On the morning of Oct. 7, 2023, retired Maj. Gen. Yair Golan woke to sirens and reports of something terrible happening in southern Israel. At around 8 a.m., as the scale of the Hamas invasion was becoming clear, the former deputy chief of staff told his wife he had to go back to the army, found his old military gear, got dressed and left home. He first drove to the Home Front Command headquarters where he grasped the dimensions of the catastrophe, obtained a weapon, vest and helmet, and continued south in his private car.

Eventually Golan began receiving the locations of young people hiding from Hamas gunmen around the Nova music festival and drove into the fields looking for them. Oz Davidian, the farmer who became one of the civilian heroes of Oct. 7, encountered Golan in a tiny Toyota Yaris that could not cross a ravine. Davidian helped him across in his truck; Golan covered him with his rifle, and together they went looking for three young people hiding from terrorist fire. Golan would ultimately rescue six survivors in three trips.

His actions became one of the day’s extraordinary stories of individual initiative amid the collapse of the Israeli state: a 61-year-old retired general – who currently heads the Democrats, a liberal opposition party dedicated to peace with the Arabs – put on his uniform, climbed into a Toyota and went looking for kids who needed saving. Israeli Prime Minister Benjamin Netanyahu, on that dark Saturday, was not heard from until the evening.

Almost three years later, Sara Netanyahu has discovered something sinister in this story.

“When you’re a military man of such high rank,” the prime minister’s wife said in an interview Monday on the fiercely pro-Netanyahu Channel 14, “already early in the morning you were there, already dressed and ready at a very, very early hour when others didn’t know, such as the prime minister?”

She followed this with a sarcastic question: “Who is the prime minister anyway to know that a war is breaking out? Why let him know?”

Asked directly about the increasingly popular theory that there had been “treason” from within Israel on Oct. 7, she left the possibility hanging, saying she wanted a genuine commission of inquiry to establish what happened.

It is the prime minister, of course, who has blocked an inquiry commission. It’s also Netanyahu who in the months preceding the attack refused to meet with the heads of the military, the Mossad and the Shin Bet, who were desperate to warn him that the uproar created by his authoritarian reforms was projecting weakness and inviting attack. Netanyahu is the author of the theory that there is value in Hamas ruling Gaza, since it undermines the West-Bank-based Palestinian Authority. It was his far-right political allies who were planning provocations against Palestinians in the West Bank on Oct. 7, causing the military to divert massive resources there, leaving the Gaza border catastrophically under-guarded.

With the Oct. 27 election fast approaching, Sara Netanyahu’s interview has become the talk of Israeli politics. In the strange calculus of the Netanyahu machine, it hardly matters that the claims make no sense – since there is no dispute about Golan’s aim that day: to fight Hamas and not assist it. There is a bizarre value in the very incoherence – the more confusion, somehow, the better (even if the cost is undermining public faith in the security establishment, in a country facing existential security threats).

Golan threatened to sue Netanyahu for 2.5 million shekels (about $800,000) for defamation and demanded an apology. Netanyahu responded with a demand that Golan apologize to her and threatened a million-shekel countersuit. Opposition politician Avigdor Lieberman, the former defense minister, congratulated Golan for fighting back and described people who spread such conspiracy theories as “psychopaths.”

The uproar reflects a common understanding of the insinuation: Sara Netanyahu was invoking a conspiratorial universe that has been expanding on the Israeli right since the massacre. According to this conspiracy, Oct. 7 represented something more sinister than a catastrophic intelligence and military failure. In this universe, somebody inside Israel betrayed the country.

The theory comes in many variations. Senior officers knew what was coming. The Shin Bet knew. The generals deliberately kept Netanyahu in the dark. Leaders of the anti-government protest movement were somehow involved. Elements of a hostile “deep state” wanted Hamas to humiliate Netanyahu and bring down his government. The genuine mysteries, warnings and failures preceding the massacre supply endless material from which insinuations can be fashioned, transforming the most devastating security failure in Israeli history into a story of deliberate betrayal by Netanyahu’s domestic enemies.

The betrayal theory has steadily traveled from social media and fringe broadcasters toward the political mainstream. A Reichman University survey previously found that almost a third of Israelis believed to some degree that elements within Israel assisted Hamas in order to harm Netanyahu. Likud Knesset member Tally Gotliv has accused security officials, protest leaders and other political enemies of varieties of treachery, while the prime minister’s son Yair has repeatedly promoted suspicions about the security establishment’s conduct surrounding the attack.

From conspiracy to campaign

This week brought the conspiracy theory directly into the election campaign. Channel 12 political correspondent Daphna Liel reported, citing a Likud source, that an intentional campaign is underway to promote Oct. 7 conspiracy theories in order to distance Netanyahu from responsibility for the massacre “at all costs.”

Golan himself described the same pattern after Sara Netanyahu’s interview, arguing that the remarks represented a planned effort in which Netanyahu’s political opponents are branded as traitors and conspiracy theories supply the evidence.

This fits neatly into Netanyahu’s fixation with avoiding the blame for Oct. 7 – and it comes amid a wider context: The Netanyahu political machine has spent years cultivating distrust of the police, prosecutors, judges, journalists, civil servants and military commanders who come into conflict with the prime minister. The Oct. 7 betrayal narrative folds the greatest catastrophe in Israeli history into this already familiar worldview.

The episode fits an election campaign already distinguished by extraordinary personal ugliness. Netanyahu has circulated an AI-generated video depicting his principal challenger, former IDF chief Gadi Eisenkot, running toward a young man wearing a shirt bearing the words “Israeli unity,” only to run past him and embrace Mansour Abbas, leader of the Arab Ra’am party. The young man in the commercial bore sufficient resemblance to Eisenkot’s son Gal, who was killed fighting in Gaza in December 2023, provoking outrage over what many Israelis saw as an exploitation of Eisenkot’s bereavement. The underlying message of the video was that Eisenkot’s willingness – very much felicitous in a country whose population is one-fifth Arab – to cooperate politically with Arab Israelis amounted to treason.

The same campaign has returned repeatedly to the proposition that Netanyahu’s opponents depend upon hostile or alien forces. A Likud billboard displayed New York Mayor Zohran Mamdani alongside the leaders of Iran, Hezbollah and Turkey beneath the slogan: “They want Netanyahu to lose. Don’t let them win.”

Former Netanyahu allies from the right increasingly describe a political culture in which ordinary democratic rivalry has been replaced by a language of enemies, traitors and conspirators amid an obsession to cling to power.

Naftali Bennett, another former leader of the Israeli right, has warned that the “poison machine” surrounding Netanyahu has grown sufficiently toxic to create the possibility of physical violence against political opponents.

Lieberman’s furious response to the Golan affair comes from the same place. The strategy presents an obvious electoral paradox. Netanyahu enters this campaign needing precisely the voters this rhetoric is likely to repel. Polls have repeatedly given the parties opposed to him a substantial advantage, with most surveys forecasting the broader anti-Netanyahu bloc above 70 of the Knesset’s 120 seats – a landslide by Israeli standards.

The route back to 61 – the number of seats Netanyahu needs to stay in power –  therefore runs through Israelis outside Netanyahu’s committed base, with voters who in many cases are security-minded, suspicious of the Palestinians, uncomfortable with the traditional left and deeply critical of the military and intelligence leadership for the failures of Oct. 7.

Netanyahu’s campaign increasingly appears designed to intensify the worldview of the committed rather than soften it for the persuadable. Persuadable voters can readily believe that generals failed catastrophically, that intelligence officials succumbed to groupthink, that the protest movement behaved irresponsibly or that Netanyahu’s opponents have pursued him obsessively. A claim that Yair Golan’s rescue missions indicate advance knowledge of the Hamas attack asks them to enter a considerably stranger universe.

Netanyahu has spent years turning political conflict into an existential contest in which his supporters defend their democratic choice against hostile “elites” and institutions. The betrayal theory takes this to its logical destination by placing the catastrophe of Oct. 7 itself inside the conspiracy.

Striking similarities

Here the comparison with Donald Trump goes considerably deeper than the familiar spectacle of a populist leader attacking judges, prosecutors or unfavorable election results. In both the United States and Israel, something profound has happened to the traditional conservative relationship with the state. Institutions once revered because they embodied national continuity — the military, intelligence services, law enforcement, the courts and the permanent civil service — increasingly become suspect whenever they demonstrate that their loyalty runs to the country and its laws rather than to the political leader who temporarily governs it.

For generations, the right in both countries occupied almost the opposite position. American conservatives wrapped themselves in the FBI, the armed forces and the authority of the state, while Israeli conservatives placed enormous cultural weight on the IDF and the security services as guardians of the Jewish state. The populist transformation has turned this on its head, producing a peculiar new mutation in which loyalty to the state becomes subordinate to loyalty to a leader who claims to embody the state.

Thus, a general who has devoted his life to Israel but challenges Netanyahu can become the target of a sinister conspiracy theory vehiculated by the prime minister’s wife on a propaganda channel.

The Oct. 7 conspiracy theories represent an especially extreme version of this logic. Israel’s military and intelligence establishment can be accused of having tolerated or even facilitated the greatest massacre in the country’s history because such a theory shifts responsibility away from Netanyahu and toward the institutions whose independence has become a political problem for him. Once such a proposition enters ordinary political discourse, distrust of judges, civil servants and election administrators requires a comparatively modest leap of imagination.

The connection to the coming election follows directly from this inversion. A public taught that generals and intelligence chiefs were capable of concealing an impending invasion from the prime minister has already been asked to believe in a conspiracy vastly more elaborate than anything required to manipulate an election.

A public taught that judges, prosecutors, police, journalists, civil servants and opposition politicians have joined a campaign to overthrow its chosen leader has been supplied with an explanation for almost any future defeat. Victory can be presented as the triumph of the people over the establishment; defeat can be interpreted as further evidence of the establishment’s power.

Israel already entered this campaign amid extraordinary anxiety about the integrity of the coming election. Earlier this summer, former Prime Minister Ehud Barak publicly warned that Netanyahu might attempt to sabotage it. Supreme Court Justice Noam Solberg, chairman of the Central Elections Committee, has discussed the narrow legal circumstances under which a genuine national emergency could justify postponing a vote. Golan has warned about attempts to alter election rules and announced plans for extensive monitoring of the vote. Scenarios that would have sounded fantastical during most of Israel’s history have entered ordinary political discussion as Netanyahu approaches an election that threatens to end his extraordinarily long political career.

Oct. 7 vs. Oct. 27

Trump’s experience shows how this political logic can operate when an election finally produces the wrong answer. His campaign against the legitimacy of American elections began years before Jan. 6, 2021, through the repeated proposition that an election system capable of producing his defeat must itself be fraudulent. By the time the 2020 election arrived, millions of supporters already possessed an explanation for a Trump loss. The epistemological groundwork had been laid. Victory demonstrated the people’s will, while defeat demonstrated the conspiracy.

Netanyahu operates in a different political system and national culture, but his increasingly conspiratorial campaign is constructing a comparable political logic in Israel. The institutions capable of declaring that he has lost overlap increasingly with the institutions his supporters are being taught to distrust. The judges belong to the hostile legal establishment; the civil servants belong to the bureaucracy; the media cannot be believed; the security establishment might have betrayed the country on Oct. 7; political opponents may themselves have participated in the conspiracy. A movement immersed in this worldview enters Election Day with an explanation already available should the voters remove its leader.

The transformation of Yair Golan’s Oct. 7 story captures where these politics lead. On the worst morning in Israel’s history, thousands of citizens waited desperately for a state that had disappeared. Reservists, retired officers, farmers, police officers and ordinary people rushed south to fill the vacuum. Golan put on his uniform, found a weapon, climbed into his little Toyota and drove toward the massacre, eventually helping rescue young Israelis hiding from Hamas gunmen in the fields.

Three years later, the prime minister’s wife points to the speed with which he responded as grounds for suspicion, turning evidence of initiative into an insinuation of foreknowledge. The same political method turns military failure into treason, institutional independence into disloyalty and political opposition into subversion. Carried through an election campaign, the logic has one further destination: electoral defeat itself can become another suspicious event requiring explanation.

Much of the Israeli center recoiled from Sara Netanyahu’s interview because the innuendo seemed grotesque. The larger danger lies in the political culture being constructed around precisely such innuendo, one in which patriotism is measured by loyalty to a leader and every person or institution standing between Benjamin Netanyahu and continued power can be cast as part of the plot.

In this sense, Oct. 27 is emerging as a perhaps ever more fateful date than Oct. 7. If the Netanyahu machine is not decisively routed, it is not at all clear that the country can recover as a democracy where the discourse is sane.

The post In upcoming Israeli election, Netanyahu is preparing to blame a loss on conspiracy appeared first on The Forward.