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A digital Jewish library aims to add women’s Torah scholarship to its shelves — by helping them write it
(JTA) — Sefaria, the app that contains a digital collection of Jewish texts, has made everything from Genesis to an essay on Jewish law and gambling accessible at the tap of a finger.
But in one way, it’s the same as nearly every other Jewish library in history: Almost all the texts, from ancient times to the present, are written by men.
Now, Sefaria is hoping to chip away at that gender disparity by organizing and supporting a group of 20 women Torah scholars who are writing new books on Jewish texts.
“It’s relatively recent in the history of the Jewish people that women have had access to as full a Jewish education as men,” Sara Wolkenfeld, chief learning officer at Sefaria, told the Jewish Telegraphic Agency. “And so it’s even more recent that women are able to create those works.”
She added, “When I spoke to women about this, I discovered more and more that there were amazing women teaching Torah and many fewer women who were being encouraged to write books of Torah and really have the scaffolding in place to do that.”
The participants in the new program, called Word-by-Word, range from ordained clergy to academics and teachers. They have expertise in subjects ranging from early modern Jewish studies to Jewish thought and Talmud. Most of them are affiliated with Orthodox institutions or received Orthodox ordination. There are no non-Orthodox rabbis on the list.
Non-Orthodox women have been receiving rabbinic ordination for more than half a century, and recent decades have seen the proliferation of advanced Orthodox Jewish educational institutions geared toward women. In recent years, a growing number of Orthodox women have received ordination as clergy as well.
Word-by-Word aims to parlay their expertise into texts about topics such as Sephardic women’s halacha and rabbinic literature, villains of the Torah, and environmental ethics. Many but not all of the planned books will cover women’s issues: Rabbanit Leah Sarna aims to produce a pregnancy and childbirth guide for observant Jewish women and Gila Fine in Israel will explore the six women named in the Babylonian Talmud, for example, while Adina Blaustein in Ohio will produce a book rooted in the weekly Torah portion.
The program will provide the selected scholars with a support system that will help them put their knowledge down on paper — and, crucially, will pay them to do so. Cohort members will receive $6,000 per year for three years to support their work and will also get professional coaching, peer mentoring and networking opportunities with publishers and authors. The goal is for at least 15 to publish books by the program’s end, in 2026.
Erica Brown, director of the Sacks-Herenstein Center and vice provost for values and leadership at Yeshiva University, is leading the program with Wolkenfeld at Sefaria. (Sefaria’s CEO, Daniel Septimus, is on the board of 70 Faces Media, JTA’s parent organization.)
“Word-by-Word is the program I most needed when I started writing books about 15 years ago,” Brown said in a statement. “I needed help articulating my table of contents, editing myself down, structuring my ideas, writing a proposal, and then connecting to publishers,” she said. “There is a huge difference between knowing how to write and knowing how to publish a book.”
“Writing can also be lonely,” she added. “But it doesn’t have to be. With Word-by-Word, we’ll be creating a new Jewish sisterhood.”
The program builds on a sisterhood that has been growing for some time — of Orthodox women engaged in leading Jewish communities. Many of the cohort’s members are themselves graduates of, or teach at, Orthodox women’s educational institutions. At least seven of the 20 have spent time at Yeshivat Maharat, a liberal Orthodox institution that ordains women clergy. Others are affiliated with Orthodox campuses such as Yeshiva University in New York City or Bar-Ilan University outside of Tel Aviv, or Orthodox high schools or synagogues.
At least six of the cohort members are PhDs whose academic work mostly focuses on Jewish texts. Others are senior educators or hold prominent positions at Jewish educational institutions or nonprofits ranging from the Pardes Institute of Jewish Studies to the Shalom Hartman Institute of North America.
The funders of Word-by-Word include three foundations that have supported Orthodox women’s learning and advancement: Micah Philanthropies, which allocated nearly a quarter of its grant money from 2021-2022 to Orthodox women’s leadership; the Walder Foundation, which has given grants to projects focused on Orthodox women’s education and leadership; and the Arev Fund, which has provided funding to Yeshivat Maharat, the educational center Nishmat, and other organizations geared toward Orthodox women.
Word-by-Word was open to women of all denominations and its organizers aimed for their advertising to reach a broad Jewish audience. But Wolkenfeld estimates that somewhere between 50% and 75% of the 122 women who applied were, judging from the applicants’ resumes, “plausibly Orthodox.” She also said the cohort’s denominational breakdown may have been a result of the program call for projects that closely analyzed Jewish texts.
“We got a lot of applications that were not actually close analysis of Jewish texts, but rather more, like, writing about themes in Jewish texts,” Wolkenfeld said. “To have a fellowship that was even more diverse, we probably would have needed to have different criteria.”
A predecessor to Word-by-Word launched in 2021, when Sefaria and Yeshivat Maharat partnered to create a writing fellowship for Jewish women scholars. Participants received training and, at the program’s conclusion, each presented a 3,000-word piece at a virtual event. The 14 scholars and rabbis who participated in that program included graduates of Orthodox, Conservative and transdenominational rabbinical schools.
Pamela Barmash, a Conservative rabbi and a professor of Hebrew Bible at Washington University in St. Louis, who is not involved in Word-by-Word, said the absence of non-Orthodox rabbis means “the full orchestra of voices that make up the Jewish community is not there.”
“We only see part of the colors in the spectrum,” she said. “We only see pieces of the Jewish world and we’re missing much of the vitality and creativity and initiative that is found in the rest of the Jewish world.”
Wolkenfeld is an alumna of several Jewish educational institutions and said she feels the increasing gender diversity she sees in institutions of Torah learning has been a boon. Soon, she hopes, some of the women she has studied with will see their names on those institutions’ bookshelves.
“As opposed to where we were, let’s say, 20 years ago,” she said, “I think we now have had the chance to start reaping the benefits of what happens when you have both men and women involved in learning Torah and teaching Torah and disseminating Torah.”
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The post A digital Jewish library aims to add women’s Torah scholarship to its shelves — by helping them write it appeared first on Jewish Telegraphic Agency.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Features
How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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5 Essential Vaccinations Everyone Should Get for a Healthier Life
Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.
1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu
Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.
Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.
2. Tetanus Vaccine: Stay Safe from Infections
The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.
Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.
3. HPV Vaccine: Prevent Certain Cancers
The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.
Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.
4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak
MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.
If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.
5. Hepatitis B Vaccine: Guard Against Liver Disease
Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.
Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.
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