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Adir Michaeli, maestro of the babka, bakes his way into the heart of Manhattan
(New York Jewish Week) — In a city where love of babka borders on a religion, Adir Michaeli, founder of Michaeli Bakery, is the (you’ll pardon the expression) high priest of the confection.
You may not know his name, but if you love good babka, you probably know his product. Michaeli, 39, was once the pastry department manager and head pastry chef of Lechamim Bakery in Tel Aviv; there, Michaeli told the New York Jewish Week, he spent two years perfecting the babka recipe. When Lechamim founder Uri Scheft wanted to expand to the United States, he tapped Michaeli to help open Lechamim’s American cousin, Breads Bakery, in New York. Since opening in 2013, Breads has since become the gold standard for babka in New York.
After three years with Breads — which has since expanded to five locations in the city — Michaeli left the company to start his own business, which he said was a dream of his. Now, after a fitful start due to COVID, Michaeli Bakery has developed its own devoted following at two locations in Manhattan.
“People love these pastries,” said Michaeli, referring to New Yorkers’ embrace of the babka, rugelach and bourekas for which Breads, and now Michaeli, has become known.
Of course, it’s not like New Yorkers were suffering from a lack of babka prior to either bakery’s arrival. Lots of bakeries, notably Green’s Bakery of Brooklyn, had been making and selling the gooey, yeasted cake for decades. Local New York comedian Jerry Seinfeld even devoted an episode of his eponymous show to the sweet treat back in 1994.
But Breads brought a babka to New York unlike anything that New Yorkers had ever tasted before. It was made with a laminated dough, similar to croissants, and it was at once light, fluffy and rich, layered with butter, stuffed with Nutella and chocolate chunks, and glazed with a simple syrup. A couple of months after Breads opened on East 16th St. near Union Square in 2013, New York magazine food writers Robin Raisfeld and Rob Patronite anointed Breads’ babka as the best in the city.
“The business went boom!” Michaeli told the New York Jewish Week. Almost overnight, Breads went from a virtually unknown purveyor of Israeli pastries to an essential stop on the tourist food trail.
“Everyone starts to come and take pictures with the babka,” said Michaeli. During their first Rosh Hashanah, not long after the New York magazine article appeared, Michaeli said the bakery sold 3,000 loaves of babka in a single day.
(Co-founder Scheft left Breads in 2021 and now runs Bakey, a Boston bakery. As for Breads’ current ownership, a spokesperson said that Michaeli “had nothing to do with the creation of Breads Bakery’s Babka.”)
After leaving Breads, Michaeli considered opening up a bakery in Tel Aviv and briefly returned there, but, assessing the competition, he soon realized that his future was in New York.
“There was only one Israeli bakery in New York — more [of them] should come,” he said.
Living on the Upper West Side while working on his business plan and meeting with potential investors, Michaeli did some baking for Anat Sror, an Israeli-born caterer and owner of Cafe Petisco, a now-closed restaurant on the Lower East Side.
Sror knew that Michaeli wanted to start his own bakery, and though she had never invested in anybody before, she decided to back Michaeli. “He’s very talented, very passionate, and he knew exactly what he wanted to do,” said Sror. “He had a great business plan. Plus, we had worked together so I knew exactly what he is capable of. I felt it was a good risk to take.”
Sror helped Michaeli find a storefront not too far from Cafe Petisco. They both agreed it was not an ideal location, but it was within their budget. “We trusted that once people try his stuff and get to know the bakery, things will be easier,” Sror said.
Michaeli Bakery opened on Division St. on the Lower East Side in May 2019. Conceived as an “Israeli patisserie,” it sold pastries, cookies, cakes, cream cakes, cheesecakes, sandwiches and, on Fridays, challah.
Less than a year later, however, just as the bakery was developing a name for itself, the COVID-19 pandemic brought the city to its knees. As New Yorkers stayed home or left the city altogether, Sror shut her restaurant and catering concern. Meanwhile, Michaeli streamlined his bakery’s offerings, focusing on babka, rugelach and bourekas, dropping the sandwiches and cakes on his original menu.
During the long months of the pandemic, Michaeli said he worked round the clock, keeping the business open seven days a week and working as the establishment’s baker, barista and manager. On the bright side? “It gave me the flexibility to build the business over time,” he said.
His efforts paid off: Less than three years later, in March 2022, Michaeli and Sror opened a second location on East 90th St. and First Ave. “The decision to open on the Upper East Side was because customers kept saying it was too far to come to the Lower East Side,” said Sror.
Sensing “the vibe” uptown, according to Michaeli, he decided to make the bakery kosher. “My integrity is that if I’m kosher, I’m kosher,” he said, referring to his decision to have kosher supervision for both bakeries, and to close them on Saturdays and early on Fridays. “Uptown Sunday is super busy, we need the reset of Saturday. “
“My vision is that I do the best that I can,” he added. “Everyone on the team is the same. Every day should be 100%. There is no 99%. This is the DNA of the place.”
One loyal customer, art consultant Andrea Meislin, raves about the “chocolate-y, gooey and decadent” babka at Michaeli, what Meislin describes as “babka to die for.” In addition to the chocolate babka, Michaeli makes a vegan chocolate babka, cheese and cherry babka and halvah babka. His Galil bourekas, made with goat cheese, onion and za’atar, are very popular, too.
These days, the biggest challenge Michaeli faces, he said, is dealing with the enormous demand the holidays bring. “For Hanukkah, I sent the manager out to the line on the street, to say that we are sorry. We can’t catch up with demand,” said Michaeli. “We told customers [on line] to go away. It was horrible. It is a problem I am trying to solve.”
Moving forward, Sror is optimistic that the bakery will expand: “It will either be another location, perhaps on the Upper West Side, or we are thinking about making a bigger location to be able to produce a bit more,” she said. Sror hopes Michaeli will be able to expand his menu, perhaps by adding his classic, light Israeli cheesecakes, what Michaeli calls “Grandma Cheesecake.”
When asked what differentiates Michaeli’s baked goods from Breads’ or other bakeries’, the baker refused to compare, stating that he just aims to do the best he can, all the time. “If someone says this is better than this or that, I really don’t care,” says Michaeli. “There is no competition. This is what we do.”
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Like Trump, Hitler also wanted to build monuments to himself — so did Franco, Gaddafi and Alexander the Great
As the leader of Nazi Germany, Adolf Hitler laid out plans for structures that would serve as monuments to himself. His grandest scheme was predicated on his absolute certainty Germany would conquer the world: rebuilding Berlin into a Wagnerian monument to Teutonic superiority and renaming the city World Capital Germania.
Just as Hitler sought to inscribe himself onto Berlin’s skyline, Donald Trump has been pursuing his own form of self-mythologizing — having his name added to the Kennedy Center façade; proposing an arch larger than the Arc de Triomphe; floating other grandiose ideas meant to ensure the world doesn’t forget him.
All around the globe, wherever you find megalomaniacs you will find monuments to their egos. Among them are Francisco Franco’s “Valley Of The Fallen,” a colossal bust of Ferdinand E. Marcos on a hillside in the Philippines, Joseph Stalin’s Stalingrad, streets in Syria named after the Assads, a Libyan square named after Muammar Gaddafi, North Korean streets and institutional buildings named after the Kim dynasty, and a Turin stadium that bore Mussolini’s name.
It is clear that Donald Trump envisions himself as a member of this rogue’s gallery.
Alexander the Great is among the best-known world figures to immortalize himself in this way, by founding a city in Egypt and naming it Alexandria. He was followed six centuries later by Constantine the Great, who founded a new Roman capital on the Bosporus Strait and named it Constantinople. A 100-foot column topped with a gold-encrusted statue of the emperor dominated the city’s forum.
European wars in the 18th and 19th centuries sprouted multitudes of monuments to victorious leaders — glorious and otherwise. After Kaiser Wilhelm I’s armies defeated Denmark, Austria and France, the Germans raised gargantuan memorials that blended modern triumph with mythic antiquity. Many are still standing: towering figures of Germania, medieval emperors and legendary warriors.
“Herman the German,” an 82-foot-tall tribal chieftain in a winged helmet, and mounted atop an 88-foot temple-like pedestal, looms over the north German countryside with his sword raised as if daring anyone to challenge him. The figure is actually Hermann — the Germanized name of Arminius, as the Romans called the Cheruscan leader who annihilated three legions in the Teutoburg Forest in 9 A.D.
At the Deutsches Eck in Koblenz, an enormous bronze statue of Kaiser Wilhelm I astride his horse rises above the confluence of the Rhine and Moselle, announcing Germany’s arrival as a great power. Forty miles upstream, on the east bank of the Rhine, stands the Niederwalddenkmal, a 125-foot colossus celebrating Germany’s victory over France and the founding of the Reich in 1871.
On the other side of Germany, perched on a mountain in Thuringia is the Kyffhäuserdenkmal — 266 feet of terraces, arches and towers built to celebrate Kaiser Wilhelm I and the new German Empire he presided over. At its base sits a massive stone figure of Emperor Frederick Barbarossa, the 12th-century ruler who, according to legend, never died but sleeps inside the mountain, waiting to return when Germany needs him.
All of these monuments, bespeaking the glory of Germans and their ancestors, were repurposed by the Nazis to project a sense of historical inevitability — as if Hitler’s regime were the next chapter in a lineage stretching from Arminius to Barbarossa to Wilhelm I.
Long before Hitler became chancellor, Berlin already possessed grandiose monuments to Teutonic greatness: the Siegessäule (Victory Column) and the Brandenburg Gate, crowned by a bronze quadriga driven by Victoria, the Roman goddess of victory. Hitler and his architect, Albert Speer, envisioned even grander transformations. The centerpiece of World Capital Germania was to be a structure called the Volkshalle (People’s Hall), a domed monstrosity that would be able to hold 180,000 people. Also on the drawing board was a Triumphal Arch, so large that the Arc de Triomphe would have fit within its opening.
After France’s defeat in 1940, Hitler signed a decree asserting: “In the shortest possible time Berlin must be redeveloped and acquire the form that is its due through the greatness of our victory as the capital of a powerful new empire.”
Hitler added: “I expect that it will be completed by the year 1950.”
Obviously, Hitler didn’t last that long. Neither did work on “World Capital Germania.” And all across defeated Germany, the thousands of street signs bearing Hitler’s name came down and were replaced.
Donald Trump, perhaps glimpsing his own mortality, seems to be in a hurry to leave an indelible and grandiose imprint on the nation’s capital and beyond. Much of the country watched in disbelief as heavy equipment tore into the White House East Wing to clear ground for a super-sized new ballroom designed in the gilded idiom of America’s 47th president. His name newly affixed beside JFK’s on the façade of the Kennedy Center only amplified the sense that Trump is racing to secure the permanence he has long craved.
And he is far from finished.
His most extravagant project is one reminiscent of Hitler’s ideas for World Capital Germania — that “triumphal arch” that the White House has cast as a defining pillar of Trump’s legacy.
“The arch is going to be one of the most iconic landmarks not only in Washington, D.C., but throughout the world,” White House spokesman Davis Ingle declared.
But even as Trump pursues these monumental ambitions, he keeps running into the limits of democratic resistance. In one of the more brazen episodes, he told Senate Majority Leader Chuck Schumer that he would release long-delayed federal funds for a critical rail tunnel between New Jersey and New York if Dulles International Airport and Penn Station were renamed for him. Schumer refused, and the gambit collapsed.
The only way Trump managed to get his name onto the Kennedy Center was by replacing multiple board members with loyalists and then having himself appointed board chair. His newly installed board approved adding his name to the building’s façade — a move that cannot legally alter the institution’s official name, which only Congress can change. This particular gambit backfired, prompting a long list of prominent performers to cancel appearances in protest.
Trump’s plans for a grand arch could also face some obstacles, because of laws designed to protect the capital’s commemorative landscape.
Who knows how much of Trump’s ambitions to remake Washington, D.C. in his own image will come to fruition. But even if a Trumpian analog of Germania never arises, with the way he has disrupted this country and the world, he’s already molded himself into something like a menacing monument in human form.
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Jeremy Carl is latest Trump nominee facing Senate pushback over history of antisemitic remarks
(JTA) — A key GOP senator is opposing the appointment of a Trump nominee over his past remarks about Jews, the Holocaust and Israel, potentially dooming Jeremy Carl’s bid for a top State Department post.
Carl, who is seeking the role of Assistant Secretary of State for International Organization Affairs, drew scrutiny during his Thursday confirmation hearing for past writings and statements about Jews. Those included a 2024 interview on a podcast called “The Christian Ghetto” in which the first-term Trump official said, “Jews have often loved to play the victim rather than accept that they are participants in history.” On the same podcast, he opined that there was “an extent to which the Holocaust kind of dominates so much of modern Jewish thinking, even today.”
Following his appearance, Utah Sen. John Curtis, who chairs the Senate Foreign Relations subcommittee, announced he would not be supporting Carl’s nomination.
“After reviewing his record and participating in today’s hearing, I do not believe that Jeremy Carl is the right person to represent our nation’s best interests in international forums, and I find his anti-Israel views and insensitive remarks about the Jewish people unbecoming of the position for which he has been nominated,” Curtis said in a statement.
Carl, however, is continuing to push for the post on X. Since the hearing, he has used the platform to defend his performance and repost allies, including some who responded directly to Senate accusations of his antisemitism. Vice President JD Vance this week also shared a post of Carl’s, though not one directly related to his confirmation bid.
Carl also denied accusations from Democratic Sen. Chris Murphy that he is a white nationalist, though he continued to insist that “white culture” is under threat.
A Claremont Institute fellow, Carl was born Jewish but has since converted to Christianity. He served in the first Trump administration’s Interior Department and has argued that “white Americans are increasingly second-class citizens in a country their ancestors founded.”
The White House also continued to defend its pick of Carl after the hearing in a statement to the New York Times late Friday.
And at least one of Carl’s defenders is Jewish: Michael Rubin, a conservative historian and longtime government advisor on Middle East affairs, called the campaign against his former Yale classmate a “lynch mob” in the Washington Examiner on Tuesday.
Carl, Rubin wrote, “is a man whose record of action and allies belie any serious consideration that he is antisemitic, anti-Zionist, or racist.”
Carl’s grilling came days after Republicans booted another Trump appointee from the administration’s religious freedom commission over her remarks about Israel and Zionism during an antisemitism hearing.
If Carl’s bid fails, he would not be the first Trump nominee with a history of questionable comments about Jews to fail to clear the Senate — though other Trump officials remain in their positions despite histories of antisemitic posts.
On the “Christian Ghetto” podcast interview, Carl also gave advice to Christians “looking to convert Jews” like him. He did, however, reject certain conspiracy theories about cabals of Jewish power. “I’m very critical of, overall, the political stance and the sociology of the Jewish community, particularly in this century. It’s been very destructive overall. But I don’t think that that’s a result of a conspiracy,” he said. His other podcast appearances include Tucker Carlson in 2024.
His new role — if confirmed — would put him in a critical position of influence over U.S. policy related to the United Nations, at a moment when both Israel and the U.S. are highly critical of that governing body over its perceived anti-Israel bias.
That concerned Curtis, who said that Carl’s past comments that the U.S. “spends too much time and energy on Israel, often to the detriment of our own national interest” would damage his credibility at the UN.
“Share with me specifically, what in the US interest has been harmed by sustained American support of Israel?” Curtis asked. Carl did not directly answer the question, instead pivoting to criticizing the UN for antisemitism.
“In the UN context, I wish the UN would stop being antisemitic all the time, and so therefore we could stop — there’s a million other problems, like the Rohingya,” he said. Upon Curtis’s repeated questioning, Carl added, “I think diplomatic support of Israel in the UN context is absolutely critical.”
Curtis also noted that Carl seemed to agree with a podcast host’s remarks that Jews were “claiming special victim status because of the Holocaust” and that “the state of Israel is not a victim but instead a perpetrator,” among other remarks.
“This was your response: ‘Right, right, yeah, no, I mean, I think that’s true,’” Curtis said, of Carl’s appearance on the “Christian Ghetto” podcast.
“I do a lot of podcasts,” Carl responded, adding that he was “sure” his quotes were “accurate.”
Democratic Senators, including some Jews, were more forceful in condemning Carl’s remarks about Jews.
Sen. Jacky Rosen of Nevada, quoting a recent American Jewish Committee study that one in three Jewish Americans have experienced antisemitism, produced placards of some of Carl’s past pronouncements on Jews, including that “the Jews love to see themselves as oppressed.”
“To my colleagues that may consider voting for Mr. Carl’s nomination, understand what the vote signals,” she said. “It tells Jewish Americans they simply don’t matter.”
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Spike Lee says his pro-Palestinian NBA All-Star Game fit wasn’t meant as a dig against Deni Avdija
(JTA) — The director Spike Lee says he was not targeting the first Israeli NBA All-Star when he wore a pro-Palestinian outfit to the All-Star Game on Sunday.
Lee’s outfit which featured a keffiyeh-patterned sweater and flag-themed bag strap. Some of his critics charged that he had chosen the outfit especially because Deni Avdija, the Israeli star of the Portland Trail Blazers, was taking the court.
Lee put that idea to rest in a post on Instagram late Tuesday, saying that he had not known Avdija was Israeli because the Trail Blazers are a West Coast team. (Lee is a New York Knicks superfan.)
“There has been some conjecture about what I wore to the games on Saturday and Sunday. The clothes I wore are symbols of my concern for the Palestinian children and civilians, and my utmost belief in human dignity for all humankind,” Lee wrote. “What I wore was not intended as a gesture of hostility to Jewish people or to support violence against anyone, nor was it intended as a comment on the significance of Deni being an an All-Star.”
About his lack of familiarity with Avdija, whose World Team fell short in the round-robin contest featuring 28 NBA stars, Lee added, “He can BALL. NOW I DO KNOW.”
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