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This Brooklyn family’s Hanukkah celebration is all over New York’s subway

(New York Jewish Week) — For photographer and Instagram blogger Mordechai Rubinstein, seeing his face plastered all over the subway this holiday season has been an unexpected delight.

Rubinstein is decidedly not a dermatologist (a la subway-famous Dr. Zizmor), nor is he hawking subscription meds or beauty products. Rather, Rubinstein is featured in Nordstrom’s prominent “Make Merry” holiday campaign, where he’s seen celebrating Hanukkah alongside his wife Sara Brown-Rubinstein and their 5-year-old daughter, Isabella.

The ads have been prominently displayed in subway and bus lines across the city. “We first saw it in the wild — we didn’t even know until people started sending us pictures,” said Rubinstein, who assumed the family photo shoot, which happened over the summer in their Greenpoint, Brooklyn home, would be used exclusively on social media. “It was a huge surprise, I don’t know how else to say it.”

The ads spotlight the family of three eating latkes and lighting the menorah together. Rubinstein — who’s known to his 127,000 Instagram followers as @mistermort and describes himself in his bio as “SHMUCK AT LARGE, GARMENTOLOGIST, ANTHROPOLOGIST, photographer, photojournalist and author” — wears a bright pink sweater over a floral shirt and mustard pants, completing the look with a green knit kippah. Meanwhile, Sara and Isabella keep it more simple, wearing a black sweater and white maxi skirt, and a blue and white dress, respectively.

Each member of the family lights their own menorah on Hanukkah, the couple said. (Courtesy of Nordstrom)

The campaign features other notable New Yorkers celebrating the holidays, including actress Christina Ricci and her hairdresser husband, Mark Hampton, and actor and singer Leslie Odom, Jr., his wife Nicolette Robinson and their two kids. (Actress Robinson is Jewish, and though the Nordstrom ads mostly focus on their family’s Christmas situation, there is also a menorah in the photos.)

“When they came to us for the project, we actually didn’t realize how public facing it was going to be,” Brown-Rubinstein, an interior designer for Ralph Lauren stores, told the New York Jewish Week. “But we love Nordstrom and everything they stand for, and we feel like we’re just a great team of people. They are always featuring such great people from different communities and we love working with them.”

For the shoot, the couple said they had nearly complete creative control — they picked out the decor, food, prayer books and outfits they would be wearing for their pretend Hanukkah party.

“Everything was kosher, obviously. It’s pretty sick to have our yarmulkes and latkes in a Hanukkah ad and not some wack pajamas,” said Rubinstein. “They [Nordstrom] let it be authentic to us.”

Even the latkes — which one observer likened to a hockey puck — are legit: they brought them in from Russ and Daughters, Brown-Rubinstein said.

“Inclusivity is important to us as a company, and we know it is something our customers value too,” Red Godfrey, vice president of creative at Nordstrom, told the New York Jewish Week via email. “Our campaign spreads cheer by showing the real human connection through warm and intimate moments shared amongst loved ones in their most personal settings.

“We aimed to capture the authenticity of real families making merry together and giving us a glimpse of what the holidays look like in their homes,” Godfrey added.

Rubinstein is part of the Lubavitch community and was raised in Rhode Island, Maryland and Brooklyn — his parents now live in Crown Heights. Brown-Rubinstein, who grew up in Connecticut, attended Modern Orthodox synagogues as a child, but now considers herself more culturally Jewish. The couple is dedicated to raising their daughter with a strong Jewish identity.

“I’m Lubavitch — I live for mivtzoim,” Rubinstein said, referring to Chabad’s outreach to less observant Jews, such as the practice of Chabad emissaries asking New Yorkers on the street if they are Jewish during Sukkot and inviting them to shake the lulav. 

Rubinstein said the experience of representing and reaching out to other Jewish New Yorkers via the Nordstrom campaign felt very similar. “It’s an honor,” he said. 

Alongside the ads, Rubinstein collaborated with Nordstrom to design two handmade, luxury menorahs in the shape of a car and a truck that can be purchased on Nordstrom’s website for a cool $585 and $800 each.

Mordechai Rubinstein and Sara Brown-Rubinstein live in Greenpoint with their daughter Isabella and are committed to creating a Jewish life for her. (Courtesy of Nordstrom)

The couple also curated their ideal holiday entertaining items on Nordstrom’s website, including menorahs, cutlery, dishes, and other gifts and shared their Hanukkah traditions with Nordstrom, which include making a latke recipe courtesy of Rubinstein’s sister, Chani.

Now that the eight-day holiday is officially here, the family, just like in year’s past, will light their own menorahs; eat latkes, sufganiyot and gelt; and spend time with family and friends at Hanukkah parties.

Though they have worked with Nordstrom before on a Father’s Day campaign, this is the first time the Rubinsteins have showcased their Jewish identity in such a public, outward-facing way.  

“I’m like, very Jewy — I’m the most Jewish,” Rubinstein said. “I love sharing when I’m in Crown Heights with my family, or on Jewish holidays and stuff, I try to share as much as I can. But it’s not often that I get to incorporate it into work — like, never.”

“A big part of my work is documenting and capturing how people wear their clothes, so I’ll put up pictures [on Instagram] if I’m in Crown Heights or Hasidic Brooklyn. I’ll definitely photograph and post from there. But as far as modeling in a campaign like this, it’s something I’ve never really done. To be able to wear a yarmulke [in a campaign] is brand new,” he added. 

Interestingly, unlike many American department stores — Macy’s, Neiman-Marcus, Bloomingdales and Bergdorf Goodman, to name a few — Nordstrom does not have Jewish roots. Founded in Seattle 1901 by Swedish immigrants who made their first fortune during the Alaskan gold rush, Nordstrom has been expanding ever since. They opened a seven-story flagship store on 57th and Broadway at the end of 2019. 

“We’re proud to be a part of the community,” Godfrey said. “We’re particularly excited about the way this campaign is showing up in New York City and have received positive feedback from customers and local New Yorkers who are seeing the images on billboards, in the subway and on buses.” 

For the couple, who met at a concert at now-closed Hiro Ballroom in 2007, the reactions to the ad from friends, family and strangers have also been their favorite part of the experience — a teacher at Isabella’s school called with excitement after seeing the family’s photos on the subway. Even strangers have taken to posting and tagging Rubinstein on Instagram when they see spot the ad.

“It’s really been very heartwarming, so many we haven’t spoken to in a long time have reached out,” Brown-Rubinstein said.  

The family hasn’t seen the ad all together yet — Brown-Rubinstein and Isabella rarely take the subway — but Rubinstein said he travels on the train specifically so he can see it. “All I want is to get my family in front of the picture of ourselves on a city bus framed,” he said.


The post This Brooklyn family’s Hanukkah celebration is all over New York’s subway appeared first on Jewish Telegraphic Agency.

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Gaza and Israel go unmentioned in Democrats’ 2024 election autopsy report

(JTA) — Gaza and Israel go unmentioned in the Democrats’ 190-page autopsy of Kamala Harris’ 2024 presidential election loss that the Democratic National Committee released to CNN on Thursday.

Critics of the Biden administration’s support for Israel during the war in Gaza that began on Oct. 7, 2023, have alleged that the party was suppressing its internal findings about the election, which returned President Donald Trump to office, because it would show that Biden’s stance was deeply unpopular.

Axios reported in February that the top Democrats who worked on the report concluded that Harris “lost significant support because of the Biden administration’s approach to the war in Gaza.”

If that’s the case, it’s not reflected in the document that CNN published on Thursday morning. Portions of the document were not included, however, with notes saying that the executive summary and conclusion had not been shared by the authors.

The report points to 10 different “strategic implications” for Democrats, including that “anti-Trump sentiment has limits,” male voters “require direct engagement,” and that voter demographics are not enough to determine which candidate they’ll prefer.

CNN reported that the document was written by Democratic strategist Paul Rivera and annotated by the DNC. The DNC released the document following questions raised by CNN, the network reported.

DNC Chairman Ken Martin told CNN that the report was not yet ready to be publicly released, but concluded that withholding it would create a larger distraction than releasing an incomplete version. “I sincerely apologize,” he said.

“For full transparency, I am releasing the report as we received it, in its entirety, unedited and unabridged,” Martin said. “It does not meet my standards, and it won’t meet your standards, but I am doing this because people need to be able to trust the Democratic Party and trust our word.”

Halie Soifer, CEO of the Jewish Democratic Council of America, said she’d expected to see analysis related to Gaza and Israel in the report.

“As soon as it arrived in my inbox I immediately searched for the word ‘Gaza’ expecting there to be an entire section focused on this issue,” Soifer said in an interview. “So I was surprised that, in fact, there was nothing — on Gaza, Israel, Jewish voters, non-Jewish voters, it was just nothing.”

Though rumors had swirled about the role that Gaza played in the autopsy, Soifer said she heard from a DNC official that there was “never” a section focusing on the issue, “at least not in writing in this report.”

Meanwhile, the Institute for Middle East Understanding, a pro-Palestinian nonprofit, called on Martin to release “the information that the author of the autopsy told us clearly and unambiguously, which is that DNC officials’ review of their own data found Biden’s support to be a net-negative for Democrats in 2024.”

Rivera, the report’s author, met with the IMEU and told them that the war in Gaza hurt Democrats in the 2024 election, according to reporting by Axios.

Soifer said the JDCA was not contacted by Rivera, and did not meet with him.

The pro-Israel lobbying group Democratic Majority for Israel also said it had not met with Rivera. “Our current leadership has not met with the author and hasn’t been contacted,” communications chair Rachel Rosen told JTA.

While Soifer was surprised by the report’s omission of Gaza and Israel, DMFI took it as a sign that support for Israel does not have a detrimental effect on Democrats’ chances in elections.

“We need to learn the lessons of 2024 so we can be successful in 2026, 2028 and beyond,” said Brian Romick, DMFI’s president.

“What is clear — autopsy or not — is a majority of Americans, including Democrats, support the U.S.-Israel relationship, and that support was not the reason Vice President Harris lost the election,” he said.

A DMFI staffer pointed to polling from last fall showing that a majority of Democrats support the U.S.-Israel relationship.

And Soifer pointed to a poll published Friday by the Jewish Voters Resource Center, a nonpartisan firm, that found that more than two-thirds of Jewish voters plan to vote for Democrats this November — suggesting that Israel was not significantly moving votes in one of the demographics most likely to be invested in the issue.

“The poll also demonstrated that the top issue driving the Jewish vote in 2026 – just as it was in 2024 – is the future of democracy, followed by the cost of living. While 70% of Jewish voters have an emotional attachment to Israel, 55% opposed Israel’s conduct of the war in Gaza,” she said. “There is little evidence that the war in Gaza has impacted the Jewish American vote.”

A spokesperson for the Republican Jewish Coalition pointed to the episode as an example of infighting among Democrats.

“The Democrats are tearing themselves apart as they appease the ascendant far-left extremists in their party, from Maine to Pennsylvania,” wrote Sam Markstein, alluding to candidates Graham Platner and Chris Rabb.

“It’s bad policy and it’s bad politics. The GOP is the only party where it’s safe to be proudly Jewish and pro-Israel,” Markstein wrote. “Republicans are righteously taking on the tough fights and winning, while Democrats continue to whistle past the political graveyard.”

The post Gaza and Israel go unmentioned in Democrats’ 2024 election autopsy report appeared first on The Forward.

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Argentine official who investigated death of AMIA prosecutor charged with covering up evidence

(JTA) — The former prosecutor who led the investigation into a mysterious 2015 death that unnerved Argentina’s Jewish community has been charged with concealing evidence in the case.

Viviana Fein was indicted on May 12 on charges of “aggravated concealment” over her handling of the investigation into the death of Alberto Nisman, a special prosecutor appointed to investigate the 1994 bombing of the AMIA Jewish community center in Buenos Aires that killed 85 people.

On Jan. 18, 2015, Nisman was found dead in his Buenos Aires apartment with a bullet hole above his right ear, having been shot at point-blank range. His body was discovered hours before he was scheduled to present evidence before Argentinian lawmakers accusing then-President Cristina Fernández de Kirchner and other senior officials of allegedly covering up Iran’s role in the AMIA attack.

At the time, Fein declared Nisman’s death a suicide, but in May 2016 she slightly amended her view saying that he may have been forced to kill himself. Then, in 2017, forensic investigators issued a report stating that Nisman was assassinated. Jewish institutions have also maintained that he was murdered.

Under the Argentine Penal Code, a person charged with aggravated concealment must not have actively participated in the original crime but joined in the aftermath, and Judge Julián Ercolini ruled that Fein allegedly failed to properly preserve the crime scene at Nisman’s apartment.

According to court filings, dozens of people entered and exited the apartment without proper controls, potentially contaminating evidence and compromising the investigation.

The controversy surrounding the handling of the original crime scene has persisted for years. Judicial investigations and expert reports described the apartment as chaotic in the hours after Nisman’s death, with allegations that evidence may have been mishandled or destroyed.

Fein, who could face up to three years in prison if found guilty, has denied any wrongdoing. A week prior to her indictment, her attorney, Lucio Simonetti demanded the charges be dropped, stating that in the case of a cover up, “There must necessarily be a connection between the perpetrator of the underlying crime and the person covering it up, since it is absurd to assume that someone would cover up for a complete stranger.”

He added that the ruling “says nothing about any prior relationship existing between my client and the individuals who allegedly took part in the supposed murder of Natalio Alberto Nisman.’”

The prosecution comes as Argentina’s government takes a newly aggressive stance against Iran and Hezbollah, which are widely understood to have planned the bombing. Since Javier Milei, a conservative supporter of Israel, was elected in 2023, the country has officially declared Iran and Hezbollah responsible for the AMIA attack and another attack two years earlier on the Israeli embassy; designated Iran’s Revolutionary Guard a terrorist organization; and decided to pursue a trial in absentia for suspects implicated in the case.

The post Argentine official who investigated death of AMIA prosecutor charged with covering up evidence appeared first on The Forward.

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The Black Jewish experience, and Black-Jewish relations, take center stage on Fifth Avenue

The civil rights movement represented a kind of pax romana in Black–Jewish relations — symbolized most enduringly by the image of Rabbi Abraham Joshua Heschel marching beside Martin Luther King Jr. from Selma to Montgomery.

While many Jewish and Black Americans recall that era with a sense of wistful nostalgia, the relationship has become increasingly strained amid debates over racial justice, Israel and Palestinians.

This week, Temple Emanu-El on Manhattan’s Upper East Side, one of the country’s most prominent Reform synagogues, is launching a new five-year effort as a contribution toward rebuilding those ties while also foregrounding Black Jews.

Shared Histories, Shared Futures: The Arielle Patrick & Aaron Goldstein Initiative on Black-Jewish Relations promises to bring scholars, activists, and religious leaders to the synagogue for a series of conversations on race, antisemitism and coalition-building. Its first event, set for May 29, will take place during a Friday night service.

“This is not a performance or a gimmick,” said Patrick, the Chief Communications Officer at Ariel Investments, a global investment firm, who endowed the initiative alongside her husband Goldstein. “This is intentionally not during Black History Month, it’s intentionally not on MLK Day. It’s embedded in how we’d like people to think about creating a better society for our children and grandchildren.”​

Arielle Patrick and Aaron Goldstein. Courtesy of Jennifer Solomon

A frayed bond

Patrick, who is a Black Jew, said part of the inspiration behind the initiative came from her sense that the relationship between the two communities is not what it once was.

“I think a lot of Jews felt that their Black brothers and sisters were silent after Oct. 7, and perhaps jumped into the conversation about Palestine versus Israel without having the full context,” she said. “And then I also think that for a long time, the Black community has felt almost deserted by the fact that Jews were enabled to be upwardly mobile from the communities we once lived in and shared because of assimilation.”

In recent years, debates over Israel have fractured many progressive spaces, leaving some left-wing Jews who refused to disavow Israel feeling isolated from circles they once felt a sense of belonging to. Segments of the Black Lives Matter movement have explicitly linked racial justice in America to the cause for Palestinian liberation, and some of its chapters have even endorsed militant resistance to that end.

At the same time, rising antisemitism in the aftermath of Oct. 7 has shifted how some Jewish organizations engage with social justice work. The Anti-Defamation League, which for years invested in broader civil rights and democracy initiatives, pivoted from much of that programming to focus its resources on the rise in antisemitism.

Fostering the relationship is also complicated by divisions within both communities themselves. “When we think about Black-Jewish relations, we have a tendency to assume that everyone who is Black thinks one way and everyone who is Jewish thinks one way,” said Dr. Susannah Heschel, the head of the Jewish Studies Program at Dartmouth and the daughter of Rabbi Abraham Joshua Heschel. “Of course, there’s enormous diversity of all kinds: political, cultural, religious,” she added.

Relations in New York City reached a low point in 1991 after a Hasidic driver struck and killed a Black child in Crown Heights, Brooklyn, setting off days of unrest that left a Jewish student fatally stabbed and two communities grieving.

Though strain has reemerged in recent years, particularly during the rise of the Black Lives Matter movement in 2020 and the war in Gaza, organizations have emerged during that same period seeking to rekindle Black-Jewish dialogue.

“I think a lot of Jews are inspired by the civil rights era, by the fact that so many Jews participated,” said Heschel. “I know that photograph of my father marching in Selma is very important to a lot of people.”

She considers that photo a spur to new generations to continue the work. “The question is, what do you do with a photograph like that?” she asked. “Do you say, ‘Isn’t that great, what we did,’ in the past tense? Or do you take it as a challenge?”

Robert Kraft’s Foundation to Combat Antisemitism launched a partnership with Hillel and UNCF in 2024 to host unity dinners bringing together Jewish students and students at historically Black colleges and universities.

One might recall the viral Super Bowl ad, sponsored by Kraft’s Blue Square Initiative, where a Jewish boy is taunted by his classmates for being Jewish before his Black classmate fearlessly comes to his aid. The two boys walk off together in an idyllic (and, as critics have noted, somewhat antiquated) display of Black-Jewish solidarity.

Other groups, including Rekindle and CNN commentator Van Jones’ Exodus Leadership Forum, have launched programs aimed at fostering conversations between Black, Jewish, and Black-Jewish leaders. And this month, in a significant development, a National Convening on the Black-Jewish Alliance will be hosted in Miami, bringing together representatives from 75 organizations focused on cultivating the relationship.

A recent PBS series, Black and Jewish America: An Interwoven History, which came out in February also shed a light on the relationship, leaving many hoping to engage in the present — though also received pushback for not engaging seriously with the perspectives of Black Jews.

Centering Black Jews

Rabbi Joshua Davidson, the senior rabbi of Temple Emanu-El, grew up in the immediate aftermath of the civil rights movement and came to deeply value the stories of Black and Jewish communities working together.

“I knew that ultimately it would become an important part of my rabbinate too,” he said.

He says has been engaged in intercultural work for years, cultivating friendships with faith leaders across New York City, including at Abyssinian Baptist Church in Harlem and Concord Baptist Church in Brooklyn.

“One doesn’t enter into a relationship with the expectation that you’re going to get something in return,” Davidson said. “There’s a difference between allyship and friendship. The way I approach this is I want to establish friendships.”

Davidson said those relationships have allowed him to stand together with clergy members from those communities during difficult moments. Following the 2017 white supremacist march in Charlottesville, for example, he participated in a solidarity service at Abyssinian Baptist Church.

“There are times when a crisis hits, and you need allies, and so you reach out. You have no choice. But if you’ve been fortunate enough to be able to build the friendships when things were calm, you’re in a much better position,” he added, referring to the sense of abandonment many Jews felt after Oct. 7.

“I know around the country there’s been a great deal of frustration that expectations of one community showing up for another during moments of distress weren’t met. I can only say that my own experience has been different,” he said. “When something has happened to the Jewish community, I get the phone call from colleagues of other faith communities, and certainly among the leadership of the Black community in the city.”

The initiative also seeks to foreground Black Jews themselves, whose experiences are often absent from conversations about Black-Jewish relations.

“We have a tendency, all of us, to talk about Black–Jewish relations as if all Jews are white and all Black people are not Jewish,” Heschel said. “It’s gradually dawning on Jews that we have Black Jews in our community.” Estimates suggest Black Jews make up roughly 1% to 2 % of American Jews.

Patrick said she has often encountered those assumptions firsthand.

“When I go to synagogue or when I’m in a social setting, the first thing a person asks me is, ‘Did you convert?’” she recounted. “That’s not a normal question to ask anyone.”

According to a 2021 study by the Jews of Color Initiative, 80% of respondents who identified as Jews of color said they had experienced discrimination in Jewish settings. Another survey, conducted by the Black Jewish Liberation Collective, found that of 104 Black Jewish respondents, 62% reported feeling increased marginalization in Jewish spaces after Oct. 7.

Davidson hopes that bringing Black Jews to the fore, like Rabbi Tamar Manasseh — a Chicago-based activist and community leader known for her work combating gun violence, who will be Temple Emanu-El’s first speaker in the initiative — will encourage more Jews of color to feel at home in the congregation.

“If you don’t acknowledge that there are Jews of color, and if you don’t find opportunities for them to be front and center, then you’re less likely to actually have that segment of the Jewish community join you,” he said.

Temple Emanu-El has committed to the initiative for at least five years — a timeline Patrick said was intentional.

“I knew that just having one fun lecture was not going to do anything,” she said. “It has to be a sustained commitment.”

Still, she hopes the work will continue long beyond that.

“In my perfect world,” she said, “I’m 95 and still doing this.”

The post The Black Jewish experience, and Black-Jewish relations, take center stage on Fifth Avenue appeared first on The Forward.

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