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An amended Conservative Jewish Passover policy taps into the booming gluten-free market
(JTA) — Ahead of Passover 2020 — as life worldwide ground to an abrupt halt in the face of a rapidly spreading pandemic and people faced the specter of empty grocery shelves, or staying confined at home — a range of rabbis tried to make it a little easier to observe the holiday.
Long lists of foods and newly lenient guidelines from Jewish organizations circulated among people who keep kosher for Passover, explaining which foods they could purchase and eat on the holiday, given the year’s extraordinary circumstances. The message — sometimes explicit, sometimes implied — was that these special permissions applied only temporarily.
Now, one rule instituted as a COVID provision by the Conservative movement is becoming permanent: Before Passover begins, Jews may buy certified kosher products that have kosher-for-Passover ingredients and are certified gluten-free and oat-free — even if they aren’t explicitly certified kosher for Passover.
When it first appeared in 2020, that rule was written in a way that suggested it was an emergency measure, using the words “when the situation demands.” This year, that four-word phrase has been removed from the Rabbinical Assembly’s Passover guide, and the guidance has moved from a separate section into the main list of allowable products.
The edit reflects how some shifts in Jewish practice that first appeared at the outset of the pandemic, as stopgap measures, have since been normalized. It also allows — for at least a narrow set of Jews who observe Jewish ritual in accordance with the Conservative movement’s dictates — more robust and potentially less expensive options for keeping kosher during Passover.
Rabbi Aaron Alexander, chair of the Kashrut Subcommittee on the Conservative movement’s Committee on Jewish Law and Standards, which issues the movement’s Jewish legal rulings, said the change does not reflect a shift in the movement’s approach to Jewish law, known as halacha. Instead, he said, it reflects confidence that the Food and Drug Administration’s strict rules about how products can be labeled can be trusted when it comes to Passover observance.
“It’s not a significant change in how we understand halacha in general and how we understand the general Passover laws,” Alexander said. “It’s always been the case that there are products you can buy without a KP [symbol] before Passover, when you can be pretty sure that there’s no chametz and that any accidental admixture would be minimal.”
The requirement for foods to be certified gluten-free and oat-free, Alexander said, is “an extra line of defense” for people buying products before Passover that are not explicitly labeled kosher for Passover.
The policy shift opens new doors to kosher-keeping Jews: Rather than seeking out specialty items with Passover kosher certification, often carried only in kosher supermarkets and in major markets, they can observe Passover by taking advantage of the increasing number of products that are labeled kosher, gluten-free and oat-free, as long as the ingredients accord with Passover laws.
The gluten-free marketplace is estimated at $6 billion a year in the United States and is growing by an estimated 10% each year, according to industry trend reports. The marketplace serves people with celiac disease — whose incidence is rising — as well as people who seek to reduce or eliminate their gluten intake for perceived health reasons.
Some people with celiac disease say they look forward to Passover because more products will hit shelves that they can count on to be free of gluten. Now, Jews who follow the Conservative movement’s guidance can benefit from some of the wide array of gluten-free foods that are already available.
On Passover, five types of grain are prohibited (except for when they are used to make matzah): wheat, spelt, barley, oat and rye. By purchasing products that are certified gluten-free and oat-free, consumers can avoid buying food that contain those five ingredients.
“In an effort to definitively alert consumers to the presence of wheat gluten in packaged foods, the FDA mandates that any product including the words ‘gluten-free,’ ‘no gluten,’ ‘free of gluten,’ or ‘without gluten’ must contain less than 20 parts per million of glutinous wheat, spelt, barley, or rye,” a footnote to the guide states. “This eliminates the possibility of a gluten-free packaged food containing 4 of the 5 hametz-derived grains in any quantity that would be viable according to Jewish law.”
Alexander emphasized that the gluten-free and oat-free guidance should be seen as “a good way to figure out whether or not the products you’re getting before Passover could be problematic.” He cautioned that looking at the rest of the ingredients is crucial: Some certified gluten-free products, for example, could still be prohibited for Passover because they contain yeast.
Sarah Chandler, an ordained Hebrew priestess and Jewish educator who used to run a pickle business, already bought food with gluten-free labels during her pre-Passover shopping.
“It’s very practical, and it’s also consistent with other levels of kashrut,” Chandler told JTA regarding her pre-Passover shopping. “The fact that you and I can go to a grocery store and buy eggs — you don’t need a kosher symbol on it. We just know that it’s eggs. We’re not worried that the egg is from a bird of prey and not kosher. We can just assume that [if] it says ‘chicken eggs,’ they’re chicken eggs.”
She added, using a Hebrew term for kosher certification, “We don’t need a hechsher on it. The hechscher just means a certain level of supervision.”
Chandler is a vegetarian and eats a variety of nut butters, which are often expensive. Recently, she bought a jar of gluten-free cashew butter that was on sale for $6 instead of its regular price $12. (A jar of almond butter by a kosher brand marketed for Passover can run around $18.) Because it’s still unopened and the ingredients are kosher for Passover, she plans to eat it during the holiday.
Kosher-keeping Jews with gluten intolerance and celiac disease have especially found a lifeline in the growing marketplace of gluten-free food.
Lisa Goldman, also known as the “Gluten Free Jewish Momma,” is an Orlando-based advocate for the gluten intolerant on behalf of her now-grown daughter, who was diagnosed with celiac disease in 2012.
“My daughter was crying over not being able to have matzah balls because matzah [is] very high in wheat,” Goldman recalled. “So it was so exciting when all of the Jewish brands started to come out with a gluten-free version of many of their products.”
By the Way Bakery, a kosher, gluten-free and dairy-free bakery in New York City founded in 2011 by Helene Godin, may be a destination where Jewish shoppers who abide by the Conservative ruling could get food for the holiday. It is offering multiple Passover items this year, though the menu isn’t certified kosher for Passover.
By the Way Bakery is certified kosher, and its individual products that are sold in Whole Foods are in the process of being certified gluten-free.
“I’m really careful with the word ‘certified,’” Godin told JTA. “We are not certified with respect to Passover. I can tell you what is in [our products]. We’re very transparent. If you go to our website and you go to the FAQ section, there’s a link to our ingredient summary. And we list everything that’s in every product.”
Some of the items on this year’s Passover menu include an orange almond cake that Godin calls “the little black dress of desserts” because it goes with everything, and a chocolate truffle torte. By the Way Bakery’s cakes and cookies are made with wheat flour alternatives, many of which fall into the category of kitniyot, or foods such as legumes, corn, and rice that some Jews, including many Ashkenazim, avoid eating on Passover. Sephardic Jews traditionally eat kitniyot on the holiday and the Conservative Movement began permitting the consumption of kitniyot during Passover in 2016.
“There are people who say, ‘You’re not kosher enough,’” Godin said. “And there are people who say, ‘Oh, I’ll eat that.’”
Another popular gluten-free kosher bakery, Modern Bread and Bagel, is offering non-kitniyot foods for Passover. Like By the Way Bakery, Modern Bread and Bagel is not certified kosher for Passover, but all of its kitchen’s ingredients are kosher for Passover.
Godin says her company gains new customers every Passover, but this year has been an especially busy time. The number of orders for the orange almond cake, which has not been on the menu in several years, was three or four times larger than what she expected.
“Our projections were that we would be up 20% over last year. And we’ve well exceeded that,” she said. “Post-COVID, people just want to celebrate and get together.”
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Pope Leo Says God Rejects Prayers of Leaders Who Wage Wars
Pope Leo XIV delivers a homily during the Palm Sunday Mass in Saint Peter’s Square at the Vatican, March 29, 2026. REUTERS/Francesco Fotia
Pope Leo said on Sunday that God rejects the prayers of leaders who start wars and have “hands full of blood,” in unusually forceful remarks as the Iran war entered its second month.
Addressing tens of thousands in St. Peter’s Square on Palm Sunday, the celebration that opens the holy week leading up to Easter for the world’s 1.4 billion Catholics, the pontiff called the conflict “atrocious” and said Jesus cannot be used to justify any wars.
“This is our God: Jesus, King of Peace, who rejects war, whom no one can use to justify war,” Leo, the first US pope, told crowds in brilliant sunshine.
“(Jesus) does not listen to the prayers of those who wage war, but rejects them, saying: ‘Even though you make many prayers, I will not listen: your hands are full of blood,’” he said, citing a Bible passage.
Leo did not specifically name any world leaders, but he has been ramping up criticism of the Iran war in recent weeks.
During an appeal at the end of Sunday’s celebration, the pope lamented that Christians in the Middle East “are suffering the consequences of an atrocious conflict” and may not be able to celebrate Easter.
The pope, who is known for choosing his words carefully, has repeatedly called for an immediate ceasefire in the conflict and said on Monday that military airstrikes are indiscriminate and should be banned.
Some US officials have invoked Christian language to justify the joint US-Israeli strikes on Iran on February 28 that initiated the expanding war.
US Defense Secretary Pete Hegseth, who has started leading Christian prayer services at the Pentagon, prayed at a service on Wednesday for “overwhelming violence of action against those who deserve no mercy.”
In his homily on Sunday, Leo referenced a Bible passage in which Jesus, about to be arrested ahead of his crucifixion, rebuked one of his followers for striking the person arresting him with a sword.
“(Jesus) did not arm himself, or defend himself, or fight any war,” Leo said. “He revealed the gentle face of God, who always rejects violence. Rather than saving himself, he allowed himself to be nailed to the cross.”
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Netanyahu: Israel to Expand Security Zone in Lebanon
Israeli Prime Minister Benjamin Netanyahu speaks during a press conference, amid the US-Israel conflict with Iran, in Jerusalem, March 19, 2026. Photo: REUTERS/Ronen Zvulun/Pool
i24 News – Prime Minister Benjamin Netanyahu said on Sunday that Israel is conducting a multi-sector campaign against Iran and its proxies, including Hezbollah and Hamas, while expanding security belts in Lebanon, Syria, and Gaza. He made the remarks following a situation assessment at Northern Command with top military officials.
Speaking to commanders, Netanyahu said the Israel Defense Forces (IDF) are “the active side, we are the attacking side, we are the initiating side – and we are deep in their territory.” He added that the campaign has caused “visible cracks in the terrorist regime in Tehran” and is fundamentally changing the security dynamics in the region.
Netanyahu detailed the creation of three security belts: in Syria, from the crest of Mount Hermon to Yarmouk; across more than half of the Gaza Strip; and in Lebanon, where he instructed further expansion to reduce the risk of anti-tank missile attacks on Israel’s border.
The prime minister emphasized the destruction of Hezbollah’s missile capabilities, saying, “We eliminated Nasrallah. We eliminated thousands of Hezbollah terrorists, and above all, we eliminated the enormous threat of 150,000 missiles and rockets, which were intended to destroy Israeli cities.” He acknowledged that Hezbollah still retains a residual ability to launch rockets and said the military is developing plans to address the remaining threat.
Netanyahu addressed northern residents directly, urging patience and resilience, noting that the government ministries had been instructed to provide assistance. He expressed condolences to the families of fallen soldiers and thanked IDF personnel, reservists, and their families for their service.
He said the operations reflect a new Israeli security concept focused on initiative and offensive action against threats and reiterated the government’s determination to continue the campaign until the threats are neutralized. “We are determined, we are fighting, and with God’s help – we are winning,” Netanyahu said.
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‘JD or Marco?’: Iran War Raises 2028 Stakes as Trump Weighs Vance Vs. Rubio
U.S. President Donald Trump takes questions from reporters while Vice President JD Vance and Secretary of State Marco Rubio look on, as they attend a meeting with oil industry executives, at the White House in Washington, D.C., U.S., January 9, 2026. REUTERS/Kevin Lamarque
As the war in Iran threatens to imperil President Donald Trump’s legacy, the political stakes also are rising for two of his top lieutenants: Vice President JD Vance and Secretary of State Marco Rubio.
The pair, widely viewed as potential successors to Trump, have been thrust into still-developing negotiations to end the war at a moment when the Republican Party is already weighing its post-Trump future.
Vance has taken a cautious approach, reflecting his skepticism toward prolonged US military involvement, while Rubio has aligned himself closely with Trump’s hawkish stance and emerged as one of the administration’s most vocal defenders of the campaign.
Trump has said both men were involved in efforts to force Iran to accept US demands to dismantle its nuclear and ballistic missile programs and allow oil traffic to pass freely through the Strait of Hormuz.
With the next presidential election due in 2028 and term limits barring Trump from running again, the president has been putting the succession question to allies and advisers in private, asking “JD or Marco?,” two people familiar with his views said.
The outcome of the US military operation now in its fifth week could shape the two men’s 2028 prospects, political analysts and Republican officials said. A swift end to the war that favors the US might bolster Rubio, who also serves as Trump’s national security adviser and could be seen as a steady hand during a crisis. A prolonged conflict could give Vance space to argue he reflected the anti-war instincts of Trump’s base without openly breaking with the president.
Trump’s own standing is also at stake. His approval rating fell in recent days to 36 percent, its lowest point since he returned to the White House, hit by a surge in fuel prices and widespread disapproval of the Iran war, a four-day Reuters/Ipsos poll completed last week found.
Some Republicans say they are watching closely for which senior aide Trump appears to favor as the Iran conflict unfolds. Some see signs of Trump leaning toward Rubio but note he could change his mind quickly.
“Everyone is watching the body language that Trump makes on Rubio and not seeing the same on Vance,” a Republican with close ties to the White House said.
The White House rejected the idea that Trump is signaling a preference.
“No amount of crazed media speculation about Vice President Vance and Secretary Rubio will deter this administration’s mission of fighting for the American people,” spokesman Steven Cheung said.
FROM TRUMP RIVALS TO LIKELY HEIRS
Vance, 41, a former Marine who served in Iraq, has long argued against US entanglements in foreign wars. His public comments on Iran have been limited and calibrated, and Trump has noted the two have “philosophical differences” on the conflict.
Once a self-described “never-Trumper,” Vance wrote an opinion piece in the Wall Street Journal in 2023 saying Trump’s best foreign policy was not starting any wars during his first four years in office between 2017 and 2021.
The White House has downplayed any rift between the president and vice president. Standing alongside Trump in the Oval Office earlier this month, Vance said he supported Trump’s handling of the war and agreed with him that Iran should not obtain a nuclear weapon.
Vance could take on a more direct role in negotiations if Trump’s special envoy Steve Witkoff and son-in-law Jared Kushner make sufficient progress, a person with knowledge of the matter said.
“Vice President Vance is proud to be a part of a highly effective team that, under President Trump’s bold leadership, has had incredible success in making America safer, more secure and more prosperous,” a Vance spokeswoman said.
A senior White House official, who like others in this story was granted anonymity to speak freely about a sensitive topic, said Trump tolerates ideological differences as long as aides remain loyal, adding that Vance’s skeptical views have helped inform Trump about where part of his voter base stands.
A person familiar with Vance’s views told Reuters the vice president will wait until after the November midterm elections before deciding on whether to run in 2028.
Vance won the straw poll at the Conservative Political Action Conference’s annual gathering, with about 53 percent of the more than 1,600 attendees who voted favoring him as the next Republican nominee. The results released on Saturday also showed Rubio gaining ground, finishing second at 35 percent, up from just 3 percent last year.
Rubio, 54, has said he will not run for president if Vance does, and sources familiar with Rubio’s views say he would be content as Vance’s running mate.
But any perceived vulnerability for Vance could encourage Rubio and other Republicans eyeing bids.
“Trump has a long memory,” said Republican strategist Ron Bonjean. “And he may call out Vance for his lack of allegiance. And if Trump remains popular with the MAGA base, that could hurt him by not getting the endorsement of the president.”
Trump has floated the idea of Vance and Rubio running together, suggesting they would be hard to beat.
“Trump doesn’t want to anoint anyone,” the senior White House official said.
A March Reuters/Ipsos poll found that 79 percent of Republicans have a favorable view of Vance, while 19 percent viewed him negatively. Some 71 percent had a positive view of Rubio, while 15 percent viewed him unfavorably.
In comparison, 79 percent of Republicans viewed Trump favorably and 20% unfavorably.
Rubio, whose 2016 presidential aspirations were snuffed out after a bitter confrontation with Trump, has long since set aside any frictions with the president.
State Department spokesman Tommy Pigott said Rubio “has a great relationship, both professionally and personally” with Trump’s team.
Rubio and the White House were forced into damage control after he angered some of Trump’s conservative backers when he suggested that Israel pushed the United States into the war. But in the weeks since, Trump has praised Rubio’s efforts.
Asked whether Rubio was concerned that a protracted war might damage his political future, a senior State Department official said, “He has not spent a second thinking about this.”
DIFFERENCES ON DISPLAY
Matt Schlapp, a conservative leader who runs CPAC, said the Iran campaign will have big political consequences.
“If it is seen as successful at getting the job done… I think people will be politically rewarded for doing the right thing,” Schlapp said. “If it goes on and on and on… I think the politics are tough.”
Republicans remain broadly supportive of the US military strikes against Iran, with 75 percent approving compared to just 6 percent of Democrats and 24 percent of independents, Reuters/Ipsos polling showed.
At a televised Cabinet meeting on Thursday, the contrast between Rubio and Vance was on display.
Rubio gave a full-throated defense of Trump’s attack on Iran. “He’s not going to leave a danger like this in place,” the secretary of state said.
Vance was more measured, focusing on options for depriving Iran of a nuclear weapon. He closed by wishing Christians and US troops in the Gulf a blessed Holy Week and Easter.
“We continue to stand behind you,” he said to servicemembers, “and continue to support you every step of the way.”
