Local News
Jewish Federation CEO Jeff Lieberman acknowledges importance of reaching out to members of the community who are disaffected
By BERNIE BELLAN It was billed as “Java with Jeff” – a chance for anyone to talk to Jewish Federation CEO Jeff Lieberman in an open setting at Schmoozer’s Café. There were to be two sessions: an early morning session Monday morning, September 8, and an evening session Tuesday, September 23, at 7:30 pm.
While I didn’t attend the morning session held on September 8, anecdotally I heard that there was a good crowd and so, I expected much the same for the Tuesday, September 23 session – which I did attend.
As a result, I was somewhat shocked when I entered the Asper Campus that Tuesday evening and saw absolutely no one waiting in Schmoozer’s Café. I checked my phone again to make sure that I had the right date and time and, sure enough, I did.
Eventually, an old acquaintance by the name of Uriel Jelin – whom I hadn’t seen in quite a long time, walked up to where I was sitting at a table in Schmoozer’s and asked me whether I was also there to see Jeff Lieberman. I said I was, but Uriel was equally stupefied that no one else was there. (By the way, Uriel Jelin immigrated to Winnipeg from Argentina in 2015, along with his wife, Cynthia Fidel, and their two children, Anna Sofia and Eliel. They were profiled in an April 2016 issue of The Jewish Post & News by Rebeca Kuropatwa.)
While Uriel and I chatted, catching up on where he and Cynthia are at now, we noticed that, gathered in the courtyard adjoining Schmoozer’s, was a group, including Jeff Lieberman. (It turns out it was some sort of meeting for Gray Academy.) Within a few minutes, Jeff entered through the door leading into the campus. I approached him and asked him whether he was still planning on going ahead with “Java with Jeff,” despite the scarcity of attendees.
Jeff said he was going to proceed as planned but, instead of holding an open forum – which was the initial plan, he said, it would make more sense to hold a series of one-on-ones with whoever showed up. As it was, a very aggressive woman (who showed up after Uriel and I had been sitting waiting for Jeff to show up), approached Jeff and said to him that she had something to attend, so she asked whether she could sit down with him first. (I wasn’t surprised that someone had the effrontery to push herself to the head of the line.)
While that rude woman was sitting talking to Jeff, two more individuals showed up and said that they, too, would like to talk to Jeff.
While the rude woman spent over 20 minutes talking to Jeff, I engaged the two new individuals in conversation. They introduced themselves as Shota and Lia Megrelishvili – recent arrivals to our city from Georgia (not the Georgia in the USA). Georgia, which seceded from the Soviet Union in 1991, had been following a pro-Western stance, Shota explained, but its most recent prime minister has been attempting to shift the country back into a more pro-Russian stance, he noted.
Eventually, Jeff invited the four of us: Uriel, Shota, Lia, and me, to join him and Carrie Shenkarow (who said she was the incoming President of the Jewish Federation, about to take over from current President Paula Parks in November), at one table. (I should note that Paula Parks did show up as well, but she ended up sitting with someone else who had apparently come to participate in whatever it was that was supposed to take place. Paula and that person ended up having their own private conversation at a different Schmoozer’s table.)
Given the quite small number of individuals who had come out, Jeff suggested that we all just introduce ourselves and ask any questions anyone might have of him.
Shota took the opportunity to say how grateful he and Lia were to the Federation for the help they had been given in moving to Winnipeg. He added that he and Lia were there because they wanted to offer their services to the Federation to volunteer in any capacity the Federation might think useful.
At that point both Shota and Lia told the story how they had ended up in Winnipeg. While Shota said he had found work immediately in his field (IT), Lia was sadly underemployed (working in a food store), even though she was also qualified to work in IT.
I said to them that, years ago, I had been involved, along with former Rady JCC Programming Director Tamar Barr, in setting up what was called the Jewish Business Network. I said that I had retained every business card I had ever been given at any of the Jewish Business Network meetings and I knew that I had cards from at least a couple of individuals who were involved in IT. I said I would try to put Shota and Lia in touch with someone in IT – which I did the next day.
Eventually though, after everyone had had their chance to talk to Jeff, I said to him that I would like to take the opportunity to ask him some questions. I must add that I had tried to get a response from Jeff around the time the Federation had enmeshed itself in the affairs of BB Camp back in April, when then-Executive Director Jacob Brodovdsky had found himself caught up in a witch hunt engendered by the publisher of a website known as the J.ca, during which Brodovsky was accused of not showing enough support for the State of Israel.
Even though the board of BB Camp had given Brodovsky a full vote of confidence, the Jewish Federation had stepped in and, only three days after the BB Camp had issued that vote of confidence to Brodovsky, the Federation held an emergency meeting to discuss the situation and – the next day, Brodovsky was let go from his position. I never did get a response from Jeff as to why the Federation had interceded in the affairs of one of its beneficiary agencies (which, presumably, operate autonomously from the Federation.)
But, now that I had the opportunity to talk to Jeff one on one, I began by saying that I wasn’t going to revisit what happened to Jacob Brodovsky and that, no doubt, Jacob himself wanted to move on from what had happened.
Instead, I said, I wanted to ask how the Federation “can reach out to people who feel the Federation doesn’t represent them?”
Jeff answered that holding this kind of session was a way for people to “talk to the Federation, to talk to me. This may be the beginning, but maybe we can do something else – like a town hall – by Zoom or something, where people could ask questions, hold a conversation. I understand that there are people out there who don’t understand what Federation does, who don’t know the difference between Federation and (Jewish) Foundation…
“After I became CEO (in July 2023), I held a series of meetings, along with Dalia (Szpiro, Jewish Federation GrowWinnipeg Director) with Israelis. I was shocked to hear from some of them that they had never set foot in this building.”
I said that “they live far away in a lot of cases.” I noted that when Gayle Waxman was Rady JCC Executive Director, she started holding events in Transcona, for instance, to take programming closer to where many Israelis live.
Jeff added that, to make things even more difficult, some of the Israelis now live in Sage Creek which, I suggested, is “about as far away from the campus as you can get.”
“Here’s the other thing,” I said though: “Aside from involvement in the community,” there’s a situation where, especially among a lot of young people” – noting I had received a number of emails around the time of the Brodovsky controversy, “there’s a feeling that ‘if we don’t line themselves up in total support for Israel, we feel marginalized, we’re not accepted as part of the community.’ Is there room for people – like me,” I asked, “to have dissenting voices?”
Jeff agreed there are people who “feel we don’t represent them because of our support of Israel and we support Israel – the right of people there to feel secure, not to have to worry about their safety, but we don’t talk about support for the Israeli government, we talk about the Israeli people.”
“You talked about holding a ‘town hall,’ ” I said, “maybe through Zoom..and that would be kind of awkward,” , but “you agree about reaching out to people who feel excluded, who don’t feel part of the mainstream? It’s a tough one – because things have become so polarized.”
Jeff acknowledged “there’s a certain percentage of Jews who don’t agree with our position on the State of Israel.”
I said, “It’s probably a lot more than you think because I meet a lot of people who are ostensibly Jewish, who say we don’t want anything to do with the Jewish Federation… but – if you can put some flesh on the bone, and reach out by having some sort of town hall, that would be a way of perhaps doing something to make people who are currently disaffected feel that the Federation is at least listening to them.”
Local News
Former Winnipegger Adam Druxman living the Hollywood dream
By MYRON LOVE A dwindling number of Post readers may still remember the song “You Ought to be in Pictures.” Adam Druxman may not be in “pictures,” but his life’ s work is the next best thing. For almost 40 years, the former Winnipegger has had the privilege of being behind the camera helping to make magic happen.
“I always loved the movies,” says the son of the late George Druxman and the recently deceased Joan Druxman. But, growing up in Winnipeg (Old Tuxedo largely),” he recalls, “the prospect of actually having a career in movies in the ‘80s was quite a reach.”
As a young adult, the closest Druxman came to the movie business was working for Adi’s Video Shoppe (which most of us of an older generation will no doubt remember). Ultimately, it was a chance exposure to the Winnipeg Film Group that turned out to be his entry into film production.
The young, aspiring filmmaker signed up in 1988 to take a course in filmmaking – through the WFG – with acclaimed Winnpeg-based filmmaker John Paisz.
“From John, I learned to write, shoot and edit a film,” Druxman recalls. “At that moment, I knew this is what I wanted to do.”
With a grant from the National Film Board of Canada and the WFG, the young filmmaker created a five-minute film called “The Guinea Pig Age,” a satirical look at how humans have become test subjects for products and the environment.
The next evolution in Druxman’s pursuit came in 1989 with a move to Toronto where he hoped to enrol in Ryerson’s film program. “I decided in August that I wanted to go to film school, but it was way too late for enrolment,” he recounts. “I wasn’t able to get into the program until the following year, but I decided to move to Toronto anyway. That was my first time living away from home. I enrolled in some night courses and and also began looking for a job.”
He was, he says, encouraged to seek work in the industry as a production assistant – essentially a “gofer”, he points out. “I didn’t know that was a thing I could do. So I send out 1,000 resumés –with nothing on them because I didn’t have any experience.”
His break came when he got a call at 2:00 A.M. from a production company looking for a production assistant. “My roommate, Shanno Zaslov, answered the phone,” he recounts. “She was so excited that I had received a call that she told them not to contact anyone else while she tried to find me at a surprise birthday party. After that first job, I never looked back.”
Over the past nearly 40 years, Druxman has never been out of work for long.
His first credited role – as third assistant director – was in a 1992 production called “Stay Tuned, shot” in Vancouver. It starred Pam Dawber (of “Mork and Mindy” fame) and the late John Ritter. Druxman’s responsibilities included organizing the extras, maintaining quiet on the set, blocking out pedestrians and outside traffic during a take, helping to ferry actors between their trailers and the set, and alerting the performers.
After that movie, Druxman moved to Los Angeles. He was soon promoted to second assistant director and – four years later – was promoted to first assistant director – a role he has performed with distinction ever since.
“ As first assistant director,” he continues, “in prep, you manage scheduling, logistics, day-to-day operations and locations. During the shoot, you run the set, give cast and crew their call times, deal with issues such as weather delays, safety on the set, and manage the time of the shooting day.”
Among the better known movies that Druxman has been involved with have been: Adam Sandler’s “The Waterboy,” “50 First Dates,” “Boogie Nights,” “Transformers,” “Magnolia,” and two of the “Super Trooper” films.
Some of the TV series that he has worked on have included: “Weeds,” “Prison Break,” “Fargo,, Dark Matters,” “Las Vegas,” and “Cosmos: Possible Worlds” – a remake of the popular series first created by Carl Sagan 45 years ago.
“The crazy thing about living in LA,” Druxman observes, “is that I could drop in at any random Starbucks for a cup of coffee and run into a writer or director who might ask if I am available for a movie or TV show.”
It was a tough decision for Druxman to leave LA behind and move his family to Seattle about 14 years ago. “”We moved to Seattle to be closer to my wife’s family while our son was in his formative years,” he says.
Druxman admits that it was scary leaving LA. “At first, I was didn’t tell anyone I had left LA,” he recalls. “I was afraid that some producers wouldn’t consider using me because I wasn’t in LA anymore.”
Nonetheless, he felt confident that he was well-established in the industry and that – with movie and TV production largely moving out of what used to be described as “the movie capital,” -he would still be in demand. His assumption turned out to be correct.
Seven years ago he and his family moved again – this time to Chicago – after working on the movie “Candyman.”
“Housing was far more affordable in Chicago as compared to Seattle,” he says. “I had shot in Chicago four times before. I love Chicago. It’s a beautiful city. And I love the people here. It’s like a giant Winnipeg.”
“I’ve been lucky to have had a good career and met a lot of great people over the years,” Druxman says.
Currently, Druxman notes, he is in between projects. It is always a concern, he concedes – either feast or famine – especially since the industry is going through a lot of changes between the Covid lockdowns, multiple union strikes, the streaming services reducing their content, and more production going overseas. But, he remains confident that something will turn up sooner or later.
“This business is cyclical,” he observes. “There is always a ying to the yang.”
Local News
Young entrepreneur Jonah Shapiro balances business pursuits with university studies
By MYRON LOVE While most of us may not know what we wanted to do for a living when we “grew up,” Jonah Shapiro is an exception. The son of Sean and Kera Shapiro has been in business for himself since he was 14. Currently, he is balancing the responsibilities of running two businesses while taking commerce courses at Huron University in London, Ontario.
The entrepreneur’s business career began six years ago while in Grade 9 at St. John’s-Ravenscourt – evolving out of a business class he was taking at the school. “My project,” he recounts, “was marketing a golf shirt brand. After six months, the business was so successful that I expanded my product line to include team and club apparel.”
His first customers, Shapiro recalls, were students in his class. He then took over providing BBYO apparel. (He served as BBYO treasurer for two years.) He was soon providing apparel for local high school teams, businesses and specific events.
“It was rather challenging at first getting my foot in the door, he concedes. “Here I was, 14 years old, showing up and having had to have my father drive me to the appointments.”
Nonetheless, he made enough of an impression that he was soon receiving a lot of referrals.
Last September (in 2025), Shapiro began classes at Huron University with Advanced Entry to the Ivey School of Business at Western University in London, Ontario.
At the same time, he officially incorporated “Student Merch”- and expanded his reach nationally. The online Student Merch provides custom apparel and other merchandise for Canadian university groups.
Shapiro reports that he currently has contracts with student groups at Western, Queens, UBC, McMaster, McGill and York. “There are more than 300 universities across Canada,” he says. “We will soon have ambassadors at all of them.”
This past summer, the enterprising young man started a second business venture in his home town. “Benny’s Home Services” cleans windows. Shapiro reports that Benny’s provided its services over the summer to 325 customers in and around Winnipeg. This past summer, he says, the Benny’s team also provided its service to BB Camp – where Shapiro was a camper for many years as well as a counselor – free of charge.
He notes that the Winnipeg company has a crew of 14. With Student Merch, Shapiro handles all the managerial work by himself.
This fall, the young entrepreneur received some prestigious recognition. He was one of 12 students to participate in the Morrissette Institute for Entrepreneurship’ s Founders Program, which recognizes Western’s top student entrepreneurs and community builders and pairs them with alumni mentors, along with an opportunity for leadership roles within the Morrissette Institute. The inclusion in the program comes with a $20,000 scholarship.
The newest feather in Shapiro’s cap is his being invited to be a part of Tangerine Bank’s brand new Tangerine Business – a mobile-first digital banking platform for Canadian entrepreneurs and small businesses. Tangerine is Canada’s original digital bank.
“Tangerine asked entrepreneurs across Canada to help develop its new banking program,” he says. “I was invited to provide a young entrepreneur’s perspective.”
No doubt about it, to use an old phrase: “The world is currently Jonah Shapiro’s oyster,” and his potential would seem to be unlimited. I am sure readers will be interested to follow his career achievements over the coming years.
Local News
A local vocal extravaganza
By Dr. RAY SINGER I just experienced a revelatory weekend of superb vocal music, about which I wanted to share.
First, on attending Shaarey Zedek for Shabbat morning services I was pleasantly amazed at what was transpiring: Marlaina Sommer was beautifully singing her way through her own Bat Mitzvah service. Having married into a famous local musical family, I was not surprised also to hear her daughter and son-in-law, Sarah Sommer and Justin Odwak, sing – with their ethereal voices flowing over the congregants. Spouse and father Hillel provided percussion.
That was just for starters. My wife and I then attended the first concert in the Asper Jazz Series to hear the New York Voices in their Grand Finale concert tour, Winnipeg being the only Canadian stop on their tour.
Singing as a quartet for 38 years, their jazz singing was superb – with intricate harmonies, scat solos and amazing jazz vocals in the style of Lambert, Hendricks and Ross. They displayed exquisite control, and also interacted well with the audience.
Our final vocal musical experience was most revelatory and meaningful. This event was held on Sunday in the Laudamus theatre on the C.M. U. campus
It was organized by the Women’s Music Club of Winnipeg. Little did I know that club has been bringing in musicians of world stature for 130 years. If not for the kindness of our neighbours, Professors Harry and Mary Lynn Duckworth, we would not have known of this concert, entitled: “In a Dark Blue Night.” The title was written in both English and Yiddish in the program notes.
The music was performed by two wondrous musicians: Isabelle David, pianist and Sara Schabas, solo soprano. They performed a song cycle by the Pulitzer Prize-nominated, N.Y.C.-based Jewish composer Alex Weiser.
The first half of the concert consisted of Leiders by Viennese composers of the early to mid-20th century, all of whom were Jewish or in relationships with other Jewish composers. The composers included: Arnold Schoenberg, Alma Mahler, Erich Korngold, and others. Sara’s rendering of their songs and poems set to music was transcendent and emotive.
The narrator of theevent, Nolan Kehler, himself a musician and music radio host, was excellent in detailing the Zeitgeist around those Viennese composers and how they had to flee Vienna in the late ’30s. At least two were murdered in the Holocaust.
The second half of the concert was even more amazing. Alex Weiser composed music to accompany selected poems written by Jewish immigrants to New York early in the 20th century. Sara, having sung most of the songs in the first half in German, and one in English, then sang those poems beautifully – this time in Yiddish. Then, as a finale she sang a Gershwin medley. To add icing to this note-worthy cake, the pianist played the most challenging dramatic part of “Rhapsody in Blue,” knocking it out of the park
Thus, in one weekend I heard a Sarah and a Sara, and am grateful for our musical riches, especially brought to Winnipeg by both the Mennonite and Jewish communities. I am no music reviewer, but can appreciate the talent and artistry displayed by both Isabelle’s David and by Sara Schabas And, great news: Sara, who is from Montreal has landed a job teaching in the Desautels Faculty of Music. Hopefully many more of us will get a chance to hear her.
