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How one of North America’s largest Conservative congregations added 900 new members in 8 months

This article was produced as part of JTA’s Teen Journalism Fellowship, a program that works with Jewish teens around the world to report on issues that affect their lives.

TORONTO (JTA) —  At a time of declining synagogue affiliation rates and following a pandemic slump, one of North America’s largest Conservative congregations gained 900 new members in just eight months.

Launched in July 2022, an initiative called the Generations Membership Program attracted young families to Beth Tzedec Congregation here by removing membership dues for anyone under the age of 40.

The success of the no-dues model surprised leaders of the synagogue, whose next challenge is to strengthen the connections between the new members and the congregation.

“We were all surprised by how much uptake there was,” said Yacov Fruchter, the synagogue’s director of Community Building and Spiritual Engagement, Yacov Fruchter.

With over 4,000 members, Beth Tzedec is one of the largest Conservative congregations in North America. However, over the past decade, Beth Tzedec has suffered from a decline that has affected the Conservative movement, once North American Judaism’s largest denomination. In 1971, 832 congregations identified with the movement, a number which dropped to 562 by 2020. The number of Conservative Jews also dropped from 1.6 million at its peak to a half million by 2020, according to data from the 2020 Pew Research Center survey of U.S. Jews.

The decline of the Conservative movement left Beth Tzedec struggling to attract new members while old families fell out of touch with the congregation. “Ten years ago, our membership was at 2,400 households, but I think that number was inflated,” said Rabbi Steven Wernick, its senior rabbi. “Into the pandemic, we saw membership drop to 1,700-1,800 paying units,” or families. That’s a decline of approximately 25% over the 2010s.

As director of education, Daniel Silverman oversees Beth Tzedec’s congregational school as well as bar/bat mitzvah educational programs. Silverman said that it was difficult to attract and maintain younger congregants due to shifting cultural perspectives and financial stresses that have worsened over recent years

“It was hard to help people understand that synagogue was worth their time when we put up a relatively high [financial] barrier,” said Silverman. “People of this generation are not going to be inclined to join and pay money to join a synagogue in the way that their parents and grandparents were.”

Beth Tzedec’s membership dues are adjusted for each family unit depending on how much the family can pay. That doesn’t mean that membership is cheap, however. For the highest-earning members of the congregation, dues can be up to $6,000 annually per family. 

Ariel Weinberg, 17, belongs to Beth Tzedec and participated in Silverman’s bat mitzvah educational program. When she becomes an adult, she said she would be happy to pay a portion of her salary for synagogue membership but wants her experience to be more than simply attending for the High Holidays. 

“That’s a lot of money to put forth every month when I only use it twice per year,” Weinberg said. 

Voluntary dues programs like Beth Tzedec’s have been growing in recent years. Synagogues adopting the model cite research showing that potential members see belonging to a synagogue as less of an obligation and instead want to be shown what a synagogue has to offer, as Rabbis Kerry Olitzky and Avi Olitzky argued in their 2015 book on membership models.  

Wernick said that the way younger generations view synagogue membership is fundamentally different from previous generations. 

“The traditional synagogue membership model was pay first and engage later. So what we decided to do was, engage first, and then we’ll talk about money later,” Wernick said. 

Boosting membership on paper is one thing; creating active, engaged members who show up for worship and take part in programming is another. To demonstrate Beth Tzedec’s commitment to engaging the new cohort, the shul recently hired an engagement specialist and the board is also in the process of hiring a new cantor or rabbi. Leadership has also committed to meeting one-on-one for a “coffee date” with each new member of the congregation to strengthen new connections. 

“The goal is to make a place as large as Beth Tzedec feel small and personal,” said Silverman.

Leadership’s attempts to better connect with congregants have already resonated well with new members. After Rebbecca Starkman and her family joined Beth Tzedec in September 2022, her husband met with Wernick as part of the “coffee date” initiative. 

“He really, really enjoyed it,” said Starkman. “It also made him feel connected, connected and comfortable.”

When Wernick became Beth Tzedec’s chief rabbi in 2019, he set out to address Beth Tzedec’s membership woes. As the former CEO of the United Synagogue of Conservative Judaism, the congregational arm of Conservative Judaism, he used his expertise to devise a plan that would reverse the previous trend in Beth Tzedec’s affiliation. 

“What I attempted to do at USCJ was to help synagogues reinvent themselves for the 21st century,” Wernick said. 

Part of that idea, said Beth Tzedec’s president, Patti Rotman, meant rethinking the congregation’s membership model. “It couldn’t just be transactional. It had to be transformational,” Rotman said.

Prior to the implementation of the Generations program, Beth Tzedec had attempted strategies to improve engagement. Previously, membership for families under the age of 25 was set at only $50 per year. The congregation was able to support this program as membership dues only accounted for 30% of operating income, the rest coming from other sources. 

According to Wernick, as of 2022, only 5% of Beth Tzedec’s operating income came from families under 40. As such, the switch to no-fee membership for the under-40 cohort did not cause a significant financial impact.

“So you already had a circumstance where those over 40 were already paying for those under 40,” Wernick said.  

In the months prior to the implementation of the Generations Membership Program, Beth Tzedec undertook a significant amount of research into synagogue engagement in Toronto. Based on the 2018 Environics Survey of Jews in Canada, they learned that 70% of Jewish Canadians belonged to a congregation, more than double the percentage in the U.S.

“If there’s 200,000 Jews in the GTA [Greater Toronto Area], then 30% are not affiliated,” said Wernick, “and then if you break it down by how many people are in their 20s and 30s, we’re talking about 16,000 Jews.” Out of the 16,000, Wernick estimates that approximately 30% grew up as part of the Conservative movement, while 30% grew up unaffiliated. 

Geographic research told Wernick that prior to July 2022, there were around 500 households in the vicinity of Beth Tzedec in need of a shul.

Rabbi Steven Wernick, senior rabbi of Beth Tzedec in Toronto, previously served as CEO of the United Synagogue of Conservative Judaism. (Courtesy of USCJ)

Beth Tzedec was able to focus its social media campaigns on neighborhoods with the greatest concentration of young and unaffiliated Jews in the vicinity. 

“We targeted the unaffiliated, we targeted the previously affiliated to Beth Tzedec, but who had dropped off for more than three years, and we targeted based on geography,” as well as the study by Environics and information from UJA-Federation of Greater Toronto.

Even with the sophisticated marketing campaign, Wernick said that the synagogue expected it would only gain around 20-50 new households per year. 

“Just because you give it away for free doesn’t mean that people are going to come,” said Wernick. 

By the end of the first day of advertising, 50 new families had signed up.

“We are well over 420 new households,” Wernick said. Seventy-five percent of the uptake are brand-new members while the remainder are former Beth Tzedec members who had fallen out of the fold for more than three years. 

The 420 household figure represents mainly families, as well as couples and individuals. Beth Tzedec President, Patti Rotman, estimates that approximately 900 new individual members became part of the synagogue in the eight months since the program was inaugurated. 

When it comes to reinvigorating community life, gaining new members is not the only task at hand. 

The membership drive “is only mile one of a marathon,” said Silverman.

“The most difficult part is, how do you then keep people connected?” said Fruchter. “You have to have the capacity to develop the relationships that you are starting.”

As self-identified Modern Orthodox Jews, Rebecca Starkman and her family attend synagogue regularly. Because her primary congregation only meets every other week, Starkman had been attending Beth Tzedec for years prior to joining under the Generations program.

“I had been attending loosely since since 2015,” said Starkman. “We had always been members at this other congregation but had not joined Beth Tzedec until this past September.”

Starkman said that it was the financial barrier that had been preventing her and her family from officially joining Beth Tzedec. 

“We didn’t feel like we had enough finances to pay membership at two organizations,” said Starkman. “The program definitely gave us the motivation to make the leap to being part of the shul.”

Starkman said that she knows of other families who were also in her situation, attending Beth Tzedec services without becoming official members due to the financial barrier. 

“There are three other families who did the same thing we did,” said Starkman. However, one family was over 40 and still could not join the congregation under the program. Nonetheless, for families who are lucky enough to be covered, Starkman said that the program is definitely a motivating factor to join Beth Tzedec. 

Weinberg said that the Generations program will also improve diversity within the congregation.

“Our mandate really is to build a stronger Jewish future with youth and young professional engagement as our priority. And to go with that,” said Rotman, “we are also at the forefront of equity and inclusion.” 

According to Rotman, Beth Tzedec maintains a vigorous diversity and inclusion committee dedicated to ensuring that the synagogue is an inclusive environment for everyone. 

Given the local renaissance that Beth Tzedec has undergone, Rotman stresses the importance of bringing down barriers as the best way for synagogues to engage the current generation of Jews. 

“Our goal is to inspire and enable Jews to live meaningful Jewish lives and the best way [to do so] for the under-40 cohort is to remove the barrier to membership,” Rotman said.  


The post How one of North America’s largest Conservative congregations added 900 new members in 8 months appeared first on Jewish Telegraphic Agency.

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‘Brazen Attacks’: Antisemitism Turns Increasingly Violent in the West

CCTV footage of a Jewish man getting stabbed by an attacker in Golders Green area, which is home to a large Jewish population, in London, Britain, April 29, 2026, in this screengrab taken from a social media video. Photo: Social Media/via REUTERS

Across North America and Europe, antisemitism appears to be entering a new, more dangerous phase, with Jewish communities facing a growing wave of shootings, assaults, arson attacks, and violent intimidation even as overall incident totals in some countries begin to dip after the surge that followed Hamas’s Oct. 7, 2023, atrocities in Israel.

In Canada, early 2026 data already indicate the country is on track to see its most violent year against the Jewish community in recent memory, with more violent antisemitic attacks recorded so far this year than during all of 2025, according to the Jewish advocacy group B’nai Brith Canada.

In total, 11 violent antisemitic attacks have already been recorded across the country since the start of 2026, surpassing the 10 violent incidents documented during all of last year, when more than 6,800 antisemitic cases were reported nationwide.

“These brazen attacks on Jewish Canadians are a sign of a crisis of antisemitism that has spiraled out of control,” Simon Wolle, chief executive officer of B’nai Brith Canada, said in a statement.

“Violence such as this, which has escalated from targeting synagogues to targeting Jewish people directly, does not occur in a vacuum. It is what happens when governments fail to act despite mounting evidence that antisemitism is becoming more normalized and dangerous,” Wolle continued.

Last week, a group of Jewish worshippers standing outside the Congregation Chasidei Bobov synagogue in Montreal was targeted in a drive-by shooting, leaving one person with minor injuries.

A week earlier, three visibly Jewish residents were targeted in a separate antisemitic attack when suspects opened fire with a gel-pellet gun, causing minor injuries.

In the United States, overall antisemitic incidents declined in 2025, but violent attacks against American Jews remained at alarmingly elevated levels, according to the Anti-Defamation League (ADL).

In total, 6,274 antisemitic incidents — including assaults, harassment, and vandalism — were recorded across the country last year, averaging roughly 17 incidents every day.

While antisemitic assaults rose modestly by 4 percent to 203 incidents in 2025, attackers increasingly wielded deadly weapons, with such cases surging nearly 40 percent compared to the previous year.

According to the ADL’s recent report, this broader escalation was marked by the return of fatal antisemitic violence in the US, with Jewish victims killed in such attacks for the first time since 2019.

Last May, two Israeli embassy staffers were shot dead in Washington, DC, followed weeks later by a firebombing in Colorado that killed one person and left 13 others injured.

In Spain, an anonymous group has launched an interactive online map called “BarcelonaZ,” which its creators describe as a mapping of “Zionism” across Barcelona, prompting growing concern within the local Jewish community over an increase in targeted attacks and violence.

The interactive tool functions as a geolocated blacklist of Jewish, Israeli, or allegedly Israel-linked businesses and organizations, which its creators accuse of complicity in what they describe as a “genocide” in Gaza.

On the platform, each entry includes a business name, address, category, links, contact details, and political accusations, which Jewish leaders have denounced as resembling a modern-day “Nazi list.”

The map has intensified an already hostile climate in Spain, where reports of antisemitic harassment and violence have surged in recent months. In one of the latest incidents, an unknown individual attempted to set fire to a Jewish-owned pizzeria in Madrid while customers were still dining inside.

In the United Kingdom, Jewish communities have also faced a mounting wave of antisemitic violence, intimidation, and street-level harassment amid growing fears over public safety.

Recently, an increasingly popular antisemitic TikTok trend in London has led to arrests and convictions after young men filmed themselves using cash to mock and harass members of Orthodox Jewish communities.

Videos circulating on social media show young men walking through heavily Jewish areas of London carrying fishing rods with money attached to the line in an apparent attempt to “fish for Jews.”

In a separate incident over the weekend in Stamford Hill, north London, a man allegedly whipped several Haredi Jewish women with a belt before spitting at volunteer responders who arrived at the scene. Witnesses said he also shouted racist insults, antisemitic slurs, and threats at both the victims and the volunteers.

Hours later, in nearby Amhurst Park in north London, a Jewish child was allegedly assaulted outside a school after a woman screamed antisemitic insults and punched the minor.

These latest incidents come amid a wider surge in antisemitic violence in London, including the stabbing of two Jewish men in Golders Green — an attack that prompted the British government to raise the national terrorism threat level from “substantial” to “severe” for the first time in over four years.

Across the English Channel, three teenage boys assaulted a 14-year-old Jewish girl and threatened to kill her in the Parisian suburb of Sarcelles in March. The attack occurred weeks after a 13-year-old boy on his way to synagogue in Paris was brutally beaten by a knife-wielding assailant. France has seen several high-profile antisemitic attacks over the past year.

Meanwhile, the commissioner to combat antisemitism in the German state of Hesse sounded the alarm in January after an arson attack on a local synagogue in the town of Giessen, warning that it reflected a “growing pogrom-like atmosphere” threatening Jewish life across Germany. The environment has become so hostile that the Jewish community in Potsdam, a city just outside Berlin, fears it may not be safe to open a new Jewish daycare center amid growing security concerns.

In Ireland, the Jewish community has also reported a sharp rise in antisemitic incidents since the Hamas-led invasion of and massacre across southern Israel on Oct. 7, 2023, with community leaders warning that violent threats and intimidation are becoming increasingly commonplace.

One Irish Jew said he and his wife no longer attend community events together out of fear that a mass-casualty antisemitic attack could leave their young son orphaned — a stark reflection of the deepening sense of insecurity gripping parts of Ireland’s Jewish community.

“If there were another community that felt that sense of siege and that they had to take steps to protect themselves in moments where they’re visible, I think there would be a sense of moral outrage about it,” Sunday Times journalist Jon Ihle told “The Claire Byrne Show.”

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Debating Zionism is fair. Protesting Israel’s president at commencement crosses the line

I am grateful for Noam Pianko’s recent essay, “Debating Zionism is good for Jews, actually.” Pianko argued that criticism of a small group of graduating seniors at the Jewish Theological Seminary who objected to JTS’s invitation to Israeli President Isaac Herzog to serve as this year’s commencement speaker was misguided, citing JTS’s long history of internal debates over Zionism.

I was among those critics. In a May 3 blog post for The Times of Israel I argued that even six students publicly opposing Herzog’s presence was six too many — not because Jewish institutions should avoid debate, but because there is a difference between debate premised on a shared commitment to Jewish peoplehood, and debate that rejects of one of Jewish peoplehood’s central expressions.

Pianko rightly reminds readers that JTS has never been ideologically monolithic. Its history includes tensions between tradition and change, particularism and universalism, theology and modernity. Those tensions are part of what has made JTS so influential in American Jewish life for nearly 140 years.

The history of debate over Zionism within the seminary’s intellectual culture does not weaken my concern. It sharpens it.

The crucial issue is conceptual precision. Expressions of skepticism about Zionism in earlier periods of JTS history were often very different from today’s anti-Zionism.

In some cases, they reflected a classical religious view that Jewish return and sovereignty would come through a messianic process rather than through human political action. That position was a theological claim about timing and agency, not a negation of Jewish national aspiration. In others, like Ahad Ha’am’s cultural Zionism, for example, an emphasis was put on Jewish renewal through language, spirit and civilization, while questioning whether political statehood should be the immediate or primary goal. That was an internal argument about how Jewish national life should unfold — not over whether such a life was valid.

Contemporary anti-Zionism, in contrast, frequently challenges the legitimacy of Jewish sovereignty itself. That is not simply another version of an older seminary debate. It is a different claim with different consequences.

To be clear, the students’ letter is not a simple declaration of anti Zionism, and it should not be caricatured as such. Their stated concerns include the devastation of the war in Gaza, the moral responsibilities of Jewish leadership, and the fear that honoring Herzog without sufficient public reckoning sends the wrong message about Palestinian suffering.

Those concerns deserve serious engagement. But seriousness also requires asking what this protest communicates in institutional context. At a moment when the Jewish people and Israel’s legitimacy are under intense assault, opposing the presence of Israel’s president at a flagship Jewish seminary risks turning anguish over Israeli policy into a symbolic rejection of Israel’s legitimacy as a central part of Jewish life. That is the line I believe JTS must be careful not to blur.

So while Pianko is right to highlight ideological range in JTS’s past, we should not flatten the past into the present.

Zionism did not become central to Jewish life by accident. It emerged as the primary vehicle through which the Jewish people reclaimed agency, safety and a collective future after centuries of vulnerability. The establishment of the state of Israel transformed Jewish existence. That fact does not erase earlier debates, but it does change the center of gravity.

Institutions like JTS have a responsibility to teach that complexity honestly — which Herzog’s presence at commencement, and thoughtful, well-informed debates around it, will help to do. Seminaries should expose students to the range of Jewish thought, including theological reservations, cultural critiques and internal disagreements about Zionism.

At issue is not whether the varieties and history of Zionism should be debated at JTS. Of course they should. Instead, this incident is a reminder that a flagship institution of Jewish learning can and should remain clear that Jewish peoplehood, Jewish sovereignty and the state of Israel are not peripheral to contemporary Jewish identity. They are central.

The post Debating Zionism is fair. Protesting Israel’s president at commencement crosses the line appeared first on The Forward.

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UK Man in Court Charged With Arson at Former London Synagogue

Orthodox Jews stand by a police cordon, after a man was arrested following a stabbing incident in the Golders Green area, which is home to a large Jewish population, in London, Britain, April 29, 2026. Photo: REUTERS/Hannah McKay

A British man charged over an arson attack at a former synagogue in east London last week was in contact with someone using an Iraqi phone number shortly before the fire, prosecutors told a London court on Tuesday.

Moses Edwards, 45, appeared in the dock at Westminster Magistrates’ Court and was remanded in custody until a further hearing next month. He gave no indication of any plea.

The fire at the former East London Central Synagogue was caused by wine bottles filled with an accelerant, which exploded damaging the outside of the building, prosecutors said.

The incident followed a series of arson attacks on Jewish targets in previous weeks, with police saying they were investigating possible Iran links to some of the fires.

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