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The Hanukkah merch market has exploded. But are Jews feeling more represented?
(JTA) — It was early November when Nicholas Wymer-Santiago walked into his local Target in Austin, Texas, and realized it was beginning to feel a lot like Hanukkah.
Instead of an endcap with a limited array of Hanukkah basics, as he had seen in past years, there stretched out a whole aisle of holiday products: pillows; dreidel-shaped pet toys; window decals; menorahs in the shape of lions, corgis and whales; and so much more. Even the $5-and-under impulse-buys section filled with seasonal products had a supply of Hanukkah goods, including a Star of David-shaped bowl and a set of dishes labeled “sour cream” and “applesauce.”
“In a good way, it was overwhelming at first, because there’s so much and I kind of want to buy it all,” Wymer-Santiago recalled feeling as he stood in the holiday section, looking up at a large photograph of a Hanukkah celebration alongside others showcasing Christmas.
The higher education administrator at the University of Texas decided to limit himself, at first taking home just a tea towel and a matching mug printed with a Hanukkah motif.
“And then I came back twice, maybe three times and each time I bought more and more items that I know I probably don’t need,” he said. “I think I’ve just had so much excitement about the novelty of it all, and having the ability to purchase these items, many of which I’ve never seen before.”
Wymer-Santiago is hardly alone in loading his cart with Hanukkah merchandise. Across the United States, big-box stores appear to be stocking more Hanukkah products than ever — and while off-color items such as Hanukkah gnomes and “Oy to the World” dish towels have raised eyebrows, the real story might be that American retailers have decked their shelves with menorahs, tableware and other items that are appropriate, affordable and often downright tasteful.
For many American Jews, the result is a sense of inclusion at a time of unease — although some are wrestling with what it means to have access to a fast-fashion form of Judaica.
“It is very exciting to go into Target or Michaels or a Walmart and to see Hanukkah merchandise,” said Ariel Scheer Stein, an influencer who shares crafting and holiday content for Jewish families on Instagram, where she has more than 20,000 followers.
Social media influencers in Miami, New York City and Denver respond to the flood of Hanukkah products at their local Target shops in 2022. (Instagram/@jamwithjamie/@cupofjo)
“The feeling is almost like pride and like we’re being seen and represented,” Stein added. “In a sea of Christmas … it feels really great, even if it’s a much smaller representation, that the Jewish holiday is there also and the Jewish community is being acknowledged and represented.”
The idea that retailers have stocked up on Hanukkah goods to make Jews feel represented is tempting, but it’s probably not the only reason for a shift in the market, according to Russell Winer, deputy chair of the marketing department at New York University’s Stern School of Business. He said that while an endcap — the small set of shelves at the end of an aisle — might sometimes be given over for symbolic purposes, the devotion of an entire aisle at the busiest time of the year is purely a business decision.
“These stores are very sophisticated in what they put in them,” Winer said. “They’re not going to put stuff on the shelves, especially at the holidays, if they don’t think they’re going to sell.”
There are signs that the Hanukkah market might be much wider than the proportion of Americans who identify as Jewish, 2.5%, would suggest. Numerator, a respected consumer trends polling firm, found in a survey of 11,000 consumers conducted in January 2022 that 14% of respondents said they were “definitely” or “probably” celebrating Hanukkah this year, compared to 96% for Christmas. More than half of the Hanukkah celebrants said they expected to spend more than $50 on the holiday — suggesting that retailers can expect hundreds of millions of dollars in Hanukkah spending this year.
Part of that marketplace is the growing number of families in which Hanukkah is celebrated alongside other holidays, usually Christmas. Most American Jews who have married in the last decade have done so to people who are not Jewish, according to the 2020 Pew study of American Jews; most of them say they are raising their children exclusively or partly as Jews. They may want to have products that allow Hanukkah to share the stage equitably with the other celebrations in their family.
“I’m not terribly surprised from a cultural standpoint that there’s more merchandise,” said Winer, who is Jewish. He said he and his wife had purchased Hanukkah stockings for their grandchildren, who are being raised in two faith traditions. (Evangelical Christians and Messianics, those who adopt Jewish practices while believing in the divinity of Jesus, also represent an emerging market for Jewish ritual objects.)
Stein offered another theory to explain the uptick in interest in Hanukkah products: the fact that social media and Zoom meetings have made home lives more transparent than ever.
“The communal sharing of lives, whether you’re an influencer or even my friends on Facebook showing what their display is this year or taking a picture of a recipe they were really proud of, making latkes from scratch — there’s just more visibility than there has been in the past,” she said. “And that’s probably a factor.”
Whatever the reasons, shoppers are noticing. Like Stein and countless other Jewish influencers, Rabbi Yael Buechler, a devoted observer of Jewish consumer trends, has offered tours of Hanukkah merchandise to her social media followers. Wearing Hanukkah pajamas that she designed and sells, Buechler has posted 14 videos to TikTok showcasing the Hanukkah collections of national retailers and assigns each store a “yay” or “nay” based on several metrics, including whether items display accurate Hebrew or appear to be generic blue-and-white items being passed off as made for the holiday. The videos, which have been viewed hundreds of thousands of times, have given her a broad view of what’s available to the Hanukkah consumer.
Welcome to the second installment of Hanukkah merch: YAY or NAY? .@target edition .Items were rated by:If the product was beyond blue & white Correct Hebrew Whether the Hanukkiyah was kosher If the Hanukkah pun was goodWhether animal was Hanukkah punnable (i.e. Menorasaurus) .#hanukkahiscoming #hanukkahfails #hanukkahcountdown #hanukkahyayornay #yayornay #hanukkah2022 #targetfinds #hanukkahpresents #hanukkahpjs #hanukkahgifts #hanukkahcheck #chanukah2022
“I see a lot more products this year than any other year,” said Buechler, who works at a Jewish school outside New York City. “I see a lot of new prints. I see more creativity in the market. I see more humor in the market.”
Like Wymer-Santiago, Buechler said Target, which has 2,000 locations across the United States, stood out as offering the widest array of products and the lowest proportion of “fails,” or products that miss the mark religiously, culturally or aesthetically.
“They have really stepped it up,” Buechler said. “Target also carries the Nickelodeon ‘Rugrats’ Hanukkah sweatshirts that are just brilliant. … I would definitely say they get the biggest ‘yay’ for this year.”
Target, which has a track record of using inclusive imagery in its advertisements and in-store promotions, declined to answer questions about its offerings, including how much bigger its Hanukkah collection is this year than in the past and how widely the products for Jewish buyers have been distributed. But a spokesperson said the feeling Wymer-Santiago and Stein described after visiting their local stores is exactly what the company is trying to cultivate.
“Target is committed to creating an inclusive guest experience in which all guests feel represented,” the spokesperson wrote in an email. The spokesperson noted that Target’s Hanukkah assortment “was developed in collaboration with Jewish team members and input from our Jewish employee resource group” and crosses several of the retailer’s in-house brands.
One of those lines, Opalhouse by Jungalow, was created by a Jewish artist, Justina Blakeney. Last year, Blakeney’s first Hanukkah collection included plates and pillows, as well as a gold menorah shaped like a dove. This year, Blakeney added new pillow designs and a clay menorah.
Target’s website prominent promotes Hanukkah products, including from a house brand by a Jewish creator named Justina Blakeney. (Screenshot)
“If I could go back in time and tell elementary-school-aged Justina (or ‘Tina’ as I was called back then) that I would have a chance to design a Hanukkah collection for Target, I would have lost my mind,” she wrote in an October blog post revealing the collection.
Hanukkah goods have always been widely available through Jewish merchandisers and at synagogue bazaars — but those products have been available only to people who already engaged in Jewish communities. Amazon and other online retailers have increased access, but only for people who are hunting for Hanukkah supplies. A Hanukkah aisle at Target, in contrast, reaches the many Jews who may not already have robust holiday traditions.
Stein, who said she particularly regretted not snapping up a marble dreidel sculpture that quickly sold out at Target, said she saw only benefits in promoting major retailers’ Hanukkah offerings, even if doing so has made her something of an unpaid advertiser at times.
“Right now, especially with the rise of antisemitism, if there are ways that we can spur Jewish joy — and for me, that’s by sharing and inspiring people with different kinds of Hanukkah merch and home decor and jewelry — I think that’s great,” she said.
Not everyone is thrilled by the shift in the marketplace. The sweeping Hanukkah displays are drawing criticism from those who have long lamented that the American primacy of Christmas has caused Jews to focus too much on a minor holiday, while leaving holidays with more religious significance relatively uncelebrated.
“I think: What would it feel like to see a giant Shavuot display?” Wymer-Santiago said.
The fast-fashion aspect of the big-box retailers’ offerings, many of which are imported from China, also raises concerns about whether easy access to trendy Judaica comes at environmental and cultural costs.
“How about we don’t extract fossil fuels to make crap that no one needs and that makes Jewish communities less distinctive?” asked Dan Friedman, a writer and longtime climate activist, though he emphasized that systemic change, rather than tweaks to purchasing decisions by Jewish consumers, is needed to avert climate catastrophe.
For Buechler and others, the benefits of a mass-market Hanukkah merchandise boom outweigh any possible drawbacks.
“As a rabbi, I am all for anything that will make Hanukkah celebrations more engaging and potentially lengthen a family celebration,” said Buechler, who said her own collection had outgrown the four tubs it occupied several months ago, and that one of her favorite purchases was of a Hanukkah sweater for lizards that she bought for a friend’s guinea pig.
“I really do believe that owning different kinds of Hanukkah merch, whether apparel or otherwise, will increase the likelihood that a family will celebrate with friends with family for more nights than they would have last year,” she added.
Nicholas Wymer-Santiago takes a selfie showing off his menorah collection, mostly acquired at his local Target in Austin, Texas. (Courtesy of Wymer-Santiago)
Wymer-Santiago plans to celebrate the holiday with his family in Ohio, meaning that he will be leaving behind much of this year’s Target haul in his Austin apartment: the device that makes dreidel-shaped waffles, the window decals that advertise the holiday to passersby, the giant dreidel-shaped jar that he has filled with, well, dreidels. He said he planned to make room in his suitcase for at least one item: a $5 menorah that reminds him of his dog.
Wymer-Santiago said a piece of him worried that Target was taking advantage of his excitement about Jewish representation, the way it has been criticized for doing around LGBTQ Pride celebrations, to sell him stuff he doesn’t need.
“Every time I buy something from Target in general, but definitely for Hanukkah, I think about this,” he said. “But then I think: This thing is so cute. And I just need it.”
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The one crucial domain in which Iran outwitted Israel
Last summer, a 21-year-old far-left activist named Calla Walsh traveled to Iran for its International Memorial for the Media Martyrs of the Struggle Against the Zionist Regime.
Addressing the crowd in Tehran, Walsh said: “We all have a duty, when we go back to the countries we came from, to share the truth we saw here and to struggle against Zionism and imperialism.”
“Glory to all the martyrs. Glory to the axis of resistance,” she added, also saying “Death to America. Death to Israel.”
Not every leftist American activist is jetting to Tehran to spout propaganda. But the language that Walsh — who supported Sen. Ed Markey’s 2020 campaign, which I worked on — used should be familiar to anyone tracking anti-Israel sentiment in the United States.
What may be less familiar: It’s language that the Islamic Republic of Iran has been key to spreading.
In the current war and in recent years, Israel has proven far more capable in degrading the Islamic Republic as a military actor than in undercutting the influence of the ayatollahs’ ideas, in which anti-Zionism, antisemitism and anti-imperialism are melded into a single ideology. This framework becomes all the more potent when Israel’s government hands its critics ammunition: Settlement expansion, the killing of Palestinian civilians and a rightward lurch have combined to make caricatures of Zionism feel, to many, like a good enough approximation of the truth.
But what the ayatollahs demonstrated better than anyone is that criticism of Israel rooted in anti-imperialism is often just a vehicle for antisemitism.
The bait and switch
Ayatollah Ruhollah Khomeini, the Islamic Republic’s hardline founder, pitched the Iranian revolution as one of social justice.
In 1963, Khomeini declared that the “great aim of Islam” was “to prevent oppression, arbitrary rule, and the violation of the law” — abuses heavily associated with Iran’s repressive government under the Shah. He spoke to the Iranian public in terms with clear parallels to the liberal canon of the American founders, promising citizens a “government that will assure their happiness and allow them to live lives worthy of human beings.”
As Abbas Milani, with whom I studied at Stanford University, recently wrote in The New York Times, this was a bait-and-switch: a liberal mirage used as a tactic to consolidate support for the revolution. Khomeini cast those principles aside the moment he entered power.
But even before the revolution, Khomeini’s pronouncements about Jews foreshadowed the illiberal oppression that was to come.
“We see today that the Jews (may God curse them) have meddled with the text of the Qu’ran,” Khomeini declared in a series of lectures on Islamic governance in 1970. “We must protest and make the people aware that the Jews and their foreign backers are opposed to the very foundations of Islam and wish to establish Jewish domination throughout the world.”
“Since they are a cunning and resourceful group of people, I fear that — God forbid! — they may one day achieve their goal, and the apathy shown by some of us may allow a Jew to rule over us one day.”
Khomeini’s Jew-hatred appeared to be a genuine ideological commitment, rather than just a political maneuver. In 1977, on the eve of the revolution, he said that “The Jews have grasped the world with both hands and still they are not satisfied.”
Anti-Judaism to anti-Zionism
Israel became the central focus of Khomeini’s conspiratorial belief in Jewish subversion. As such, his objections to Israel often emphasized its Jewish nature rather than its policies.
In 1970, Khomeini lambasted the Shah for extending “his recognition to a government of unbelievers — of Jews, at that — thereby affronting Islam, the Qur’an, the Muslim governments, and all the Muslim people.” (The Shah never formally recognized Israel, but did have unofficial representation in Tel Aviv. One Iranian official at the time described it as “relations of love without a marriage contract.”)
In 1971, Khomeini called attention to “Israel, that stubborn enemy of Islam and the Quran, which a few years ago attempted to corrupt the text of the Quran.” Replace “Israel” with “Jews” and that statement is all but identical to his earlier accusation that Jews had altered a holy text.
From theology, Khomeini turned to pathology. Eight years after the revolution, he spoke of Israel as a “prevalent, festering, and cancerous Zionist tumor.” Israel must be destroyed, he said, to keep Muslim countries “safe from the evil of this unclean enemy” and the “unclean presence of the Zionists” — taking issue not with Israeli political actions but with the cleanliness of its people, a classic antisemitic trope.
Khomeini referred to imperialism, too, as a cancer. In a 1972 letter to students in North America, he wrote that “Israel was born out of the collusion and agreement of the imperialist states.” Khomeini had previously referred to Jews as the “servants of imperialism,” and framed Islam as “the school of those who struggle against imperialism.”
Colonialism’s pernicious legacy and antisemitic tropes of Jewish domination made it easy for Khomeini to package opposition to colonial rule with opposition to Israel. Muslims, Khomeini said, needed to “stop colonialism and Zionism” on the basis of “human duty, brotherhood, and rational and Islamic standards.”
Khomeini’s vision was clear: resistance to imperialism, opposition to Israel and hatred of Jews were all the same cause.
Khamenei exports revolution
Ayatollah Ali Khamenei, who succeeded Khomeini as supreme leader in 1989, committed himself to spreading that vision. His English-language account on X amassed more than two million followers, and issued pronouncements such as “the long-lasting virus of Zionism will be uprooted thanks to the determination and faith of the youth.” In 2022, he spoke of “Zionist capitalists” as “a plague for the whole world.”
After the Oct. 7, 2023 Hamas attack on Israel , Khamenei addressed American campus protesters, telling them: “You have now formed a branch of the Resistance Front.” He invoked, in that address, “the global Zionist elite” that “owns most U.S. and European media corporations.” He repeatedly refused to call Israel by its name, referring to it instead as the “Zionist regime” or “Zionist entity.”
That wasn’t the first time he explicitly appealed to Western, left-leaning youth. A 2015 letter he issued after Islamist gunmen attacked the offices of the satirical magazine Charlie Hebdo in Paris explicitly addressed “the youth in Europe and North America.” The letter referenced slavery and colonialism, and encouraged young Westerners to study Islam for themselves rather than let it be defined by the West, who “hypocritically introduce their own recruited terrorists as representatives of Islam.” Khamenei notably did not condemn the act of terror itself.
The letter did not specifically engage with issues surrounding Israel, but it marked a notable moment in Khamenei’s efforts to establish connections with young Westerners. And, alarmingly, the considerable energy he and the Islamic Republic spent in translating their ideology to Western, English-speaking, progressive audiences worked.
The echo chamber
Calla Walsh’s pronouncements in Tehran were extreme. But they still pointed to an escalating tenor of activist discourse that is increasingly shaping the public’s attitudes toward Israel.
Democratic Socialists of America chapters across the country have passed resolutions defining Zionism as “a racist, imperialist, settler-colonial project,” with some insisting on the need to oppose it “by any means necessary.”
On TikTok, video after video uses Khamenei’s framing of Israel as a “Zionist entity,” from a clip saying that “the American public has woken up to the Zionist entity known as Israel” to another decrying “the cowardly Arabs who normalize relations with the Zionist entity.” A coordinator of the sham charity Samidoun, which conducted fundraising for the Popular Front for the Liberation of Palestine in North America and Europe, stated in October 2022 that “we all have a right and a duty to resist the murderous Zionist entity.”
Most of the echoes between activists and the ayatollahs represent rhetorical alignment, rather than literal coordination. But that alignment has had profound consequences for how the world thinks about Israel, and about Jews.
The road ahead
We do not know how this military campaign ends. But no matter what happens, the ideology of the ayatollahs has already outlasted Khamenei.
Even the reactions to his death prove it: Some leftist organizers have put together vigils for the slain dictator. One coalition of activist groups in New York wrote that “we stand with Ayatollah Khamenei because he stood for us” and lauded him for speaking “about the shared struggle of oppressed people.”
The confluence of anti-imperialism, anti-Zionism, and antisemitism didn’t originate solely with the ayatollahs. Many other forces, including some academic theorists at American institutions such as Edward Said and Judith Butler, played a role.
And many protesters opposing Israel, or the current war, may have no idea that some of the rhetoric they use has ties to the oppressive regime in Tehran. The genuine horror of the war in Gaza, ongoing crackdowns in the West Bank, the sense that the U.S. has enabled these abuses, and a wariness of American adventurism in the Middle East can do a lot to explain public opinion.
But the rhetorical ties are there all the same. And while this war may determine crucial aspects of the future of the Middle East, it will not undo the damage the ayatollahs’ ideas have already wrought.
Khomeini insisted he distinguished between Jews and Zionists, even as he cursed Jews in one breath and condemned Zionists in the next. When today’s activists make that same claim, we should ask whether the distinction they draw is any more meaningful than his was.
The post The one crucial domain in which Iran outwitted Israel appeared first on The Forward.
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‘This isn’t the Gov. Newsom that we know’: One week after apartheid remark, calls to reconsider remain unheeded
One week after California Gov. Gavin Newsom caused a stir by using the term “apartheid” to describe Israel, Jewish leaders in the state and beyond — have tried in vain to get him to walk back his statement.
Those seeking answers include allies of the term-limited governor, a likely presidential candidate, who have defended his record and even the comment itself.
Newsom said March 3 on a podcast that Israel had been talked about “appropriately as sort of an apartheid state,” and suggested that a time may come when the U.S. should reconsider its military aid to Israel.
Some Jewish leaders have said the apartheid comment had been taken out of context, and representatives of Jewish groups who met with the governor’s staff following Newsom’s remark called the conversation constructive. But Newsom has not backtracked in public appearances since then, leaving those leaders split on whether a serious contender for the 2028 Democratic nomination — long seen as a champion of Jewish causes — is plotting a new course on the national stage.
Newsom’s clarification two days later — noting that he was referencing a Thomas Friedman column in the New York Times about the direction Israel was headed — offered them little succor.
“It’s out of step,” said David Bocarsly, executive director of Jewish California, a group that represents more than 30 Jewish community organizations in the state. “This isn’t the Governor Newsom that we know.”
Newsom’s office did not respond to an inquiry.
‘Sort of an apartheid state’
Newsom made the remark in a live taping of Pod Save America, a podcast hosted by former Obama administration staffers Jon Favreau and Tommy Vietor. The duo, who are among the Democratic mainstream’s most vocal Israel critics, asked Newsom whether he thought the time had come to reevaluate American military support for the country.
In an extended response, Newsom brought up Israeli Prime Minister Benjamin Netanyahu.
“The issue of Bibi is interesting, because he’s got his own domestic issues,” Newsom said. “He’s trying to stay out of jail. He’s got an election coming up. He’s potentially on the ropes. He’s got folks, the hard line, that want to annex the West—the West Bank. I mean, Friedman and others are talking about it appropriately as a sort of an apartheid state.”
As to whether the United States should consider rethinking military support for Israel down the road, Newsom replied, “I don’t think you have a choice but that consideration.”

Newsom’s use of the term and apparent willingness to break from pro-Israel orthodoxy sent heads spinning. Jewish Insider described the interview as a “hard left” shift. A column in the Jewish Journal of Greater Los Angeles assailed Newsom for “finger in the wind politics.” And secular outlets like Politico and The Guardian reported that Newsom had likened Israel to an apartheid state.
Even organizations that have historically enjoyed a collaborative relationship with Newsom publicly condemned the remarks. Jewish California, whose member groups include the state’s local Jewish federations, took to Instagram to call them “inflammatory.”
Newsom said in a subsequent live appearance March 5 that he was referencing Friedman’s recent assertion that Israel annexing the West Bank without giving Palestinians equal rights would create an apartheid system.
“I was specifically referring to a Tom Friedman column last week, where Tom used that word, ‘apartheid,’ as it relates to the direction Bibi is going, particularly on the annexation of the West Bank,” he said. “I’m very angry with what he is doing.”
The clarification wasn’t strong enough for the Jewish California coalition. Bocarsly told The Jewish News of Northern California last week the groups hoped to see a definitive public statement from the governor that he continues to support funding for Israel’s defense and that he “doesn’t believe that a thriving, pluralistic and democratic society, as it is in its current state, is an apartheid state.”
Tye Gregory, chief executive of the JCRC Bay Area — a Jewish California member group — added to the outlet that “we need to hear directly from the governor.”
The coalition left its conversation with Newsom officials believing such a statement was forthcoming, but Bocarsly said his optimism was fading.
“It’s been several days, and we haven’t seen the clarification that we had hoped,” Bocarsly said. “And we’re still waiting.”
A loaded word
Some international and Israeli human rights organizations say Israel’s occupation of the West Bank and the treatment of Palestinians in the territory already constitutes apartheid.
The term was originally used to describe the system of institutionalized segregation in South Africa that granted the minority white population official higher status, denied nonwhites the right to vote and enforced a range of other forms of economic, political and social domination. Those applying the apartheid term to Israel point to the Israeli citizenship, voting rights, freedom of movement and legal protections granted in the West Bank to Israeli residents but not Palestinians in the territory.
But many Jews say that any charge of apartheid — whether referring to the present or a hypothetical future — oversimplifies the Israeli-Palestinian conflict and is used as a cudgel to delegitimize the Jewish state, where within its boundaries Israeli Arabs can vote and travel freely.
Israel annexing the West Bank — a stated goal of far-right ministers in the Netanyahu coalition like Itamar Ben Gvir and Bezalel Smotrich — would replace the premise of Palestinian sovereignty in the territory, which is officially governed by the Palestinian Authority, and enshrine the two-tier system. Such a step, Friedman wrote in a Feb. 17 column, would amount to apartheid.
“It’s been several days, and we haven’t seen the clarification that we had hoped. And we’re still waiting.”
David BocarslyExecutive Director, Jewish California
Bocarsly believed that Newsom’s reference to apartheid had been misinterpreted — even after the governor clarified his views — as describing Israel today, rather than a future scenario.
Nevertheless, he said, by invoking the term “apartheid” at all the governor had played into an effort among Israel’s detractors to make use of terms like “apartheid” and “genocide” to describe the Jewish state’s actions a litmus test for elected leaders.
Only a month earlier, Democratic State Senator Scott Wiener — then the co-chair of California Legislative Jewish Caucus — called Israel’s war in Gaza a genocide, after first declining to during a congressional candidate debate and getting jeers in response.
“For someone as close to our community as Gavin Newsom is, I think it was disappointing and painful for a lot of people to see that he was falling into this test,” Bocarsly said. “We want to know that when it comes down to it, that he is willing to avoid criticizing Israel in that way.”
Halie Soifer, chief executive of the Jewish Democratic Council of America, said Newsom’s initial comments had been taken out of context, and she was satisfied with his later clarification. Instead, she objected more to Newsom’s suggestion that the U.S. might eventually withhold military aid to Israel. The JDCA rejects withholding or conditioning such aid in its platform.
Still, while the “apartheid” phrase got the most attention, Soifer suggested it was just as revealing when — in the same podcast appearance — Newsom had described Israel’s rightward turn under Netanyahu as “heartbreaking.”
“It’s indicating his emotions are actually in this but also disagreement with the policies of the current Israeli government,” Soifer said. “And that is a view that polling has consistently shown is held by the vast majority of American Jewish voters.”
But she acknowledged that further backtracking would help, noting that she had listened to the section of the podcast multiple times to get a clear idea of his intent.

“I don’t think the average person is doing that,” Soifer said in an interview, “and he shouldn’t assume that either.”
The governor you know
The comments seemed to break with Newsom’s track record of verbal and legislative support for Jewish life both in the state and in Israel.
During his seven years in the governor’s office, he has funded the largest nonprofit security grant program in the nation, signed a landmark bill aimed at addressing antisemitism in public education and poured some $50 million into Holocaust survivor assistance programs. He also visited Israel to meet with Oct. 7 survivors less than two weeks after the attacks.
That made Newsom’s failure to hedge in a more fulsome way all the more confounding for his Jewish allies.
Gregg Solkovits, president of Democrats for Israel Los Angeles, a Democratic party club, thought the governor had been intentionally vague — and was intentionally waiting out the Jewish criticism — to “protect his left flank” as a future presidential candidate.
“He knows that in the upcoming election, there will be Bernie-supportive candidates who are going to be running for the nomination, and he will be attacked for being too pro-Israel, which he has been consistently,” Solkovits said. “Would I wish that he had not taken that approach entirely? Of course. I also understand he’s running for president.”
Soifer offered that Newsom might just be waiting for the right opportunity.
“He doesn’t actually legislate on this particular issue, so perhaps he feels he doesn’t need to clarify,” she said. “But I think it would be helpful for him to clarify that, especially if he’s seeking an opportunity at some point in the future to weigh in on such decisions.”
The post ‘This isn’t the Gov. Newsom that we know’: One week after apartheid remark, calls to reconsider remain unheeded appeared first on The Forward.
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Norway Police Apprehend 3 Suspects in US Embassy Bombing
Police vehicles outside the US embassy, after a loud bang was reported at the site, in Oslo, Norway, March 8, 2026. Photo: Javad Parsa/NTB/via REUTERS
Norwegian police said on Wednesday they had apprehended three brothers suspected of carrying out Sunday’s bombing at the US embassy in Oslo, in an attack investigators have branded an act of terrorism.
The powerful early-morning blast from an improvised explosive device (IED) damaged the entrance to the embassy‘s consular section but caused no injuries, Norwegian authorities have said.
The three suspects, all in their 20s, are Norwegian citizens with a family background from Iraq, police said.
“They are suspected of a terror bombing,” Police Attorney Christian Hatlo told reporters.
“We believe they detonated a powerful bomb at the U.S. embassy with the intention of taking lives or causing significant damage,” Hatlo said, adding that none of the suspects had so far been interrogated.
One of the men was believed to have planted the bomb while the two others were believed to have taken part in the plot, Hatlo said.
The brothers, who were not named, had not previously been subject to police investigations, he added.
A lawyer representing one of the three men said he had only briefly met with his client and that it was too early to say how the suspect would plead.
Lawyers representing the two others did not immediately respond to requests for comment when contacted by Reuters.
“Although it is early in the investigation, it is important that the police have achieved what they characterize as a breakthrough in the case,” Norway‘s Minister of Justice and Public Security Astri Aas-Hansen said in a statement.
Images of one of the suspects released by police on Monday showed a hooded person, whose face was not visible, wearing dark clothes and carrying a bag or rucksack.
Investigators on Monday said one hypothesis was that the incident was “an act of terrorism” linked to the war in the Middle East, but that other possible motives were also being explored.
Police are now investigating whether the bombing was done on behalf of a foreign state, Hatlo said, reiterating that they were also looking into other possible motives.
Europe has been on alert for possible attacks as the US and Israel conduct air strikes on Iran and Iran strikes Israel and US targets in the Middle East.
On Monday, a synagogue in the Belgian city of Liege was damaged by a blast that authorities called an antisemitic attack. It was not clear who was behind it.
