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The founder of Peru’s only Jewish bakery looks to educate non-Jews through food — and Instagram stories
LIMA, Peru (JTA) — The story of Lima’s only Jewish bakery begins on Christmas.
On the eve of the holiday in 2016, Deborah Trapunsky was baking challah for a non-Jewish friend who wanted a unique gift for her boyfriend. Her friends had always loved her challah, and she enjoyed sharing this aspect of her culture with them. But on that night, Trapunsky figured that she would see if anyone else would be interested in some challah to go with their Christmas dinner. So she posted on Facebook.
The response was overwhelming.
Trapunsky ended up receiving nearly 100 orders, and without a professional oven, she barely kept up with the demand. Using her parents’ small kitchen to complete the orders, Trapunsky said that she had to “colonize” her parents’ apartment — using every countertop to knead dough, laying out challahs throughout the rooms to cool down and then packaging them.
As she drove around Lima on Christmas day completing all the deliveries, as the majority of Peruvians were celebrating with their families, Trapunsky hatched a plan to turn the unexpected response into a business.
“I was really surprised when the orders started to grow and grow,” she said. “I had no idea about anything, no idea how much challah I could bake, no idea how to do the packaging…but that’s how it all started.”
She named her creation Oh-jalá — a bit of wordplay, as “ojala” means “I hope” and jalá is the Spanish word for challah, the braided Ashkenazi bread traditionally made on Shabbat and holidays.
Seven years after that Christmas Facebook post, the bakery has moved from a cramped 120-square-foot kitchen to a 1,200-foot brick and mortar space that opened in 2020 in a garage of an old colonial home in the posh neighborhood of San Isidro.
Trapunksy, who is 30, has gone from selling four flavors of challah to 12 — including vegan and nutella varieties — and has expanded from only selling challah to offering coffee, hamantaschen (for Purim), a variety of sweetbreads and even bagels. (She made sure to add the disclaimer that hers are not on par with New York bagels but that they suffice for the traveler in Peru who is craving the Jewish-American staple).
Over the years, Trapunsky’s clientele has also shifted from mostly Jewish customers — who found her after the initial Christmas rush — to mostly non-Jews. She therefore sees Oh-jalá as more than a job: it’s her attempt to combat stereotypes, encourage the integration of Jews into Peruvian society, and perhaps most importantly, it’s her attempt to forge a unique Jewish-Peruvian identity for herself.
The bakery is housed in a garage of an old colonial home in the posh neighborhood of San Isidro. (Courtesy of Deborah Trapunsky)
“Here in Peru people like ‘different’ [cultures and cuisines], and being Jewish in Peru is very different,” Trapunsky said. “And I really enjoy having a bakery that exists at the intersection between this minority community and the larger Peruvian world.”
Jewish Peruvians make up fewer than .01% of the country’s population of 34 million and are mostly concentrated in the capital Lima. Trapunsky and her family are currently close with other members of the community here, but they didn’t always fit in.
Like many South American Jews, her family mostly descends from Eastern Europe. Before 1998, they lived in Chile, but looking to leave financial struggles behind, the Trapunskys left for Peru. Siblings, parents, cousins, aunts and uncles all lived together in an old house in Lima. Trapunsky recalled these memories fondly, as she was only a child and enjoyed being with her cousins. But she also remembers the tension between her parents and uncles and aunts, as their economic hardships were compounded by feeling like outcasts among Lima’s Jews.
Oh-jalá includes bagels on the menu. (Courtesy of Deborah Trapunsky)
Lima’s Jewish community of around 2,000 is very wealthy, and the Trapunskys came to Peru with almost nothing. Starting from scratch, they had to fight for a place within a community that Deborah describes as “hermetic.” She spent much of her childhood feeling like she didn’t belong in the traditional but not Orthodox community that was supposed to embrace her. It made her bitter.
“The Jewish community here is very closed-minded. When [my family] arrived in Peru, we didn’t have any money…I was young but I remember feeling the struggle of my family trying to exist in an unwelcoming community,” Trapunsky said. “So although I’ve always felt grateful for being Jewish and for the Jewish community here, I also have always felt a little resentment.”
After graduating from Peru’s only Jewish high school, she went to university and immersed herself in the non-Jewish world. She quickly discovered that the majority of Peruvians know very little about Jewish people, and what they do know is often based in stereotypes and anachronisms. She often tried to educate her peers about Jewish holidays, traditions and food, and through that process felt more Jewish than she ever had.
“Sharing my culture with friends helped me discover what made me feel Jewish. When I was only spending time with other Jews, I lost the ability to identify myself by contrasting myself to others,” she said. “But being immersed in Peru’s secular world gave me the opportunity to connect to my Judaism in a very different way.”
She added that she thinks the insularity of Lima’s Jewish community leads non-Jewish Peruvians to view the community with suspicion and reinforces negative stereotypes about Jewish people. With Oh-jalá, Trapunsky is trying to change that — to foster interaction between local Jews and others, and to show Peruvians how Jews enrichen their society.
Trapunsky is shown with some of her employees inside Oh-jalá. (Courtesy of Deborah Trapunsky)
“Food is a safe and secular space,” she said. “It gives me the opportunity to share cultural information in a non-political manner.”
But Oh-jalá’s physical space is not the only tool that Trapunsky uses in her mission — she also uses the bakery’s Instagram account to educate Peruvians about Judaism. With more than 18,000 followers, she does educational Instagram stories on Sukkot, Pesach, and other Jewish holidays. She even did an Instagram live video on “Judaism 101.” In a series of highlighted stories on her page, she talked about topics ranging from the fasting on Yom Kippur to why Jews don’t celebrate Christmas to, of course, the origins of challah.
As a result, she has received hundreds of positive direct messages from Peruvians eager to learn more about the religion and compare Judaism to their own Catholicism. She said this was her exact goal.
“I want to overturn the hermetic reputation of the Jewish community and turn it into something accessible, open to the public, and even trendy,” she said. “I want everyone in Peru to be able to get to know us… and explore our culture.”
Starting Oh-jalá has also helped her let go of the resentment. She now not only feels more secure in her identity as both Peruvian and Jewish, but also more of a valued member in the Lima Jewish community.
As the financial success continues, Deborah is focused on the future. She wants to franchise her bakery and plans to open another one on the other side of the city.
Ever the entrepreneur, she also made sure to tell the Jewish Telegraphic Agency that she’s looking for investors — and for a Jewish boyfriend.
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Mamdani appointee resigns over past antisemitic online posts about ‘money hungry Jews’
(JTA) — New York City Mayor-elect Zohran Mamdani’s pick for a crucial City Hall position resigned on Thursday, shortly after her history of antisemitic posts on X came to light.
Mamdani had announced his appointment of Catherine Almonte Da Costa as director of appointments, responsible for staffing City Hall, on Wednesday. But on Thursday, several posts on X where she peddled age-old antisemitic stereotypes were published by the Judge Street Journal, a Substack about New York City politics.
“Money hungry Jews smh,” Da Costa posted on a now-deleted account on X in January 2011, when she 19 years old.
In another post from June 2012, she wrote, “Far Rockaway train is the Jew train,” appearing to reference the large Jewish communities off the line.
The Judge Street Journal also highlighted posts that suggested an antipathy to white men by Da Costa, who has worked in diversity, equity and inclusion roles in multiple companies.
As a firestorm grew, Da Costa said she would step down.
“I spoke with the mayor-elect this afternoon, apologized, and expressed my deep regret for my past statements,” she said in a statement shared by the Mamdani transition team. “These statements are not indicative of who I am. As the mother of Jewish children, I feel a profound sense of sadness and remorse at the harm these words have caused. As this has become a distraction from the work at hand, I have offered my resignation.”
Mamdani released a statement of his own. “Catherine expressed her deep remorse over her past statements and tendered her resignation, and I accepted,” he said.
The incident came as Mamdani’s election has roiled the city’s Jewish community, with many expressing fear and discomfort over the mayor-elect’s history of anti-Israel rhetoric and policies. He has emphasized that he aims to make the city safe and welcoming for all of its residents, including Jews, and has condemned antisemitic rhetoric and displays since his election.
Still, his transition period has been dotted with tensions, including While Mamdani has made inroads in the city’s Jewish community since election night last month, the appointment of an official with a visible history of antisemitic rhetoric could pose another hurdle for his incoming term.
The New York and New Jersey branch of the Anti-Defamation League, which launched what it is calling a “Mamdani Monitor” following November’s election, called Da Costa’s posts “indefensible” in a post on X.
“We appreciate Da Costa has relationships with members of the Jewish community,” the group tweeted. “But her posts require immediate explanation — not just from Ms. Da Costa, but also from the Mayor-Elect.”
Several Jewish leaders praised Da Costa’s resignation.
The CEO of the Jewish Democratic Council of America, Halie Soifer, welcomed the news of in a statement Thursday evening.
“Glad to see that Catherine Almonte Da Costa has resigned,” said Soifer in a statement. “The views she expressed are unacceptable and intolerable. Especially at a time of rising antisemitism, she had no place in the mayor’s office of the city with the largest Jewish population in the world.”
Sara Forman, executive director of the New York Solidarity Network, which backed Mamdani’s leading opponent in the election, praised “cutting ties” with Da Costa as” the right thing to do.” But Forman speculated that “had she said ‘Zionist’ instead of ‘Jew’ the response from the incoming Mamdani administration and the outcome we just witnessed would likely have been quite different.”
Da Costa’s husband, Ricky Da Costa, is a deputy in the office of Comptroller Brad Lander, Mamdani’s most prominent Jewish backer during the campaign. He is Jewish and posted on X for the first time in more than a year in a half on Thursday afternoon, in response to the criticism of his wife.
“I don’t come back to this awful place much these days but as the Jew who married Cat, I can guarantee she has grown so much since some dumb tweets when she was 19,” he wrote. “Her remorse, like everything else about her, is deeply genuine & she works so hard for a NYC where everyone is safe.”
The post Mamdani appointee resigns over past antisemitic online posts about ‘money hungry Jews’ appeared first on The Forward.
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Belgium Reverses Decision to Cut Federal Security in Antwerp’s Jewish District Amid Community Outcry
Police officers on patrol in the Belgian city of Antwerp. Photo: Reuters / Nicolas Maeterlink
After facing strong opposition from public officials and the local Jewish community over plans to withdraw federal security in Antwerp’s Jewish district, the Belgian government announced it will maintain current security measures, keeping federal police deployed for the time being.
Belgian Interior Minister Bernard Quintin announced on Thursday that federal officers will remain deployed in the district, reversing an earlier government plan to cut the police presence there by roughly half. The reversal followed Quintin’s meeting with representatives of Antwerp’s Jewish community
Avec des représentants de la communauté juive d’#Anvers.
Leur sécurité est une priorité absolue: les dispositifs actuellement en place sont maintenus.
Je souhaite les renforcer par la présence de #militaires et espère que cette mesure pourra aboutir dans les heures à venir. pic.twitter.com/ODKh8sjMZ6
— Bernard Quintin (@BernardQuintin_) December 18, 2025
This latest decision comes just days after a deadly attack on a Hanukkah celebration at Sydney’s Bondi Beach that left 15 dead and at least 40 injured, amid ongoing concerns about threats to Jewish communities worldwide.
On Monday, the Antwerp branch of the far-right political party Vlaams Belang had called for increased protection for Jewish schools and institutions during a city council meeting, Belgian media reported.
The government had originally rejected calls to bolster security, planning instead to withdraw the federal deployment, a move that sparked outrage from city leaders and renewed concern within the Jewish community amid ongoing threats.
Addressing these concerns, Quintin stressed that protecting Jewish sites is a top priority for the government, but emphasized that the federal police presence in Antwerp is not intended as a permanent solution, with local police responsible for maintaining security on the ground.
Antwerp Mayor Els van Doesburg had condemned the government’s earlier decision as “incomprehensible,” warning that the city cannot risk a security gap, especially in the wake of the Bondi Beach attack on Sunday.
“There must be no vacuum in the safety of Antwerp’s Jewish quarter,” Doesburg told Belgian media. “This is something we have to do together. It goes beyond the Antwerp police.”
Since the deadly attack at Brussels’ Jewish Museum in 2014, security measures have been strengthened, with Belgian intelligence consistently warning of elevated threats to Jewish sites.
In response, Antwerp has long maintained a mixed model in which local and federal police share responsibility for their protection.
The federal government has now proposed an alternative plan to deploy military personnel at Jewish community sites in Antwerp to support local police and increase capacity, though a government-wide consensus has yet to be reached.
Jewish community leaders had previously sharply criticized proposals to reduce security, dismissing Quintin’s explanation and denouncing it as a “political decision.”
Ralph Pais, deputy chair of the Jewish Information and Documentation Center (JID), a Belgian nonprofit that combats antisemitism, noted that the planned withdrawal, both in its timing and execution, had heightened concern within the community.
Despite the community’s expectation that authorities would address the issue, Pais had warned that inadequate security could lead to serious problems.
Dus geen 48 uur na de verschrikkelijke aanslag op joden in Australië zet nota bene onze minister van Binnenlandse Zaken @BernardQuintin_ de federale politiebeveiliging in @Stad_Antwerpen stop!
Burgemeester @elsvandoesburg vindt het uiteraard…
— JID (@s_antisemitisme) December 16, 2025
Van Doesburg had called for federal officers to remain in place until a suitable replacement could be established, whether through increased local police staffing or the deployment of military personnel — a request now addressed by the government’s decision to maintain current measures.
The European Jewish Association (EJA) said in a statement that it “welcomed” the move to maintain current federal police levels in Antwerp, noting that the initial plan “caused deep concern within the Jewish community and beyond.”
“This decision follows direct engagement with elected officials and Jewish representatives and sends an important message: the safety of Jewish life is a core responsibility of the state and cannot be subject to uncertainty or gradual erosion,” the EJA said. “The EJA wishes to express its sincere appreciation to [Quintin] for listening carefully to these concerns and for acting decisively to prevent any security vacuum. We also commend MP Michael Freilich, who raised the issue forcefully in Parliament.”
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NFL star apologizes for antisemitic hand gesture on controversial livestream
An NFL star has apologized for an antisemitic gesture he mimicked on a livestream earlier this week.
Puka Nacua, a third-year wide receiver who plays for the Los Angeles Rams, made the gesture after he was encouraged to on Tuesday by controversial livestreamer Adin Ross. Ross, who is Jewish, suggested Nacua incorporate the gesture into his touchdown celebration.
On Thursday, after the gesture was widely condemned online and drew responses from the NFL and the Rams, Nacua released a statement.
“When I appeared the other day on a social media livestream, it was suggested to me to perform a specific movement as part of my next touchdown celebration,” reads the statement, which featured the branding of Stand Up To Jewish Hate, an organization founded by Robert Kraft, owner of the New England Patriots. “At the time, I had no idea this act was antisemitic in nature and perpetuated harmful stereotypes against Jewish people.
“I deeply apologize to anyone who was offended by my actions as I do not stand for any form of racism, bigotry or hate of another group of people.”
The gesture — lowering the head into the shoulders while rubbing a hand over a fist — is sometimes known as the “Covetous Jew.”
Neither the Rams nor the NFL said if Nacua would face consequences for the incident in separate statements Thursday.
“The NFL strongly condemns all forms of discrimination and derogatory behavior directed towards any group or individual,” the league said in a statement Thursday. “The continuing rise of antisemitism must be addressed across the world, and the NFL will continue to stand with our partners in this fight. Hatred has no place in our sport or society.”
The Rams wrote, “There is no place in this world for Antisemitism as well as other forms of prejudice or hostility towards the Jewish people and people of any religion, ethnicity, or race.”
Nacua, who finished second in 2023 voting for NFL Offensive Rookie of the Year, received backlash over several statements he made during the livestream. He accused referees of bias and making calls for clout, saying “These guys are lawyers. They want to be on TV, too.” He also claimed that “concussions are all in your head, you just can’t think about it.”
Controversy is more familiar territory for Ross, who was banned from the streaming platform Twitch for more than two years due to his failure to moderate the torrent of racist and antisemitic comments in his stream’s live chat. He has hosted avowed antisemite Nick Fuentes several times on his stream; according to SBNation’s James Dator, “Ross has a reputation for allowing antisemitism on his show, often done under the guise of ‘joking.’”
The post NFL star apologizes for antisemitic hand gesture on controversial livestream appeared first on The Forward.