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As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline?
(JTA) — After five seasons, 20 Emmy awards and plenty of Jewish jokes, “The Marvelous Mrs. Maisel” airs its final episode on Friday.
The lauded Amazon Prime show from Amy Sherman-Palladino has enveloped viewers in a shimmering, candy-colored version of New York during the late 1950s and early 1960s — a world in which “humor” has meant Jewish humor and “culture” has meant Jewish culture.
But as it comes to an end, the show’s Jewish legacy is still up for debate: Did its representation of Jews on mainstream TV make it a pioneer of the 2010s? Or did it do more harm than good in the battle for better representation, by reinforcing decades-old comedic tropes about Jews?
The comedy-drama followed the vivacious Midge Maisel (Rachel Brosnahan) on a journey from prim Upper West Side housewife — left in the lurch after her husband has an affair with his secretary — to ambitious, foul-mouthed comic fighting her way through the male-dominated standup comedy industry. Her New York Jewishness colored her jokes, her accent, her mannerisms and much of her daily life.
That’s because the whole landscape of the show was Jewish, from the well-to-do, acculturated intelligentsia (such as Midge’s parents) to the self-made garment factory owners (such as her in-laws). Even the radical Jewish comic Lenny Bruce, a countercultural icon of the midcentury, appeared as a recurring character who propels Midge’s success.
Henry Bial, a professor specializing in performance theory and Jewish popular culture at the University of Kansas, said the emergence of “The Marvelous Mrs. Maisel” in 2017 exemplified a shift to more overt portrayals of Jews on TV — especially on streaming services. Although Jewish characters featured in TV shows throughout the 20th century, such as “The Goldbergs” in the 1950s, “Rhoda” in the 1970s and “Seinfeld” in the 1990s, their Jewishness was often more coded than explicit. Network television, seeking to attract the majority of Americans coveted by advertisers, feared alienating audiences who couldn’t “relate” to ethnic and racial minorities.
“If there are only three things you can put on television at 8 o’clock on Tuesday night, then there’s a lot more incentive for networks and advertisers to stay close to the herd, because you’re competing for the same eyeballs,” said Bial. “But when people can watch whatever they want whenever they want, then it opens up for a much wider range of stories.”
Other shows such as “Transparent,” “Broad City” and “Crazy Ex-Girlfriend,” which debuted in 2014 and 2015, are often cited alongside “Mrs. Maisel” as part of a new wave of Jewish representation.
Riv-Ellen Prell, a professor emerita of American studies at the University of Minnesota, argued that Midge subverts the stereotype of the “Jewish American princess.” At the start of the show, she appears to embrace that image: She is financially dependent on her father and husband and obsessive about her appearance, measuring her body every day to ensure that she doesn’t gain weight. Despite living with her husband for years, she always curls her hair, does her makeup and spritzes herself with perfume before he wakes up.
“She looks for all the world like the fantasy of a Jewish American princess,” said Prell. “And yet she is more ambitious than imaginable, she is a brilliant comic who draws on her own life. You have Amy Sherman-Palladino inventing the anti-Jewish princess.”
Bial said that Midge’s relationship with her Jewishness defies another stereotype: That identity is not a source of neurosis or self-loathing, as it often appears to be in the male archetypes of Woody Allen and Larry David, or in Rachel Bloom’s “Crazy Ex-Girlfriend.” Through the spirited banter, the pointed exclamations of “oy,” the titillation over a rabbi coming for Yom Kippur break fast — Midge’s Jewishness is a source of comforting ritual, joy and celebration.
“She has anxieties and issues, but none of them are because she’s Jewish,” said Bial.
Some critics argue the show’s depiction of Jewish culture relies on shallow tropes. In a 2019 review, TV critic Paul Brownfield said “The Marvelous Mrs. Maisel” repurposed stereotypes to appear “retro chic.” He pointed to a consistent contrast between the Weissmans (the assimilated, cultured Jews of the Upper West Side) and the Maisels (the boorish, money-focused Jews of the Garment District), arguing that these superficial types replace an exploration of what the period was actually like for American Jews.
“However ‘Jewish’ Sherman-Palladino wants the show to be, ‘Maisel’ fails to grapple with the realities of the moment in Jewish American history it portrays,” Brownfield wrote. “Which is ultimately what leaves me queasy about its tone — the shtick, the stereotypes, the comforting self-parody.”
Meanwhile, Andy Samberg took a jab while co-hosting the 2019 Golden Globes with Sandra Oh. “It’s the show that makes audiences sit up and say, ‘Wait, is this antisemitic?’” he joked.
Tony Shalhoub and Marin Hinkle, shown in a synagogue scene, are two of the show’s non-Jewish actors. (Nicole Rivelli/Amazon Studios)
Others have criticized the show’s casting: Its titular heroine, her parents Abe and Rose Weissman (Tony Shalhoub and Marin Hinkle) and Lenny Bruce (Luke Kirby) are all played by non-Jews. A debate over the casting of non-Jewish actors in Jewish roles has heated up in recent years, taking aim not only at Brosnahan as Midge Maisel, but also at Felicity Jones as Ruth Bader Ginsberg in “On The Basis of Sex,” Helen Mirren as Golda Meir in “Golda” and Gaby Hoffmann and Jay Duplass as the Pfefferman siblings in “Transparent.” Comedian Sarah Silverman popularized the term “Jewface” to critique the trend.
“Watching a gentile actor portraying, like, a Jew-y Jew is just — agh — feels, like, embarrassing and cringey,” Silverman said on her podcast in 2021.
Midge’s rise as a comedian is interlocked with her ally and one-time fling, the fictionalized Lenny Bruce. His character has a softened glow in the show, but in reality, Bruce was branded a “sick comic” for his scathing satire that railed against conservatism, racism and moral hypocrisy. Between 1961 and 1964, he was charged with violating obscenity laws in San Francisco, Los Angeles, Chicago and New York, and he was deported from England. At his Los Angeles trial in 1963, Bruce was accused of using the Yiddish word “shmuck,” taken as an obscenity to mean “penis.” He incorporated the charge into his standup, explaining that the colloquial Jewish meaning of “schmuck” was “fool.”
Driven to pennilessness by relentless prosecution, police harassment and blacklisting from most clubs across the country, he died of a morphine overdose in 1966 at 40 years old. The real Lenny Bruce’s tragedy lends a shadow to the fictional Midge Maisel’s triumphs.
The United States that he struggled with until his death also looks comparatively rosy through the lens of “The Marvelous Mrs. Maisel,” whose protagonist battles misogyny but takes little interest in other societal evils — including still-rampant antisemitism. Some critics have noted that she is oblivious to segregated facilities when she tours with Black singer Shy Baldwin, then nearly outs him as gay during her set.
“‘Mrs. Maisel’ takes place in a supersaturated fantasy 1958 New York, one where antisemitism, racism, homophobia and even sexism are barely a whisper,” Rokhl Kafrissen wrote in 2018.
Reflecting on the criticism that had piled up by 2020, Sherman-Palladino and her husband Daniel Palladino, also an executive producer and a lead writer for the show, told the Jewish Telegraphic Agency that trying to appease every Jewish viewer was a futile exercise.
“We knew that if we show a Jewish family at temple — if we show them and talk about Yom Kippur and all those kinds of things — there are going to be people who are going to nitpick at specifics that maybe we didn’t get exactly right,” said Palladino, who is not Jewish. “But a lot of the feedback that we’ve gotten has been ‘Thank you. Thank you for leaning into it and showing Jews being Jewish, as opposed to just name checking them as Jewish.’”
Sherman-Palladino added: “[T]here are many different kinds of Jews! To say, ‘oh, Jewish stereotypes,’ well, what are you talking about? Because we have an educated Jew, we have a woman who was happy to be a mother, we have another woman striking out as a stand up comic, and, you know, Susie Myerson’s [Alex Borstein’s character] a Jew! We’ve got a broad range of Jews in there.”
However “The Marvelous Mrs. Maisel” is assessed in the future, it will remain significant for thrusting a new kind of Jewish heroine into the mainstream consciousness, said Bial.
“Because of its popularity, its longevity and frankly its quality, it’s going to be the example,” Bial said. “In the history of Jews and TV, this is going to be the chapter for the late 2010s and early 2020s — you have to mention ‘Mrs. Maisel.’ It is very clearly a landmark in Jewish representation, particularly for Jewish women.”
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US and Iran Agree to Friday Talks in Oman but Still at Odds Over Agenda
Iran’s Supreme Leader Ayatollah Ali Khamenei speaks during a meeting in Tehran, Iran, Feb. 1, 2026. Photo: Office of the Iranian Supreme Leader/WANA (West Asia News Agency)/Handout via REUTERS
The US and Iran have agreed to hold talks in Oman on Friday, officials for both sides said, even as they remained at odds over Washington’s insistence that negotiations include Tehran’s missile arsenal and Iran’s vow to discuss only its nuclear program.
The delicate diplomatic effort comes amid heightened tensions as the US builds up forces in the Middle East and regional players seek to avoid a military confrontation that many fear could escalate into a wider war.
Differences in recent days over the scope and venue for the talks have raised doubts whether the meeting would take place, leaving open the possibility that US President Donald Trump could carry out his threat to strike Iran.
Asked on Wednesday whether Iran’s Supreme Leader Ayatollah Ali Khamenei should be worried, Trump told NBC News: “I would say he should be very worried. Yeah, he should be.” He added that “they’re negotiating with us” but did not elaborate.
After Trump spoke, US and Iranian officials said the two sides had agreed to shift the talks’ location to Muscat after initially accepting Istanbul.
But there was no indication they had found common ground on the agenda.
Iran has pushed to restrict the negotiations to discussing its long-running nuclear dispute with Western countries.
But US Secretary of State Marco Rubio presented a different view on Wednesday. “If the Iranians want to meet, we’re ready,” Rubio told reporters. But he added that talks would have to include the range of Iran’s ballistic missiles, its support for armed proxy groups around the Middle East, and its treatment of its own people, besides nuclear issues.
A senior Iranian official said, however, that Iran’s missile program was “off the table.” A second senior Iranian official said Tehran would welcome negotiations over the nuclear dispute but that US insistence on dealing with non-nuclear issues could jeopardize the talks.
Trump’s son-in-law, Jared Kushner, was due to take part in the talks, along with US special envoy Steve Witkoff and Iranian Foreign Minister Abbas Araqchi, officials said.
CHANGE OF VENUE
While the talks were originally slated for Turkey, Iran wanted the meeting to take place in Oman as a continuation of previous talks held in the Gulf Arab country that had focused strictly on Tehran’s nuclear program, a regional official said.
Iran says its nuclear activities are meant for peaceful, not military purposes, while the US and Israel have accused it of past efforts to develop nuclear weapons.
A Gulf official said the talks could be mediated by several countries, though Iran has indicated that it wants a two-way format limited to Washington and Tehran.
The diplomatic efforts follow Trump’s threats of military action against Iran during its bloody crackdown on protesters last month and the deployment of more naval power to the Gulf.
The US has sent thousands of troops to the Middle East since Trump threatened Iran last month – including an aircraft carrier, other warships, fighter jets, spy planes, and air refueling tankers.
After Israel and the United States bombed the Islamic Republic last summer, renewed friction has kindled fears among regional states of a major conflagration that could rebound on them or cause long-term chaos in Iran.
Trump has continued to weigh the option of strikes on Iran, sources say. Oil prices have risen on the tension.
NUCLEAR DISPUTE
Trump has warned that “bad things” would probably happen if a deal could not be reached, ratcheting up pressure on the Islamic Republic in a standoff that has led to mutual threats of airstrikes.
Iran’s leadership is increasingly worried a US strike could break its grip on power by driving an already enraged public back onto the streets, according to six current and former Iranian officials.
Trump, who stopped short of carrying out threats to intervene during last month’s crackdown, has since demanded nuclear concessions from Iran, sending a flotilla to its coast.
Iran also hopes for an agreement that could help lift Western sanctions over its nuclear program that have ravaged its economy – a major driver of last month’s unrest.
BALLISTIC MISSILE STOCKPILE
Iranian sources told Reuters last week that Trump had demanded three conditions for the resumption of talks: zero enrichment of uranium in Iran, limits on Tehran’s ballistic missile program, and an end to its support for regional proxies.
Iran has long said all three demands are unacceptable infringements of its sovereignty, but two Iranian officials told Reuters its clerical rulers saw the ballistic missile program, rather than uranium enrichment, as the bigger obstacle.
An Iranian official said there should not be preconditions for talks and that Iran was ready to show flexibility on uranium enrichment, which it says is for peaceful, not military purposes.
Since the US strikes in June, Tehran has said its uranium enrichment work has stopped.
In June, the United States struck Iranian nuclear targets, joining in at the close of a 12-day Israeli bombing campaign and Iran struck back at Israel with missiles and drones.
Iran said it replenished its missile stockpile after the war with Israel last year, warning it would unleash its missiles if its security is under threat.
Adding to tensions, on Tuesday the US military shot down an Iranian drone that “aggressively” approached the Abraham Lincoln aircraft carrier in the Arabian Sea, the US military said, in an incident first reported by Reuters.
In another incident in the Strait of Hormuz, the US Central Command said Iran’s Islamic Revolutionary Guard Corps had approached a US-flagged tanker at speed and threatened to board and seize it.
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New York City Teen Arrested on Terrorism Charges Following Alleged Threat to ‘Rise Up and Kill All the Jews’
Illustrative: Police control the scene after a car repeatedly slammed into Chabad World Headquarters in Crown Heights section of Brooklyn. The driver was taken into custody. Photo: ZUMA Press Wire via Reuters Connect
Police in New York City arrested an unnamed 17-year-old boy at Renaissance Charter School in Jackson Heights, Queens, following a 911 call warning of a violent threat targeting Jews sent via email to more than 300 students.
Administrators informed law enforcement that the student had allegedly sent an email at 12:30 pm which read, “At 2pm we will rise up and kill all the Jews in this school and the city. F**k the Jews.” The suspect was taken into custody at approximately 3:30 pm. The NYPD’s Hate Crimes Task Force is investigating the incident.
The student faces charges of making a terroristic threat and aggravated harassment as a hate crime. The date of his initial arraignment remains pending.
“A violent, antisemitic threat made today at Renaissance Charter School is deeply disturbing and unacceptable,” New York State Sen. Jessica Ramos wrote Tuesday on X. “Hate and threats of violence have no place in our schools or our community.”
Ramos stated that she was “relieved that no one was harmed and that the student is in custody. This must be fully investigated by the Hate Crimes Task Force. Our Jewish neighbors, students, and families deserve safety, dignity, and protection. We will continue working with school leaders and law enforcement to keep our community safe.”
Moshe Spern, president of United Jewish Teachers, thanked Ramos for highlighting the crime.
“Unfortunately Jew hatred doesn’t just live in NYC public schools, it lives in Charter schools as well,” Spern posted on X. “This is scary for all Jewish New Yorkers and I’m calling on Renaissance Charter Schools to invest time and money to root out Jew hatred!”
The StopAntisemitism advocacy group commented that “this is yet another example of what ‘globalize the intifada’ looks like. Yet NYC has a mayor that won’t condemn this call to violence against Jews.”
New York City Mayor Zohran Mamdani, a democratic socialist and avowed anti-Zionist who has made anti-Israel activism a cornerstone of his political career, was sworn into office on Jan. 1.
According to newly released figures from the New York City Police Department (NYPD), anti-Jewish hate crimes in the city spiked by 182 percent in January during Mamdani’s first month in office compared to the same period last year.
New York City hate crime investigators reviewed 58 incidents in January 2026, compared to 23 in January 2025, an increase of 152 percent. Of that total, there were 31 anti-Jewish hate crimes last month, which accounted for more than half of all the hate crime incidents, compared to only 11 anti-Jewish hate crimes in January 2025. Last month’s hate crimes targeted Jews more than any other group — Muslims were victimized the second most times with seven incidents.
Despite the increase in antisemitism, the NYPD reported an overall decrease in violent crime.
“The January data underscores a clear reality. Even as overall crime continues to fall, antisemitism remains the most prevalent form of hate crime in New York City, surging sharply at the outset of a new mayoral administration,” the Combat Antisemitism Movement (CAM) said of the data.
CAM highlighted multiple examples of antisemitism in the city last month, including a description of how “in one incident, two teenagers were charged after scrawling 73 swastikas on a playground used by Jewish children. In another, a rabbi was assaulted in Queens on International Holocaust Remembrance Day. Separately, a driver rammed a vehicle into an entrance of the Chabad headquarters in Brooklyn.”
Ramos wrote on Wednesday morning of another antisemitic threat at the school in Queens: “An adult caller made a violent, antisemitic threat against Renaissance Charter School this morning. This is unacceptable and will be taken seriously.”
Explaining an increase in security at the school, Ramos added that “the 115th Precinct will maintain a police presence today while the incident is investigated. Our Jewish students and families deserve safety, dignity, and peace of mind, and we will continue working with school leaders and community partners to ensure their protection.”
New York City Council Member Shekar Krishnan — who represents District 25, which includes Jackson Heights — commented on the situation.
“Antisemitism and hate have no place in New York City, especially in our schools,” Krishnan wrote Wednesday on X. “There have been two antisemitic incidents at a school in Jackson Heights this week. We are deeply concerned and are working closely with the school and the NYPD to investigate these matters.”
The incidents come amid a broader surge in antisemitic hate crimes across New York City over the last two years, following the Palestinian terrorist group Hamas’s Oct. 7, 2023, massacre across southern Israel.
Jews were targeted in the majority (54 percent) of all hate crimes perpetrated in New York City in 2024, according to data issued by the NYPD. A recent report released in December by the Mayor’s Office to Combat Antisemitism noted that figure rose to a staggering 62 percent in the first quarter of 2025, despite Jewish New Yorkers comprising a small minority of the city’s population.
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New Coalition Forms to Protect Israeli Businesses in New York From the Mamdani Administration
New York City mayor-elect Zohran Mamdani holds a press conference at the Unisphere in the Queens borough of New York City, US, Nov. 5, 2025. Photo: REUTERS/Kylie Cooper
Business groups in New York have announced a new coalition to protect Israeli and Jewish businesses amid concerns that the administration of New York City Mayor Zohran Mamdani will unfairly target them.
The New York-Israel Chamber of Commerce (NYICC) Coalition, announced on Monday, is a nonprofit partnership designed to protect Israeli-associated and Jewish-owned companies operating across New York State amid concerns of what organizers describe as discriminatory policies and a deteriorating security climate.
“Israeli companies bring innovation that improves the quality of life for New Yorkers and facilitates secure commerce for thousands of companies in almost every vertical industry,” Al Kinel, president of the NYICC Coalition, said in a statement. “The free enterprise system that made New York City strong and encouraged many Israeli founders to select New York City for US operations is at risk.”
Coalition leaders argue that recent municipal policy shifts, combined with an increase in antisemitic incidents, have created an environment that discourages investment and places employees and customers at risk. While Mamdani denies harboring any anti-Jewish bias, coalition members fear that Israeli-linked businesses could be disproportionately affected as his administration settles in.
Mamdani, a far-left democratic socialist who has made anti-Israel activism a cornerstone of his political career, has repeatedly accused Israel of “apartheid” and refused to recognize its right to exist as a Jewish state.
He has also been an outspoken supporter of the boycott, divestment, and sanctions (BDS) movement, which seeks to isolate Israel from the international community as a step toward its eventual elimination. Leaders of the BDS movement have repeatedly stated their goal is to destroy the world’s only Jewish state.
Such positions have raised alarm bells among not only New York’s Jewish community but also Israeli business owners and investors, who fear a hostile climate under Mamdani’s leadership.
On his first day in office, Mamdani revoked a series of executive orders enacted by his predecessor to combat antisemitism. Among the measures he nullified was an order that opposed the campaign to boycott Israel.
The NYICC Coalition’s formation comes as Israeli-founded firms play an increasingly central role in New York’s economy, particularly in the technology and innovation sectors.
A study released by the United States-Israel Business Alliance in October revealed that, based on 2024 data, 590 Israeli-founded companies directly created 27,471 jobs in New York City that year and indirectly created over 50,000 jobs when accounting for related factors, such as buying and shipping local products.
These firms generated $8.1 billion in total earnings, adding an estimated $12.4 billion in value to the city’s economy and $17.9 billion in total gross economic output.
As for the State of New York overall, the report, titled the “2025 New York – Israel Economic Impact Report,” found that 648 Israeli-founded companies generated $8.6 billion in total earnings and $19.5 billion in gross economic output, contributing a striking $13.3 billion in added value to the economy. These businesses also directly created 28,524 jobs and a total of 57,145 when accounting for related factors.
From financial tech leaders like Fireblocks to cybersecurity powerhouse Wiz, Israeli entrepreneurs have become indispensable to the city’s innovation ecosystem. The number of Israeli-founded “unicorns,” privately held companies with a valuation of at least $1 billion, operating in New York City has quadrupled since 2019, increasing from five to 20.
The NYICC Coalition includes major business such as the New York Israel Chamber of Commerce, the Business Council of New York State, the Greater New York Chamber of Commerce, and the Israel-America Chamber of Commerce, along with more than a dozen other partners.
Business leaders backing the initiative framed the effort as both economic and moral. Heather Mulligan, president and CEO of the Business Council of New York State, emphasized that New York’s prosperity depends on openness and equal treatment.
“New York City’s strength and growth have always come from its diversity and welcoming of entrepreneurs from around the world,” she said in a statement. “Like all employers, Israeli-founded businesses are an equally important part of our economy, creating jobs, leading innovation, and contributing to the economy of the communities where they operate. Prosperity and growth should be for everyone — regardless of race, gender, or creed — and there should be no place in the city or elsewhere for discrimination against any business or entrepreneur based on who they are or where they come from.”
The coalition outlined a three-part agenda focused on restoring fairness and competitiveness: advocating immediate policy corrections to protect business safety and security; promoting clear, predictable regulations that allow Israeli-founded firms to invest and grow; and providing coordinated support for Israeli tech and startup companies navigating regulatory challenges.
Mark Jaffe, president and CEO of the Greater New York Chamber and a coalition board member, warned that economic discrimination could carry long-term consequences.
“Israel is a strong friend and ally of the United States. Against all odds, Israel maintains a dynamic and capitalistic economy that provides billions of dollars and thousands of jobs here in NY,” Jaffe said.
Coalition members stressed that the initiative is not about special treatment, but about preserving New York’s reputation as a global hub for entrepreneurship. Galit Meyran, CEO of the Israel-America Chamber of Commerce and a board member, said coordinated action is necessary when political pressures translate into real-world threats.
“When political agendas lead to an economic environment where antisemitic threats and actions become the norm, immediate collective action is required,” she said.
The NYICC Coalition is inviting business owners, civic organizations, and concerned New Yorkers to join what it describes as a broader effort to restore safety to the city’s economic climate, arguing that protecting Israeli-founded businesses ultimately protects New York’s competitiveness itself.