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Interview with Cecil Rosner, author of “Manipulating the Message: How Powerful Forces Shape the News”

Cecil Rosner

By MARTIN ZEILIG “In a career that has spanned more than forty-five years, I have worked as a reporter, a researcher, an editor, a television producer, a senior producer, an executive producer, a bureau chief, a managing editor, and a news director,” writes award-winning investigative journalist Cecil Rosner in the Preface of his important and most readable new book, “Manipulating the Message: How Powerful Forces Shape the News.”
“Throughout this time, I have spoken to thousands of people and helped to create thousands of stories. The aim has always been to search out facts and report the truth.”
Mr. Rosner, who lives in Winnipeg, agreed to an email interview with The Jewish Post & News to discuss the book.


JP&N: Why did you feel it necessary to write this book?
CR: I wanted to share my experience with people about how the profession is practiced and how it has evolved. The main point I try to make is that there are powerful, well-funded forces, who are constantly pressuring the media to cover certain stories and cover them in ways that benefit them. Whether it is politicians, corporations, the police, the military, intelligence agencies or others, there is continuous pressure placed on the media to repeat particular narratives. This has always been the case, but it has been getting worse over the years, because the ranks of journalists are shrinking.
One pertinent statistic I note in my book is that Canada, in 1991, had about 13,000 reporters and about 23,000 PR and communication specialists. That’s a ratio of about two to 1. Thirty years later, in 2021, there are 11,000 journalists and nearly 160,000 people working in PR and communications. So for every journalist, there are 14 people trying to massage the message for that person. Because conventional newspapers and broadcast outlets are shrinking, due to the loss of advertising revenue to the likes of Facebook and Google, mainstream journalism is in crisis.
JP&N: Has the internet been a positive force overall in the field of journalism?
CR: Like most things, there are positives and negatives for every new technology or innovation. Overall, the Internet has made it easier for more voices to be heard and for more people to publish their views and opinions for a worldwide audience. For investigative journalists, the Internet presents an opportunity to research deeply into people and institutions. Of course the ease of communication has its downside when bad actors get involved. Similarly, social media has been both good and bad.
It’s now very easy to disseminate fake news and disinformation to a huge audience, but at the same time the Internet affords the tools to debunk fake claims if you are knowledgeable enough to use them. In the era before the Internet, powerful companies and entities served as gatekeepers of news flow, and today this is no longer as strong a force. But it is still the case that people and companies with lots of money can exercise a dominant influence online and manipulate messages in a more powerful way than ever before. The advent of AI will also produce both positive and potentially negative consequences for the same reasons.
JP&N: In your long and distinguished career as a journalist, what are the most significant changes you have seen?
CR: I have mentioned the Internet. The rise of advanced research methods, such as data and computational journalism, is another significant factor. Huge amounts of data can now be analyzed to discern trends and stories in ways that journalists could never do before the advent of computers. The same is true of visual techniques, and geo-locational tools that allow journalists to find stories in places they never could before.
Consider, for instance, satellite imagery and tools like Google Earth. By examining the world from the sky, journalists can now observe topographical changes over time, and draw conclusions about climate change, deforestation and other things. These techniques can also be used to verify competing claims about what happened during conflicts.
On the negative side, I have seen journalists stretched thinner and thinner, having to feed more and more platforms, and therefore not having sufficient time to verify claims and seek the truth. Another disturbing trend, which I discuss in my book, is the rise of so-called Influencer Marketing. This involves paying people with social media followings to propagate a particular message, or sell a product, or boost a policy. It’s one of the ways rich and powerful forces can manipulate ordinary people.
JP&N: What sort of improvements would you like to see in journalism?
CR: In my book I point to many things, but just to mention a couple: I think journalists need to wean themselves off press releases, which manipulate them into covering things others want them to. A press release will always be a necessary tool, but far more attention needs to be paid to investigative journalism, which aims to determine the truth of what happened.
I also think people should pay attention to the new start-up companies that have entered the news digital space over the last few years. These are small but nimble operations that have been doing some good work and breaking important stories. As mainstream outlets shrink, they have the potential to grow and do good stories.
Journalists also need to do a more thorough job of eliminating racist, sexist and colonial attitudes that have infected the industry, and all of society really, and damaged the way they have treated particular communities. I am thinking about racist attitudes that were reflected in the media and directed towards minority communities, Black, Indigenous communities and different peoples of colour. Journalism organizations need to better reflect the communities they serve, both in who they employ and the content they produce.
JP&N: What else would you like to share with our readers?
CR: If journalists are being misled, then the general public is being misled as well. It doesn’t have to be this way.
“Manipulating the Message: How Powerful Forces Shape the News”
by Cecil Rosner
(Dundurn Press 263 pg. $26.99)

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Volatility, Hit Frequency, and RTP: Why the Number Casinos Advertise Is the Least Useful One

The return to player percentage looks clean as a casino data point. It gives players a neat number, usually around 94% to 97% for many online slots, and that number feels easy to compare. A 96.5% game appears better than a 95.2% game. The problem starts when players treat RTP as a forecast for their next 50 spins or one evening.

You may find the RTP listed on slot pages on a leading online casino in Ontario, but the number only tells part of the story. Two games can share the same RTP and create different sessions: one may return small wins often, while the other may drain a balance before one bonus round changes everything.

The RTP Trap

Return to player (RTP) measures the theoretical share of total wagers a game returns across a very large number of rounds. In plain terms, a 96% RTP slot returns about $96 for every $100 wagered in the long run. That does not mean one player who deposits $100 should expect $96 back.

The trap sits in the word “theoretical.” RTP comes from the game’s math model. It works across huge samples, not personal sessions. A player can finish far above that percentage, far below it, or with nothing left after a short run of poor results.

Is it useless then? No, RTP can still help. It gives a baseline cost of play. Lower-RTP games cost more on average than higher-RTP games. Still, once a game passes a reasonable threshold, the next question matters more: how does it distribute that return?

Hit Frequency: The Number That Shapes Session Feel

Hit frequency tells you how often a game produces a winning outcome. This often misleads players because any win can count. A spin that returns $0.10 on a $1 bet may still count as a hit, even though the player lost $0.90 in real terms.

A game can feel active because symbols connect often, sounds play, and the screen keeps celebrating small returns. The balance may still fall. In many modern slots, “win” does not always mean profit on the spin.

Hit frequency answers one practical question: how much silence can you tolerate? Some players dislike long dry spells. Others accept quieter sessions because they chase bonus rounds or larger payouts.

The educational site Get Gambling Facts gives a useful distinction: RTP concerns the percentage of money returned over time, while hit frequency concerns how often a machine stops on a winning combination.

Volatility: The Risk Label Players Need More Often

Volatility, also called variance, describes how unevenly a game pays. Low-volatility games tend to return smaller amounts more often. High-volatility games hold more value in rare events: bonus rounds, premium symbols, multipliers, or jackpots.

Here is where RTP becomes less useful on its own:

  • A 96% low-volatility slot may give modest returns and longer play from the same balance.
  • A 96% high-volatility slot may burn through funds quickly unless the player hits a strong feature.
  • A progressive jackpot game may look exciting, but it often places more value on rare top prizes.

The same RTP can hide very different risk profiles. Players who ignore volatility often blame the casino or the game when the session follows its math design.

Why the Same RTP Can Feel So Different

Picture two slots with 96% RTP. Slot A pays small wins on many spins, has a modest top prize, and rarely creates dramatic balance swings. Slot B pays less often but offers a large max win and volatile bonus rounds. The advertised return matches, but the experience does not.

Slot A may suit a player who wants a slower bankroll drop and more regular feedback. Slot B suits someone who accepts sharper losses in exchange for a shot at a heavier payout.

A Better Way to Read a Slot Page

Most slot pages give players more clues than they notice. The trick is to read the details together rather than chase the highest percentage.

Start with RTP. If two games look similar, the higher number has better long-term value. Then check volatility. If the game uses terms such as high, very high, or extreme variance, lower your bet size or expect shorter sessions. Next, look at the paytable. A huge max win usually means the game saves a lot of its value for rare outcomes.

A sensible pre-play check looks like this:

  • RTP: What is the average long-term return?
  • Volatility: How rough can the session become?
  • Hit frequency: How often will the game show any wins?
  • Paytable: Where does most value sit?

To Conclude

Casinos advertise RTP because it looks objective, tidy, and easy to rank. Players should read it, but they should not give it more authority than it deserves. For long sessions, volatility may matter more than a small RTP difference. For comfort, hit frequency may explain the feel better than the payback rate.

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The Popularity of Simpler Slot Games in 2026: Review From Casino Online CrazyTower Experts

Online casinos now fill their libraries with numerous video slots that have dozens of functions, long bonus rounds, complex mechanics, and so on. Interestingly, despite this huge range of modern options, many Canadian visitors at sites like Casino Online CrazyTower here https://crazytower.com/ca/ no longer want complicated gameplay that requires constant attention and long explanations.

Simpler slots now attract a wider audience because they save time and create faster sessions. So, let’s figure out why this change happened and reasons for the popularity of simpler machines.

Why Many Players Are Returning to Basic Gameplay

Modern websites like Casino Online CrazyTower pushed complex video slots for years, but many people now prefer classic formats again. Simple gameplay has fewer interruptions and is simpler in terms of budgeting, which is important when you gamble for fun.

These are a few potential reasons explain why simpler slots became popular again in 2026:

  • Faster rounds. Symbols appear quickly, and rounds continue without long animations or extended bonus sequences.
  • Easier controls. Most classic slots have simple menus and familiar layouts that don’t confuse new visitors.
  • Smaller feature lists. Simple slots usually have standard wilds, scatters, and multipliers instead of dozens of random mechanics.
  • Better session flow. People spend more time on gameplay instead of reading explanations about symbols and special functions.
  • Lower visual pressure. Simpler slots use calmer designs and shorter effects that don’t overload attention.

Classic gameplay also suits mobile devices better because shorter rounds work well on smaller screens. Plus, many visitors now prefer games that start instantly and explain their mechanics within seconds.

Features That Make Simpler Slots Appealing

Simple machines at Casino Online CrazyTower and similar websites continue to attract attention because they have a high gameplay speed. Many classic titles also replicate older casino machines that people already know from physical casinos.

However, these aren’t the only factors that attract gamblers. So, check out this list:

  • Short bonus rounds. Free spins and multipliers finish quickly instead of interrupting gameplay for several minutes.
  • Common and standard paylines. Traditional layouts help people understand payouts without long explanations.
  • Faster loading times. Simpler graphics reduce waiting time on phones, tablets, and older computers.
  • Stable gameplay pace. Long cutscenes and constant pop-up notifications don’t interrupt the session.
  • Traditional themes. Fruit symbols, bars, sevens, and classic casino designs still attract large audiences.
  • Smaller menus. Important information appears immediately without complicated tabs or hidden sections.

Modern video slots often contain too many mechanics in a single game. Developers now combine expanding reels, random modifiers, mission systems, tournaments, and multiple bonus levels in one title. Many visitors lose interest because gameplay turns repetitive and overloaded with constant interruptions.

Compare this to a session when you get results immediately and aren’t interrupted. These still have free spins and even mini risk games, but not as loaded as innovative titles.

Conclusion

Simple slots usually create better replay value because people understand the mechanics immediately. Common and standard gameplay doesn’t cause frustration and allows faster decisions during casino sessions.

Many classic slots also function better during short breaks because rounds finish quickly without long bonus interruptions. That’s why simpler slots became popular again at many casinos, including Casino Online CrazyTower and such.

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