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On one foot: Digital innovator and ‘Tech Shabbat’ pioneer Tiffany Shlain’s lessons from 3 years living online
(JTA) – Next month will mark three years since the Covid outbreak was officially declared a pandemic, which is 30 in Zoom years. For those lucky enough to be spared the worst of the pandemic, it nevertheless changed how they worked, played and socialized. Very few businesses — especially in the nonprofit sector that includes synagogues and other Jewish institutions — didn’t move at least part of their operations online.
“We were living in a world that changed overnight,” Tiffany Shlain, the artist, activist and Emmy-nominated filmmaker told me recently. “On the more technical side, we were forced to live on our screens in a way that made us realize how much better the real thing is. However, this move to online spaces did expand what Jewish learning and organizations we can tap into.”
I spoke to Shlain ahead of the Jewish Digital Summit, which begins next Tuesday. It’s a three-day, fully virtual conference run by 70 Faces Media, the parent company of the Jewish Telegraphic Agency, the New York Jewish Week and other sites. (Go here to register and for more information.) Shlain will be among the industry leaders helping individuals and organizations working in Jewish spaces to boost their digital expertise.
A pioneer in both realms, Shlain is the founder of The Webby Awards for excellence on the internet. She is also the author of the 2019 bestseller, “24/6: Giving up Screens One Day a Week to Get More Time, Creativity, and Connection,” which calls for a 24-hour “Tech Shabbat” for people glued to their screens
“During Covid, it was a lifesaver,” she said, referring to her family’s experience taking breaks from technology at their home in Northern California. “At a time when it felt like all the days were the same, blurring together, we got a hard stop every week, and a chance to spend time with each other, off screens, in nature, doing things we loved. When we got back online afterward, the internet felt fresh (and we did too). This is still what keeps me balanced in today’s 24/7 world.”
For the times people are plugged in, and want to be better creators and consumers of digital content, I asked Shlain to share her recommendations for various sites, projects and organizations that are getting it right. Who’s succeeded in keeping people connected, or reimagining what ritual and community look like now?
“Now that we are in this new phase of the pandemic, we need to reconsider what works best online and what’s better in person,” she said.
Here are her recommendations for the hybrid future:
The culture site and online community calls itself “Jewish, feminist, and full of chutzpah” and is part of 70 Faces Media.
“If you want to see how to ‘do’ Instagram, check out HeyAlma. It’s always witty, insightful, funny, and ironic — it’s my favorite Jewish Instagram handle. My daughter Odessa, who’s in college, and I are constantly sending each other their posts. I love their spot-on tone. It feels like we’re all in on the same joke, which is exactly what it feels like when you meet another Jew.”
Comedy writer David Adam Javerbaum ran the satiric Twitter account, which had 6.2 million followers before shutting down last November.
“Twitter used to be my preferred social media, although now I am on Instagram much more. One of my favorite Twitter handles of all time was TheTweetOfGod. Once Elon Musk started destroying Twitter, TheTweetOfGod sadly left, but there’s still a record there of all his posts. I highly recommend checking it out for his pure brilliance at taking a concept and using the medium in all its holy glory. The creator (ha!) ran with this concept of God tweeting in so many brilliant directions, even down to the one person he follows. It’s a great example of taking a new format and using all its different constraints for maximum entertainment and engagement.”
“No one gets between me and my community in my newsletter,” says Tiffany Shlain, an artist and activist based in Northern California. (Courtesy)
An arts and culture non-profit that helps foster experiential Jewish projects and programs, including podcasts, film, multimedia, art projects and holiday events.
“I am a firm believer that arts move society in a way that creates important changes, which is what Reboot is all about. Reboot is a thriving, provocative hotbed of creativity. I love Reboot’s ambitious rethinking of Jewish rituals, their podcasts and newsletter, and now their Reboot Studios, which funds new Jewish media content. I was part of the first cohort when it was very much an experiment and I have collaborated on many projects with people in their network. It’s also been great to see it grow into this amazing community of artists and culture leaders. Covid activated this network both internally and for great public experiences in a whole new way that continues today.”
A national nonprofit that empowers people 21-39 to host Shabbat meals and build community.
“I love the way OneTable brings young Jews together to organize and facilitate Shabbat experiences.They have a great Mad Lib-like questionnaire to help users figure out how they want to experience Shabbat. They also offer DIY tools for hosting and attending Shabbat dinners. I highly recommend exploring their site. We’ve worked together on a couple of films about the value of Shabbat you can see while you’re there. Rethinking Shabbat for the 21st century has been a big focus of my Jewish work, and I love the way OneTable scales this online. We are working on a cool four-week online program for people to try screen-free Shabbats in 2023. Stay tuned.”
Shlain’s own newsletter offers a highly curated combination of her own projects, arts events and “things I think you’ll find interesting.”
“I’ve been writing a monthly newsletter called ‘Breakfast @ Tiffany’s’ for over 25 years. Each month, I share both the project that I’m working on and a selection of books, films, podcasts, art exhibits, events and articles to inform and inspire, make you laugh and think. It always features a lot of Jewish work. I love sharing my perspective on what’s going on in the world through my lens as a Jew, mother, wife and human on this planet. It’s also my laboratory as I am both sharing what I think is best online and in the real world. So many organizations focus primarily on social media posts but as we repeatedly see, the social media company can change the algorithm and what we see with a switch of a business plan or CEO. No one gets between me and my community in my newsletter. It’s a straight connection, and I love the call-and-response feedback I get from readers who have been with me a long time and new ones. It’s a way to ensure you can communicate with your audience with no one else in control of who sees what.”
The conversational chatbot uses artificial intelligence to create everything from poems and cover letters to film scripts and term papers.
Chat GPT is basically a digital golem. People may have read about it but everyone should try it to get an experience of its capabilities. Could this be the ultimate Jewish online experience — where it’s all about knowing how to ask questions and decipher and wrestle with the truth?
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Israel’s Eurovision Delegation Departs for Austria Led by Singer Noam Bettan
Noam Bettan, Israel’s representative for the Eurovision Song Contest 2026, poses in this undated handout photo. Photo: Courtesy of Kan, Timor Elmalach/Handout via REUTERS
The Israeli delegation for the 70th Eurovision Song Contest, led by Israel’s representative in the competition Noam Bettan, departed the Jewish state on Friday morning and traveled to Austria for the annual event taking place this month.
Israel’s national airline El Al shared photos on Facebook of Bettan aboard the plane taking him to Vienna, where he will compete in the Eurovision with his original song “Michelle.” The song features lyrics in Hebrew, French, and English. Bettan, 27, will perform the track at the Eurovision with five dancers on stage, Israel’s national broadcaster Kan announced.
The Ra’anana native, whose parents are French, will represent his home country in the Eurovision this year after winning the latest season of the Israeli televised singing competition “Hakochav Haba” (“The Next Star”) in January.
“I am very happy and excited to represent our beautiful country in the biggest music competition in Europe, on the biggest stage in the world,” Bettan said before taking off on Friday morning, as reported by Kan. “I am coming with an open heart, and I want to give all the light and love I receive from everyone, back to the whole world … We have given our souls to bring the most amazing performance possible on stage with lots of surprises. There is going to be great joy on stage! It is a great privilege and responsibility, and I will do everything to represent with honor.”
El Al CEO Levi Halevi said he is confident Bettan will be successful in the competition. “Noam is going to represent us in a challenging time when it is of great significance to represent the country with honor around the world,” he added.
The first semi-finals for the Eurovision, in which Bettan will perform, will take place on May 12, followed by another semi-final on May 14. The grand final will be held on May 16.
Thirty-five countries are participating from around the world. Ireland, Slovenia, and Spain have announced they will not air the 70th Eurovision Song Contest or compete because of Israel’s participation. Iceland and the Netherlands will also not compete in the Eurovision this year due to Israel’s inclusion, but they will broadcast the competition.
Eurovision Song Contest Asia will launch in November 2026 and will be hosted in Bangkok, Thailand.
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Albanian Prime Minister Promotes Kanye West’s Upcoming Concert in New 60,000-Seat Stadium
Ye, formerly known as Kanye West. Photo: BANG Showbiz via Reuters Connect
Albanian Prime Minister Edi Rama confirmed on Thursday an upcoming concert in the country by Ye, formerly known as Kanye West, despite a number of the rapper’s previous shows being canceled across Europe because of his past antisemitic behavior.
Rama shared a video on Facebook that features footage of the Grammy winner during his previous concerts, along with a message that announces the date of the concert in Tirana, Albania. The “Flashing Lights” singer will perform one night only on July 11.
The Yeezy founder will also reportedly have a temporary venue built for him in the city that will be called “Eagle Stadium.” It is expected to hold approximately 60,000 people and will be located near the Tirana-Durra axis, Albania’s Minister of Tourism, Culture, and Sports Blendi Gonxhja confirmed in a Facebook post, which was also shared on the ministry’s official Facebook page.
The Ministry of Culture noted that the concert will be paid for through ticket sales, but some partnered institutions will “facilitate” its progress, according to BalkanInsight.
“In every aspect, it is our obligation to welcome and facilitate the development of such events that bring numerous benefits to tourism and the economy,” the ministry reportedly said. It added that the concert “will have an extraordinary impact on the promotion of tourism and the local economy.”
The United Kingdom, France, Poland, and Switzerland have all recently canceled Ye’s concerts amid controversy over his past antisemitic actions and comments, which include selling T-shirts that feature a Nazi swastika, expressing admiration for Nazi leader Adolf Hitler, releasing a song titled “Heil Hitler,” and posting several antisemitic comments about Jews on X. Australia banned Ye from entering the country last year.
Italy is still set to have Ye headline its Hellwatt Festival in July, but Pina Picierno, vice president of the European Parliament and senior member of Italy’s Democratic Party, said the government should take action to prevent the concert from taking place. “The United Kingdom denied the visa. France effectively prevented the Marseille concert. Italy, meanwhile, is just staying idle with 68,000 tickets sold, as if nothing had happened,” Picierno told the local newspaper La Gazzetta di Reggio.
Ye apologized for his antisemitic and pro-Nazi comments in January in an advert in the Wall Street Journal. He attributed his offensive behavior to manic episodes related to untreated bipolar disorder and declared, “I am not a Nazi or an antisemite.”
As part of his world tour, Ye is set to perform this summer in India, Turkey, The Netherlands, Spain, and Portugal.
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Iran Hands Over New Proposal for Talks With US to End War
An Iranian flag lies amidst the rubble of a building of the Sharif University of Technology, which was damaged in a strike, amid the US-Israeli conflict with Iran, in Tehran, Iran, April 7, 2026. Photo: Majid Asgaripour/WANA (West Asia News Agency) via REUTERS
Tehran has submitted its latest proposal for negotiations with the United States, Iranian state media and a Pakistani official said on Friday, a move that could break a deadlock in efforts to end the Iran war.
The official, involved in Pakistani mediation over the war, said Pakistan had received the proposal late on Thursday and had forwarded it to the US.
Neither the official nor Iranian state news agency IRNA gave details, and the White House declined to comment, while saying negotiations continued. Global oil prices, which remain well above $100 a barrel, eased following news of the proposal.
The closure of the Strait of Hormuz has caused unprecedented disruption to energy markets, choking off 20% of the world’s oil and gas supplies and causing a record rally in oil prices.
The blockade of the vital sea channel has also increased concerns that there will be an economic downturn. The US Navy is blocking exports of Iranian crude oil, and on Friday the US Treasury warned shippers that they risked sanctions if they paid tolls to Iran to pass through the strait.
A ceasefire has been in place since April 8 but reports that US President Donald Trump was to be briefed on plans for new military strikes to compel Iran to negotiate had pushed global oil prices up to a four-year high at one point on Thursday.
Iran has activated air defenses and plans a wide response if attacked, having assessed that there will be a short, intensive US strike, possibly followed by an Israeli attack, two senior Iranian sources told Reuters on condition of anonymity.
‘TREACHEROUS AGGRESSION’
Washington has not said what its next steps are. Trump said on Tuesday he was unhappy with the previous proposal from Iran, and Pakistan has not set a date for new talks on ending a war that has killed thousands, mainly in Iran and Lebanon.
After US and Israeli airstrikes on Feb. 28, Iran fired at US bases, infrastructure, and US-linked companies in Gulf states, while the Iran-backed Lebanese terrorist group Hezbollah launched missiles at Israel, which responded with strikes on Lebanon.
Underlining the concerns of the Gulf states, UAE presidential adviser Anwar Gargash said the “collective international will and provisions of international law” were the primary guarantors of freedom of navigation through the strait.
“And, of course, no unilateral Iranian arrangements can be trusted or relied upon following its treacherous aggression against all its neighbors,” Gargash wrote.
Trump faces a formal US deadline on Friday to end the war or make the case to Congress for extending it under the 1973 War Powers Resolution.
The date looks set to pass without altering the course of the conflict after a senior administration official said that, for the purposes of the resolution, hostilities had terminated due to the April ceasefire between Tehran and Washington.
Financial and energy markets remained on edge because of concerns about the impasse over negotiations and worries that there could be a prolonged closure of the Strait of Hormuz.
IRAN SAYS NOT TO EXPECT QUICK RESULTS FROM TALKS
Iranian Foreign Ministry spokesman Esmaeil Baghaei cautioned on Thursday against expecting quick results from talks.
A senior official of Iran‘s Revolutionary Guards said any new US attack on Iran, even if limited, would usher in “long and painful strikes” on US regional positions, while Aerospace Force Commander Majid Mousavi was quoted by Iranian media as saying: “We’ve seen what happened to your regional bases; we will see the same thing happen to your warships.”
Trump repeated on Thursday that Iran would not be allowed to have a nuclear weapon, and said the price of gasoline – an important concern for his Republican Party before midterm elections in November – would “drop like a rock” as soon as the war ended.
Iran says its nuclear program is solely for civilian purposes.
The conflict has aggravated Iran‘s economic plight, which could head toward total collapse. However, the regime looks able to survive a standoff for now, despite the US blockade that has curtailed its energy exports.
Axios news site reported that one plan to be shared with Trump during a briefing by top US military leaders that was scheduled for Thursday involved using ground forces to take over part of the strait to reopen it to commercial shipping. Trump is also considering extending the US blockade or declaring a unilateral victory, officials have said.
Washington did not immediately announce any details of its plans.
In a sign that the US was also envisaging a scenario where hostilities cease, a State Department cable due to be delivered orally to partner nations by May 1 invited them to join a new coalition, called the Maritime Freedom Construct, to enable ships to navigate the strait.
France, Britain, and others have held talks on contributing to such a coalition but said they would help to open the strait only when the conflict ends.