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Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan
(New York Jewish Week) — In a city where love of babka borders on a religion, Adir Michaeli, founder of Michaeli Bakery, is the (you’ll pardon the expression) high priest of the confection.
You may not know his name, but if you love good babka, you probably know his product. Michaeli, 39, was once the pastry department manager and head pastry chef of Lechamim Bakery in Tel Aviv; there, Michaeli told the New York Jewish Week, he spent two years perfecting the babka recipe. When Lechamim founder Uri Scheft wanted to expand to the United States, he tapped Michaeli to help open Lechamim’s American cousin, Breads Bakery, in New York. Since opening in 2013, Breads has since become the gold standard for babka in New York.
After three years with Breads — which has since expanded to five locations in the city — Michaeli left the company to start his own business, which he said was a dream of his. Now, after a fitful start due to COVID, Michaeli Bakery has developed its own devoted following at two locations in Manhattan.
“People love these pastries,” said Michaeli, referring to New Yorkers’ embrace of the babka, rugelach and bourekas for which Breads, and now Michaeli, has become known.
Of course, it’s not like New Yorkers were suffering from a lack of babka prior to either bakery’s arrival. Lots of bakeries, notably Green’s Bakery of Brooklyn, had been making and selling the gooey, yeasted cake for decades. Local New York comedian Jerry Seinfeld even devoted an episode of his eponymous show to the sweet treat back in 1994.
But Breads brought a babka to New York unlike anything that New Yorkers had ever tasted before. It was made with a laminated dough, similar to croissants, and it was at once light, fluffy and rich, layered with butter, stuffed with Nutella and chocolate chunks, and glazed with a simple syrup. A couple of months after Breads opened on East 16th St. near Union Square in 2013, New York magazine food writers Robin Raisfeld and Rob Patronite anointed Breads’ babka as the best in the city.
“The business went boom!” Michaeli told the New York Jewish Week. Almost overnight, Breads went from a virtually unknown purveyor of Israeli pastries to an essential stop on the tourist food trail.
“Everyone starts to come and take pictures with the babka,” said Michaeli. During their first Rosh Hashanah, not long after the New York magazine article appeared, Michaeli said the bakery sold 3,000 loaves of babka in a single day.
(Co-founder Scheft left Breads in 2021 and now runs Bakey, a Boston bakery. As for Breads’ current ownership, a spokesperson said that Michaeli “had nothing to do with the creation of Breads Bakery’s Babka.”)
After leaving Breads, Michaeli considered opening up a bakery in Tel Aviv and briefly returned there, but, assessing the competition, he soon realized that his future was in New York.
“There was only one Israeli bakery in New York — more [of them] should come,” he said.
Living on the Upper West Side while working on his business plan and meeting with potential investors, Michaeli did some baking for Anat Sror, an Israeli-born caterer and owner of Cafe Petisco, a now-closed restaurant on the Lower East Side.
Sror knew that Michaeli wanted to start his own bakery, and though she had never invested in anybody before, she decided to back Michaeli. “He’s very talented, very passionate, and he knew exactly what he wanted to do,” said Sror. “He had a great business plan. Plus, we had worked together so I knew exactly what he is capable of. I felt it was a good risk to take.”
Sror helped Michaeli find a storefront not too far from Cafe Petisco. They both agreed it was not an ideal location, but it was within their budget. “We trusted that once people try his stuff and get to know the bakery, things will be easier,” Sror said.
Michaeli Bakery opened on Division St. on the Lower East Side in May 2019. Conceived as an “Israeli patisserie,” it sold pastries, cookies, cakes, cream cakes, cheesecakes, sandwiches and, on Fridays, challah.
Less than a year later, however, just as the bakery was developing a name for itself, the COVID-19 pandemic brought the city to its knees. As New Yorkers stayed home or left the city altogether, Sror shut her restaurant and catering concern. Meanwhile, Michaeli streamlined his bakery’s offerings, focusing on babka, rugelach and bourekas, dropping the sandwiches and cakes on his original menu.
During the long months of the pandemic, Michaeli said he worked round the clock, keeping the business open seven days a week and working as the establishment’s baker, barista and manager. On the bright side? “It gave me the flexibility to build the business over time,” he said.
His efforts paid off: Less than three years later, in March 2022, Michaeli and Sror opened a second location on East 90th St. and First Ave. “The decision to open on the Upper East Side was because customers kept saying it was too far to come to the Lower East Side,” said Sror.
Sensing “the vibe” uptown, according to Michaeli, he decided to make the bakery kosher. “My integrity is that if I’m kosher, I’m kosher,” he said, referring to his decision to have kosher supervision for both bakeries, and to close them on Saturdays and early on Fridays. “Uptown Sunday is super busy, we need the reset of Saturday. “
“My vision is that I do the best that I can,” he added. “Everyone on the team is the same. Every day should be 100%. There is no 99%. This is the DNA of the place.”
One loyal customer, art consultant Andrea Meislin, raves about the “chocolate-y, gooey and decadent” babka at Michaeli, what Meislin describes as “babka to die for.” In addition to the chocolate babka, Michaeli makes a vegan chocolate babka, cheese and cherry babka and halvah babka. His Galil bourekas, made with goat cheese, onion and za’atar, are very popular, too.
These days, the biggest challenge Michaeli faces, he said, is dealing with the enormous demand the holidays bring. “For Hanukkah, I sent the manager out to the line on the street, to say that we are sorry. We can’t catch up with demand,” said Michaeli. “We told customers [on line] to go away. It was horrible. It is a problem I am trying to solve.”
Moving forward, Sror is optimistic that the bakery will expand: “It will either be another location, perhaps on the Upper West Side, or we are thinking about making a bigger location to be able to produce a bit more,” she said. Sror hopes Michaeli will be able to expand his menu, perhaps by adding his classic, light Israeli cheesecakes, what Michaeli calls “Grandma Cheesecake.”
When asked what differentiates Michaeli’s baked goods from Breads’ or other bakeries’, the baker refused to compare, stating that he just aims to do the best he can, all the time. “If someone says this is better than this or that, I really don’t care,” says Michaeli. “There is no competition. This is what we do.”
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Qatari Money Corrupting Georgetown University, New Report Says
Students, faculty, and others at Georgetown University on March 23, 2025. Photo: ZUMA Press Wire via Reuters Connect
Georgetown University’s suspect relationship with the country of Qatar is the subject of another report which raises concerns about what the Hamas-friendly monarchy is getting in exchange for the hundreds of millions of dollars it spends on the institution for ostensibly philanthropic reasons.
Titled, “Qatar’s Multidimensional Takeover of Georgetown University,” the new report, by the Middle East Forum, describes how Qatar has allegedly exploited and manipulated Georgetown since 2005 by hooking the school on money that buys influence, promotes Islamism, and degrades the curricula of one of the most recognized names in American higher education.
“The unchecked funds provided by Qatar demonstrate how foreign countries can shape scholarship, faculty recruitment, and teaching in our universities to reflect their preferences,” the report says. “At Georgetown, courses and research show growing ideological drift toward post-colonial scholarship, anti-Western critiques, and anti-Israel advocacy, with some faculty engaged in political activism related to the Israeli-Palestinian conflict or anti-Western interventionism.”
Georgetown is hardly the only school to receive Qatari money. Indeed, Qatar is the single largest foreign source of funding to American colleges and universities, according to a newly launched public database from the US Department of Education that reveals the scope of overseas influence in US higher education.
The federal dashboard shows Qatar has provided $6.6 billion in gifts and contracts to US universities, more than any other foreign government or entity. Of the schools that received Qatari money, Cornell University topped the list with $2.3 billion, followed by Carnegie Mellon University ($1 billion), Texas A&M University ($992.8 million), and Georgetown ($971.1 million).
“Qatar has proved highly adept at compromising individuals and institutions with cold hard cash,” MEF Campus Watch director Winfield Myers said in a statement. “But with Georgetown, it found a recipient already eager to do Doha’s bidding to advance Islamist goals at home and abroad. It was a natural fit.”
MEF executive director Gregg Roman added, “Georgetown is Ground Zero for foreign influence peddling in American higher education. It has not only abandoned its mission to educate future generations of diplomat and scholars to represent US interests at home and abroad, but is working actively to undermine the foundations of American government and policy. No doubt they’re eager to get the money, but at base this evinces an ideological hostility to Western civilization.”
Georgetown’s ties to Qatar’s have aroused suspicion before.
In June, the Institute for the Study of Global Antisemitism Policy (ISGAP) released a report titled, “Foreign Infiltration: Georgetown University, Qatar, and the Muslim Brotherhood” a 132-page document which revealed dozens of examples of ways in which Georgetown’s interests are allegedly conflicted, having been divided between its foreign benefactors, the country in which it was founded in 1789, and even its Catholic heritage.
According to the report, the trouble began with Washington, DC-based Georgetown’s decision to establish a campus on Qatari soil in 2005, the GU-Q located in the country’s Doha Metropolitan Area. The campus has “become a feeder school for the Qatari bureaucracy,” the report explained, enabling a government that has disappeared dissidents, imprisoned sexual minorities without due process, and facilitated the spread of radical jihadist ideologies.
In the US, meanwhile, Georgetown’s Center for Contemporary Arab Studies and the Prince Alwaleed Bin Talal Center for Muslim-Christian Understanding “minimize the threat of Islamist extremism” while priming students to be amenable to the claims of the anti-Zionist movement, according to ISGAP. The ideological force behind this pedagogy is the Muslim Brotherhood, to which the Qatari government has supplied logistic and financial support.
Another recent Middle East Forum (MEF) report raised concerns about Northwestern University’s Qatar campus (NU-Q), accusing it of having undermined the school’s mission to foster academic excellence by functioning as a “pipeline” for the next generation of a foreign monarchy’s leadership class.
MEF found that 19 percent of NU-Q graduates carry the surnames of “either the Al-Thani family or other elite Qatari families.” Additionally, graduates from the House of Thani, the country’s royal family, are overrepresented in NU-Q by a factor of five despite being only 2 percent of the population.
The report also said that NU-Q uses its immense wealth, which includes a whopping $700 million in funding from Qatar, to influence the Evanston campus in Illinois, Northwestern’s flagship institution. “Endowed chairs, faculty exchanges, and governance links” reportedly purchase opinions which are palatable to the Qatari elite instead of investments in new NU-Q campus facilities and programs.
“The financial flows raise concerns about whether the Doha campus is a facade and whether the funding is in effect underwriting access and institutional influence rather than solely supporting the overseas campus,” the report continued. “The pattern at NU-Q mirrors the dynamic uncovered by the US Department of Justice in the 2019 Varsity Blues Case, where federal prosecutors exposed how a small group of privileged families exploited side-doors into elite universities through fraudulent athletic recruiting and exam manipulation. While the tactics differ, the structural similarity is clear: insiders repeatedly securing access that ordinary applicants could never obtain.”
Follow Dion J. Pierre @DionJPierre.
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France’s National Assembly Advances Bill to Combat Modern-Day Antisemitism
Procession arrives at Place des Terreaux with a banner reading, “Against Antisemitism, for the Republic,” during the march against antisemitism, in Lyon, France, June 25, 2024. Photo: Romain Costaseca / Hans Lucas via Reuters Connect
France’s lower house of parliament has advanced legislation targeting what it describes as “renewed forms of antisemitism,” including anti-Zionism and Holocaust minimization, drawing applause from Jewish leaders and sharp criticism from opponents who claim it could undermine free expression.
On Tuesday, the National Assembly’s Law Committee narrowly approved, by an 18-16 vote, a bill — introduced by Jewish MP Caroline Yadan — aimed at combating modern-day antisemitism and Israel-hatred amid growing hostility toward Jews and Israelis across France.
“Strong and decisive measures to send a clear message to our fellow citizens: France unconditionally protects everyone on its soil, guided by the force of the law, steadfast principles, and loyalty to its history,” Yadan wrote in a post on X.
Fière et émue de l’ADOPTION
, aujourd’hui en Commission des lois, de ma proposition de loi visant à lutter contre les formes renouvelées de l’antisémitisme.
Renforcement du délit d’apologie du terrorisme ;
— Caroline Yadan (@CarolineYADAN) January 20, 2026
With support coming largely from the governing majority and the far right and opposition from the left, the bill is now set to advance to the full assembly for further debate.
The new legislation seeks to strengthen existing law by punishing both explicit and implicit praise of antisemitism, equating praise of perpetrators with praise of antisemitic acts, and treating the downplaying or trivializing of terrorism as a form of support.
It would also reinforce laws against glorifying terrorism, establish a new offense for inciting the destruction of a state, and crack down on the trivialization and denial of the Holocaust.
“Today, anti-Jewish hatred in our country is fueled by an obsessive hatred of Israel, which is regularly delegitimized in its existence and criminalized,” Yadan said. This hatred, she continued, is “disguised under the mask of progressivism and human rights.”
“Antisemitism is never an isolated phenomenon,” the French lawmaker said. “It is always a warning. It is the first symptom of a violence that, sooner or later, spreads, expands, and strikes more broadly.”
“When it flourishes, it is our collective responsibility that falters. That is why we must act,” she added.
Debate over the bill comes as France continues to experience a historic surge in antisemitic incidents across the country following the Palestinian terrorist group Hamas’s Oct. 7, 2023, invasion of and massacre across southern Israel.
Yonathan Arfi, president of the Representative Council of Jewish Institutions of France (CRIF) — the main representative body of French Jews — welcomed the legislation, highlighting the importance of safeguarding freedom of expression while ensuring that hate speech threatening public safety is properly regulated.
“CRIF welcomes this initial adoption and underscores the importance of fighting hatred and discrimination within the Republic, whether antisemitic, racist, or in any other form,” the statement read
On the other hand, opponents of the bill warn that it could threaten free speech by blurring the distinction between antisemitism and legitimate criticism of Israel, potentially criminalizing ambiguous statements, irony, slogans, or political commentary.
“Turning public speech on the Israeli-Palestinian conflict into a penalized arena risks deepening divisions rather than easing them,” Socialist MP Marietta Karamanli said during the parliamentary debate.
La France Insoumise MP Gabrielle Cathala, representing the far-left political party, also opposed the legislation, arguing that it does little to effectively combat antisemitism.
“It does not protect Jews. It protects a policy – that of the State of Israel and its criminal leaders – a policy of apartheid, a colonial enterprise, and genocide of the Palestinian people,” she said.
According to experts and civil rights groups, anti-Israel animus has motivated an increasingly significant percentage of antisemitic incidents, especially following Hamas’s Oct. 7 atrocities, which resulted in the biggest single-day massacre of Jews since the Holocaust.
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US Congressional Challenger Says Incumbent Ritchie Torres ‘Bought, Controlled’ by Zionists
Jose Vega, a candidate for US Congress in New York’s 15th District, giving an interview. Photo: Screenshot
Jose Vega, a self-described journalist vying to unseat US Rep. Ritchie Torres (D-NY), claimed in a new campaign video that the incumbent was “bought and controlled” by Zionists while appearing alongside an anti-Israel social media personality.
On Tuesday, a video circulated around social media featuring Vega, who is running for US Congress as a Democrat/Independent, speaking with anti-Zionist pundit Erik Warsaw. The video featured images juxtaposing “Zio Rich Neighborhoods” and “Everyone Else Neighborhoods.”
“Zio” is an antisemitic slur brought into prominence by former Ku Klux Klan leader David Duke. While the term, derived from “Zionist,” has generally been deployed by white supremacists and other far-right extremists, it has more recently been used as well by anti-Israel activists on the progressive far left to refer to Jews in a derogatory manner.
“The Bronx is one of the poorest districts in America, but also has some of the richest Zionists millionaires in America, too,” Warsaw said in the video, standing next to Vega.
Nodding in agreement, Vega added, “Rich people like to live in areas where they can buy the politicians easily, like Ritchie Torres, who is bought and controlled by Zionist influencers and millionaires who all live in Riverdale.”
Riverdale, a leafy and affluent neighborhood nestled in the northwest portion of the Bronx, maintains a significant Jewish population. Vega implied that Torres only won because of low voter turnout from the heavily black and Latino areas of New York’s 15th Congressional District.
Torres responded to the video by lambasting his opponent and noting that Warsaw has praised podcaster Nick Fuentes, an avowed antisemite and Holocaust denier.
“My opposition sees antisemitism not as a tragedy but as a strategy,” Torres posted on X.
“One of my opponents appears in a despicably antisemitic video with Erik Warsaw, who once lionized Nick Fuentes — a notorious Holocaust denier — as a ‘hero.’ In that video, my opponent demonizes the Jewish residents,” the congressman continued.
My opposition sees antisemitism not as a tragedy but as a strategy.
One of my opponents appears in a despicably antisemitic video with Erik Warsaw, who once lionized Nick Fuentes—a notorious Holocaust denier—as a “hero.” In that video, my opponent demonizes the Jewish residents… pic.twitter.com/KVZ9CCPGyU
— Ritchie Torres (@RitchieTorres) January 21, 2026
Warsaw’s Instagram account features an array of videos making broadside attacks against Israel and invoking various antisemitic narratives. In one video, Warsaw promoted the “red ribbon campaign” — a direct parallel to the Israeli yellow ribbon campaign calling for the release of hostages kidnapped by Hamas — which accused the Jewish state of harboring 9,100 Palestinian “hostages” in prison. In another interview with political activist Diane Sare, Warsaw asked about the legitimacy of dual citizenship. In that clip, Warsaw sequenced a series of images accusing Israeli-Americans of having “dual loyalty,” invoking an antisemitic trope.
Vega, a progressive political organizer, entered the race in hopes of toppling Torres, an outspoken defender of Israel. Vega has thus far aligned himself with the far-left, anti-Israel arm of the Democratic party. On his social media profiles, Vega displays a Palestinian flag emoji next to his name.
Vega defines himself as an anti-establishment insurgent, seeking to upend the foreign policy status quo in Congress. On his website, Vega bemoans previous US foreign policy ventures in the Middle East, arguing that American intervention has made the region worse off. He claims that the plight of Gaza, which he has declared a so-called “genocide,” an extension of failed and immoral US foreign policy.
“The genocide taking place in the Gaza Strip and the West Bank is perhaps the most satanic manifestation of our foreign policy today, which regards Palestinians as just another roadblock to attaining strategic dominance in an area,” he wrote.
Torres, 37, a Bronx native who is both Afro-Latino and openly gay, has not shied away from supporting Israel. He has long framed his support for the Jewish state as part of a broader belief in liberal democracy and human rights and is known in Washington as one of the few progressive Democrats willing to challenge the party’s left flank on Middle East issues.
Beyond the Middle East, allies of Torres argue that since his election in 2020, he has secured federal funding for affordable housing, local infrastructure, and small-business relief while being instrumental in directing pandemic recovery aid to neighborhoods hardest hit by COVID-19.
New York’s 15th District, encompassing much of the South Bronx, remains overwhelmingly Democratic and majority black and Hispanic. The congressional district, one of the poorest in the nation, has a child poverty rate of 37 percent, according to the US Census Bureau, the highest in the country.