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The US wants citizens to help Ukrainian refugees settle here. Jewish New Yorkers are stepping up.
(New York Jewish Week) — A year ago, Diana and Vitalii Nakonechnyi never expected that they and their two young kids would be living in Riverdale, a leafy neighborhood in the Bronx. Then again, they also never expected a war would force them to evacuate their hometown of Kharkiv, Ukraine.
“We heard it was a possibility, but we never would have expected this to happen in our lives,” Diana told the New York Jewish Week via a translator. “And we never thought we’d ever live in as big of a city as New York.”
The Nakonechnyis, a family unit of five — including Vitalii’s mother — are among the nearly 100,000 refugees who have fled Ukraine for the United States since the Russian invasion of Ukraine began in February 2022.
They first went to Poland, then stayed in Germany through the summer. There, they heard via Telegram, a global messaging service, that HIAS and other refugee resettlement agencies like it were helping bring people to the United States. HIAS, formerly known as the Hebrew Immigrant Aid Society, was created in 1881 to aid Jewish refugees fleeing Eastern Europe. In recent years, however, HIAS has pivoted to resettling non-Jewish refugees, as well as mobilizing the American Jewish community around advocating for immigrants and asylum-seekers.
As it turns out, the Nakonechnyi family were not resettled directly by HIAS or another refugee resettlement organization — a process that can often take years due to bureaucratic red tape. Instead, they were among a growing cohort of arrivals who were greeted at the airport, set up in new homes and introduced to life in the United States by trained “Welcome Circles,” a private sponsorship group, enlisted by HIAS, that consists of everyday Americans who volunteer to help resettle a refugee family. Within the span of just a few weeks, with the assistance of local community members, the Nakonechnyi family settled in the Bronx at the end of September 2022.
“Nobody really believed that there would be some help on the other side, that everything would be taken care of with housing and airline tickets,” Diana said. “Little by little, we are adjusting.”
The Northwest Bronx Coalition — the Welcome Circle of around 10 individuals that has helped welcome the Nakonechnyis in Riverdale — is largely made up of members from local congregations: Riverdale Temple, Conservative Synagogue Adath Israel of Riverdale, Hebrew Institute of Riverdale and Congregation Tehillah. It’s the latest iteration of how Jews, once refugees themselves, are now using their expertise and experience to resettle others.
“Ukraine is so pivotal in so many of our own histories and our own refugee stories, said Holly Rosen Fink, the president of the Westchester Jewish Coalition for Immigration who, working with HIAS, helps organize and mobilize Welcome Circles. “Nine times out of 10, when you ask [Jewish] people in Westchester where their families are from, it’s usually that part of the world. So it stirred a lot of people’s hearts.”
Welcome Circles like the Northwest Bronx Coalition are made up of five to eight community members who have committed themselves to accommodating and resettling a refugee family for the first six months of their time in the United States. These volunteers handle everything a resettlement agency would: helping secure housing and employment, organizing medical appointments and bills, and smoothing over any other logistics required in the transition to a new country. The groups commit to raising $2,275 for each person they are going to help resettle.
Leading the Northwest Bronx group is Irina Kimmelfeld, who came to the United States when she was 13 as an emigre from the Soviet Union in 1988. “I did feel that I was in more of a unique situation to help because I have the language and some degree of commonality of experience right from that same region,” Kimmelfeld told the New York Jewish Week. “But it really came from feeling so helpless about the war and needing to be able to do something.”
Kimmelfeld, an accountant, has been translating for the Nakonechnyis, helping them find and furnish an apartment, guiding them through public transportation, finding a house of worship (the family is Ukrainian Baptist) and showing them around the city. She’s also helped with social and medical services for Diana, who is eight months pregnant, and her son Filipp, who has special needs.
For Rosen Fink, resettling non-Jewish refugees is undoubtedly a Jewish issue. “After visiting a [refugee] camp during the Syrian refugee crisis, I just became determined to not let that happen again to anybody, not just Jewish people,” she said. “So, for me, it’s a very ingrained issue.”
Rosen Fink operates as a liaison between HIAS and New York Jewish communities, encouraging members to join these Welcome Circles in honor of their Jewish values. “We’ve been going into the community, finding the people that want to step up and giving them the tools and the resources and funding to connect with HIAS and start hosting a family,” Rosen Fink said. “We inspire people to do this work because we see this through a Jewish lens because of our history and values.”
Until recently, Welcome Circles such as the Northwest Bronx Coalition were considered part of an emergency government response towards the Afghan and Ukrainian refugee crises, and not an official resettlement policy in the United States. But as of Jan. 19, the Biden Administration announced the implementation of the “Welcome Corps,” a federally backed private sponsorship program in which refugee resettlement agencies will be able to train American citizens to help resettle refugees on a long-term basis with route to citizenship — a departure from the emergency response programs which only offered short-term, humanitarian parole.
The Welcome Corps, which the New York Times called “most significant reorientation of the U.S. refugee program since its inception more than four decades ago,” will allow an increased number of refugees to resettle in the United States for less of a cost to the government.
As such, programs like HIAS’s Welcome Circles will become an even more common way to resettle more refugees more quickly. In the last 18 months, HIAS has helped establish 80 Welcome Circles in 17 states. In New York City and Westchester, 15 of HIAS’s Welcome Circles have assisted in the resettlement of more than 50 refugees.
“It’s an exciting program that’s is opening up the opportunity for many more volunteers on the ground to get involved with supporting refugee resettlement in areas where they might not have resettlement agencies, or where resettlement agencies do not have the capacity to bring in the people themselves,” said Isabel Burton, the senior director of community engagement initiatives at HIAS.
For now, the Nakonechnyis are still getting used to the city, which is a lot bigger than their hometown (Kharkiv’s population is approximately 1.4 million). They’re not sure yet if New York will be their permanent home — the idea of planning for the future, Diana said, feels like it has been taken away from them.
“You do feel helpless — and this is something you can do,” Kimmelfeld said. “You can’t help everybody but you can make a difference for one family.”
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The post The US wants citizens to help Ukrainian refugees settle here. Jewish New Yorkers are stepping up. appeared first on Jewish Telegraphic Agency.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Features
How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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5 Essential Vaccinations Everyone Should Get for a Healthier Life
Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.
1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu
Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.
Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.
2. Tetanus Vaccine: Stay Safe from Infections
The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.
Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.
3. HPV Vaccine: Prevent Certain Cancers
The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.
Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.
4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak
MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.
If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.
5. Hepatitis B Vaccine: Guard Against Liver Disease
Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.
Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.
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