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The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories
LIMA, Peru (JTA) — The story of Lima’s only Jewish bakery begins on Christmas.
On the eve of the holiday in 2016, Deborah Trapunsky was baking challah for a non-Jewish friend who wanted a unique gift for her boyfriend. Her friends had always loved her challah, and she enjoyed sharing this aspect of her culture with them. But on that night, Trapunsky figured that she would see if anyone else would be interested in some challah to go with their Christmas dinner. So she posted on Facebook.
The response was overwhelming.
Trapunsky ended up receiving nearly 100 orders, and without a professional oven, she barely kept up with the demand. Using her parents’ small kitchen to complete the orders, Trapunsky said that she had to “colonize” her parents’ apartment — using every countertop to knead dough, laying out challahs throughout the rooms to cool down and then packaging them.
As she drove around Lima on Christmas day completing all the deliveries, as the majority of Peruvians were celebrating with their families, Trapunsky hatched a plan to turn the unexpected response into a business.
“I was really surprised when the orders started to grow and grow,” she said. “I had no idea about anything, no idea how much challah I could bake, no idea how to do the packaging…but that’s how it all started.”
She named her creation Oh-jalá — a bit of wordplay, as “ojala” means “I hope” and jalá is the Spanish word for challah, the braided Ashkenazi bread traditionally made on Shabbat and holidays.
Seven years after that Christmas Facebook post, the bakery has moved from a cramped 120-square-foot kitchen to a 1,200-foot brick and mortar space that opened in 2020 in a garage of an old colonial home in the posh neighborhood of San Isidro.
Trapunksy, who is 30, has gone from selling four flavors of challah to 12 — including vegan and nutella varieties — and has expanded from only selling challah to offering coffee, hamantaschen (for Purim), a variety of sweetbreads and even bagels. (She made sure to add the disclaimer that hers are not on par with New York bagels but that they suffice for the traveler in Peru who is craving the Jewish-American staple).
Over the years, Trapunsky’s clientele has also shifted from mostly Jewish customers — who found her after the initial Christmas rush — to mostly non-Jews. She therefore sees Oh-jalá as more than a job: it’s her attempt to combat stereotypes, encourage the integration of Jews into Peruvian society, and perhaps most importantly, it’s her attempt to forge a unique Jewish-Peruvian identity for herself.
The bakery is housed in a garage of an old colonial home in the posh neighborhood of San Isidro. (Courtesy of Deborah Trapunsky)
“Here in Peru people like ‘different’ [cultures and cuisines], and being Jewish in Peru is very different,” Trapunsky said. “And I really enjoy having a bakery that exists at the intersection between this minority community and the larger Peruvian world.”
Jewish Peruvians make up fewer than .01% of the country’s population of 34 million and are mostly concentrated in the capital Lima. Trapunsky and her family are currently close with other members of the community here, but they didn’t always fit in.
Like many South American Jews, her family mostly descends from Eastern Europe. Before 1998, they lived in Chile, but looking to leave financial struggles behind, the Trapunskys left for Peru. Siblings, parents, cousins, aunts and uncles all lived together in an old house in Lima. Trapunsky recalled these memories fondly, as she was only a child and enjoyed being with her cousins. But she also remembers the tension between her parents and uncles and aunts, as their economic hardships were compounded by feeling like outcasts among Lima’s Jews.
Oh-jalá includes bagels on the menu. (Courtesy of Deborah Trapunsky)
Lima’s Jewish community of around 2,000 is very wealthy, and the Trapunskys came to Peru with almost nothing. Starting from scratch, they had to fight for a place within a community that Deborah describes as “hermetic.” She spent much of her childhood feeling like she didn’t belong in the traditional but not Orthodox community that was supposed to embrace her. It made her bitter.
“The Jewish community here is very closed-minded. When [my family] arrived in Peru, we didn’t have any money…I was young but I remember feeling the struggle of my family trying to exist in an unwelcoming community,” Trapunsky said. “So although I’ve always felt grateful for being Jewish and for the Jewish community here, I also have always felt a little resentment.”
After graduating from Peru’s only Jewish high school, she went to university and immersed herself in the non-Jewish world. She quickly discovered that the majority of Peruvians know very little about Jewish people, and what they do know is often based in stereotypes and anachronisms. She often tried to educate her peers about Jewish holidays, traditions and food, and through that process felt more Jewish than she ever had.
“Sharing my culture with friends helped me discover what made me feel Jewish. When I was only spending time with other Jews, I lost the ability to identify myself by contrasting myself to others,” she said. “But being immersed in Peru’s secular world gave me the opportunity to connect to my Judaism in a very different way.”
She added that she thinks the insularity of Lima’s Jewish community leads non-Jewish Peruvians to view the community with suspicion and reinforces negative stereotypes about Jewish people. With Oh-jalá, Trapunsky is trying to change that — to foster interaction between local Jews and others, and to show Peruvians how Jews enrichen their society.
Trapunsky is shown with some of her employees inside Oh-jalá. (Courtesy of Deborah Trapunsky)
“Food is a safe and secular space,” she said. “It gives me the opportunity to share cultural information in a non-political manner.”
But Oh-jalá’s physical space is not the only tool that Trapunsky uses in her mission — she also uses the bakery’s Instagram account to educate Peruvians about Judaism. With more than 18,000 followers, she does educational Instagram stories on Sukkot, Pesach, and other Jewish holidays. She even did an Instagram live video on “Judaism 101.” In a series of highlighted stories on her page, she talked about topics ranging from the fasting on Yom Kippur to why Jews don’t celebrate Christmas to, of course, the origins of challah.
As a result, she has received hundreds of positive direct messages from Peruvians eager to learn more about the religion and compare Judaism to their own Catholicism. She said this was her exact goal.
“I want to overturn the hermetic reputation of the Jewish community and turn it into something accessible, open to the public, and even trendy,” she said. “I want everyone in Peru to be able to get to know us… and explore our culture.”
Starting Oh-jalá has also helped her let go of the resentment. She now not only feels more secure in her identity as both Peruvian and Jewish, but also more of a valued member in the Lima Jewish community.
As the financial success continues, Deborah is focused on the future. She wants to franchise her bakery and plans to open another one on the other side of the city.
Ever the entrepreneur, she also made sure to tell the Jewish Telegraphic Agency that she’s looking for investors — and for a Jewish boyfriend.
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The post The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories appeared first on Jewish Telegraphic Agency.
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Global Court Decisions Spark Outrage as Antisemitic Crimes, Attacks See Reduced Sentences
Pro-Hamas demonstrators marching in Munich, Germany. Photo: Reuters/Alexander Pohl
Court rulings around the globe are raising alarm bells as judges in Germany, Australia, and France have overturned or reduced sentences for individuals accused of antisemitic crimes, sparking public outrage over the leniency shown in such cases.
For the first time, a local court in Germany has allowed antisemitic slogans calling for Israel’s destruction and denying its right to exist to be chanted at a pro-Palestinian demonstration, despite concerns that such calls incite hatred and violence, according to the German newspaper Bild.
The Higher Administrative Court in Münster, a city in North Rhine-Westphalia in western Germany, issued an expedited ruling overturning a previous ban that had restricted protests to prevent participants from disrupting public order and inciting violence.
The ruling came after local police had imposed restrictions on an anti-Israel demonstration scheduled for Saturday in Düsseldorf, a city that had drawn more than 5,000 registered participants.
Prior to the protest, local law enforcement had prohibited demonstrators from chanting slogans that deny Israel’s right to exist and promote hatred — including “From the river to the sea, Palestine will be free,” “There is only one state: Palestine 48,” and “Yalla, yalla, Intifada!” The first two slogans call for the Jewish state’s complete destruction, to be replaced by “Palestine,” and the third phrase calls for violence against Jews and Israelis.
However, the court ruled that “denying the State of Israel’s right to exist does not in itself constitute a criminal offense.”
Instead, the court emphasized that “a critical examination of the founding of the State of Israel and the call for a peaceful change of the existing conditions” is protected under the right to freedom of expression.
With this ruling, the ban on “There is only one state: Palestine 48” was lifted, even though the slogan calls for the annihilation of Israel, established in 1948.
But “Yalla, yalla, Intifada” and “From the river to the sea” will remain banned, the first for its potential to incite violence and the second as a slogan associated with the Palestinian terrorist group Hamas.
In a separate and controversial ruling thousands of miles away, a man who set fire to a synagogue in Melbourne while worshippers were inside received a lenient sentence after an Australian court ruled that his actions were the result of mental illness rather than antisemitism.
On Monday, an Australian magistrate ruled that 35-year-old Angelo Loras was not driven by antisemitism but by a severe psychotic episode caused by his failure to take schizophrenia medication when he set fire to a local synagogue, with more than 20 worshippers inside sharing a Shabbat meal.
Earlier this year, Loras pleaded guilty to arson and recklessly endangering lives after pouring flammable liquid on the front door of the East Melbourne Synagogue and setting it alight, though no one was injured. This attack was one of three suspected antisemitic incidents across Melbourne over the weekend of July 4–6.
At the time, government officials and Jewish leaders denounced the attack as a clear hate crime.
With this ruling, Loras was given a four-month prison sentence — less than the 138 days he had already spent in custody — and was also ordered to continue schizophrenia treatment for 20 months and perform unpaid work. He will be eligible for release on Monday.
Meanwhile, a local court in France has dramatically reduced the sentence of one of the two teenagers convicted of the brutal gang rape of a 12-year-old Jewish girl, citing his “need to prepare for future reintegration.”
More than a year after the attack, the Versailles Court of Appeal retried one of the convicted boys — the only one to challenge his sentence — behind closed doors, ultimately reducing his term from nine to seven years and imposing an educational measure
The original sentences, handed down in June, gave the two boys — who were 13 years old at the time of the incident — seven and nine years in prison, respectively, after they were convicted on charges of group rape, physical violence, and death threats aggravated by antisemitic hatred.
The third boy involved in the attack, the girl’s ex-boyfriend, was accused of threatening her and orchestrating the attack, also motivated by racist prejudice.
Because the girl’s ex-boyfriend was under 13 at the time of the attack, he did not face prison and was instead sentenced to five years in an educational facility.
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New X Policy Reveals Foreign Locations of Anti-Israel Propagandists Spreading Gaza Disinformation
A 3D-printed miniature model of Elon Musk and the X logo are seen in this illustration taken Jan. 23, 2025. Photo: REUTERS/Dado Ruvic/Illustration
Billionaire Elon Musk’s social media platform X over the weekend implemented a new feature revealing the locations behind all accounts, exposing that many individuals claiming to report from Gaza lived in other countries while some popular right-wing American accounts who had promoted patriotism and loyalty to US President Donald Trump actually resided overseas.
“The. Gaza. Lie. Exposed. New X feature ripped mask off countless fake ‘Gazan’ accounts,” Israel’s Foreign Ministry posted on X on Sunday. “Some chap posting from Pakistan, another in London. Another manipulative abuser somewhere else. All claiming to be suffering in Gaza while in the comfort of some coffee shop far away.”
The Foreign Ministry said that X’s decision to test the feature showing an account’s physical location “is to be praised & encouraged. Freedom of speech is a core principle. So is transparency & accountability. The ‘citizen-journalist’ on social media also needs to meet certain minimum standards. Kudos X.”
In a follow-up post, the Foreign Ministry gave an example with a screenshot of journalist Motasem A Dalloul’s account, writing, “196,900 followers being lied to by fake ‘journalist’ claiming to be in Gaza. New @X feature reveals his actual location is Poland. Reporting from Gaza is fake & not reliable. Makes you wonder how many more fake reports have you read?”
The New York Post identified multiple Gaza-associated accounts who X now revealed as based in India, the United Kingdom, or the West Bank.
On Saturday, journalist Eitan Fischberger began identifying X accounts he described as “subverting the US by flooding X with anti-American, anti-Israel, demoralizing, or Marxist content aimed specifically at Americans. Several of them pose as Americans. But now the jig is up.” He then featured accounts located in North Africa, India, Serbia, Turkey, Norway, and Saudi Arabia.
Here’s a thread of prominent accounts that have been subverting the US by flooding X with anti-American, anti-Israel, demoralizing, or Marxist content aimed specifically at Americans.
Several of them pose as Americans. But now the jig is up.
Add more examples in the comments
pic.twitter.com/M1H6y0dG90
— Eitan Fischberger (@EFischberger) November 22, 2025
Pirate Wires also reported on Gaza-based content coming out of Egypt, North Africa, Indonesia, and Canada.
Nikita Bier, X’s head of product, had described the change as “an important first step to securing the integrity of the global town square. We plan to provide many more ways for users to verify the authenticity of the content they see on X.”
Some users protested the location displayed with their account was inaccurate, with X admitting as much in some cases. In one instance, the account for the US Department of Homeland Security stated its origin in Tel Aviv, prompting an official statement denying the connection.
Business Insider reported that X account MAGA NATION, a supporter of Trump that proclaims itself “America First” and has collected 400,000 followers, is based in Eastern Europe. NBC News found pro-Trump accounts based in Africa, Macedonia, and South Asia. Pirate Wires described conservative American content as originating in Bangladesh, Pakistan, Thailand, Nigeria, and Papua New Guinea.
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US Justice Department Launches Probe Into Anti-Israel Mob Targeting New York City Synagogue
Nov. 19, 2025, New York, New York, USA: Anti-Israel protesters rally outside of Park East Synagogue. Photo: ZUMA Press Wire via Reuters Connect
The US Justice Department has started an investigation into a gathering of demonstrators who called for violence against Jews outside a prominent New York City synagogue last Wednesday night, according to a senior official.
“Investigation is underway. [The Justice Department] has zero tolerance for violence/obstruction around any American house of worship,” Harmeet Dhillon, assistant attorney general for civil rights at the department, announced on social media on Sunday.
Investigation is underway. @TheJusticeDept has zero tolerance for violence/obstruction around any American house of worship. https://t.co/rEEFAifj6n
— AAGHarmeetDhillon (@AAGDhillon) November 23, 2025
Dhillon’s comments came amid ongoing furor over last week’s protest, where demonstrators harassed those attending an event being held by Nefesh B’Nefesh, a Zionist organization that helps Jews immigrate to Israel, at Park East Synagogue in Manhattan.
Protesters were recorded screaming obscenities to event attendees and blocking the entrance into the synagogue.
“We don’t want no Zionists here!” the group of roughly 200 anti-Israel activists chanted in intervals while waving the Palestinian flag. “Resistance, you make us proud, take another settler out.”
One protester, addressing the crowd, reportedly proclaimed, “It is our duty to make them think twice before holding these events! We need to make them scared.”
Footage on social media also showed agitators chanting “death to the IDF,” referring to the Israel Defense Forces, as well as “globalize the intifada” and “intifada revolution.”
Community figures described the scene as openly threatening and a stark escalation of anti-Jewish hostility in New York City.
“It’s a federal crime to block access to a house of worship in the US. @CivilRights under @AGPamBondi will NOT tolerate it and we are gathering information about this incident!” Dhillon posted on X/Twitter on Friday, two days before announcing the department was investigating the incident.
Jessica Tisch, commissioner of the New York City Police Department (NYPD), addressed the demonstration while speaking to Park East Synagogue on Saturday. Tisch, who is Jewish, cited the demonstrators’ rights to assemble, protest, and speak freely but also apologized for allowing “turmoil” to take place.
“People have the right to protest, including within sight and sound of a house of worship. They have the right to say things that are incredibly painful to hear. I understand that pain, deeply and personally,” Tisch said. “But the right to say those things is protected by the First Amendment, and the NYPD must uphold that right.”
“Our other job that night was to ensure that people could easily enter and leave shul. That is where we fell short. And for that, I apologize to this congregation,” she added, noting that police should have set up a “frozen zone” at the synagogue’s entrance. Because one was not set up, she said, “the space right outside your steps was chaotic.”
“You deserved an NYPD posture that recognized the sensitivity of this location, the climate we’re living in, and the heightened fear within our community,” Tisch told the congregation. “Instead, you had turmoil.”
New York City has experienced a historic surge in anti-Jewish hate crimes over the last two years, following the Palestinian terrorist group Hamas’s Oct. 7, 2023, invasion of and massacre across southern Israel.
Since entering the White House in January, the Trump administration has vowed to crack down on antisemitism, making it a priority of federal law enforcement.
Zohran Mamdani, who was elected New York City’s next mayor earlier this month, issued a statement that “discouraged” the extreme rhetoric used by the protesters on Wednesday night but did not unequivocally condemn the harassment of Jews outside their own house of worship. Mamdani’s office notably also criticized the synagogue, with his team describing the event inside as a “violation of international law,” an allegation apparently referencing Israel’s settlement policies in the West Bank.
“The mayor-elect has discouraged the language used at last night’s protest and will continue to do so,” Mamdani spokesperson Dora Pekec said in a statement on Thursday. “He believes every New Yorker should be free to enter a house of worship without intimidation, and that these sacred spaces should not be used to promote activities in violation of international law.”
Jewish leaders reacted with disappointment, arguing that Mamdani effectively provided political justification for a protest that targeted Jews for participating in a mainstream, fully legal pro-Israel program. Critics said the mayor-elect’s framing implied that the synagogue’s event, not the threatening chants outside, was the real problem, a position they described as deeply irresponsible amid rising antisemitism in the city.
During his short tenure in the state assembly as a lawmaker, Mamdani spearheaded a series of efforts to marginalize and penalize organizations with ties to Israel, spiking fears that the incoming mayor might weaponize the government against the city’s Jewish population. Mamdani is an outspoken supporter of the boycott, divestment, and sanctions (BDS) movement, which seeks to isolate Israel from the international community as a step toward its eventual elimination.
Mamdani also defended the phrase “globalize the intifada” — which references previous periods of sustained Palestinian terrorism against Jews and Israelis and has been widely interpreted as a call to expand political violence — by invoking the Warsaw Ghetto Uprising during World War II.