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The Last Chance

By ORLY DREMAN (Jerusalem, March 12) Every time I submit an article to this website, I hope that article will be more cheerful than the last one. This one has a little bit of light, but a lot more of the same, I’m sad to write.
There were families where some members were murdered and some taken hostage. Sometimes there were no family members left alive to fight for hostages’ return; that is when neighbors or coworkers began to fight for them. The returning hostages must cope now with the losses from Oct. 7th. The more losses they have, the more complicated the trauma. They find out they lost family members, their house, their security. They come out of a disaster into a new reality. Some of the returnees only found out when they returned that their nuclear family was wiped out. They are coping with a lot of bad news. The families who were busy fighting for their return never got a chance to deal with their own mourning. Other family members got a sign of life from their dear ones still in captivity, but only to hear that they were injured and in bad health. They are deep under the ground in tunnels, with no sun of course and sometimes alone in complete darkness for days on end… in cages tied to chains all the time. They sleep on the floor, shower once in a few months, get hardly any food or water. They eat, sleep and go to the toilet all in one small area, mold all around; the injured and sick get no medications. They were interrogated under torture. These are citizens we are talking about – not soldiers; there are only four soldiers left alive in captivity all living in inhumane conditions. The tunnels are very narrow and low, so if one picks up their head they bang into the ceiling. It has been like this for a year and a half, with weapons turned towards them all the time.
The women say they were beaten every day. (Some are already able to talk about sexual assaults). Some young women say they prayed to die because they experienced horrible things and hoped a war plane would destroy the building and the misery would stop; it was hell. In captivity they suffered psychological terror. They were told Israel does not want to bring them back, they will marry them off and turn them into Muslims. On the day of return sadistic Hamas made a cruel, frightening, humiliating reality show for the whole world to watch. Some of the hostages looked like they were released from Auschwitz. For example, they made one of the hostages say on stage: “I’m happy to return to my wife and children,” while Hamas knew they had already murdered them and his brother. The father himself knew nothing because in the tunnels there was no radio, they kept them disconnected from the outside world. The hostages went through things the brain and the heart cannot absorb.
They look so thin, some have lost 50% of their body weight. Family members who received them said they could not recognize them. The hostages who were kept together showed mercy and compassion towards each other; some were ready to exchange places with those who remained behind and sat in captivity with them. Several of them became more religious. The Saturdays of the returns of three hostages each week were days we all cried… tears of excitement, but also those of concern for the many who will not come back alive.
The Hamas monsters who do not have a drop of mercy and murder babies with their own hands with unimaginable brutality, would not even waste a bullet on them to spare their suffering. The whole world should see this wickedness – the photo of Shiri Bibas holding her two babies in her arms with her terribly frightful expression. Three generations of that family were wiped out; Shiri’s parents were also murdered. The heart of the whole country is shattered. There are two million Nazis in Gaza committing crimes against humanity. All the people in Gaza celebrated and cheered as the coffins passed by and the world did not condemn it. We will not forgive and not forget. Our soldiers found weapons in every home and every school, so there are no “uninvolved.”
At the Lifshitz’s funeral – the eldest hostage murdered in captivity and whose body was recently returned, his wife asked Hamas: “Who did you kill? The humane liberals who helped you every day, brought your sick to our hospitals, took care of you”…. The residents there were all so naïve. When the coffins of the Bibas family passed in the roads of Israel the buildings were lit in orange (the babies were red heads). The whole country was crying, including the news broadcasters. It was a national mourning day, people did not go to work or to school. Each coffin of a dead hostage receives a personal farewell ceremony. We are experiencing a collective trauma. The Israeli heart is very flexible, and our hearts are united during sadness and in moments of relief. The nation has not abandoned the families of the hostages for a year and a half. We demonstrate with them and strengthen them. There is nothing like this in the world – our partnership to destiny.
On the days of the hostages’ release people are in the streets with their cell phones glued to the news, shouting out loud the name of each hostage released into the hands of the Red Cross. We all feel at least some relief and comfort – which we have not felt in a long time. The hostages have turned out to be the families of our whole nation.

We recently took a tour of the Gaza Envelope and went into the small shelters spread out along the “Death Road” (Road 232). They are built to hold at maximum ten standing people, but when almost thirty youngsters ran into them and the terrorists threw hand grenades inside, the few who survived were those whose bodies fell on them and they played dead.
It is nice that a woman in Canada named her baby Alyn. Alyn was a seven year old girl murdered by Hamas together with her fiveyear-old brother and their parents in on Oct. 7th.
In saving lives there are no compromises. We are paying heavy prices to release our hostages, but leaving them there would be the highest price ever. The price now is for the oversight, not for the deal. Among the terrorists released in this recent deal were two who planned the shooting and murder attack of my cousin Rabbi Mark while he was driving his car in 2016. His wife and daughter were seriously injured and now the terrorists are walking around freely.

My American nephew’s house was burned down in the L.A fires. They had to move to another area. It is sad, but everything is relative. In Israel half the country had to evacuate- their houses burned down – some with their families inside. That is very painful.
We are living now in major uncertainty. Will the war renew in the next few days or will negotiations continue? Because this is the hostages’ last chance to return alive. If the fighting starts again, we will have to explain to our young grandchildren that running and hiding in the shelter is just a Hide and Seek game like in the Roberto Benigni movie (“Life is Beautiful”).
How does the world accept a situation where a terrorist group takes civilian hostages into captivity without millions in the world going out to demonstrate?
The country has no leadership, but the citizens do. There is no other country in the world that exhibits social cohesiveness like Israel; that is what holds us together.
Wishing you all a HAPPY PURIM!

Features

Every Rick Owens Sneaker You Should Know: A Complete Ranking

I’ve spent an embarrassing amount of time thinking about Rick Owens sneakers. Comparing soles in browser tabs at 2 AM, reading forum debates about leather quality across seasons. But it’s turned me into the person friends text when they want to know which pair to buy first — so at least it’s a useful obsession.

The thing about Rick Owens eu clothing is that sneakers are secretly the gateway. People see the draped jackets on the runway and assume that’s where Rick starts. For most of us, it starts with a pair of shoes that looked unlike anything else on the shelf. Here’s my ranking of every major silhouette.

Ramones: The Gateway That Started It All

If Rick Owens sneakers have a mascot, it’s the Ramones. Named after the punk band — these are Rick’s take on the classic high-top. Chunky rubber sole, waxed cotton laces, a toe cap that sits more forward than a typical Converse shape. The most recognizable silhouette in the entire lineup.

I recommend these as a first purchase to everyone. Easiest to style, most forgiving in proportion, and they age beautifully. Mainline leather runs $700–900. DRKSHDW canvas sits closer to $400–500 and works just as well daily.

Geobaskets: The Statement Maker

Take the Ramones, crank the volume up, and you get Geobaskets. Higher shaft, thicker sole, more visual weight. The proportions are deliberately aggressive — they look like they belong in a sci-fi film, and that’s the point.

Geobaskets are not a beginner shoe. The shaft height changes how your pants sit. They demand confidence. But if you’ve already got a couple of pieces from the Rick Owens collection and want to commit harder — this is the move. Leather pairs run $1,000+ and they’re worth it to the right person.

Abstract: The Low-Top That Actually Works

Rick’s low-top game was uneven until the Abstracts landed. These take the Ramones DNA — the sole shape, the toe box — and drop it to ankle height. Clean, sharp, unexpectedly versatile. I wear mine with cropped trousers in summer and they look as intentional as any designer shoe I own.

The Abstract solved a real problem: what do you wear when it’s too hot for Geobaskets but you still want that Rick silhouette? This. Browse the EU store during warmer months and you’ll see these sell fast.

Megalaced Runner: Where Rick Meets Athletic

When Rick started putting out runner-style sneakers, purists lost their minds. But the Megalaced Runner works because it doesn’t pretend to be a performance shoe. It takes the runner shape and twists it — exaggerated sole, dramatic lacing, materials that belong on a runway, not a track. The pick for someone who lives in sneakers but wants to graduate beyond Nike into something with more design weight.

Fogachine: The Platform Statement

The Fogachine is for people who’ve seen every other Rick sneaker and thought — “not enough.” The stacked platform sole is massive, borderline architectural. Closer to wearable sculpture than traditional footwear. I’ve tried them on and they’re surprisingly comfortable, but they require a very specific wardrobe commitment. If your closet is already deep into Rick Owens, they’re a natural endpoint.

Sizing and Mainline vs DRKSHDW

Rick Owens sneakers run about a full size large. A US 10 in Nike translates to roughly a 43 in Rick, maybe 42 depending on the model. Ramones and Geobaskets are the most generous. If you’re ordering from the official Rick Owens EU site, their size charts are reliable.

Every model comes in two tiers. Mainline is premium leather, made in Italy. DRKSHDW is the diffusion line — canvas, waxed cotton, denim — same silhouette, roughly half the cost. What nobody tells beginners: DRKSHDW is not a downgrade. Canvas Ramones develop a worn-in character that leather doesn’t replicate. If you shop Rick Owens online and see DRKSHDW — you’re not settling, you’re choosing.

Which One Should You Buy First?

Ramones. Always Ramones. DRKSHDW to start smart, mainline leather to start with a grail. Every other model builds on what the Ramones established. Once you own a pair, everything else in the Rick Owens EU clothing catalog makes more sense.

After that, the path is personal. Geobaskets for drama. Abstracts for warm weather. Megalaced Runners if you live in sneakers. Fogachines if you want to tower. Once you put on your first pair, regular sneakers start looking flat — that’s what twenty years of perfecting a sole shape does.

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Features

Big Numbers, Small Print: Why Simpler Promotions Often Deliver More

Few things catch the eye more than a giant red sign advertising a 50% discount on a popular product. Just seeing it makes shoppers feel they’ve struck gold. However, experienced shoppers aren’t easily convinced, having seen many impressive offers shrink to next to nothing by the time they reach the checkout. The headline-grabbing number is rarely the full story.

Most of the gap between the advertised saving and the one found at the till comes down to the small print. Conditions, thresholds and expiry dates can all chip away at the discount. That’s why a modest promotion can sometimes offer better value for money, even if it doesn’t look as appealing on the poster.

Why Bigger Doesn’t Always Mean Better

Large discounts, cashback promises and bonus rewards are expressly designed to stand out. They are bright, bold and hard to ignore. Still, the advertised value doesn’t always translate into the same real-world benefit. A promotion is only worth what the customer can use, and the conditions behind it, not the headline figure, determine that.

Imagine two clothing stores on the same floor of a mall. One is offering a 30% discount on purchases over $200. The other offers 10% off everything with no underlying conditions. A shopper looking for a $60 pair of jeans will get a guaranteed $6 off at the second store, and nothing at the first. In this case, the smaller offer gives the customer greater value.

This doesn’t mean a smaller promotion is always best. A person spending $300 in a shop will get the better savings at the first store. When studying competing offers, the real question is which deal best fits the customer’s spending intent in that moment.

The Fine Print Behind Everyday Offers

Conditions are a part of modern-day promotions. Common conditions include minimum spending levels, limits on qualifying products and specific redemption windows. Others tie rewards to loyalty program membership or require extra steps before the reward unlocks.

Reward schemes are a clear example. A coffee chain might award loyalty points for every order, which customers can redeem for a free coffee on a future visit. A grocery store might add store credit onto a shopper’s loyalty card but tie it to a 30-day validity period. Both offers hold genuine value, but only if customers return.

Neither offer is unreasonable, as businesses need to manage costs while encouraging customers to return. But sometimes, having the extra condition makes customers pause and question what an offer is really worth.

Where Simpler Rewards Pull Ahead

When a promotion has few conditions, it holds an advantage over others because it is easy to understand. A straightforward discount or a free item with no extra steps before redemption leaves little room for confusion. Shoppers know what they are getting, and the reward’s value is clear.

This differs from an offer that requires shoppers to make two separate purchases, complete a mail-in form and then wait six weeks for a rebate cheque. The rebate reward might be bigger, but many people never get far enough to claim it because the steps are too confusing or too long-winded. When the offer isn’t claimed, the advertised value means nothing.

The same distinction is visible across digital entertainment. An online casino offering free spins, for example, often includes clauses such as wagering requirements. This means that any winnings that come from these free spins can only be withdrawn once their total value has been bet through a set number of times. Yet some casinos understand that an offer with no wagering requirements is a good promotion that carries real weight among players.

Even so, these promotions are often not free of all conditions. Many casino offers are restricted by caps on winnings, short validity periods and a limit on which games can be played.

Same Principle, Different Industries

Travel companies also follow a similar promotional pattern. A cheap city break in Vancouver or a discounted cottage stay may appear only on certain dates or may include a non-refundable clause. Blackout periods are also common, meaning the discount can’t be used during busy times.

Subscription services often go down a slightly different route, with a low introductory price that increases after a few months. Many tie the reduced price to contract length, meaning a longer contract comes with a lower introductory price. Bundling services is another way to reduce prices. However, the value only exists when the customer actually uses all of the services they buy.

Video games work similarly, with in-game currency and other bonuses available to players in exchange for a set number of daily logins or for completing certain challenges within the game. While the industries vary, the underlying concept remains consistent. Rewards are available, but the value depends on what the customer needs to do to get them.

Why Businesses Build Complicated Offers

Consumers often blame companies and come to the belief that promotions are designed to trip shoppers up. However, the truth is more practical.

Promotions also need to benefit the business. Minimum spend thresholds and loyalty point accrual encourage customers to fill their baskets before checkout or give them a reason to return. Similarly, limited-time offers prompt immediate action by creating a sense of urgency. These are normal marketing tactics, and when implemented correctly, they deliver real benefits to both parties.

When a program is well designed, customers can earn consistent rewards over time rather than relying on a large upfront discount. If the business can balance its offers with clear explanations of the conditions behind them, customers are far less likely to be caught out.

How to Weigh Up an Offer Beyond the Headline

A simple way to judge a promotion’s value is to ask a few basic questions. What is the advertised saving or reward? Does it have any additional spending requirements to unlock? Are there any time limits for claiming the reward? And does the shopper meet the eligibility requirements in the first place?

Then it’s important to look at what the offer actually is and whether it is something that will be used. An offer that pushes a customer to buy something they never normally buy doesn’t really represent a saving.

An offer on a music streaming service is only useful for someone who listens to music. For someone who doesn’t even listen to music, the deal has no value, even at a reduced cost.

Reading Past the Headline

Big discounts and rewards can be highly beneficial, but only when customers understand the difference between the advertised value and what they’ll actually receive. A 30% discount that goes unused is worth nothing, while a 10% discount that applies to every purchase can offer real savings.

Although simple promotions tend to offer greater clarity surrounding conditions, more complex promotions can still be beneficial, provided they align with the customer’s existing plans or spending habits. However good the offer may seem, it is essential to weigh the value against the cost of obtaining it.

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Features

Arabs in the coalition – yes or no?

Paul Newman as Ari Ben Canaan and Jon Derek as Taha in a scene from "Exodus"

By MARTY GREEN The Jewish People are facing a moment of decision today which will define who we are for generations to come. Should we, or should we not, form a coalition government with the Arab parties?

There was a moment in our recent history where we faced a parallel question…or, if not in our actual history, at least in the historical narrative which defines us. I am talking about Leon Uris’s masterwork, “Exodus”. I read it as a teenager, and I can’t imagine that there are many Jews my age whose worldview was not fundamentally influenced by that story.

Our protagonist, Ari Ben Canaan, grew up close to the Arab village of Abu Yesha, where he became close friends with the mukhtar‘s son, Taha. Now, twenty years later, on the eve of the War of Independence, Taha’s father is gone and the young man is now the village leader. Arab irregulars have made themselves at home in the village, and are preparing there for the coming assault on Gan Dafna. Ari goes to see his old friend to ask for cooperation. (I am paraphrasing here:)

“You said we would always be friends.”|

“Times have changed. I am an Arab.”

“You are first of all a human being.”

“What do you expect me to do?”

“If you don’t rein in the irregulars we will have to attack Abu Yesha.”

“Is that what you want to do?”

“What do you expect me to do?”

The two are at an impasse. Then Taha speaks: “You said we were brothers, didn’t you? Well, if that is true, if you really meant it, then give me Jordana. Yes, give me your sister to be my wife; to bear my children…”

Ari’s fist shot out, sending Taha sprawling to a corner. He leaps up and instinctively grabs his knife and raises it towards Ari…

Now, let us pause in the telling, because I remember how I felt when I read this as a teenager. And I feel very differently when I read it today. Who was in the wrong? Was Taha in the wrong for demanding Jordana as a sign of brotherhood? Or was Ari wrong for responding with outrage?

I am all but certain that the answer to those questions is glaringly obvious to everyone who is reading here. And I am further all but certain that half of you choose Answer A and half of you choose Answer B.

Because that is exactly how the Jewish People appear to be divided on the question of whether or not to form a coaltion with the Arab parties who hold the balance of power. And the decision we make will have consequences just as far-reaching as the (fictional) decision made in the spur of the moment 80 years ago in the village of Abu Yesha.

Ari stood there dumbfounded by what he had done, unable to find the words to explain. But Taha understood perfectly well.

“Never mind”, he spoke. “You’ve told me everything I need to know. Now get out of my house, zhid!”

(It happens that the only copy of Exodus in my possession is an old samizdat version from the Soviet Union, kindly given to me many years ago by an elderly Russian immigrant. I couldn’t resist the chance to offer Taha’s final words using that particularly expressive insult from the Russian original. It also explains why my quoted passages are inexact, having passed from English to Russian and back again.)

And what is my point with all of this? It is the question of whether we should offer the Arab parties a place in the coalition government. From reading the online discussions, it is quite clear to me that we are just as divided on this question as we are on the Exodus question…should we or shouldn’t we. And each opposing side is equally vehement in the certainty that they are right.

What I can tell you for sure, is that if we make the choice which I fear, it will be just as it was between Ari and Taha. |If we manage to cobble together a coalition of parties that have nothing in common except a determination to keep 20% of our population out of the seats of power, we will have told the Arabs everything they need to know. I can only hope against hope that Eisenkot has the courage to do the right thing.

Ed. note: If you don’t remember this scene from the movie, that’s because it was only in the book.

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