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An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers
(New York Jewish Week) — Let’s face it: Classic Jewish deli and appetizing shops are having a moment. According to Bon Appetit, “the old school deli is the newest hot girl hangout,” while an exhibit on Jewish delis at the New-York Historical Society continues to draw crowds. These days, we’re basically all Estelle Reiner and we want to have what Sally Albright is having.
In recent years, a whole new crop of appetizing stores and delis have popped up in New York, with even Cousin Greg (Nicholas Braun) from “Succession” getting into the business: He’s an investor in the newish Jewish lunch counter S&P. And while some of these establishments, like Edith’s Sandwich Counter, seek to bridge the gap between an older generation and a new one, the year-old Simply Nova in East Williamsburg is all about harkening back to the days of yore.
From their tagline (“A taste of nostalgia”) to their classic deli boards, Simply Nova hopes to transport their clientele to the past.
According to Sean Brownlee, co-owner of Simply Nova, their emphasis on nostalgia is having the intended effect. “When people come in, the first thing they say is, ‘This reminds me of my childhood,’” Brownlee, 25, told the New York Jewish Week. “And that’s a really good, good feeling to know that we bring old memories — old, good memories — to people.”
The menu’s old-school offerings certainly help, too: Simply Nova boasts everything you’d want from an appetizing store and more — including, but certainly not limited to, bagels and all of the requisite fixings, pastrami and roast beef sandwiches, chopped liver, herring, matzah ball soup, latkes and a bakery corner featuring babka, rugelach, macaroons and black and white cookies. Simply Nova has scores of lox options on offer, like a pastrami cured salmon, beet gravlax and an Icelandic salmon of which Simply Nova is New York City’s exclusive purveyor. (My favorite is the classic Eastern Nova Scotia.) And yes, gluten-free bagels and dairy-free cream cheese are available as well.
Brownlee first met co-owner Felix Placencia, 52, when they worked together at a few other New York City appetizing stores. (Brownlee and Placencia declined to name those shops, though this Instagram post indicates they both had worked at Russ & Daughters.) They realized that with their combined experience and passion, they could go into business for themselves.
Brownlee has spent his entire seven-year career at appetizing shops, Placencia has 26 years devoted to the same. But perhaps just as important as work history was the shared conclusion that there was something missing from their previous places of employment: an emphasis on service.
“We wanted to create a more close relationship with the customers and bring nostalgic spirits to them, especially neighborhoods like these, where they don’t have that close relationships with those businesses out there,” Brownlee said. He estimates that their clientele is about evenly divided across generational lines, with approximately 45% of them Jewish.
“These days there is not many truly neighborhood store[s] where people go and it’s ‘their’ store, where they can go every week or every day if they desire to, and feel comfortable,” Brownlee said, estimating that 80% of their clientele are repeat customers.
“We believe that the first experience of the food is the service,” he added. “So if you come to a place that doesn’t give you that first impression of customer service, even though the food is great, you’re not going to taste it.”
Brownlee and Placencia are both of Dominican heritage, and although neither is Jewish, their time working in appetizing stores has instilled in them a deep love of traditional appetizing foods. “I felt very connected to it,” Placencia said, both of the cuisine and the process of making it.
Brownlee said that at Simply Nova, they work to cater to their customers’ individual needs (pun somewhat intended). Brownlee said Simply Nova recently catered a wedding at Gracie Mansion. Although they typically prepare their platters in-house and drop them off, the customer requested staff prep on site, and so their wish was granted.
Simply Nova’s predilection for the past also stands in contrast with its neighborhood. Nestled on Metropolitan Avenue between Graham Avenue and Humboldt Street, Simply Nova is on a block where a giant luxury apartment building replaced a beloved White Castle, and where many of the local establishments seem to be more interested in chasing trends than serving their customers. Simply Nova is a departure from some of the neighborhood’s other, trendier fare — as well as its many coffee shops and bars.
“Many customers always say, ‘This is so good, we needed a place like this in the neighborhood,’” Placencia said.
When the partners were looking a location, Brownlee, who lives in the area, happened to know the landlord of the building that previously housed The Bagel Store — famous for creating the rainbow bagel — which closed its Williamsburg doors in the summer of 2019.
“It was perfect,” Brownlee said.
Just last month, Simply Nova celebrated its one-year anniversary. And Brownlee and Placencia, a Bronx resident, couldn’t be happier with how their business has evolved. Instead of relying on advertising, their customer base has built by word of mouth — exactly as they’d hoped it would.
“We’ve always wanted to build a place that grows slowly by customers who really trust us, and that fulfills us, knowing those people keep coming back,” Brownlee said, adding that their customers come from all over the city.
Now, Brownlee and Placencia are looking to the future. “We’re already planning to expand,” Brownlee said, sharing that they’re hoping to open a second location later this year.
Brownlee expressed how important it is to provide their Jewish customers with an authentic experience to connect them with their heritage. “I feel that this food is very special,” he said. “Many different cultures, or countries, they have their type of food, and it’s easy for people to find it. It’s not so easy for people who grew up with this kind of food to find it.”
While there has been a surge of appetizing shops in Brooklyn and Manhattan over the last decade or so, this wasn’t always the case — particularly when you consider how bountiful appetizing shops once were in New York City. When Shelsky’s Cobble Hill location opened in 2011, it was the first new appetizing store in Brooklyn in 60 years.
Brownlee insists appetizing stores can and should be for everyone. “Anybody who loves food, and loves lox or good soup or good bagel — they could come and enjoy [it] if it’s presented to them the right way,” he said. “They don’t necessarily have to know about the food.”
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The post An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers appeared first on Jewish Telegraphic Agency.
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UK lawmakers press government on why West Bank imports haven’t yet been banned
(JTA) — British lawmakers from across the political spectrum are pressing the government to ban imports from Israeli settlements in the West Bank, saying that explanations for why such a ban has not yet been imposed were inadequate.
During a three-hour House of Commons debate on Thursday, lawmakers argued that Britain’s long-standing position that the settlements are illegal under international law means it should fall in line behind other countries advancing bans, particularly at a time of rising settler violence and efforts to expand Jewish settlements in the West Bank.
The debate — the latest in a number of formal discussions about a potential ban in Parliament — was led by Abtisam Mohamed, a politician from the governing Labour Party who is the first Arab woman and first Yemeni member of Parliament. She was denied entry into Israel in 2025, a year after being elected.
“I want to pose a simple question to the government today, a question that sits at the heart of this debate,” Mohamed said in opening the session. “If settlements are illegal, why have we not made an outright ban on trade? What exactly is it that we’re waiting for?”
Lawmakers from other parties piled on.
“There is no excuse that we have to wait for other countries to move because they’ve moved ahead of us,” said Ellie Chowns from the left-wing Green Party, which has made opposition to Israel part of its platform. “There is no excuse that this is too technically difficult because the legal framework already exists.”
And a member of the Conservative party, which has traditionally favored strong ties with Israel, said he was unconvinced by the argument, made recently by a government official, that other measures that are potentially less complicated to administer could achieve the same pressure on Israel.
“We’ve done everything except the obvious, which is just the ban,” said the lawmaker, Kit Malthouse. “The question I’m left asking is, why? Why the reluctance? Why the hesitation? Nobody’s buying the complexity argument.”
On Monday, EU foreign ministers met to discuss a ban on products from Israeli settlements in the West Bank, in order to gauge if there is enough support for the move. The EU’s foreign minister said a ban on imports was the most popular option under discussion and said she expected that the conversation would soon advance.
The discussion in the House of Commons comes as the British Labour government is in flux, with a new prime minister set to take over from Keir Starmer next week. It also comes as the government is taking steps to reassure a Jewish community that has been rattled by a number of violent incidents. This week, the government both allocated more than $300 million in security funding for Jewish institutions while also formally declaring Iran’s Islamic Revolutionary Guard Corps, seen as tied to many of the attacks, to be a terrorist group, in a move that enables more intense prosecution.
In an appearance before the Foreign Affairs Committee earlier in July, the government’s top Middle East minister fended off allegations that the Labour government was slow-walking pressure on Israel. Hamish Falconer also noted that British Jewish leaders are urging against an import ban.
“There are legitimate and reasonable concerns from the British Jewish community that if we were to take steps which were crude, which were untargeted, could have unintended consequences on the lives of the community who are already under considerable pressure,” he said. “I do take that seriously for obvious reasons.”
The Board of Jewish Deputies, an umbrella organization for almost 200 Jewish groups in Britain, told the Jewish Telegraphic Agency that it was reluctant to comment on a potential ban on West Bank imports before a new prime minister is installed. But the group has previously weighed in strongly against efforts to boycott Israel, arguing in a 2017 report that “to hasten a solution to the settlements would be to assist the chances of negotiations through promoting peace, rather than the problematic boycott campaign.”
Falconer also signaled that all bets could be off if the Israeli government moves forward with a settlement project known as E1, telling the Foreign Affairs Committee, “I have said repeatedly that no one should benefit from a profit made on land that has been unlawfully procured.”
The E1 initiative would expand Jewish settlements on a stretch of land east of Jerusalem, bisecting the West Bank, and is seen by both its proponents and critics as a bid to undercut a potential future Palestinian state. The current right-wing Israeli government has moved the E1 project significantly toward actualization, approving it formally.
If the project proceeds further, Falconer told lawmakers, “then we and our friends and allies would take tangible action in response.”
The post UK lawmakers press government on why West Bank imports haven’t yet been banned appeared first on The Forward.
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Cori Bush to fellow progressives: My reelection would be ‘the knockout’ punch to AIPAC
(JTA) — Cori Bush told fellow progressives during a virtual rally on Monday night that she intends to deliver a “knockout” punch to AIPAC, the pro-Israel lobby, by winning her congressional primary next month.
When Bush, the two-term progressive Democratic congresswoman, was defeated in a bruising primary two years ago, both she and her adversaries attributed the loss in part to AIPAC.
The group’s PAC spent more than $4 million to defeat Bush, who was one of two members of Congress to vote against a measure to deny entry to the United States to Hamas terrorists who perpetrated Oct. 7, and declined to call Hamas a terror group on the campaign trail.
Now, as AIPAC has rapidly transformed into a radioactive bogeyman among Democrats and Bush’s fellow progressives have mounted an ascent across the party, Bush is out for revenge.
“Jamaal Bowman says it best: He said that Chris Rabb gave a jab to AIPAC. He says that Darializa and Claire … they gave uppercuts to AIPAC,” Bush said. “But then when I win, that will be the knockout.”
Bush is currently running against Missouri incumbent Rep. Wesley Bell in a field with three other candidates. In 2024, Bell defeated Bush 51.1% to 45.6% in a field of four candidates. A February poll sponsored by Bush’s campaign had Bell and Bush tied, with Bush receiving 44% of the votes, while Bell had 40%. (The survey had a margin of error of 5.4%.)
Bush was referring to a list of prominent progressives, including one, Bowman, who like her was primaried out of Congress in 2024, and three who won primaries decisively in Pennsylvania and New York this year. She was speaking at an online rally organized by Our Revolution, the group formed by Sen. Bernie Sanders to advance the progressive movement.
The rally came as the movement tries to move past a setback in Maine, where Graham Platner, a progressive and staunch critic of Israel, withdrew after winning the Democratic Senate primary amid allegations of sexual assault. One of the candidates vying to replace Platner on the ticket, Troy Jackson, joined other leading progressives including Michigan Senate candidate Abdul El-Sayed and California congressman Ro Khanna in taking the virtual stage.
Jackson did not mention Israel or AIPAC in his comments, even after announcing in recent days that he believes Israel committed genocide in Gaza. Instead, he listed an array of other issues animating left-wing voters.
“I know that there’s real pain, anger, and disappointment, and I’m not going to try and minimize that. But look, this movement has always been bigger than one person,” he said, alluding to Platner’s exit. “It’s about taking on a system rigged against working people, fighting for Medicare for all, strong unions, higher wages, reproductive freedom, and an economy where billionaires and corporations finally pay their fair share.”
Other candidates took aim more squarely at Israel and its supporters. El-Sayed, who in recent days has taken to calling Israel a “rogue state,” noted that AIPAC and its allies have spent more than $40 million to defeat him. (AIPAC has spent nearly $15 million on the race to date.)
“Donald Trump is not himself the disease in our politics; he’s the worst symptom of the disease of our politics,” El-Sayed said. “The disease is the system that allows big corporations, billionaires, special interest groups like AIPAC, to buy and sell politicians in ways that leave them rigging the system against us.”
El-Sayed also took aim at foreign military aid in his remarks, telling those gathered, “It shouldn’t be this hard to pay your taxes and know that that money is going to be spent on you and your kids rather than to annihilate somebody else and their kids.”
Minnesota congressional candidate Kaela Berg similarly cast her refusal to accept AIPAC money as part of a broader rejection of corporate influence in politics.
“We are the revolution, we are bringing that working class voice, that lived experience, two and a half decades of fighting the bosses, being people in Congress who cannot be bought, being the antidote to corporate Democrats and to Republicans,” Berg said. “I do not take AIPAC money. I do not take corporate money.”
Khanna, fresh off a trip to the Middle East during which he claimed that Israeli soldiers took the side of armed settlers who detained him in the West Bank, used his remarks during the town hall to shift attention from his detention to the treatment of Palestinians.
“Yes, people know I was detained, but if there’s one obligation, I feel I want to tell in every part of this country the story of apartheid in the West Bank,” Khanna said. “The story of these Palestinians who are being treated in an inhumane, undignified way, and if we can tell that story, I believe we will finally get change.”
Khanna, who has emerged as one of Israel’s fiercest critics in Congress since Oct. 7, also told attendees that the progressive wins across the country reflected growing support for the movement’s policy positions, including its opposition to Israel.
“We are winning, and we’re winning not because of candidates,” Khanna said. “We’re winning because we stand for Medicare for all. We stand against the genocide. We stand against foreign wars.”
The post Cori Bush to fellow progressives: My reelection would be ‘the knockout’ punch to AIPAC appeared first on The Forward.
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Five countries over four days: How Cuba’s Maccabiah Games delegation made it to Israel
(JTA) — Nearly three decades after Hella Eskenazi’s first trip from her home in Cuba to the Maccabiah Games in Israel, the journey hasn’t gotten much easier.
This time, she was joined by dozens of athletes who had to travel through five countries over more than four days to reach Israel — a consequence of both the turmoil affecting travel to Israel generally and the unique complexities of getting anywhere from their communist island nation in the Caribbean.
The first time Eskenazi made the trip was 1997, when she was a member of Cuba’s national karate team, and her country’s sole representative at the sports competition known as the “Jewish Olympics.” That was the year the Games were marred by the collapse of a pedestrian bridge over the Yarkon River in Tel Aviv that killed four members of the Australian delegation and injured 60 others.
This time around, Eskenazi, now 56, is both an athlete and the vice president of Patronato de la Casa de la Comunidad Hebrea de Cuba, her nation’s Jewish community and main synagogue. She’s a former Hebrew school director and has been involved in Cuba’s Maccabi programs since 2013, Cuba’s first year with a full delegation.
For this summer’s Games, Cuba sent 52 athletes to participate, many of whom already live in Israel after making aliyah. But for the 29 members who made the journey from Havana, the trip was anything but easy.
And that would have been the case even if Air France hadn’t canceled their flights — due to the conflict in Iran — halfway through their travel.
As Eskenazi explained, due to a variety of political and economic factors, it’s not easy to get out of Cuba. Her athletes needed various visas that would allow them to travel through Europe to get to Israel, and Cuba does not have a national airline with the same international capabilities as travel giants like Air France or Turkish Airlines.
And because Cuba’s oil supply lags behind much of the world, Air France does not offer flights from Cuba. So they had to travel to Panama first, just to get to Paris.
The original plan, Eskenazi said, was for a portion of the delegation to fly from Havana to Panama to Paris to Tel Aviv. But when Air France canceled all its flights to Tel Aviv, they had to pivot — which wasn’t easy given their restrictive travel visas.
Part of the delegation flew from Paris to Austria, while others went through Abu Dhabi, where Eskenazi said Cubans don’t need visas. And each group had layovers of 12 or 15 hours, making the total journey from Cuba to Israel take four or five days.
Eskenazi’s journey was different, because she had a visa that allowed her to travel through the United States. She flew from Havana to Miami to New York to Tel Aviv. Even then, she still had an 18-hour layover in New York.
Eskenazi said her group would not have made it to Israel without the help of the Maccabi World Union, the global organization that puts on the Games and supports local delegations.
“We are here thanks to the Maccabi World Union,” she said in a phone interview from Israel. “Maccabi World Union, they did many things for Cuba, for the Cuban Jewish community to participate in this Maccabiah.”
So once the Cuban cohort finally made it to Tel Aviv, it was understandably a meaningful arrival.
“It has been very very emotional for us because in Cuba we have many difficulties right now,” Eskenazi said. “And to arrive here, to have electricity, to have food, to be safe, to have our friends, to make sport, to share with all of the people from all over the world, has been very emotional, very emotional for us.”
It’s also been a successful trip, competitively speaking.
Cuba has won several medals, competing in sports including softball, futsal and basketball. Eskenazi herself has won two: a silver medal in the one-mile run and a bronze in the five-kilometer competition for the 55-59 age bracket.
But beyond sports, Eskenazi said it’s been a special experience for her athletes — who hail from a country with a relatively affluent but small Jewish community — to be surrounded by Jews from around the world.
“It’s very important because imagine that you can share with people from Holland, from France, from the United States,” she said. “We met people from Ukraine, from Argentina, from Mexico, from different parts of the world. It’s been very very emotional.
“We are happy to be here because we love to share here with the Israeli way of life,” Eskenazi added. “For us it’s very interesting, and we love Israel. Remember that we are Jewish people, and the Israeli people, they are friendly. This is a very special country. If you can see people, for example, with kippah on the street, with tefillin or tallit, it’s like to be inside of the synagogue, a big synagogue. It’s amazing to be here.”
And after the Games end, it’s right back on the plane home. Hopefully with fewer stops this time.
Eskenazi said her delegation is again splitting up into smaller groups, with some flying back through Paris and Panama, and others going through Madrid straight to Havana.
Regardless of the logistics and the travel delays, Eskenazi said Israel is a special place.
“When I visit Israel, I feel like Cuba, like my country,” she said. “I feel that this is my home, also.”
The post Five countries over four days: How Cuba’s Maccabiah Games delegation made it to Israel appeared first on The Forward.

