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I can’t forget what the Nazis did to my family, but I can be grateful to a repentant Germany
(JTA) — Picture a cute-looking, 6 1/2-year-old girl with curly braided hair. She is standing on a sidewalk, on a cold, dreary day in Leipzig, Germany, together with her parents and my wife and me. My granddaughter Vivi is staring intently at a 75-year-old worker, kneeling on the ground. He is digging a hole through the pavers to install several 4” x 4” brass plaques mounted on cement cubes — memorials to relatives who perished at the hands of the Nazis more than 80 years ago.
In February, we traveled 9,500 miles round-trip to dedicate 12 Stolpersteine plaques in memory of relatives I never knew, or even knew I had. (All 16 of my family members would have stood with us that day, but Germany’s airport worker strike canceled the others’ flights.) They were just some of my late father’s aunts, uncles and cousins who were murdered in the Holocaust, and we regarded the ceremony as a pseudo-levaya, a quasi-funeral that would be the final act of respect and farewell Hitler had denied my relatives.
I couldn’t have imagined, 60 years earlier when I first visited Germany, that I would ever return in a spirit approaching forgiveness, or that I’d feel a deep connection to a country that was once synonymous with brutality, pain, humiliation and suffering.
Stolpersteine, a German word meaning “stumbling block,” refers to a design brilliantly conceived by the non-Jewish German artist Gunter Demnig in the early 1990s. Installed in front of the homes where innocent Jewish victims last freely lived, the brass plaques simply and artistically memorialize, honor and personalize those brutally persecuted. On each plaque are engraved the victim’s name, dates of birth and death. As Demnig once said, “A person is only forgotten when his or her name is forgotten.” Hence, 100,000 of his plaques throughout Europe remind us that Jews are part of a shared history, and a common memory.
Whether consciously or not, the “stumbling pedestrian” instantly recalls the extraordinary evil unleashed by ordinary people, on once vibrant Jewish communities, and the terrorized Jewish neighbors who lived within them. This evil was driven by a blind loyalty to a gratuitous hatred of “the other,” meaning non-Aryans.
Who were these relatives I recently memorialized? Recently uncovered documents suggest my relatives were all decent, law-abiding citizens who contributed to Leipzig’s economy, enriched its cultural life and strengthened its social fabric. Sadly, being model citizens did not spare them from torturous fates.
One of those relatives, Elfriede Meyerstein, my paternal grandfather’s sister, was born Feb. 27, 1871 in Breslau. At 20, she came to Leipzig where her husband Menny ran a textile trading company with his family. They lived at the same address for many years. By 1931, after Menny’s death, she lived with her daughter Käthe Huth.
The Nazis, once in power, immediately expropriated Elfriede’s assets, comprising foreign stocks meticulously accumulated by Menny. The Nazi “Ordinance on the Registration of Jewish Assets” of April 26, 1938, forced her to surrender those securities to the state. In 1939, shortly after Kristallnacht on Nov. 9-10, 1938, the Nazis collected a “reimbursement tax” as “atonement,” from Elfriede and the rest of Germany’s Jewish community, for the damage Nazis did that night.
Just prior to her Sept. 19, 1942 deportation to Theresienstadt at age 71, Elfriede was forced to sign a “home purchase agreement,” the Nazis’ final act of expropriation. The document falsely and cynically promised her a “retirement home,” with free lifetime accommodation, food and medical care, but paid for by her, in advance. The Reich Security Main office confiscated 65,000 Reichsmarks ($300,000 in today’s currency). Her “retirement home” was in a ghetto with disastrous hygienic conditions, starvation, and no medical care. Elfriede died one month later.
After considerable soul-searching and three visits to Germany, spaced over 60 years, my attitudes and feelings today, vis a vis Germany and its citizens, are dramatically different from when I first visited in 1966.
Then, I came with unprocessed emotional baggage. In 1939, my father, Ralph Meyerstein, fled Dusseldorf and my mother, Cecily Geyer, fled Dresden, both for England. My paternal grandparents, Alfred and Meta Meyerstein, were deported from Dusseldorf on Nov. 8, 1941, to Minsk, where they were killed. My maternal grandmother, Salcia, was deported to Riga in January 1942; in November 1943 she was sent to Auschwitz and murdered.
My parents met in Ware, a small town north of London, where some German Jews took refuge. They moved to London where they married during the Blitz and we came to the United States in December 1947.
The German-issued ID card of Max Israel Meyerstein, the author’s great-uncle, who was murdered by the Nazis in 1942 at the age of 80. (Courtesy Michael Meyerstein)
As an only child, I shouldered much of my parents’ guilt over abandoning their parents, even though it was their parents who, thankfully, had urged them to flee Germany. When retelling their survival story, my eyes still well up with tears, revealing a lifetime of trauma I’ve absorbed on their behalf. That first visit felt almost adversarial in tone. It was I, representing my parents’ personal losses and those of the Jewish people, versus Germany and Germans. I reacted viscerally to hearing guttural Deutsch being spoken. I eyeballed Germans on the street and asked myself: How old are they? Did they commit heinous crimes against my family and my people?
By 2018, when I dedicated a Stolpersteine in my maternal grandmother’s memory, my judgmental attitudes and harsh feelings had softened. Maybe I realized that 75 years later, the ordinary citizen on the street could not be held responsible for the carnage of the Holocaust. Also, working with non-Jewish German volunteers in planning the ceremony showed me their humanity, sensitivity and outright remorse for Nazism’s impact on my family and their German state. Their kindness was an atonement for a past not of their making.
My visit in February shed further light on my evolving relationship with Germany and Germans. Today’s Germany is doing teshuva, or repentance, by strengthening democracy, creating an inclusionary society, responding resolutely to far-right extremism, educating its young about the Holocaust, offering sanctuary to Jews fleeing Russia and Ukraine and being a true friend to the State of Israel. It also is supporting Jewish communal institutions, paying reparations to Israel, to individual victims and their descendants.
My relationship became much more nuanced upon learning that Germany was once home to five generations of my family, as far back as 1760, in the small town of Grobzig where Matthias Nathan Meyerstein was born. On our visit to its mid-17th-century Jewish cemetery, I gazed incredulously at the graves of Meyersteins. I saw schutzbriefen, documents issued by the reigning duke, that assured my ancestors protection, commercial privileges and religious rights. In the old Leipzig Jewish cemetery, I visited 12 relatives’ graves from the 1800s and 1900s, which reflected much about their secure socio-economic status.
Before my retirement, I never knew that Grobzig or Leipzig or other towns were in my family’s history. This discovery led to one conclusion: Unquestionably, 1933 to 1945 was a tragic anomaly in human history, and especially Jewish history. However, I must also gratefully acknowledge the Germany that sustained my family for over 300 years, and Jewish communal life for 1,700 years.
Nazi Germany’s ill-treatment and intolerance of “the Other” still affects me today as I mourn my relatives’ death. On the other hand, I feel heartened by this sentiment written by a non-Jewish German who funded research about my family: “For me, as I am part of this country and its history, it will be a never-ending task to find ways to deal with this horrible past and most importantly, never to forget,” she wrote.
Navigating this complex relationship with Germany and Germans is intellectually and emotionally messy for Jews. My engagement with “the Other,” however, has been profoundly satisfying.
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The post I can’t forget what the Nazis did to my family, but I can be grateful to a repentant Germany appeared first on Jewish Telegraphic Agency.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Features
How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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5 Essential Vaccinations Everyone Should Get for a Healthier Life
Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.
1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu
Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.
Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.
2. Tetanus Vaccine: Stay Safe from Infections
The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.
Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.
3. HPV Vaccine: Prevent Certain Cancers
The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.
Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.
4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak
MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.
If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.
5. Hepatitis B Vaccine: Guard Against Liver Disease
Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.
Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.
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