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As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline?

(JTA) — After five seasons, 20 Emmy awards and plenty of Jewish jokes, “The Marvelous Mrs. Maisel” airs its final episode on Friday.

The lauded Amazon Prime show from Amy Sherman-Palladino has enveloped viewers in a shimmering, candy-colored version of New York during the late 1950s and early 1960s — a world in which “humor” has meant Jewish humor and “culture” has meant Jewish culture.

But as it comes to an end, the show’s Jewish legacy is still up for debate: Did its representation of Jews on mainstream TV make it a pioneer of the 2010s? Or did it do more harm than good in the battle for better representation, by reinforcing decades-old comedic tropes about Jews?

The comedy-drama followed the vivacious Midge Maisel (Rachel Brosnahan) on a journey from prim Upper West Side housewife — left in the lurch after her husband has an affair with his secretary — to ambitious, foul-mouthed comic fighting her way through the male-dominated standup comedy industry. Her New York Jewishness colored her jokes, her accent, her mannerisms and much of her daily life.

That’s because the whole landscape of the show was Jewish, from the well-to-do, acculturated intelligentsia (such as Midge’s parents) to the self-made garment factory owners (such as her in-laws). Even the radical Jewish comic Lenny Bruce, a countercultural icon of the midcentury, appeared as a recurring character who propels Midge’s success.

Henry Bial, a professor specializing in performance theory and Jewish popular culture at the University of Kansas, said the emergence of “The Marvelous Mrs. Maisel” in 2017 exemplified a shift to more overt portrayals of Jews on TV — especially on streaming services. Although Jewish characters featured in TV shows throughout the 20th century, such as “The Goldbergs” in the 1950s, “Rhoda” in the 1970s and “Seinfeld” in the 1990s, their Jewishness was often more coded than explicit. Network television, seeking to attract the majority of Americans coveted by advertisers, feared alienating audiences who couldn’t “relate” to ethnic and racial minorities.

“If there are only three things you can put on television at 8 o’clock on Tuesday night, then there’s a lot more incentive for networks and advertisers to stay close to the herd, because you’re competing for the same eyeballs,” said Bial. “But when people can watch whatever they want whenever they want, then it opens up for a much wider range of stories.”

Other shows such as “Transparent,” “Broad City” and “Crazy Ex-Girlfriend,” which debuted in 2014 and 2015, are often cited alongside “Mrs. Maisel” as part of a new wave of Jewish representation.

Riv-Ellen Prell, a professor emerita of American studies at the University of Minnesota, argued that Midge subverts the stereotype of the “Jewish American princess.” At the start of the show, she appears to embrace that image: She is financially dependent on her father and husband and obsessive about her appearance, measuring her body every day to ensure that she doesn’t gain weight. Despite living with her husband for years, she always curls her hair, does her makeup and spritzes herself with perfume before he wakes up.

“She looks for all the world like the fantasy of a Jewish American princess,” said Prell. “And yet she is more ambitious than imaginable, she is a brilliant comic who draws on her own life. You have Amy Sherman-Palladino inventing the anti-Jewish princess.”

Bial said that Midge’s relationship with her Jewishness defies another stereotype: That identity is not a source of neurosis or self-loathing, as it often appears to be in the male archetypes of Woody Allen and Larry David, or in Rachel Bloom’s “Crazy Ex-Girlfriend.” Through the spirited banter, the pointed exclamations of “oy,” the titillation over a rabbi coming for Yom Kippur break fast — Midge’s Jewishness is a source of comforting ritual, joy and celebration.

“She has anxieties and issues, but none of them are because she’s Jewish,” said Bial.

Some critics argue the show’s depiction of Jewish culture relies on shallow tropes. In a 2019 review, TV critic Paul Brownfield said “The Marvelous Mrs. Maisel” repurposed stereotypes to appear “retro chic.” He pointed to a consistent contrast between the Weissmans (the assimilated, cultured Jews of the Upper West Side) and the Maisels (the boorish, money-focused Jews of the Garment District), arguing that these superficial types replace an exploration of what the period was actually like for American Jews.

“However ‘Jewish’ Sherman-Palladino wants the show to be, ‘Maisel’ fails to grapple with the realities of the moment in Jewish American history it portrays,” Brownfield wrote. “Which is ultimately what leaves me queasy about its tone — the shtick, the stereotypes, the comforting self-parody.”

Meanwhile, Andy Samberg took a jab while co-hosting the 2019 Golden Globes with Sandra Oh. “It’s the show that makes audiences sit up and say, ‘Wait, is this antisemitic?’” he joked.

Tony Shalhoub and Marin Hinkle, shown in a synagogue scene, are two of the show’s non-Jewish actors. (Nicole Rivelli/Amazon Studios)

Others have criticized the show’s casting: Its titular heroine, her parents Abe and Rose Weissman (Tony Shalhoub and Marin Hinkle) and Lenny Bruce (Luke Kirby) are all played by non-Jews. A debate over the casting of non-Jewish actors in Jewish roles has heated up in recent years, taking aim not only at Brosnahan as Midge Maisel, but also at Felicity Jones as Ruth Bader Ginsberg in “On The Basis of Sex,” Helen Mirren as Golda Meir in “Golda” and Gaby Hoffmann and Jay Duplass as the Pfefferman siblings in “Transparent.” Comedian Sarah Silverman popularized the term “Jewface” to critique the trend.

“Watching a gentile actor portraying, like, a Jew-y Jew is just — agh — feels, like, embarrassing and cringey,” Silverman said on her podcast in 2021.

Midge’s rise as a comedian is interlocked with her ally and one-time fling, the fictionalized Lenny Bruce. His character has a softened glow in the show, but in reality, Bruce was branded a “sick comic” for his scathing satire that railed against conservatism, racism and moral hypocrisy. Between 1961 and 1964, he was charged with violating obscenity laws in San Francisco, Los Angeles, Chicago and New York, and he was deported from England. At his Los Angeles trial in 1963, Bruce was accused of using the Yiddish word “shmuck,” taken as an obscenity to mean “penis.” He incorporated the charge into his standup, explaining that the colloquial Jewish meaning of “schmuck” was “fool.”

Driven to pennilessness by relentless prosecution, police harassment and blacklisting from most clubs across the country, he died of a morphine overdose in 1966 at 40 years old. The real Lenny Bruce’s tragedy lends a shadow to the fictional Midge Maisel’s triumphs.

The United States that he struggled with until his death also looks comparatively rosy through the lens of “The Marvelous Mrs. Maisel,” whose protagonist battles misogyny but takes little interest in other societal evils — including still-rampant antisemitism. Some critics have noted that she is oblivious to segregated facilities when she tours with Black singer Shy Baldwin, then nearly outs him as gay during her set.

“‘Mrs. Maisel’ takes place in a supersaturated fantasy 1958 New York, one where antisemitism, racism, homophobia and even sexism are barely a whisper,” Rokhl Kafrissen wrote in 2018.

Reflecting on the criticism that had piled up by 2020, Sherman-Palladino and her husband Daniel Palladino, also an executive producer and a lead writer for the show, told the Jewish Telegraphic Agency that trying to appease every Jewish viewer was a futile exercise.

“We knew that if we show a Jewish family at temple — if we show them and talk about Yom Kippur and all those kinds of things — there are going to be people who are going to nitpick at specifics that maybe we didn’t get exactly right,” said Palladino, who is not Jewish. “But a lot of the feedback that we’ve gotten has been ‘Thank you. Thank you for leaning into it and showing Jews being Jewish, as opposed to just name checking them as Jewish.’”

Sherman-Palladino added: “[T]here are many different kinds of Jews! To say, ‘oh, Jewish stereotypes,’ well, what are you talking about? Because we have an educated Jew, we have a woman who was happy to be a mother, we have another woman striking out as a stand up comic, and, you know, Susie Myerson’s [Alex Borstein’s character] a Jew! We’ve got a broad range of Jews in there.”

However “The Marvelous Mrs. Maisel” is assessed in the future, it will remain significant for thrusting a new kind of Jewish heroine into the mainstream consciousness, said Bial.

“Because of its popularity, its longevity and frankly its quality, it’s going to be the example,” Bial said. “In the history of Jews and TV, this is going to be the chapter for the late 2010s and early 2020s — you have to mention ‘Mrs. Maisel.’ It is very clearly a landmark in Jewish representation, particularly for Jewish women.”


The post As ‘The Marvelous Mrs Maisel’ ends, will its Jewish legacy be more than a punchline? appeared first on Jewish Telegraphic Agency.

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A Historic Moment, and the Covenant Ahead

A general view shows the plenum at the Knesset, Israel’s parliament, in Jerusalem. Photo: REUTERS/Ronen Zvulun

Over the last few weeks, something truly historic happened in Israel, and many may have missed it.

It had nothing to do with Iran or coalition politics. Instead, it touched the heart of the most sacred contract the Jewish state makes with its citizens: how it treats the families of those who gave their lives for its existence.

The Knesset has passed a series of long overdue legislative amendments that together mark the most significant expansion of support for bereaved IDF families in decades.

One of these reforms ends a painful injustice toward IDF widows and widowers. Survivor pensions will no longer be revoked upon remarriage or reduced through arbitrary caps and exclusions that punished bereaved spouses for trying to rebuild their lives.

The financial impact will be significant, and for many families, life changing. But the moral statement is even greater. Israel has affirmed that love, partnership, and hope should never come at the cost of security for those left behind.

To grasp the weight of this moment, we must look back more than fifty years, to the aftermath of the Yom Kippur War. Thousands of young widows navigated loss in a traumatized nation.

The widow of a fallen soldier was treated with reverence. The actual widow was not.

Many were discouraged, implicitly and explicitly, from remarrying or moving forward. Too often, widows were forced to choose between emotional healing and economic survival.

That injustice helped give rise to the IDF Widows and Orphans Organization, created to ensure that bereaved families would not be forgotten once war faded from public view.

Today, Israel faces such a moment again. Since October 7, more than 900 service members have been killed, leaving over 350 new widows and nearly 900 children, 250 of them under the age of five.

This new legislative package represents a break from the past. It signals that Israel will not ask this generation to carry grief quietly, or to sacrifice a second time in order to survive.

As if this were not historic enough, a second legislative reform passed alongside it is even more financially significant than the remarriage provision alone. This legislation expands not only moral recognition, but the actual material support that bereaved families will receive for decades. Adult orphans are formally recognized for the first time well into adulthood, unlocking monthly payments across age brackets that were previously invisible in law. Widows receive compensation reflecting real loss of earning capacity rather than symbolic recognition. Housing grants are expanded and decoupled from outdated marital conditions. Education, rehabilitation, fertility treatment, childcare, and emotional support are addressed as integrated needs rather than fragmented entitlements.

This is not incremental policy tinkering. It is a billion-shekel commitment that will translate into far more direct aid, far more stability, and far more dignity for thousands of families whose lives were irreversibly altered in service of the country. It corrects injustices that accumulated quietly over generations, often borne by adult orphans who were expected to stand on their own simply because time had passed.

And yet, even as we recognize the significance of this moment, we must acknowledge what remains unfinished. Significant groups, including adult orphans from earlier wars, still stand outside formal frameworks of support. Their loss did not change. Only the calendar did.

History is not only made on battlefields or in war rooms. Sometimes it is made quietly, in committee hearings and plenary votes, when a nation decides what it owes to those who paid the highest price.

Last week, Israel made history, not only by passing laws, but by reaffirming its covenant with the families of the fallen. Now it must complete that covenant, until no widow, no widower, and no orphan is ever left behind.

The author is the Executive Director of IDF Widows and Orphans USA.

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UpScrolled: The New Social Media App for Haters and Antisemites

Henri Philipe Pétain meeting Nazi Germany Chancellor in Montoire, just months after signing an armistice agreement that surrendered more than half of France’s territory to the Nazis. Photo: Wikimedia Commons.

There’s a new app on the market that’s promising users a social media experience like none other: a user experience that doesn’t include shadow bans, censorship, or deceptive algorithms. A social media app where you can feel free to say what you want without fear on a litany of topics.

So, naturally, it has become a cesspool of antisemitism, anti-Zionism, racism, and conspiracy theories.

This new app is called “UpScrolled” and became one of the top downloaded apps in the United States, the United Kingdom, and Australia in the last week of January 2026.

Let’s take an in-depth look at the origins of UpScrolled, what it claims to do, and its development since becoming one of the fastest-growing social media platforms of 2026.

What is UpScrolled?

UpScrolled is the brainchild of Palestinian-Jordanian-Australian developer Issam Hijazi, who has a background in working for top tech companies.

According to Hijazi, he had the idea to develop a new social media app after allegedly noticing that certain pro-Palestinian posts were being shadow-banned and censored on social media.

Two of UpScrolled’s key partners are Tech For Palestine and Watermelon Pictures, organizations that are at the forefront of crafting the pro-Palestinian/anti-Israel narrative online.

Tech For Palestine was one of the groups associated with the mass editing of Israel-related entries on Wikipedia, spreading misinformation and passing it off as established fact. Watermelon Pictures is a film production and distribution company that focuses on spreading Palestinian-related content online and in theaters. It has been involved in such films as The Voice of Hind Rajab, All That’s Left of You, and Palestine 36.

UpScrolled was launched in June 2025 but only really took off in January 2026, largely thanks to the acquisition of a majority stake in the TikTok video app by an American venture.

Some users became annoyed with TikTok due to lags and other issues that developed soon after the ownership change, while others alleged that the word “Epstein” was being erased from direct messages, alleging a possible censorship issue with the app’s new owners.

Anti-Israel/pro-Palestinian activists noted that one of TikTok’s new major stakeholders was Larry Ellison, a pro-Israel businessman, and claimed that he would clamp down on pro-Palestinian speech on the app.

The combination of technical issues, claims about censorship, and baseless allegations of TikTok silencing pro-Palestinian voices led to the rise of social media users downloading UpScrolled. Its rapid growth was a result of the pro-Palestinian nature of the app’s development as well as the attractiveness of what it claims to stand for: No censorship and no outside interests influencing what users see on the app.

What Issam Hijazi and fans of the new app claim sets UpScrolled apart from other social media platforms is no censorship, no shadow banning (users don’t see what you post), no billionaires dictating what you see, and no deceptive algorithms.

Sounds like a libertarian’s dream, where you can say the craziest things you want with no consequences on the platform.

Of course, there’s more than meets the eye. Behind the claim of “no censorship” lies a list of items that are not allowed on the app. This includes such no-brainers as child exploitation, violence, sexual content, and self-harm.

Even a “free speech” app needs some parameters in order not to turn into a den of darkness and illegality.

But here’s where things get interesting.

UpScrolled was created as a pro-Palestinian alternative to traditional social media platforms. Many of its most vocal supporters are pro-Palestinian activists who see the app as a means of airing their anti-Israel views, some of which are downright supportive of terror groups and anti-Israel violence.

What happens when the “free speech” app being touted by the anti-Israel online community as a grand marketplace for like-minded individuals has to face its own rules and regulations?

It’s one thing to claim that there are certain regulations on the site. It’s another thing to actually enforce them.

UpScrolled’s Platforming of Hate

Given the app’s selling points, it is no wonder that in the one week that it has topped the charts for app downloads, UpScrolled has become a veritable free-for-all of anti-Israel and antisemitic posts.

Some of these posts celebrate Hamas and its slaughter of October 7, 2023, a direct contravention of the regulation that forbids support for violent and terrorist groups.

Other posts compare Israel to the Nazis, claim that Israel controls the United States government, and justify violence against Israelis.

                                 

It’s not only UpScrolled’s users that are anti-Israel and deny the Jewish State’s right to exist — the app, itself, refuses to let you identify your geographic location as Israel, only giving you the option of “Occupied territories of Palestine.”

Alongside the usual anti-Israel rhetoric that you can (unfortunately) find on most social media apps, UpScrolled has seen a deluge of antisemitic, racist, and neo-Nazi posts.

These include vile caricatures of Jewish people, posts celebrating Adolf Hitler, Holocaust denial, and posts blaming Jews and African-Americans for the ills of society.

Screenshot

While the app’s developers claim that they are intent on removing content that “clearly violates our guidelines,” it appears that they are in no rush to tackle the whirlwind of Hamas support and antisemitic content that has enveloped UpScrolled.

At the moment, UpScrolled is growing its user base. While it seems that mainstream organizations and personalities have yet to open accounts (aside from a few notable exceptions, such as a number of European sports teams), the usual suspects have fled there.

Currently, the usership of UpScrolled seems to be largely made up of anti-Israel activists, advocates for far-left politics, a smattering of normal social media users (foodies, travelogues, etc), and bots.

If more non-political users join the app, then perhaps the platform’s proliferating hate will be diluted. However, as it currently stands, UpScrolled has become a den of hatred and vulgarity. If it continues this way, it will ultimately have a limited user base, serving as an echo chamber for those who are okay with whitewashing Hamas, Nazi symbols, and blaming all of society’s problems on racial and religious minorities.

The author is a contributor to HonestReporting, a Jerusalem-based media watchdog with a focus on antisemitism and anti-Israel bias — where a version of this article first appeared.

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Tucker Carlson to interview Mike Huckabee, U.S. Ambassador to Israel

(JTA) — Right-wing pundit Tucker Carlson and Mike Huckabee, the U.S. Ambassador to Israel, said they will conduct an interview after Carlson published a video from the Middle East that included harsh criticism of Huckabee.

The planned sit-down, hashed out over social media, comes as Carlson has troubled the Jewish world and fractured the conservative movement by using his influential podcast to increasingly entertain antisemites and conspiracy theories about Israel. He has reserved his particular ire for “Christian Zionists,” of which Huckabee, a Baptist minister who aligns himself with the pro-Israel hard right, is a leading figurehead.

“Instead of talking ABOUT me, why don’t you come talk TO me?” the ambassador, and Carlson’s former Fox News colleague, wrote on X early Thursday in response to a Carlson video filmed in Israel and Jordan that purports to reveal how Israel treats Christians and declares that “Huckabee fails Jerusalem’s Christians.”

Huckabee added, “You seem to be generating a lot of heat about the Middle East. Why be afraid of the light?”

When Carlson agreed to an interview an hour later (“I’d love to”), Huckabee responded, “Look forward to the conversation[.]”

Huckabee, a key evangelical Trump ally and stalwart Israel backer, is reaching out to Carlson at a notable moment. Carlson has recently emerged both as the right’s harshest Israel critic and as the source of its larger divide over antisemitism, particularly since his friendly interview last fall with avowed white nationalist and Holocaust denier Nick Fuentes.

Many conservative leaders, including Sen. Ted Cruz (who’s faced harsh grilling from Carlson over his own support for Israel) and Orthodox Jewish pundit Ben Shapiro, have called on the GOP to distance itself from Carlson. Yet he maintains good relationships with President Donald Trump and Vice President JD Vance, and has sway over right-wing powerbrokers such as the Heritage Foundation and Turning Point USA. He has also forged close ties with Qatar.

Carlson’s latest video, framed around the treatment of Christians in Israel, calls for American Christians — long a key pro-Israel constituency — to stop supporting Israel. He also accuses Huckabee of ignoring such concerns.

“Why not go ahead and talk to Christians and find out their side of the story?” Carlson muses. “Why aren’t American Christian leaders like Mike Huckabee or Ted Cruz, people who invoke the Christian Bible to justify what they’re doing, why haven’t they done this?”

Huckabee has in fact spoken out against what he says is persecution of Christians in Israel since his appointment.

Carlson then interviews the Anglican archbishop of Jerusalem, who suggests that Christian Zionism is “a trap” for Jews “because they’re all supposed to convert to Christianity or die.” Much of Carlson’s report focuses on the treatment of Palestinian Christians by Israelis, including settlers who have raided Christian villages in the occupied West Bank. He also mentions Israeli military strikes on Christian holy sites and a Christian hospital in Gaza. (Palestinian Christians remain a minority in the heavily Muslim territories, and the brunt of Israeli attacks have fallen on Muslim residents and sites.)

“It’s a story of Christians being oppressed in Jerusalem by a government that American Christians pay for,” Carlson says. His report is heavily sympathetic to Jordan, where he claims Christians live more freely than in Israel.

If the interview goes through, Huckabee would be the first sitting member of the Trump administration to appear on Carlson’s show since the controversy over his Fuentes interview. He has visited the White House multiple times so far this year.

The post Tucker Carlson to interview Mike Huckabee, U.S. Ambassador to Israel appeared first on The Forward.

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