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The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories

LIMA, Peru (JTA) — The story of Lima’s only Jewish bakery begins on Christmas.

On the eve of the holiday in 2016, Deborah Trapunsky was baking challah for a non-Jewish friend who wanted a unique gift for her boyfriend. Her friends had always loved her challah, and she enjoyed sharing this aspect of her culture with them. But on that night, Trapunsky figured that she would see if anyone else would be interested in some challah to go with their Christmas dinner. So she posted on Facebook. 

The response was overwhelming.

Trapunsky ended up receiving nearly 100 orders, and without a professional oven, she barely kept up with the demand. Using her parents’ small kitchen to complete the orders, Trapunsky said that she had to “colonize” her parents’ apartment — using every countertop to knead dough, laying out challahs throughout the rooms to cool down and then packaging them. 

As she drove around Lima on Christmas day completing all the deliveries, as the majority of Peruvians were celebrating with their families, Trapunsky hatched a plan to turn the unexpected response into a business. 

“I was really surprised when the orders started to grow and grow,” she said. “I had no idea about anything, no idea how much challah I could bake, no idea how to do the packaging…but that’s how it all started.” 

She named her creation Oh-jalá — a bit of wordplay, as “ojala” means “I hope” and jalá is the Spanish word for challah, the braided Ashkenazi bread traditionally made on Shabbat and holidays.

Seven years after that Christmas Facebook post, the bakery has moved from a cramped 120-square-foot kitchen to a 1,200-foot brick and mortar space that opened in 2020 in a garage of an old colonial home in the posh neighborhood of San Isidro.

Trapunksy, who is 30, has gone from selling four flavors of challah to 12 — including vegan and nutella varieties — and has expanded from only selling challah to offering coffee, hamantaschen (for Purim), a variety of sweetbreads and even bagels. (She made sure to add the disclaimer that hers are not on par with New York bagels but that they suffice for the traveler in Peru who is craving the Jewish-American staple). 

Over the years, Trapunsky’s clientele has also shifted from mostly Jewish customers — who found her after the initial Christmas rush — to mostly non-Jews. She therefore sees Oh-jalá as more than a job: it’s her attempt to combat stereotypes, encourage the integration of Jews into Peruvian society, and perhaps most importantly, it’s her attempt to forge a unique Jewish-Peruvian identity for herself. 

The bakery is housed in a garage of an old colonial home in the posh neighborhood of San Isidro. (Courtesy of Deborah Trapunsky)

“Here in Peru people like ‘different’ [cultures and cuisines], and being Jewish in Peru is very different,” Trapunsky said. “And I really enjoy having a bakery that exists at the intersection between this minority community and the larger Peruvian world.”

Jewish Peruvians make up fewer than .01% of the country’s population of 34 million and are mostly concentrated in the capital Lima. Trapunsky and her family are currently close with other members of the community here, but they didn’t always fit in. 

Like many South American Jews, her family mostly descends from Eastern Europe. Before 1998, they lived in Chile, but looking to leave financial struggles behind, the Trapunskys left for Peru. Siblings, parents, cousins, aunts and uncles all lived together in an old house in Lima. Trapunsky recalled these memories fondly, as she was only a child and enjoyed being with her cousins. But she also remembers the tension between her parents and uncles and aunts, as their economic hardships were compounded by feeling like outcasts among Lima’s Jews. 

Oh-jalá includes bagels on the menu. (Courtesy of Deborah Trapunsky)

Lima’s Jewish community of around 2,000 is very wealthy, and the Trapunskys came to Peru with almost nothing. Starting from scratch, they had to fight for a place within a community that Deborah describes as “hermetic.” She spent much of her childhood feeling like she didn’t belong in the traditional but not Orthodox community that was supposed to embrace her. It made her bitter.

“The Jewish community here is very closed-minded. When [my family] arrived in Peru, we didn’t have any money…I was young but I remember feeling the struggle of my family trying to exist in an unwelcoming community,” Trapunsky said. “So although I’ve always felt grateful for being Jewish and for the Jewish community here, I also have always felt a little resentment.”

After graduating from Peru’s only Jewish high school, she went to university and immersed herself in the non-Jewish world. She quickly discovered that the majority of Peruvians know very little about Jewish people, and what they do know is often based in stereotypes and anachronisms. She often tried to educate her peers about Jewish holidays, traditions and food, and through that process felt more Jewish than she ever had.

“Sharing my culture with friends helped me discover what made me feel Jewish. When I was only spending time with other Jews, I lost the ability to identify myself by contrasting myself to others,” she said. “But being immersed in Peru’s secular world gave me the opportunity to connect to my Judaism in a very different way.” 

She added that she thinks the insularity of Lima’s Jewish community leads non-Jewish Peruvians to view the community with suspicion and reinforces negative stereotypes about Jewish people. With Oh-jalá, Trapunsky is trying to change that — to foster interaction between local Jews and others, and to show Peruvians how Jews enrichen their society.

Trapunsky is shown with some of her employees inside Oh-jalá. (Courtesy of Deborah Trapunsky)

“Food is a safe and secular space,” she said. “It gives me the opportunity to share cultural information in a non-political manner.”

But Oh-jalá’s physical space is not the only tool that Trapunsky uses in her mission — she also uses the bakery’s Instagram account to educate Peruvians about Judaism. With more than 18,000 followers, she does educational Instagram stories on Sukkot, Pesach, and other Jewish holidays. She even did an Instagram live video on “Judaism 101.” In a series of highlighted stories on her page, she talked about topics ranging from the fasting on Yom Kippur to why Jews don’t celebrate Christmas to, of course, the origins of challah. 

As a result, she has received hundreds of positive direct messages from Peruvians eager to learn more about the religion and compare Judaism to their own Catholicism. She said this was her exact goal.

“I want to overturn the hermetic reputation of the Jewish community and turn it into something accessible, open to the public, and even trendy,” she said. “I want everyone in Peru to be able to get to know us… and explore our culture.”

Starting Oh-jalá has also helped her let go of the resentment. She now not only feels more secure in her identity as both Peruvian and Jewish, but also more of a valued member in the Lima Jewish community. 

As the financial success continues, Deborah is focused on the future. She wants to franchise her bakery and plans to open another one on the other side of the city. 

Ever the entrepreneur, she also made sure to tell the Jewish Telegraphic Agency that she’s looking for investors — and for a Jewish boyfriend. 


The post The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories appeared first on Jewish Telegraphic Agency.

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Why protests in Iran seem surprisingly pro-Israel

Iranian cities are engulfed in anti-regime protests, the largest in several years. Initially sparked by economic frustration, the demonstrations have quickly expanded to include broader grievances — particularly anger at Iran’s foreign policy. One chant heard repeatedly in videos circulating from inside Iran captures that anger succinctly: “Neither Gaza, nor for Lebanon — my life is only for Iran.”

The slogan refers to Iran’s long-standing support for armed groups across the Middle East, including Hezbollah in Lebanon, Hamas and Palestinian Islamic Jihad in Gaza, the Houthis in Yemen, and militias in Iraq and Syria. Qassem Soleimani, the late commander of the Islamic Revolutionary Guard Corps’ Quds Force, designed the strategy with the intention of encircling Israel with proxy forces on multiple fronts.

Today, many Iranians view that strategy as a drain on a collapsing economy. On December 28, the Iranian rial — the country’s currency — plunged against the U.S. dollar, intensifying a long-running economic crisis marked by soaring prices and an annual inflation rate of around 40 percent.

Beyond the billions of dollars Tehran has spent supporting these groups, the U.S. and European Union have imposed harsh sanctions targeting Iran’s proxy networks and nuclear program. Those sanctions have restricted Iran’s access to international banking, restricted oil exports, and discouraged foreign investment into the country, contributing to inflation and the steady erosion of the rial.

In June, Iranians came face to face with the consequences of the regime’s foreign policy when Israeli strikes across the country targeted missile and nuclear sites, as well as IRGC leaders. The 12-Day War severely disrupted daily life and resulted in the death of 436 Iranian civilians.

For many protesters, the connection feels direct: money spent sustaining proxy forces abroad brings harsher sanctions at home, raising prices, shrinking wages, and worsening daily life. With that in mind, the chant is less an endorsement of Israel than a rejection of a foreign policy that, in protesters’ eyes, prioritizes anti-Israel and anti-Western ideology over basic economic survival.

The return of monarchist symbolism

Many protesters are also calling for the return of the Pahlavi dynasty, which ruled Iran until the 1979 Islamic Revolution. Videos shared online show protesters chanting slogans in favor of the former monarchy or displaying symbols associated with it, including the pre-revolutionary Iranian flag.

The Pahlavi era was marked by rapid modernization and close ties with the United States and Israel, including a strategic alliance with Israel that consisted of economic and intelligence cooperation. At the same time, the period was also defined by political repression, censorship, and the use of secret police to silence dissent — factors that ultimately fueled the revolution that ended the monarchy.

The most prominent figure associated with the dynasty today is Reza Pahlavi, the Shah’s son, who lives in Maryland and has been outspokenly pro-Israel. Pahlavi has called for normalizing relations between Iran and Israel through what he has dubbed the “Cyrus Accords,” an expansion of the Abraham Accords. Pahlavi has commented that the “only two countries on this planet that can claim to have a biblical relationship” are “Iran and Israel.”

In April 2023, Pahlavi traveled to Israel, where he met with Prime Minister Benjamin Netanyahu, President Isaac Herzog, and paid a visit to the Western Wall, where he said he prayed “for the day when the good people of Iran and Israel can renew our historic friendship.” He even consulted Israeli water management scientists, whom he dubbed the “best experts in the field,” to help him develop a plan of action for Iran’s water crisis, which has also been a major point of contention for protestors. In June, Pahlavi’s daughter married Jewish American businessman Bradley Sherman, and the hora was danced at the reception.

On Thursday, Pahlavi called on Iranians to take to the streets en masse. Since his call to action, the protests have escalated significantly, though the extent of his influence inside Iran remains difficult to assess.

Many analysts caution that monarchist support inside Iran remains fragmented, and that Pahlavi is unlikely to emerge as a singular opposition leader. Still, the symbolism matters. The current protests have been driven in large part by young Iranians, many of whom have no direct memory of the Pahlavi era. The use of monarchist symbolism may signal not only nostalgia, but also an alternative vision of Iran’s place in the world — one less defined by permanent hostility toward Israel.

The post Why protests in Iran seem surprisingly pro-Israel appeared first on The Forward.

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God heard the cries of Israelites in Egypt. Who will respond to our devastation in Minnesota?

In this week’s Torah portion, Shemot, God hears the cries of the oppressed Israelites in Egypt and calls out to Moses through the form of a burning bush.

Today, here in Minnesota, cries of the oppressed can be heard, too. They come from all those who grieve the tragic loss of Renée Nicole Good, fatally shot by an Immigration and Customs Enforcement agent on Wednesday morning in front of her wife and horrified neighbors. And they come from all those feeling fear and outrage as federal agents have increased their efforts to detain immigrants, acting with new violence and brutality as they do so.

Many of my fellow Minnesotans have been frightened to leave their homes. They are not going to the jobs they rely on to afford their basic needs, or attending worship services. Parents are scared to send their children to school. Schools, daycare centers and businesses are afraid to open, as ICE makes arrests on their doorsteps. Community members who have been eager to help are now fearful, in the wake of Good’s killing, that they, too, may be targeted, harassed, or even killed.

My own child’s elementary school moved recess indoors to protect vulnerable students and staff who are worried about their safety from ICE.

In Shemot, God calls to Moses to usher in an era of change for the Israelites desperate for relief from fear, violence and vicious retribution. Moses hesitates, asking “who am I?” to take on this monumental task. God assures him that he is not alone, because God will be with him throughout the journey.

As we enter this Shabbat, with the tragedy of Good’s death fresh in our minds, we must commit ourselves to hearing the cries of all who suffer among us. That is the first step toward healing and repairing the brokenness that so many now feel.

That repair will be a monumental task. But like Moses, we are not called to do it alone.

In fact, we must not try to. Instead, we must focus our efforts on building bonds in the face of terror — not letting that terror break our connections to one another.

The Jewish sages taught that, for our ancestors, sinat chinam — baseless hatred — led to internal fracture, civil war, the destruction of both Jewish temples, and our people’s forced exile from the land of Israel. Their warning is not abstract. It reminds us that societies collapse not only because of external threats, but also because of the consequences of unmitigated internal rage.

What’s needed to correct our dangerous path?

First, a strong pushback against those voices who have issued incomprehensible personal attacks against Good since her death. Too many federal officials and media personalities have not only failed to express empathy for a life lost, but also used her death to inflame polarization.

Our state desperately needs calm and clarity. Our leaders and our citizens must forcefully affirm that Good’s death was needless and tragic, and that we will not go along with attempts to rewrite that truth.

As part of this affirmation, we must call on the federal government to allow the professional and nonpartisan Minnesota Bureau of Criminal Apprehension to fully participate in the investigation of Good’s death. No matter what findings are ultimately reached, the investigation’s credibility relies upon it being done in partnership with state and federal officials.

This event has proven what many of us already knew: The ongoing surge of more than 2,000 ICE agents into Minnesota is counterproductive to restoring public safety and public trust. Minnesotans desperately want to return to normalcy. We want to feel safe in going to school, to work, and to spend time with family and friends. ICE has brought fear and anxiety into our lives, not peace or justice. They must go.

Our country’s immigration system has been broken for decades. Congress has at points come close to reaching bipartisan, consensus-driven, comprehensive immigration reform, but political polarization has made such compromises all but impossible to reach.

We must redouble our efforts to build an immigration system based upon respect for the rule of law, compassion, and an understanding of the vital role that immigrants play in strengthening our society as a whole.

We ask our fellow Minnesotans to treat members of law enforcement, and the men and women of our Minnesota National Guard, with patience and kindness. And we urge our community to exercise compassion for the vulnerable in the days ahead.

As Jewish Americans, we have a long and proud history of supporting immigrant communities — remembering that we too were once strangers in a strange land. Not just our ancestors in ancient Egypt, whose anguish this week’s Torah portion recounts, but also here, in the U.S. We must reinvigorate that commitment — for the sake of Good’s memory, our immigrant neighbors, and the health of our whole society.

The post God heard the cries of Israelites in Egypt. Who will respond to our devastation in Minnesota? appeared first on The Forward.

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Mamdani Remains Silent on Pro-Hamas Synagogue Protest, Other NYC Lawmakers Issue Condemnations

New York City Mayor Zohran Mamdani delivers a speech during his inauguration ceremony in New York City, US, Jan. 1, 2026. Photo: REUTERS/Kylie Cooper

Newly inaugurated New York City Mayor Zohran Mamdani has remained silent regarding an anti-Israel protest outside a Queens synagogue on Thursday evening that featured chants supporting Hamas and prompted nearby Jewish institutions to shut down out of safety concerns.

The demonstration took place outside Young Israel of Kew Gardens Hills, where an event promoting Israeli real estate investments was scheduled. Dozens of protesters chanted slogans including “Globalize the intifada” and “Say it loud, say it clear, we support Hamas here,” according to video footage shared online. Hamas is designated a terrorist organization by the United States and the architect behind the Oct. 7 massacres in Israel which killed roughly 1200 and resulted in the abduction of 250 others. 

The protest also unfolded near the Yeshiva of Central Queens, leading synagogue leaders to cancel evening prayer services and local schools to dismiss students early. While the New York Police Department maintained a buffer zone and no major violence was reported, residents described the atmosphere as tense and intimidating.

A chorus of condemnation has come from city and state lawmakers since the protest.

State Assemblyman Sam Berger, whose district includes the synagogue, said the mayor’s failure to speak out was “deeply concerning,” arguing that city leadership has a responsibility to draw clear lines when protests target houses of worship.

“This wasn’t an abstract political rally,” Berger said. “It was outside a synagogue, in a residential Jewish neighborhood, with chants that glorify violence. The mayor should be unequivocal.”

Governor Kathy Hochul, by contrast, swiftly condemned the protest, calling the chants “disgusting” and emphasizing that support for Hamas has no place in New York.

“No matter your political beliefs, this type of rhetoric is disgusting, it’s dangerous, and it has no place in New York,” Hochul wrote. 

NYC Council Speaker Julie Menin wrote that “openly and proudly sympathizing with Hamas, especially while standing in the largely Jewish community of Kew Gardens Hills, stokes fear and division.”

Mark Levine, NYC Comptroller, repudiated the demonstrations, saying they “cannot be normalized or excused.”

Rep. Ritchie Torres, a Bronx Democrat, also denounced the demonstration, saying rhetoric that praises terrorist organizations amounts to hate, not legitimate political speech.

Meanwhile, as criticism mounted from state and federal officials, Mamdani, who took office just days earlier, did not issue a direct statement condemning the protest or the rhetoric used by demonstrators.

The protest was organized by groups affiliated with the Palestinian Assembly for Liberation (PAL-Awda) NY/NJ, which has previously promoted demonstrations targeting Israel-related events. Organizers framed the rally as opposition to Israeli land sales, but Jewish leaders say the location and language crossed a line.

The episode echoes earlier controversies surrounding Mamdani, who has faced criticism in the past for what opponents describe as equivocation when anti-Israel protests occur near Jewish religious spaces. In a previous incident outside an Upper East Side synagogue, Mamdani criticized language used by the protesters while simultaneously condemning the synagogue for hosting real estate events. 

The protest comes amid an alarming surge in antisemitic hate crimes across New York City.

Jews were targeted in the majority (54 percent) of all hate crimes perpetrated in New York City in 2024, according to data issued by the New York City Police Department (NYPD). A new report released on Wednesday by the New York City Mayor’s Office to Combat Antisemitism, which was established in May, noted that figure rose to a staggering 62 percent in the first quarter of this year, despite Jewish New Yorkers comprising just 11 percent of the city’s population.

After securing the election, Mamdani has repeatedly stressed a commitment to forcefully combatting antisemitism while in office. However, a recent report released by the Anti-Defamation League (ADL) revealed that at least 20 percent of Mamdani’s transition and administrative appointees have either a “documented history of making anti-Israel statements” or ties to radical anti-Zionist organizations that “openly promote terror and harass Jewish people.”

Mamdani, a far-left democratic socialist and avowed anti-Zionist, is an avid supporter of boycotting all Israeli-tied entities who has made anti-Israel activism a cornerstone of his political career and been widely accused of promoting antisemitic rhetoric. He has repeatedly accused Israel of “apartheid” and “genocide”; refused to recognize the country’s right to exist as a Jewish state; and refused to explicitly condemn the phrase “globalize the intifada,” which has been associated with calls for violence against Jews and Israelis worldwide.

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