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The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories
LIMA, Peru (JTA) — The story of Lima’s only Jewish bakery begins on Christmas.
On the eve of the holiday in 2016, Deborah Trapunsky was baking challah for a non-Jewish friend who wanted a unique gift for her boyfriend. Her friends had always loved her challah, and she enjoyed sharing this aspect of her culture with them. But on that night, Trapunsky figured that she would see if anyone else would be interested in some challah to go with their Christmas dinner. So she posted on Facebook.
The response was overwhelming.
Trapunsky ended up receiving nearly 100 orders, and without a professional oven, she barely kept up with the demand. Using her parents’ small kitchen to complete the orders, Trapunsky said that she had to “colonize” her parents’ apartment — using every countertop to knead dough, laying out challahs throughout the rooms to cool down and then packaging them.
As she drove around Lima on Christmas day completing all the deliveries, as the majority of Peruvians were celebrating with their families, Trapunsky hatched a plan to turn the unexpected response into a business.
“I was really surprised when the orders started to grow and grow,” she said. “I had no idea about anything, no idea how much challah I could bake, no idea how to do the packaging…but that’s how it all started.”
She named her creation Oh-jalá — a bit of wordplay, as “ojala” means “I hope” and jalá is the Spanish word for challah, the braided Ashkenazi bread traditionally made on Shabbat and holidays.
Seven years after that Christmas Facebook post, the bakery has moved from a cramped 120-square-foot kitchen to a 1,200-foot brick and mortar space that opened in 2020 in a garage of an old colonial home in the posh neighborhood of San Isidro.
Trapunksy, who is 30, has gone from selling four flavors of challah to 12 — including vegan and nutella varieties — and has expanded from only selling challah to offering coffee, hamantaschen (for Purim), a variety of sweetbreads and even bagels. (She made sure to add the disclaimer that hers are not on par with New York bagels but that they suffice for the traveler in Peru who is craving the Jewish-American staple).
Over the years, Trapunsky’s clientele has also shifted from mostly Jewish customers — who found her after the initial Christmas rush — to mostly non-Jews. She therefore sees Oh-jalá as more than a job: it’s her attempt to combat stereotypes, encourage the integration of Jews into Peruvian society, and perhaps most importantly, it’s her attempt to forge a unique Jewish-Peruvian identity for herself.
The bakery is housed in a garage of an old colonial home in the posh neighborhood of San Isidro. (Courtesy of Deborah Trapunsky)
“Here in Peru people like ‘different’ [cultures and cuisines], and being Jewish in Peru is very different,” Trapunsky said. “And I really enjoy having a bakery that exists at the intersection between this minority community and the larger Peruvian world.”
Jewish Peruvians make up fewer than .01% of the country’s population of 34 million and are mostly concentrated in the capital Lima. Trapunsky and her family are currently close with other members of the community here, but they didn’t always fit in.
Like many South American Jews, her family mostly descends from Eastern Europe. Before 1998, they lived in Chile, but looking to leave financial struggles behind, the Trapunskys left for Peru. Siblings, parents, cousins, aunts and uncles all lived together in an old house in Lima. Trapunsky recalled these memories fondly, as she was only a child and enjoyed being with her cousins. But she also remembers the tension between her parents and uncles and aunts, as their economic hardships were compounded by feeling like outcasts among Lima’s Jews.
Oh-jalá includes bagels on the menu. (Courtesy of Deborah Trapunsky)
Lima’s Jewish community of around 2,000 is very wealthy, and the Trapunskys came to Peru with almost nothing. Starting from scratch, they had to fight for a place within a community that Deborah describes as “hermetic.” She spent much of her childhood feeling like she didn’t belong in the traditional but not Orthodox community that was supposed to embrace her. It made her bitter.
“The Jewish community here is very closed-minded. When [my family] arrived in Peru, we didn’t have any money…I was young but I remember feeling the struggle of my family trying to exist in an unwelcoming community,” Trapunsky said. “So although I’ve always felt grateful for being Jewish and for the Jewish community here, I also have always felt a little resentment.”
After graduating from Peru’s only Jewish high school, she went to university and immersed herself in the non-Jewish world. She quickly discovered that the majority of Peruvians know very little about Jewish people, and what they do know is often based in stereotypes and anachronisms. She often tried to educate her peers about Jewish holidays, traditions and food, and through that process felt more Jewish than she ever had.
“Sharing my culture with friends helped me discover what made me feel Jewish. When I was only spending time with other Jews, I lost the ability to identify myself by contrasting myself to others,” she said. “But being immersed in Peru’s secular world gave me the opportunity to connect to my Judaism in a very different way.”
She added that she thinks the insularity of Lima’s Jewish community leads non-Jewish Peruvians to view the community with suspicion and reinforces negative stereotypes about Jewish people. With Oh-jalá, Trapunsky is trying to change that — to foster interaction between local Jews and others, and to show Peruvians how Jews enrichen their society.
Trapunsky is shown with some of her employees inside Oh-jalá. (Courtesy of Deborah Trapunsky)
“Food is a safe and secular space,” she said. “It gives me the opportunity to share cultural information in a non-political manner.”
But Oh-jalá’s physical space is not the only tool that Trapunsky uses in her mission — she also uses the bakery’s Instagram account to educate Peruvians about Judaism. With more than 18,000 followers, she does educational Instagram stories on Sukkot, Pesach, and other Jewish holidays. She even did an Instagram live video on “Judaism 101.” In a series of highlighted stories on her page, she talked about topics ranging from the fasting on Yom Kippur to why Jews don’t celebrate Christmas to, of course, the origins of challah.
As a result, she has received hundreds of positive direct messages from Peruvians eager to learn more about the religion and compare Judaism to their own Catholicism. She said this was her exact goal.
“I want to overturn the hermetic reputation of the Jewish community and turn it into something accessible, open to the public, and even trendy,” she said. “I want everyone in Peru to be able to get to know us… and explore our culture.”
Starting Oh-jalá has also helped her let go of the resentment. She now not only feels more secure in her identity as both Peruvian and Jewish, but also more of a valued member in the Lima Jewish community.
As the financial success continues, Deborah is focused on the future. She wants to franchise her bakery and plans to open another one on the other side of the city.
Ever the entrepreneur, she also made sure to tell the Jewish Telegraphic Agency that she’s looking for investors — and for a Jewish boyfriend.
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The post The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories appeared first on Jewish Telegraphic Agency.
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US Senate Vote to Block Arms Sales to Israel Fails — but Raises Questions About Future Democratic Support
US Sen. Bernie Sanders (I-VT) speaks to the media following a meeting with US President Joe Biden at the White House in Washington, US, July 17, 2023. Photo: REUTERS/Evelyn Hockstein
A failed Senate vote to block US arms sales to Israel has further exposed a deepening divide within the Democratic Party, one increasingly defined by younger voters and liberals whose views on Israel are shifting rapidly.
The Senate on Wednesday rejected two resolutions led by Sen. Bernie Sanders (I-VT) that would have halted roughly $450 million in weapons transfers to Israel, including bombs and bulldozers. The measures failed, ensuring the sales will move forward. But the margin, and who supported the effort, marked a significant political inflection point.
Of the 47 Senate Democrats, 40 voted in favor of blocking sales of bulldozers and 36 voted in favor of blocking transfers of so-called “dumb” bombs. The failed vote represents the largest show of opposition to military aid for Israel within the party in recent memory. While previous efforts spearheaded by Sanders drew support from a smaller bloc, this vote saw roughly 80 percent of Senate Democrats vote against transferring aid to the Jewish state, signaling a seismic shift in the dynamic between the Democratic Party and Israel.
Further, many traditionally stalwart supporters of Israel, such as Democratic Sens. Elissa Slotkin (MI) and Cory Booker (NJ), voted in favor of Sanders’s resolution, signaling that anti-Israel sentiment has migrated from the far-left fringes of the party into the mainstream.
That change is closely tied to evolving public opinion, especially among younger Americans.
Recent polling, including newly released data from the Yale Youth Poll, shows that younger voters are far more critical of Israel than older generations. Large shares of voters under 30 now support restricting or even ending US military aid, a position that departs sharply from the long-standing bipartisan consensus in Washington. Polls show that a supermajority of Democrats believe that Israel has committed a so-called “genocide” in Gaza, an assertion which lacks little evidence and has been boosted by foreign entities tied to Iran.
Data also suggests that increased social media consumption aligns with more skeptical attitudes toward foreign policy regarding Israel. Those who receive their news from social media, especially youth-centric platforms such as TikTok and Instagram, are far more likely to exhibit anti-Israel animus than those who consume traditional broadcast news media.
The Senate vote reflects the increasing pressure of Democratic lawmakers to stake an aggressive stance against Israel. Several lawmakers who backed the resolutions argued that continued arms transfers should be reconsidered amid the expanding regional conflict involving Iran and mounting humanitarian concerns. They argued that the Trump White House has not sought out appropriate congressional approval for the ongoing war in Iran. Many also criticized Israeli Prime Minister Benjamin Netanyahu’s conduct, suggesting that he has escalated hostilities in the region rather than acted in self-defense from existential threats. These same voices expressed dismay at civilian casualties in Iran, Lebanon, and Gaza.
The lawmakers largely framed their votes not as opposition to Israel’s existence, but as a challenge to current policies and the use of US-supplied weapons.
Opponents, including most Republicans, maintained that US military support remains essential to Israel’s security, particularly as tensions with Iran escalate. They warned that blocking arms sales could weaken a key ally in a volatile region.
The Republican Jewish Coalition (RJC), an organization dedicated to increasing support for the GOP among Jews, framed the vote as reflective of a broader anti-Israel sentiment within the Democratic Party.
“There is only ONE pro-Israel party, and it is the Republican Party,” RJC wrote on X.
Meanwhile, Jeremy Ben-Ami, president of the group J Street, endorsed the vote as an “encouraging” sign of progress.
“It’s encouraging to see a growing number of senators recognize that unconditional US military support for Israel is no longer tenable in light of the Netanyahu government’s policies. The work now is to translate that shift into action: alleviating the humanitarian crisis in Gaza, stopping violence on the West Bank and pursuing paths to end the ongoing fighting across the region,” Ben-Ami wrote.
A self-proclaimed “pro-peace, pro-Israel” lobbying organization, J Street has come under fire for allegedly not doing enough to combat antisemitism or anti-Israel narratives within liberal political circles.
Rep. Jared Moskowitz (D-FL), one of the most strident defenders of Israel in Congress, criticized his party’s turn against Israel, saying in a new CNN interview that they have “boxed themselves in” by supporting Sanders’s resolution. He dismissed the notion that Democrats would become more likely to support Israel with a change in Israeli leadership.
“When Netanyahu goes, and you’re now on record with this, you’re going to revert back and say that now that he’s gone, I can now start sending offensive weapons?” Moskowitz pondered.
Despite the failure of the resolutions, the size of the Democratic vote in favor underscores how quickly the political landscape is changing ahead of the 2028 presidential election.
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Duke University Suspends Students for Justice in Palestine Over Antisemitic Political Cartoon
Aerial view of Duke University on Jan. 6, 2026. Photo: ZUMA Press Wire via Reuters Connect
Duke University has suspended its Students for Justice in Palestine (SJP) chapter and impounded its money for posting an antisemitic political cartoon on social media, The Duke Chronicle reported on Tuesday.
According to the student paper, the illustration depicts a pig labeled “Zionism” hoisting a Star of David as its arm interlocks with another pig, labeled “US Imperialism,” hoisting the Torch of Liberty. The image was created in 1970 by political cartoonist Emory Douglas, a Black Panther party official who harbored hostility toward the US and Israel.
The Chronicle said the image elicited no fewer than 10 formal complaints from Jewish students for showing a blatant antisemitic trope. Historically, depicting Jews as pigs has been done to reduce them to the status of animals and mock the fact that dietary restrictions forbid Jews to eat pork. The Nazis notoriously did so, but the practice reaches back further into history, when medieval Germans proliferated the Judensau drawings which portrayed Jews drinking pig’s milk and excrement.
In a statement to the Chronicle, SJP denied that it intended to endorse the cartoon’s antisemitic messaging, saying it “was never intended to be antisemitic” and that anti-Zionist activism is “not the same as targeting Jewish people.”
This was not the first time that the anti-Zionist group posted antisemitic imagery. In 2024, the Harvard chapter of its faculty spinoff, Faculty and Staff for Justice in Palestine (FJSP), posted a political cartoon of a Jew lynching an African American and an Arab. In the illustration, a left-hand tattooed with a Star of David and containing a dollar sign at its center dangles a Black man and an Arab man from a noose. In its posterior, an arm belonging to an unknown person of color wields a machete that says, “Liberation Movement.”
Such activity is an integral part of the playbook of anti-Zionist and antisemitic messaging on social media, scholars have found.
From 2013 to 2024, the Institute for the Study of Contemporary Antisemitism (ISCA) at Indiana University studied over 76,000 posts created by Students for Justice in Palestine and its affiliates, finding that over half, 54.9 percent, included only a single, evocative image.
“In contrast, Reels (5.3%) and Videos (4.9%) are used far less frequently,” the institute said in a report based on its research. “Based on these descriptions, we see a strong preference among campus-based anti-Israel groups for static visual formats, suggesting that this type of bimodal content represents the highest form of shareability within activists networks.”
To boost their audience and reach, pro-Hamas groups also post together in what ISCA described as “co-authored posts,” of which there were over 20,000 between 2013 and 2024. Their content set off strong emotions in the individual users exposed to them, inciting incidents of antisemitic discrimination, harassment, and violence. Such outrages, it added, increased in proportion to the concentration of anti-Israel groups on a single campus, evidence of “particularly strong” correlation.
ISCAP’s conclusions can be found in the real world, as SJP and its network of student groups have helped fuel a historic wave of antisemitic incidents on college campuses over the past two and a half years — from spitting on Jewish students at the University of California, Berkeley while calling them “Jew” to gang assaulting Jews at Columbia University’s Butler Library.
SJP has also expressed its hope of inciting insurrection in the US and amassing a jihadist army.
In 2024, the national SJP organization proclaimed on X that the anti-Zionist student movement is a weapon for destroying the US, saying that “divestment [from Israel] is not an incrementalist goal” but enacted with the later goal of initiating “the total collapse of the university structure and American empire itself.” On the same day the group issued the statement, Columbia University’s most strident SJP spinoff, created after SJP was suspended, was reported to have distributed literature which called for “popular support for the Palestinian war of national liberation, a war which is waged through armed struggle.”
Sections of the pamphlet were explicitly Islamist, invoking the name of “Allah, the most gracious” and referring to Hamas as the “Islamic Resistance Movement.” Proclaiming, “Glory to Gaza that gave hope to the oppressed, that humiliated the ‘invincible’ Zionist army,” it said its purpose is to build an army of Muslims worldwide.
“We call upon the masses of our Arab and Islamic nations, its scholars, men, institutions, and active forces to come out in roaring crowds tomorrow,” it added, referring to a previous event. “We also renew our invitation to the free people and those with living consciences around the world to continue and escalate their global public movement, rejecting the occupation’s crimes, in solidarity with our people and their just cause and legitimate struggle.”
Follow Dion J. Pierre @DionJPierre.
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Netherlands Reports 867 Antisemitic Incidents in 2025 as Cases Remain at Alarmingly High Levels
March 29, 2025, Amsterdam, North Holland, Netherlands: A pro-Palestinian demonstrator burns a hand-fashioned Israeli flag. Photo: James Petermeier/ZUMA Press Wire via Reuters Connect
Antisemitism in the Netherlands remained at alarmingly high levels last year, according to newly published figures, as Jews and Israelis across Europe continued to face a persistently hostile environment marked by harassment, vandalism, and targeted attacks.
On Wednesday, Dutch authorities released a new annual antisemitism report showing 867 registered cases in 2025, a figure that remains at deeply troubling levels and virtually unchanged from the 880 antisemitic incidents recorded the previous year.
Even though Jews make up less than 0.3 percent of the Dutch population, anti-Jewish hate crimes account for 26 percent of all discrimination cases.
Eddo Verdoner, the Dutch national coordinator for combating antisemitism (NCAB), said the data reflects a worrying normalization of antisemitic incidents and called for sustained, coordinated action to address them.
“We have been recording hundreds of antisemitic incidents each year for years now. What I fear is that we are slowly getting used to figures that are unacceptable, that hatred is becoming the new normal,” Verdoner said in a statement.
“The figures once again paint a worrying picture, underscoring the need for decisive action in schools, online, and in the courtroom,” he continued.
The newly released report shows a decrease in violent antisemitic incidents, with 34 cases compared to 42 in 2024. However, local police registered an increase in antisemitic threats in 2025, with 93 cases compared to 88 the previous year.
Of the 867 registered incidents, more than 400 involved Jewish individuals or institutions in everyday settings, including residential neighborhoods, public streets, and areas around Jewish buildings and cemeteries.
In light of these figures, Verdoner called on authorities to strengthen enforcement and prevention efforts, prioritizing higher detection rates, expanding Holocaust education, and placing greater emphasis on Jewish life as a way to counter ignorance and prejudice.
“At the moment, Jewish life in the Netherlands can almost only continue thanks to the Royal Netherlands Marechaussee, the police, and interventions such as cameras and bulletproof glass,” he said.
Like most countries across Europe and the broader Western world, the Netherlands has seen a shocking rise in antisemitic incidents over the last two years, in the wake of the Hamas-led invasion of and massacre across southern Israel on Oct. 7, 2023.
In one of the most controversial incidents, local authorities opened an investigation last year into Batisma Chayat Sa’id, a nurse who allegedly stated she would administer lethal injections to Israeli patients.
In another instance, Amsterdam-based Jewish columnist Jonath Weinberger publicly denounced rising antisemitism in health-care settings, saying she was denied medical care by a nurse who refused to remove a pro-Palestinian pin shaped like a fist.