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A Brooklyn Jewish foodie wants to make haroset a year-round treat

(New York Jewish Week) — For many, the highlight of the Passover seder is haroset — the nutty, fruity, sweet and crunchy paste spread on matzah and meant to symbolize the mortar slung by enslaved Israelites.

Such was the case for Michael Rubel. His mother’s haroset — made with “chopped apples, Manischewitz, raisins and lots of cinnamon,” as he describes it — was something he looked forward to all year. It was delicious, rare and one of the few distinctly uncommon Jewish foods he remembered from growing up in Kansas City, Kansas.

In fact, Rubel, 26, wondered why such a treat would be confined to Passover. “I can’t tell you how many Jews have said to me, ‘Yes, I’ve always asked why we only eat this once a year,’” Rubel told the New York Jewish Week. “It feels almost universal.”

So the Bed-Stuy, Brooklyn resident, decided to do something about this sad state of affairs: Last week he launched the food brand Schmutz, which makes a haroset that is meant to be eaten all year round.

Rubel launched his brand online and at a party at East Williamburg’s Tchotchke Gallery on April 1. Within 48 hours, that first drop — which consisted of a traditional Ashkenazi apple and walnut haroset, as well as a fig and pistachio haroset inspired by a 15th-century Italian recipe — sold out. According to Schmutz’s Instagram, they sold 249 pounds of the stuff, or around 500 jars.

Schmutz haroset is not kosher for Passover; as for the brand’s name, which means “dirt or unpleasant substance” in Yiddish, Rubel says it is meant to be ironic — haroset may be delicious but it “is not a pretty food,” he concedes. 

Michael Rubel, 26, mingles with guests who came to the “Schmutz” launch event at Tchotchke Gallery on April 1, 2023. (Jeffrey Rubel)

The nine-ounce jars retail for $18, which Rubel acknowledges is expensive. “It’s small-batch crafted and definitely a specialty product,” he said, “but I’m excited to make this product even more accessible going forward.”

Rubel believes that haroset can evolve into something like a jam or a condiment, a shelf-stable food that’s readily available in restaurants, synagogue gift shops and specialty food stores. The opportunities are endless — as the brand’s website says, “schwirl it in oatmeal and schpread it on cheese and schmear it on toast and schlep it to a picnic and schling it on leftovers and schpoon it from a jar.”

Though Rubel works a day job in product development at a software startup, he had previously worked in restaurant kitchens and in product development for a snack company. This, he said, gave him insight into both the production side and the business side of developing a new snack food. 

Then again, haroset is more than a delicious snack or topping, according to Rubel: It also epitomizes the Jewish food experience, providing a unique opportunity to highlight the diversity of Jewish cultures. Each unique haroset recipe, he said, serves as a window into different Jewish experiences all around the world.

“One Passover during Covid, I fell down a rabbit hole of global haroset recipes, and fell so deeply in love with this food as a prism into the diaspora. It’s emblematic of a central Jewish tradition; we carry some shared instructions around the world and do different things with it,” he told the New York Jewish Week. “You’ve got a history of French folks making haroset with chestnuts, Italian communities using pine nuts. There’s tropical cherries in Suriname; dates in places like Iraq and India; peanuts, bananas, rose petals, pear and more elsewhere. Even within those communities, you see it done very differently, with different tastes, textures and beyond.”

So far, Rubel has created two flavors of the jarred haroset — fig and pistachio and apple and walnut. He hopes to include more in the future. (Landon Cooper)

Rubel wants Schmutz haroset to be part of the movement exposing Jews and non-Jews to the diversity of Jewish food. Though the first drop consisted of just two varieties, he promises more are around the corner for later this spring. “I love Ashkenazi foods so deeply, and yet, Jewish food is more than that,” Rubel said. “It feels especially important in this moment, when Jews are getting a lot of public attention, to share the depth of global Jewish cuisine, and to show that there’s no one type of Jew.”

Liz Alpern, a co-owner of Gefilteria — a brand, launched in 2012, that took another Passover staple, gefilte fish, mainstream — told the New York Jewish Week via email that she is “excited about Schmutz because it’s offering the wider world the opportunity to enjoy one of the most beloved foods from the Jewish canon.”

“Michael is thoughtful and knowledgeable about the countless global variations on charoset and he’s introduced me to many flavors I hadn’t heard of before,” Alpern added. (Gefilteria helped sponsor and cater Schmutz’s launch party last weekend.) 

Having lived in New York for four years now, Rubel said he is realizing just how much Jewish food is available here — and how little is available elsewhere. That’s something he aspires to change. “I’m excited to bring a new Jewish energy not just to the kosher aisle but beyond it,” he said.


The post A Brooklyn Jewish foodie wants to make haroset a year-round treat appeared first on Jewish Telegraphic Agency.

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Mamdani more popular than Netanyahu among U.S. Jews, new poll shows

New York City Mayor Zohran Mamdani, whose outspoken criticism of Israel has made him a frequent target of Jewish and pro-Israel advocates, is viewed more favorably by American Jews than Israeli Prime Minister Benjamin Netanyahu, according to a new poll released Tuesday.

The Associated Press-NORC Center for Public Affairs Research survey of 1,022 Jewish adults nationwide, conducted from June 11 through June 17, found that 44% of American Jews hold a favorable opinion of Zohran Mamdani, compared with 39% who view him unfavorably. By contrast, just 32% of respondents said they have a favorable opinion of Netanyahu, while 59% said they have a negative view of the longtime Israeli leader

The poll suggests that Mamdani’s positions on Israel have not prevented him from maintaining a net-positive image among American Jews overall.

Mamdani won just 26% of the Jewish vote in last year’s mayoral election. Since taking office, he has faced scrutiny from Jewish leaders and Zionist organizations over his sharp criticism of Israel and embrace of Palestinian activism that is shaping his tenure as leader of the city with the largest population of Jews outside Israel. Mamdani refused to recognize Israel as a Jewish state and said he wouldn’t travel to the country. He has also pledged to order the arrest of Netanyahu if he visits the city on his watch, complying with an ICC arrest warrant. That will be tested in September when Netanyahu arrives to speak at the United Nations General Assembly.

Recently, the mayor skipped the annual Israel Day parade, where participation is a longstanding tradition for New York City leaders, and he also called for divestment from Israel’s economy. In congressional races in New York City, Mamdani actively campaigned for candidates who made inflammatory statements on Israel.

Netanyahu, who has been in office since 2009 except for an 18-month hiatus from 2021 to 2022, has seen his standing with Americans erode in recent years despite longstanding ties to the United States. He spent part of his childhood in the Philadelphia area, attended college in Boston and served as Israel’s ambassador to the United Nations in the 1980s. Netanyahu has often spoken directly to American audiences, giving frequent interviews to U.S. television networks more often than he has spoken to Israeli media.

The AP survey, which had a reported margin of error of plus or minus 5 percentage points, also found that American Jews are increasingly critical of the Israeli government’s conduct in the Gaza war and its handling of the Israeli-Palestinian conflict.

While a majority of American Jews — 73% — said Israel’s initial military response to the Oct. 7, 2023, Hamas attack was justified, just 42% said they supported the continued military operations in Gaza through last year’s ceasefire. The survey also found that, similar to the broader American public, 30% of American Jews believe Israel has committed genocide in Gaza.

The post Mamdani more popular than Netanyahu among U.S. Jews, new poll shows appeared first on The Forward.

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After Platner’s collapse, Jewish Democrats say party can’t ignore candidates’ red flags

The collapse of Maine Senate candidate Graham Platner’s campaign in the wake of rape allegations is prompting Jewish Democrats to assess what they see as lessons about the perils of piling on to support untested candidates who are winning voter support by targeting the Democratic establishment as too supportive of Israel.

Platner’s candidacy had already exposed deep divisions within the Democratic Party before a former girlfriend accused him of sexual assault while drunk — allegations he denies but that have fueled calls for him to drop out of the race.

For some, the latest allegations are a decisive breaking point after months of controversy surrounding Platner, a Marine veteran and oyster farmer whose tattoo resembling the Nazi-era Totenkopf insignia and sharp criticism of Israel have alarmed some Jewish groups.

Halie Soifer, chief executive of the Jewish Democratic Council of America, said the episode reinforces why her organization declined to endorse Platner, even after Gov. Janet Mills suspended her primary campaign and he became the presumptive nominee to challenge incumbent Republican Sen. Susan Collins.

“I think a lesson for Democrats is that we shouldn’t compromise,” Soifer said. “There were red flags about Platner from the outset. They just continued to compound on each other as more stories came out. But the Nazi tattoo for us alone was one too many.”

Changing minds

The breadth of calls for Platner to step aside intensified on Tuesday after a former girlfriend accused him of drunken rape.

Chief among them was Sen. Bernie Sanders of Vermont, who had been one of Platner’s earliest supporters and appeared with him at campaign rallies. The Maine Democratic Party urged Platner to withdraw as its Senate nominee, saying Democrats must “refocus this campaign” on defeating Collins.

The race has national significance —  considered one of the party’s best opportunities to flip a Republican-held seat as Democrats seek to regain the Senate majority. Platner has until Monday to withdraw from the race and avoid appearing on the ballot, allowing Democrats to nominate a replacement before the July 27 ballot deadline.

New York City Mayor Zohran Mamdani, whose criticism of Israel and progressive politics align with Platner’s worldview, also called on Platner to quit. Platner’s campaign was advised by Morris Katz, the strategist credited with helping engineer Mamdani’s victories in New York City’s June Democratic primaries.

Some progressive politicians calling for Platner to drop out raised the Totenkopf skull-and-crossbones tattoo as an early sign he never should have run.

“Sorry to the well-intentioned people who made the mistake of supporting this guy,” New York State Sen. Julia Salazar, a democratic socialist, posted on X. “But: having a Nazi tattoo doesn’t pass the sniff test for running for US Senate, nor did his excuses. And far worse that he faces a credible allegation of rape.”

Yet not everyone believes the earlier controversies should have disqualified Platner.

Steve Sheffey, a longtime Chicago Democratic activist who writes an influential insider political newsletter, said he believed Platner had adequately addressed questions surrounding his tattoo — which he has since covered up — and prior Reddit posts. But the latest accusation “is a deal breaker,” he said.

“He’s not antisemitic,” Sheffey said. “But he is credibly accused of sexual assault, and that’s unacceptable.” The calls for his withdrawal, he added, show that Democrats haven’t lost their compass.

Others who had previously defended Platner have reached similar conclusions.

New York Times columnist Michelle Goldberg, who had written favorably about Platner after meeting him on the campaign trail, reversed course on Monday.

“I deeply regret that, impressed by Platner’s political charisma, I wrote that he was ‘nothing like the edgelord caricature I encountered online,’” Goldberg wrote. “If anything, he seems to be significantly worse.”

The path forward 

Maine Democrats are now racing to prepare contingency plans should Platner step aside, hoping to salvage one of their best opportunities in the midterms. Platner reportedly told campaign staff Monday he believes he can still influence who replaces him on the ticket.

Possible successors being discussed include former state Senate President Troy Jackson, former gubernatorial candidate Nirav Shah and Secretary of State Shenna Bellows. Shah said Monday that he opposes sending U.S. aid to Israel and believes Israel’s conduct in Gaza amounts to genocide.

For Jewish Democratic leaders, the moment has reopened a debate that began months ago, when many questioned whether the party should rally behind a nominee whose campaign had already generated repeated controversies. Soifer said she hopes that the next candidate selected will be one that everyone can get behind.

“A candidate must align with the Jewish community in terms of prioritizing its security and safety, recognize Israel’s right to exist as a Jewish and democratic state, and support the U.S.-Israel security relationship,” Soifer said about JDCA’s broader approach to endorsements. “JDCA only supports Democrats, but we do not support all Democrats.”

The post After Platner’s collapse, Jewish Democrats say party can’t ignore candidates’ red flags appeared first on The Forward.

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Jewish groups protest former California mayor appointed to lead local Rotary Club

A former California mayor who began posting conspiracy-tinged anti-Israel messages on her social media shortly after she left office has been tapped as a local goodwill ambassador in Orange County, infuriating Jewish residents who say their concerns about her appointment have been ignored.

Former Irvine Mayor Farrah Khan’s installation as president of the Rotary Club of Orange County L.A. last month came over the objections of the Jewish Federation of Orange County and other Jewish advocacy groups, including the regional chapter of the Anti-Defamation League, the Jewish Community Action Network (JCAN) and the local Israeli American Council.

Over the last 18 months, these groups say, Khan has spread unverified claims about the war in Gaza, making her a questionable choice to lead a public service-oriented club purportedly dedicated to promoting peace.

“This is somebody who’s a public figure who’s using a quasi-public account to spread blood libels,” said Julie Heiman, JCAN’s director of policy, legal and government affairs. “And a civil society organization, the purpose of which is to build goodwill, is kind of blessing this.”

Neither the Rotary International organization nor the Rotary Club of Orange County Los Angeles responded to inquiries. But Craig Livingston, governor of the Rotary Club district that includes the Orange County chapter, told the Forward in a statement that he did not have the power to make decisions regarding a club’s members or its leadership.

When Heiman initially raised the Jewish community’s concerns about Khan’s nomination, he discussed them with the club’s leadership, “including the potential implications for the club’s and Rotary’s public image should the matter receive broader public attention.” He added that the Rotary “values diversity and celebrates the contributions of people of all backgrounds.”

But critics say Khan — a Democrat and the first Muslim woman elected mayor of a large American city, in 2020 — does not reflect those values in her social media posts about Israel andw instead cross into antisemitism.

In one Facebook post, Khan responded to a report that Israel had bombed an Iranian girls’ school by writing that “the sick pedophiles/cannibals are doing what they do best.” Jewish groups said she was invoking antisemitic canards. Khan later clarified that she was referring to Israeli government officials and the military, not the general public, but Jewish groups were not satisfied with that response.

“It’s a proxy for saying ‘Jew,’” Heiman said. “Most of our community supports Israel, and therefore I think to the public writ large, if they’re reading that Israelis are cannibals and pedophiles, and then they see the Jewish community here flying an Israeli flag, saying we support our ethnic homeland, then we must be evil too.”

Other posts spread rumors and disinformation about the war in Gaza, including that handcuffed babies were found in a mass grave.

In another Facebook post, Khan wrote “the elite were caught with evidence worshipping evil, eating humans, engaging in rape and pedophilia…” but that “we continue to watch their movies, listen to their music, consume their products.”

Rotary International, founded in the early 20th century as a non-religious, nonpartisan service organization, has as its stated mission the promotion of service, integrity and peace. Its 45,000 clubs tend to fundraise for and organize volunteer projects around the world and in regular meetings host speakers, organize classes, promote volunteering and hold networking events.

Its credo is called the “Four Way Test”: truth, fairness, goodwill and general benefit.

When Jewish groups initially raised their concerns June 22, they wrote to the chapter’s past two presidents, Jenny Wang and Beth Fujishige, as well as Livingston, asking them to review whether Khan’s conduct aligned with the Rotarian Code of Conduct and the Four Way Test.

Wang and Fujishige did not respond to Heiman or to the Forward. Livingston told Heiman that he had consulted with Rotary International leadership, which told him the organization did not have policies governing what individuals say on their personal social media accounts when they’re not serving in a Rotary capacity.

Heiman said their choice to elevate someone who trafficked in antisemitic statements mattered because it at best normalized the behavior — at worst, it represented tacit approval. Rotary Club bylaws enable clubs to terminate membership “for good cause when they cease to have the qualifications for membership.”

“We have to be able to push this back into the dark corners where it belongs,” Heiman said. “We need for decent people to be willing to stand up and say this isn’t OK. I would have expected Rotary to be the front line of that, and it’s very scary to me that Rotary just is going along with this as if it were acceptable.”

The post Jewish groups protest former California mayor appointed to lead local Rotary Club appeared first on The Forward.

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