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Bosnian Jews mourn Moris Albahari, one of Sarajevo’s last Ladino speakers
(JTA) — Moris Albahari, a Holocaust survivor, former partisan fighter and one of the last Ladino speakers in Bosnia and Herzegovina’s dwindling Jewish community, passed away at the age of 93 last month.
It is believed that he was one of four native Ladino speakers remaining in a country where the Judeo-Spanish language once flourished and was spoken by luminaries like Flory Jagoda, the grande dame of Ladino song, and Laura Bohoretta, the founder of a uniquely Sephardic feminist movement in Bosnia.
Bosnia’s small Jewish community — with barely 900 members throughout the country, 500 of whom live in Sarajevo — are mourning the loss of a living link to communal memory as well as a dear friend.
“From you, uncle Moco, I learned a lot about Judaism, about life, about nature and especially about people. About both the good and the evil,” Igor Kožemjakin, the cantor of the Sarajevo Jewish community, wrote in a memorial post on Facebook, referring to Moris as “Čika,” or uncle, a term of endearment in Bosnian.
“It is a terrible loss, especially for Sarajevo. Our community is very small, especially after the Holocaust,” Eliezer Papo, a Sarajevo-born Jew and scholar of Ladino language and literature at Ben-Gurion University of the Negev, told the Jewish Telegraphic Agency. “We’re not speaking just in terms of prominent members of the community, we’re speaking in terms of family members. Everyone is like a family member.”
When Albahari was growing up in the 1930s, the Jewish community of his native Sarajevo numbered over 12,000. Jews made up more than a fifth of the city and it was one of the most important centers of Jewish life in the western Balkans.
In his youth, the city was part of what was then the Kingdom of Yugoslavia. Formed out of the borderlands between the Ottoman and Austro-Hungarian empires, it was a multiethnic state composed of Croats, Serbs, Bosniaks, Slovenians, Macedonians, Hungarians, Albanians and more. Among them were many Jewish communities both Ashkenazi and Sephardic.
The unique mix of of Muslim, Jewish, Catholic and Orthodox Christian communities, with their mosques, synagogues and churches defining Sarajevo’s skyline, earned the city the nickname “Little Jerusalem.”
Speaking in a 2015 documentary made by American researchers, “Saved by Language,” Albahari explained that his family traced their roots back to Cordoba before the Spanish Inquisition, and through Venice, before settling in what would become Bosnia when it was part of the Ottoman Empire.
“We didn’t want to ‘just’ write an article about Moris or Sarajevo; we wanted [the audience] to see what we saw and hear what we heard,” Brian Kirschen, professor of Ladino at Binghamton University, who worked on the documentary with author Susanna Zaraysky, told JTA. “This resulted in a grassroots initiative to create the documentary.”
In the film, Albahari takes the researchers and their viewers on a tour through what was Jewish Sarajevo, giving glimpses of the thriving Ladino speaking community in which he was raised and explaining how ithe language would save him many times, when the Nazis and their Croat allies, the Ustaša, came to shatter it.
“In sharing your story of survival during the Holocaust, you opened doors that remained closed for decades,” Kirschen said in a memorial post on Facebook. “Some of your stories were even new to members of your family, but each survivor has their own timeline. While you experienced great pain during your life, from your story, we also learn about moments of kindness and heroism. Through your story, you also taught us about the power of language.”
Albahari wasn’t yet a teenager when, in 1941, Nazi Germany and Mussolini’s Italy invaded Yugoslavia. The Nazis occupied the eastern portion of the country, including what is now Serbia, while they raised up a Croat fascist party, known as the Ustaša, to administer the newly formed “Independent State of Croatia” — often known by its Serbo-Croatian initials, NDH — in the western regions that included the modern-day Bosnia and Herzegovina.
The Ustaša collaborated in the Nazis’ genocidal plans for Europe’s Jewish and Roma comunities, and they had genocidal designs of their own for the Orthodox Serb communities living in the NDH.
To that end they established the Jasenovac concentration camp, which would become known as the Auschwitz of the Balkans. By the war’s end it had become the third largest concentration camp in Europe, and behind its walls the overwhelming majority of Sarajevo’s Jews — at least 10,000 — were massacred. Including Serbs, Jews, Roma and political dissidents of Croat or Muslim Bosniak background, as many as 100,000 people were killed in Jasenovac.
Albahari was 11 years old when the Ustaša came to deport him and his large family to Jasenovac. A former teacher working as an Ustaša guard in the town of Drvar, where the train stopped, warned Albahari’s father, David, about their destination, and he was able to help his son escape from the train.
The teacher helped guide the young Moris to an Italian soldier named Lino Marchione who was secretly helping Jews.
This was the first case when Albahari’s Ladino came in handy. Ladino is largely based on medieval Spanish, with a mixture of Hebrew, Aramaic, Turkish and other languages mixed in. For speakers of Serbo-Croatian, a Slavic language, it’s entirely incomprehensible. But for a speaker of another Romance language such as Italian, it’s not such a stretch to understand, and Moris was able to converse with his Italian savior.
With his family gone, he was taken in by a Serb family, and changed his name to Milan Adamovic to hide his Jewish identity. Still, by 1942, it became clear that neither as Adamovic nor Albahari would he be safe in the town. So he fled to the mountains.
“If there was [a battle] I took clothes from a dead soldier to wear, I lived like a wolf in the mountains, you know. Visiting villages [asking for something] to give me for eating, it was a terrible time,” Albahari recalled in “Saved By Language.”
He would only feel safe in villages under the control of partisan forces. Yugoslavia was the only country in Europe to be liberated from Nazi rule by its own grassroots resistance.
During his time in the mountains, Albahari joined up with a partisan unit aligned with the movement of Josip Broz Tito, who would lead Communist Yugoslavia after the war. By the war’s end, Tito’s partisans numbered over 80,000 and included more than 6,000 Jews, many in prominent positions, such as Moša Pijade, who would go on to serve as vice president of the Yugoslav parliament after the war.
Moris was out on patrol as a partisan when he came upon a group of American and British paratroopers. They raised their weapons at him, thinking he was an enemy. Moris tried to communicate, but he spoke no English.
When he asked the soldiers if they spoke German or Italian, they shook their heads. When he asked about Spanish, one perked up: a Hispanic-American soldier by the name of David Garijo.
In Ladino, Alabahari was able to explain that he was not an enemy but could lead them to a nearby partisan camp where they would be safe.
“Ladino saved my life in the war,” Albahari recalled in the documentary.
At the partisan camp, Morris received even bigger news: The family that he had assumed had all perished after he left the train were in fact alive. The former school teacher and Ustaša guard who had warned his father had met them at the next train junction to help them escape. Furthermore, around half of the Jews in the train car were able to escape using the same hole Moris used during his initial escape.
Ultimately the family all survived the war, unlike so many other Jews of Sarajevo.
“Where is Samuel, where is Dudo, where is Gedala? They never came back,” Albahari lamented, listing missing neighbors while walking through Sarajevo’s old Jewish neighborhood in the documentary. “Maybe we are happy because we are alive after the Second World War, but also unlikely because every day we must cry for these dead people.”
When Moris returned to Sarajevo, it was an entirely different place from the bustling Jewish community he had once known.
Gone was the sound of Ladino in the streets and alleyways of Bascarsija, the market district where so many of Sarajevo’s Jews had once lived. Gone were the synagogues — only one of the many synagogues that had existed before WWII still functions. Gone was the robust Jewish life that was once a central part of Sarajevo.
Moris was still only 14 by the war’s end, so he returned to school and ultimately graduated at the top of his class. He became a pilot and later director of the Sarajevo Airport.
In this new world, Ladino was spoken, if at all, only in the home.
“Always, when I hear Spanish, I hear my father and mother, and all the synagogues, prayers in Ladino and rabbis who spoke Ladino. But that is in the past,” Albahari says in “Saved by Language.”
Eliezer Papo, who is a generation younger than Albahari, recalled that in his youth Ladino had long been reduced to a language of secrets.
“Mostly, Ladino was used when the elders didn’t want youngsters to understand,” Papo said.
Only later, in the 1980s, did community members realize what was being lost and begin to gather to maintain their language, recount what Jewish Sarajevo had been like and share their wartime stories of survival.
“He never took his story to the places of revenge, but he took it and his life experience to a place of ‘Never again,’ not just ‘Never again for Jews’, but never again for anybody,” said Papo.
Like many Sarajevans, World War II would not be the last major conflict Albahari would see. Less than 40 years later, war would once again come to Sarajevo with the break-up of Yugoslavia.
From 1992-1995 the city remained under constant siege by Bosnian Serb forces looking to break away from what would become Bosnia and Herzegovina. Moris joined with other Jews of Sarajevo in working to provide aid to their fellow Sarajevans during the harsh period.
Sarajevo’s synagogue was turned into a shelter and a soup kitchen. The community ran a network of underground pharmacies and a message service allowing Sarajevans to get word to family and friends outside of the city during what became the longest siege of a capital city in the history of modern warfare.
“Moris was an inspirational persona to many members of Jewish community and La Benevolencija,” Vlado Anderle, the current president of that local Jewish humanitarian organization told JTA. “He was a man with such inviting spirit and energy.”
When the dust settled on the breakup of Yugoslavia, and the new Bosnian state rose from its ashes, Moris found himself once again in a new role.
During the communist era in Yugoslavia, religious activity was discouraged. Sarajevo’s Jews emphasized the ethnic character of Jewish culture rather than the religious one. In the new Bosnia and Herzegovina, that was no longer true. So the community worked to reconnect with their religious identity as well.
“Everybody looked up to the people who had Jewish upbringing before the Second World War,” Papo recalled. “This doesn’t mean that they were rabbis. Just that they knew it better than anyone else.”
Moris, whose formal Jewish education ended in his preteen years, was appointed president of the community’s religious committee.
As such it often fell on him to represent Judaism to the Bosnian society at large, often in a very creative way, according to Papo, who in addition to being a scholar of Ladino is ordained as a rabbi and serves the Sarajevo community as a rabbi-at-large from Israel.
In one case, while being interviewed on a major Bosnian television station, Moris was asked why Jews cover their head with a kippah or other hat during prayer. Moris’ response, or rather creative interpretation, as Papo called it, was made up on the spot.
Moris’ interpretation began with the ancient temple in Jerusalem where Jews once had to fully immerse in a ritual bath before entering.
“Since the Temple in Jerusalem was destroyed it was reduced to washing the uncovered parts of the body only, before entering a synagogue, similarly to Muslims: the feet, the head, the hands…” Papo recalled him saying. But in Europe, as Moris’ answer went, they began to cover more and more of their body. “In Europe they started wearing shoes, so the feet were not uncovered anymore, and then they started wearing a hat, not to have to wash their head… you know it’s Europe, one could catch a cold if going out with wet hair…”
“A few months later, I came to Sarajevo, and found that everyone has heard this explanation and is talking about it, not just people in the community, but in the street,” Papo said. “And you know, I let it pass, I couldn’t correct them, it was just so beautiful. That was his genius.”
“Identity is all about telling stories. And Moris was one of the great storytellers of the community,” Papo added. And through his stories he expressed an identity which was “made of the same contradictions that Sephardic Judaism is made of, that Sarajevo is made of, that Bosnia and Herzegovina is made and that Yugoslavia was and is made of and that the Balkans are made of.”
Albahari is survived by his wife and a son.
—
The post Bosnian Jews mourn Moris Albahari, one of Sarajevo’s last Ladino speakers appeared first on Jewish Telegraphic Agency.
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Looking for snow in August: My lifelong obsession with the Irish
According to the 11th-century set of Irish texts known as Lebor Gabála Érenn, or The Book of the Invasions of Ireland, there once lived a man called Fénius Farsaid — “Irishman the Pharisee.”
If the weirdness of this name is not hitting home for you, it’s a bit like if I told you my name was “Jewess the Druid.” “Fénius,” a predecessor of the modern word “Fenian,” connotes an Irish person. “Farsaid” is the medieval Irish word for “Pharisee.” Though the term is now mostly reserved for insulting hypocrites in an obscure way, in biblical times it referred to a strict Jewish sect active in ancient Judea.
How did this early example of Irish-Jewish crossover earn his name? Lebor Gabála Érenn reports that he was one of the 72 chieftains who built the Tower of Babel. When it crumbled and God cursed humankind with multilingualism, he set up camp in the Tower’s remains and ordered his scholars to go out and study the babble of the world’s newborn languages. On his own, he explored Hebrew, Greek and Latin alphabets (hence the “Farsaid”). As a capstone project, Fénius blended together the best elements of all the world’s languages to make the perfect tongue: Irish (hence the “Fénius”).

Fast forward almost one thousand years after Lebor Gabála Érenn was written, and you get me, Fénius Farsaid in reverse: he was an Irishman interested in the Jews; I am a Jewish woman fascinated by the Irish. There are many ways to measure a life, but mine might as well be thought of as a 22-year-long montage of fanatical Irish-themed memories: as a child, reading Maeve Binchy’s Chestnut Street and Frank McCourt’s Angela’s Ashes; as a tween, writing a racy work of historical fiction called Ballyhill inspired by the Irish Rebellion of 1798; as a teen, shaking my computer in rage when 23 & Me reported I was 0% Irish; as a young woman, discovering Seamus Heaney, W. B. Yeats, James Joyce and Maggie O’Farrell; and as whoever I am now, writing this confessional essay.
I do not know when or how this obsession took root, though some evidence suggests that I have a genetic predisposition towards loving the Irish. The story goes that my great-great grandfather Barnett Shapiro did not know his birthday. But on his way from Poland to America, he passed through London, where he mixed with Irish immigrants in the East End. He found them so delightful that when he arrived at Ellis Island and was asked his birthday, he, a Jewish man whose first language was Yiddish, proudly declared he was born on St. Paddy’s Day, 1888.
This recessive shamrock gene skipped a generation and reappeared in my Grandpa Barry, or “Gramps.” When I was 12 or so, he presented me with a copy of Snow in August, a novel by the Irish-American journalist and novelist Pete Hamill, a man as tender as he was hard-boiled. According to the book’s back cover, I could expect a tale of an unlikely, Brooklyn-bred friendship between a young Irish-American lad named Michael Devlin and an Orthodox rabbi named Judah Hirsch. I admit I was skeptical. Gramps had already busted his credibility several times by hounding me to read his personal favorites like Young Visitor to Mars, Hardy Boys and back-issues of Flash Gordon. But against my better judgment, I read the book. And then I read it again.
It’s hard to say why this book etched itself into me so deeply. Maybe as a fifth-generation Brooklyn Shapiro, I was hard-wired to like it. But what I remember best about the book is not the plot or any particular line, but how I felt while reading it. Snow in August made me feel that magical realism was not exclusive to jungle climates like Gabriel García Márquez’s Macondo, or Italo Calvino’s invisible cities. There were labyrinths of wonder built right under Brooklyn, like a subway system for the spirit. Pete Hamill taught me how to hear the rumble. In his Brooklyn, it was possible for a golem to rise up against your tormentors, for the dead to return for a final dance, for snow to fall in the middle of August.
Maybe you’ll be relieved to hear that in the 10 intervening years since I first read this book, I’ve tempered my admiration of the Celts by finding some Irish literature that enrages me. In my freshman year of college, I read James Joyce’s Ulysses and wanted to clobber him with it. At the recommendation of my playful Bronxonian druid of an English teacher, Ted Cleary, I read Flann O’Brien’s experimental novel At Swim-Two-Birds and was wracked by alternating warp-spasms of amusement and fury. (As Oscar Wilde, another great Irishman-of-letters, would say, “When critics disagree, the artist is in accord with himself.”)
But most recent and vivid among my Irish memories is the pilgrimage I made to peaty Erin this past March. I had been in Oxford for a term abroad, and when the “vac” (British for “vacation”) struck, my friends Cindy, Gemma and I set out for the stretch of western Irish coastline known as the “Wild Atlantic Way.” We walked the misty Cliffs of Moher, where we were attacked by angry winds. We took refuge in pubs and soaked up pints of Guinness, plates of beef stew and hours of foot-tapping fiddling sessions that gave enthusiastic tourists and taciturn locals a reason to engage with each other. We rode a see-sawing ferry to the Aran Islands and back, and learned that time works differently when you’re on the brink of barfing.

When I think of that week in Ireland, I remember the horizon at sundown. Behind the dark green hills, the clouds looked like silhouettes of other hills somewhere far away. The wind plunged down my collar and shimmied up my pant legs. I could see no end to the ocean, only the thin line where sky and water met in some unreachable place. I feared the vastness of the world, and loved it at the same time.
In a way, that wild Atlantic scene was repeating what many Irish writers had been trying to tell me for years: Life is immense, often surprising, and occasionally tragic. Still, why not hope? The words of Seamus Heaney’s poem “The Gravel Walks” provide a lodestar for living: “Walk on air against your better judgment.”
Poetic spirits in the Jewish world have come to uncannily similar conclusions. Rabbi Abraham Joshua Heschel once described himself as “an optimist against my better judgment,” a parallel with Heaney that might have delighted Fénius Farsaid. Even a central premise of Judaism — that the messianic age when “nation will not lift up sword against nation” will arrive someday — would be impossible without a commitment to walking on air against your better judgment until that day comes.
Nobody is born knowing how to walk, let alone knowing how to walk on air. But in his poem “The Cure at Troy,” Seamus Heaney describes how to take those first steps —
“So hope for a great sea change
On the far side of revenge.
Believe that a further shore is reachable from here.
Believe in miracle
And cures and healing wells.”
Believe that snow could come next August.
The post Looking for snow in August: My lifelong obsession with the Irish appeared first on The Forward.
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When does Shabbat end? This astrophysicist thinks we’ve been getting it wrong
Aster Taylor observes Shabbat on their own time — literally.
For the past year, Taylor, a Ph.D. candidate in astrophysics at the University of Michigan, has been keeping Shabbat according to a schedule they devised using astronomical data.
So this Saturday, when Chabad of Ann Arbor says Shabbat will end at 9:09 p.m., Taylor will observe for nearly 11 more minutes. Where does Taylor, 25, get the chutzpah to challenge longstanding Jewish tradition?
“We live in the modern world. We have computers, we have catalogs of all the stars, and especially in the 80s, the construction of more significant telescopes,” Taylor told the Forward. “We have a pretty good understanding of how the sky affects our vision. So we can now just calculate this, right?”
They might have a point. In true “two-Jews-three-opinions” fashion, there’s actually no universally accepted time that Shabbat ends. But most people can agree on this: Shabbat ends at nightfall, defined by the Talmud as when three medium-sized stars in close proximity to one another are visible to the naked eye.
But what defines a medium-sized star and how close is close enough? Whose eyesight should be trusted? Those answers are not clear, leaving it up to rabbis to impart practical guidance.
Since without astronomical expertise, determining which stars make the grade is pretty difficult for the “average Joseph,” rabbis rely on proxy criteria. Today, many Orthodox communities use a standard credited to the venerable Rabbi Yechiel Michel Tucazinsky, who in 1929 determined three stars are visible when the sun sets 8.5 degrees below the horizon. Others follow the teachings of the 12th-century Rabbeinu Tam, who places nightfall 72 minutes after sunset.
But those approximations didn’t satisfy Taylor, an aspiring professor currently writing their dissertation about giant planet formation. Taylor craved a more scientific approach.
So for a few nights over several months, Taylor went to a local park, sat at a picnic table and every two minutes measured the sky’s brightness with a light meter.
Taylor settled on a brightness standard for a medium star — between magnitude 2 and 3 — and determined that three stars of that brightness need to be within 10 degrees of one another, close enough that an observer could see all three stars without moving their eyes.
Taylor then built a computer model to determine when three stars that meet those conditions become visible, taking into account various atmospheric conditions. That model became a web app that calculates Shabbat times for any given location and elevation.
The results were striking. Based on Taylor’s calculations, Shabbat should often end around 10 minutes later than the time given by the conventional approximation — no small discrepancy for those who faithfully observe the Sabbath.
Taylor’s computations are intriguing Jewish scholars. Masorti: The New Journal of Conservative Judaism has agreed to publish Taylor’s research paper on the topic this winter.
The Forward also shared Taylor’s findings with two rabbis: Yaakov Hoffman of the modern Orthodox Bridge Shul in Washington Heights, who wrote a scholarly article about Shabbat’s end, and Jack Shlachter — who in addition to being a retired rabbi in Los Alamos, New Mexico, just so happens to have a Ph.D in physics.
Both were impressed. “There’s always room for science to enhance these practices,” Shlachter said. “This author is doing things in a very admirable fashion — trying to be fully aware of tradition, but also incorporating more modern, sophisticated techniques.”
Hoffman said it was “very impressive” that Taylor “was trying to research these things from a contemporary astronomical perspective, and to really put so much effort and passion into accurate determination of the time.”
If Taylor “wants to add a few minutes to Shabbat,” he added, “that doesn’t bother me.”
What if Shabbat never ends?
As any city dweller knows, the stars don’t exactly come out in force at night.
Once Taylor factored light pollution into their calculations, it produced a somewhat uncomfortable result. In New York City, Taylor said, light pollution is so intense that three medium stars in close proximity will never be visible this year. In Jerusalem, only a few months of the year offer enough clear visibility to see Taylor’s criteria.
“The conditions that end Shabbat are never met,” Taylor said, “which is obviously a problem.”
Taken literally, that would mean endless Shabbat. In his paper, Taylor wrote that such a scenario would “require most observant Jews to quit their jobs, refrain from cooking, and spend their time studying Torah.” That would be both “unrealistic” and “lessen the sanctity” of the Sabbath, Taylor wrote.
Fortunately, there is a rabbinic workaround that dates back long before the age of light pollution.
The 16th-century Rabbi Yosef Karo wrote that on a cloudy day, one should wait to end Shabbat until “the doubt leaves his heart.” In other words, wait long enough after sunset to be certain that the stars theoretically would have been visible on a clear night.
Taylor agrees that the same principle for clouds can be applied to light pollution. But they argue that it’s still worth knowing just how much the modern night sky has changed.
Light pollution isn’t the only factor messing with the Jewish clock. President Trump is urging the Senate to pass a bill that would make daylight savings time permanent — a measure which many Orthodox Jews oppose because a later winter sunrise would mean a later morning prayer service, making many Orthodox Jews late for work.
But it also would also push Shabbat an hour later, which could mean a less frantic rush to get home before sunset on wintertime Friday afternoons.
Those potential changes raise a broader question. As modern life becomes increasingly divorced from the natural rhythms of the Earth, to what extent should Jewish practice evolve?
Taylor, who attends a Conservative synagogue, said they’re in favor of maintaining Jewish tradition when possible — but that doesn’t mean it can’t also be improved.
“We should be using a calculation like this in communities in the future,” Taylor said. “It’s a strict upgrade to the way we’ve been doing things in the past, and so I’m hopeful that we’ll start using this more widely.”
Paradoxically, in Taylor’s case, they believe modern technology enabled them to get closer to the literal meaning of the traditional text. It was the ancient rabbis, lacking that science, who had to settle for the next best thing.
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Do you suffer from ‘Israel Derangement Syndrome’? This ad says there’s a cure
It opens like a two-minute infomercial pulled off a 1990s VHS tape. Soft lighting, Clinton-era fashion, a narrator whose voice has the reassuring cadence of a prescription drug ad. “Do you or someone you love suffer from Israel Derangement Syndrome?” he asks.
The two-minute ad has become one of the most-shared clips on Jewish and pro-Israel social media this week — posted Wednesday morning, it garnered 2.6 million views on X by Thursday afternoon.
“Israel Derangement Syndrome” is presented like a real illness, complete with a fictional treatment center, the Clarity Center, and patients who describe “recovering.” The “symptoms” are a list of ways people criticize Israel and its supporters — bringing up the conflict unprompted, refusing to see any other issue in the world as important, being unable to acknowledge nuance. The “cure,” according to the ad, is just reading more and checking your sources. It ends with a rapid-fire list of side effects: “reading past the headline, a sudden interest in Middle East history, and a constant urge to touch grass.”
The ad’s target is obvious: people who are sharply critical of Israel. The name isn’t new. It’s modeled on “Trump Derangement Syndrome,” a term used to dismiss criticism of the president as pathology.
Why it lands the way it does
Anita Atwell Seate, a professor of communication at the University of Maryland who studies how people’s group identities shape the way they respond to criticism, called what’s happening in the video a textbook case of tribalism.
Our group memberships, she said, shape our psychological processes, since they’re so tied to our sense of self. That pushes us to process information in self-protective ways: “When we feel good about our social groups,” she said, “we feel good about ourselves.”
There’s a well-documented pattern researchers call the “intergroup sensitivity effect,” where people are far more willing to accept criticism from members of their own group than from people they see as outsiders. When criticism comes from outside, the instinct isn’t to engage with it; it’s to discredit whoever’s delivering it. “They’re deranged, they don’t understand facts,” Atwell Seate said, describing that reflex, which is more or less the whole premise of the ad.
She doesn’t see the video as an attempt at persuasion at all. “It doesn’t do anything to help change hearts and minds of the out-group,” she said “But it certainly does something important for the in-group, which is reify their beliefs.” Videos like this, she says, are like a pep talk — aimed at people who already agree, meant to bring them closer together.
Where it came from
It’s not entirely clear who actually made the video. What’s clear is that it was shared — and got millions of views — from an X account called the Trencher Broadcasting Company, whose bio reads: “Building the future of AI media. Mostly satire, always entertaining.” It appears to have been made with AI video tools, part of a broader wave of AI-generated political videos that have flooded social media this year.
TBC has posted this kind of thing before. Last week, the account shared an AI-fabricated video appearing to show Michigan Senate candidate Dr. Abdul El-Sayed and YouTube personality Ms. Rachel discussing Israeli “colonizers” with children — a conversation that never actually happened.
Ms. Rachel had, notably, donated to El-Sayed’s campaign, and both have been outspoken advocates for children in Gaza, which may have inspired the video.
The “Israel Derangement Syndrome” video ends with a display of fake contact info, which comes with its own punchline.
Call the phone number and it’s like spinning a roulette wheel. The first time I called, the robotic voice wanted to sell me a home security system. The second time: a medical alert device. And the third time, I got this message: “If you received a call displaying this telephone number on your caller ID, it has been spoofed, meaning the caller ID has been faked by a scammer trying to hide their actual telephone number. We are sorry this is occurring. Unfortunately, we cannot stop this from happening.”
The ad also promotes a website IDSHelp.org, a domain that was registered on Tuesday and redirects to DerekhLearning.com, the homepage of an AI-powered app for studying Torah and Talmud. It’s a fitting coda for a video built around telling people to check their sources.
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