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This Brooklyn family’s Hanukkah celebration is all over New York’s subway
(New York Jewish Week) — For photographer and Instagram blogger Mordechai Rubinstein, seeing his face plastered all over the subway this holiday season has been an unexpected delight.
Rubinstein is decidedly not a dermatologist (a la subway-famous Dr. Zizmor), nor is he hawking subscription meds or beauty products. Rather, Rubinstein is featured in Nordstrom’s prominent “Make Merry” holiday campaign, where he’s seen celebrating Hanukkah alongside his wife Sara Brown-Rubinstein and their 5-year-old daughter, Isabella.
The ads have been prominently displayed in subway and bus lines across the city. “We first saw it in the wild — we didn’t even know until people started sending us pictures,” said Rubinstein, who assumed the family photo shoot, which happened over the summer in their Greenpoint, Brooklyn home, would be used exclusively on social media. “It was a huge surprise, I don’t know how else to say it.”
The ads spotlight the family of three eating latkes and lighting the menorah together. Rubinstein — who’s known to his 127,000 Instagram followers as @mistermort and describes himself in his bio as “SHMUCK AT LARGE, GARMENTOLOGIST, ANTHROPOLOGIST, photographer, photojournalist and author” — wears a bright pink sweater over a floral shirt and mustard pants, completing the look with a green knit kippah. Meanwhile, Sara and Isabella keep it more simple, wearing a black sweater and white maxi skirt, and a blue and white dress, respectively.
Each member of the family lights their own menorah on Hanukkah, the couple said. (Courtesy of Nordstrom)
The campaign features other notable New Yorkers celebrating the holidays, including actress Christina Ricci and her hairdresser husband, Mark Hampton, and actor and singer Leslie Odom, Jr., his wife Nicolette Robinson and their two kids. (Actress Robinson is Jewish, and though the Nordstrom ads mostly focus on their family’s Christmas situation, there is also a menorah in the photos.)
“When they came to us for the project, we actually didn’t realize how public facing it was going to be,” Brown-Rubinstein, an interior designer for Ralph Lauren stores, told the New York Jewish Week. “But we love Nordstrom and everything they stand for, and we feel like we’re just a great team of people. They are always featuring such great people from different communities and we love working with them.”
For the shoot, the couple said they had nearly complete creative control — they picked out the decor, food, prayer books and outfits they would be wearing for their pretend Hanukkah party.
“Everything was kosher, obviously. It’s pretty sick to have our yarmulkes and latkes in a Hanukkah ad and not some wack pajamas,” said Rubinstein. “They [Nordstrom] let it be authentic to us.”
Even the latkes — which one observer likened to a hockey puck — are legit: they brought them in from Russ and Daughters, Brown-Rubinstein said.
“Inclusivity is important to us as a company, and we know it is something our customers value too,” Red Godfrey, vice president of creative at Nordstrom, told the New York Jewish Week via email. “Our campaign spreads cheer by showing the real human connection through warm and intimate moments shared amongst loved ones in their most personal settings.
“We aimed to capture the authenticity of real families making merry together and giving us a glimpse of what the holidays look like in their homes,” Godfrey added.
Rubinstein is part of the Lubavitch community and was raised in Rhode Island, Maryland and Brooklyn — his parents now live in Crown Heights. Brown-Rubinstein, who grew up in Connecticut, attended Modern Orthodox synagogues as a child, but now considers herself more culturally Jewish. The couple is dedicated to raising their daughter with a strong Jewish identity.
“I’m Lubavitch — I live for mivtzoim,” Rubinstein said, referring to Chabad’s outreach to less observant Jews, such as the practice of Chabad emissaries asking New Yorkers on the street if they are Jewish during Sukkot and inviting them to shake the lulav.
Rubinstein said the experience of representing and reaching out to other Jewish New Yorkers via the Nordstrom campaign felt very similar. “It’s an honor,” he said.
Alongside the ads, Rubinstein collaborated with Nordstrom to design two handmade, luxury menorahs in the shape of a car and a truck that can be purchased on Nordstrom’s website for a cool $585 and $800 each.
Mordechai Rubinstein and Sara Brown-Rubinstein live in Greenpoint with their daughter Isabella and are committed to creating a Jewish life for her. (Courtesy of Nordstrom)
The couple also curated their ideal holiday entertaining items on Nordstrom’s website, including menorahs, cutlery, dishes, and other gifts and shared their Hanukkah traditions with Nordstrom, which include making a latke recipe courtesy of Rubinstein’s sister, Chani.
Now that the eight-day holiday is officially here, the family, just like in year’s past, will light their own menorahs; eat latkes, sufganiyot and gelt; and spend time with family and friends at Hanukkah parties.
Though they have worked with Nordstrom before on a Father’s Day campaign, this is the first time the Rubinsteins have showcased their Jewish identity in such a public, outward-facing way.
“I’m like, very Jewy — I’m the most Jewish,” Rubinstein said. “I love sharing when I’m in Crown Heights with my family, or on Jewish holidays and stuff, I try to share as much as I can. But it’s not often that I get to incorporate it into work — like, never.”
“A big part of my work is documenting and capturing how people wear their clothes, so I’ll put up pictures [on Instagram] if I’m in Crown Heights or Hasidic Brooklyn. I’ll definitely photograph and post from there. But as far as modeling in a campaign like this, it’s something I’ve never really done. To be able to wear a yarmulke [in a campaign] is brand new,” he added.
Interestingly, unlike many American department stores — Macy’s, Neiman-Marcus, Bloomingdales and Bergdorf Goodman, to name a few — Nordstrom does not have Jewish roots. Founded in Seattle 1901 by Swedish immigrants who made their first fortune during the Alaskan gold rush, Nordstrom has been expanding ever since. They opened a seven-story flagship store on 57th and Broadway at the end of 2019.
“We’re proud to be a part of the community,” Godfrey said. “We’re particularly excited about the way this campaign is showing up in New York City and have received positive feedback from customers and local New Yorkers who are seeing the images on billboards, in the subway and on buses.”
For the couple, who met at a concert at now-closed Hiro Ballroom in 2007, the reactions to the ad from friends, family and strangers have also been their favorite part of the experience — a teacher at Isabella’s school called with excitement after seeing the family’s photos on the subway. Even strangers have taken to posting and tagging Rubinstein on Instagram when they see spot the ad.
“It’s really been very heartwarming, so many we haven’t spoken to in a long time have reached out,” Brown-Rubinstein said.
The family hasn’t seen the ad all together yet — Brown-Rubinstein and Isabella rarely take the subway — but Rubinstein said he travels on the train specifically so he can see it. “All I want is to get my family in front of the picture of ourselves on a city bus framed,” he said.
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Maduro Accuses Zionists of Trying to Deliver Venezuela to ‘Devils’ as US Threatens Terror Designation
Venezuelan President Nicolas Maduro speaks during a march amid the disputed presidential election, in Caracas, Venezuela, Aug. 3, 2024. Photo: REUTERS/Maxwell Briceno
Venezuelan President Nicolás Maduro accused Zionists of trying to hand his country over to “devils,” as the United States ramped up military pressure and opposition leaders continued to voice support for action against his regime.
“There are those who want to hand this country over to the devils – you know who, right? The far-right Zionists want to hand this country over to the devils,” Maduro said on Saturday during a speech to local pro-government grassroots organizations.
“Who will prevail? The people of [King] David, the people of God, the people of [Simón] Bolívar, or the imperialist demons?” he continued. “We are the people of David against the Goliaths that we have already defeated in history. If God wills it, we will face them.”
| Nicolás Maduro: “Algunos quieren entregar este país a los demonios; ya saben quiénes son: la facción sionista de ultraderecha”.
pic.twitter.com/i7IJ5W0kOs— Alerta News 24 (@AlertaNews24) November 16, 2025
The Venezuelan leader has a long history of blaming the Jewish state and Jewish communities for the country’s problems, even as opposition leaders continue to publicly voice support for Israel and denounce his regime.
Last year, Maduro blamed “international Zionism” for the large-scale anti-government protests that erupted across the country following the presidential elections, in which he claimed victory amid widespread claims of fraud.
He also called the Argentinian government “Nazi and Zionist” earlier this year, amid an ongoing dispute over the arrest of an Argentine military officer in Venezuela.
Maduro broke diplomatic relations with Argentina after President Javier Milei refused to recognize his reelection in July.
During his Saturday speech, the Venezuelan leader insisted that the country is a Christian nation and questioned why Americans would want to kill Christians, as he urged Washington to refrain from military escalation amid a US buildup in the Caribbean and strikes on alleged drug trafficking vessels.
“I place at the forefront of this battle our Lord Jesus Christ, to whom our homeland has been entrusted, the only king between heaven and Earth, Jesus of Nazareth, the young child and Palestinian martyr, Jesus of Nazareth,” Maduro said.
“I place Jesus of Nazareth as commander-in-chief of the battle for peace and the sovereignty of the Venezuelan people,” he continued.
He also tried to appeal to the American people, urging them to say “no” to war and “yes” to peace.
Maduro’s latest remarks came just before the Trump administration on Sunday announced the decision to designate the Cartel de los Soles, which the Trump administration has accused Maduro of leading, as a foreign terrorist organization. The designation could open the door to strikes on Maduro’s assets and infrastructure inside Venezuela.
“Based in Venezuela, the Cartel de los Soles is headed by Nicolás Maduro and other high-ranking individuals of the illegitimate Maduro regime who have corrupted Venezuela’s military, intelligence, legislature, and judiciary,” the US State Department said in a statement, noting the designation will take effect next week, on Nov. 24.
“Neither Maduro nor his cronies represent Venezuela’s legitimate government. Cartel de los Soles by and with other designated [foreign terrorist organizations] including Tren de Aragua and the Sinaloa Cartel are responsible for terrorist violence throughout our hemisphere as well as for trafficking drugs into the United States and Europe,” the statement continued. “The United States will continue using all available tools to protect our national security interests and deny funding and resources to narco-terrorists.”
Congress has seven days to review the decision after being notified, and “in the absence of congressional action to block the designation,” it will take effect, according to the State Department.
US President Donald Trump said on Sunday that, while he doesn’t believe the administration needs congressional authorization for potential military strikes inside Venezuela, he would like to keep lawmakers informed.
“We like to keep Congress involved. I mean, we’re stopping drug dealers and drugs from coming into our country,” he said. “We don’t have to get their approval. But I think letting them know is good.”
In recent weeks, Trump has ordered at least 21 strikes on boats believed to be carrying narcotics and has built up thousands of troops in the region.
Last month, US Defense Secretary Pete Hegseth announced the creation of a new counter-narcotics Joint Task Force, saying it was established “to crush the cartels, stop the poison, and keep America safe.”
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Harvard Students to Vote on Anti-Israel Divestment Measure
April 20, 2025, Cambridge, MA, USA: Harvard University and Harvard Square scenes with students and pedestrians. Photo: Kenneth Martin/ZUMA Press Wire via Reuters Connect.
Harvard University students will vote this week on an anti-Israel measure calling for divestment from the Jewish State, amid rising concerns about the growth of antisemitism across the political spectrum.
According to The Harvard Crimson, the Harvard Palestine Solidarity Committee — a self-described revolutionary movement which issued some of the world’s first endorsements of Hamas’s Oct. 7, 2023, massacre across southern Israel — overcame objections expressed by the Harvard Undergraduate Association, a student government body, to place the idea on this academic year’s fall survey. Another group, working in concert with PSC, prevailed over the HUA as well, and added a survey question which aims to build a consensus of opposition to the International Holocaust Remembrance Alliance’s definition of antisemitism.
“Should Harvard disclose its investments in companies and institutions operating in Israel?” asks PSC’s question, which was originally framed to accuse Israel of committing genocide in Gaza. “Should Harvard divest from companies and institutions operating in Israel?”
PSC’s diction was edited at the behest of the administration, which determined that it was “leading” and contravened school rules.
“The commission emphasizes that the survey process is designed to foster an environment where students can share their perspectives freely and without pressure,” Harvard’s Election Commission told the Crimson in a statement. “It is not intended to serve as a platform for activism or advocacy by any particular group.”
The US campus antisemitism crisis has kept Harvard University in the headlines.
In October, school officials disclosed a $113 million budget deficit caused by the Trump administration’s confiscation of much of its federal contracts and grants as punishment for, among other alleged misdeeds, its admitted failure to combat antisemitism on its campus.
According to Harvard’s “Financial Report: Fiscal Year 2025” the university’s spending exceeded the $6.7 billion it amassed from donations, taxpayer support, tuition, and other income sources, such as endowment funds earmarked for operational expenses. Harvard also suffered a steep deficit in non-restricted donor funds, $212 million, a possible indication that philanthropists now hesitate to write America’s oldest university a blank check due to its inveterate generating of negative publicity — prompted by such episodes as the institution’s botching the appointment of its first Black president by conferring the honor to a plagiarist and its failing repeatedly to quell antisemitic discrimination and harassment.
“Even by the standards of our centuries-long history, fiscal year 2025 was extraordinarily challenging, with political and economic disruption affecting many sectors, including higher education,” Harvard president Alan Garber said in a statement. “We continue to adapt to uncertainty and threats to sources of revenue that have sustained our work for many years. We have intensified our efforts to expand our sources of funding.”
Harvard is also in court fighting a lawsuit which alleges that administrative officials violated civil rights law by declining to impose meaningful disciplinary sanctions on two students who allegedly assaulted a Jewish student during a protest held to rally anti-Israel activists just days after the Hamas-led Oct. 7, 2023, massacre across southern Israeli communities.
The university’s lawyers contend that the Jewish student, Yoav Segev, has not backed his claim with evidence and that his grievance is founded not in any legally recognizable harm but a disagreement regarding policy.
“Mr. Segev’s allegation, then, is not that Harvard failed to take action, but simply that he disagrees with the actions taken after the investigation,” a motion to dismiss the suit says, adding that the school believes Segev’s contention that Harvard “conspired” to deny him justice cannot be substantiated.
Segev had endured a mobbing of pro-Hamas activists led by Ibrahim Bharmal and Elom Tettey-Tamaklo, who stalked him across Harvard Yard before encircling him and screaming “Shame! Shame! Shame!” as he struggled to break free from the mass of bodies which surrounded him. Video of the incident, widely viewed online at the time, showed the crush of people shoving keffiyehs — traditional headdresses worn by men in the Middle East that in some circles have come to symbolize Palestinian nationalism — in the face of the student, whom they had identified as Jewish.
Nearly two years after the assault, Bharmal and Tettey-Tamaklo have not only avoided hate crime charges but also even amassed new accolades and distinctions — according to multiple reports.
After being charged with assault and battery, the two men were ordered in April by Boston Municipal Court Judge Stephen McClenon to attend “pre-trial diversion” anger management courses and perform 80 hours of community service each, a decision which did not require their apologizing to Segev even though Assistant District Attorney Ursula Knight described what they did as “hands on assault and battery.”
Follow Dion J. Pierre @DionJPierre.
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Iran’s Execution Spree Continues Unabated, Alarming Human Rights Groups
A February 2023 protest in Washington, DC calling for an end to executions and human rights violations in Iran. Photo: Reuters/ Bryan Olin Dozier
The Islamist regime in Iran has ramped up its executions in what one human rights watchdog group described as “an unprecedented increase compared to previous years,” leading observers to raise alarm bells over Tehran’s crackdown on dissent.
Iran has executed 1,286 human beings so far this year through the end of October, according to a new report by the Human Rights Activist News Agency (HRANA).
The organization identified 31 recent executions on murder and drug-related charges, adding, “As of the time of this report, prison authorities and responsible institutions have not publicly announced these executions.”
While most of the executed are accused of murder or drug charges, human rights groups say these charges are often fabricated, conceal the real crime of political opposition, and target minority groups as Baluchis, Kurds, and Arabs.
The Times reported on Sunday that family members of political prisoners on Iran’s death row now wait by their phones in a state of terror and trauma. “Every phone call is a nightmare for me, especially in the morning. It might bring heartbreaking news,” one woman in Tehran told the British paper. “Every night I go to bed with the same dread of what tomorrow may bring.”
The increase in executions — usually carried out by hanging at dawn — have reportedly inspired hunger strikes among prisoners around the country.
One unnamed Iranian activist in exile described to The Times how the executions served as intimidation against those who would resist, saying that “the noose has become the regime’s loudspeaker” and “every hanging is a message: we are still in charge.”
Amnesty International called the increase in killings “state-sanctioned murder on an industrial scale.” Human rights groups have noted the current pace is the highest since 1988, when the regime infamously executed thousands of political prisons, and has already surpassed last year’s total of 1,001.
“Over the past year, as its nuclear program and network of militant proxies have been severely weakened, the regime has become even more reliant on domestic repression,” Shahin Gobadi, of the National Council of Resistance of Iran, told The Times.
The inhumane conditions of Iranian prisons also act as a tool to repress those who would speak out for freedom. Those who have escaped describe being packed so tightly into cells that they needed to sleep in shifts under lights that remained on permanently.
On Thursday, the Center for Human Rights in Iran (CHRI) released a report about Goli Kouhkan, a victim of child marriage who has lived on death row in Iran, scheduled for execution in December.
“Girls are married off at age 13 or even younger, and subjected to decades of beatings and rape, with no real possibility of divorce or escape,” said Bahar Ghandehari, director of advocacy at CHRI. “Many are often killed by family members if they try. Courts must consider these circumstances as mitigating factors when sentencing.”
Ghandehari explained how “the Iranian regime is deeply complicit in these killings because it does not take even the most basic measures to end child marriage or to protect girls and women from domestic abuse — situations that all too often end in death, although it is usually that of the woman.”
Zahra Rahimi co-founded the Imam Ali Popular Students Relief Society and has described the process by which child brides are forced into marriages in Iran.
“The judge will ask questions such as, ‘What is the price of meat? If you want to buy something for your home, what do you buy?’ and based on the girl’s answers, he will determine whether she is ready for marriage,” Rahimi said. “In this process, there is no lawyer, psychologist, doctor, expert, or trusted person to talk to the child … Where the court did not allow marriages to take place [for example, when the girls were under 9 years old], the girls were sent into ‘temporary marriages’ until they turned 13, and then their marriage would become legal.”