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An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers
(New York Jewish Week) — Let’s face it: Classic Jewish deli and appetizing shops are having a moment. According to Bon Appetit, “the old school deli is the newest hot girl hangout,” while an exhibit on Jewish delis at the New-York Historical Society continues to draw crowds. These days, we’re basically all Estelle Reiner and we want to have what Sally Albright is having.
In recent years, a whole new crop of appetizing stores and delis have popped up in New York, with even Cousin Greg (Nicholas Braun) from “Succession” getting into the business: He’s an investor in the newish Jewish lunch counter S&P. And while some of these establishments, like Edith’s Sandwich Counter, seek to bridge the gap between an older generation and a new one, the year-old Simply Nova in East Williamsburg is all about harkening back to the days of yore.
From their tagline (“A taste of nostalgia”) to their classic deli boards, Simply Nova hopes to transport their clientele to the past.
According to Sean Brownlee, co-owner of Simply Nova, their emphasis on nostalgia is having the intended effect. “When people come in, the first thing they say is, ‘This reminds me of my childhood,’” Brownlee, 25, told the New York Jewish Week. “And that’s a really good, good feeling to know that we bring old memories — old, good memories — to people.”
The menu’s old-school offerings certainly help, too: Simply Nova boasts everything you’d want from an appetizing store and more — including, but certainly not limited to, bagels and all of the requisite fixings, pastrami and roast beef sandwiches, chopped liver, herring, matzah ball soup, latkes and a bakery corner featuring babka, rugelach, macaroons and black and white cookies. Simply Nova has scores of lox options on offer, like a pastrami cured salmon, beet gravlax and an Icelandic salmon of which Simply Nova is New York City’s exclusive purveyor. (My favorite is the classic Eastern Nova Scotia.) And yes, gluten-free bagels and dairy-free cream cheese are available as well.
Brownlee first met co-owner Felix Placencia, 52, when they worked together at a few other New York City appetizing stores. (Brownlee and Placencia declined to name those shops, though this Instagram post indicates they both had worked at Russ & Daughters.) They realized that with their combined experience and passion, they could go into business for themselves.
Brownlee has spent his entire seven-year career at appetizing shops, Placencia has 26 years devoted to the same. But perhaps just as important as work history was the shared conclusion that there was something missing from their previous places of employment: an emphasis on service.
“We wanted to create a more close relationship with the customers and bring nostalgic spirits to them, especially neighborhoods like these, where they don’t have that close relationships with those businesses out there,” Brownlee said. He estimates that their clientele is about evenly divided across generational lines, with approximately 45% of them Jewish.
“These days there is not many truly neighborhood store[s] where people go and it’s ‘their’ store, where they can go every week or every day if they desire to, and feel comfortable,” Brownlee said, estimating that 80% of their clientele are repeat customers.
“We believe that the first experience of the food is the service,” he added. “So if you come to a place that doesn’t give you that first impression of customer service, even though the food is great, you’re not going to taste it.”
Brownlee and Placencia are both of Dominican heritage, and although neither is Jewish, their time working in appetizing stores has instilled in them a deep love of traditional appetizing foods. “I felt very connected to it,” Placencia said, both of the cuisine and the process of making it.
Brownlee said that at Simply Nova, they work to cater to their customers’ individual needs (pun somewhat intended). Brownlee said Simply Nova recently catered a wedding at Gracie Mansion. Although they typically prepare their platters in-house and drop them off, the customer requested staff prep on site, and so their wish was granted.
Simply Nova’s predilection for the past also stands in contrast with its neighborhood. Nestled on Metropolitan Avenue between Graham Avenue and Humboldt Street, Simply Nova is on a block where a giant luxury apartment building replaced a beloved White Castle, and where many of the local establishments seem to be more interested in chasing trends than serving their customers. Simply Nova is a departure from some of the neighborhood’s other, trendier fare — as well as its many coffee shops and bars.
“Many customers always say, ‘This is so good, we needed a place like this in the neighborhood,’” Placencia said.
When the partners were looking a location, Brownlee, who lives in the area, happened to know the landlord of the building that previously housed The Bagel Store — famous for creating the rainbow bagel — which closed its Williamsburg doors in the summer of 2019.
“It was perfect,” Brownlee said.
Just last month, Simply Nova celebrated its one-year anniversary. And Brownlee and Placencia, a Bronx resident, couldn’t be happier with how their business has evolved. Instead of relying on advertising, their customer base has built by word of mouth — exactly as they’d hoped it would.
“We’ve always wanted to build a place that grows slowly by customers who really trust us, and that fulfills us, knowing those people keep coming back,” Brownlee said, adding that their customers come from all over the city.
Now, Brownlee and Placencia are looking to the future. “We’re already planning to expand,” Brownlee said, sharing that they’re hoping to open a second location later this year.
Brownlee expressed how important it is to provide their Jewish customers with an authentic experience to connect them with their heritage. “I feel that this food is very special,” he said. “Many different cultures, or countries, they have their type of food, and it’s easy for people to find it. It’s not so easy for people who grew up with this kind of food to find it.”
While there has been a surge of appetizing shops in Brooklyn and Manhattan over the last decade or so, this wasn’t always the case — particularly when you consider how bountiful appetizing shops once were in New York City. When Shelsky’s Cobble Hill location opened in 2011, it was the first new appetizing store in Brooklyn in 60 years.
Brownlee insists appetizing stores can and should be for everyone. “Anybody who loves food, and loves lox or good soup or good bagel — they could come and enjoy [it] if it’s presented to them the right way,” he said. “They don’t necessarily have to know about the food.”
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The post An East Williamsburg appetizing shop offers ‘a taste of nostalgia’ to its customers appeared first on Jewish Telegraphic Agency.
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After facing backlash, California congressional hopeful Scott Wiener says Israel is committing ‘genocide’
(JTA) — After declining to say whether he believed “Israel is committing genocide in Gaza” during a debate last week, California congressional candidate Scott Wiener has announced that he does, in fact, believe Israel’s actions in Gaza constitute a genocide.
Wiener’s demurral during the Wednesday debate, during which his two Democratic opponents endorsed the genocide charge without hesitation, elicited jeers from the audience. Afterwards, Wiener said he thought the lightning-round format was inappropriate for such a complex question but said he believed Israel’s actions in Gaza represented “an absolute moral stain.”
Facing ongoing criticism over his stance, Wiener — a leader of the Jewish caucus in California’s legislature — issued a video statement on Sunday saying that he had come to a clear conclusion.
“For years, I’ve condemned Netanyahu and his extremist government and the devastation they’ve inflicted on Gaza,” he wrote on X, introducing his statement. “It’s why I’ve been clear I won’t support U.S. funding for the destruction of Palestinian communities. I’ve stopped short of calling it genocide, but I can’t anymore.”
Wiener is running for the seat being vacated by Nancy Pelosi, a pro-Israel stalwart. His comments mean that all three Democratic candidates for the seat have firmly taken the position that Israel is committing genocide, a charge that Israel and the United States reject.
In the video, Wiener elaborated on his thinking.
“As a Jew, I am deeply aware that the word genocide was created in the wake of the Holocaust, which was the industrial extermination of 6 million Jews. For many Jews, associating the word genocide with the Jewish state of Israel is deeply painful and frankly traumatic,” he said. “But despite that pain and that trauma, we all have eyes, and we see the absolute devastation and catastrophic death toll in Gaza inflicted by the Israeli government. And we all have ears, and we hear the genocidal statements by certain senior members of the Israeli government. And to me, the Israeli government has tried to destroy Gaza and to push Palestinians out, and that qualifies as genocide.”
Wiener’s statement comes as harsh criticism of Israel becomes de rigueur among Democrats amid a bottoming-out of support among Democratic voters. Anti-Israel sentiment is on the rise among Republicans, too, shattering a decades-old consensus on the right about support for Israel.
Wiener has faced sustained protest from pro-Palestinian activists over his liberal Zionist stances. He has also long faced right-wing scorn as well as antisemitism-laced criticism over his stance on transgender rights, which he supports.
The post After facing backlash, California congressional hopeful Scott Wiener says Israel is committing ‘genocide’ appeared first on The Forward.
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Iran threatens to attack Israel if Trump strikes Tehran over crackdown on protesters
(JTA) — Iranian leaders say they could attack Israel if the United States strikes Iran over its response to a sweeping anti-government protest movement.
“Let us be clear: in the case of an attack on Iran, the occupied territories as well as all U.S. bases and ships will be our legitimate target,” Iranian Parliament Speaker Mohammad Baqer Qalibaf, a former commander in the country’s Revolutionary Guards, said on Saturday. Iranian officials use “the occupied territories” to refer to Israel, which the Iranian Islamic Republic regime has sworn to destroy and attacked repeatedly.
Qalibaf was responding to U.S. President Donald Trump’s repeated comments signaling potential U.S. retaliation against Iran in the event that Iranian officials begin killing anti-government protesters who have been demonstrating with increasing strength since late last month.
On Monday, Qalibaf reportedly escalated his threats at a pro-government rally in Tehran, saying Iran would deal Trump “an unforgettable lesson” if he follows through on his continued threats to intervene. Agence France Presse reported that he spoke in front of banners reading “Death to Israel, Death to America” in Persian.
Trump has openly said the United States is considering weighing in against the Iranian government. “Iran is looking at FREEDOM, perhaps like never before,” he wrote on Truth Social, his social media network, on Saturday. “The USA stands ready to help!!!”
On Sunday, amid reports that the Iranian regime had embarked on a bloody crackdown, Trump said again that he was considering “very strong options” against Iran, though he also said Tehran had reached out to negotiate. Amid reports that he expected to be briefed on military options against Iran on Tuesday, Trump indicated that the United States could act sooner.
“Iran wants to negotiate, yes. We may meet with them — I mean a meeting is being set up,” Trump told reporters on Air Force One late Sunday. “But we may have to act, because of what’s happening, before the meeting.”
Protest leaders said hundreds if not thousands of protesters had been shot to death in Tehran on Sunday, though official numbers were much lower and impossible for independent news organizations to verify in part because of an internet blackout that the government put in place last week.
“There seem to be some people killed that aren’t supposed to be killed,” Trump said. “These are violent — if you call them leaders, I don’t know if they’re leaders or just if they rule through violence. And we’re looking at some very strong options. We’ll make a determination.”
The potential for armed conflict between the United States and Iran, Israel’s sworn enemy, has prompted sharp concerns in Israel, which last year waged a 12-day war with Iran that ended under U.S. pressure following a U.S. strike on Iran’s nuclear facilities. Prime Minister Benjamin Netanyahu spoke on Sunday to U.S. Secretary of State Marco Rubio, and Reuters reported that Israeli intelligence officials said the country was on “high alert.”
At least one Israeli official has indicated that Israeli agents are active on the ground in Iran during the swelling protest movement, fueling criticism from Tehran that the protests have been stoked by foreign actors.
Demonstrations in support of the Iranian protesters, who are responding not only to the country’s repressive religious leadership but also an economic crisis, took place in cities around the world over the weekend. Some of the protests included Jewish Iranian expats and expressions of support for Israel.
The post Iran threatens to attack Israel if Trump strikes Tehran over crackdown on protesters appeared first on The Forward.
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Cuba Defiant After Trump Says Island to Receive No More Venezuelan Oil or Money
A view shows part of Havana as U.S.-Cuba tensions rise after U.S. President Donald Trump vowed to stop Venezuelan oil and money from reaching Cuba and suggested the communist-run island to strike a deal with Washington, in Havana, Cuba, January 11, 2026. REUTERS/Norlys Perez
US President Donald Trump on Sunday said no more Venezuelan oil or money will go to Cuba and suggested the Communist-run island should strike a deal with Washington, ramping up pressure on the long-time US nemesis and provoking defiant words from the island’s leadership.
Venezuela is Cuba’s biggest oil supplier, but no cargoes have departed from Venezuelan ports to the Caribbean country since the capture of Venezuelan President Nicolas Maduro by US forces in early January amid a strict US oil blockade on the OPEC country, shipping data shows.
Meanwhile, Caracas and Washington are progressing on a $2 billion deal to supply up to 50 million barrels of Venezuelan oil to the US with proceeds to be deposited in US Treasury-supervised accounts, a major test of the emerging relationship between Trump and interim President Delcy Rodriguez.
“THERE WILL BE NO MORE OIL OR MONEY GOING TO CUBA – ZERO! I strongly suggest they make a deal, BEFORE IT IS TOO LATE,” Trump wrote on his Truth Social platform on Sunday.
“Cuba lived, for many years, on large amounts of OIL and MONEY from Venezuela,” Trump added.
Cuban President Miguel Diaz-Canel rejected Trump’s threat on social media, suggesting the US had no moral authority to force a deal on Cuba.
“Cuba is a free, independent, and sovereign nation. Nobody dictates what we do,” Diaz-Canel said on X. “Cuba does not attack; it has been attacked by the US for 66 years, and it does not threaten; it prepares, ready to defend the homeland to the last drop of blood.”
The US president did not elaborate on his suggested deal.
But Trump’s push on Cuba represents the latest escalation in his move to bring regional powers in line with the United States and underscores the seriousness of the administration’s ambition to dominate the Western Hemisphere.
Trump’s top officials, including Secretary of State Marco Rubio, have made no secret of their expectation that the recent US intervention in Venezuela could push Cuba over the edge.
US officials have hardened their rhetoric against Cuba in recent weeks, though the two countries have been at odds since former leader Fidel Castro’s 1959 revolution.
CUBA DEFENDS IMPORT RIGHTS
Cuban Foreign Minister Bruno Rodriguez said in another post on X on Sunday that Cuba had the right to import fuel from any suppliers willing to export it. He also denied that Cuba had received financial or other “material” compensation in return for security services provided to any country.
Thirty-two members of Cuba’s armed forces and intelligence services were killed during the US raid on Venezuela. Cuba said those killed were responsible for “security and defense” but did not provide details on the arrangement between the two long-time allies.
Cuba relies on imported crude and fuel mainly provided by Venezuela, and Mexico in smaller volumes, purchased on the open market to keep its power generators and vehicles running.
As its operational refining capacity dwindled in recent years, Venezuela’s supply of crude and fuel to Cuba has fallen. But the South American country is still the largest provider with some 26,500 barrels per day exported last year, according to ship tracking data and internal documents of state-run PDVSA, which covered roughly 50 percent of Cuba’s oil deficit.
Havana produce vendor Alberto Jimenez, 45, said Cuba would not back down in the face of Trump’s threat.
“That doesn’t scare me. Not at all. The Cuban people are prepared for anything,” Jimenez said.
It’s hard for many Cubans to imagine a situation much worse. The island’s government has been struggling to keep the lights on. A majority live without electricity for much of the day, and even the capital Havana has seen its economy crippled by hours-long rolling blackouts.
Shortages of food, fuel and medicine have put Cubans on edge and have prompted a record-breaking exodus, primarily to the United States, in the past five years.
MEXICO BECOMES KEY SUPPLIER
Mexico has emerged in recent weeks as a critical alternative oil supplier to the island, but the supply remains small, according to the shipping data.
Mexican President Claudia Sheinbaum last week said her country had not increased supply volumes, but given recent political events in Venezuela, Mexico had turned into an “important supplier” of crude to Cuba.
US intelligence has painted a grim picture of Cuba’s economic and political situation, but its assessments offer no clear support for Trump’s prediction that the island is “ready to fall,” Reuters reported on Saturday, citing three people familiar with the confidential assessments.
The CIA’s view is that key sectors of the Cuban economy, such as agriculture and tourism, are severely strained by frequent blackouts, trade sanctions and other problems. The potential loss of oil imports and other support from Venezuela could make governing more difficult for Diaz-Canel.
Havana resident and parking attendant Maria Elena Sabina, a 58-year-old born shortly after Castro took power, said it was time for Cuba’s leaders to make changes amid so much suffering.
“There’s no electricity here, no gas, not even liquefied gas. There’s nothing here,” Sabina said. “So yes, a change is needed, a change is needed, and quickly.”
