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The real story behind Jewish family comedy ‘iMordecai’ and its unusual path to the big screen
(JTA) — The real Mordecai Samel, at the time in his late 70s, really didn’t want an iPhone in 2015.
The Holocaust survivor who had been living in South Florida since 2004 didn’t see a need. His taped-together flip phone worked fine. But his son Marvin insisted.
One thing that helped convince Mordecai to give in: the ability to listen to the klezmer music of his youth that the iPhone provided.
“One day I got off a plane, and I called my dad, and all I could hear was static,” Marvin Samel said.
Soon Mordecai was going to iPhone lessons at a local store six times a week.
“It’s there that I see my father holding court, telling stories,” Marvin said about the lessons, “and I said, this is it. This is the vehicle to tell the story as a screenplay.”
Thus sprung an unusual comedy film that hits theaters Friday inspired directly by first-time director Marvin Samel’s life, centered on a Jewish family that is split by a stark generational divide.
In the film — as in the Samels’ real lives — Marvin (played by Sean Astin) attempts to sell his cigar company while his father’s antics continually get in the way and his mother (Carol Kane), who has Alzheimer’s Disease, sometimes wanders off.
“I had to tone him down for the movie, because no one would believe me if I actually printed the truth. He’s always getting himself into trouble,” Samel said of the real Mordecai, a retired plumber who is played onscreen by Tony and Emmy Award winner Judd Hirsch.
At the same time, Marvin’s wife, who has just given birth to twins, is upset with him about delays in the company sale and the family’s resulting cash crunch. Mordecai agrees to take the iPhone lessons and befriends the instructor (Azia Dinea Hale) who he calls “Einstein Nina,” someone with a surprising family backstory of her own.
Mordecai tells her some stories about his family’s escape from the Nazis when he was a child, showing her family pictures from before the war and noting that he can’t remember his mother’s face. These stories, Marvin Samel said, were inspired more by the stories told by Mordecai’s brother, who was older when the family fled, than by his own. The family left Poland in 1939, when Mordecai was three and his older brother was six. They first went to the Soviet Union and eventually to Brooklyn.
Mordecai’s family was from Janów Podlaski, a small town in Poland at the center of the territory split by Hitler and Stalin in 1939. Some flashback sequences are presented in animation.
Marvin Samel sold his company, Drew Estate Cigars, back in 2014. The film was mostly self-financed, in part from the proceeds of the cigar company’s sale, “all the way through distribution.” While Samel has always loved the movies, even seeing movies like “Taxi Driver” and “Hair” when he was much too young to do so — “my Temple, growing up, was the movie theater,” he said — he had never before set foot on a movie set prior to the first day of filming of “iMordecai.”
Samel taught himself filmmaking, in part, by taking online courses through MasterClass from the likes of Martin Scorsese, Ron Howard and Jodie Foster, and he also had a chance meeting at a dinner with retired basketball star Ray Allen, who had made a novice acting appearance in Spike Lee’s “He Got Game” when he was in his early 20s. Allen’s advice was to spend some time on movie sets to get a feel for things, but not much was filming in South Florida at the time.
Sean Astin, right, plays Marvin Samel’s character. (FeMor Productions)
“iMordecai” was shot in 23 days in late 2019, meaning that Samel filmed a movie that starred Hirsch as a heavily-accented, old-world Jewish immigrant inspired by a relative of the filmmaker at least a year before Steven Spielberg did the same for “The Fabelmans.” Hirsch is nominated for an Oscar for his role in that movie, his first Academy Award nomination since “Ordinary People” more than 40 years earlier.
Samel’s film, which features the city of Miami extensively, has been a hit so far in Florida. It had its world premiere in January 2022 at the Miami Jewish Film Festival, where it won the audience award for best narrative film.
“I think that this film has the capacity to possibly impact and resonate with people of all ages,” said Igor Shteyrenberg, executive director of the festival.
Samel is taking the film on a tour that criss-crossed the Sunshine State this month, including a run of 10 shows at The Villages, the world’s largest retirement community. That tour, in which the real Mordecai has been on stage at times, headed to New York’s Quad Cinemas this week, and a limited theatrical release — also heavy in Florida — starts Friday. Tour dates in such markets as Dallas, Phoenix, Chicago are next, prior to a return to Florida, Samel said.
Perhaps the success with the older Florida crowd has to do with the universality of the film’s subject matter. Even Warren Buffett, the famed investor, turned in his flip phone for an iPhone back in 2020, when he was nearly 90, even though he had bought many billions of dollars in Apple stock by that point.
Yvette Miro, a 99-year-old who lives in Tamarac, Florida, said it’s “hard to remember not having” an iPhone after getting one to replace her flip phone about 10 years ago. A Brooklyn native — she attended Eastern District High School at the same time as Mel Brooks, who was a couple of years younger — Miro has lived in Florida since 1999, and even at her age continues to host weekly Shabbat dinners with her family, including her nine grandchildren and more than 30 great-grandchildren.
But unlike Mordecai, rather than badgered into getting the iPhone, she got one herself.
“I heard about it, I wanted it. I’m old, but I had to keep up with the times,” she said.
She now uses it for “everything… especially FaceTime, where I can see [the kids]. I use it even more than my regular phone.”
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VIDEO: A Hasid gives us a tour of Morocco in Yiddish
דער ירושלימער יוטוב־שטערן וועלוול קירשנבוים האָט לעצטנס אַרויסגעשטעלט אַ ווידעאָ אויף ייִדיש פֿון אַ פּרעכטיקן וויזיט, וואָס ער האָט געמאַכט אין מאַראָקאָ. עס באַגלייט אים זײַן חבֿר אַבֿרהם פּרץ.
אינעם ווידעאָ זעט מען ווי קירשנבוים דאַוונט שחרית מיט די אָרטיקע ייִדן און באַזוכט אַ גוט אָפּגעהיטענעם בית־עולם, וווּ עס ליגן באַערדיקט גרויסע צדיקים ווי למשל הרבֿ חיים בן עתר (1696–1743), באַקאַנט ווי דער „אור החיים“. „מענטשן מיינען, אַז נאָר אין אייראָפּע זענען דאָ קבֿרים פֿון צדיקים!“ זאָגט קירשנבוים.
מיר זעען אַ גרויסע, שיינע שיל מיט אַ פֿײַנער אַרכיטעקטור אין קאַזאַבלאַנקאַ; דעם גרויסן אַראַבישן שוק, וווּ קירשנבוים קויפֿט זיך אײַן מלבושים פּונקט ווי די מאַראָקאַנער גייען אָנגעטאָן. ער באַוווּנדערט אויך די שיינע טיי־גלעזער און טשײַניקן, וואָס מע פֿאַרקויפֿט דאָרט, און באַקענט זיך מיט אַ ייִדישן סוחר וואָס האַנדלט מיט זילבער און גאָלד, פּונקט אַזוי ווי זײַן טאַטע און זיידע האָבן געטאָן פֿאַר דור־דורות.
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Conservative and Christian movies are coming for Hollywood
A star-studded new movie set in a Soviet prison is coming out in November. James Franco and Rob Lowe anchor the cast of Confession, playing a brutal prison guard and an imprisoned dissident professor, and a disheveled Nick Nolte appears as a fellow prisoner.
These actors were once huge gets, and their names could convey legitimacy to a project. Nolte and Franco both have received Academy Award nominations. Lowe was a member of the Brat Pack, and was a regular on The West Wing.
Confession, written by Ben Shapiro and produced by the rightwing tabloid-esque news site The Daily Wire, is not the expected fare for actors with that kind of name recognition; Shapiro’s screenwriting aspirations have been the target of ridicule for years.
Nevertheless, this isn’t the only Daily Wire production getting big names; Danny Trejo signed onto a pro-ICE movie about Minneapolis in the aftermath of the Renee Good shooting, and Jonathan Majors led Run, Fight, Hide: Infidels earlier this year.
Each one of these actors has been, in some way, canceled or in career doldrums so may have been more open to working with The Daily Wire. And some have claimed that they did not know who Shapiro was, or what his politics were; Trejo’s son, Gilbert, said his 82-year-old father did not endorse ICE and was misled about the movie before he signed his contract.
Movie studios have struggled through the pandemic and the streaming era, both of which have tanked box office receipts, leaving the field open for movies from offbeat production studios. In addition to The Daily Wire, there has been a whole ream of Christian movies attempting to shift the stereotype of bible movies — that they’re preachy, low-budget straight-to-TV affairs with cardboard acting — to something more prestigious, or at least profitable.
The Christian company Angel Studios has been placing screenings of the half philo-semitic, half-antisemitic Jesus TV series The Chosen in movie theaters across the country, produced the right-wing hit The Sound of Freedom and is pumping out faith-based movies like the animated King of Kings Christmas story and David, a kiddie movie about the biblical king. Recently, Pinnacle Peak Pictures, another faith-based production company, premiered Daniel and the Fiery Furnace, another bible movie that was notable enough to merit a review in The New York Times. (Though admittedly it wasn’t a particularly positive one.)
For decades, Hollywood, and the media industry at large, has been associated with liberalism, progressive politics and diversity. (This is part of why conservative conspiracy theorists often insist that Jews control the media.) Even when conservatives are in power, satirical movies have poked fun at the ruling class — Team America: World Police spoofed George W. Bush’s foreign policy, while M*A*S*H critiqued Richard Nixon. During the current Trump administration, we’ve seen One Battle After Another lambasting immigration policies and rising white nationalism, Eddington on misinformation and populism, and The Apprentice depicting Trump directly.
But a rising number of higher-budget, bigger releases from the right wing, whether The Daily Wire’s conservative political parables or the Christian fables, are bringing a new kind of messaging — about the importance of God and country, about gender roles, about about the centrality of Jesus to the U.S. — to the American movie-going public.
This is no accident. A group of powerful conservative Christians, many of whom worked on Project 2025, are proponents of the Seven Mountains Mandate, a blueprint for Christian nationalism that instructs Christians to gain influence and control over the “seven mountains” of society — which include media, entertainment and the arts. The Mandate is part of the New Apostolic Reformation, a decentralized evangelical movement embraced by millions of Americans.
Jeremy Boreing, the director of many Daily Wire movies — though he has since left the company — said on a podcast hosted by businessman Patrick Bet-David that “It had always been part of our strategy to move into making culture, not just criticizing culture” as a way of proving that “there is a future where conservatives aren’t losing. There’s a future where we have political power and cultural power.”
Cultural power, of course, requires more than just a lot of movies; they have to be well-done, or at least appear to be. Previous Daily Wire productions, as well as other right-wing, MAGA movie ventures, have been hacky. Lady Ballers, about an unsuccessful men’s basketball team pretending to be women so they can dominate the league, was an unsubtle, unfunny and ultimately unwatchable spoof of transgender athletes. And even plenty of higher-budget attempts, like Daniel and the Fiery Furnace, can still fall victim to wooden acting and writing.
But now, with the financial success of movies like The Sound of Freedom and biblical parables like The Chosen, bigger stars are being drawn to projects like the Daily Wire’s lineup of pro-ICE, anti-immigration and anti-LGBTQ movies. With those bigger stars may come new audiences who might not have watched a Christian movie or Daily Wire project otherwise. And where there is money and viewers, mainstream Hollywood will go, too, no matter how progressive people expect the industry to be. We’ve already gotten a biblical epic from Amazon Prime, with The House of David, and there are likely to be many more to come.
After all, it wasn’t so long ago, after all, that Cecil DeMille’s The Ten Commandments was the biggest movie in town.
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‘Heil’ Mary? New Atlanta Falcons logo inspires Nazi comparisons
If there was something off about the logo the Atlanta Falcons unveiled on social media Wednesday, whoever runs their accounts did, uh, not see it.
Behind the black falcon graphic that began appearing on the football team’s helmets in the 1960s was a new background — a flag of red, tan, black and white vertical stripes. To thousands of people who responded to the logo, it looked distinctly German — in a 1930s kind of way.
“The Atlanta Falcons are preparing to invade Poland,” one fan wrote.
A day after its posting, the new profile picture had unleashed a deluge of Nazi memes in the 4,000-plus replies on X. One picture swapped in the logo for Nazi flags in the background of a historical photo of a Hitler rally. Another edited the Falcon claw to look like a Nazi salute.
Others depicted Hitler in a Falcons cap, references to Inglourious Basterds and the Battle of the Bulge and a World War II joke invoking a blown lead in Super Bowl LI.
“Falcons were up 28-3 at Dunkirk,” that tweet read.
The Falcons’ snafu enters a small but growing catalogue of Reich-coded brand mixups. Who can forget the German national soccer team’s ‘44’ soccer jerseys? There was also the swastika-emblazoned Hallmark gift wrap; the accidental Hitler mugs; and (for my money) the worst of the bunch, Zara’s concentration camp uniform shirt.
All of those have been addressed; so far, the Falcons’ has not. We’ve reached out to them for comment.
The post ‘Heil’ Mary? New Atlanta Falcons logo inspires Nazi comparisons appeared first on The Forward.
