations. We have seen this normalization take hold in our halls of power, where our president, members of Congress, and leaders around the country not only legitimize but promote hateful rhetoric and conspiracy theories.
And, we have seen this normalization thrive in policy, where hate and violence are being systematized in executive orders and legislation by the same leaders who made it normal. Policy can and should be used as a shield to keep people safe. Instead, it’s being weaponized before our very eyes to foster an environment where hate can thrive.
It’s no wonder we don’t feel safe when our president and many of our lawmakers are using their power to target women, LGBTQ+ people, immigrants, and so many others. It’s no wonder we question whether our institutions will protect us when the Department of Justice cancels grants supporting victims and programs designed to prevent hate and violence. And it’s no wonder survivors of gender-based and sexual violence feel abandoned when this administration is deliberately refusing to use Title IX to protect them but is instead weakening this law to harm trans people.
For people my age, who grew up with social media and the 24-hour news cycle that brought reports of hate directly into our homes, it can be hard to fathom what to do at this moment. But there are people all around us who not only know what to do, but have done it before.
I spend my days at National Council of Jewish Women (NCJW) working to dismantle antisemitism and the hate plaguing all of our communities. I am fortunate to work with and learn from people who have dedicated their lives to building a world where every person can feel safe and thrive. We are fighting every day to ensure that our institutions and our laws protect people from hate, violence, and discrimination. NCJW has been doing this work for over a century, and we know that progress is not inevitable.
The Matthew Shepard and James Byrd Jr. Hate Crime Prevention Act, signed into law 17 years ago this week, was the result of nearly 20 years of advocacy — a reminder that disrupting hate and building a safer world requires perseverance. It takes leaders willing to fight against hatred, not embrace it. And, it takes partners, allies, friends, and neighbors to move the work forward together.
That is why we have no choice but to keep showing up, to keep fighting, even when the hate and violence all around us feels like it has taken over our lives. We have to keep working, every day, to build that world we seek, where our rights, our safety, and our dignity are not up for debate.
And hopefully, one day, we will all live in a world where we don’t have to say “text me when you get home.”
The post ‘Text me when you get home’ — on confronting hatred as both a woman and a Jew appeared first on The Forward.
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Seeking funding for a Yiddish project for kids or young people?
די פֿישמאַן-פֿונדאַציע פֿאַר ייִדישער קולטור האָט געמאָלדן אַז זי נעמט שוין אָן סובווענץ-אַפּליקאַציעס אויף נײַע פּראָיעקטן פֿאַרן יאָר 2027. די פּראָיעקטן דאַרפֿן האָבן פֿאַר אַ ציל דאָס שטאַרקן ייִדיש ווי אַ לעבעדיקע שפּראַך, באַזונדערס בײַ קינדער און דער יוגנט.
דער טערמין פֿאַר אַפּליקאַציעס פֿאַרן יאָר 2027 איז דער 7טער נאָוועמבער 2026. די אויסגעטיילטע סובווענצן וועט מען מעלדן אין דעצעמבער.
אַלע אַפּליקאַציעס מוזן זײַן אָנגעשריבן אויף ייִדיש און דאַרפֿן נאָכפֿאָלגן די אַפּליקיר-אָנווײַזונגען וואָס איר קענט געפֿינען דאָ.
אַפּליקאַציעס וועלן ווערן באַטראַכט אויף קאָנקורס-יסודות. מען בעט מען זאָל אַרײַנשיקן אַן אַפּליקאַציע (מיט אַלע נייטיקע בײַלייגונגען) דורך בליצפּאָסט צו:
applications@fishmanfoundation.org
The post Seeking funding for a Yiddish project for kids or young people? appeared first on The Forward.
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Democrats leader Golan approached by man with knife on Israeli election day
(JTA) — JERUSALEM — Israel Police arrested a man carrying a large knife after he approached Yair Golan, head of the Democrats party, as Golan was campaigning in Tel Aviv on Election Day.
“Contrary to reports, no stabbing attempt occurred,” the police spokesman said in a statement.
The police said officers at the scene noticed a “suspicious object” protruding from beneath the coat of a man standing nearby. When they stopped him for inspection, they found a knife in his possession.
In a statement, Golan’s party said the man approached Golan “in a threatening manner” and that “when Golan’s security guards blocked him, a large knife slipped from beneath his clothing and fell to the ground.”
Police described the suspect as a Jerusalem resident in his 20s. He was arrested and taken to a local police station for questioning. They said the investigation “is ongoing.”
Following the incident, Golan said “incitement and violence will not deter us.” In a statement to the press he blamed the attack on Prime Minister Benjamin Netanyahu’s negative campaigning and highlighted the ties between one of his spokespeople and Qatar.
“This is the direct result of the poison machine operated by Netanyahu and his Qatari agents. I call on everyone who cares about security and democracy to go out and vote now, so that we can ensure the country we love so dearly becomes a free and safe place once again,” Golan said.
This article originally appeared on JTA.org.
The post Democrats leader Golan approached by man with knife on Israeli election day appeared first on The Forward.
