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Bob Born, Jewish maker of Peeps marshmallow candies, dies at 98
(JTA) — Ira “Bob” Born, the son of a Russian Jewish immigrant who founded the company that makes Peeps candies, has died. He was 98.
Born was the former president of Just Born Quality Confections, the 100-year-old family-owned candy company in Bethlehem, Pennsylvania, that makes Mike and Ikes, jelly beans and Goldenberg Peanut Chews, but is probably best known for the marshmallow treats that are staples in Easter baskets.
Just Born’s Jewish roots came as a surprise to this reporter, who in 2012 reported for the New Jersey Jewish News on the company’s acquisition of Goldenberg Peanut Chews, a venerable Philadelphia brand that had recently dropped its kosher “pareve” certification. Ross Born, Bob’s son and co-CEO of the company, explained the difficulty in sourcing ingredients for the candies and spoke about the family’s commitment to Jewish causes in the Lehigh Valley and beyond. (Peanut Chews are kosher dairy; Peeps are not kosher.)
He also spoke about his father’s innovations as head of the company, which the elder Born joined in 1945 after graduating from Lehigh University with a degree in engineering physics and service in the U.S. Navy. Born had been accepted to medical school but fell in love with the business.
After Just Born acquired a maker of marshmallow candies in 1953, Bob Born devised a way to greatly speed the process. At the Bethlehem factory, huge machines squirt armies of the chick-shaped confections onto a conveyer belt, on which they glide past little guns that paint on the eyes.
Bob Born also cut down on waste when he figured out what to do with Mike and Ike candies that emerged misshapen in the manufacturing process: He remelted the candies, added a hot cinnamon flavor to mask their original taste, and repurposed them as Hot Tamales.
“That was his nature. He didn’t say, ‘No, we can’t do something.’ He said ‘Well, we’ll figure it out,’” Ross Born told the Lehigh Valley News.
Bob Born was born on Sept. 29, 1924, in New York City. His father, Sam Born, had been a rabbinical student from Berdichev, Ukraine, before his family fled to Paris, where he learned the art of chocolate-making. After opening a factory and store in Brooklyn, Sam brought his brothers-in-law, Irv and Jack Shaffer, into the business. A nephew, David Shaffer, is currently board chair and co-CEO of Just Born.
Bob Born retired after almost 40 years at Just Born and moved to Florida, where he was chairman of a literacy program in an underserved community.
In addition to his talents as a candymaker, Born was a musician, woodworker, chess player and photographer, according to his son. In 2019, the city of Bethlehem declared Feb. 15 as “Bob Born Day.”
Ross, a past president of the Jewish Federation of the Lehigh Valley, told the local newspaper that his father will be remembered as a “real mensch” — Yiddish for a person of integrity and honor.
“He was a kind person, he was generous with his talents, sharing his abilities. He was very fair minded: he wanted to embrace differences rather than just tolerate them,” Ross Born said.
The family asked that contributions be made to the American Technion Society, Israel Guide Dog Center or any literacy program.
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Historic Early 20th Century Railcar Gets Installed at Boston’s Unfinished Holocaust Museum
A historic railcar being installed in the Holocaust Museum Boston on Nov. 25, 2025. Photo: Holocaust Museum Boston
A restored early 20th-century railcar that was believed to be the type used to transport Jews to extermination camps across Nazi-occupied Europe during Word War II was installed on Tuesday morning in the Holocaust Museum Boston, which is still being built.
The railcar was lifted by a 173-foot-tall tower crane and installed on the fourth floor of the museum currently under construction across from the Massachusetts State House. The railcar is over 30 feet long, 12 feet high, 8.75 feet wide, and weighs more than 12 tons. A group of supporters, city leaders, government officials, Jewish communal leaders, and other community representatives gathered on Tuesday morning to see the railcar’s installation.
“The hardest truth this railcar forces us to confront is this: the Holocaust was not carried out by the Nazis alone. It was carried out by people, ordinary people, who kept the trains running, who stamped the papers, who followed schedules, who chose silence over courage. The machinery of genocide ran because countless individuals did their everyday jobs and looked away,” said Jody Kipnis, co-founder and CEO of Holocaust Museum Boston, before the installation. “This railcar will stand at the heart of the Holocaust Museum Boston to confront that truth.”
The railcar was donated by Sonia Breslow of Scottsdale, Arizona, whose father was among less than 100 people who survived the Treblinka concentration camp, where 900,000 others were murdered. Breslow’s father was transported to the extermination camp in a railcar like the one installed at the Holocaust Museum Boston. He immigrated to Boston after surviving the Holocaust.
“Seeing this railcar lifted into its new home took my breath away,” said Breslow. “My father survived a transport to Treblinka in a car just like this. Most who were taken there did not survive. For this railcar to be in Massachusetts, a place where he rebuilt his life, is deeply personal. It ensures that his story, and the stories of millions, will never be forgotten.”
The railcar was discovered in a junkyard in Macedonia in 2012, shipped to the United States, and stored in Arizona before being transported to Massachusetts for conservation. Over the past six months, it was restored by renowned conservator Josh Craine of Deadalus, which is a company that has focused on the conservation of historic artifacts, sculptures, and architectural ornaments since 1989.
The railcar will provide an immersive experience for visitors once the Holocaust Museum Boston opens in late 2026. Visitors will be able to walk through the railcar and it will be displayed by a protruding bay window, making it visible from the street. Outside, people walking by will see museum guests enter the railcar but not leave, “an intentional design symbolizing the millions who never returned and the freedoms that were stripped away,” the museum explained.
“This railcar is not just an artifact, it’s a witness,” added Kipnis. “We want visitors to feel its weight, to understand that millions of people stood where they will stand. Our mission is to transform that understanding into moral courage. At a time of rising hate, the urgency of this museum has never been greater.”
Operated by the Holocaust Legacy Foundation, the Holocaust Museum Boston will be New England’s only museum dedicated exclusively to Holocaust education and the first new museum to be built in Boston in over 20 years.
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Russia Rules Out Big Concessions on Ukraine as Leak Shows Witkoff Advised Moscow
Russian President Vladimir Putin welcomes US President Donald Trump’s envoy Steve Witkoff during a meeting in Moscow, Russia, Aug. 6, 2025. Photo: Sputnik/Gavriil Grigorov/Pool via REUTERS
Russia will make no big concessions on a peace plan for Ukraine, a senior Russian diplomat said on Wednesday, after a leaked recording of a call involving US envoy Steve Witkoff showed he had advised Moscow on how to pitch to Donald Trump.
Witkoff is expected to travel to Moscow next week with other senior US officials for talks with Russian leaders about a possible plan to end the nearly four-year-old war in Ukraine, the deadliest in Europe since World War II.
Ukrainian President Volodymyr Zelenskiy said on Tuesday he was ready to advance the US-backed framework for ending the war and to discuss disputed points with the US president in talks that he said should include European allies.
Kyiv and its European allies are worried that details of the plan leaked last week show it bows to key Russian demands – barring Ukraine‘s NATO entry, enshrining Russian control of a fifth of Ukraine, and limiting the size of Ukraine‘s army.
Trump later said progress was being made and Moscow was making concessions even though the war – in which Russian forces have been advancing – was only going to move “in one direction.”
But, while welcoming the Trump administration’s efforts, Russian Deputy Foreign Minister Sergei Ryabkov told reporters in Moscow on Wednesday: “There can be no question of any concessions, or any surrender of our approaches to those key points.”
TRANSCRIPT OF WITKOFF-USHAKOV CALL LEAKED
Moscow also raised concerns about the leak to Bloomberg News of the transcript of a call between Witkoff and Putin’s foreign policy aide Yuri Ushakov in which the US envoy advised Ushakov on how to pitch a peace plan to Trump.
Trump, on Air Force One, brushed aside a question from a reporter about why Witkoff appeared to be coaching Russian officials as simply “what a dealmaker does” and “a very standard form of negotiation.”
But Russia said the leak was an unacceptable attempt to undermine peace efforts and amounted to hybrid warfare.
Ushakov said he had used WhatsApp to speak to Witkoff on several occasions and the Russian newspaper Kommersant, which interviewed Ushakov, ran a story headlined: “Who set up Steve Witkoff?”
Bloomberg said it had reviewed a recording of the call. It was not clear how Bloomberg got the recording of the conversation.
A Bloomberg News spokesperson said: “We stand by our story.”
TOO EARLY TO TALK OF PEACE, KREMLIN SAYS
Trump said on Tuesday Witkoff would meet Putin and that Jared Kushner, who helped negotiate the deal that brought about an uneasy ceasefire in the Gaza war between Israel and the Palestinian terrorist group Hamas, would also be involved.
“As for Witkoff, I can say that a preliminary agreement has been reached that he will come to Moscow next week,” Ushakov told reporters.
Asked by reporters whether a peace deal was close, Kremlin spokesman Dmitry Peskov was quoted by Russian news agency Interfax as saying: “Wait, it’s premature to say that yet.”
Russian forces control more than 19% of Ukraine following Moscow‘s 2022 invasion, and have advanced in 2025 at the fastest pace since 2022, although the advances remain slow and Kyiv says Russia has incurred heavy losses to achieve them.
Ukraine and its European allies echo former US President Joe Biden in saying the invasion is an imperial-style land grab for which Moscow must not be rewarded.
Putin casts the war as a watershed moment in relations with the West, which he says humiliated Russia after the Soviet Union fell in 1991 by enlarging NATO and encroaching on what he considers Moscow‘s sphere of influence.
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Vast Trove of Medieval Jewish Records Opened Up by AI
A researcher of MiDRASH, a project dedicated to analyzing the National Library of Israel’s digital database of all known Hebrew manuscripts using Machine Learning, including manuscripts from the Cairo Geniza, holds up a 12th century fragment of a Yom Kippur liturgy in Jerusalem, Nov. 24, 2025. Photo: REUTERS/Ronen Zvulun
Researchers in Israel are hoping to make new discoveries about Jewish history by loading a digital database of manuscripts stretching back a thousand years into a new transcription tool that uses artificial intelligence.
The Cairo Geniza, the biggest collection of medieval Jewish documents in the world, has been the object of countless hours of study by scholars for more than a century but only a fraction of its over 400,000 documents have been thoroughly researched.
Although the entire collection has already been digitized and is available online in the form of images, most of its items have not been catalogued, many are disordered fragments from longer documents, and only around a tenth have transcriptions.
By training an AI model to read and transcribe the old texts, researchers will now be able to access and analyze the whole collection far more quickly, cross referencing names or words and assembling fragments into fuller documents.
“We are constantly trying to improve the abilities of the machine to decipher ancient scripts,” said Daniel Stokl Ben Ezra of the Ecole Pratique des Hautes Etudes in Paris, one of the principal researchers in the MiDRASH transcription project.
The project has already made significant progress and could open up the documents – written in Hebrew, Arabic, Aramaic, and Yiddish in a wide variety of handwritten scripts – to many different researchers, Stokl Ben Ezra added.
Transcriptions from more difficult manuscripts are reviewed by researchers for accuracy, helping to improve the AI training.
“The modern translation possibilities are incredibly advanced now and interlacing all this becomes much more feasible, much more accessible to the normal and not scientific reader,” he said.
Funded by the European Research Council, the project is based on the National Library of Israel’s digital database of the Cairo Geniza documents and brings together researchers from several universities and other institutes.
ANCIENT STOREROOM
One document transcribed by the project is a 16th century letter in Yiddish from Rachel, a widow from Jerusalem, to her son in Egypt with his reply written in the margins telling of his efforts to survive a plague sweeping through Cairo.
A Geniza is a synagogue’s repository for significant documents that are ultimately intended for ritual burial, and the one found in the Ben Ezra synagogue in historic Cairo had a dry atmosphere ideal for the preservation of old paper.
Cairo surpassed Damascus and Baghdad in the Middle Ages as the greatest city of the Middle East, a center of global trade, learning, and science and home to a thriving Jewish community, later expanded by refugees fleeing newly Christian Spain.
The great Jewish philosopher Maimonides, who was physician to the family of Saladin, the famous Muslim sultan who ousted the crusaders from Jerusalem, worshipped at the Ben Ezra synagogue while living in Cairo.
As dynasties and empires rose and fell, the community quietly went about its daily life, its religious authorities filling the Geniza with the rabbinical arguments, civic records and other detritus of administrative and intellectual business.
The Geniza’s astonishing haul of records and papers, including some written by Maimonides himself, was discovered by scholars in the late 19th century but, although it has been studied ever since, its enormous size means huge gaps remain.
“The possibility to reconstruct, to make a kind of Facebook of the Middle Ages, is just before our eyes,” Stokl Ben Ezra said.