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Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave

(JTA) — Yoav Silberstein, 16, waited an hour and a half to get into 7-Eleven’s new flagship — and so far only — store in Israel. Located in the heart of Tel Aviv in Dizengoff Center, the store opening on Wednesday attracted throngs of mostly teenagers hoping to get a taste of America in the shape of a gallon-cup carbonated slushy called a Slurpee.

Silberstein was disappointed, though, to discover that the largest size on offer was a 650 ml (21 oz) cup. He has fond memories of Slurpees from visits with relatives in the United States, where the largest option is twice as big.

“I overheard people in the line calling it ‘barad,’” he said, using the Hebrew word for Israel’s version of slushies. “They have no idea about any of this.”

7-Eleven is the largest convenience store chain in the United States, with nearly 10,000 locations. But it is in some of its overseas markets where the chain really stands out — especially in Japan, where the more than 20,000 7-Elevens serve up everything from banking services to clothing essentials to high-end fresh and prepared foods. There, they can function as a person’s primary shopping destination.

With the store opening this week, Israel became the 19th country to welcome the megachain, and the first in the Middle East, after Electra Consumer Products inked a franchise deal in 2021. Thirty more stores are slated to open by the beginning of 2024; the company says several hundred will follow.

“It’s revolutionary,” Israel’s 7-Eleven CEO, Avinoam Ben-Mocha, told the Jewish Telegraphic Agency. “It’s more than a mini-market, it’s also a pizzeria, cafe and fast food restaurant all under one roof.”

The new stores will join more than 10,000 convenience stores already operating in Israel. In some big cities, including Tel Aviv, convenience stores that resemble New York’s bodegas can be found on every street corner, many of them open around the clock offering anything from cigarettes to diapers.

But the standard convenience stores known as makolets don’t serve coffee and hot food and are intended, like their American counterparts, for buying items in between larger shops at regular supermarkets. The am/pm chain of small-scale grocery stores gives off a 7-Eleven aesthetic but also does not serve fresh coffee or food. The closest things currently to a 7-Eleven in Israel are gas station stores that offer coffee and a range of sandwiches, salads and pastries, in addition to basic groceries.

At the new 7-Eleven, customers serve themselves Slurpees, Big Gulps and soft-serve ice cream (called American ice cream in Israel) as well as coffee from touchscreen machines that offer oat and soy milk alternatives at the same price. At 9 NIS ($2.60), the price is competitive locally but is still more than other 7-Elevens around the world, including the United States — reflecting Israel’s notoriously high cost of living.

In another innovation, the store’s cups have a barcode that allows customers to check themselves out. A mobile app, currently in a pilot phase, is meant to make it even easier for customers to grab and go.

Gabi Breier, one of only a few older customers at the store’s opening, hailed the self-serve, self-checkout policy.

“I’m walking around with this ice cream tub and wondering when someone is going to come and stop me and demand that I pay,” Breier said.

“It’s a new thing, this trust given to the customer. In the end, people will like it more than other places. It makes you feel like you’ve been invited.”

Asked if he thought an Israeli market might take advantage of this rare show of autonomy, Ben-Mocha was equanimous.

“Most of the kids here are getting it, but I’ve seen a few walk out of here with unpaid items and no one has stopped them,” he said. “But it’s part of the process and we’re on a learning curve too. Look, when you give the customer your trust, they will honor that.”

Israel has been an inhospitable home to some other foreign chains, notably Starbucks, which lasted less than two years before shutting its doors in 2003. Could the 7-Eleven venture be destined for the same fate?

“The problem with Starbucks was that they didn’t bother to understand the local taste profile,” Ben-Mocha said. “They just came with their own concept and tried to force it onto a market it wasn’t suited to.”

“Adapting to the local market is an inherent part of 7-Eleven’s DNA,” he said.

Israeli and American candies share the shelves at Israel’s new 7-Eleven, while the high-tech coffee stations are a novelty in the country. (Deborah Danan)

In Israel, that adaptation includes tweaks to the company’s signature operating hours — the “7” in the name refers to how many days per week the store is open — and to the way food is heated. The company initially said its Israeli stores would be closed on Shabbat, a requirement for food-service establishments that want to be certified as kosher. The Tel Aviv store’s fresh food is not kosher — it serves foods made with milk and with meat, heating them in the same ovens — but other branches will be, according to the company.

Out of around 2,000 products, just 80 are 7-Eleven branded products. Others reflect local tastes: Alongside 7-Eleven hot-food classics such as pizza, hot dogs and chicken nuggets, Israeli customers can also enjoy zaatar-and-spinach pastries and mini-schnitzels. In the candy aisle, American classics like Twizzlers and Mike and Ikes are juxtaposed with Israeli treats like fan favorite Krembo and Elite’s recently resurrected cow chocolate. And one striking import is that donuts will be sold year-round — a concept alien to Israelis, who typically only get to enjoy the fried dough confection when it’s sold around Hanukkah time.

It isn’t enough for everyone though.

“I hate this 7-Eleven, it’s totally fake,” said 16-year-old Moti Bar Joseph, who immigrated three years ago from the Bronx, in New York City. “It doesn’t have any of the real 7-Eleven feeling. There are no Lucky Charms, no Jolly Ranchers. It’s an Israeli bootleg version.”

Yuya Shimada, a Japanese national working in Tel Aviv, was more generous. Shimada came to the opening because he was familiar with the brand from his hometown of Nagoya. Asked if he was reminded of home, Shimada laughed. “No, not a bit. But this store is very stylish. I give it 8 out of 10.”

Asked whether his visit had been worth the wait, Silberstein, the teenager, said that it’s “always special to be first to something.”

He added, “But I stood four hours for the opening of the Lego store across the road so I’m probably not the right person to ask.”


The post Shalom, Slurpee: Israel gets its first 7-Eleven in convenience store chain’s planned wave appeared first on Jewish Telegraphic Agency.

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Saul Rubinek plays a version of himself in ‘Playing Shylock’

דער מאָנטרעאַלער אַקטיאָר סאָל רובינעק האָט אַ סך װאָס צו דערציילן.

ער איז דערצו אויך אַ גרויסער מאמין אינעם כּוח פֿון דערציילן.

„דערציילן איז אַלץ,“ זאָגט ער.

טאַקע די פֿראַזע האָט רובינעק, בעת אַן אינטערװיו מיט מיר, אויסגעקליבן װי אַ פּרוּװ איבערצוזעצן דעם טיטל פֿון זײַן אויטאָביאָגראַפֿישן ראָמאַן, All in the Telling. אַרויס פֿון דרוק אין 2025, איז דער ראָמאַן אַ האַלב־פֿיקטיװע כראָניק פֿון זײַנע עטלערן, ביידע פֿון דער שארית־⁠הפּליטה, און זײַנע פֿאַרװיקלטע באַציִונגען מיט זיי און מיט זייערע טראַװמאַטישע לעבנס־געשיכטעס.

דער טיטל װאָלט זיך אויך גוט צוגעפּאַסט צו זײַן אויפֿטריט אין דער מאָנאָדראַמע Playing Shylock („דאָס שפּילן שײַלאָק“), געשריבן פֿונעם קאַנאַדער דראַמאַטורג מאַרק לירין־יאָנג. די פּיעסע וועט מען שפּילן ביזן 7טן דעצעמבער אין פּאָלאָנסקי־שעקספּיר־צענטער אין ברוקלין.

במשך פֿון דער פּיעסע, דערציילט ער, פֿאַרציילט ער, רעדט ער זיך אַראָפּ פֿון האַרצן. און דער אינהאַלט פֿון זײַנע שפֿעדיקע רייד? אַ פֿיקטיװע, אַנולירטע אויפֿפֿירונג פֿון שעקספּירס „דער קויפֿמאַן פֿון װענעדיג“. במשך פֿון זײַנע צװיי שעה אויף דער בינע הערן מיר די צרות פֿון אַן אַקטיאָר, װאָס האָט געדאַרפֿט שפּילן די ראָלע פֿון שײַלאָק אין דער דאָזיקער פּראָדוקציע: צרות מיט די פּראָדוצענטן, מיטן הײַנטצײַטיקן אַנטיסעמיטיזם און שמאָלקעפּיקײט, און צרות מיט זיך אַליין — װײַל רובינעק שפּילט טאַקע אַ װערסיע פֿון זיך אַליין אין דער אויפֿפֿירונג.

די דראַמע איז אַ רעװידירטער נוסח פֿון אַ פּיעסע, „שײַלאָק“, װאָס לירין־יאָנג האָט צוערשט אָנגעשריבן אין 1996. (אַגבֿ, יוסף באָװשאָװערס באַקאַנטע ייִדישע איבערזעצונג פֿון דער פּיעסע, װאָס מען האָט אַ מאָל געשפּילט אויף דער צווייטער עװעניו, הייסט אויך „שײַלאָק“.) אינעם נײַעם נוסח פֿון לירין־יאָנגס װערק, שפּיגלט די פּיעסע אָפּ פֿאַרשיידענע פֿאַקטן פֿונעם הויפּט־אַקטיאָרס לעבן, און דער עולם װייסט קיין מאָל נישט װאָסער פּרט איז אַן אויסגעטראַכטער און װאָסערער איז טאַקע אַ טשיקאַװעס פֿון רובינעקס לעבן. אין דעם ליגט אַ סך פֿון דער פּיעסעס שפּאַנונג און אומזיכערקייט.

אין עטלעכע מאָמענטן, דעקלאַמירט רובינעק שײַלאָקס מאָנאָלאָגן אין דער שטים פֿונעם טאַטן — אַפֿילו אַ מאָל מיט אַ גמרא־ניגון („װער דען װאָלט געשפּילט שײַלאָק אַזוי?“ האָט ער מיך שפּעטער רעטאָריש געפֿרעגט). בײַם סוף פֿון דער פּיעסע, װאָס איז כּמעט אין גאַנצן אויף ענגליש, הערן מיר די באַרימטע רעדע „האָט דען אַ ייִד ניט קיין אויגן?“, דװקא אויף מאַמע־לשון.

„אין זײַן ספּעציפֿישקייט, װערט ייִדיש אוניװערסאַל,“ זאָגט רובינעק, װאָס האָט אויך געשפּילט אויף ייִדיש אינעם פֿילם Shttl („שטטל“, 2002) און די ראָלע פֿון הירש ראַסיינער (אויף ענגליש) אינעם פֿילם The Quarrel (די קריג, 1991), באַזירט אויף חיים גראַדעס דערציילונג. „אין זײַן ספּעציפֿישקייט װעגן אונדזערע איבערלעבונגען װי מענטשן, װי ייִדן, קענען מיר זיך ׳האַלטן בײַ די הענט׳ מיט דער גאַנצער װעלט.“

טיילװײַז האָט דער אַקטיאָר טאַקע דורכגעפֿירט דעם שמועס מיט מיר אויף ייִדיש, װאָס, ער איז מודה, קומט אים אָן שװערלעך, נאָר װאָס ער האָט בײַ זיך „נישט אין קאָפּ, נאָר אין האַרצן.“

איך האָב אים געפֿרעגט, צי ער פּרוּווט טאַקע פֿאַרגופֿן אין דער פּיעסע די אינטאָנאַציעס און זשעסטן פֿונעם טאַטן?

„איך האָב אַפֿילו ניט געדאַרפֿט פּרוּװן. אַלע קינדער קענען נאָכמאַכן זייערע טאַטע־מאַמעס,“ האָט ער געזאָגט. „דאָס גאַנצע לעבן האָב איך געזען װי דער טאַטע טרעט אויף פֿאַר משפּחה און פֿרײַנד. אַ נאַטירלעכער דערציילער איז ער געװען.“

מאַכט דער רמב״ן: „מעשׂה אָבֿות סימן לבנים“ — די טאַטן פֿון די עלטערן און די עלטערנס עלטערן זאָגן פֿאָרויס דאָס לעבן פֿון די קינדער.

רובינעקס טאַטע, ישׂראל רובינעק, אַ געבוירענער אין לאָדזש, האָט אָנגעפֿירט מיט אַ טעאַטער־טרופּע אין די־פּי־לאַגער פֿערנװאַלד, אין בײַערן. רובינעק איז טאַקע געבוירן געװאָרן אין דער זעלבער נאַכט, וואָס דער טאַטע איז דאָרט אויפֿגעטראָטן ווי דער גולם אין לייװיקס באַרימטער דראַמאַטישע פּאָעמע, אין 1948.

אָט דער צופֿאַל, דאָס געשעעניש, שמעקט מיט באַשערטקייט, מיט הייליקייט אַפֿילו. די אָ הייליקייט באַמערקט רובינעק אין משך פֿון „דאָס שפּילן שײַלאָק“, אין איינער פֿון דער פּיעסעס שטאַרקסטע רעפּליקן:

„איך האָב קיין מאָל ניט געגלייבט אין גאָט. איך גלייב אין דעם, אין טעאַטער. דאָס איז הייליק.“

אָבער אויך אין ייִדיש גלייבט ער. „ייִדיש, װי טעאַטער, איז קאָמונאַל — און איז הייליק,“ האָט ער מיר געזאָגט. „װי לאַנג האָט מען געזאָגט אַז טעאַטער איז טויט? אַזוי אויך מיט ייִדיש.“

דער אַקטיאָר זאָגט אַז עס גלוסט זיך אים איצט שפּילן אין ייִדישן טעאַטער, און ער האַלט אין אַרומרעדן מעגלעכע פּראָיעקטן.

אויך מיר, סײַ צוקוקער סײַ מיט־אַרטיסטן, קוקן אַרויס אויף דעם — אויף נאָך אַזאַ קאָמונאַלער, עקסטרע־הייליקער איבערלעבונג אין טונקעלן טעאַטער־זאַל, װוּ גאָר ניט איז ניט קאָנקרעט און קלאָר.

װי רובינעק זאָגט אין דער נײַער אויפֿפֿירונג, מיט פֿאַררייטלטע באַקן און שטאַרק אַקטיװירטע ברוגז־מוסקלען: „דער טעאַטער איז ניט קיין safe space (געזיכערט אָרט).“

דאָס הייסט, דער טעאַטער איז פֿאָרט אַ פֿאָרום פֿאַר פֿראַגעס, חילוקי־⁠דעות, און גײַסטיקן געראַנגל.

זאָל זײַן אַזוי.

די פּיעסע וועט מען שפּילן ביזן 7טן דעצעמבער אין פּאָלאָנסקי־שעקספּיר־צענטער אין ברוקלין. צו קויפֿן בילעטן גיט אַ קוועטש דאָ.

 

The post Saul Rubinek plays a version of himself in ‘Playing Shylock’ appeared first on The Forward.

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Hasidic leader defends support for Mamdani. ‘I’m taking beatings to save you’

Zohran Mamdani’s election as New York City mayor is further deepening divisions within the Jewish community, with some mainstream organizations now adopting a wait-and-see approach while others denounce him as an “enemy.” At the same time, support for Mamdani among certain Hasidic groups is drawing growing attention.

In a recent tense interview with Mishpacha magazine, a weekly conservative publication widely read in the Haredi community, Rabbi Moshe Indig, a political leader of the sect known as the Ahronim, was pressed to defend his public embrace of Mamdani in the final days of the mayoral race. (The Ahronim is led by Rabbi Aaron Teitelbaum from Kiryas Joel.)

“People call me a kapo,” Indig told the magazine, using a term that originally referred to Jewish inmates at Nazi concentration camps who were assigned to assist the SS. “Anyone who knows what a kapo is can see that I am the exact opposite — a kapo beat you up to save himself. I’m taking beatings to save you.”

Indig’s endorsement of Mamdani set off a firestorm within the community, exposing sharp internal divides over whether the candidate deserved the trust of many Jews. Criticism of Mamdani intensified after the election, following his mixed response to the protest outside the Park East Synagogue, which featured anti-Israel and antisemitic slogans. Mamdani, through a spokesperson, questioned the use of a sacred place for an event promoting migration to Israel, while also discouraging the language that was used at the protest.

“I’m taking missiles over this, not just bullets,” Indig said in the interview. He explained that his support stemmed from Mamdani’s quiet, sustained outreach to Haredi leaders and his clear status as the race’s frontrunner, saying Mamdani had simply earned the endorsement.

“I didn’t promise him votes,” Indig said. “I explained that because the community was so convinced of his antisemitism, I wouldn’t be able to get the majority of people to vote for him.”

Mamdani, he said, replied that he wasn’t seeking votes so much as an opportunity to show he could earn the community’s trust and disprove their perceptions of him. “I saw that as a beautiful invitation to our community,” Indig said.

Part of Mamdani’s outreach included a visit to Hasidic leaders in South Williamsburg during Sukkot and an open letter in Hasidic Yiddish that outlined his plans to combat antisemitism and advance his affordability agenda.

Andrew Cuomo, who won a majority of the Jewish vote and dominated Hasidic areas in Brooklyn on Election Day, failed to do that sort of politicking, Indig said. “Cuomo, who was supposed to be the favorite of the Jews, didn’t ask to go to any sukkah. Not one,” he said.

Indig’s endorsement of Mamdani marks the third consecutive mayoral race in which the Ahronim has demonstrated its political influence by backing the eventual winner, while other Hasidic blocs supported rival candidates. In 2021, they endorsed Eric Adams over Andrew Yang, who was favored by most leading Hasidic sects. And in 2013, they backed Bill de Blasio, who narrowly avoided a runoff in the Democratic primary by just 5,000 votes, while the Zalonim and other groups supported Bill Thompson, then seen as the frontrunner.

“We are currently the only Yidden with access to the future City Hall,” he boasted, using the Yiddish word for Jews. He hopes that changes, he said.

Last month, Mamdani named more than a dozen diverse Jewish leaders and activists to his transition team. Monica Klein, the Mamdani transition’s communications director, said the subcommittees are preparing to implement his “agenda of safety and security for Jewish New Yorkers and everyone else who calls this city home, including his pledge for an 800% increase in anti-hate crime prevention.”

Perceptions of Mamdani have yet to change. A recent poll of 745 American Jews found that 67% believed Mamdani’s election would make New York City’s Jews less safe, while 6% believed they would be safer. The Anti-Defamation League, which clashed with Mamdani during the election, launched a monitor to track Mamdani’s appointments and policies. The ADL also criticized the inclusion of Tamika Mallory as a member of the transition committee on community safety. Mallory co-founded the 2017 Women’s March, then stepped down from the organization after criticism over her ties to Nation of Islam leader Louis Farrakhan and her refusal to affirm Israel’s right to exist.

Indiq affirmed that he’s comfortable with his decision. “Getting guarantees from him before the election gives me critical leverage afterward — if he fails to be a friend, I can call him on his promise to be there for us,” he said.

The post Hasidic leader defends support for Mamdani. ‘I’m taking beatings to save you’ appeared first on The Forward.

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Israel’s Netanyahu Says Syria Deal Possible, Expects Buffer Zone

Israeli Prime Minister Benjamin Netanyahu participates in the state memorial ceremony for the fallen of the Iron Swords War on Mount Herzl, in Jerusalem, Oct. 16, 2025. Photo: Alex Kolomoisky/Pool via REUTERS

Israeli Prime Minister Benjamin Netanyahu said on Tuesday a deal with Syria is possible and he expects Syrian authorities to establish a demilitarized buffer zone from Damascus to Mount Hermon and other areas.

Netanyahu spoke a day after US President Donald Trump, whose administration has been trying to broker a non-aggression pact between the two countries, said it was very important that Israel maintained a “strong and true dialogue” with Damascus.

Syria does not formally recognize Israel, which following the fall of longtime Syrian leader Bashar al-Assad in December moved troops into a buffer zone along the Syrian border to secure a military position to prevent terrorists from launching attacks against the Jewish state.

The previously demilitarized zone in the Golan Heights, a strategic region on Israel’s northern border previously controlled by Syria and later annexed by Israel, was established under the 1974 Disengagement of Forces Agreement between Damascus and Jerusalem that ended the Yom Kippur War. However, Israel considered the agreement void after the collapse of Assad’s regime.

“What we expect Syria to do is, of course, to establish a demilitarized buffer zone from Damascus to the buffer area, including the approaches to Mount Hermon and the Hermon peak,” Netanyahu said while visiting wounded soldiers in central Israel. “We hold these areas in order to ensure the security of Israel’s citizens, and that is what obligates us.”

He added: “With goodwill and an understanding of these principles, it is possible to reach an agreement with the Syrians, but we will stand by our principles in any case.”

Trump has backed Syria‘s new leader, Ahmed al-Sharaa, while Israel has voiced wariness over Sharaa’s past links to Islamist militancy, but has engaged in efforts to broker a deal.

An Israeli raid in southern Syria on Friday killed 13 Syrians, Syrian state media reported. The Israeli military said it had targeted a Lebanese Islamist militant group there. Netanyahu on Tuesday was visiting soldiers wounded in the clash.

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