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An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers

(New York Jewish Week) — Let’s face it: Classic Jewish deli and appetizing shops are having a moment. According to Bon Appetit, “the old school deli is the newest hot girl hangout,” while an exhibit on Jewish delis at the New-York Historical Society continues to draw crowds. These days, we’re basically all Estelle Reiner and we want to have what Sally Albright is having.

In recent years, a whole new crop of appetizing stores and delis have popped up in New York, with even Cousin Greg (Nicholas Braun) from “Succession” getting into the business: He’s an investor in the newish Jewish lunch counter S&P. And while some of these establishments, like Edith’s Sandwich Counter, seek to bridge the gap between an older generation and a new one, the year-old Simply Nova in East Williamsburg is all about harkening back to the days of yore.

From their tagline (“A taste of nostalgia”) to their classic deli boards, Simply Nova hopes to transport their clientele to the past.

According to Sean Brownlee, co-owner of Simply Nova, their emphasis on nostalgia is having the intended effect. “When people come in, the first thing they say is, ‘This reminds me of my childhood,’” Brownlee, 25, told the New York Jewish Week. “And that’s a really good, good feeling to know that we bring old memories — old, good memories — to people.”

The menu’s old-school offerings certainly help, too: Simply Nova boasts everything you’d want from an appetizing store and more — including, but certainly not limited to, bagels and all of the requisite fixings, pastrami and roast beef sandwiches, chopped liver, herring, matzah ball soup, latkes and a bakery corner featuring babka, rugelach, macaroons and black and white cookies. Simply Nova has scores of lox options on offer, like a pastrami cured salmon, beet gravlax and an Icelandic salmon of which Simply Nova is New York City’s exclusive purveyor. (My favorite is the classic Eastern Nova Scotia.) And yes, gluten-free bagels and dairy-free cream cheese are available as well.

Brownlee first met co-owner Felix Placencia, 52, when they worked together at a few other New York City appetizing stores. (Brownlee and Placencia declined to name those shops, though this Instagram post indicates they both had worked at Russ & Daughters.) They realized that with their combined experience and passion, they could go into business for themselves.

Brownlee has spent his entire seven-year career at appetizing shops, Placencia has 26 years devoted to the same. But perhaps just as important as work history was the shared conclusion that there was something missing from their previous places of employment: an emphasis on service.

“We wanted to create a more close relationship with the customers and bring nostalgic spirits to them, especially neighborhoods like these, where they don’t have that close relationships with those businesses out there,” Brownlee said. He estimates that their clientele is about evenly divided across generational lines, with approximately 45% of them Jewish.

“These days there is not many truly neighborhood store[s] where people go and it’s ‘their’ store, where they can go every week or every day if they desire to, and feel comfortable,” Brownlee said, estimating that 80% of their clientele are repeat customers.

“We believe that the first experience of the food is the service,” he added. “So if you come to a place that doesn’t give you that first impression of customer service, even though the food is great, you’re not going to taste it.”

Brownlee and Placencia are both of Dominican heritage, and although neither is Jewish, their time working in appetizing stores has instilled in them a deep love of traditional appetizing foods. “I felt very connected to it,” Placencia said, both of the cuisine and the process of making it.

Brownlee said that at Simply Nova, they work to cater to their customers’ individual needs (pun somewhat intended). Brownlee said Simply Nova recently catered a wedding at Gracie Mansion. Although they typically prepare their platters in-house and drop them off, the customer requested staff prep on site, and so their wish was granted.

Simply Nova’s predilection for the past also stands in contrast with its neighborhood. Nestled on Metropolitan Avenue between Graham Avenue and Humboldt Street, Simply Nova is on a block where a giant luxury apartment building replaced a beloved White Castle, and where many of the local establishments seem to be more interested in chasing trends than serving their customers. Simply Nova is a departure from some of the neighborhood’s other, trendier fare — as well as its many coffee shops and bars.

“Many customers always say, ‘This is so good, we needed a place like this in the neighborhood,’” Placencia said.

When the partners were looking a location, Brownlee, who lives in the area, happened to know the landlord of the building that previously housed The Bagel Store — famous for creating the rainbow bagel — which closed its Williamsburg doors in the summer of 2019.

“It was perfect,” Brownlee said.

Just last month, Simply Nova celebrated its one-year anniversary. And Brownlee and Placencia, a Bronx resident, couldn’t be happier with how their business has evolved. Instead of relying on advertising, their customer base has built by word of mouth — exactly as they’d hoped it would.

“We’ve always wanted to build a place that grows slowly by customers who really trust us, and that fulfills us, knowing those people keep coming back,” Brownlee said, adding that their customers come from all over the city.

Now, Brownlee and Placencia are looking to the future. “We’re already planning to expand,” Brownlee said, sharing that they’re hoping to open a second location later this year.

Brownlee expressed how important it is to provide their Jewish customers with an authentic experience to connect them with their heritage. “I feel that this food is very special,” he said. “Many different cultures, or countries, they have their type of food, and it’s easy for people to find it. It’s not so easy for people who grew up with this kind of food to find it.”

While there has been a surge of appetizing shops in Brooklyn and Manhattan over the last decade or so, this wasn’t always the case — particularly when you consider how bountiful appetizing shops once were in New York City. When Shelsky’s Cobble Hill location opened in 2011, it was the first new appetizing store in Brooklyn in 60 years.

Brownlee insists appetizing stores can and should be for everyone. “Anybody who loves food, and loves lox or good soup or good bagel — they could come and enjoy [it] if it’s presented to them the right way,” he said. “They don’t necessarily have to know about the food.”


The post An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers appeared first on Jewish Telegraphic Agency.

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Manhattan Central Synagogue attacker faces federal hate crime charges

(JTA) — The man accused of disrupting Shabbat services at Manhattan’s Central Synagogue last week now faces federal hate crimes charges in addition to the state ones leveled against him immediately after the attack.

“These charges serve as notice that the Department of Justice will intervene to protect the public in the face of antisemitic and racially motivated attacks,” Assistant Attorney General Harmeet K. Dhillon of the Justice Department’s Civil Rights Division said in a statement on Tuesday.

Larry Montes, 46, of the Bronx, New York, was charged with two counts of committing hate crimes, each of which carries a maximum penalty of 10 years in prison, and one count of damage to religious property resulting in bodily injury, which carries a maximum penalty of 20 years in prison.

During the attack last Friday at the Reform synagogue in Manhattan, Montes, who was sitting near the front of the sanctuary, allegedly stood up nine minutes into the service and began shouting, “You know who the f–ck I am.”

Montes then approached the stage of the synagogue and knocked over two ceremonial silver candle sticks, causing them to be damaged, according to the complaint filed by an FBI agent investigating the case.

As the synagogue’s head of security attempted to remove Montes from the sanctuary, he then said “F–ck you people” and “I don’t f–ck with you people” before punching a 63-year-old congregant in the face and knocking her to the ground.

While Montes was handcuffed and arrested in the lobby of the synagogue, he then allegedly told a security guard “F–ck you [n-word]” and headbutted him near his left eye socket.

During his subsequent interview with NYPD officers following his arrest, he allegedly told officers, “F–ck the Jews. … It’s racial” and “I will never affiliate with no filthy f–cking synagogues, either here or in fucking Israel.” Montes allegedly told officers that he had felt disrespected at the service, so he “got up, start[ed] some sh–t, [and] smacked somebody around.”

When asked by NYPD officers why he felt disrespected at the service, Montes allegedly replied, “it’s all a racial thing” and that it was “all religious motivated.” Montes also stated during his post-arrest interview that he identified as Jewish, according to the complaint. Montes’ aunt previously told the New York Post that he was “mentally traumatized because of his desire to belong to that religion [Judaism].”

Montes has been in custody since his arrest immediately after Friday’s attack. He was arraigned that same night and is due in Manhattan Criminal Court on Thursday.

The federal charges come as the attack has sparked widespread condemnation from New York leaders, including Mayor Zohran Mamdani, and spurred a Jewish security watchdog group to call on the NYPD to place more officers in hotspots for potential hate crimes.

This article originally appeared on JTA.org.

The post Manhattan Central Synagogue attacker faces federal hate crime charges appeared first on The Forward.

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He’s campaigning to regulate Texas oil and gas. Why is he linking his Jewish opponent to the Bolshevik Revolution?

A Texas race that would normally focus on oil wells, pipelines and energy policy has spilled into accusations of antisemitism.

In a fundraising email last month, Bo French, the Republican nominee for the powerful Texas Railroad Commission, circulated an AI-generated image of Jon Rosenthal, his Jewish Democratic opponent, smiling inside the room where Russia’s Romanov royal family was killed after the Bolshevik Revolution.

The AI-generated image of Rosenthal. Screenshot Bo French for Texas Railroad Commissioner

Rosenthal has “much in common with the Marxist revolutionaries who brutally executed the Romanov family,” the email reads. “My opponent has spent his time in office mocking Christianity, the Virgin Birth, and Christian Communion, while voting against religious liberty and for the spread of Islam.”

The text “Radical Rosenthal” with a blood-red outline overlays the black-and-white image.

“I do see it as antisemitic,” Rosenthal, the only Jewish member of the Texas statehouse, told the Forward. “Look at the history of the Bolsheviks and how the Jews were scapegoated. To invoke that here and now is disturbing.”

French did not respond to the Forward’s request for comment.

The message echoes the antisemitic conspiracy theory “Judeo-Bolshevism” that Jews created or controlled communism to undermine Western society. It became central to the Nazi propaganda used as a justification for violence against Jews. The fundraising email was first reported by Texas Monthly magazine.

“This is something that Jews have faced in the arena forever,” said Arthur Pronin, the Jewish president of the Meyerland Area Democrats Club in Houston. “This sort of thing that ‘They’re not one of us. They’re communists. They don’t have allegiance to the values of this country.’ It has a very specific resonance.”

Rosenthal, 63, was raised as a Reform Jew in an interfaith family, with a Jewish father and Christian mother. When Rosenthal was 14, he spent a year in Israel attending school in Hebrew and learning to speak the language while his father taught at Hebrew University in Jerusalem. He later became a mechanical engineer and worked in the oil and gas industry for 30 years before entering politics in 2017. In 2018, Rosenthal was elected to the state legislature, taking his oath of office on a Torah he received as a bar mitzvah gift.

In an interview with the Forward last year, Rosenthal said that he has at times faced antisemitic comments from members in the state legislature, including stereotypical remarks about Jews and money.

“Antisemitism is alive and well in Texas,” Rosenthal told the Forward.

Last year, he led opposition to a bill requiring public schools to display the Ten Commandments in every classroom, which was signed into law by Texas Gov. Greg Abbott in May 2025.

To underscore what he considered hypocrisy of self-identified Christian nationalists who supported the legislation, Rosenthal introduced an amendment to require the display of both the Jewish and Roman Catholic versions of the Ten Commandments, a measure that failed.

Rosenthal ran unopposed for the Democratic nomination for Railroad Commissioner. He is seeking to become the first Democrat in more than three decades to win a seat on the three-member commission, created in 1891, that regulates the state’s oil and gas industry. (Despite its name, the Railroad Commission stopped regulating railroads in 2005.) Members are elected to serve six-year terms.

Rosenthal, who previously flipped his district in northwest Houston from red to blue, is making a case that his victory would “rebuke the politics of hate.”

A recent poll of 1,200 likely voters, with a reported margin of error of plus or minus 2.8%, showed French with a slim three-point lead over Rosenthal. Rosenthal could benefit from the competitive U.S. Senate race, as other polls show Democrat James Talarico and Republican Ken Paxton locked in a dead heat.

French’s past antisemitism accusations

It’s not the first time French, who previously served as a GOP leader in the Dallas-Fort Worth area, has been accused of antisemitism. Last June, he posted a social media poll asking “Who is a bigger threat to America?” and gave two options: “Jews” or “Muslims.”

After backlash, French deleted the poll and apologized, writing that “Some people clearly misunderstood the intent.” Ignoring calls to resign from high-ranking Texas Republicans, he announced in November 2025 that he was stepping down to run for railroad commissioner.

He narrowly won the Republican primary in May against the incumbent railroad commissioner, Jim Wright, with 50.5% of the vote.

Rather than focus solely on traditional regulatory issues in his campaign, French has infused culture war themes. His campaign website says he will end “the influence of radical Islam and the CCP (Chinese Communist Party) in Texas oil” and strengthen the railroad commission’s “partnership with our allies like Israel.” In March, French called on the U.S. to deport 100 million people and for Texas Republicans to more openly condemn Islam.

“To be fair, he seems to be a pretty equal opportunity hater,” Rosenthal told the Forward. “He says antisemitic stuff, but he’s also Islamophobic and anti-immigrant.”

The state’s top Republicans — Gov. Greg Abbott, Lt. Gov. Dan Patrick and House Speaker Dustin Burrows — had all endorsed Wright in the primary. Now, all three are backing French.

Others won’t embrace French but see his victory as inevitable. Fred Zeidman, a Houston-based Jewish Republican donor who supported French’s rival in the primary, said the controversial campaign talking points are unrelated to the commission’s work on regulating gas and oil.

“I mean, I’m dead set against all that, and that’s why I worked against him,” said Zeidman, who serves as chairman of the board of Petroflow Energy, an independent oil and gas production and consulting firm. “Would I vote for him? Probably not. But he’s going to win. He might be effective at what he’s doing.”

The GOP support for French alarms Jewish Texans like Pronin, who said the candidate’s social media poll alone should have disqualified him.

The July fundraising email “should be roundly condemned by the Democratic Party, but also by Republicans,” Pronin said. “They’ve had a history of saying French is not acceptable. So why is it acceptable now?”

The post He’s campaigning to regulate Texas oil and gas. Why is he linking his Jewish opponent to the Bolshevik Revolution? appeared first on The Forward.

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‘An Israel run by undereducated Haredim risks being overrun by its enemies’

There is something surreal about Israel’s confrontation over Haredi education, which is rapidly coming to a boil. A dispute that has simmered for decades over whether ultra-Orthodox schools should be required to provide a basic secular education has become a test of something much larger: whether the Israeli government of Benjamin Netanyahu is still capable of governing in the interest of society when doing so threatens his own political survival.

At the center of the fight are the two major Haredi education networks, which educate most Haredi elementary-school children and receive full state funding in return for an obligation to teach the full core curriculum. For years, however, the state has largely failed to enforce that bargain, and the schools taught mainly religion.

The High Court in February demanded that the government explain why full funding continues despite failures to teach the required subjects. Still waiting for an answer, Attorney General Gali Baharav-Miara several days ago took the next logical step, declaring that continued funding will depend on schools actually teaching the core curriculum, employing qualified teachers, participating in national assessments and accepting meaningful state supervision.

The immediate fight is about schools and money, but there is a larger story.

The stakes are considerably larger than the argument over a few hours of mathematics or English. They concern whether Israel can remain the kind of modern state it has spent three-quarters of a century building.

Haredim already constitute almost a sixth of the population, their fertility rate remains around six and a half children per woman, and they account for more than a quarter of elementary-school pupils. On current demographic projections, their share of the population will continue rising dramatically for decades.

That might not in itself pose a national problem if the community were being equipped to participate fully in a sophisticated 21st-century economy. But among Haredi men especially, low employment, low earnings and weak proficiency in the basic skills demanded by the modern labor market remain profound problems.

A smaller proportion of highly productive workers would increasingly be asked to finance a larger population, sustain an advanced technological economy, support an expensive welfare state and pay for one of the most sophisticated militaries in the world.

At some point the math becomes strategic. An Israel that becomes substantially poorer will find it harder to finance cutting-edge weapons, intelligence, research, universities and the other institutions on which its military superiority depends. An Israel run by undereducated Haredim risks being overrun by its enemies.

Clearly this cannot continue. But the Likud-led right has spent years avoiding decisions that might antagonize indispensable Haredi coalition partners. When the moderates were in power they had little stomach for this fight, preferring to kick the can down the road as they focused on a resolution with the Palestinians.

That left the attorney general, the courts and the civil service to enforce rules that elected politicians have proved unwilling to defend.

It is important to note that in Israel the attorney general is a very powerful civil servant. Indeed, curtailing this power has been at the center of Netanyahu’s attempted “judicial reforms.”

Baharav-Miara has effectively ruled that one cannot demand the full financial benefits of the state system while rejecting the obligations that accompany them.

For years Israel has managed to avoid confronting this contradiction by maintaining requirements on paper while tolerating a political system in which they were weakly supervised, inconsistently enforced or simply ignored.

The numbers suggest how hollow enforcement became. Research by the Israel Democracy Institute found that only a small fraction of Haredi boys’ schools failing to meet core-curriculum requirements actually suffered budget reductions. It was a failure to make the rules mean anything.

The political explanation is not difficult to discern. Haredi parties have become indispensable to governments led by Benjamin Netanyahu, who became Israel’s longest-serving prime minister by cementing this alliance. Thus their bargaining power has allowed questions of education, avoiding military service and ever-growing public subsidies to become matters of coalition arithmetic rather than coherent national policy.

Governments understood that enforcing requirements could provoke a confrontation with parties on which their parliamentary survival depended, while postponing enforcement carried almost no immediate political cost – until now. It is the demographic reality caused by the Haredi birthrate that is transforming the argument over mathematics and English into an argument about Israel’s future.

Judging by statements from Israel’s leading opposition politicians,  a new Israeli government led by them would address the issue of a  core curriculum and take significant steps to end the Haredi draft evasion.

Meanwhile, even if Netanyahu somehow wins, continuing the status quo will be hard, as the High Court and the Attorney-General are now forcing the issue. The rulings mean that schools must demonstrate that they are teaching the required curriculum, employ appropriately trained teachers, participate in assessment programs, cooperate with supervision and enforcement mechanisms and comply with reporting requirements.

This, of course, intersects with Israel’s larger and increasingly poisonous argument about the power of judges, legal advisers and civil servants. There is a legitimate democratic concern when unelected officials acquire enormous influence over public policy. Neither judges nor attorneys general should be treated as infallible guardians whose decisions are beyond criticism. But there is another danger, and Israel has spent years demonstrating it: elected politicians can become so dependent on organized political interests that they cease to perform some of the basic functions for which they were elected: to protect the country from great dangers. In this case the dangers are internal – and for all the regional wars of the past several years, the main coming conflict in Israel will be the one within.

The post ‘An Israel run by undereducated Haredim risks being overrun by its enemies’ appeared first on The Forward.

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